Poultry Planner April- issue 2019

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MONTHLY

VOL. 21 | No. 4 | APRIL - 2019

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Poultry processing equipment market report disclosing latest trends and advancement 2019 to 2025

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Zim set to experience increase in grey poultry imports

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Salmonella egg contamination could result in significant chicken cull

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Kraft heinz, conagra, nestle file poultry price-fixing lawsuit

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Eggs recalled over salmonella contamination fears

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Global poultry meat processing equipment market potential growth, top companies, latest trend till 2028






From the Editor’s Desk Future of Poultry Industry

OUR TEAM Vishal Rai Gupta Managing Director vishal@pixie.co.in Bhavana Gupta Editor-in-Chief

N.K. Gupta General Manager pcslkarnal@gmail.com

Aparna Mehmi Marketing Manager poultry.pcsl@gmail.com M: 999 170 5007

Designed By PRINCE

HONORARY EDITORIAL BOARD MEMBERS Mr. G.K. Rathinam Palani Tk, Dindugul Dist, Tamilnadu

The poultry sector in India has undergone a paradigm shift in structure and operation. A significant feature of India's poultry industry has been its transformation from a mere backyard activity into a major commercial activity in just about four decades. This transformation has involved sizeable investments in breeding, hatching, rearing and processing. Farmers in India have moved from rearing non-descript birds to today rearing hybrids such as is Hyaline, lt is Shaver, ll and in Babcock, lt which ensure faster growth, good liveability, excellent feed conversion and high profits to the rearers. The industry has grown largely due to the initiative of private enterprise, minimal government intervention, considerable indigenous poultry genetics capabilities, and considerable support from the complementary veterinary health, poultry feed, poultry equipment, and poultry processing sectors. India is one of the few countries in the world that has put into place a sustained Specific Pathogen Free (SPF) egg production project. The output of eggs is increasing at the rate of 4-6 % and broiler at 8-10 % per annum. The per capita consumption is 36 eggs only and poultry meat is 850 gm against the recommended consumption of 180 eggs and 10.8 Kg poultry meat per person per annum as by the Nutritional Advisory Committee. More than 100 million people are employed in this industry. It accounts about 3 % of the total GNP and 10 % of the total GNP attributed to livestock products. This sector is growing rapidly at the rate of 15 to 20 % and it is about Rs 65 billion-mega industry. It accounts a turnover of more than Rs 95 billon at the retail level. But one very dark part of this industry is that it is dependent on imported pureline and grand parents. The parents and commercial birds from these imported lines are multiplied in commercially run hatcheries.

Dr. J Tamizhkumaran M.VSc., PGDEP., Ph.D. (Ph. D in Veterinary & Animal Husbandry Extension Education)

Mr. S.S Rathore

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(MVSc Poultry Science IBRI, Izatnagar)

Dr. Manisha Singodia

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(MVSc Poultry Science, Jaipur)

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Dr. Annanda Das

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(Ph. D Scholar, WBUAFS, Kolkata)

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Dr. M. Arul Prakash (MVSc Assistant Professor, Tanjore)

Dr. B.L. Saini (Ph. D ICAR, Izatnangar)

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Editorial Policy is independent. Views expressed by authors are not necessarily held by the editors. Registered as Newspaper by Registrar of Newspaper for India : RNI No. 71668/99 Editorial & Advertisement may not be reproduced without the written consent of the publishers. Whilst every care is taken to ensure the accuracy of the contents of Poultry Planner the publishers do not accept any responsibility or liability for the material herein. Publication of news, views of information is in the interest of positive poultry industrial development in India. It does not imply publisher’s endorsement. Unpublished material of industrial interest, not submitted elsewhere, is invited. The submitted material will not be returned. Publisher, Printer Mrs. Bhavana Gupta on behalf of Pixie Publication India (P) Ltd. Karnal Printed at Jaiswal Printing Press, Railway Road, Karnal Published at : C/o OmAng Hotel, Namaste Chowk, Near Janta Petrol Pump, KARNAL - 132001 (Haryana) INDIA Editor-in-Chief : Mrs. Bhavana Gupta All Legal matters are subject to karnal jurisdiction



INDEX

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Features...

Departments...

06 EDITORIAL

28 NEWS

08 ADVERTISEMENT INDEX

40

Advertisement Index...

42 RECIPE

UPCOMING EVENTS

Articles... POULTRY WASTE MANAGEMENT IN DEVELOPING COUNTRIES

10

Dr. Arun Somagond LIGHT MANAGEMENT FOR THE WELFARE OF BROILERS

16

Dr. S. Udhayavel

DIFFERENT ROUTES OF VACCINATION IN POULTRY

20

Dr. Preety Singh

ROLE OF ENZYMES IN POULTRY FEED INGREDIENTS

23

Dr. J. Subhashini EFFECTS OF FEEDING MORINGA OLEIFERA LEAF MEAL IN POULTRY DIETS

Advanced Bio Agro Tech Ltd

43

AWP (Mix Oil)

25

B.V. Bio-Corp Pvt. Ltd.

04

Huvepharma

44

Indian Herbs Spec. Pvt. Ltd.

07

Indian Tr. Bureau Pvt. Ltd.

41

K. K. Kansal Polyvin Pvt. Ltd. (Awon Plastic)

17

Natural Herbs

09

Natural Remdies

13

Nutrient Bio-Agro Tech Pvt. Ltd.

03

Promois

21

Sai Krishna Poultry Equipments

15

Venky’s

19

Ventri Biologicals

02

Zoetis India Ltd.

11

Zydus

05

24

Dr. Lamella Ojha MICROBIOLOGY OF EGG

26

Dr. Somesh Kumar Joshi

Press Release

28 INDIAN HERBS CONDUCTED A 'TECHNICAL SEMINAR AT VIJAYAWADA' ON “PHYTOGENIC FEED SUPPLEMENTS (PFS) FOR SUSTAINABLE AND PROFITABLE POULTRY FARMING”

Mr. Rangacharya giving welcome address

Mr. Balaram Bhattacharya, giving corporate Presentation

28 8

35 POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019



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POULTRY WASTE MANAGEMENT IN DEVELOPING COUNTRIES Introduction The poultry industry is one of the largest and fastest growing agro-based industries in the world. There is an increasing demand for poultry meat mainly due to its acceptance by most s o c i e t i e s a n d i t s re l a t i ve l y l o w cholesterol content. The poultr y industry is currently facing a number of environmental problems. One of the major problems is the accumulation of large amount of wastes, especially manure and litter, generated by intensive production. Large-scale accumulation of these wastes may pose disposal and pollution problems unless environmentally and economically sustainable management technologies are evolved. Poultry waste and its composition The three wastes of primary concern in poultry production are the bedding litter used for poultry housing, the manure resulting from poultr y production and dead birds common to all operations. Materials used as litter include straw, sawdust, wood shavings, shredded paper, and peanut or rice hulls. During the production cycle accumulating manure is mixed with litter and at the end of the cycle both are removed together. The composition of both litter and manure is predominantly water and carbon (C) with smaller amounts of nitrogen (N) and phosphorous (P) and trace levels of chlorine (Cl), calcium (Ca), magnesium (Mg), sodium (Na), manganese (Mn), iron (Fe), copper (Cu), zinc (Zn) and arsenic (As). Nitrogen exists in several. T h e c o n c e n t r a t i o n of a m m o n i a nitrogen is important when considering any of the three disposal techniques. Poultry manure contains significant concentrations of organic nitrogen due to the presence of high levels of protein and amino acids. Of the nitrogen in fresh manure, 60–80% is typically in 10

organic form, such as urea and protein. Depending on environmental conditions, a large percentage of this organic nitrogen (40–90%) is converted to ammonia within a year. Ammonia exists as either gas (NH3) or in an ionized state (NH4) +, which is water soluble. NH3 gas can be lost to the atmosphere while NH4 can be transformed by microorganisms to nitrate (a process known as nitrification). Nitrate is highly mobile in water and can be present in runoff. The lack of good data in India makes it extremely difficult to make a good assessment of various technological potential in the poultry waste sector. Water and soil impacts of potential pollutants from poultry production Most poultry manure and litter are applied to land near poultry production farms. With few exceptions, this is the preferred practice in developing countries and elsewhere. Such land management of poultry by-products b r i n g s t h e r i s k of s u r f a c e a n d groundwater contamination from potential pollutants contained in the manure and litter. Its value depends on several factors, including the agronomic potential of the receiving crop(s) to utilize the waste nutrients, the receiving soil type and specific geological conditions of the land being utilized, the distance to nearby surface and groundwaters, the amount of vegetated areas (riparian buffers) adjacent to nearby surface waters, and

the climate. Nutrient loading and buildup within a geological region is ecologically important and has an impact on the diversity and productivity of essential, naturally occurring living organisms within that region. Surface or groundwater contamination by manure nutrients and pathogens is especially serious if drinking-water supplies are affected. The primary nutrients of concern are nitrogen and phosphorus. The nitrogen compounds contained in manure and litter are very dynamic and can be removed from land by uptake of the receiving crop harvest or by conversion to gases that volatilize into the atmosphere in the form of ammonia, nitrous oxides or harmless di-nitrogen. Nitrogen in the form of nitrates in drinking-water can cause adverse health effects; and both nitrogen and phosphorus in certain concentrations and environmental conditions can result in degradation of surface waters Air quality impacts of potential pollutants from poultry production Air quality can be affected by aerial emissions of pollutants from poultry production facilities. Ammonia emitted into the atmosphere is arguably the most environmentally significant aerial pollutant associated with poultry production (FAO, 2006). The transport and fate of ammonia once it is emitted into the atmosphere are not well understood, but its presence in high concentrations can trigger POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019



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environmental effects that have impacts on local ecosystems and human health. As such, consideration of the environmental effects on air sheds and watersheds of nutrient loading from poultry production is important for long-term sustainability. Ammonia from poultry operations is derived from n i t ro g e n , w h i c h i s a n e s s e n t i a l component of dietary protein, amino acids and other bio molecules necessary for life. Under open-air fermentation, hydrogen sulphide and VOCs can be emitted into the atmosphere as pollutants, and can also be components of -nuisance odour. Hydrogen sulphide can be dangerous to humans at certain concentrations. Agitation of manure slurry in pits beneath animals can result in rapid e l e va t i o n of a m b i e n t h yd ro g e n sulphide to lethal concentrations, within seconds. The World Health Organization (WHO, 2000) notes an air quality guideline for hydrogen sulphide of 0.15 mg/m3 averaged over a 24-hour period. Particulate matter (or dust) is an aerial pollutant of more concern than hydrogen sulphide and VOCs. Fine particulate matter (e.g., PM-fine) resulting from the conversion of ammonia gas in the atmosphere into ammonium salts can have greater consequences for human health, and is less likely to be mitigated by dust 12

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barrier approaches for preventing larger dust par ticles. Climatic conditions play a very significant role in the impacts from aerial poultr y pollutants, regardless of flock size. Options and considerations for poultry waste management The planning, construction and operation of poultry meat and egg operations of any size must consider issues associated with storing, managing and utilizing potential waste by-products. On a global scale, much research has been conducted on ways of recovering nutrients and valueadded organic products from animal wastes, to improve agricultural efficiency and mitigate environmental impacts in their regions. Many systems and approaches can be successful if properly operated and maintained. A. Land application of crop nutrients Globally, poultry manure or litter has been applied to land to enhance crop production for centuries. When properly managed, this is an effective and beneficial option. Environmental pollution occurs when manure or litter is applied to the land in excess of the receiving crop's capacity to utilize the nutrients. Other factors that influence the environmental fate of the manure and litter applied include methods of

collecting, storing, handling, treating, transporting and applying the waste by-products to the receiving land. Manure and litter storage should be planned to prevent contact with rainfall or rain runoff. Land application should be based on the agronomic uptake of the receiving crop, accurate analysis of the nutrients contained in the manure (particularly nitrogen, phosphorus, c o p p e r a n d z i n c ) a n d p ro p e r l y calibrated application methods; it should be avoided when the land is frozen or excessively wet. Land application methods that incorporate the manure or litter directly into the soil minimize odour and gas emissions and surface runoff. These principles also apply to small family operations, whose s a n i t a t i o n w i l l b e i m p ro ve d b y periodically removing manure or litter from areas where just a few birds are housed, and by storing, composting and/or land-applying the product at least 100 m from where the live birds are kept. Composting can also reduce nuisance odour emissions from poultry waste storage and treatment areas. A variety of composting approaches, from very simple to more complex automated systems, are available for both large and small poultry producers. Riparian buffers may comprise native grasses, shrubs or trees, or a combination of these. The width and make-up of a riparian buffer are specific to its location, and the width of the buffer from the stream edge determines its effectiveness. Natural grass buffers of approximately 10 m wide have been shown to reduce nitrogen and phosphorus from field surface runoff by approximately 25 percent, while combined grass and tree buffers are much more effective. This practice is a documented inexpensive natural method of protecting water resources from the nutrients and pathogenic microorganisms contained in nearby land-applied poultry manure or litter. POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019



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B. Animal refeeding Scientific research has documented that nutrients and energy from poultry waste by-products, including manure and litter, can be safely recycled as a component of livestock and poultry diets when pathogens are neutralized . Poultry litter has been estimated to be as much as three times more valuable as a feedstuff than as a fertilizer for crop nutrients. However, such practices depend on regional regulations and public perceptions of the concept of animals' consumption of fecal material, regardless of its documented value and safety. If practised, caution is essential. For example, copper toxicity can result when litter is fed to sheep. Incorrectly processed poultry waste can contain potentially pathogenic microorganisms, including Salmonella. Depending on environmental conditions and the global region of production, antibiotics, arsenicals and mycotoxins can also be present in poultr y manures and litters. The refeeding of poultry processing byproducts is a common and acceptable practice in most, but not all, cultures. Advances in the treatment and processing of feathers and offal to produce value-added feed ingredients are making this practice more attractive in some regions, especially with the recent increases for feeds derived from grains. C. Bioenergy production Poultry manure and litter contain organic matter that can be converted into bioenergy under cer tain

processing technologies. One of the most common approaches for poultry excrement managed by water flushing (e.g., some layer operations) is anaerobic digestion, which yields biogas, a gas mixture with varying concen- trations of combustible methane (FAO/CMS, 1996). The biogas can be used as an on-farm energy source for heat or as a fuel for various engines that generate electricity. An additional advantage is that, depending on processing conditions, anaerobically digested manure solids and liquids are further stabilized and more acceptable and safe for use as a fertilizer or feed supplement. Numerous technologies and approaches are available for on-farm or centralized anaerobic digestion, and all are influenced by multiple variables that affect biogas yield and efficiency – operational feasibility and effective management are critical to the success ofthis process, especially with some of the more complex anaerobic digester technologies. Unfavourable economic and other issues associated with operational feasibility, and low biogas yield from litter-based systems have discouraged many poultry producers worldwide from implementing this technology. Poultry litter and dry manure can be incinerated for on-farm production of heat in small furnaces, or transported to central locations where they are combusted on a large scale for the generation of electricity. For both approaches, the amount of energy produced depends on the efficiency of the equipment utilized

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and the moisture content of the manure or litter burned. Operational feasibility and emission issues also affect this process, especially for on-farm small conventional furnaces. Gasification technology is a way of producing bioenergy that is receiving renewed interest for small on-farm systems and central electric power stations in some regions. The process involves incomplete combustion in a limitedoxygen environment. As noted for both anaerobic digester technology and incineration units, economic costs and returns, operational feasibility and emission issues have an impact on the implementation of this technology. Conclusion The welfare of poultry and litter condition are closely linked. Many factors affect the condition of poultry litter. Any factors that increase litter moisture are likely to affect the birds' welfare adversely. Condensation should be eliminated by correct insulation of the building structure and water supply system. Adequate air change rates should be provided uniformly to all birds. Litter should be of adequate depth for dilution of the faeces. Wood shavings are the best litter but chopped or treated straw can be used, provided that the management of the litter is good.

Dr. Arun Somagond, Dr. Vinay Jagdane, Dr. Dnyanada Jadhav, Dr. Pranay Kumar Konda Indian Veterinary Research Institute, Bareilly

In India’s most preferred poultry magazines POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019



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LIGHT MANAGEMENT FOR THE WELFARE OF BROILERS The main welfare issues which have been addressed in the last two decades are closely linked with the fast early growth rate: high susceptibility to metabolic disorders and low locomotor activity. Among the management measures which have elicited criticism from the welfare point of view are in first line stocking density, litter quality and ammonia concentration in the air. In addition inadequate light duration and intensity and lack of environmental stimuli are considered to compromise welfare conditions. Light Continuous light regimes allow the birds to feed continuously throughout the day. Earlier experiments have shown that growth rate and feed conversion were better under continuous light than under a natural day-night regime. Short light-dark-rhythms produced similar effects on the performance as continuous light. There was a positive effect of extended dark periods with regard to leg problems, mortality and metabolic disorders, but growth rate was reduced by this treatment. It is known that chickens, under extended dark phases, develop a circadian rhythm with increased feed intake before the beginning of the dark phase. It is also known that broilers start eating in the dark, when extended dark phases are introduced. It seems, however, that young broilers are not able to fully compensate for the shortened light periods. Thomsen (1989) kept broilers at 12:12 hours (light: dark) from 3 to 21 days of age and at continuous light thereafter. Growth rate was delayed under the 12:12 hrs light-dark cycle. Full compensation occurred at 49 days of age only. When intermittent lighting of 1 hour light: 3 hrs darkness have been compared with nearly continuous light (23 hrs light:1 hr darkness) compensation of growth rate was 16

observed in males, but not in females. Sorensen et al. (1999) found reduced incidence of tibial dyschondroplasia but no improvement of walking ability, when extended dark periods where provided between 3 and 21 days of age. It has been shown that the light programme influences the level and diurnal pattern of the locomotor activity of the chickens. Simons and Haye (1978) measured the activity of broilers under continuous and intermittent light regimes. The total activity was higher when continuous light was given, and the activity was evenly distributed throughout the day. Under intermittent lighting conditions using short light-dark-cycles episodes of high locomotor activity occurred during the short light periods. These short periods of high activity did positively influence leg conditions Reiter and Bessei (2002) measured the locomotor activity of broilers under quasi continuous light (23 hrs light : 1h dark) and 16 hrs light : 8 hrs dark. The average activity level in the light phase increased as the duration of light decreased. In the same experiment it was shown that broilers under 23 hrs light : 1 h dark did not develop a circadian activity patters, while those under 8hrs dark : 16 hrs light did. The development of circadian rhythms is considered an important indicator of welfare in domestic animals. Therefore clear day- night light programmes, which enable the expression of the diurnal rhythms, play an important role in the recommendations of animalfriendly livestock systems. It seems that more than one hour darkness is required for this purpose. 8 hrs of darkness obviously allow the

development of the rhythm, but it is not known so far, whether this is the minimum time of light required. It has also to be considered in this context, that these results are based on the activity of groups of birds. It is generally known that the light cycles do not generate rhythms, but synchronise endogenous rhythms with different basic frequencies. It is possible that individual circadian rhythms even under continuous light. They may remain undetected in the group data because of lacking synchronisation. The requirement for light was investigated by Savory and Duncan (1982) who trained broilers to operate a light switch. When the birds were offered to switch the light on in a dark environment (1 to 3 min of light per response) they realised a light period of about 20% of the time of day. When the programme allowed switching off the light in a light environment the time of darkness was less than 1%, and when they could switch the light on and off the duration of light was more than 80 percent of the time budget. Berk (1995) reported that broilers, when they were given free choice between a light and dark, the time spent in the dark increased with age. Light intensity, wave length and source of light can influence the activity of broilers. High light intensity (180 vs. 6 lux) increased the locomotor activity and reduced leg problems in 6 week old POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019



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broilers (Newberry et al., 1988). The positive effect of light intensity disappeared at 9 weeks of age. In another experiment using 2 and 200 lux tibial bowing was higher at the high light intensity (Gordon and Thorp, 1994). Despite the higher locomotor activity at high light intensity there was no negative effect on growth rate and feed conversion. This is in contrast to earlier results where high light intensity was found to reduce growth and deteriorate feed conversion rate (Proudfoot and Sefton, 1978). Prayitino et al. (1997) reported that high intensity

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of red light stimulated the activity of broilers. Boshouwers and Nicaise (1993) found that high frequency UV light produced higher activity in laying hens as compared to low frequency UV light. High light intensities and particular light sources show some potential to increase the activity of chickens. Their impact on leg problems and welfare, however, has still to be investigated.

providing at least 4 hours of darkness in one block at the same time of the day (Li et al., 2000). In most studies of light on the chicken eye chicks of layer strains have been used. Troilo et al. (1995) found significant differences in the reaction of different strains to different light schedules. Therefore the extension of the above mentioned results on broiler chicks must be considered with reservations.

Chickens kept on continuous light ( fl u o re s c e n t a n d i n c a n d e s c e n t ) , continuous darkness or under dim light developed ocular enlargement and shallow anterior chamber s .The intraocular pressure was not influenced by the light treatment (Whitley et al., 1984; Li et al., 1995). Similar results have been reported in turkey poults by Davis et al.(1986). The continuous light effect on the chicken eye could be avoided by

Conclusion In conclusion the welfare problems of broilers are caused by factors which enable fast early growth, such as genetic background and extended lighting programmes. Fast growing lines under continuous light programmes decrease their locomotor activity and increase the time spent sitting with age.

Dr. S. Udhayavel1 and Dr. V. Boopathi3 Assistant Professor, Poultry Disease Diagnosis and Surveillance Laboratory,VC&RI Campus, Namakkal, 2 Department of Livestock Production Management, Veterinary College and Research Institute, Namakkal

1

BENEFITS OF EATING EGGS 1. Instant Energy An egg can provide you instant energy and it takes only 1 to 2 hours to digest. A 100 g.ms of egg contains 155 calories, which provides energy to your body instantly. 2. Sharp You're Mind Egg has Omega-3 Fatty Acid and Vitamin B-12 in it, which is good enough for our brain. This Vitamin helps to enhance our Memory Power. 3. Good For Eyes It found in research that the aged people who have 2 eggs daily, they 18

have good eye sights. Vitamin-A is good for our eyes and this Vitamin is available in the egg. 4. Breast Cancer Research of Harvard University shows that consuming eggs reduces the chances of Breast Cancer. Women who consumes 6 to 8 eggs every week, helps to stop the Breast Cancer. 5. Build Muscle If you do exercise or go to gym and you are not gaining muscle, so you must eat egg. Egg is a good source of protein, which is helpful in Build the Muscle and Gaining Weight. Therefore if you want to build your Body so consume two to six eggs (Based on how much workout you do). Do not eat yolk (yellow inner part of the egg) too much.

6. Good for Bones One to two eggs should be given to the small and growing children, because eggs contain Vitamin-D in enough quantity, which makes our bones strong. 7. Healthy Hair Do you know that our hairs and nails built with protein? Eating eggs can make our hair growth better. There are Sulpher, Vitamin-B and B-12 available in the egg that helps in better growth of our hairs. 8. Good for Pregnancy Consuming egg daily fulfills the ¼ shortness of Vitamin and Minerals that a Pregnant Lady needs and helps in perfect growth of the child.

POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019



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DIFFERENT ROUTES OF VACCINATION IN POULTRY Introduction Vaccination plays an important part in the health management of the poultry flock. There are numerous diseases that are prevented by vaccinating the birds against them. There are a number of ways that vaccines may be administered to poultry and it is very important that the correct method be used for each vaccine. To use the wrong method will often result in failure of the vaccine to produce the desired immunity. Vaccines are used mainly in three forms: 1.

Liquid vaccine – it is in fluid form ready to use.

2.

Freeze dried vaccine – the vaccine is stored as one pack of freeze dried material and one pack of diluent, often a sterile saline solution. These have to be combined before use.

3.

Dust – where the vaccine is prepared for administration in the dry form.

There are different ways that the vaccines may be administered to poultry areIn-ovo vaccination Using the method of in-ovo vaccination, the vaccine is administered into the embryo before hatch. In ovo vaccination is commonly performed between days 18-19 of incubation. In general, vaccines can be applied to five different areas of the egg: the air cell, the allantoic sac, the amniotic fluid, the body of embryo and the yolk sac. The system of a larger outer needle (penetrating the egg shell) that contains an inner needle (penetrating the embryo) enables for strong but careful penetration of the egg and minimizes trauma to the embryo. In addition, the use of two needles reduces the likelihood of transferring contaminants on the outer egg shell into the sterile embryo. While the penetration of the outer egg shell 20

Drinking water route

In-ovo route increased the relative pore volume about 30%, the risk for increased gas exchange of the embryo occurs. Currently Marek's disease, Newcastle disease, infectious laryngotracheitis and infectious bursal disease vaccines are routinely administered using in ovo vaccination in various countries. In ovovaccination does not interfere with maternal antibodies that may still present in the embryo. In fact, it increases the level of immunity and as a consequence one injection is sufficient to offer life-long protection against the target disease.

equipment to that used for the intramuscular technique. The main difference between the two techniques is that, in this case, the vaccine is injected under the skin, usually at the back of the neck, and not into the muscle. Care must be taken to ensure that the vaccine is injected into the bird and not just into the feathers or fluff in the case of very young chickens. The dose being administered should be checked for accuracy frequently. Maintain good hygiene practices to limit introducing contaminating organisms during the procedure.

Intramuscular injection

Ocular

This method involves the use of a hypodermic needle or similar equipment to introduce the vaccine into the muscle (usually the breast muscle) of the bird. The task is sped up greatly by the use of an automatic syringe which makes the technique relatively easy and doesn't harm the bird. Care must be taken to ensure that the correct dose is administered to each chicken and the equipment should be checked regularly to ensure this.

This method involves the vaccine being put into one of the bird's eyes. From here the vaccine makes its way into the respiratory tract via the lacrimal duct. The vaccine is delivered through an eyedropper and care must be taken to ensure that the dropper delivers the recommended dose. If it is too little, the level of immunity may be inadequate, while if too much, the vaccine may not treat the total flock but will run out beforehand.

Care must be taken to ensure that the needle does not pass through into a key organ and that other unwanted organisms are not administered to the bird at the same time by contaminated vaccine or equipment. Contamination can be prevented by good hygiene and vaccine handling procedures.

Nasal

Subcutaneous injection This method involves the use of similar

This method involves introducing the vaccine into the birds' nostrils either as a dust or as a drop. Always ensure that the applicator delivers the correct dose for the vaccine being used. Oral With this method the vaccine dose is given in the mouth. From here it may make its way to the respiratory system POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019


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Ocular route

Nasal route

or it may continue in the digestive tract before entering the body. Drinking water With this method the vaccine is added to the drinking water and, as a consequence, is less time consuming and is significantly less stressful on the birds and operator. Take care to ensure the vaccine is administered correctly as there is much scope for error. The recommended technique observes the following: Ÿ

All equipment used for vaccination is carefully cleaned and free of detergents and disinfectants

Ÿ

Only cold, clean water of drinking quality should be used

Ÿ

Open the stopper of vaccine bottle under water

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The water present in the drinking trough should be consumed before vaccination

Ÿ

By ensuring that all birds drink during the vaccination phase, all should receive an adequate dose of the vaccine

Cloacal This method involves the introduction of the vaccine to the mucus membranes of t h e c l oa c a w i t h a n a b r a s i ve applicator. The applicator is firstly inserted into the vaccine and then into the bird's cloaca and turned or twisted vigorously to cause an abrasion in the

Spray vaccination

organ. The vaccine enters the body through the abrasion. The technique is time consuming and stressful to the birds and care must be taken to ensure no contamination is introduced with the vaccine particularly from bird to bird. As a rule, the technique is not used on commercial farms.

undue injury to the bird. Ensure that the needles penetrate the layers of skin at the ideal site. A common problem is for the vaccine to be brushed from the needles by fluff or feathers before it is brushed into the follicles.

Feather follicle

With this method the vaccine is sprayed onto the chickens (or into the air above the chickens) using a suitable atomiser spray. The vaccine then falls onto the chickens and enters the body of other chickens as they pick at the shiny droplets of vaccine. A small quantity may be inhaled as well.

With this method the vaccine is introduced into the feather follicles (the holes in the skin from where the feathers grow). The technique involves the removal of a group of adjacent feathers or fluff in young chickens, and the brushing of the vaccine into the empty follicles with a short, stiff bristled brush. Good hygiene is necessary to prevent the introduction of contaminant organisms with the vaccine. Wing stab With this method the vaccine is introduced into the wing by a special needle(s). These needles have a groove along their length from just behind the point. When dipped into the vaccine some of the vaccine remains on the needle to fill the groove. The needle(s) are then pushed through the web just behind the leading edge of the wing and just out from its attachment to the body of the bird. Care must be taken to select a site free of muscle and bone to prevent

Spray

Conclusion Selection of route for vaccination can be influenced by disease, age e.t.c. Some of the methods require the operator to handle every bird and, consequently are time consuming a n d s t re s s f u l to t h e b i rd s a n d operator. Other methods involve administration by methods much less stressful and time consuming. These methods include administration via the drinking water or as an aerosol spray.A vaccine helps to prevent a particular disease by triggering or boosting the bird's immune system to produce antibodies that in turn fight the invading causal organisms.

Preety Singh¹, Somesh Kumar Joshi², Rohit Singh¹ and Chandrakant jana³ Veterinary Pathology¹ Indian Veterinary Research Institute¹, Bareilly. Assistant Professor², Department of Livestock Products Technology², Apollo College of Veterinary medicine², Division of Temperate Animal Husbandry &I/C Extension Education Section³ Indian Veterinary Research Institute3, Mukteswar, Uttarakhand

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ROLE OF ENZYMES IN POULTRY FEED INGREDIENTS Introduction The major nutrient components of feed ingredients are carbohydrate, protein and fat. These nutrients need to be digested and broken down to simple sugars and fatty acids by digestive secretions and enzymes before they can be absorbed and utilised by animals. The enzymes are produced at different sites in the intestinal tract and help in better utilisation of feed ingredients thereby improving the animal performance. Use of enzymes in poultry The young birds lack the enzymes needed for maximum utilisation of feed ingredients. The poultry ingredients contain non starch polysaccharides and phytates at different levels. These non starch polysaccharides contain some anti nutritional factors that reduces the digestibility of nutrients. Addition of enzymes in feed ingredients degrades the NSPs in feed and improves the digestibility of nutrients thereby improving the performance of poultry. S o m e of th e f e e d e n z ym e s are carbohydrases, proteases and phytases. Carbohydrase enzyme The enzyme carbohydrase breaks down carbohydrates into simpler sugars. They are fibre degrading and starch degrading enzymes. Xylanase and βglucanase are the main fibre degrading enzymes. Xylanase breaks down arabinoxylan in grains and their by products. β-glucanases break down βglucans in barley and oats and their byproducts. Theses Xylanases and β-

glucanases improve the average daily gain and feed conversion efficiency in broilers. Starch degrading enzyme The starch degrading enzyme amylase break down the starch that is present in grains and its by products. These enzymes allow poultry to extract more energy from feed that can be converted into meat and egg production. Protease enzyme T h e p ro te i n d e g r a d i n g e n z y m e protease breaks down the proteinaceous substances in plant materials and proteinaceous antinutrients in vegetable proteins. These proteases can be used to reduce the level of trypsin inhibitors that are present in the soybean meal thus improving protein digestibiilty.

Phytase enzyme Cereal grains and oil cakes contain 55 to 80 per cent of total phosphorus in the form of phytic acid. This phytate phosphorus is poorly utilised by poultry and is excreted in faeces. Hence the b i rd s a re u n a b l e to u t i l i s e t h e phosphorus in feed. The phytase enzyme is not produced by pigs and poultry that break down phytate. Supplementation of phytase enzyme improves egg production and egg shell quality in laying hens. Conclusion The use of enzymes has been increasing day by day. Supplementing enzymes as feed additives improves the digestibility of feed ingredients and thereby improving the feed efficiency and performance of poultry.

Dr. J. Subhashini¹, Dr. D. Vinoth kumar² and Dr. N. Brindha³ ¹Teaching Assistant,Veterinary & Animal Sciences, Tamil Nadu Agricultural University. ²Assistant Manager, Suguna foods private limited, Udumalpet, Tiruppur. ³Research Associate,Veterinary &Animal Sciences, Tamil Nadu Agricultural University, Coimbatore.

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EFFECTS OF FEEDING MORINGA OLEIFERA LEAF MEAL IN POULTRY DIETS Introduction The poultry industry is one of the fastest growing industries globally, but is hampered by a heavy shortage of feed ingredients especially in developing countries. Thus, it is essential to explore the non-traditional feed resources which could be used in poultry feed formulations. Moringa oleiferaor known as drumstick tree (Moringaceae), a highly valued plant, distributed in many countries of the tropics and subtropics, is one such plant with an impressive range of medicinal uses, including growth promotion, antimicrobial and antioxidant effects. M. oleifera leaf improves egg production, yolk colour and feed conversion ratio as well as body weight, nutrient digestibility in poultry birds.

cytoplasmic membrane of the pathogenic organisms. The antibiotic metabolites, such as carboxylic acid, 2,4-diacetyl phloroglucinol, cell walldegrading enzymes and chitinases is also present in extracts of M. oleifera seeds . The antioxidant activity of MOL extract and fruit is due to the presence of polyphenols, tannins, anthocyanin, glycosides, and thiocarbamates, which remove free radicals, activate antioxidant enzymes, and inhibit oxidases. methionine, valine, phenylalanine, isoleucine, leucine, histadine, lysine and tryptophan; and seventeen fatty acids, including α-linolenic acid, heneicosanoic, γ-linolenic, palmiteic and capricacid have been identified (Moyo et al., 2011). The concentrations of anti-nutritional factors like tannins, trypsin, amylase inhibitors, lectins, cyanogenicglucosides, glucosinolates, and saponins were either undetectable or negligible in leaves, twigs, and stems of M. oleifera leaves. Properties of Moringa oleifera leaf meal 1.

Anti-microbial

2.

Antibiotic

3.

Anti-inflammatory

4.

Antioxidant

5.

Anti-tumour

6.

Anti-fungal

7.

Anti-cholesterol

8.

Improves digestion

Chemical composition

9.

Strengthens immune system

Chemical composition of the Moringa oleifera leaf (MOL) meal on dry matter basis(Deyand De, 2013).

10. Appetite suppressant

Ten of the nineteen observed amino acids in M. oleifera are categorized asessential; threonine, tyrosine, 24

Effect of Moringa leaf meal on the performance of laying hens Supplementation of Moringaleaf meal in poultry birds increases feed and crude proteinintake, average weight gain, feed efficiency and protein efficiency ratios. The presence of readily available protein, higher levels of methionine and other essential amino acids in Moringa leaf meal is highly convenient for monogastric animals including poultry. Kakengi et al. (2007) showed that addition of 10% and 20% MOL mealto the laying hen diet, as a substitute for sunflower seed meal, significantly (P<0.05) increased feed and dry matter intake and decreased egg mass production. In another study, supplementation of MOL meal (0%, 5%, 10%, and 15%) in the laying hens' diets linearly decreased egg-laying percentage and egg mass, while egg weight and feed intake showeda quadratic trend with the increased levels of MOL meal with the absence of a significant effecton feed conversion ratio(Abou-Elezzet al., 2011).

Mode of action

Effect of Moringa leaf meal on the performance of Broilers

The antimicrobial property of M. oleiferais due to the presence of lipophilic compounds and these compounds may attach to the

M. oleifera leaf meal had positiveimpact on growth performance of broiler birds.It improves the growth per formance,nutrient utilization, POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019


ARTICLE efficiency of gut integrity and/or carcass yield in broiler. Incorporation of MOL at both 0.25% and 0.40% levels significantly (P<0.01) improved the body weight, feed efficiency and reduced (P<0.01) mortality in broiler chicken (Dey and De, 2013).The exact mode of action by which plant bioactive substances exert their positive effects on bird performance is not well u n d e r s to o d . N e ve r t h e l e s s , i t i s speculated that the main site of activity is within the gastro-intestinal tract due to modification of gut micro-flora, maximizing both feed digestibility and growth rate. Wallace et al. (2010) re p o r te d t h a t s y n e rg y b e t we e n individual bioactive com-pounds

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present in MOL may affect broad aspects of bird physiology, their ultimate objective being positive interaction with the biochemistry of the body.M. oleifera leaves are reported to contain benzylisothiocyanate,understood to have antibiotic properties (Fahey,2005), which may partly explain the improved growth performance. Conclusion The use ofM.oleiferaleaf meal is increasingday by day due to their beneficial effects on poultry birds. M.oleiferaleaf meal can be used at levels of up to 5% of the diet of broilers and up to 10% of the diet of laying hens, without the deleterious effects on performance of birds.

Lamella Ojha, Banakar P S, Sonika Grewal, Ekta Rana, Asgar Ud-Deen and Shrija Sinha PhD Scholar-ICAR-National Dairy Research Institute, Karnal

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MICROBIOLOGY OF EGG Introduction The risk of contamination by microorganisms is a major concern in the sectors of egg production and egg product manufacturing. Under healthy breeding conditions, the egg content is generally sterile. However, it can be contaminated by a diversified micro bi o ta co n tai n i n g f o o d s po i l age microorganisms and sometimes pathogenic bacteria. The egg has however remarkable self-defence properties intended to preserve the embryo of any microbial invasion during its development. This article gives a progress report on the origin of egg contamination and on egg's antimicrobial defense mechanisms. The means to limit the presence and the development of microorganisms in eggs are discussed, at the egg production level, and during egg storage and conditioning. Egg breaking systematically involves the contamination of egg white and egg yolk through contact with the spoiled shells, thus giving rise to highly perishable egg products. The control of their microbiological quality is required, in particular when they are integratedin raw or undercooked food. The means of control are discussed and particularly the respect of good hygiene practices and relevant stabilization processes. T h e s i g n i fi c a n c e of m o n i t o r i n g temperatures for the control of pathogenic and food spoilage micro organisms is particularly underlined.

organisms from the blood of the bird. Ÿ

Ÿ

Oviductal infection – where the egg white is infected during its movement along the oviduct. Organisms can be introduced into the oviduct via either the bird's vascular system, or by upward migration from the bird's cloaca, or via practices involved in artificial insemination. Trans-shell infection. The egg shell will be contaminated immediately on laying by contact with dust, faecal material and other environmental agents. It is known that the longer the egg is in direct contact with such contaminated material, the greater the chance of internal contamination occurring.

This is due to the large number of pores within the shell, which under the right conditions can transfer organisms across the shell into the egg interior. This transfer can be accelerated if eggs are placed in water. Warm eggs placed in cold water result in an internal vacuum which can draw the water (and any contaminants on the outside of the shell) inside the egg, likewise any pressure changes can result in transfer into the egg.

Egg spoilage The main cause of egg spoilage arises from the growth of Gram negative bacteria within the egg contents. There have been many studies on the types and causes of egg 'rots' and Board (2000) gives excellent descriptions of the various forms of egg spoilage. If an egg becomes internally contaminated, there will be a lag before gross contamination of the egg contents becomes apparent. In eggs contaminated by the trans shell route, this lag period can be between seven and greater than 20 days in length. There are numerous reasons that have been suggested for this lag time, but it is likely to be due to changes in the egg structure during storage, making conditions more favorable to bacteria growth, perhaps together with some biochemical changes within the bacteria themselves helping overcome the egg's defensive mechanisms.

Egg microbiology It has been stated (Board 2000) that eggs can become internally contaminated by micro-organisms in three ways.-: Ÿ

26

Trans ovarian infection – resulting from the yolk within an ovary follicle being infected, usually with

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Pathogens and eggs The predominant human pathogen that is associated with eggs is salmonella. This pathogen can be associated with eggs in two ways: Ÿ

It can be found on the egg shell, which can become contaminated from the bird's faecal material.

Ÿ

l It can be found within the egg contents, which become contaminated when the egg is being formed within the bird. This route isknown as trans-ovarian infection.

Shell contamination can be controlled to some extent by ensuring that laying areas/ conditions are hygienic, and by carefully controlled washing of eggs (although great care has to be taken to avoid external contamination being drawn into the egg during the washing process). Trans ovarian infection can only be controlled by ensuring that birds are free from salmonella. During the late 1980s and early 1990s, the annual incidence of repor ted human salmonellosis in the UK was at a record high of nearly 40,000 cases. A large majority of these were due to S.

enteritidis originating from poultry and eggs. At that time action was taken by poultry and egg producers, a v a c c i n a t i o n programme against salmonella, for poultry breeding flocks ( beginning in 1994) and egg layers (beginning in 1998), has resulted in a drastic reduction in contaminated poultry and eggs. The results of this have been a huge success in reducing levels of contaminated eggs. In 2006 a report on a UK FSA surveillance study on eggs imported into the UK, clearly indicated that impor ted eggs from some countries had a higher incidence of salmonella contamination than UK produced eggs. It is obviously the responsibility of egg users to understand the risks involved in obtaining shell eggs from various sources and take appropriate management strategies to minimise the risk to the end consumer. Conclusions Eggs are an excellent food, nutritious, easy to use, and with an excellent natural shelf life. We know that they are prone to spoilage by a range of micro-

Somesh Kumar Joshi¹,Priyanka Meena¹ and Preety singh² Assistant Professor¹, Department of Livestock Products Technology¹, Veterinary Pathology² Apollo College of Veterinary medicine¹, Agra road, Jaipur Rajasthan University of Veterinary and Animal Sciences¹, Bikaner Indian Veterinary Research Institute², Bareilly, Uttar Pradesh

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organisms, but good production, transportation and distribution together with chilled storage in the home can minimise this issue. With respect to microbiological food safety, the main issues with eggs have always centred on salmonella. Intervention actions based on vaccination of laying flocks against salmonella has drastically reduced this problem, making British produced eggs far less likely to contain the pathogen than they were two decades ago. It is, of course, still recommended that eggs are properly cooked before consumption to lower the risk still further, but it is fair to say that eggs now form a very safe and nutritious food source. A number of outbreaks of food poisoning have been linked to impor ted eggs, and surveillance would tend to back this up. It is up to users to ensure that they are aware of the risks from the shell eggs they use, and are taking appropriate actions to minimise risk to consumers. Pasteurisation increases the shelf life of liquid egg and provides a pathogen free raw material for production of a range of egg products. Producers and users should always ensure that the pasteurisation processes used comply with local guidance or standards and gain expert help in validation of such processes.

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INDIAN HERBS CONDUCTED A 'TECHNICAL SEMINAR AT VIJAYAWADA' ON “PHYTOGENIC FEED SUPPLEMENTS (PFS) FOR SUSTAINABLE AND PROFITABLE POULTRY FARMING” INDIAN HERBS, the pioneer & global market leader and No.1Company in Herbal Animal Health Care Products Industry since 1951, conducted a Technical Seminar at Gateway Hotel, Vijayawada on its unique range of herbal poultry products on 26thFebruary, 2019. The aim of Technical Seminar was to spread the awareness about herbal poultry feed supplements which are the best alternatives of synthetic products and are helpful to reduce the production cost of feed for better profitability. The technical seminar was conducted by highly professional marketing and technical team of INDIAN HERBS. Those present on t h e o c c a s i o n w e r e M r. B a l a r a m Bhattacharya, Exec. Vice President (Mktg. & Sales), Dr. Shivi Maini, DGM (Technical), Mr. V. Rangacharya, Regional Manager, AP and M r. A . H a r i k r i s h n a , A re a M a n a g e r, Vijayawada. Dr. V. Ramasubba Reddy, Retd. Professor & Head, Hyderabad was the Chief Guest of the Seminar. This Seminar was attended by the important Poultry Farmers and Feed Millers.

Mr. Rangacharya giving welcome address

(Marketing & Sales) had given corporate presentation on INDIAN HERBS and informed the participants about the activities being undertaken at R&D centre of INDIAN HERBS for ensuring best quality and result oriented herbal poultry products. He has also informed the guests about the various achievements of INDIAN HERBS during its long journey since 1951. Today INDIAN HERBS is the leading company of the world which is providing the efficacious herbal products on much economical prices than synthetic products.

Dr. Ramasubba Reddy presenting technical presentation Dr. V. Ramasubba gave a detailed and comprehensive presentation on fundamentals of poultry management and practices. He apprised the participants that sound management practices are essential to optimize production and maximizing returns on investment. He elaborated the importance and benefits of alternate and natural feed additives in optimizing feed efficiency, nutrient utilization and for sustainable and profitable poultry farming.

features and benefits of the natural products of INDIAN HERBS and also showed results of the studies conducted on the products of INDIAN HERBS in India and abroad. She mentioned that in view of major food and feed safety concerns, scientists, academicians and poultr y producers around the world are looking towards the alternates to synthetic, chemical feed additives and antibiotic growth promoters (AGPs). Indian Herbs Phytogenic Feed Supplements (PFS) are natural, safe, highly e f fi c a c i o u s , e n v i ro n m e n t a l f r i e n d l y solutions for sustainable and profitable poultry production. The participants had taken keen interest in the presentation and they appreciated the efforts of INDIAN HERBSfor undertaking indepth research based on latest techniques of molecular biology and genomics. Mr. A. Harikrishna, Area Manager thanked all the participants for their active participation in the seminar. It is high time that the farmers and consultants should support these ecofriendly cost saving natural poultry products for the common objective of profitable poultry farming.

The Technical seminar commenced with the welcome address of Mr. V. Rangacharya, Regional Manager, Andhra Pradesh. He greeted all the guests.

Dr. Shivi Maini, giving technical presentation of products

Mr. Balaram Bhattacharya, giving corporate Presentation Mr. Balaram Bhattacharya, Executive VP 28

Dr. Shivi Maini, DGM (Technical) gave detailed presentation on the products of INDIAN HERBS such as Bio Choline, Herbiotic FS, Herbal C, E-Sel Power, LivoLivDS, Animunin, MagaCal, ProLibid etc. In the presentation she elaborated the unique POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019


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POULTRY PROCESSING EQUIPMENT MARKET REPORT DISCLOSING LATEST TRENDS AND ADVANCEMENT 2019 TO 2025

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lobal Poultr y Processing Equipment Market 2019 by Manufacturers, Regions, Type and Application, Forecast to 2025 Poultry Processing Equipment Market report contains a forecast of the next 5 years, starting 2019 and ending 2025 with a host of metrics like supply-demand

ratio, Poultry Processing Equipment market frequency, dominant players of Poultry Processing Equipment market, d r i v i n g f a c t o r s , re s t r a i n t s , a n d challenges. The report also contains m a r ke t r e v e n u e , s a l e s , Po u l t r y Processing Equipment production and manufacturing cost that could help you

get a better view on the market. The Report Focuses on the key global Po u l t r y P r o c e s s i n g E q u i p m e n t manufacturers, to define, describe and analyze the sales volume, value, market share, market competition landscape, SWOT analysis and development plans in next few years. Top Companies in the Global Poultry Processing Equipment M a r k e t : M a r e l H F, J o h n B e a n Technologies Corporation, Baader Food Processing Machinery, Inc., Bayle S.A, CG Manufacturing and Distribution Limited, Key Technology, Inc., CTB, Inc., Brower Equipment, Prime Equipment Group, Inc. And others. For comprehensive understanding of market dynamics, the global Poultry Processing Equipment market is analyzed across key geographies namely: North America (U.S., Canada, Mexico), Europe (Germany, UK, France, Rest of Europe), Asia Pacific (China, Japan, India, Rest of Asia Pacific), Latin America (Brazil, Argentina, Rest of Latin America) And Rest of the World.

ZIM SET TO EXPERIENCE INCREASE IN GREY POULTRY IMPORTS

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imbabwe is likely to experience an upsurge in both legal and illegal imports of cheap poultry products this year due to an increase in costs of production, an industry official has said. In his latest industry update, Zimbabwe Poultry Association chairman, Solomon Zawe said industry feared an increase in grey imports.Statistics show limited impor tation of poultr y products although reports of suspected illicit chicken offal imports have been filed by i n d u s t r y p a r t i c i p a n t s ,” Z a w e said.However, going forward there is likely to be an upsurge in legal and illegal impor ts of cheap poultr y products as the industry starts to see 29

impacts of increased costs of production and reduced purchasing power of consumers . . he said. Zawe said shortages of foreign currency as well as the poor rainy season would likely maintain pressure on feed raw material costs, forcing farmers to maintain high producer prices. This is expected to translate into reduced demand for poultry products. Thus, after the traditional festive season rise in demand, the first half of 2019 is likely to witness a slowdown,” he said. Zawe said the prices of most raw materials procured in the fourth quarter of 2018 increased significantly compared to prices in the third quarter. While price

changes of maize were negligible, Zawe said prices of all other raw materials increased substantially, including local milling by-products.On average, prices of feeds in the fourth quarter of 2018 increased by 49% compared to the third quarter prices. awe said as a result of shortages of key raw materials such as maize and wheat brans, as well as foreign currency-induced shortages in imported soya meal, minerals and vitamins, many producers have had to switch from on-farm feed mixing to reliance on compound feeds from stock feed manufacturers, creating an increase in demand

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SALMONELLA EGG CONTAMINATION COULD RESULT IN SIGNIFICANT CHICKEN CULL

E

ggs were recalled from s u p e r m a r ke t s h e l v e s a c r o s s Victoria, New South Wales, Tasmania, South Australia and the ACT on Thursday after authorities linked five salmonella-related illnesses with the farm.The egg recall prompted renewed warnings for consumers to be aware that raw eggs can contain salmonella, a bacteria which is killed when the egg is properly cooked. Agriculture Victoria placed the farm where the potentially contaminated eggs were processed,

Bridgewater Poultry in central Victoria, under strict quarantine measures to prevent the rare salmonella enteritidis strain from spreading.Victoria's chief vet Dr Charles Milne said the next steps would likely involve the death of a significant number of chickens. Dr Milne said three of nine sheds on the property were likely to be affected by the outbreak.There's a number of sheds of the premises, and to date a single shed has been positively confirmed with another two sheds likely to be confirmed in the next couple of days," he said.He said as soon as salmonella was identified in a shed, all the birds inside would need to be destroyed.The Victorian Farmers Federation's eggs group president, Brian Ahmed, said if authorities believed the salmonella had

spread throughout the farm, they would likely have to kill all the birds at the property. I mean I know it sounds extreme, but they would have to cull all that farm just to make sure it doesn't go anywhere else," he said.But he said the farm was "well organised" and it was likely between 150,000 and 200,000 birds would be affected.Mr. Ahmed said in the event that all chickens were culled, it could take the business up to two years to get back into operation, affecting the supply of eggs to the industry.No other farm would have the capacity to just automatically flick a switch and produce that amount of eggs overnight, so it would have quite a heavy impact on the supply not just here in Victoria, but around Australia," he said. Mr. Ahmed said the farm represented roughly 10 per cent of the Victorian egg industry and the contamination scare would likely cause egg prices to by up to 40 cents a dozen.

KRAFT HEINZ, CONAGRA, NESTLE FILE POULTRY PRICE-FIXING LAWSUIT

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raft Heinz Co., Conagra Brands, Inc., Nestle USA Inc. and Nestle Purina Petcare Co. on March 29 filed a lawsuit in Chicago federal court claiming that Tyson Foods, Inc., Pilgrim's Pride Corp. and other poultry processors conspired to inflate chicken prices.The poultry companies, listed as defendants, engaged in price fixing from 2008 to2016, according to the cour t documents. he filing says chicken suppliers coordinated to destroy chickens in order to reduce the supply of broilers and drive up prices. The suit dealt with the price fixing of broiler chickens via unprecedented cuts at the top of the supply chain in the form of jointly and collusively reducing 'breeder flocks' that produce chickens ultimately slaughtered for meat consumption.The second part of

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the suit alleged manipulation of broiler chicken prices on the Georgia Dock by a group identified as the “Georgia Dock Defendants,” including Pilgrim's Pride, Tyson Foods, Fieldale Farms, Perdue, Sanderson Farms, Koch Foods, Claxton Poultry, Harrison Poultry, Mar-Jac and Wayne Farms. Senior executives from eight of the 10 Georgia Dock Defendants were members of a secretive 'Georgia Dock Advisory Board,' which played a role in the compilation and manipulation of the Georgia Dock benchmark price," the court documents said.Follow-on complaints like these are common in antitrust litigation,” Tyson spokesman Gary Mickelson said in an e-mailed statement. “Such complaints do not change our position that the claims are u n f o u n d e d . We w i l l c o n t i n u e t o

vigorously defend our company.Other defendants named in the latest lawsuit include House of Raeford Farms Inc., Fieldale Farms Corp., George's Inc., Simmons Foods Inc., O.K. Foods Inc., Foster Farms L.L.C., Mountaire Farms Inc. and Agri Stats Inc.Poultry companies have faced ongoing litigation with price fixing for the last few years.In January, Darden Restaurants Inc., parent company of Olive Garden, Cheddar's Scratch Kitchen and Longhorn Steakhouse, filed an antitrust suit in the U.S. District Court for the Northern District of Illinois based on similar allegations. POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019


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EGGS RECALLED OVER GLOBAL POULTRY MEAT PROCESSING EQUIPMENT SALMONELLA MARKET POTENTIAL GROWTH, TOP COMPANIES, CONTAMINATION FEARS LATEST TREND TILL 2028

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number of eggs have been recalled from Coles and Wool worths stores across Australia due to potential salmonella contamination. The recall affects eggs from Bridgewater Poultry Farm, according to Food Standards Australia New Zealand issued on Thursday. Victoria's health depar tment said five cases of salmonella enteritidis have been linked to the farm. The products include Woolworths 12 cage free eggs 700g, Victorian Fresh barn laid eggs 600, 700 and 800g, and Loddon Valley barn laid eggs 600g. The Loddon Valley eggs are only sold in Victoria and South Australia. The best before dates are March 20, March 23, March 27, March 30, April 3, April 6, April 10, April 14, April 17, April 20, April 24, April 27 and April 29.All other eggs are safe to eat, Chief Health Officer Brett Sutton said. It is important to know that not all eggs are affected, but any eggs carrying the listed brands should return them to the point of sale for a full refund,” he said. Alternatively, they can be discarded by throwing them into the garbage, not the garden or compost. These eggs should not be given to pets or livestock. Vulnerable people, including the elderly, are urged to avoid eating raw egg products. 31

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he Global report of Poultry Meat Processing Equipment Market highlights the key issue of current economic affairs and offers an outline of the worldwide market. The Poultry Meat Processing Equipment research report contains a careful analysis of a small and political economy issue that square measure touching the expansion of the industry. The Poultry Meat Processing Equipment market has cardinal frameworks that embrace industrial outlook, current methods, institution, size, revenue and latest trends of Poultry Meat Processing Equipment market from 2019-2028.The Poultry Meat Processing Equipment research report examines and guides all issue that affects the event of Poultry Meat Processing Equipment market. T h e Po u l t r y M e a t P ro c e s s i n g Equipment report conjointly has detail analysis of great growth and concentrate on this scenario for the institution of the Poultr y Meat Processing Equipment report. For the client, it’ll provide detail regarding purchaser analysis, competitive

o u t l o o k , c u r r e n t Po u l t r y M e a t Processing Equipment market trends, and future situation.The Poultry Meat Processing Equipment repor t c o n j o i n t l y of f e r s a n o u t l i n e of producing knowledge that includes: size, revenue(US$), statistics, development, price, and value. The analysis for Poultry Meat Processing Equipment report analyzes current and future prospects to understand the steadiness of Poultry Meat Processing Equipment during a market. the worldwide Poultry Meat Processing Equipment market has a comprehensive prospect that covers the assorted facet of Poultry Meat Processing Equipment market. The Poultry Meat Processing Equipment report is organized by existing fantastic and current market scenario.

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A BIG CAUSE FOR HEALTH CONCERN

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rifun Nahar, 33, gave birth to her third child on December 16 through Cesarean section at a private hospital in the capital.Upon health complications, doctors kept the baby in a Neonatal Intensive Care Unit and applied in the process almost all high antibiotics. As nothing worked, the newborn was shifted to the Dhaka Shishu (Children) Hospital where the baby boy eventually died 28 days after birth.The cause of his sudden death was an otherwise harmless bacterium -Klebsiella pneumoniae -- that turned deadly, possibly in hospital, by being resistant to 15 types of antibiotics.The baby developed infection of Klebsiella pneumoniae after birth; most probably from the NICU. This was one of the major causes behind his death,” Prof Samir K Saha, head of microbiology department at the Shishu Hospital, told The Daily Star. For nearly a century, bacteria-fighting drugs known as antibiotics help control and destroy many of the harmful organisms that can

make us sick. But in recent decades, overuse and misuse of antibiotics prompt some strains of bacteria to make a small change in their DNA and become antibiotic-resistant “superbugs”, experts say. The World Health Organisation and researchers in developed world have long warned that “superbugs” are spreading rapidly due to t h e pa r t i c u l a r l y h i g h u s e of antibiotics in intensive care units, where patients are sickest and strong drugs are prescribed as routine.And the latest data and analysis of Department of Microbiology and Immunology (DMI) at Bangabandhu Sheikh Mujib Medical Uni ver s i ty have reaf firm ed that “superbugs”, like elsewhere in the world, are quietly becoming a big cause for concern in Bangladesh. The largest data producer of bacterial and other infections in the country, DMI fears Bangladesh may experience a “disastrous situation” unless the “political leadership” takes bold steps immediately.Situation wasn't like this

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about 10 years back,” Prof Ahmed Abu Saleh, chairman of DMI, told The Daily Star. “About 70 percent of the deaths in ICUs are caused by AMR [antimicrobial resistance] infections.AMR is a situation when microorganisms like bacteria, virus and some parasites resist medicinal interventions.Basically, there is no new antibiotic in the pipeline for future use. At the same time, the available antibiotic drugs are losing their effectiveness -- which has made the scenario more dangerous,” he added. Globally, some seven lakh people die each year due to AMR infections. The number of such deaths has been predicted to rise to 10 million by 2050 if things go unchecked, according to WHO.There is no exact data about the number of deaths caused by AMR infections in Bangladesh.However, a DMI laboratory analysis based on infections on patients' body from 2010 to 2018 depicted a sharp rise in the number of superbugs in Bangladesh.In 2010, superbugs and multi-drug resistant (MDR) bacteria were detected in 6.5 percent cases. But it increased to 11-14 percent in 2018, according to the study. It is alarming because the percentage is increasing faster during the last one year than in the previous years,” said Ahmed Abu Saleh.The microbiology d e pa r t m e n t a t S h i s h u H o s p i t a l analysed its own data of the same period (2010-2018). This data also showed existence of superbugs in around 11.3 percent of the tested microorganisms.

In India’s most preferred poultry magazines POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019


NEWS

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POULTRY FIRMS SEE PROMISING FUTURE AHEAD OVER SUBDUED FEED PRICES

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fter nearly four years of downturn, the outlook seems promising for India's poultr y companies, on expectations of supply deficit and rising consumer demand for chicken and eggs.Profit margins of poultry firms (primarily producers of fresh chicken meat and eggs) were under pressure for four years due to a sharp increase in feed prices.Worried at a consumer shift to alternative sources of protein intake, they did not pass on the feed price hike. Even during supply deficit days, poultry firms raised their product prices only marginally.Now, lower feed prices have offered a cushion to their margins. While egg prices have gone up marginally over recent months to trade currently at Rs 4 each, broiler chicken prices remain fairly stable at Rs 78 a kg. Still, we are seeking nearly 15 per cent of profit margin at the current rate of chicken and eggs due to low feed prices. We see feed prices subdued till June. By then, the next season monsoon forecast would give us a clear indication of kharif crop sowing and feed price movement for the later part of calendar 2018. We see, therefore, poultry firms yielding good profit margins till the June quarter," said Balram Yadav, managing director, Godrej Agrovet. Average soybean meal 33

prices jumped to a high of $405.30 a tonne in June 2016 on the benchmark Chicago Mercantile Exchange, on lower soybean output globally. It has since declined to trade currently at $316.5 a tonne, on increased supply of soybean and thereby meal from the US, India and other major producing countries. Similarly, prices of other feeds have also declined. In India, soybean prices have recovered to trade currently at Rs 3,300 a quintal in spot Indore markets, after falling below Rs 2,800 a quintal late last year. And, maize prices have fallen over 20 per cent in the past six months.Both chicken and eggs prices have not seen a big appreciation over the past few months. In fact, these are lower today than last year. Still, poultry farmers are earning profits due to lower feed prices. We see this trend continuing in the next couple of quarters," said K G Anand, general manager, Venkateshwara Hatcheries, one of the largest producers of poultry products, under the 'Venky's' brand. A recent Rabobank study estimates a promising outlook for India's poultry firms, with a sharp increase in profit margins. It estimates India's demand for poultry products to rise by five per cent yearly, with prices to remain healthy.

EGGS IN NSW AND VICTORIA RECALLED OVER POSSIBLE SALMONELLA

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ggs sold in NSW and Victoria are being recalled over possible salmonella contamination.Synergy Produce is recalling six and 12 packs of Southern Highland Organic Eggs with best before dates up to and including May 9, The NSW Food Authority said on Saturday.The eggs have been available for sale in Woolworths in NSW and Victoria, IGA in NSW and other independent retailers in NSW. The authority said the recall was due to potential salmonella enteritidis contamination, which could cause illness.It follows a number of recalls linked to a salmonella enteritidis outbreak, with NSW Health saying in March that 149 of the state's residents had become unwell since it was first reported in May 2018. Some brands of eggs were last month recalled across NSW, Victoria, Tasmania and South Australia after salmonella was detected at Victoria's Bridgewater Poultry.People infected with salmonella commonly develop headaches, fever, stomach cramps, diarrhoea, nausea and vomiting, NSW Health says. POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019


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SA CHICKEN FARMERS ARE VERY GOOD POULTRY FIRM MOY (BUT STILL NOT GOOD ENOUGH PARK ANNOUNCES NEW RECYCLABLE PLASTICS PLAN

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here is good news and bad news for Mzansi in the latest research on chicken production from the Bureau for Food and Agricultural Policy (BFAP).The good news is that the local production cost of our favourite meat has dropped since 2015, making our locally raised chickens more internationally competitive. South African chicken farmers are also becoming more efficient. This is according to benchmarks like the number of broiler chickens produced per worker and the average live

weight per bird produced. All this helps our farmers to produce chickens at 10% to 20% cheaper than most European Union countries, says the report, based on 2017 data. The repor t is produced by Wageningen University and Research in the Netherlands, one of the world's top agricultural universities.The bad news is that we are still not as efficient as Brazil and the United States, the world's top chickenproducing countries. Also, local production is not growing, even though we're eating much more chicken. This is due to high feed costs (caused by years of drought) and the effect of cheap chicken imports.The pace of imports is also increasing rapidly. “Between 2 0 0 0 a n d 2 0 1 0 , 1 4 % of a d d i t i o n a l consumption was supplied by imports. Of the additional consumption that occurred between 2010 and 2017, 73% was imported and only 27% was produced domestically,” noted BFAP.All in all, the report places South Africa joint sixth (with Russia) out of 16 major chicken producing countries.

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oy Park plans to reduce its overall usage of packaging by five per cent year on year while also increasing the percentage of recyclable packaging by five per cent.The target is one of a set of goals announced by Moy Park as part of its 'remove, reduce, recycle and research' strategy, and is backed by a range of initiatives across the business.The company will collaborate with academics and supply chain partners to develop sustainable packaging and remove avoidable single-use plastic from its office and restaurants by 2020.The business will move to 100 per cent widely recyclable rigid packaging by 2022, with all other packaging to be widely recyclable by 2025.Speaking about the new strategy, Matt Harris, Moy Park's head of packaging, said: “We have purposely set ambitious, industry-leading targets in order to deliver real results that can be f e l t b y o u r c u s t o m e r s a n d , u l t i m a t e l y, consumers.To achieve these targets, we'll be reducing our reliance on plastics, focusing on innovative new packaging, R&D and delivering accurate, clear recycling messages.

EGG Daily and Montly Prices of March 2019

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POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019


NEWS

OLIVE GARDEN NOW SELLING CHICKEN PARMIGIANA BY THE FOOT

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t some point, you have to wonder, how much food is too much food? When you can feel your stomach expanding and your pants no longer fit by the end of the meal? Probably too much. Nevertheless, giant food remains a trend, what with a 2-lb. chicken tender now available at the Texas Rangers ball park, or this 6-lb. Golden Giant burger in Tokyo (although, it is suggested that you share this particular feast).You could probably get a few friends to chip in on these latest offerings from Olive Garden as well. From now until May 27, the chain is offering four dishes billed as “New! Giant Italian Classics,” serving timeless dishes “now bigger than ever before,” like an almost-footlong chicken parmigiana, a 12 oz. meatball with spaghetti, and giant portions of four-cheese stuffed shells and stuffed shells with shrimp. OG says that prices start at $12.99 apiece.On the one hand, the country being in the shape it is today, does anyone really need a nearfootlong chicken parmigiana? Frankly, no. Also, we know there aren’t any giant chickens out there, so how does something like a humungous chicken patty get formed? (Based on a recent Takeout story, these parms are likely created more like a nugget than a tender.)On the other hand, there’s to be said for the sheer bombast of a food you can price out at about a dollar or so an inch. And one of the perks of Olive Garden dinners is you’ll almost always get leftovers. This footlong chicken parm would certainly qualify, and you’ll likely even squeeze a few more meals out of it (Chicken parm sandwich? Possibly an omelet?)

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6-YEAR OLD MIZORAM BOY WHO RAN OVER CHICKEN, TOOK IT TO HOSPITAL HONOURED BY SCHOOL

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young boy from Mizoram whose picture went viral on Facebook for trying to save a chick he accidentally ran over with his bicycle, has received an appreciation certificate from his school for his innocent gesture.Derek C Lalchhanhima (6 years), from the Sairang town of Mizoram has become an Internet sensation. A Facebook user with the username 'Sanga Says' had posted the picture of the boy in the hospital with a chicken in one hand and a few notes in the other.The post was captioned, "As per Reports: This young boy from Sairang, Mizoram, accidentally ran over his neighbour's chicken with his cycle. He took the chicken, ran to the nearby hospital and with all the money he had, asked for help. (I'm laughing and crying all at the same time).The post soon went viral with over 90k shares and over a lakh likes.In another picture shared by the same user, the boy can be seen rewarded with a certificate and shawl of

appreciation.The post read, "Derek C Lalchhanhima (age 6) is being honoured by his school and he is draped in a shawl which is a traditional way of honouring someone among Mizos. In Mizo tradition different types of shawls are usually presented to esteemed guests and in olden days, to pasal?ha (braves or warriors) who have accomplished great feats.The shawl that is draped on him looks like a modified version of the "Tawlhloh Puan", an honour given to those who h a v e e x e m p l i fi e d e x t r a o rd i n a r y courage.

LOUIE'S IS A NASHVILLE RED-HOT CHICKEN RESTAURANT OPENING ON HOXTON SQUARE

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ood news for anyone hankering after some fiery fried chicken. The founder behind Hoxton's Red Dog Saloon is opening a brand new restaurant called Louie's.Located downstairs from Red Dog Saloon - but with its own entrance, the new

restaurant will be specialising in Nashville red-hot chicken. They'll be venturing towards the spicier end of the chicken market - with chicken coated in buttermilk and seasoned with paprika, garlic and brown sugar and fried in cayenne-infused hot oil. While the emphasis is on the spicier side of things, you will be able to dial it down or up to what you think you can take.There will be chicken burgers too, of course, and slaw and pickles on the site (and fries, as you can see from the pic above). We'll have more on the menu closer to the opening date.

POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019


NEWS

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BURGER KING'S CHOPSTICKS AD IS JUST THE LATEST EXAMPLE OF BRANDING GONE WRONG

BEST OF BOTH WORLDS? MEAT INNOVATORS CONSIDER TAKING THE HYBRID LEAP

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urger King wanted to promote a burger inspired by Asian flavors. It learned chopsticks were not the way to go.The fast-food chain’s video clip showed diners very awkwardly trying to eat its new Vietnamese Sweet Chilli Tendercrisp burgers with giant red chopsticks. It also included a caption: “Take your taste buds all the way to Ho Chi Minh City. The ad, posted to the company’s New Zealand Instagram account, sparked a social media backlash and complaints of cultural insensitivity. Burger King deleted the clip and issued an apology. The ad in question is insensitive and does not reflect our brand values regarding diversity and inclusion,” the company said. “We have asked our franchisee in New Zealand to remove the ad immediately. Experts say the incident is just the latest example of a company missing the mark in an attempt to become more relevant to its customers. It also speaks to social media’s increasing effectiveness in policing such missteps. Maria Mo, a New Zealander of Korean descent, had mocked Burger King in a now-viral Twitter thread, writing, chopsticks r hilarious” and Orientalism is harmless 36

funnnn. She told The Washington Post that when she first saw the clip, she initially thought she was missing the point. She could not believe anyone would run such an ad in 2019 or that it could be approved by a company as dominant as Burger King. In her tweets, Mo wrote of the importance to “say no” to every manifestation of racism, from “the kind that makes fun of different cultures, to the kind that shoots and murders those peacefully praying in their place of worship.” Last month, a gunman killed 50 worshipers at two mosques in Christchurch, New Zealand. The ad played on widespread Asian stereotypes, as though their thought p r o c e s s w e n t , ‘ w h a t ’s A s i a n ? Chopsticks! Mo said. She noted chopsticks are used by billions of people around the world, and they would not normally be used to eat a burger anyway. But even the burger missed a mark, Mo said, because sweet chili sauce is more common in Thai cuisine than Vietnamese. Plus, she noted, one of Burger King’s Japanesebranded chicken burgers was described as “tonkatsu,” which translates to fried pork.

he recent shift to plant-based meat is undeniable, underscored by key players moving into the space. For instance, just last week it emerged that Burger King is trialing Impossible Foods’ meatless patties in restaurants in St. Louis, US. At the same time Nestlé made its latest foray into the meat-free market, launching a new “cook from raw” plantbased burger for European markets. But it is not all plain sailing, with a meaty backlash already underway in the EU. Also last week it emerged that terms such as “veggie burger “and “vegan sausage” could be banned under new plans put forward by the European Parliament’s Agriculture Committee. Critics claim that the policy push has the hallmarks of the meat industry. So is there a middle ground that can be taken? “Hybrid” products are named as such as they are seen as a compromise between the fully meat-based and fully plant-based categories. or those who miss something in a vegetarian product, but still would like to reduce their meat consumption, Dutch company Meatless, has found a different way, which suggests mixing grains or legumes with meat, for example. This type of launch has been tried before. Back in 2012, Vion launched Hackplus to the Dutch market, which was a reduced meat option containing wheat protein. The product was dropped in the following year following disappointing repeat sales. But perhaps now is a better time for this t y p e of p ro d u c t? A re c e n t F o o d Ingredients First report notes that it could be given a new lease of life. So what is behind the rise of the new opportunity for hybrid alternatives to classic meat products? By 2050, the global population is predicted to reach 9.8 billion and this increase is expected to lead to increased competition for resources. POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019


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POULTRY AND SEAFOOD PACKAGING MARKET TRENDS, GROWTH, SIZE 2019-2026 | GLOBAL INDUSTRY ANALYSIS | MARKET

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he Poultry And Seafood Packaging market report focuses on the economic developments and consumer spending trends across different countries for the forecast period 2019 to 2026. The research further reveals which countries and regions will have a better standing in the years to come. Apart from this, the study talks about the growth rate, market share as well as the recent developments in the Poultry And Seafood Packaging industr y

worldwide. Besides, the special mention of major market players adds importance to the overall market study. The subject matter experts conducting the study offer a deep understanding of how prominent leaders have managed to navigate the potential buyers and competitive dynamics influencing their brand positioning in the industry The Poultry And Seafood Packaging market analysis provides everything a business owner needs in order to succeed. It will not be wrong to say that the Poultry And Seafood Packaging market report talks about customer experience that matters to ever y business owner planning to leverage the strategic insights for their brand growth. The case studies included in the study fur ther demonstrate how recent innovation, mergers or acquisitions, new launches, research and d e ve l o p m e n t e tc . h a ve e n a b l e s prominent leaders to curb toughest

issues related to production volumes, demand and supply, supply chain management and more. The Poultry A n d S e a f o o d Pa c k a g i n g re p o r t highlights set of information related to pricing and the category of customers who are more than willing to pay for certain products and services. The information on opportunities as well as product features, determine which offerings or benefits command sale and identify the communications channels used by the market leaders to create premium positioning strategies as well as attract broadest share.Apart from the above mentioned content the researchers go an extra mile to define the distinct usage occasions and lists the customer segments to leverage the brand and identify future opportunities. Besides, the subject matter expert segment the target customers purely based on their consumption patterns.

REPORT: LEONG HUP TO BE VALUED AT 15 TIMES PE

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he country's largest poultry player Leong Hup International Bhd, which is set to make a comeback to Bursa Malaysia, has been valued at 15 times price-toearnings (PE), according to a news report.According to the Nikkei report, Leong Hup has managed to secure funding c o m m i t m e n t f ro m 1 0 c o r n e r s to n e investors including the likes of the Employees Provident Fund (EPF), ahead of its initial public offering (IPO) to raise up to US$400mil (RM1.65bil).It said the current valuation was “well-received” by the cornerstone investors, which also included insurer AIA Group and prominent investor Chua Ma Yu.Quoting sources, the report said Leong Hup is expected to launch its prospectus as early as next week, and list on the stock exchange next month.Early last year, a Reuters report, quoting sources, said Leong Hup was targeting to raise 37

proceeds of US$600mil (RM2.5bil) from the IPO, which translated to a valuation of up to 30 times.Leong Hup, together with QSR Brands (M) Holdings Bhd, which operates the KFC and Pizza Hut chain of restaurants in Malaysia, were among the highly anticipated IPOs this year after a drought of IPOs in the country last year.According to recent media reports, however, QSR Brands has decided to shelve its planned IPO indefinitely.Citing sources, Reuters reported earlier this month that QSR had shelved plans for an IPO that could have raised as much as US$500mil as potential investors viewed its valuations as too high.Leong Hup is among the largest fully integrated producers of poultry, eggs and livestock feeds in South-East Asia.The group operates in an industr y with significant barriers to entry, such as industr y know-how and regulator y

restrictions, providing it with a sustained competitive advantage.Its profit after tax and minority interests saw a two-year compounded annual growth rate (CAGR) of 32.4% between 2015 and 2017, while the CAGR for revenue during the period at 8%.It is the biggest producer of day-oldchicks (DOC) – or newly-hatched chicks – in Malaysia and among the top three producers of DOC in Indonesia and Vietnam.According to its website, the group's operations span across Malaysia, Indonesia, Vietnam, Singapore and the Philippines, encompassing feed mill manufacturing and marketing and the integrated poultry supply chain – from breeding and rearing of grandparent stock, parent stock and DOC through to contract farming, slaughtering, food processing as well as supply of table eggs.

POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019


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CHICKEN SALAD CHICK GROWS IN TEXAS WITH PETERSIME SHOWCASED SECOND HOUSTON OPENING THIS YEAR LATEST INNOVATIONS hicken Salad Chick, the nation's Leading the Houston area expansion are AT IPPE 2019 Conly southern inspired, fast casual multi-unit franchise owners Jake

chicken salad restaurant concept, announced today its continued expansion in the Houston area with its newest location in Vintage Park . Located at 10300 Louetta Road, the restaurant marks Chicken Salad Chick's third location in Houston, following the opening in College Park in January and Spring, TX in November. Additional Houston market locations are slated to open later this year in in Kingwood and Katy. The Vintage Park restaurant will celebrate its grand opening on April 17th and is offering free chicken salad for a year to the first 150 guests. During grand opening week , guests will experience the southern hospitality that Chicken Salad Chick is known for, with giveaways and specials that include: Ÿ Wednesday, April 17 - Free Chicken Salad for a year – The first 10 guests will receive one large Quick Chick of chicken salad per week for an entire year; the next 140 guests receive a free large Quick Chick of chicken salad per month.* Any guest not part of the first 150 in line can make a purchase and enter to win a drawing for free chicken salad for a year. Ÿ Thursday, April 18 - The first 50 guests at 10:30 a.m. and the first 50 guests at 6 p.m. to purchase a Chick Special will get an opportunity to "Meet The Chicks" over the next 12 months & receive one free scoop of chicken salad per month.*** Ÿ Friday, April 19 - The first 50 guests to purchase a Chick Trio receive a free 32oz. RTIC Chick tumbler. Ÿ Saturday, April 20 - The first 50 guests to purchase two large Quick Chicks will receive a free large Chick cooler. 38

Alleman and Cody Gielen of Cojak Enterprises, LLC. The Vintage Park restaurant marks Cojak's fourth Chicken Salad Chick location, with their portfolio to grow even more once they open an additional restaurant in Kingwood later this year. In addition to Chicken Salad Chick, Alleman and Gielen also own nine Another Broken Egg Cafe restaurants throughout Louisiana, Alabama and Florida.Thus far, Chicken Salad Chick's unique concept has been very wellreceived in the Houston area, making our continued growth even more exciting," said Jake Alleman. "As we venture on to our fourth opening with the brand, we've seen how much our made-from-scratch chicken salad and unbridled southern hospitality resonates with customers. With our expansion in the metropolitan area on the horizon, we're thrilled to continue providing the exceptional dining experience guests expect when they walk through the doors of our oneof-a-kind eatery.The Chicken Salad Chick concept was established in 2008 by founder, Stacy Brown. With more than a dozen original chicken salad flavors as well as fresh side salads, gourmet soups, signature sandwiches and delicious desserts, Chicken Salad Chick's robust menu offers a variety of options suitable for any guest. In 2015, Eagle Merchant Partners purchased a majority stake in Chicken Salad Chick, and under the leadership of CEO Scott Deviney and team, the company now has 115 restaurants currently open in 13 states and remains a standout brand within the fast casual segment. Chicken Salad Chick in Vintage Park will be open Monday – Saturday from 10:30 a.m. – 8:00 p.m.

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ver 30,000 visitors from all over the world could see the advantages of the Hatchery Alert System™, Eagle Eye App™ and our line of Petersime Automation at the Petersime booth. Also on display were Pe t e r s i m e ’s s h o w p i e c e s t h e BioStreamer™ setter and hatcher with E m b r y o - Re s p o n s e i n c u b a t i o n ™ technology.Fernando Bellod Valle, director Latin America of Petersime, says: “This 2019 edition has been a great success. Many customers and potential ones, from diverse regions but mainly Latin America, approached us interested in our new products and willing to share their interest to count on Petersime for the future.

Visitors to the Petersime booth were pleased to see their needs translated into innovative solutions:” We have had the opportunity to listen what the market wants and translate that into our products and services accommodating needs in this dynamic market in the best way possible.” adds Fernando Bellod Valle. POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019


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POULTRY PRICES DECLINE 21% ON WEAK CONSUMER DEMAND, BIRD FLU SCARE

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oultry prices have declined by as much as 21 per cent since the beginning of February, thanks to a weak seasonal consumer demand and a delay in the onset of summer. Besides, consumers have also stayed away from aggressive buying due to a bird flu scare. Data compiled by poultrybazaar. net, one of India’s leading information dissemination platforms, show that the price of eggs in Delhi declined the most – by over 21 per cent to quote at Rs 3.10 apiece early this week, against Rs 3.95 a piece on February 1. In Mumbai, the prices slumped 11 per cent to Rs 3.70 apiece from Rs 4.15 during the same period. Similarly, the price of broiler chicken in Mumbai nosedived 18.6 per cent to the present Rs 57 a kg, compared with Rs 70 on February 1. In Cochin, broiler chicken is currently selling at Rs 60 a kg, against Rs 69 a kg at the beginning of February. The poultry price decline is seasonal. During the ongoing school and college examination period, poultry consumption remains slow. We expect its normal consumption to return soon after the exam season gets over,” said

Balram Yadav, managing director, Godrej Agrovet Ltd. Part of the decline in poultr y consumption can be attributed to the scare of bird flu or avian influenza (H5N1), which, according to industry sources, erupted in Bengaluru in December last year. S i n c e t h e n , t h e G o ve rn m e n t of Maharashtra has issued alerts of its spread across eleven districts and d i re c te d of fi c i a l s i n t h e a n i m a l husbandr y department to collect

samples for testing. Incidentally, none of these samples was positive. Avian influenza scare, however, prompted the authorities in Saudi Arabia to suspend the import of poultry products from India, albeit temporarily. Ramesh Khatri, president of the Poultry Federation of India, blames non-governmental organisations' (NGOs') influence on government policies. “These foreignfunded NGOs do not want the poultry industry to grow.

FIRST SESSION OF CHOLISTAN VETERINARY UNIVERSITY BEGINS

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holistan University of Veterinary and A n i m a l S c i e n c e s ( C U VA S ) a t Bahawalpur started classes of first session of April, 2019 consisting of 400 students. As many as 100 qualified teachers including 70 PhD have been engaged to teach the students.Around four sessions of training of its staff were completed before the start of this session. This was stated by Vice Chancellor UVAS Prof Dr Talat Naseer Pasha, who has additional charge of VC of the Cholistan University as well, while talking to APP, here on Sunday. Giving details about the first session of degree and diploma programmes, he said that four four-year degree and two two39

year diploma programmes had been started in the first session. The degree programmes also included Poultr y Production, Food Technology, Zoology and Applied Micro-biology while diploma i n Po u l t r y S c i e n c e a n d A r t i fi c i a l Insemination. Responding to a question, he said that the livestock sector was a source of livelihood and food security in the country, especially in south Punjab. This sector also has enormous potential for economic growth of the country. Cholistan is one of the major livestock holding territories in Punjab, which is spread over an area of 26,000 square kilometres of Bahawalpur, Bahawalnagar

and Rahim Yar Khan districts. To exploit the potential of livestock resources of southern Punjab, the university had been established. This will assist in formation of disease-free zones and cater to the needs of allied industry to produce safe and health value added livestock products having potential for export to regional markets, he added. The university has been established with in collaboration with Ankara University Selcuk University of Turkey. This new university has three faculties namely Bio-Sciences, Veterinary Sciences and Animal Production and Technology. It has 18 departments and an institute. POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019


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ORGANIC LIVESTOCK AND POULTRY FARMING MARKET TRENDS ANALYSIS BY TOP KEY PLAYERS

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rganic Livestock And Poultry Farming Market has witnessed continuous growth in the past few years and is projected to grow even further during the forecast period (2018-2026). The research presents a complete assessment of the market and contains Future trend, Current Growth Factors, attentive opinions, facts, historical data, and statistically supported and industry validated market data.Organic Livestock And Poultry Farming Market research report also provides an overall analysis of the market share, size, segmentation, revenue forecasts and geographic regions of the Organic Livestock And Poultry Farming Market along with industry leading players are studied with respect to their company profile, product portfolio, capacity,

The Official

price, cost and revenue. The research report also provides detail analysis on the Organic Livestock And Poultry Farming Market current applications and comparative analysis with more focused on the pros and cons of Organic Livestock And Poultry Farming and competitive analysis of major companies. Key players in the Organic Livestock And Poultry Farming market have been identified through secondary research, and their market shares have been determined through primary and secondary research. All measurement shares, splits, and breakdowns have been resolute using secondary sources and verified primary sources. The Organic Livestock And Poultry Farming Market report begins with a basic overview of the industry lifecycle, definitions, classifications, applications, and industr y chain structure and all these together will help leading players understand scope of the Market, what characteristics it offers and how it will fulfill customer's requirements. This report includes the estimation of market size for value

(million US$) and volume (K MT). Both top-down and bottom-up approaches have been used to estimate and validate the market size of Organic Livestock And Poultry Farming market, to estimate the size of various other dependent submarkets in the overall market. Key players in the market have been identified through secondary research, and their market shares have been determined through primary and secondary research. All percentage shares, splits, and breakdowns have been determined using secondary sources and verified primary sources.

MAY 2019

JUNE 2019

Exhibition

ADVERTISE / SUBSCRIBE

: Panafrican Poultry Conference (PPC) Date : 13-17 May 2019 Venue : Campus of University of Lome, Togo Web : www.wpsa.com

JUNE 2019

JUNE 2019

Event Calender

Event : VIV Turkey 2019 Date : 13-15 Jun 2019 Venue : Istanbul Expo Center, Yesilköy Mahallesi, Atatürk Cd. 5/5, 34149 Bakirköy/Istanbul Istanbul – Turkey Web : www.viv.net 40

Event

Event

Date Venue Web

: XXIV European Symposium on the Quality of Poultry Meat and XVIII European Symposium on the Quality of Eggs and Egg Products : 23-26 Jun 2019 : Radisson Blu Resort & Spa, Cesme, Izmir, Turkey : www.eggmeat2019.com

Event

: 22nd European Symposium on Poultry Nutrition - ESPN 2019 Date : 10-13 Jun 2019 Venue : Poland

JUNE 2019 Event Date Venue

: Agro & Poultry East Africa 2019 : 25-26-27 June 2019 : Diamond Jubilee Hall, Dar-EsSalaam, Tanzania

POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019



RECIPE / SUBSCRIPTION

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Lucky's Quickie Chickie Ingredients

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2 teaspoons olive oil

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1/4 teaspoon salt

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6 ounces chicken tenderloin strips

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1/8 teaspoon freshly ground black pepper

2 tablespoons chopped fresh basil

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1 1/2 teaspoons honey

Directions

Cook bacon (in batches, if necessary) in a 12-inch ovenproof nonstick skillet over medium heat, turning, until crisp, about 8 minutes. Transfer bacon to paper towels to drain. Remove skillet from heat and pour off all but 1 tablespoon bacon fat, Bring a saucepan of salted water to a boil. Break each ramen noodle block into 4 pieces and cook, stirring occasionally, until just tender, about 3 minutes. Drain noodles in a colander and rinse under cold water, Heat bacon fat in skillet over medium-high heat until shimmering. Add noodles, spreading them evenly to cover bottom of skillet. Cook noodles, pressing on them occasionally with a slotted spatula, until underside is golden brown, 3 to 6 minutes. Slide ramen cake onto a large plate, invert a second plate over top, then flip cake over (so cooked side is now on top). Add 1 tablespoon oil to skillet. Slide ramen cake back into skillet and cook over medium-high heat, pressing it occasionally, until underside is golden brown, 3 to 5 minutes. Remove skillet from heat, Sprinkle cheese evenly over ramen cake and transfer skillet to oven. Bake until cheese is melted, 5 to 10 minutes. Slide ramen cake onto a cutting board and cut into 4 wedges, Wipe out skillet. Heat butter and remaining 1/2 tablespoon oil in skillet over medium heat. Crack eggs into skillet and cook to desired doneness, 2 to 3 minutes for runny yolks. Serve each ramen wedge with a fried egg and 2 slices bacon.

(Life Time Period 10 Years)

Payment Details:

Contact Name : __________________________________________________________________ Company Name : ________________________________________________________________ Postal Address : __________________________________________________________________ City : ___________________ State : ____________________ Mob. No.____________________ Postal Code : ____________________ Country : ______________________________________

Send DD or Cheque in favour of Pixie Consulting solutions Ltd. payable at Karnal Address: C/o OmAng Hotel, Namaste Chowk, Near Janta Petrol Pump, KARNAL - 132001 (Haryana) INDIA or Transfer money to HDFC Bank Bank address: Opp. Mahavir Dal Hospital Account Type: Current Account Name: Pixie Consulting Solutions Limited Account Number: 01958730000179 IFSC Code: HDFC0000195 | Swift Code: HDFCINBB | PAN No. AAECP6186B

Pixie Consulting Solutions Ltd. C/o OmAng Hotel, Namaste Chowk, Near Janta Petrol Pump, KARNAL - 132001 (Haryana) INDIA Email : poultry.pcsl@gmail.com | info@pixie.co.in Website : www.pixie.co.in

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POULTRY PLANNER | VOL. 21 | No.4 | APRIL - 2019




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