Poultry Planner - August 2018 by PIXIE CONSULTING SOLUTIONS LTD.

MONTHLY

VOL. 20 | No. 8 | AUGUST - 2018

From the Editorâ&#x20AC;&#x2122;s Desk Feed Additives & there uses

OUR TEAM Vishal Rai Gupta Managing Director vishal@pixie.co.in Bhavana Gupta Editor-in-Chief N.K. Gupta General Manager pcslkarnal@gmail.com

M : 999 170 5005 Aparna Mehmi Marketing Manager poultry.pcsl@gmail.com M : 999 170 5007

EDITORIAL BOARD MEMBERS Mr. G.K. Rathinam Palani Tk, Dindugul Dist, Tamilnadu Dr. J Tamizhkumaran M.VSc., PGDEP., Ph.D. (Ph.D in Veterinary & Animal Husbandry Extension Education)

Mr. Rakesh Kumar Poultry Consultant

Comman feed additives used in poultry diets include anti-microbials, antioxidants, emulsifiers, binders, PH control agents and enzymes within each one of these classes of additives there can be dozens of specific additives manufactured and distributed by a wide variety of companies. Again all ingredients and additives must be noted on the label and their use and inclusion levels meet the standards as defined by low. Growth promoting hormones are not used in the poultry industry the efficient growth and egg productivity of commercial poultry has been achieved over the last 50 years through traditional animal breeding techniques and improved nutrition and management practices. Anti-microbials have been used extensively in intensive poultry operations to minimize disease and improve growth and feed utilization however the industry is currently evaluating alternatives to chemical therapeutics, it should be pointed out that antimicrobial practices do not extend to production of commercials eggs (should a need for anti-microbials arise all eggs laid during the treatment and withdrawal periods cannot be sold) and the meat industry must adhere to stringent guidelines with regard to drug withdrawal periods before marketing. Commercials enzymes are also produced that significantly reduce the negative effects of phytates, phytates are plant storage source of phosphorus that also bind other minerals, amino acids ( protein) and energy and reduce their availability to the birds. Ongoing research will develop enzymes that are more effective in maintaining function under a wider range of processing and digestive conditions new enzymes may include those capable of reducing toxins produced during feed spoilage (should growth in grains) and facilitating digestion of carbohydrates currently not available to simple-stomached animals (poultry, pigs, humans) such as cellulose, lignin and chitin. Probiotics are defined as live mono or mixed culture of microorganisms which are nonpathogenic, resistan to gastric and bile acide and when ingested can beneficially affect the host animals by improving the characteristics of intestinal microbiota. Prebiotics are defined as indigestible food ingredients which stimulate the growth or activity of a selected number of bacteria in the gastrointestinal tract of host animal. When enter the gut, prebiotics serve as a substrate for the endogenous beneficial bacterial thus can promote competitive excluse of pathogenic microbes and selective colonization by beneficial microbes. Among the known prebiotics, mannan-oligosaccharide (MOS) fructoligosaccharide (FOS) and galacto-oligosaccharide (GOS) have extensively been tested in poultry

Editorial Policy is independent. Views expressed by authors are not necessarily held by the editors. Registered as Newspaper by Registrar of Newspaper for India : RNI No. 71668/99 Licensed to post at Karnal HPO under Postal Regn. No. PKL-91/2016-2018 Editorial & Advertisement may not be reproduced without the written consent of the publishers. Whilst every care is taken to ensure the accuracy of the contents of Poultry Planner the publishers do not accept any responsibility or liability for the material herein. Publication of news, views of information is in the interest of positive poultry industrial development in India. It does not imply publisherâ&#x20AC;&#x2122;s endorsement. Unpublished material of industrial interest, not submitted elsewhere, is invited. The submitted material will not be returned. Publisher, Printer Mrs. Bhavana Gupta on behalf of Pixie Publication India (P) Ltd. Karnal Printed at Jaiswal Printing Press, Railway Road, Karnal Published at : C/o OmAng Hotel, Namaste Chowk, Near Janta Petrol Pump, KARNAL - 132001 (Haryana) INDIA Editor-in-Chief : Mrs. Bhavana Gupta All Legal matters are subject to karnal jurisdiction

INDEX

www.pixie.co.in

Features...

Departments...

06 EDITORIAL

30 NEWS

08 ADVERTISEMENT INDEX

Advertisement Index...

POULTRY FEED STORAGE MANAGEMENT Dr. Shaitan Singh

NUTRITIONAL FACTORS AFFECTING EGG SHELL QUALITY

Dr. Neeti lakhani

SUMMER STRESS MANAGEMENT IN POULTRY

Dr. Vaibhav Purwar

SIMULATION OF CHICKEN PROBIOTIC BIOLOGY : INVITRO VS. INVIVO

Dr. Susim Mukul Ray

Press Release

24 HUVEPHARMA® LAUNCHES AVIAPP®- THE INNOVATIVE SERVICE TOOL TO MONITOR POULTRY HEALTH

26 8

AWP (Mix Oil)

B.V. Bio-Corp Pvt. Ltd.

Globion India Pvt. Ltd.

Godrej Agrovet Ltd.

Huvepharma

Indian Herbs Spec. Pvt. Ltd.

Indian Tr. Bureau Pvt. Ltd.

Jubilant Life Science

K. K. Kansal Polyvin Pvt. Ltd. (Awon Plastic)

Natural Herbs

Natural Remdies

Nutrient Bio-Agro Tech Pvt. Ltd.

Poultry India 2018

Sai Krishna Poultry Equipments

Venky’s

Ventri Biologicals

Vetline

Zoetis India Ltd.

Zydus Animal Health

UPCOMING EVENTS

Articles...

Advanced Bio Agro Tech Ltd

42 RECIPE

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

ARTICLE

www.pixie.co.in

POULTRY FEED STORAGE MANAGEMENT but also avoid birds to pick feed from litter which complicated with bacterial infection as well as coccidiosis or enteritis.

Introduction Proper feed storage is essential, the use of poor storage facilities will lead to deterioration of feed quality. This, in turn, will result in poor growth, malnutrition, mycotoxicosis, health problems and possibly high mortality. All of which decrease farm proﬁtability.

Feed Handling

The storage facility

Storage conditions

When thinking of feed storage, one could picture a fairly simple facility in which feed can be kept until it is needed. Feed needs to be protected therefore a feed storage facility should meet a number of criteria to be considered good enough:

Poor storage will reduce the shelf-life of the feed through loss of critical nutrients, such as vitamins, essential fatty acids and anti-oxidants. This will lead to reduced growth and higher mortality due to poor bird health.

Provide a shelter from direct sunlight and rain.

Be properly ventilated and cool.

Keep feed dry (and therefore ensure low humidity).

Protect feed from vermin (rats/mice) and insect pests.

Keep the feed off the ground to prevent ground condensation and mould spoilage.

Keep feed away from chemicals, drugs and from side walls

Feed subjected to wet storage conditions may become stale and mouldy. These moulds may grow quickly and produce mycotoxins, which is particularly the case during warm weather. The use of mouldy feeds may lead to performance losses, illnesses, and mass mortalities. The temperature and the relative humidity of the air can also have a tremendous inﬂuence on the condition of the feed. Even with a good feed storage system, feed should only be stored for a short period of time, ideally for less than 15 days from the date of the feed being manufactured. Cutting down storage time ensures that the feed is turned over faster, thereby reducing the inventory costs and providing the birds with fresh, high quality feed. Feeding pattern Ÿ

Feeding empty to empty feeders and once in a week we have to clean feeders with dry cloth and keep it in direct sunlight for half an hour.

1. F e e d i n g u p t o p r e s t a r t e r : 3 times/day, 2. Feeding up to starter: 2 times/day 3. Feeding up to last: 1-2 times/day Note: Use feed saver cup for every feeder to not only prevent feed waste 10

One of the most important aspects of feed handling on the farm is the correct "unloading" or flow-out. A first-in-firstout mass flow is ideal. This will prevent old feed remaining in the farm. Finally, there is no point in having the best possible feed storage conditions on your farm if the manufacturer and transport distributor has not carefully handled the feed prior to its arrival at the farm. Therefore it is always necessary to check the date of feed manufacture and how the feed has been handled prior to and during transport. Note: Proper maintain Feed Room Hygiene with spray insecticide or cuso4 @ 25ppm on empty floor before feed come. Proper maintain first-in-first-out policy. Feeding Make 3 Times Feeding 1st Time

20% morning at 6 to 7 pm

2nd Time

25% evening at 5 pm

3rd Time

55% night at 9 pm

Methods of Feeding S. No.

Feeding Methods

Age in days

Paper Feeding

1-2

Tyre feeding

1-7

Drinker as feeder

1-7

1st slot in feeder

11-14

5 6

15th-23rd

24th

2 slot in feeder 3 slot in feeder

Dr. Shaitan Singh (Dr. S S Rathore) DGM Technical, Sampoorna Feeds P. Ltd. MV Sc, Poultry Science, IVRI, Izatnagar, U.P.

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

ARTICLE

www.pixie.co.in

NUTRITIONAL FACTORS AFFECTING EGG SHELL QUALITY Introduction The quality of egg shell is dependant on the diet or nutrients the egg is fed before and during the egg laying period. These nutritional factors could have their effect through two ways, 1.

Direct Factors

Indirect Factors

Nutritional factors with direct effect on egg shell quality Calcium levels, calcium particle size, calcium source solubility, phosphorus and vitamin D have a direct effect on eggshell quality. Calcium particle size is the most important parameter which affects eggshell quality. Most of calcium particle below than 2mm are found in the droppings, unlike particle above 2mm which are retained in the gizzard. Calcium particle store in the gizzard will slowly solubilize, delaying the calcium assimilation. Eggshell formation takes 12 to 14 hours and occurs mainly during the night period. Most of the calcium required for eggshell formation is during the night. Bones are the calcium storage organs and more precisely medullary bone. Several trials have shown eggshell is stronger if the calcium is coming from the feed instead of the bone. Providing a high amount of large calcium particle size before the night will help laying hens to produce strong eggshell. According to the limestone source, solubility may be different. Calcium with a high solubility will not be stored for a longer time in the gizzard, cancelling the particle size effect. Phosphorus is another important nutrient for maintaining eggshell quality. Phosphorus has a strong effect on bone strength. Calcium and phosphorus are combined in the hydroxyapatite crystal, storage form of calcium and phosphorus in the bones. If 12

calcium provide from the feed is not enough to suppor t the calcium requirement for the eggshell formation, calcium is mobilize from the bone. But this calcium mobilization is link with a phosphorus release in the blood. A high phosphorus level in the blood inhibits the calcium mobilization from the bones. Several trials have shown a negative correlation between the phosphorus content of the diets and the eggshell quality. A high phosphorus intake leads to increase the phosphorus content of the blood, which inhibits the bone calcium mobilization. Then eggshell quality is depressed. Phosphorus is required for strong bones but high levels depressed eggshell quality. Vitamin D is necessary for calcium metabolism. Vitamin D deficiency leads to poor eggshell quality, mainly due to a decrease of the eggshell weight. Trace elements like zinc, copper and manganese have shown to have an effect on eggshell quality. They are influencing calcite crystal growth during the eggshell formation and influencing mechanical propriety of eggshell. Nutritional factors with indirect effect on eggs hell quality Smaller eggs have a better eggshell strength. Diets rich in fat especially in unsaturated fatty acid like linoleic acid, with high levels of protein and amino acids, enhance the egg size. Liver is the key organ for egg production. Egg yolk is synthesized in the liver and after transported to the follicles. But liver is also the site where the first vitamin D hydroxylation occurred. Vitamin D needs two hydroxylations before being efficient for calcium transportation. Laying hens suffering from fatty liver produce less eggs and eggs with a poor eggshell quality. All the nutritional factors which help to protect the liver

like choline, folic acid and vitamin B12 have also an indirect effect on eggshell quality by preventing the ability of liver to convert vitamin D. Cleanness of egg shell Eggshell cleanness depends on water consumption, dropping structure, dropping water holding capacity and interaction between each other. Most of these parameters are linked with nutrients. Water consumption is influenced by electrolytes levels in the diet, mostly sodium, potassium and chlorine, and the balance between all of them. Other electrolytes like sulphur, magnesium, calcium could have an effect also, but a minor one. Soluble fibers, like xylan, β-glucan and pectin substances, increase water consumption. These elements increase gut viscosity. For fighting against this effect, birds increase water consumption. Use of enzymes (xylanase / β-glucanase) has been shown to decrease negative effect of soluble fiber by decreasing water consumption. Insoluble fibers like cellulose, hemicellulose, lignin, are not digested by poultry and give structure to the droppings. Fibers, soluble and insoluble, give physical proprieties to excreta by i n flu e n ci n g th e i r wate r h o l di n g capacity. Raw materials contain different fiber profile and have an impact on the water holding capacity of droppings. Water holding capacity and sticky proprieties of manure are linked andhave an impact on dirty eggs. Other raw materials like clays have be shown to decrease dirty eggs. Clays have a high water holding capacity. According to the type of clay (bentonite, sepiolite, etc., water holding capacity differs. Clay addition to layer diet decreases dirty eggs percentage.

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

ARTICLE Egg albumen quality Egg white composition is strongly linked to the diets used. Feed vitamins concentration, and mainly water soluble vitamins, has been shown to affect vitamin egg white concentration. Riboﬂavin, folic acids, niacin, thiamine, pyridoxine, pantothenic acid, biotin, vitamin B12 are well transferred into the egg white and their concentrations depend on feed concentration. Trace elements are also well transferred into the egg white. Egg white concentration of iodine, selenium and copper are linked to the levels used into the feed. Blood spots found into the egg weight could have some nutritional links. Blood spots are affected by mycotoxins contamination like ochratoxin, strong choline deﬁciency, vitamin A and vitamin K. Egg yolk quality

www.pixie.co.in

affects directly the egg yolk composition. Good transfer rates have been shown for iodine, copper and selenium. Some differences have been obser ved according to the trace element source; organic forms have a better transfer than inorganic forms. Many carotenoids are transferred to the egg yolk (canthaxanthine, citranaxanthine, apo carotene ester, lutein, zeaxanthine, etc.). Egg yolk concentration is directly linked with feed concentration. Transfer efﬁciency is not the same according to carotenoids. Carotenoids bring colour to the egg, yolk which is important for consumers, but modulate the antioxidant potential of the eggs too. Antioxidant concentration affects human health and/or the embryo development. Vitelline membrane One important parameter for egg processing plant is the vitelline

membrane strength. A strong membrane is useful to separate easily white and yolk. Weak membrane leads to important economical loses because once the membrane is broken, egg yolk is polluting the egg white. Like the egg yolk, vitelline membrane fatty acid proﬁle depends on feed fatty acid proﬁle. Type off at in the feed used affects fatty acids incorporated in the vitelline membrane. Elasticity and permeability of the membrane are then affected. Saturated fatty acid increases vitelline membrane permeability. Vitamin E has been shown to increase vitelline membrane strength. This effect was stronger at340C compare to 210C.

Neeti lakhani¹, Preeti Lakhani² and Vandana Yadav³ ¹Division of Animal Nutrition ²Division of Animal Physiology ³Division of Animal Breeding and Genetics, ICAR-NDRI, Karnal

Egg yolk composition strongly reflects the feed composition. Egg yolk fatty acid profile is directly linked to the fatty acid profile of diets. Diets rich in omega lead to egg yolk rich in omega 3. Same observations have been made for the omega 6 fatty acids. Fatty acids found in the egg yolk are linked to the feed fatty acid profile. Feed vitamins concentration affect also egg yolk vitamin composition. Compare to the egg white, where water soluble vitamins are well transferred, for egg yolk due to its composition, it is mainly fat soluble vitamins which are transferred like vitamin A, vitamin E and vitamin D. Water soluble vitamins are also been reported to be transferred in the egg yolk: riboflavin, folic acids, niacin, thiamine, pyridoxine, pantothenic acid, biotin and vitamin B12. The proportion of these water soluble vitamins transferred in the egg yolk is higher. Feed trace elements concentration 14

Great opportunity to work at world’s leading animal health company! Designation : Field Technical Manager (Poultry) Qualiﬁcation : M.V.Sc. Experience : 4-5 years of ﬁeld experience in similar or relevant role, Hatchery experience would be preferred. Location

: South India / North India

Interested candidates kindly send your resume at indiaanimalhealth@zoetis.com

FOR ANIMALS. FOR HEALTH. FOR YOU POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

ARTICLE

www.pixie.co.in

SUMMER STRESS MANAGEMENT IN POULTRY Stress, a response to adverse stimuli, is difficult to define and understand because of its nebulous perception. According to Selye “stress is the nonspecific response of the body to any demand”, whereas stressor can be defined as “an agent that produces stress at any time”. Therefore, stress represents the reaction of the animal organism (i.e., a biological response) to stimuli that disturb its normal physiological equilibrium or homeostasis. Heat Stress is a condition that occurs when an animal is exposed to above optimal temperatures and humidity. Chronic heat stress has detrimental effects on the performance of broiler birds through reducing feed intake, growth rate, feed efficiency and carcass quality. Heat stress impairs overall poultry and egg production by modifying the bird's neuronedocrine profile both by decreased feed intake and by activation of the HPA axis. In general, birds react similarly to heat stress, but express individual variation of intensity and duration of responses, which may also be affected by intensity and duration of the heat stress event.

St r a t e g i e s f o r s u m m e r s t r e s s management 1. Housing design a) East – West orientation of poultry house is necessary in hot area. b) Properly designed roof overhang helps to reduce the possibility of both direct and indirect sunlight entering a house during hot weather. c)

Altered meat quality

Increased mortality

Sign of summer stress In general, birds will be suffering heat stress when any of the following signs are evident: Ÿ

Gasping, panting - up to 250 breaths per minute

Wings spreading Slowness and lethargy

Stupor, staggers

Increased cannibalism

Slow panting

Maximum heat loss Fast panting Physical tiredness

Death from heat

Birds can’t control body temperature

Heat related welfare problem probable

Increasing ambient temperature

Impact of summer Stress

More Carcass down grades

When temperatures exceed the effective range for nonevaporative cooling, the bird cools themselves by increase in respiration rate (RR). Increase in RR causes alkalosis and electrolyte imbalance which results in-

Light body weight, poor colouring and rough skin.

E g g p ro d u c t i o n d ro p f o r n o apparent reason

Reduced egg size

Poorer egg shell quality

Increased mortality

1. 16

Decreased performance

d) A typical minimum level of ceiling insulation for a naturally ventilated house is R-value 1.25 m C/W. There are a variety of methods of insulating a poultry-house ceiling dropped ceiling, rigid board insulation, spray polyurethane insulation, reﬂective insulation etc. e) Similarly, reﬂective roof paints have b e e n s h o w n to re d u c e ro of temperature from 5°C to 32°C, thus dramatically reducing heatgain through roof surfaces. 2. Ventilation System

Diagram 1 - Diagram of Thermoneutral Zone Lower Upper Critical Critical Temperature Temperature

Thermoneutral Zone - normal behaviour regulates heat loss

To minimize heat-stress-related problems during hot weather, it is always beneﬁcial to insulate poultry-house roofs/ceilings.

a) Increasing the amount of air movement over a bird is one of the most effective methods that producers can use to increase heat removal from birds. Air movement provides a number of beneﬁts that help to cool the birds during hot w e a t h e r. F i r s t , i t i n c r e a s e s convective heat loss from the birds in a house, thereby lowering the effective air temperature. Second, it helps to remove trapped heat from between the birds as well as from cages. Last, but not least, it lessens the adverse effects of highhumidity environments. b) Naturally ventilated barns are at risk if air is calm and supplemental fans are not present.

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

ARTICLE

www.pixie.co.in

slaughter house during the hottest part of the day to reduce the mortality rate during this procedure

Withdrawal of feed 6 hrs before peak heat stress (10 am to 4.30 pm)

d) Adopt cool hour feeding e) Night hour lighting to allow feed intake c)

Mechanically ventilated barns can also be at risk if barns lack ventilation capacity & air mixing for the size and number of birds restrict circulation

6. Water managementa) Increase number of drinkers

b) Flush water lines and waterers periodically to keep water fresh c)

Provide cool water during hot weather

7. Litter management a. 4. Stocking density Heat loss often depends on the difference between the body temperature of birds and the ambient temperature. If stocking density is high, the radiant heat between the birds accumulates and the temperature increases. So it is important to consider that stocking density has a major role as a potential factor of productivity during heat stress. Thus, reduce the stocking rate of broilers and of laying hens if possible for heat stress seasons 5.

Nutritional Management

a) Use of water soluble electrolytes and vitamins starting before heat stress. Potassium chloride (KCl) at .6% in the water is most effective. Don't use the electrolytes any longer than three days b) Inclusion of Betain in feed or drinking water throughout the heat stress period 18

Night time cooling is ver y important in order to allow bird recovery especially when multiple days of heat stress occur

Conclusion

3. Foggers The foggers inject ﬁne water particles into the warm inside air. Foggers reduces air temperature in the house on hot days (90 o to 95 F) when humidity is low, especially during mid-day when h u m i d i t y l e ve l s a re l o we s t a n d temperature is highest.

Correct litter management is fundam ental to bird health, performance

Summer is a challenging season to poultry farming. There is no single solution to summer weather problems and series of measures are necessary to minimize losses due to summer stress including environmental management (such as facilities design, ventilation, sprinkling, shading, etc.), nutritional manipulation (i.e., diet formulation according to the metabolic condition of the birds), as well as inclusion of feed additives in the diet (e.g., antioxidants, vitamins, minerals, probiotics, prebiotics, essential oils, etc.) and water supplementation with electrolytes. Nevertheless, effectiveness of most of the interventions has been variable or inconsistent.

Vaibhav Purwar¹, Jitendra Kumar², Rohitkumar Jaiswal¹, Babulal¹, Diwakar², Anjali Khare², Gaurav Thorat², Desh Deepak¹ ¹Phd Schloar ICAR- Indian Veterinary Research Institute, Bareilly, 243122 ²ICAR- National Dairy Research Institute, Karnal, 132001

b. Avoid wet litter in deep ﬂoor system by periodic racking and addition of fresh litter. c.

Litter thickness should be reduced to 5 cm in summer.

8. Mitigation other than facility adjustments mentioned above can include: a) Avoid management practices that can stress the birds during the peak hours of heat stress during the day for broilers and laying hens. b) Avoid catching, loading, and transportation of broilers to the POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

ARTICLE

www.pixie.co.in

SIMULATION OF CHICKEN PROBIOTIC BIOLOGY : INVITRO VS. INVIVO introduced into fresh culture medium, usually no immediate increase in cell number occurs. This period is called the lag phase. It is not a time of inactivity; rather cells identify new environment (e.g. new media) and synthesize new component essential for proliferation (doubling i.e. from one to two). Ÿ

Dr. Susim Mukul Ray Group Product Manager, Zydus AH, Div. of Cadila Healthcare Ltd. The poultry gastrointestinal tract can be compartmentalized into three distinct microbiome based on oxygen and carbon-dioxide tension. It is leveraged by several different factors like Ÿ

Differential anatomy and physiology of chicken gut leading to spatial and temporal differences in digestion and absorption of various nutrients

Fast growing aerobes and facultative anaerobes in early part of chick’s life (Day 1-12) consuming oxygen and ending up in higher carbon dioxide tension in hind gut

Overgrowing of facultative anaerobes in mid & hind gut replacing aerobes

Dominance of obligatory anaerobes in hind gut by second week of chick’s life Finally, by day 12 the gastrointestinal tract of chicken shelters complex plethora of microorganisms viz, aerobes, facultative anaerobes & obligatory anaerobes.

Invitro probiotic biology When probiotics are grown in a batch culture, the resulting growth curve usually has four phases: lag, exponential (log), stationary, and death (Fig 1). Ÿ 20

Lag phase: When microorganisms are

Exponential phase: During the exponential (log) phase, probiotics start growing and dividing at the maximal rate possible given their genetic potential, the nature of the medium, and the environmental conditions. The growth rate is constant during the exponential phase i.e., they complete cell cycle and double in numbers at regular intervals. Thus, this phase of growth essentially requires more energy input which is leveraged by aerobic/anaerobic respiration (36-38 moles of ATP produced per cycle) only. Stationary phase: In a closed system such as a batch culture, population growth eventually ceases and growth curve becomes horizontal owing to several factors like nutrient depletion, limited O2/CO2 tension (e.g. aerobes & anaerobes), accumulation of toxic waste products, population reaching critical level in numbers etc. This is called stationary phase. The transition of log phase to stationary phase requires lower energy inputs. Thus, during this transition maintenance energy required is leveraged by fermentation (2 moles of ATP per cycle). Death phase: During death phase, number of viable cells decline exponentially, with cells dying at constant rate. There are two alternative events - a) Viable but nonculturable (VBNC) cells result when they are only temporarily unable to grow, at least under laboratory

conditions used. Once the appropriate conditions are available (e.g. change in temperature or passage through host), VBNC probiotics resume growth. b) Programmed cell death occurs in a fraction of the microbial population and leaks nutrient enabling eventual growth of those cells in the population that did not initiate cell death. Invivo probiotic biology Within chicken gut, the environment differs signiﬁcantly from laboratory (invitro) conditions. Based on various research data published on life cycle of probiotics in chicken gut, it however, turns out that the phases of growth curve has considerable resemblances and may be classiﬁed into four phases - lag, exponential (log), stationary/ challenge & sporulation & feed passage (Fig 2a & 2b). For better elucidation of the in vivo growth curve, let us consider the example of Bacillus subtilis, the widely used probiotic in poultry feed. Ÿ

Bacillus subtilis enters chicken gut predominantly in endospore form. Specialized receptors in spores identifies favourable environment (e.g. nutrient, oxygen tension etc.) and germinates into vegetative cells. It has been reported that upto 90% of spores fed to chicken can germinate within an hour in crop to gizzard section of gut (upper GIT) possibly owing to favourable conditions for aerobes (higher O2 tension). It is followed by colonisation on gut epithelial cells and preparation for proliferation. This phase of probiotic life cycle within chicken gut can be defined as lag phase. Number of spores per gram of feed and rate of germination within same period of time significantly influences the population density in next phase.

The exponential (log) phase of Bacillus subtilis in chicken gut is shorter than

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

ARTICLE the invivo conditions. This Is owing to continuous feed passage, cellular sloughing, competition with other microorganisms and hostile gut environment. However, the rate of germination as mentioned earlier and feed retention in crop triggers fast doubling of cell number enough to create own ecological niche. In fact, few research reports suggest Bacillus subtilis undergoes full cycle of germination and sporulation during its journey from crop to cloaca. Ÿ

www.pixie.co.in

and survive have been exhausted. Various research worker s have reported that sporulation tendency of Bacillus subtilis increases in chicken hind gut (ileum to cloaca) relative to upper-&-mid gut (crop to jejunum). Such response has been attributed to factors like strict anoxic (CO2) condition, elevated NH3 concentration, efﬁcient nitrate/amino acid/nutrient utilisation by obligatory anaerobes (e.g. Clostridium perfringens) outrunning Bacillus subtilis.

The transition of log phase to stationary phase for Bacillus subtilis is critical to envisage the benefits of using probiotics. Unlike invivo conditions where this phase is precipitated primarily by nutrient depletion, in chicken gut, it is owing to decreasing O2 tension in lower GIT and competition evoked by other bacteria/fungi. Report published on Bacillus subtilis suggests that during the transition state it excretes several e n z y m e s ( to d e g r a d e c o m p l e x substrates), immunomodulators (systemic resistance), antibiotics, bioactive compounds (e.g. lipopeptides) etc., to kill competitors and preventing them from invading its ecological niche. These substances are produced by fermentation which simulates their biology in invitro conditions (e.g. penicillin & enzyme p r o d u c t i o n ) . I n t e r e s t i n g l y, i n commercial broiler trials, insignificant difference in growth performance parameters (e.g. BWG & FCR) between probiotic control (Bacillus subtilis) & negative control may be suggestive of lack of stationary phase in chicken gut. Moreover, lack of stationary phase of ten leads to overgrowth of probiotics resulting in competition with host (poultry) nutrition. Such incidences are recorded in several field trials (Fig 3 & Table 1) where treatment group performs significantly better in lower inclusion level.

Table 1. Villus height and crypt depth in the experimental birds at day 42 (Male birds, Jejunum only)*

Sporulation is usually considered the last resort to be embarked upon when all other attempts to grow, compete

Mean of 10 male birds from each dietary treatments (one bird from each pen) *Source: Zydus AH R&D trial data

Multi-strain probiotics are effective than single strain and performs better in lower inclusion level

Fig. 3. Average daily gain in broiler (Day 0 - 42) fed single descript strain of Bacillus subtilis (0.02%) & ImprovalTM BFS (0.05% & 0.1%)*. ImprovalTM BFS = Microencapsulated spores of Bacillus subtilis, Bacillus coagulans, Bacillus licheniformis, Clostridium butyricum HJCB998 (Total potency NLT 5 X 1011/kg), NC = Negative control

Parameters

NC + Bacillus subtilis (0.02%)

Villus height (μm)

634.1

657.6

NC + Improval™ NC + Improval™ BFS (0.05%) BFS (0.1%) 659.1

648.4

Crypt depth (μm)

187.4

198.8

189.7

189.8

Villus height : Crypt depth

3.39

3.49

3.47

Conclusion Ÿ

Vegetative form of probiotics is biologically important for poultry.

Considering the short feed passage time in poultr y, spore forming probiotics must germinate fast in concurrence to vegetative form.

Well deﬁned log phase in chicken gut should be followed by stationary phase to yield beneﬁcial bioactive molecules.

Single strain probiotics like Bacillus subtilis tends to sporulate in hind gut thereby undergoes feed passage. Hence, competitive exclusion of Clostridium perfringens is not possible leading to unaddressed threat of necrotic enteritis from day one.

In ﬁeld conditions, multistrain probiotics (strategic combination of aerobes & anaerobes) are more effective at lower inclusion level relative to single strain. It is probably because of enhanced stationary phase yielding beneﬁcial bioactive molecules, amplifying protective spectrum against microbial infections and better utilisation of gut microbiome.

POULTRY PLANNER | VOL. 20 | No. 6 | JUNE - 2018

PRESS RELEASE

www.pixie.co.in

0 ls 10 o’kZ dh cfPp;ksa ds lq[kn ,oa etcwr Hkfo’; dh vk/kkjf”kyk fopkj fopj.k&55 ckr gd dh gks rks D;wW pan edkW rd igqWps bl dnj QSys fd lkjs tgkW rd igqWps 1 lPpkbZ

**eEeh eSa vkt cgqr [kq”k gwW esjk eu gS eSa [kqydj gWlw vkSj gWlrh gh jgwW** rks mldks vius cpiu ds oks fnu ;kn vk, tc mldh ekW mlds gWlus ij vDlj dgkW djrh Fkh csVk bruk T;knk er gWlks ckn es jksuk iM+sxk ogh ckr og mls dgus gh okyh Fkh ;g lksp dj :d xbZ fd dy dh dy ns[ksaxs bls vkt rks [kq”k jgus nwW

vki viuh csVh ds uke ;g [kkrk 1000 # ls vius utnhdh Mkd?kj esa [kqyok ldrs gS& blesa vki de ls de 1000 # lkykuk vkSj vf/kd ls vf/kd 1]50]000 # rd tek djok ldrs gSa&[kkrk [kqyus dh rkjh[k ls 21 o’kZ rd ;k csVh dh “kknh ij&tks Hkh igys gks&mlh le; [kkrk ifjiDo ekuk tk,xk&[kkrs esa jkf”k vkidks dsoy 15 o’kZ gh tek djokuh gS&tc csVh 18 o’kZ dh gks tk, ;k nloha d{kk mrh.kZ dj ys&rc&mPp f”k{kk ds fy, dqy tek jkf”k dk 50% rd fudklh dj ldrh gS&dsoy nks csfV;ksa dk [kkrk [kqy ldrk gS&ij ;fn nks csfV;kW tqMokW gS rks rhu csfV;ksa dk [kkrk [kqy ldrk gSA viuh csVh ds bl [kkrs esa vki }kjk tek dh xbZ jkf”k ij vkidks Income Tax Act 1961 dh /kkjk 80&C ds rgr vk;dj esa iw.kZ NwV feysxh&vkSj csVh dks feyus okyh ifjiDork (Maturity) jkf”k iw.kZr;k dj eqDr gksxh&ekStwnk C;kt nj 8-1% gS& ljdkj }kjk izfr frekgh C;kt dh leh{kk dh tkrh gSA

vkids fopkj es ,d ckr vo”; vkbZ gksxh fd bl lksp ljkguk djrs gw, vkSj bl vk”oklu ds lkFk fd vkt gh ugh csVh Hkfo’; esa Hkh [kq”k jgsxh

viuh csVh ds uke utnhdh Mkd?kj esa ,d bl y?kq ys[k dk edln blh ;kstuk dh tkudkjh lHkh vfHkHkkodksa rd igqWpkuk gS mi;ksfxrk dks ns[krs gq, gfj;k.kk ds yxHkx 4 yk[k vfHkHkkodksa us viuh csfV;ks ds uke ;g [kkrs [kqyok fy, gSa vc pwafd izns”k ik= cfPp;ksa dh fxurh yxHkx 22 yk[k gS& Li’V gS fd vf/kdrj vfHkHkkodks dksa bldh tkudkjh ugha gS& gks ldrk vki dks Hkh u gks

1 2 3 4 5 6

1000 # izfr ekg 2500 # izfr ekg 5000 # izfr ekg 1000 # izfr o’kZ 1]00]000 # izfr o’kZ 1]50]000 # izfr o’kZ

1]80]000 4]50]000 9]00]000 15]000 15]00]000 22]50]000

5]46]977 13]67]443 27]34]887 47]203 47]20]253 70]80]379

,d dh nks QksVks] ,oa igpku ;k vkoklh; izek.k i=

csVh cpkvks csVh i<+kvks vfHk;ku ds lkFk mlh eap ls “kq: dh xbZ bl ;kstuk dk ,d ek= mn~ns”; gS viuh cVsh ds ifzr ;g vkidh ufSrd ftEenskjh rks gS gh lkFk gh ;g cVsh dk vf/kdkj Hkh gS vkt gh utnhd Mkd?kj esa csVh ds uke ;g [kkrk vo”; [kqyok,a Jh es?k jkt fery] v/kh{kd Mkd?kj] vEckyk ds eksckbZy u- 9416085637 ij&;k Jh fodkl jYgu] lgk;d v/kh{kd] ifje.My dk;kZy;] vEckyk ds eksckbZy u- 9416967191 ij lEidZ dj ldrs gS

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

PRESS RELEASE

www.pixie.co.in

HUVEPHARMA LAUNCHES AVIAPP - THE INNOVATIVE SERVICE TOOL TO MONITOR POULTRY HEALTH use of technology for upgrading the traditional way of doing business. He also briefed on how technology can help in faster decision making and improve the performance of any business.

Huvepharma SEA (Pune) Pvt. Ltd. recently organised a technical seminar to launch Aviapp® - The Innovative Service Tool from Huvepharma® at Novotel Hyderabad Airport on 6th July 2018. The tool can be deployed to monitor several parameters of poultry health and performance very effectively and evaluate them over time. The event was attended by veterinarians representing leading poultry producers from across India.

The event began with Welcome Note delivered by Mr O. P. Singh, Managing D i r e c t o r, H u v e p h a r m a S E A . H e extended a warm welcome to all guests and speakers and thanked them for taking time out of their busy schedules for this event. He emphasized on the 26

This was followed by the first presentation of the day by Mr. Stefaan Bekaert, Global Product Manager, Huvepharma NV, Belgium. Mr. Bekaert maintains, administers and authorises the use of Aviapp® across the globe. He is an engineer by profession and has more than a decade of experience in the chicken industry. In his presentation titled “Introduction of Aviapp®”, he explained how Aviapp ® can help maintain scoring records & evaluate gut health as well as performance of flocks, and how bench marking can be done within the organization for different units and different geographical locations. He also explained about the various factors which affect the performance of the broilers and why it should be monitored for quality product. He also elaborated on two case studies on gut health of chicken and how Aviapp® helped them in defining a strategy for improving business. He concluded by assuring the audience about data privacy and data sharing features of the app and appealed to the guests to enrol themselves with Huvepharma to be able to begin using the app.

The second speaker of the seminar was Dr. Ben Dehaeck , Global Product Manager – Anticoccidials, Huvepharma NV, Belgium. Dr. Dehaeck is a veterinary professional having decades of expertise in gut health and general health management of poultry and other species as well. He represents Huvepharma across the globe as Gut Health exper t. He presented on “Coccidiosis Management in Tropical Conditions”. His presentation had details on general anticoccidials like ionophores, chemicals and combination products and major coccidiosis control programmes. He explained about the disease and disease cycle of coccidiosis, along with its economic impact on the poultry industry. He explained some cost analysis study about coccidiois and dysbacteriosis. He briefed about the different anticoccidials authorized for use in the European Union and explained in detail about the Huvepharma brands. He touched upon key topics such as, different coccidiosis control programmes, oocyst shedding pattern, Clostridium perfringens and its impact, and resistance to molecules. He concluded his presentation with the m e s s a g e t h a t u s e o f Va c c i n e , Ionophores and Chemicals is the key strategy for control & management of coccidiosis.

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

PRESS RELEASE / EVENT CALENDER

The last speaker of the day was Dr. Devender Hooda, Director - Sales Technical, Huvepharma SEA, India. Dr. Hooda is a qualified veterinarian, an IIM- Ahemedabad alumnus and a qualified pharmacist. He has vast field experience and practical knowledge of the Indian poultry industry gathered from his nearly two decades of working in various capacities. He presented on t h e to p i c “ P re va l e n c e St u d y of Coccidiosis in India”. He emphasized on regional analysis of prevalence of coccidiosis and Necrotic enteritis across India and comparative study of the

www.pixie.co.in

various molecules. He briefed about the specialized technical service on Gut Health Lesion Scoring, which Huvepharma® provides and shared a detailed analysis of coccidiosis incidences with Total Mean Lesion Score (TMLS) in North, South, East and West regions. He insisted on regional observations, and recommendations with respect to different zones of India. He concluded his presentation by elaborating on “Cleanup Programme A n E s s e n t i a l To o l f o r C o c c i d i a Management”. The ﬁnal session was an interactive one

with participants sharing their queries, doubts, experiences and opinions, while the speakers aided them to channelize and ﬁnd appropriate responses. The event was concluded with Mr. O.P. Singh, Managing Director, Huvepharma SEA , thanking the speakers, participants and the companies that deputed their representatives to attend the seminar. He appreciated the efforts of Huvepharma® team in organizing the event and encouraged the participants to utilize Aviapp® to the fullest and derive the beneﬁts technology has to offer.

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

NEWS

www.pixie.co.in

REINFORCING THE NEED TO MOVE AWAY FROM MEAT Gearing up to watch a film about industrial animal agriculture isn’t easy. You know you’re going to see things you don’t really want to see, and be confronted with information you might rather avoid. But the new documentary Eating Animals — based on Jonathan Safran Foer’s 2009 book by the same name — is worth gearing up for. Yes, it contains gruesome video of sickly chickens and abused cows that remind us of the almost unbearable cost of industrial agriculture. But it also uplifts the small family farmer, and perhaps as a result, manages to avoid getting too preachy about, well, eating animals, If you’re well-informed about the many ills of animal agriculture, this documentary isn’t going to blow your mind. But it might provide a good refresher. The film covers all the major bases, including the egregious water pollution caused by massive agricultural operations; the truly awful conditions in which factory-farmed animals live out their lives and the brutal ways in which they are slaughtered; the vast quantity of antibiotics used on factory farm-raised animals; and much more, By the end, if the film hasn’t convinced you to put 30

down your hamburger mid-bite, it will almost certainly have made you think about the cow it came from and the farmer who raised it, Eating Animals also includes some interesting, lesserknown tidbits, particularly when it comes to the history of factory farming in the United States, As the narrator — vegan actress Natalie Portman — explains it, back in the early 1900s, a woman named Celia Steele more or less accidentally became the ﬁrst factory farmer in the country. She had ordered 50 chicks, but for some reason or another, received 500 instead. Rather than send them back, she decided to take advantage of the mistake, and experimented with keeping the chicks indoors for the winter. The experiment worked — the birds didn’t see the light of day or have space to move, but they survived, What Eating Animals glosses over, however, is the high price tag that comes with eating more humane meat, and the fact that most Americans — and most people around the world — can’t afford pasture-raised turkey or a free-range pork. Nor do they really have access, at least not yet, to the fancy plant-based “meat” alternatives that are starting to hit major urban centers

like San Francisco and New York. In that sense, one expert’s suggestion that, given the level of violence involved with meat production, “it’s only a matter of time” before we, as a society, move away from consuming meat, feels a bit naïve. What are the meat-loving m e m b e r s of t h e 9 9 p e rc e n t t o eat,Potential naivety aside, the film is worth a watch for those looking to reassess their carnivorous ways, or reaffirm their plant-based lifestyle. And hopefully we will one day move forward as a society towards a culture that, at the very least, consumes significantly less meat, and treats all animals with the care and respect they deserve.

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

NEWS

www.pixie.co.in

CHICKEN IS WHERE IT'S AT': THE UNSTOPPABLE RISE OF KFC

efore Donald Trump entered the White House, there was probably no other American businessman as instantly recognisable as “Colonel” Harland Sanders. True, Henry Ford and John D Rockefeller made far larger fortunes, but most people couldn’t pick them out of a line up. Sanders, the founder of Kentucky Fried Chicken, however, enjoys a strange celebrity, even 40 years after his death. His face, with the distinctive goatee and browline glasses, is plastered across 22,000 KFC outlets around the world – including a branch called

Sanders Cafe, a diner on Highway 25, just outside Corbin, Kentucky. It doesn’t look much, and is situated next to a rundown tanning salon (“new bulbs, new owner”); but for some this is a place of pilgrimage. In 1932, it became the Colonel’s ﬁrst restaurant and remains open to this day, At lunchtime, customers are queueing to place their orders and eat in the original chestnut-panelled dining room. On the way to the restrooms, a few display cabinets feature one of Sanders’ trademark white suits and string ties, alongside old menus and memorabilia.

At one table, Leslie Shriner, 52, a ﬁfth-grade teacher from Florida, sits with Jeff Metcalf, 52, who grew up and lives in Corbin. “He’s taken me here on a date. I think he’s trying to impress me,” she laughs. She’s only half joking. She and Jeff have been going out for six months; she’s paying him a visit and he wants to show her the sights. She hasn’t eaten a KFC meal since she was in high school. “I usually try to eat clean meats and organic vegetables and healthy food.” But he insisted they lunch at Kentucky’s most famous restaurant.

It’s also in London, chieﬂy, that chicken has gained a hip, urban following, as evidenced by YouTube’s Chicken Connoisseur, Elijah Quashie, whose shakily recorded reviews of takeaway outlets frequently gain more than 2m views (Quashie now has his own Channel 4 show, Peng Life). Meanwhile, a number of higher-end diners such as Chick ’n’ Sours and Shake Shack sell fried chicken to a mostly young crowd, alongside music and cocktails. “In the last few years, chicken – unless you are a vegan or a veggie – has become the go-to food for millennials,” says Paul Hemings, who with his wife opened Bird, a small chain of fried-chicken restaurants in London, four years ago. “Chicken is having a moment, not just in the US and the UK but around the world. Chicken is where it’s at and yet KFC has ridden this wave, opening new stores at the rate of one every seven hours. In the last two years, the chain has launched in Macedonia, Uzbekistan, Albania, Guyana, taking the number of KFC countries up to 131 – more than McDonald’s.

Britain, for instance, slaughtered a mere 1

BENEFITS OF EATING EGGS University shows that consuming eggs reduces the chances of Breast Cancer. Women who consumes 6 to 8 eggs every week, helps to stop the Breast Cancer. 5.

Build Muscle: If you do exercise or go to gym and you are not gaining muscle, so you must eat egg. Egg is a good source of protein, which is helpful in Build the Muscle and Gaining Weight. Therefore if you want to build your Body so consume two to six eggs (Based on how much workout you do). Do not eat yolk (yellow inner part of the egg) too much.

Instant Energy: An egg can provide you instant energy and it takes only 1 to 2 hours to digest. A 100 g.ms of egg contains 155 calories, which provides energy to your body instantly.

Sharp You're Mind: Egg has Omega-3 Fatty Acid and Vitamin B-12 in it, which is good enough for our brain. This Vitamin helps to enhance our Memory Power.

Good For Eyes: It found in research that the aged people who have 2 eggs daily, they have good eye sights. Vitamin-A is good for our eyes and this Vitamin is available in the egg.

Good for Bones: One to two eggs should be given to the small and growing children, because eggs contain Vitamin-D in enough quantity, which makes our bones strong.

Breast Cancer: Research of Harvard

Healthy Hair: Do you know that our

hairs and nails built with protein? Eating eggs can make our hair growth better. There are Sulpher, Vitamin-B and B-12 available in the egg that helps in better growth of our hairs. 8.

Good for Pregnancy: Consuming egg daily fulﬁlls the ¼ shortness of Vitamin and Minerals that a Pregnant Lady needs and helps in perfect growth of the child.

Keep Body Warm: You would have observed that in Winter Season demand of egg exceeds, because egg contains enough heat in it which protects our body from cold in winter season.

10. Any Time: Last but not the least; Egg can be consumed by cooking it anywhere, anytime you want. It takes less time and money to cook. And if you can get the Brown Eggs that will be great, as it can be the best diet.

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

NEWS

www.pixie.co.in

LATEST THEORY AS YBOR CHICKENS VANISH: KILLING AND KIDNAPPING AT HANDS OF HUMANS

n the past few months, as dozens of Ybor City's iconic roaming chickens have vanished, the population has plunged from an estimated 89 to just 29 today. Hawks are the likely culprit, the Tampa City Council heard during a meeting where a throng of people urged the city to maintain measures that protect the fowl. But hawk advocates are crying foul, saying chickens are too big a load for the birds of prey to haul away, And now a man who ﬁngered the hawks in the decline of Ybor City's chickens said another predator may be at work: Humans.From killing to kidnapping, it's a growing concern, said Dylan Breese, advocate

for fowl and founder of the Ybor Chicken Society.Last week, Colonel, a popular white rooster often seen in Centennial Park, was found dead, the "murder weapon still on the scene, Breese said. Our buddy was killed, and based on how he was found, it was deliberate and certainly by human hands," Breese said. He would not provide details. This is the ﬁrst time I've seen something so obviously purposeful," he said. "I believe it's a random, one-off tragedy.And then there are the chicken thieves,Days after the July 19 City Council meeting, Breese saw an Instagram video that appeared to show a man attempting to wrangle a chicken with a ﬁshing net in Ybor City, When he posted images from the video to the Ybor Chicken Society Facebook page, the comments came pouring in.We'd always suspected that people were taking chickens," Breese said. "Now we have proof,So far, no one has

reported Ybor City chicken thefts to the Tampa Police Department, said Stephen Hegarty, police spokesman. Breese admits that humans on their own can't account for such a steep drop in the chicken population. The disappearance is a mystery," Breese said. e_SClBBut he has some ideas. Murrah, with Tampa Bay Raptor Rescue, now questions whether the chickens are just wandering away.Several days after she spoke with the Tampa Bay Times, she called back to say she had been summoned to rescue a rooster that looked "just like the ones in Ybor" near the Palma Ceia Golf Course — about ﬁve miles from Centennial Park. The park is popular among the roaming chickens.I ﬁnd it interesting that roosters are disappearing from Ybor City," Murrah said, "and now we have a rooster that's clearly clucking in a place he doesn't belong.

FEDS: BACKYARD CHICKENS SICKEN PEOPLE IN 44 STATES

ive poultry in backyard ﬂocks are l i n ke d to s e ve r a l m u l t i s t a te outbreaks of salmonella infections that have now sickened 212 people in 44 states, federal health ofﬁcials warned Monday, The most recent illnesses began on June 21, with 88 of the cases 32

reported in the last month, the Centers for Disease Control and Prevention, or CDC, said in an advisory. The federal agency is working with multiple states in investigating several outbreaks of salmonella infections linked to contact with live poultry in backyard ﬂocks, it said, A half-dozen strains of salmonella bacteria have sickened people starting in the middle of February, with 34 of the 212 sickened people hospitalized. More than a quarter of those stricken were under the age of 5, according to the CDC. Young children are particularly vulnerable because their immune

systems are still developing, and they're more likely to put items like ﬁngers and paciﬁers in their mouths. The six states so far not affected are North Dakota, South Dakota, Virginia, New Jersey, Maryland and Delaware. The District of Columbia was also spared. Chicks and ducklings from multiple hatcheries have been tied to the outbreaks, and many of the people stricken reported getting chicks and ducklings from sources including feed supply stores, websites, hatcheries and relatives, said the agency.

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

NEWS

www.pixie.co.in

RECORD YEAR FOR UK POULTRY INDUSTRY CHARITY SHOOT IN SUFFOLK

Suffolk charity shoot which attracted a record 140 competitors from across the UK poultry industry has raised more than £7,000 for the Papwor th Hospital in Cambridgeshire, A total of 35 teams took part in the all-day Cobb Charity Shoot, now in its eighth year, at the High Lodge shooting range at Darsham, Yoxford.The event goes from strength to strength and we are really pleased that so many people from all sectors of the poultry industry were able to join us for such an enjoyable and worthwhile day,” said Cobb Europe director of quality assurance John Vincent.

The event goes from strength to strength and we are really pleased that so many people from all sectors of the

poultry industry were able to join us for such an enjoyable and worthwhile day,” said Cobb Europe director of quality assurance John Vincent. The event has become an annual fixture in the industry calendar and our challenge is always to make it even better next time.James Padley, field manager of winning team G W Padley Poultry, said the company was delighted to support the shoot again this year, The event seems to grow each year; but thankfully owing to lots of hard work by the team at Cobb Europe and the first class venue, the whole day flowed incredibly well, with us all enjoying excellent hospitality too. Our team 'Who said pull?' was genuinely surprised to lift the winning trophy, but really thrilled to have seen off some stiff competition on the day. We'll certainly enjoy defending the title next year.

third,The individual winner was Eric Chapman who scored 78 in the 84-bird sporting layout. Runners-up with 76 were Dave Grayson and Stephen Wilkinson,A new trophy was introduced this year in memory of Steve Graham, Cobb health and safety and transport manager, who died earlier this year. It was won by the team from C E Davidson, which was also the principal sponsor of the 2018 event,If you would like to be involved in the event next year.

Joining him in the winning team were Richard Padley, Tom Beevor and Toby Tibbenham who together scored 351 out of 400 in the four-man, 100-bird team ﬂushes. Second was the team from Chapman's and Avara Foods was

FROM HARD-NOSED PASTORALIST TO ONE OF THE BIGGEST POULTRY KEEPERS IN THE NORTH

oyale in Marsabit County is mainly known for pastoralism, but this may not be the case in the near future as a farmer is keen to change the tide by keeping poultry for commercial purposes.John Godana's home in Butiye is home to tens of layers, with the farmer having transformed from a herder to a poultry keeper.It all started 33

in 2009 when Godana lost all his cattle to famine. Devastated and unable to provide for his family, he knew he had to look for a solution – chickens offered it,But that was not easy, since the community values cattle to the extent that one can kill if the animals are threatened, the reason why conﬂicts arise over grazing lands and water.

Godana, who had worked as an agricultural ofﬁcer with the National Council of Churches of Kenya (NCCK) before he retired, invested Sh150,000 in the poultry project, money that went into building chicken houses and buying his ﬁrst stock of 200 day-old chicks from Kenchic.

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

NEWS

www.pixie.co.in

MOROCCO OPENS ITS DOORS TO U.S. POULTRY

he government of Morocco has agreed to allow commercial imports of U.S. poultry meat and poultry products into Morocco for the ﬁrst time, bringing to fruition a 14-yearlong effort to gain entry to the market, The U.S. had entered into a free trade agreement with Morocco in 2004, but a health certiﬁcate was never negotiated, so no U.S. poultry entered the market. Extensive negotiations this year involving the U.S. Department of Agriculture's Foreign Agricultural Service (FAS), Animal & Plant Health Inspection Service (APHIS) and Food Safety & Inspection Service (FSIS) and

led by the U.S. Trade Representative's Office culminated with the opening of the market, according to poultry groups, The final step came when Morocco issued a health certificate and the FSIS Export Library was updated. Morocco is a growing market for further-processed products as well as raw poultry. There will be a duty-free quota of 6,400 metric tons for chicken parts. The quota will increase by 200 metric tons each year until eventually becoming unlimited. Initial estimates indicate that Morocco will be a $10 million market, with additional growth over time. The USA Poultry & Egg Export Council (USAPEEC) and the National Chicken Council (NCC) applauded the news. The Trump Administration continues to prioritize the opening of new markets for U.S. agricultural products. This new access to the Moroccan market is an important step in ensuring that American farmers and ranchers can continue to expand their exports,” U.S. Trade Representative

Robert Lighthizer said. “I welcome Morocco's agreement to allow imports of U.S. poultry meat and products and the economic opportunities that will be afforded to U.S. producers. NCC president Mike Brown praised the work by the Administration and added, “This is welcome news, and I commend the Administration for its continued efforts to open markets for U.S. chicken around the world. Producers are very excited about this new market opportunity. W h a t 's r e a l l y g r e a t a b o u t t h i s agreement,” Sumner said, is that the U.S. is the only country with duty-free access for chicken. Morocco, being mostly a live bird market, does very little of its own chicken processing. The U.S. will have the opportunity to introduce many further-processed chicken and even turkey products to the Moroccan market. We look forward to working with the Moroccan poultry industry to help grow the consumption of all poultry products, both domestic and foreign.

DEADLY BIRD FLU RETURNS: HUNDREDS OF BIRDS KILLED AND THOUSANDS CULLED IN LATEST OUTBREAK

i e t n a m h a s re p o r te d t h re e outbreaks of highly pathogenic H5N6 bird flu among backyard birds, the Paris-based World Organisation for Animal Health (OIE) said on Friday.The first outbreak was detected on July 28 in a backyard flock of 2,400 birds in the province of Nghe An and 90 birds were killed directly.On the same day, it was 34

detected in the province of Hai Phong in a flock of 4,720 birds, where it killed 500 birds, And on July 30 the virus was detected in another backyard in Hai Phong with 5,500 birds where it had killed 1,000 of them, Birds that were not killed have been slaughtered.More than 2,400 ducklings infected with the virus was killed in the central province of Nghe An.Animal health officials said the 12-day-old ducklings and eight chickens at a livestock farm were killed after they were found infected with H5N6.Last month the northern province of Hai Phong reported two bird flu outbreaks and more than 10,000 infected birds were killed.

People have been asked to remain vigilant against bird flu infections for at least 20 days.A place is only considered free of bird flu after no new infections are reported after 21 days.Health officials have also warned the public to avoid consuming poultry of unknown origins and immediately seek help if they find sick or dead birds.The source of the H5N6 outbreak is not known at this time.

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

NEWS

www.pixie.co.in

UK GOVERNMENT LAUNCHES NEW CODE TO IMPROVE CHICKEN WELFARE for all laying hens to enable them to display more of their natural behaviours such as foraging, helping to ensure more fulﬁlled and healthier animals. Carefully constructed

he UK Government has updated the welfare code for laying hens, as part of what it describes as 'a programme of reforms to safeguard and enhance the welfare of animals,The codes, which offer statutory guidance on how to meet the needs of birds, will be used by enforcement bodies including Animal and Plant Health Agency inspectors and local authorities when investigating allegations of poor welfare to look at whether animal welfare standards are being met. According to a Government spokesperson, the updates reﬂect the latest advice from vets and animal husbandry developments. Under the code, animal keepers are now expected to provide a more enriched environment

Minister for Animal Welfare, Lord Gardiner, said: "We have some of the highest animal welfare standards in the world and are going further in a number of areas, including our plans to raise maximum sentences for animal cruelty t o ﬁ v e y e a r s a n d m a k i n g CC T V mandatory in abattoirs. This code was carefully consulted on with industry experts, and uses the most recent scientiﬁc and veterinary advice to ensure this clear guidance provides the best advice to owners and keepers to help ensure the high welfare standards of their animals.

welcome these updates and we are particularly pleased to see the vital role the veterinary profession plays in maintaining poultry welfare recognized throughout the new code. We are also delighted to see the beneﬁts of veterinar y sur veillance systems highlighted, with owners and keepers encouraged to use local and national disease surveillance sources to better understand poultry disease patterns and their local health and welfare landscape. This was a key element in our joint consultation response and reﬂects BVA's recently published Position on veterinary scanning surveillance (animal health and disease monitoring).We are also pleased to see signposting within the 'Code of Practice to the Humane Slaughter Associations Code of Practice for the Disposal of Chicks in Hatcheries, which outlines in detail information about humane methods of killing and good practice.

Vets welcome the update The British Veterinary Association (BVA), t h e B r i t i s h Ve t e r i n a r y P o u l t r y Association (BVPA) and Veterinary Public Health Association (VPHA) all welcomed the code, with BVA President John Fish wick saying: “We warmly

POULTRY FIRMS SEE PROMISING FUTURE AHEAD OVER SUBDUED FEED PRICES

fter nearly four years of downturn, the outlook seems promising for India's poultry companies, on expectations of supply deficit and rising consumer demand for chicken and eggs. Profit margins of poultry firms (primarily producers of fresh chicken meat and eggs) were under pressure for four years due to a sharp increase in feed prices. Worried at a consumer shift to alternative sources of protein intake, they did not pass on the feed price hike. Even during supply deficit days, poultry firms raised their product prices only marginally. Now, lower feed prices have offered a cushion to their margins. While 35

egg prices have gone up marginally over recent months to trade currently at Rs 4 each, broiler chicken prices remain fairly stable at Rs 78 a kg.Still, we are seeking nearly 15 per cent of profit margin at the current rate of chicken and eggs due to low feed prices. We see feed prices subdued till June. By then, the next season monsoon forecast would give us a clear indication of k h ari f cro p s o wi n g an d f e e d p ri ce movement for the later part of calendar 2018. We see, therefore, poultry firms yielding good profit margins till the June quarter," said Balram Yadav, managing director, Godrej Agrovet. Average soybean

meal prices jumped to a high of $405.30 a tonne in June 2016 on the benchmark Chicago Mercantile Exchange, on lower soybean output globally. It has since declined to trade currently at $316.5 a tonne, on increased supply of soybean and thereby meal from the US, India and other major producing countries. Similarly, prices of other feeds have also declined. In India, soybean prices have recovered to trade currently at Rs 3,300 a quintal in spot Indore markets, after falling below Rs 2,800 a quintal late last year. And, maize prices have fallen over 20 per cent in the past six months. Both chicken and eggs prices have not seen a big appreciation over the past few months.

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

NEWS

www.pixie.co.in

COBB STRENGTHENS POSITION IN SOUTH KOREA MV Males have ‘fantastic growth rates’

obb is strengthening its position in the South Korean market following the introduction of the MV Male, one of the company’s four available products, to the Harim Group. The introduction took place at a seminar attended by more than 50 people, who reviewed information on biosecurity, uniformity, ventilation and managing body weight – all related to getting the most out of the bird. Harim Group is one of the largest agrifood companies in South Korea with more than 50 afﬁliated businesses.

Dr Orlando Fernandez, director of Cobb’s Asia Technical Service, said MV Males were well-known for being very efficient feed converters and for having fantastic growth rates. It is also recognised as having greater hatchability, fertility and liveability for the life of the flock and is adaptable to various weights, environments and nutritional programmes. It has been tested for the past seven years and Cobb introduced the breed into Indonesia and China last summer. “This product requires slightly different management approaches to perform at the top of its genetic potential,” he added. MV Males are well-known for being very efficient feed converters and for having fantastic growth rates. - Photo: Cobb Hands-on access to Harim facilities

Dr Fernandez said the seminar was a great opportunity for Cobb’s technical experts to get hands-on access to Harim facilities in Iksan City so that they could identif y needs and make recommendations for best results out of the MV Male. In turn, Harim employees learned about brooding efﬁciency and increasing ﬁnal broiler performance results. Strong focus on food safety The Harim group operates a prominent research and development centre in Korea’s agriculture and livestock industry with a strong focus on food safety. It is the leading producer of chicken, pork and feed in South Korea and also makes beef, duck and television home shopping products. Additionally, the group also owns 11 companies in the US, China, Vietnam, Indonesia and the Philippines.

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

NEWS

www.pixie.co.in

VIRTUAL REALITY BEGINNING TO TAKE OFF IN THE POULTRY HOUSE

igns are growing that virtual reality is beginning to make a real difference to both consumers and poultry employees. The National Chicken Council (NCC) announced last month that it had developed a series of 360 degree virtual reality videos showing the various stages of a chicken’s life during modern, commercial production. Consumers can see how broilers are raised The new experience is part of NCC’s Chicken Check In programme, which serves as a resource for consumers to get the information they seek about how most broilers are raised. The virtual reality videos of the chicken’s life stages can be viewed on a mobile phone, tablet or desktop, with or without a headset. Viewers are able to watch the video in a traditional manner from a two-dimensional perspective, but unlike passively watching, the video can now rotate to see up, down, front, back and side-to-side from the original starting point. As a result, consumers can now experience the following 360 degree video segments in the hatchery, the broiler farm and the processing plant.

Immersive experience NCC spokesman Tom Super said: “We know that people want more information about chicken production and that most have not visited a chicken farm, so we are bringing the farm to them. “Through our virtual reality tours, viewers are able to see how most chickens are hatched, raised and processed in the US – it’s a fully immersive experience.” Virtual reality headsets on chickens Other forms of virtual reality are being trialled at the University of Iowa by Professor Austin Stewart, who has developed Second Livestock, which places virtual reality headsets on chickens. This allows them to enjoy the free range live wherever they area, even if they live their lives in a colony building. Virtual food Virtual Free Range combines the physical and psychological beneﬁts of free range life with the safety and security of conventional agriculture. Chickens are free to roam, socialise and even eat “virtual food”, which appears in the virtual world where their real food trays are located.

Training can be boosted through virtual reality particularly in processing lines. For example, virtual reality can be used to train line workers how to trim meat, walk through a house without disturbing the birds or even how check the animals. Augmented reality Meanwhile, augmented reality, which enhances a user’s view of the world, either by overlaying information or showing things which the human eye cannot detect is also gaining pace. R e s e a r c h e r s a t G e o r g i a Te c h ’s Agricultural Technology Research P ro g r a m m e h a ve d e s i g n e d t w o systems that project graphical instructions from an automated inspection system onto birds on a processing line. These symbols tell workers how to trim or whether to discard defective products. Augmented reality can also be used by the consumer to receive more information about the source and processes which their food has been through.

NFU CONFIRMS APPOINTMENT OF ITS LEGAL PANEL FIRMS

he NFU has confirmed the appointment of its Legal Panel firms after an intensive six-month review, with fifteen of its original members set to continue to serve on the panel. The Legal Panel, which was originally appointed in its current format in May 2008, is reviewed every three years. Each review considers the firms’ legal services, fee structures and commitment to the organisation and its members, as well as feedback from NFU members and staff. NFU director of finance and business 37

services Ken Sutherland said: “The Legal Panel is a vital part of the services offered to NFU members, and following a rigorous and robust review process I am delighted to confirm that fifteen firms have been reappointed. “ The firms have built upon and strengthened their agricultural and rural

teams, and their professionalism and depth of knowledge is second-to-none.” Chairman of the Legal Board Trevor Foss added: “The increase in regulation in the industry over the past few years has put the Legal Panel in high demand and we are committed to delivering a high quality service for all. “ The reappointments will ser ve to strengthen the bond between the NFU, the LAS and the panel solicitors, which together delivers tangible beneﬁts for all NFU members and LAS subscribers.”

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

NEWS

www.pixie.co.in

FARMERS CONSULTED OVER NORTHERN IRELAND’S RHI SCHEME

he Ulster Farmers’ Union is consulting with members on the future of the Northern Ireland’s nondomestic Renewable Heat Incentive Scheme. The scandal-hit scheme – dubbed cash for ash by its many critics – collapsed after politicians neglected to cap expenditure, leading to widespread abuse and inﬂated claims, and the ensuing row ultimately led to the s t a l e m a te c u r re n t l y i n p l a c e a t Stormont. An inquiry into the scheme, which launched in 2012, found it quickly became clear to many poultry farmers that installing a boiler to burn pellets would be very proﬁtable, leading to an unsustainable uptake and the decision by Stormont to cut the tariff rate that had previously been agreed.

UFU deputy president, Victor Chestnutt, said a sub-group of the UFU’s rural enterprise committee has been speciﬁcally convened to address the consultation and to formulate a response. “In addition, we have sought the views of the UFU poultr y committee, many of whom are boiler owners, who have been directly impacted by the reduced tariffs and have concerns about any future changes in the scheme,” he said.

Chestnutt said: “The outcome of this consultation will have consequences for the large number of farmers who invested in boilers for their farm businesses. We want to ensure that we achieve the best possible outcome for the sector. Since the reduced tariffs were introduced on 1 April 2017, many of our members have been under severe pressure, both ﬁnancially and mentally.” The UFU’s rural enterprise committee

will meet next week to discuss the consultation and recommendations put forward by the sub-group and UFU poultry committee with the aim of agreeing a position to put forward to the UFU’s Executive committee for ﬁnal approval. The UFU has also written to the Department of the Economy to highlight concerns regarding key elements of the consultation. “We would also urge our members to consider submitting their own individual responses to the consultation. Affected members will receive an update from the UFU on the matter shortly,” said the UFU deputy president.

BERNARD MATTHEWS WINS MAJOR COOKED RSPCA CALLS FOR CHICKEN CONTRACT METHOD OF ernard Matthews has won a contact

to supply cooked chicken to retail customers. The additional business will create an extra 400 jobs from the ﬁrm’s Great Witchingham site, new chief executive Chris Just said. The business is currently recruiting for the roles which range from factory management, to supervisors, skilled operatives and process workers. The roles are not seasonal, and the all-yearround opportunities offered can be either Mondays to Fridays or weekend shifts on Saturdays and Sundays, offering ﬂexibility for potential new recruits. “This is an exciting development for the business and demonstrates that Bernard Matthews has turned the corner,” said Just. “What’s great is that we have the ability to expand our capabilities and offer a cooked poultry product which is in 38

PRODUCTION LABELS ON MEAT

such great demand. “It is likely because of the scale of this new opportunity that we’re going to have to be innovative in the way we work and extend operations so we can fulﬁl orders. “We’re delighted that the company has this opportunity and we can accordingly invest in the local and regional economy by providing new jobs and bringing about the associated opportunities that come with it from a supply chain and supplier perspective.” Bernard Matthews is the leading UK turkey producer with annual sales of around £200 million and over 1,500 staff.

he RSPCA has issued a call for method of production labelling on all animal products to be made mandatory. Our chief scientiﬁc ofﬁcer, Dr Julia Wrathall, said: “With more of us interested in where our food comes from than ever before, it’s become

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

NEWS worryingly easy for unclear or absent labels to cause confusion and make it difﬁcult for consumers to understand which farming system they’re supporting through their purchases.” The charity said compulsory labelling could help to raise standards of farm animal welfare as well as providing due recognition and support to farmers who rear animals under higher welfare production systems. Eggs, which by law already have to be clearly labelled with how they are produced, were cited as an example of this. “That’s why we’re calling for action for better labelling,” said Wrathall. “We’re calling for the introduction of clear, factual and simple mandatory labelling on all animal products, making it easy for consumers to understand how that animal was reared, so they can make an informed choice about their purchase,” she said. The egg labelling law allows consumers to clearly see if the eggs they’re buying have been laid in a cage, barn, free range or organic system. Consumer demand for eggs in the UK produced in cage-free production systems has risen hugely since the labelling law was introduced. This increase has driven the egg industry to invest more and more in barn and free range laying hen systems, with around 52% of all UK eggs now coming from cage-free systems.

www.pixie.co.in

RED TRACTOR EXTENDS DEADLINE BY THREE YEARS ON CONTROVERSIAL WINDOW RULES

oultr y farmer s will have an additional three years to comply with a new rule making windows compulsory in sheds, after some Red Tractor producers complained it was too difficult and expensive to meet the original deadline. In April, the assurance scheme said window space equivalent to 3% of floor space would be required by 2020, because natural light was good for bird welfare and consumers expected it. But some producers said this was unfair on those in the north of the country because additional windows would lead to additional heating costs, as well as costing a lot of install. A Re d Tr a c t o r s p o ke s m a n s a i d producer s who already had 1% windows would now be given until October 2023. “There were a number of examples of producers who had invested to provide windows equivalent to 1% of the floor area, and after consideration by the Red

Tractor board it was decided to allow these producers more time to reach 3%. The board recognised that these businesses were already showing a commitment to push ahead to address consumer perceptions of poultr y production but do need to come up to the same level as other scheme members are being asked to in a reasonable timeframe – in this case, October 2023.” In addition to windows, from 1 October 2018 all broiler, poussin and free range producers must provide environmental enrichment in bird housing such as bales, perches and pecking objects. Environmental enrichment in chicken housing has been shown to improve bird welfare through encouraging birds to be more active. Increased activity has been shown to reduce lameness, hock burn and breast blisters amongst birds leading to improved health and performance.

EGG FIRM GOES INTO ADMINISTRATION CITING DIFFICULT MARKET FORCES

lackdown Hills Westcountry Eggs has ceased trading and entered administration due to “commercial pressures, market forces and health reasons,” the family ﬁrm said. The company produced, packed and supplied eggs to retailers and a variety of businesses from its own ﬂock of 30,000 Bovan Browns and a network of other local free-range producers who 39

supplied the ﬁrm. A statement posted on the company’s website said: “This was a very difﬁcult decision made by the Cottey family, after years of hard work to build the business up from nothing. We would like to thank everyone who has supported us and worked with us during this time.”

The ﬁrm began trading in 2004 and quickly grew and more recently invested in a state of the art egg grading and packing centre.

Bristol-based Mazars have been appointed administrators of Blackdown Hills, and are now managing the affairs, business and property of the company.

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

NEWS

www.pixie.co.in

PRICE INCREASE ‘DESPERATELY NEEDED’ AS EGG PRODUCERS ARE PUSHED TO THE BRINK

ree range egg producers are calling for an immediate price increase as the cost of feed continues to rise. Dry weather has caused poor crop yields across Europe’s major wheat-growing countries and the knock-on effect is being felt by egg producers with some reporting a 50% increase in feed costs. With many producers paying about £270 per tonne of feed, a medium-sized business is facing feed bills which are £40,000 more per ﬂock than at the start of the year. Robert Gooch, chief executive of the British Free Range Egg Producers Association, says the

situation is unsustainable and has but retailers must help prevent a repeat called for an egg price rise to soften the of the situation by offering contracts impact. “Free range egg producers have which link the price of feed with the been exposed to huge levels of price of eggs. “Retailers must ensure volatility caused by this hot, dry producers have the option of a contract weather,” he said. “Last month we saw under which the price of feed is tough market conditions drive a major reﬂected in the price they receive for business with 17 producers out of their product,” he said. “When the feed business and I fear there will be more. price drops, so does the price they pay “Every time the price of feed rises, the for eggs, and vice-versa. “Some small margin producers make is eroded retailers and their packers should be and it doesn’t take much to turn proﬁt a p p l a u d e d f o r s u c c e s s f u l l y into loss.” implementing these contracts but it needs to be offered across the board Gooch added that a price rise is like it is in the broiler and pig sectors.” desperately needed in the short term

BRITISH LION EGGS WELCOME COMPENSATION NEWS

he British Egg Industry Council has welcomed the news that the victims of a salmonella outbreak in the UK linked to German eggs will be awarded £275,000. A total of 28 people fell ill with sickness and diarrhoea after eating at The Real China restaurant in Eastleigh, Hampshire, in July 2014. The outbreak originated from an egg producer in Germany. Andrew Joret, British Egg Industry Council Chairman, said: “Food safety 40

scares linked to non-UK eggs is a recurring issue, and while it’s good news that the victims of this outbreak have been awarded compensation, we hope it will encourage more caterers and consumer s to look for the additional safety values of the Lion so it doesn’t happen again.

Agency conﬁrmed that Lion eggs are the only ones that are safe to be consumed runny, or even raw, by everyone including vulnerable groups.”

ADVERTISE / SUBSCRIBE

“The independently audited British Lion scheme ensures the highest standards of food safety and has effectively eliminated Salmonella from British Lion eggs. In 2017 the Food Standards POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

EGG PRICES

www.pixie.co.in

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018

RECIPE / SUBSCRIPTION

www.pixie.co.in

PALEO GREEK CHICKEN SKILLET Ingredients 3 large chicken breasts or 4 small breasts ¾ cup sliced black olives 1 can artichoke hearts, drained and quartered Ÿ 1 lemon, juiced Ÿ Ÿ Ÿ

Ÿ Ÿ Ÿ Ÿ Ÿ

2 small bell peppers, sliced 1 tablespoon coconut oil 2 teaspoons dried oregano 1 teaspoon dried thyme 1 teaspoon garlic powder

Ÿ Ÿ Ÿ Ÿ Ÿ

½ teaspoon onion powder 2 teaspoons dried parsley 1 teaspoon dried onion ﬂakes ½ teaspoon pepper Optional: crumbled feta

Directions Ÿ

Preheat oven to 350 degrees

Heat coconut oil in a medium oven-proof skillet over medium high heat. Place chicken breasts in the pan and sear on one side, roughly 3-4 minutes (depending on thickness). Flip breasts over and add sliced bell peppers. Cook additional 3-4 minutes

Add the remaining ingredients and spices. Mix well and transfer skillet to oven. Bake 15-20 minutes or until chicken is thoroughly cooked, reaching an internal temperature of 165 degrees

Serve immediately and garnish with crumbled feta if desired

(Life Time Period 10 Years)

Payment Details:

Contact Name : __________________________________________________________________ Company Name : ________________________________________________________________ Postal Address : __________________________________________________________________ City : ___________________ State : ____________________ Mob. No.____________________ Postal Code : ____________________ Country : ______________________________________

Send DD or Cheque in favour of Pixie Consulting solutions Ltd. payable at Karnal Address: C/o OmAng Hotel, Namaste Chowk, Near Janta Petrol Pump, KARNAL - 132001 (Haryana) INDIA or Transfer money to HDFC Bank Bank address: Opp. Mahavir Dal Hospital Account Type: Current Account Name: Pixie Consulting Solutions Limited Account Number: 01958730000179 IFSC Code: HDFC0000195 | Swift Code: HDFCINBB | PAN No. AAECP6186B

Pixie Consulting Solutions Ltd. C/o OmAng Hotel, Namaste Chowk, Near Janta Petrol Pump, KARNAL - 132001 (Haryana) INDIA Email : poultry.pcsl@gmail.com | info@pixie.co.in Website : www.pixie.co.in

Advertisement Type Front Page Front Title Inside Front Title Opening Full Page 42

Single Issue (cost per issue) 20000 12000 10000 6000

Advertisement Type Back Title Back Title Inside Back Title Opening Center Spread

Single Issue (cost per issue) 15000 12000 10000 12000

POULTRY PLANNER | VOL. 20 | No. 8 | AUGUST - 2018