Diplomat Special Issue on Tourism Diplomacy

Page 28

Patric Franzen: Tourism Plays a Key Role in Connecting Georgia with the World

I

n the wake of the recent flight

Diplomat asked Patric Franzen, the

tourism industry grossly. He also spoke

ban from Russia to Georgia,

Ambassador of Switzerland to Georgia

about the need for more cooperation

several discussions have

about this recent development and its

between Switzerland and Georgia in the

emerged about the ban’s ef-

effect on tourism in Georgia.

area of tourism as he feels Georgia can

fect on Georgia. One of the most affected sectors in Georgia is the tourism sector which brings people from around the world to Georgia.

28 DIPLOMAT

Franzen who was frank in his submission explained that it is important to mend

tap from his country’s rich experience in hospitality and tourism.

the broken diplomatic ties because if al-

Your Excellency, it’s been a few

lowed to linger, it may affect the Georgian

months since your appointment as


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