INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM T H E I C M A AT A G L A N C E
Deadline: 1st October, 2016 All categories are accessible for student assignments.
Call for Entries 7th ICMA: Category for Magazines.
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM T H E I C M A AT A G L A N C E
T H E C AT E G O R I E S
INTERNATIONAL CUSTOM MEDIA AWARD
INTERNATIONAL CREATIVE MEDIA AWARD BOOKS
Part One: Custom Media
Part Two: Books
Part Three: Corporate Design
Part Four: Magazines
2.1. Academic works, educational textbooks and schoolbooks 2.2. Children‘s and young people‘s books 2.3. Guides and non-fiction 2.4. Art books 2.5. Photo books 2.6. Book series 2.7. Corporate books 2.8. iPad and tablet books 2.9. Innovative book ideas 2.10. General literature
3.1. Logos 3.2. Corporate design Business stationery 3.3. Corporate design manuals 3.4. Type design
4.1. 4.2. 4.3 4.4. 4.5. 4.6.
4.7. Concept 4.8. Front pages 4.9. Cover and cover story 4.10. Typography 4.11. Photography 4.12. Photo reportage 4.13. Visual story telling 4.14. Visualization 4.15. Alternative story telling 4.16. Infographics 4.17. Illustration 4.18. Print finishing
1.1. 1.2. 1.3. 1.4. 1.5. 1.6. 1.7. 1.8. 1.9. 1.10. 1.11.
Customer magazines B2B print Customer magazines B2B online Customer magazines B2C print Customer magazines B2C online Employee media print Employee media online Annual reports print Annual reports pnline Custom media for iPad/tablet Image brochures Print catalogues
1.12. Concept 1.13. Front pages 1.14. Cover- and cover story 1.15. Typography, layout 1.16. Photography 1.17. Photo reportage 1.18. Visualization 1.19. Visual story telling 1.20. Alternative story telling 1.21. Infographics 1.22. Illustration 1.23. Print finishing
2.11. 2.12. 2.13. 2.14.
Book cover Book typography, layout Book design Print finishing
Participation fee
150 Euro, 165 $ US, 135 £ 075 Euro,080 $ US, 60 £ 035 Euro,030 $ US, 30 £ Participation in this category is free when you take part in a red or yellow labeled category.
Magazines print Magazines online Magazines for iPad/tablet Trade Magazines print Trade Magazines online Trade Magazines for iPad/tablet
T H E J U RY
The jury of the sixth ICMA (from left): Jörg Hunner, Crain Communications, D Ilga Tick, Art-Director, Gala, Hamburg, D Birgit Leifhelm, Diplom-Designer, Editorial Design, Coop Presse, CH Meike Quentin, General Manager “das AMT”, Kiel, D Christian Baun, Art-Director GreyWorks, Kopenhagen, DK Norbert Küpper, Organizer of the ICMA, Meerbusch, D Michael Adams, Editorial Design, Zurich, CH Reinhard Sorger, Creativ-Director, Publicis Erlangen, D Hiltrud Thöne, Thöne Editorial- und Kommunikationsdesign, D Katharina Reitan, Journalist, Copywriter, PR Blogger and Video Editor, Vienna, A Eberhard Wolf, Professor visual communication, Munich, D Members of the jury are not allowed to judge their own entries.
Especially quiet Venue: The Jury met in a former convent in Dusseldorf.
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM T H E I C M A AT A G L A N C E
ICMA for Magazines. The ICMA has four categories. This booklet is about the category for magazines. Information on the other categories of the ICMA can be found here: www.creative-media-award.com
The objective of the comeptition: Exchange of creative ideas. There are competitions in a lot of countries on custom media, books, corporate design and magazine design, which take place in separated competitions. The ICMA aims to support the exchange of ideas at the international platform. This is why the call for entries is send to more than 9000 designers, custom media specialists, bookpublishers and magazines worldwide. Further objectives of the competition: Disclosing trends: The results of the competition give everyone the opportunity to classify his object in international comparison, and to quickly execute optimisation measures for his own product. Impact outwardly: Winners report intensively on the Awards they have won, on their websites and in print media. They thus underscore their standards of quality and at the same time get involved in their own advertising. Think tank: Publication of the winners in the ICMA‘s Almanac and on www.creative-mediaaward.com promote their own creativity. What Awards are there? There are Awards in Gold, Silver and Bronze. There are, moreover, Awards of Excellence, presented for outstanding individual performance, for example, for the cover and cover story, photo reportage, illustrations, infographics or the concept of a publication as a whole. Statistics. 411 publications from 17 countries participated in the 6th ICMA The following awards were given: 39 Gold Awards (5th ICMA: 27) 45 Silver Awards (5th ICMA: 25) 31 Bronze Awards (5th ICMA: 22) as well as Awards of Excellence
Why should I take part in this competition? In the magazine “Page” there was the following quote from a designer about this: “We have been in agreement for some years that there is no cheaper advertising than expensive participation in design competitions. How much more would we have to spend without this simple method in order to attract attention! And what’s nicer than the accolade of colleagues?” Take a look at the websites of well-known designers or large advertising agencies: Almost always you will find a category for competitions, in which they have successfully competed. The ICMA really is a world-wide competition. Winners can advertise with it and show they also work successfully against international competitors.
Call for Entries 7. ICMA INTERNATIONAL CREATIVE MEDIA AWARD BOOKS
INTERNATIONAL CORPORATE MEDIA AWARD
Internationaler Wettbewerb für Corporate Medien, Bücher, Corporate Design und Zeitschriften Deadline: 1. Oktober 2016 International Editorial-Design & Research Forum · N. Küpper · Gutenbergstr. 4 · 40670 Meerbusch · Tel: +49 (0) 21 59 91 16 15 · E-Mail: mail@creative-media-award.com
You can find the Call for Entries for the ICMA also here: www.creative-media-award.com Competition time schedule: You can submit work created between September 1, 2015 and September 30, 2016. Deadline: October 1, 2016 Extension of time: Up to 10 th October 2016 Participation fees In most categories, the fee is Euro 150; in the book category, the fee is Euro 75; in the logo category Euro 35 per logo entered. Half of the regular fees is payable for student assignments. Announcement of the winners: On 30th November the list of winners will be prospectively published on the website www.creative-media-award.com
Even minor design offices have good chances. When you thumb through this brochure, you will readily see that even minor design offices have very good chances. Fees for participation are reasonable, and there aren‘t any hidden costs. If you have won an Award, you will not be getting any further invoices, such as, for example, for printing cost contributions for an almanac. Why do you have to pay a fee to participate? The competition is completely independent; it is not paid for by any company. Some costs are incurred to enable the competition to get off the ground. This is why a participation fee is levied: The invitation announcement must be translated and printed. There are postal charges for mailing the announcements. There are the rental charges for the conference rooms for the Jury meetings. The Jury works on a voluntary basis, however, the board and lodging as well as the travel expenses of the members of the Jury should at least be paid for. Expenses are incurred for the website, for publications about the events, and for disseminating press information. The document awards for the prize winners must be produced and dispatched by e-mail. This involves a great deal of work which, of course, has to be paid for. Compared to other contests, the participation fee at the ICMA is very low.
From which countries the submissions come from? Traditionally, the ICMA is very well positioned In December, all participants are in the German-speaking world. A great deal informed of their results by e-mail. of presentations for this independent contest come from Germany, Switzerland and Austria. Within Europe, designers, inter alia, from Denmark, This brochure provides an overview. But a few of the winner pages can be shown in this brochure. Finland, Belgium, Portugal, Slovakia and Hungary have taken part. All the winner pages are reproduced in the Almanac that is Outside Europe, submissions were also received from Singapore, published as a DVD. India, Australia, New Zealand, Canada, USA and Russia. Contact International Editorial-Design & Research-Forum, c/o Norbert Küpper, Gutenbergstr. 4, 40670 Meerbusch · Germany www.creative-media-award.com · e-mail: mail@creative-media-award.com · Phone: +49 21 59 91 16 15
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM MARKETING WITH THE ICMA
The ICMA is also to be a marketing instrument for prize winners. Here you see examples of how winners report on the Awards they have won on their websites and in print media. Trade and specialist media also report on these results. It is always good to throw a positive light on one‘s work both for customers as well as the public at large.
“Migros Magazin”, Switzerland, received two Awards: For the special issue on the subject of “Neighbours” and the dossier “Islam”.
“Schöner Wohnen”, a high-circulation magazine from the publishers Gruner + Jahr, reports on the Award at the 6th ICMA.
”Harper‘s Bazaar Singapore“ reports on the Awards the magazine won at the 6th ICMA.
Students of the Werbe Design Akademie (Advertising Design Academy) Innsbruck are pleased about the Award for their magazine “shortcut”.
In its printed edition, the editors of “Musikfreunde” (Music Friends), Vienna, report on the Awards of Excellence this magazine has won on an entire page.
Synsation Brand Design, Australia, reports on the Awards for the Visual Identity of the Faculty for Arts & Social Sciences of UNSW (University of South Australia).
The Detmold School for Architecture and Interior Design reports on the Award for their magazine “52 Grad”.
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM PA R T I C I PAT I O N I N T H E C AT E G O R Y F O R M A G A Z I N E S
This is how you participate in the category for magazines:
1.
4.
Ask for an invoice under this e-mail address: mail@creative-media-award.com In the category for magazines, the entry fee is Euro 150 per publication. For corporate books it is Euro 75, for Logos Euro 35. To write the invoice, we need the number of submissions and the precise address of your company. When in doubt, simply ask your accounting department for the right address. For companies within the European Union: We need the Value Added Tax ID of your company (VAT Registration Number), because this number must be stated in each invoice.
2. After requesting an invoice, you will receive it by e-mail, usually within 24 hours. Make the payment within 14 days on the account mentioned in the invoice. Payment can also be made with Paypal or credit card via the website www.creative-media-award.com.
The entry form for each publication participating must be enclosed, completed in each instance. You can find it on the last page of this brochure. This form can also be downloaded: www.creative-media-award.com It can be completed on the screen.
5. 3. Print categories: We need the printed publication and Pdfs. Please enclose for your entry a CD-Rom, DVD or a USB stick with the Pdfs of the publication in normal resolution with colour register marks and laid out as spreads (double pages). These pages are needed, for example, for publications of winner pages in magazines. Monitor screen resolution is not adequate. When your magazine has an ePaper version, then Pdfs will be very well suited. Identify the CD so that it can be allocated to your company. Should several publications be submitted, they can all be burnt together on one DVD. Online and iPad categories: Fill in the entry form and give us a link to the website or tell us the name of the publication in the App Store. Please provide five free accesses for the ICMA Jury. Send the completed form to this e-mail address: mail@creative-media-award.com. We do not need any Pdfs in the on-line and iPad categories.
Please send your entries in one consignment and well wrapped to the following address: ICMA c/o Norbert Küpper Gutenbergstr. 4 40670 Meerbusch Germany Please send all iPad submissions by e-mail to: mail@creative-media-award.com In the on-line and iPad categories you get an e-mail to confirm the receipt of your submission.
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM C AT E G O R Y 4 .1 . M A G A Z I N E S P R I N T
4.1. Magazines print. This category focuses on the whole concept of your magazine. Front page, table of contents, reader guidance, coverstory, sequence of topics, page layout and typography are keywords. Please send two different copies of your publication for a single registration fee.
4.1.1. Art, architecture, design and music
Grand Designs, Universal Magazines, AUS, Award of Excellence, photography
In the magazine category there are these subcategories: 4.1.1. Art, Architecture, Design and Music 4.1.2. Car and Transportation 4.1.3. Film and TV 4.1.4. Travel and Photography 4.1.5. Computer and Technology 4.1.6. Parents and Education 4.1.7. Women and Fashion 4.1.8. Children and Youth 4.1.9. Food and Drink 4.1.10. Garden and Hobby 4.1.11. Men and Sports 4.1.12. Lifestyle and Fun 4.1.13. Advisor 4.1.14. Non-Profit, Associations, Institutions 4.1.15. Politics and Science 4.1.16. Economy and Finances 4.1.17. Magazines in General
Musikfreunde, Gesellschaft der Musikfreunde, A, Award of Excellence, cover, photography
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM C AT E G O R Y 4 .1 . M A G A Z I N E S P R I N T
4.1.2. Car and transportation.
FUEL, Motor Presse Stuttgart, D, Gold Award
Success away from the mainstream: Many established magazines suffer from their circulation gradually shrinking. The number of regular readers is declining, and it is difficult to gain new readers. One way out of this quandary is to establish new magazines and thus to address new, younger readers. The advantage of the newcomer is apparent: With a fresh layout and new fonts, new target groups can be addressed. Example: “Fuel� from Motor Presse Stuttgart. The magazine features long relaxed stretches of photographs, conveying more an atmosphere with few technical details. Gold at the 6th ICMA.
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM C AT E G O R Y 4 .1 . M A G A Z I N E S P R I N T
4.1.3. Film and TV.
arte magazin, Axel Springer SE Corporate Solutions, D, Award of Excellence
4.1.4. Travel and photography.
ADAC Nordsee, ADAC Verlag, D Award of Excellence The “ADAC Travel Magazine North Sea” received an Award of Excellence for the photoreport about the Bremen City Musicians.
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM C AT E G O R Y 4 .1 . M A G A Z I N E S P R I N T
4.1.7. Women and fashion.
Harper‘s Bazaar, SPH Magazines Pte Ltd, Singapore, Award of Excellence There was an Award of Excellence for “Harper‘s Bazaar”. Stars of today are transformed into historical legends: – Jessica Chastian as Jeanne d’Arc – Mariah Carey as Marie Antoinette, – Lucky Blue as Liberace.
4.1.8. Children and youth.
Youth Incorporated, India, Award of Excellence cover and cover story
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM C AT E G O R Y 4 .1 . M A G A Z I N E S P R I N T
4.1.9. Food and drink
Beef!, Gruner & Jahr, D, Gold Award
4.1.11. Men and sports
Manual, G+J Corporate Editors, D, Award of Excellence, photo reportage
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM C AT E G O R Y 4 .1 . M A G A Z I N E S P R I N T
4.1.12. Lifestyle and fun.
Green Lifestyle, AVR Agentur für Werbung und Produktion GmbH, D, Gold Award
Storm V22, E-Quill Media Pte Ltd, Singapore, Bronze Award
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM C AT E G O R Y 4 .1 . M A G A Z I N E S P R I N T
4.1.14. Non-Profit, associations, institutions.
Menschen – Das Magazin, muehlhausmoers corporate communications gmbh, D, Award of Excellence
Program Verdens Ballett, PS Communication, DK, Award of Excellence
4.1.16. Economy and finances.
Charakter, Bethmann Bank ABN AMRO, Biedermann und Brandstift, D, Gold Award
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM C AT E G O R Y 4 .1 . M A G A Z I N E S O N L I N E
4.2. Magazines on-line. In this category we are looking for the best websites and multimedia-solutions. The jury will be paying special attention to legibility, functionality and innovation. In the category on-line you can also participate with special topics.
Staatsarchiv at, contemas net, A, Award of Excellence
C AT E G O R Y 4 . 3 . I PA D - A P P S A N D A P P S F O R M O B I L E P H O N E S
4.3. iPad, tablet and iPhone apps. We are looking for the best company and magazine iPad-, iPhoneand Tablet-Apps. In this category the jury will focus on reader guidance, functionality and innovation. This is how you can take part in this category: Describe your application‘s specialties and
make them accessible to the jury. Send a Pdf with the description to mail@creative-media-award.com Please give the jury five free accesses, valid to December 31.
Singapore Airlines, SilverKris Tablet, SPH Magazines Pte Ltd, SG, Silver Award
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM C AT E G O R Y 4 .4 . A N D 4 . 5 . T R A D E M A G A Z I N E S P R I N T A N D O N L I N E
4.4. and 4.5. Trade magazines, print and online. Please send us two different issues of your publication, for example one from January, one from March.
versus magazine, infel corporate media, CH, Gold Award
Produktion, Verlag Moderne Industrie, D, Award of Excellence
Swissmen Network, infel corporate media, CH, Silver Award
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM C AT E G O R Y 4 . 9. C O V E R A N D C O V E R S T O R Y
4.9. Cover and cover story. The cover story is the heart of every magazine. The front page makes the reader curious and after the first inside pages he finds the cover story: a number of pages with photos, illustrations or infographics and text.
týždeň, W PRESS a.s. Bratislava, SK, Gold Award
The Peak Selections, Gourmet and Travel, SPH Magazines Pte Ltd, Singapore, Award of Excellence
The Peak, SPH Magazines Pte Ltd, Singapore, Silver Award
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM C AT E G O R Y 4 .1 1 . P H O T O G R A P H Y
4.11. Photography. This category is about image formats, perspective, cut of pictures and variation in image sizes in the page-layout. Single photographies will not be evaluated, just pictures that have been published as part of a publication. There are subcategories.
Harper‘s Bazaar, SPH Magazines Pte Ltd, Singapore, SG · Award of Excellence
týždeň, W PRESS a.s. Bratislava, SK, Award of Excellence
C AT E G O R Y 4 .1 3 . V I S U A L S T O R Y T E L L I N G
4.13. Visual story telling. In this category it is all about reporting with visual resources. Pictures, infographics, fact boxes and short texts create an innovative way of reporting. ADAC Reisemagazin Paris, ADAC Verlag, D, Silver Award “Zimmerservice” (Room Service) is the title of this article. The cook Christophe Beaufront ransnacked the refrigerators in four Parisian apartments and from them conjured up meals. On the left are the open fridges, on the right the cooking results.
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM C AT E G O R Y 4 .1 2 . P H O T O R E P O RTA G E
4.12. Photo reportage. In this category photos should be the dominant means of conveying information. With photo reports the story is mostly told with pictures. They are arranged in a logical order.
mare 107, Ruhe bitte, mareverlag, D, Award of Excellence
týždeň, W Press a.s. Bratislava, SK, Bronze Award
Photo reportage. From the name “Illustrated”, which is also used preferentially as a synonym for magazines, one recognises the idea behind this genre being established: Not only the text, but above all illustrations are meant to convey information. Many photo reports were submitted at the 6th ICMA. A few exemplary work items are from “ADAC Travel Magazine”, from the magazine “týžden” from Bratislava and from the SPH – Singapore Press Holding.
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM C AT E G O R Y 4 .1 6 . I N F O G R A P H I C S P R I N T A N D O N L I N E
4.16. Infografik.
Focus gesundheit 5/6 2015, Focus Magazin Bewegung, D, Bronze Award
Infographics for BDC, Maitre D, Montréal, CA, Bronze Award
C AT E G O R Y 4 .1 7. I L L U S T R AT I O N
4.17. Illustration. An illustration is a drawing or a watercolour for example. Illustrations create a unique atmosphere in a publication.
Max Joseph, Bayerische Staatsoper, D, Award of Excellence
The Peak, SPH Magazines Pte Ltd, Singapore, Bronze Award
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM BOOKS ABOUT EDITORIAL DESIGN
ICMA Five
ICMA Six
About the yearbooks: Easiest way to order: The DVD contains the book in www.creative-media-award.com English language. DVD at a price of 35 Euro. Each yearbook has over 1000 Shipping within Europe is pictures. included.
Newspaper Design and Reading Research This book aims at showing the extended potentials the printed newspaper has today to stand their ground with readers, and set themselves apart from other media. This book is based on research into reader behaviour. To this end, an eye-tracking camera is employed that documents behaviour when a newspaper is read. The results enable us to deduce what the reader-friendly newspaper should look like. The redesigning projects shown in this book are orientated on the research results documented at the end of this book.
ISBN 978-3-00-048575-6 Publisher International Editorial-Design & Research Forum 200 pages, size 23,0 x 32,5 cm thread sewing, hardcover 49,50 Euro, 40 £ UK Easiest way to order: www.amazon.co.uk
INTERNATIONAL EDITORIAL- DESIGN & RESEARCH FORUM T H E PA RT I C I PAT I O N F O R M
Participation form We need information about your publication. Please add this information to each of your submissions. If needed, please make detailed information in English or German. You can fill-in the form directly on the screen and print it out.
Category: Please fill in this form … Detailed information, project description: Please fill in this form …
Name of publication: Address:
Please fill in this form …
Person to contact for this competition:* Name:
E-Mail: Phone:
* Sometimes the jury has queries. This is why we need your contact data. Contact persons will be first informed, if they have won any awards.
If you have more text, please take a second sheet.
Imprint Publisher: International Editorial-Design & Research Forum · Norbert Küpper · Gutenbergstr. 4 · 40670 Meerbusch · Germany e-mail: mail@creative-media-award.com · Phone +49 21 59 91 16 15 · Design of the ICMA logo: www.lipandesign.com