PLAZA SHOWCASE PROPOSAL 2020
INTRODUCTION A proposed showcase for historic items to take place at the heart of Ithra in the plaza area
}
DURATION 3 months
}
A COLLABORATION WITH
The Nafaes Founda�on is a unique ins�tu�on specialized in carrying knowledge of tradi�onal and archaeological materials, and among its goals is to provide scien�fic aid for interested individuals and groups with careful study of these materials and subject them to lab analysis to ensure the correctness of the best results while taking into account the applica�on of various interna�onal laws related to inheritance and an�qui�es
MOOD BOARD
“ EMPHASIZING THE SIGNIFICANCE ” Emphasizing the importance of each item with two main floa�ng elements ac�ng as a protectors or else guards of the past, yet the items are visible from all sides of the showcase highligh�ng the significance by simply placing them between abstract and visionary brackets. The smoothness in the lines is inspired from the brackets originally used in tradi�onal Arabic scripts
}
CONCEPT
}
إن اﻟﺘﺎرﻳﺦ ﻓﻲ ﻇﺎﻫﺮه ﻻ ﻳﺰﻳﺪ ﻋﻦ وﻟﻜﻦ ﻓﻲ ﺑﺎﻃﻨﻪ ﻧﻈﺮ وﺗﺤﻘﻴﻖ،اﻹﺧﺒﺎر اﺑﻦ ﺧﻠﺪون
LAYOUT
RECEPTION
CIRCULATION FLOW
FLOW 1 FLOW FROM THE MAIN ENTRANCE
TOP VIEW
VISUALIZATION
DISPLAY TYPES
FLOOR DISPLAY - MATERIAL: GLASS
HANGING DISPLAY
SHELF DISPLAY WITH A SCREEN FOR EACH ITEM
BOOTHS
CONCEPT CHANNEL 3 OR ARAMCO TV Inspired from the first TV channel ever released in Saudi Arabia, kicking off in 1376H; Aramco TV carried many cultural and family programs. The booth concept is meant to embrace the memory and impact of channel 3 for many genera�ons growing up in that �me.
CONCEPT I AM VIBRANT A photo booth inspired by the beauty of posi�vity in a modern, abstract and vibrant colours and form. The idea of the booth is to put who takes the photo in the spotlight.
CONCEPT GET YOUR NERD ON Photo booth inspired from the queen gambit, Allan Rufus said “Life is like a game of chess. To win you have to make a move. Knowing which move to make comes with insight and knowledge, and by learning the lessons that are accumulated along the way”
THANK YOU