Spring 2013 Issue - AABTh Beauty Magazine by OUT OF WHITE

Beauty

The Australian

Therapist

the voice of the industry Volume 3

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Welcome to the Spring 2013 Issue

elcome to the Spring edition of the Australian Beauty Therapist magazine. Well it’s that time of year again with the Sydney International Spa and Beauty Expo happening on Sunday 25th August and Monday 26th August. The cost this year will be $20-00, please make sure you have registered. I hope your salons and work places have survived the cold weather and that the clients will start to exfoliate those winter coats and start getting ready for the warmer months. Time to start promoting Waxing, Spray

Tan’s, Manicures and don’t forget Pedicures, so make sure you visit all the fabulous product companies highlighted in this issue. The New Modern Award rates of pay are now available, for those who have not received them yet please contact me in the office 1300 309 022 See you all next issue, Coleen and Sue

OBITUARY

Ima Irene Gol It is with much sadness that we hear about the death of Ima on the 9th July 2013. Ima was a past President and Life Member of the AABTH and for many years before retiring to beautiful Tasmania she ran the Advanced School of Beauty Publishers: Advanced Association of Beauty Therapists CIDESCO SECTION AUSTRALIA PO Box 5463 West Chatswood NSW 1515 Tel: 02 9439 5054 Fax: 02 9437 4761

Editorial Enquiries: The Australian Beauty Therapist Magazine PO BOX 5463 West Chatswood NSW 1515 Tel: 02 9439 5054 Fax: 02 9437 4761 info@aabth.com.au

Front Cover: International Beauty Supplies 1800 358 999 www.intbeauty.com.au

Advertising Enquiries: Sue Hannell Tel: 0412 742 094 or 02 9439 5054 Email: sue.hannell@aabth.com.au

Therapy in Newcastle from 1984-1998. Ima graduated many successful beauty therapy graduates who still to this day work in the industry. Ima was a member of the CIDESCO family and still in her later years travelled to the CIDESCO Congress and was a valued examiner. She will be sadly missed by all. Printing: PLT Print Solutions Tel: 02 9975 2817 Design: Out of White Design Pty Ltd Tel: 02 9924 3319 Email: info@oow.com.au For membership, subscriptions and contact listings: Contact Coleen Shaw at the AABTh head office on Tel: 02 9439 5054 Email: info@aabth.com.au

© The Advanced Association of Beauty Therapists. CIDESCO SECTION AUSTRALIA. All rights reserved. No part of this publication may be reproduced whatsoever without written permission from the publisher. Advertising is accepted for publication on the strict understanding that material does not contravene any law or regulation and complete responsibility remains with the advertiser. Advertisers completely indemnify the publisher, its directors, employees and agents against any claims, cost penalties, suits, expenses, judgements, damages and any other liability, whether caused by or arising whatsoever. The publisher accepts no responsibility for late delivery of publication for whatever reason. In the case of a dispute the publisher’s decision is final and binding to all parties. The views expressed in this publication do not necessarily represent the opinion of the AABTh. The appearance of any advertisement in this publication does not constitute the AABTh endorsement of any product, service or the like, nor does anything contained in this publication represent an endorsement of any person or company which employs any methods or skills described in this publication.

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Contents Regulars p04 Welcome p06 Industry News Share Your Social Events, Educational Achievements and Business Developments p44 Business Matters • The No 1 Job Skill in 2020 By Phillip Fernandez • Workplace Bullying • Service Skills Australia – Update • Australian Taxation Office • CIDESCO China p53 Essentials New Products and Ideas for the Beauty Industry p55 Directory

Features p08 Vitamin C The Super Anti-Oxidant By Luca Mora p12 Traditional Ayurvedic Beauty By Yasmin Sadikot p16 A Great Salon Needs Great Equipment By Mark Robson p20 Women . . . Get Real About Your Super By Maria Loia p22 Professional Profile International Beauty Supplies By Lisa Miller p24 Take the High Road to Beauty By Mark Maginn p28 Keeping Up Appearances By Will Fennell p31 Past Student’s Stories By Tracey & Tiffany Elleebana College Beauty Therapy p33 The Secret Tips of Beautiful Brows By Liz See p34 Versatility is the Spice of Life By Grazina Fechner p36 Malignant Nail Art By Dr Cliff Rosendahl p40 Australian Professional Fingernail Association Consumer Guidelines for Professional Services

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Industry News Our members and those in the beauty industry share their social events, educational achievements and business developments. PAYOT - PARIS TRIP WINNERS 2013 This annual incentive trip was hosted by Rita Smith, General Manger of Payot Australia. She says, “Paris in Spring time is just beautiful, even when it rains, we had a ball. We visited the Payot Education Centre where we were trained on the new Products, had lunch at Payot Head office, were given an exclusive preview of several new products and a confidential ‘heads up’ on the marketing strategy for 2014.” “We’re all incredibly excited about the new financial year and the plans that Payot has not just for Australia but worldwide. It’s market in Russia and in Asia is expanding rapidly with Australia still experiencing the best growth out of the 70 Payot stockist countries!” “And, yes - we still found time for too much shopping and enjoyed two delicious dinners – one at ‘Le Saut du Loup’ and at the famous ‘Buddha Bar’ – now a ‘must do’ on all Payot Paris Trips. Imagine dining and looking at the lights on the Eiffel Tower and

just behind us the Louvre and its glass Pyramid.” “To recover - we all experienced the newest Payot 90 minute Elixir Experience and lunch at The Payot Spa.” Rita concluded, “Many of our customers chose to extend their

European trip by adding on a well-deserved vacation” Pictured: (from left to right – back row) Jade Rheiner, Mark Dobler, Oriane Chatellier (next row down) Robert Cassidy, Brigitte Marden, Abe Rockawin,

Desmond Plaisted (next row down) Ariane Dobler, Sonja Vale, Jeanine Rockawin, Amanda Graham, Beverly Bowman (bottom row) Rita Smith, Jodie Whiley, Stephanie Shepherd, Sharon Cassidy, Rosemaree Jones, Matthew Vale, Viktoria Carroll.

the beauty industry To give students increased exposure to new developments in science and technology CIT has recently introduced an additional product line into the training clinics - a complete range of cosmeceutical products that are the new wave of breakthrough technology. “We use these products in our advanced facial clinics, once students have a solid understanding of cosmetic chemistry and cosmetic ingredients,” said course coordinator, Kathy Vlahos. “We

feel very strongly that students should be exposed to the latest products and technological developments, so that they are comfortable working with such formulations when they begin working in industry.”

AABTh Accreditation Canberra Institute of Technology (CIT) is pleased to announce that it is now a member of the Advanced Association of Beauty Therapists. AABTh is the Australian Membership section of CIDESCO, the internationally-recognised accreditation for the beauty industry. This membership will benefit students by providing all Diploma of Beauty Therapy students with a student membership to AABTh, linking them to the industry from the beginning of their career. They will also have the option of

sitting the AABTh examination at the completion of their studies. With a further three years in industry, such students are eligible to sit the prestigious CIDESCO examination and receive a CIDESCO Diploma. AABTh accreditation also ensures that the training provider meets the strict requirements and standards expected of a quality training organisation. AABTh conducts annual site visits, reviews curriculum and teacher qualifications to ensure that all AABTh member schools provide the highest quality training for

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the power of one symposium Over 100 Australian Dermalogica Skin Therapists have returned from what was described as an “absolutely incredible” Symposium in Kuala Lumpur, Malaysia. Held last week the conference was an opportunity for the extended Dermalogica Tribe to gain insight from some of the most influential professionals in the skin care industry. The Symposium covered the latest cosmeceutical ingredients and treatments in the medical setting as well as offered business advice for salon owners. The Power of One Symposium officially opened with a poolside cocktail party on the evening of Sunday 9th June. The following day, our Malaysian Hosts took the Australian Team on an elaborate tour of all of the must-see landmarks including the National Mosque, the King’s Palace and Thean Hou Temple. The guest speaker line-up included the inspiring CEO and Founder of Dermalogica, Jane Wurwand, Vice President of Research and Development, Dr Diana Howard and Education Manager of Australia Asia and

New Zealand, Emma Hobson. To celebrate a successful Symposium, the Malaysian Team hosted a Gala Dinner for all international guests, including attendees from New Zealand, Thailand, Vietnam and the UAE. Traditional Malay Drum musicians entertained throughout the 8-course banquet, and a live band had everyone on the dance floor into the evening. The attending Dermalogica Tribe experienced five-star luxury throughout their stay, with accommodation and the conference being held at the Grand Hyatt Kuala Lumpur. Located in the city centre, the hotel was in the ideal location to experience the Asian cybercity: historic temples and mosques rubbing shoulders with space-age towers and world class shopping malls. The Professional’s Symposium proved the perfect platform for Professional Skin Therapists from around the world to come together and share experiences, network, learn from each other and have a memorable time in an exciting city.

Pictured (clockwise from top left): Karla Mc Diarmid, Manager and Owner of Macquarie Skin and Day Spa, Jane Wurwand, Founder of Dermalogica and The International Dermal Institute; Jane Wurwand, Angela Sharkey, Sales Manager Australia, Kelly Salter, PR and Consumer Marketing

Australia; Peter Sim, Regional Sales Manager Asia, Jodi Ayre, International Training Specialist, Natasha Gee, Managing Director New Zealand, Leanne McCliskie, Sales Manager New Zealand; Ali Hammoud, Managing Director Ella Rouge, Emma Hobson, Education Manager Asia, Australia and New Zealand.

Get Threaded expands into the Sydney CBD Following on from the success of Get Threaded Top Ryde City, Get Threaded Metcentre opened in June to a stampede of clients. Along with a team of certified and accredited threading artists, Get Threaded franchisee, Nieves Calvo will be offering

a wide range of threading services to meet the increasing demand for this innovative approach to hair removal as well as an assortment of natural beauty services. Get Threaded Metcentre is located at 273 George St, Sydney.

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It is scientifically proven that, as we age topically applied Vitamin C is absorbed more into the dermis than taken internally from the diet.

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THE SUPER ANTI-OXIDANT FOR HEALTH AND VITALITY, INSIDE AND OUT (Part 1)

e are all aware of the importance of Vitamin C (L-ascorbic acid) for our immune system. In addition to helping ward off winter bugs, do we know why Vitamin C is also important for the skin? Looking at its history, we get a better understanding of how vital it is and how well it performs. Scurvy, for example, is a result of insufficient intake of Vitamin C. An untreatable disease for many centuries, it lead to spots and bruise-like discolouration of the skin, spongy bleeding gums and bleeding from mucous membranes, deteriorated cartilages and fragile bones. The cause: the breaking down of collagen in the connective tissues, due to a lack of Vitamin C. In 1742, the British Doctor, James Lind, recognised the connection between fruit consumption and Scurvy. To treat it, he gave his patients Lime juice and they subsequently recovered. It was not until 1937, almost 200 years later that Vitamin C was isolated by Albert Szent-Györgyi, a Hungarian physiologist who won the Nobel Prize in Physiology or Medicine in 1937. He is credited with discovering Vitamin C and the components and reactions of the citric acid cycle. His research into Vitamin C opened the pathway which in turn allowed many subsequent researchers to study the continuing and expanding role of Vitamin C both in Medicine and Science. (1Vitamin C in the diet is required for the biosynthesis of collagen. Collagen is an essential component of connective tissues, which play a major role in wound healing. Vitamin C is also an important physiological antioxidant. Connective tissue is found in the skin (dermis), tendons, bones, cartilages, ligaments and blood vessels. Together, Collagen and Vitamin C are necessary to support body tissues, heal wounds and help maintain blood vessel structure. Vitamin C also functions as a co-factor assisting biochemical reactions, as an antioxidant preventing the degradation of substances in the cells, and as a detoxifier, working to reduce the toxicity of medications and chemicals. Vitamin C is a water soluble vitamin, meaning that our body does not store it. Humans, unlike most animals, are unable to

synthesize Vitamin C endogenously, making it an essential dietary component. The important question is, how much gets to our skin from our diet? No doubt a hefty amount when we are young if we have an adequate consumption of fruit and vegetables and our digestive system functions at an optimum. As we age, the requirement of Vitamin C increases, however the absorption rate decreases, therefore we would be fortunate if 1% actually reached our skin. The main reason is that our body has its priorities and the skin appears to be last on the list. Take for instance an athlete or someone who works at a strenuous and physical job. The body needs to support the internal organs first and then, whatever is left goes to the skin. It is scientifically proven that, as we age topically applied Vitamin C is absorbed more into the dermis than taken internally from the diet. The appearance and texture of the skin changes as through the ageing process. Generally, as age increases, the skin becomes thinner and drier, retaining less moisture and losing at least some of its youthful elasticity. This then results in the formation of fine lines and wrinkles. These changes are also accelerated by exposure to sunlight due to the damage sunlight causes. The skin on the face, hands and neck are particularly prone to UVinduced damage since they are more exposed to sunlight than other parts of the skin. This process, which is commonly called photo ageing or premature skin ageing, is noticeable generally before similar chronological ageing changes are visible. Vitamin C is not only necessary for Collagen production and maintenance, but also a potent Anti-oxidant that can neutralize free radicals in the skin. Free radicals are atoms or molecules with an unpaired electron. They are very chemically reactive and short-lived. Because of this, their destructive power is limited to the place where they are created, which is mostly in the cells’ mitochondria. As nature’s law is to have matching electrons, these free radicals frantically seek opportunities to complete their odd electron. In their headlong haste, free radicals often attack nearby chemical compounds. These chemical compounds can be those involved in

important enzymatic reactions, or even a part of a DNA molecule. As a result, the damage left behind can wreak havoc throughout the body, such as in heart muscle cells, nerve cells, and the skin. Unfortunately, free radicals are an unavoidable fact of life that must be dealt with every day. Here is how they damage the skin and cause aging. Here’s how it works. When a free radical steals an electron from one of the proteins in a strand of collagen, it causes a change in the chemical structure of the collagen at that point, creating a tiny break in the strand. Once a bundle of collagen has multiple points of damage that occur over the years, it becomes damaged and disorganized. The outcome, skin begins to sag and wrinkle. Although our skin naturally has cellular enzymes and other metabolic processes to deal with this oxidative damage (antioxidants being one of them), ageing and environmental stresses like sunlight, smoking, and pollution, can eventually overpower these protective controls. Applying an antioxidant like vitamin C is a very effective way to boost the skin’s natural protection against age-causing free radicals. Vitamin C is an electron donor and therefore an excellent free radical scavenger (1). Once absorbed into the skin, this watersoluble vitamin can also help regenerate vitamin E that has been oxidized. Vitamin E is a potent lipid-soluble antioxidant that is important for preventing oxidative damage in the lipid cell membrane ( ). References 1. Shindo Y, Witt E, Han D, Epstein W, Packer L. Enzymic and non-enzymic antioxidants in epidermis and dermis of human skin. J Invest Dermatol. 1994 Jan;102(1):122-4. 2. May JM, Qu ZC, Mendiratta S. Protection and recycling of alpha-tocopherol in human erythrocytes by intracellular ascorbic acid. Arch Biochem Biophys. 1998 Jan 15;349(2):281-9. Luca Mora, CEO, Vogue Image Group, 1 800 554 545/email info@vogueimage.com. au/www.vogueimage.com.au Vogue Image Group is the respected leader in the Australian skincare and cosmetics industry and the exclusive distributor of two global cutting-edge brands, SKEYNDOR and Sorisa.

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The Australian Beauty Therapist Magazine

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Traditional Ayurvedic Beauty for our lifestyle today Shining hair, high cheekbones and sparkling eyes: Indian women are associated with beauty traits beloved worldwide.

s Indian culture is thousands of years old, botanicals to treat their hair and skin to benefit their appearance. Whether youâ&#x20AC;&#x2122;re looking for a unique beauty product, or a natural and organic treatment to replace your current beauty routine, Ayurvedic beauty formulations and rituals are a timetested and totally natural solution. The ancient science of cosmetology is believed to have originated in Egypt and India, but the earliest records of cosmetic substances and their application dates back to Circa 2500 and 1550 B.C, to the Indus valley civilization. There is evidence of highly advanced ideas of self-beautification and a large array of various cosmetic usages both by men and women in ancient India. Many of these practices were subtly interwoven with the seasons (Sanskrit: Rutus) and the normal rituals of life (Sanskrit: Dinacharya). Significantly, the use of cosmetics was directed not only towards developing an outwardly pleasant and attractive personality, but towards achieving merit (Sanskrit: Punya), Longevity with good health (Sanskrit: Aayush and Aarogyam) and happiness (Sanskrit: Anandam). Barrel shaped terracotta scrubbers to exfoliate the body while bathing, kohl pots and sticks with collyrium and jars containing natural colours for the adornment of the eyes were uncovered at the Great Bath and at Chanhudaro, indicating that both men and women of ancient India took special care to beautify themselves.

Beautification became and is a daily ritual Dinacharya - for cleansing, healing skin problems, covering up imperfections and oral hygiene. There is a traditional ritual for every stage and age of life which has become a family tradition and passed down from generation to generation. As a child I was influenced by stories my mother told me of her grandmother and mother instructing the kitchen to brew specific oils for hair and body, herbal applications and brews for congested chests, pastes for pimples and lotions to keep the skin soft and subtle. As babies we received a massage using the cream of milk and or ghee as it is believed to soften the skin, strengthen the muscles and help build strong bones. A weekly head massage with herbal oils encouraged healthy long shiny hair and helped to prevent dandruff and dryness. As a teenager I was encouraged to use turmeric for pimples. Mothers receive regular massage pre and post pregnancy using specific herbs that alleviate back pain, prevent stretch marks and cleanse. In fact, Abhyanga (self massage) should be a daily part of everyoneâ&#x20AC;&#x2122;s daily routine. It helps to stimulate circulation, ease muscular aches and pains, soften the skin, maintain good bone strength, reduce skin problems and prevent many common skin ailments. There are specific herbal oils for the type of body and skin condition an individual has.

Every bride goes through a purification process (commonly known as detox) before her wedding day. This comprises a herbal body mask of finely ground herbal powders of neem, sandalwood, turmeric and rose made into paste with yoghurt. This leaves the skin feeling soft, smooth and flawless. The brideâ&#x20AC;&#x2122;s hands and feet are adorned with intricate henna patterns which tell a tale of the bride going to her groom. There is folklore that is attached to the significance of the depth of colour, so the hands and feet are warmed over a charcoal grill as it is said the warmth makes the colour deeper. Different Lepas (Masks or herbal applications) were recommended for different seasons for body beautification. The ingredients used during the cold seasons were quite different from those used in warm seasons. AshtangaHridaya (a 1500 year old book of Ayurveda) offers six different formulations to be used for the six seasons of the year. Similarly, special herbalised Tailams (Oils) and Ghritas (Clarified butter or ghee) were used for facial beautification. Superfluous hair was considered to be a stigma and a large number of depilatory agents have been used for centuries. Special ingredients were used for hair washes. Many herbal formulations have been successfully used for hair growth, prevention of falling hair and premature graying. Hair dyes, fragrant hair rinses and fumigants were also in use. Fragrant bath

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powders and body deodorants also find frequent mention. Oral hygiene in the form of care of teeth, mouth deodorants and colouring of lips were daily chores to be religiously pursued. It appears that the whole range of modern cosmetic usage was conceived by the ancient Indians and was practiced with the help of natural herbs still used today. Arguably time tested over 5000 years. As soap can be drying, traditionally specific combinations of herbal powders were used on the body and face which helped to deep cleanse, exfoliate and keep the skin in good condition. These powders were rinsed away with water, just as with soap, but did not have the same drying affect. Exercise is another important part of the daily routine, and it was recommended that one does at least 5 salutes to the sun on waking and a brisk walk after meals was encouraged to help digest food quickly, Diet is a vital aspect of self care. It is not uncommon to hear seasonally â&#x20AC;&#x201C; one eat this or that because it is cooling or heating and, there are foods to avoid during menstruation as heating foods can imbalance the flow. Make Ayurveda a part of the everyday ritual with these beauty tips: Replenish and cleanse. Start the day by drinking at least one glass (if not two) of warm water with a squeeze of half a lemon

and some thinly sliced ginger. The lemon will alkalize your gut and the ginger will stimulate the agni or fire we sometimes need to help our digestion on cold winter mornings. Get oily. We lose water content and fluidity in our bodies with age. In Ayurveda this is known as shukhra and a regular oil massage (or Abhyanga) keeps us juicy and supple inside out. After a morning shower, take some almond oil in the palm of the hands and using long, gentle strokes, massage the oil into the body, moving from the extremities toward the heart. Breathe and move. Do five sun salutations or a longer yoga practice. Meditate to help calm the mind and focus. Exfoliation. The granular powder called â&#x20AC;&#x153;besanâ&#x20AC;? is used to slough off dead skin and relieve oiliness. Besan can also be used in place of soap to wash/cleanse the face or mixed with milk and turmeric powder and applied as a mask to the face. After the mixture dries, it is removed with warm water and a washcloth. While the besan scrubs skin, turmeric (an antibacterial) cleanses and milk adds moisture. Fragrance. Natural fragrances can calm, energize or relax, depending on the scent. Sandalwood, called chandanam, is offered as a stick, powder or paste. With natural cooling properties, as well as a woody, sweet aroma. When applied to the skin, it also can moisturize or alleviate stretch marks and scarring. Dried sambraani, a tree resin, is toasted over an open flame and the smoke is used to scent

the hair. The rich, woody smell helps the hair dry faster and may discourage colds and sinus congestion. Other common Indian fragrances include jasmine, hibiscus, coconut and lily. There are various useful effects apart from the fragrance it imparts to hair. It aids in drying the hair faster. Also, it tends to draw the excess water in the head & face, being a good treatment for those with a heavy head from cold and sinusitis. Sambraani smoke is also applied to new born babies, after each bath, to assure that the child does not catch a cold. Special holders in various patterns are available for burning the coal. When sambraani powder is sprinkled on the burning coal, the smoke drifts out through the nozzles on the cover of the holder. Thus it is safe to hold it near head and face. Ayurvedic Beauty Treatments Ayurveda is the Indian system of philosophy developed over thousands of years. Ayurveda uses herbs and botanical ingredients to balance the skin, hair and body. The all natural ingredients used in traditional Ayurvedic beauty care maintains health and keeps the skin vibrant and beautiful. By Yasmin Sadikot. Founder, OmVeda International. 1300 662 383 www.omveda.com.au

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Quality is remembered long after price is forgotten

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A Great Salon Needs Great Equipment Lets face it. Everyone loves a bargain! Getting the opportunity to buy something that seems to look good for a special cheap offer appeals to most of us.

ut how many times in reality have we all regretted it after the item we purchased doesn’t actually do quite what the promises were and leaves us frustrated. Or we have looked at something that looks similar to another quality product but is cheaper and we thoroughly convince ourselves it’s worth the savings. We almost feel chuffed that we are such an astute purchaser. Have you found that, in the end, after they fall apart, and we throw it across the room, we go and buy the better product that, incredibly, then actually does deliver. This is exactly the scenario when investing in any equipment for your salons and spas. You put in a huge effort to have a great looking place, with great staff and everyone’s fully trained. But then, do you ever find yourselves trying to save a dollar here and there when it comes to your equipment investment? The aim is always to have products that not only look the part, but will also deliver great service to your clients and hopefully years of service. There are a myriad of products out there these days, no matter what aspect of the industry you are in and what you will quickly find is that many look great, but will not deliver in the end leaving you red faced and frustrated. And that’s along with your clients. China produces thousands of knock off products that look almost the same as long standing quality brands but at cheaper prices. The temptation is there to give it a go perhaps. Ever had the cheap waxing pot break down in the middle of waxing the client. Or perhaps your laser machine has spent more time sitting being repaired than being used. The massage table that was such a bargain is being held up with all sorts of tape and the top has split in 6 areas. Yep these things all happen. Take the spray tanning industry for instance. This industry sprang up out of nothing around 13 years ago. Today spray tanning has become as important a part of the beauty business as nails or skin care have. And it’s a great industry that can deliver great

customer satisfaction and importantly, great profits. But it is an industry that has attracted all sorts of cheap equipment and products and companies. You can go to the internet and buy a spray machine with a spray gun for $100. Yep, that will get me started you say. But the gun just drips everywhere and it cuts in and out and no one is answering your emails with your cry for help. Your clients stay away because the tan never did go on evenly. And like all products in the beauty industry, you can also buy equipment from companies that are called chinese knock offs. That is, they have been made to take on the appearance of leading industry products, but when it comes to their quality, much is left to be desired. The internal workings of the equipment simply cannot withstand the demand put on it. It was fine when you spray two people per day. But whats it like when you get busy and have fifteen or twenty or more per day. It just cant deliver. And when it breaks down you realise that the warranty was not worth the piece of paper it was written on. Or you wait weeks or months for the repair or replacement. That’s when you wish you had just bought the quality equipment from the start. So what’s the lesson. Do your research. Compare products. There is an old saying that still rings true today “Quality is remembered, long after price is forgotten.” Seek out quality companies with products that have a long history of success if you can. Are they innovators or copiers? Are they tested or approved? Ask for any proof of claims they make. What are the warranty terms and fine print? Finding out answers and seeking these types of standards will help you a long way to ensuring you will get the best return for your investment. By investing that little bit more will mean your equipment will keep on delivering its promises year after year. And you will smile, because you had made a wise choice and profited from that.

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Women.. . Get real about your Super Understanding your market is the first step in understanding where your business will be in the future

omen control the majority of purchasing decisions in most households across Australia yet many Financial Planners or Advisors as I prefer to call them, have not caught up to this fact. Whilst they work for organisations that boast high levels of customer service, many women agree there is more they could do to help them prepare for retirement. Only 15% of women in the workforce feel that they have enough Superannuation (Super) for their retirement. The industry has recognised that women are in fact less prepared than men when it comes to Super. There are some contributing factors as to why this is the case and the major contributors include: the difference in Super based on the differences in pay and the Super gap that emerges when women take time out of the workforce to have children. Difference in Super given the differences in pay On average, women earn 17.5% less than men according to the NATSEM Income and Wealth Report. With lower pay, there is a lower amount of Super being put away when compared with men, given that Super is a proportion based on pay. There are two key reasons for this. Firstly the pay difference between men and women (aged 30 and

above) in the same job type can differ based on the individual’s ability to negotiate their salary package and wage rises. Secondly, women are much more likely to work in industries such as retail, hospitality, nursing and childcare which inherently have lower pay rates when compared with the typical male type roles. Lower Super as a result of not being in the workforce Women often have interrupted careers during child rearing years in which time they are earning little or no income at all. Women currently spend 17 years on average in paid labour. Women are also more likely to work in casual or part-time roles particularly when their children are young. Approximately 40% of women work part-time compared with 13% of males in the workforce. Lower rates of pay or none at all are again impacting the Super contributions which are based on income. Other growing contributing factors are among women who are self-employed (micro businesses) and divorced women. Women who own their own business, particularly micro businesses are less likely to pay any or put away very little as Super contributions. Divorced women, who otherwise would have benefited from their husbands Super for retirement, are left on the back foot when it comes to their

retirement provisions. With divorces occurring in close to one in every two marriages, this issue is becoming more common. So how best can women safeguard their retirement? Women can start by becoming more financially literate and take advice from a professional Financial Advisor. Advice from anyone else is too risky. A good Financial Advisor can help you identify goals, set an overall financial plan and avoid disasters impacting your retirement. They can make sure things get done, when they need to be done. Being well-prepared will help you get the most out of a Financial Advisor. Look for someone who has the right skills, is willing to work in your best interests and has experience that suits your needs. Here are some tips on how to get the best Advisor to maximise your Super savings. 1 Review Financial Planners and Advisors in the market and look to make contact with those who represent a large range of branded products. Check the ownership of their business as this can lead you to understand whose services and products they will offer. 2 Write down a list of your future concerns, financial goals and what you want to get out of the engagement and prioritise based on most important to least.

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The industry has recognised that women are in fact less prepared than men when it comes to Super

3 Take an online test (Google it) to identify what type of long-term investor you are. Do you have an aggressive risk profile or a conservative one? 4 Take stock of where the gap is between the Super you currently hold and your ideal. At what age do you wish to retire? How many years do you have left in the workplace? Does your risk profile and contributions match your retirement financial goals? 5 Contact a few Financial Advisors. Ensure that they hold an Australian Financial Services (AFS) licence, or are employed by a business that holds an AFS licence. 6 See whether you feel comfortable with the Advisor. It is important to be comfortable

with your Advisor if you are about to divulge your financial situation and spending habits to them. 7 Request full disclosure of their fees. While some take a flat fee, others take a proportion of the investment plus trailing commissions. You want to be clear on what that equates to and whether you still have to pay those fees irrespective of whether the Super portfolio goes up or down in value. Understand what value they will be providing and assess whether the fees are worth the service being provided. 8 Review the list made in step 2. Has the Advisor covered off your needs? If not, keep looking.

Choosing the right financial Advisor is an important long-term decision. Savvy women need to spend some time researching and comparing a number of Advisors from different companies to improve your chances of finding the right Advisor for you. By Maria Ioia, founder of Market Intelligence Agency helps businesses in finding a viable competitive edge in their market which allows them to grow. Her background and continued work in financial services has stirred a passion in her to create financial awareness among women and encourage them to take control of their situations for the betterment of their future.

THE NEW TENZ Dermo Tenz Gel from Anesi Is a new concept in global anti-aging home care, featuring a revolutionary, advanced lifting & intense firming treatment for all skin types… Dermo Tenz Gel helps with skin’s architecture on every level, aiming for those expression wrinkles by rejuvenating the skin and also providing an intense hydration. Powerful native plants complex – with Kigelia, Qillaja and Acmella Oleracea Vegetal extracts. These amazing native trees from Africa and South America combine to provide a great and lasting effect, modifying the effects of aging. It also relieves the signs of fatigue and exhaustion on the skin. $37.50 RRP $60.00 VEANJDT30

30ml Bottle with pump

For further information contact: 02 9486 3211 or 1800 358 999 esther@intbeauty.com.au www.intbeauty.com.au ABT_Anesi_DemoTenz_Half_Page_Ad.indd 1

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Professional Profile

Fresh

Eyes International Beauty Supplies

ervicing the professional beauty industry for more than 25 years, International Beauty Supplies is now being headed-up by a team of dynamic young individuals, who have each spent decades working with and training beauty therapists. International Beauty Supplies a family owned and operated business; specializes in working with and meeting the needs of professional therapists, distributing well known professional brands such as OPI Nail Care, St Tropez, Depileve, Calfornia Mango and Anesi. Founder of International Beauty Supplies (IBS), Bill McKendrick has always operated his business with integrity and honesty. When he first established IBS, Mr McKendrick identified three crucial elements that would ensure his business would successfully operate within the Australian professional market; communication, education and commitment. After 25 years building and developing IBS, Mr McKendrick is ready to hand the reins over to a new team of dedicated professionals who will continue to build his legacy; those being his two daughters, Karon McKendrick-Taylor and Kim Oliver. Continuing to captain of the ship, General Manager James Carroll, who has been working alongside Mr McKendrick for the last 20 years and has been instrumental in the business’ many successes, will continue to head up the business. An expert in nail care and appointed as OPI’s Australian Director of Education and colour stylist, Karon McKendrick-Taylor has been working in the nail industry for the last 18 years. Karon works alongside designers

during Australian Fashion Week, appears on television, often quoted by beauty editors and has a painted the talons of many celebrities. Karon understands the needs and wants of the beauty industry and will continue to implement her father’s business philosophy; communication, education and commitment. Kim Oliver has more than 13 years experience working with and training beauty professional in the field of tanning products, after successfully launching St Tropez tanning products in 2001and now overseeing the brand development of Depileve. Whilst Bill McKendrick will continue to oversee the operations of IBS, the new decision makers are hungry to make their mark. Having recently launching a new online ordering program for their professional customers, enables customers to quickly order replacement products on-line between appointments. The site hosts a large source of product and educational resources to help salons improve the services they deliver to their clients and assist in staff training – www. intbeauty.com.au . IBS continues to investigate ways in which the company can be more cost efficient for their customers. With the influx of internet sales and parallel importing, it has been difficult for beauty distributors to retain their integrity and commitment to the industry. IBS are looking at ways in which to reduce the landed cost price of the imported beauty brands they import, to ensure customers don’t need to take the risk of buying inferior products on-line from questionable sources at reduced rates.

Whilst continuing to invest in and service the professional beauty industry with well known products such as OPI Nail Care, St Tropez tanning products and Depileve wax products, IBS have the beauty market covered. However IBS is always looking at new products for the industry. The new management team at IBS are continually seeking out new specialised beauty products to import and distribute in Australia; products that assist and enhance the professional industry. A category that was missing from IBS’s portfolio of successful beauty brands was cosmetics, more specifically eye wear, introducing Blinc. The Blinc eyewear offers a range of products designed specifically to beautify eyes, including the Blinc original tube-technology, mascara, Blinc’s ‘peelable’ eyeliner and Blinc’s eyebrow mousse. The Blinc product range offers performance-worthy eye cosmetics that are easy to apply; delivering endless wear and effortless removal. The hero brand, Blinc mascara is the original tube-technology mascara. It’s designed to form tiny water-resistant “tubes” around your lashes for maximum amplification and hold, rather than painting-on like conventional mascaras. Once applied, the tubes bind to your lashes and don’t run, smudge, clump, or flake - even if you cry or rub your eyes. Tubing mascaras refuse to smear, smudge, or flake. This mascara adds both volume and length, to give you a radiant natural look that lasts all day. Neither water nor pressure alone will remove Blinc Mascara. Only the combination of

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both warm water and gentle pressure (no need for harsh makeup removers) and the tubes will slide effortlessly off your lashes into your hand. Upon removal, you will actually see the tiny tubes slide into your hand. ALL blinc products offer Life Proof properties that means being smudge-proof, sweatproof, water-resistant and flake proof, so you can exercise, cry, swim, hit the beach and do everything else you want to do in your busy schedule feeling confident your eyes look as good as they did when you first put it on! Blinc Mascara has been clinically tested to be non-irritating, making it ideal for sensitive eyes, contact lens wearers, and active people in

search of a mascara whose look, hold, and ease of removal is without compromise. International Beauty Supplies is proud to be the exclusive distributors of Blinc in Australia. As the company grows and expands, new innovative products will be introduced along with new ways in which to save on costs for the professional industry. International Beauty Supplies is now operating under a fresh set of eyes. For more information on Blinc Eye Wear and other products distributed by International Beauty Supplies contact 1800 358 999 or visit our website www.intbeauty.com.au

All Natural • Gluten & Paraben Free • Vegan Formula

Vegan Hand & Body Care

Benefits of California Mango Mango:

Vitamins and antioxidants protect and help replenish skin’s natural moisture.

Jojoba:

Contains non-comedogenic oil (will not clog pores) and amino acids to nourish and moisturise skin.

Aloe:

Soothes, heals, repairs and rejuvenates skin with nutrients such as Vitamin C and E.

Sea Kelp:

A wealth of Vitamin A and proteins revitalise and strengthen skin’s health and elasticity.

Kaolin Clay:

Rich in minerals to draw out impurities, detoxify, exfoliate and stimulate skin.

Kukui Nut Oil: Easily absorbs to condition and soften skin.

Available nationally from Smart Buy Distributors. Ph: 1800 358 999 www.intbeauty.com.au

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TAKE THE HIGH ROAD TO BEAUTY: START FROM THE INSIDE OUT! If your daily beauty regimen begins with cleanser and toner and ends with blush and mascara then here’s a bit of advice you won’t want to ignore.

ssential fatty acids, or EFAs, actually control a large number of cellular processes in the body that directly relate to the health of your skin, hair and nails. Supplementing your diet with fish oil, borage oil and evening primrose oil, might just be the most important beauty decision you’ll make when it comes to creating an absolutely gorgeous you! Your Skin Doesn’t Lie Our skin cells need plenty of “top notch” nutrients such as vitamins, minerals and healthy fats. Without these, our skin can become dry, dull, prone to premature aging and even inflamed. There are two key essential fatty acids that your skin and hair will just love. Since your body cannot manufacture them, they must be sourced through your food and/or supplements. Omega-3s in fish oil have been shown to: • Keep the skin hydrated, thus helping to prevent dry skin and other skin conditions • Help soothe scaly, rough skin by reducing unnecessary inflammation • Improve blood flow and support the elasticity of red blood cells, thereby providing more oxygen to nourish the skin • Encourage the production of strong collagen and elastin fibers in the dermis, making skin look younger by reducing wrinkling and sagging GLA is a beneficial omega-6 fatty acid that occurs naturally in evening primrose and borage oils. It is known to help: • Relieve dry skin • Reduce hair loss • Provide relief for eczema, psoriasis and atopic dermatitis A Healthy Glow Your skin is your largest organ and allows approximately 60% of “what goes on it, to go inside it”. Anything that increases the body’s

ability to maintain integrity in our highly polluted world is a plus for your beauty routine. Did you know that essential fatty acids help strengthen and increase the fluidity of the delicate membranes that surround each cell? Acting as a “gatekeeper”, these membranes ensure that the cells stay strong and healthy by keeping toxins out while bringing nutrients in. In fact, EFAs are known to increase the absorption of vitamins and minerals, reduce inflammatory responses and help promote proper nerve functioning. TOP OMEGA TIPS Take Omega-3 Fatty Acids: The Council for Responsible Nutrition (www.crnusa.org) concluded in their white paper on heart health that omega-3 fatty acids are important to overall health and have a special role to play in promoting heart health. Some of the benefits may include: (as demonstrated through scientific research) reduced triglycerides, improved good cholesterol, decreased risk of irregular heart beats, improved blood vessel function and lower blood pressure. According to the Australian Institute of Health and Welfare , 1 in 6 Australians had cardiovascular disease in 2007 – 08. It ranks as one of the most serious modern diseases. Cardiovascular disease and its various forms still rank as America’s number one killer. So check your fish oil dosage for sufficient support. The American Heart Association recommends 2 to 4 grams of EPA and DHA daily for individuals with elevated triglycerides and 1 gram of EPA and DHA daily for individuals with risk factors for heart disease. To achieve 1 to 4 grams of EPA + DHA daily requires taking 2 to 8 soft gels of a concentrated fish oil supplement yielding 650 mg of EPA and 450 mg of DHA per serving. Read the label so you know just exactly how much of these omega fatty acids you are getting. To satisfy minimum intake required for heart health maintenance, international experts recommend at least 500

mg of combined EPA and DHA per day. Not all fats are bad fats. Omegas 3, 6 and 9 are important fats to integrate for good health. The omega-3s found in fish body oil and cod liver oil support the body’s natural antiinflammatory response and can reduce joint pain and swelling. Although it may take a few days or weeks to feel a lessening of symptoms, fish oils have proven to be a healthy and effective choice with no adverse side effects. Dr. Joseph Maroon conducted a study demonstrating fish oil to be an effective alternative to NSAIDs for discogenic pain . He suggests beginning with therapeutic amounts of fish oil, about 2 to 3 grams of EPA and DHA, and later reducing that amount for general maintenance. Omega-9, which naturally occurs in fish oil and is a major constituent of the Mediterranean diet, is a good-for-you omega-9 monunsaturated fatty acid. Fats to avoid? While GLA is a beneficial omega-6, it is important to eliminate trans fats and reduce excessive omega 6 (especially highly oxidized, fried) fats found in many vegetable oils such as corn, soy and sunflower oil. Understanding the source of omega-3s Marine-based omega-3s are the best sources of essential fatty acids. Oily fish such as sardines, salmon, cod and others are rich sources of omega-3s. Two servings a week is recommended. But even people who eat fish regularly aren’t always getting enough omega-3, because much of the fish today is farmed and lacks significant amounts of EPA and DHA. Research shows that a high-quality, purified fish oil supplement is the best source of EPA and DHA. It is important to have meaningful amounts of EPA and DHA in a fish oil supplement. An effective formula should contain somewhere between 500 and 1000 mg of both EPA and DHA per dose. (The expert-recommended

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minimum is 500 mg per day for adults.) It is important to choose a supplement that is readily absorbed ie has EPA and DHA bound in the natural triglyceride form, to ensure the maximum absorption and, therefore, benefit from that supplement. EPA and DHA, occur naturally in fish in the triglyceride form. To make a concentrated fish oil product, a manufacturer must increase the amounts of EPA and DHA in the oil. This is accomplished by removing the individual EPA and DHA fatty acids from their triglyceride molecular structure before processing to concentrate the amounts of EPA and DHA. Once the desired concentration is achieved, it is optimal for a manufacturer to reattach the EPA and DHA fatty acids in order to recreate their original triglyceride structure found in the fish, using special enzymes in a process known as “re-esterification.” Some manufacturers do not take this extra step and leave the concentrates in the less readily absorbed ethyl ester form. Two Ways to Pamper Your Skin Nordic Naturals Complete Omega-3.6.9™ is a nonconcentrated formula that blends EPA and DHA

from cold-water fish with GLA from borage (starflower) oil and omega-9 oleic acid. It is the perfect, balanced combination of omegas 3, 6 and 9 that may help to support healthy joints as well as healthy skin. Available in soft gel packs of 60, 120 and 180 count. AUST L 124775. RRP From $30.60. To learn about the scientific research, see www.omega-research.com

countries on 6 continents, Nordic Naturals is the #1 selling fish oil in the United States, offering over 150 products in a variety of flavours, concentrations, and delivery forms. Through science and innovation, Nordic Naturals is committed to delivering the world’s safest, most effective omega oils. Always read the label. If symptoms persist, consult your healthcare professional.

About Nordic Naturals Nordic Naturals, the leading manufacturer of omega-3 supplements, is a research-driven company that has been setting standards for purity, freshness, taste, and sustainability since 1995. With a reputation for efficacy and potency, Nordic Naturals fish oils are regularly chosen without solicitation by research institutions and universities, including Stanford, Duke, UCLA, and Cedars-Sinai Medical Center, for their independent research. To date, 25 studies using Nordic Naturals products have been published, including 15 clinical trials, and more than 30 are in progress. These studies add to the large and growing body of scientific evidence showing benefits of marine omega-3 essential fatty acids for a variety of health concerns. Distributing to over 30

By Warren Maginn BHSC. (Nutr. Med.) GRAD. CERT. (Hum. Nutr.) Clinical Nutritionist & Nordic Naturals Spokesperson. Warren is a Clinical Nutritionist who specialises in the treatment of chronic immune disorders, nutritional deficiencies and hormonal imbalances through the principles of Functional Medicine and a highly individualised approach to patient care. Warren is the National Technical Educator for Research Nutrition (an Australian based Functional Medicine advisory) supporting naturopathic and medical practitioners in their use of functional pathology testing and nutritional prescriptions and their role within the basis to modern integrative health management. Warren also lectures in Nutritional Medicine at the Endeavour College of Natural Health in Brisbane, Australia. Qualifications: • Bachelor of Health Science in Nutritional Medicine – Endeavour College, QLD. • Graduate Certificate in Human Nutrition – Deakin University, VIC. 1800 110 158. www.nordicnaturals.com

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Advertising Feature

Healing Retreat to energise spa therapists heritagehealers holistic skincare invite the industry to share four days of health, healing and beauty at their new home on the pristine NSW North Coast.

eld by the ocean at the beautiful Aanuka Beach Resort, Coffs Harbour, therapists from all across Australia will have the chance to take a break from the ‘busy’ ness of running a business … taking the time to step back into nature and breathe, discovering a new holistic focus, energy and passion for their work. Over the four days, therapists are taken on a journey through the Ayurvedic Elements of nature; Sessions will include early morning yoga, meditation, working with natural therapies and energetic healing modalities in the spa, business building and motivation, lots of inspirational treatment demonstrations - plus some more adventurous activities, for those who like a challenge! “The sessions are designed to introduce

state-of-the-art Spa Rituals and therapies at a level that newcomers to heritagehealers can understand, but with more in-depth information to also benefit our more experienced therapists; I guarantee there will be lots of learning – but also plenty of fun !!” says Leanne Lovatt, heritagehealers founding director. Retreat dates are Monday 21st October to Thursday 24th October 2013 – therapists can attend selected days for specific topics or, as each day will build on the previous, attend all four days for a complete holistic experience; for more information, including special resort accommodation offers, contact the friendly team at heritagehealers on Freecall 1 800 685 050, or email office@heritagehealers.com and give yourself the rest and recharge to drive your business forward!

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Keeping Up Appearances

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Let’s face it, we all get bored very quickly. You only have to look to the mobile phone companies and how fast they bring out new phones and updates to realise how swiftly we want to move onto the next best thing.

o keep our interest alive as skin therapists and also to keep our clients coming back to you and not jumping ship to your competitors, we need to think like this in our salons as well. You need to be constantly planning - what is something new we can offer our clients today?

New Products By “new products” I don’t necessarily mean changing product companies every few months, this is not only expensive but it doesn’t give your clients a great deal of confidence in you or the range you prescribe. If one week you are saying product X is the best and then the next week trashing it and saying product Y is now the best (when they spent hundreds of dollars on the last one) they come away at best confused and feeling like they spent a lot on a low quality product on your advice. Instead, what I am suggesting is promoting new and exciting products that your current company is launching. Some ides are: • Create “Limited Time Only” treatments to be given complementary with the new product. • Give the new product, or a smaller sample size of the product as a gift with a related full priced treatment. • Highlight new products on your website and through social media with competitions and giveaways. • Do a countdown to the product launch on Facebook, and then give away ten free products to the first ten people to comment on the update on the day of the launch. Very important to remember when introducing a new product into your salon is making sure that all your therapists receives one of the products to play with, or at the very least samples to take home and try. I remember going to a salon once and the therapist was trying to sell me a fancy new product that the clinic was promoting. I asked her if she had used it herself and she told me - no she hadn’t as it was a little too expensive for her to buy; Wrong, Wrong, Wrong!! The owner of the salon should have provided her with the product to try at home so that she knew what it felt like on her skin, how the experience of it made her feel. How can your employees feel passionate about a product if they haven’t even used it? All the staff need to play with all the products, so they are never left not knowing what a products is like and unable to pass this on to a client!

New Treatments This one is vital. There are always going to be the clients that go to a salon and have the exact same treatment each time. But take a step away from a skin salon and think about it like this. When you go to a restaurant you will always look at the menu, but I know that I also like to hear what the specials are. In the good restaurants the waiter will always know exactly what they are and I know that the more excited and lavishly they explain them the more likely I am to pick something from the specials even if the “Whole baked fish” is a lot more expensive. This is a perfect marketing model to follow and will keep your salon fresh and vital, showing your clients your passion for their experience.

Definitely keep your stable of treatments consistent, but always have specials on offer such as: • Introduce a new massage, like an inexpensive, luxurious hot stone facial massage. • Seasonal treatments - “After sun treatments” in summer and “Warming body treatments” in winter etc. • One “deluxe” type treatment that includes a complimentary half hour back massage or back scrub. • “Bring a friend” promotions. They can book a friend – that needs to be new client - to have the same treatment at the same time as they are having for free. This is also a great way to get new clients in the door. But make sure as with the introduction of new products that your staff has experienced any treatments you are running as specials.

I hate nothing more then asking a waiter if the “calamari linguine” special is yummy and have them say, “Sorry I don’t know, I haven’t had it”. This goes for all the treatments in your salon. Both you and your staff should have experienced them all – and loved them. If I was given a personal recommendation because it was my therapist’s favourite treatment and I could feel the passion in their voice, I know that I would have it. New Equipment This is very important too but is probably the hardest one to keep on top of because new equipment can be very expensive. Don’t just jump on the bandwagon of the latest craze. You need to stay focussed on the goals of your particular clinic. Are you a spa specializing in relaxing treatments, are you a skin therapy clinic specializing in intensive anti-aging treatments or are you a hair removal clinic that needs an IPL machine? Some of you may be one of them; two of them, or all three; but this will determine what equipment you need. Remember once you sign into a lease or buy the equipment it is too late to go back if it doesn’t work. Updated technology is essential in a clinic to keep it fresh and vibrant, but try introducing machinery one at a time or possibly do a survey with a selection of two or three new gadgets and tell your clients how much they would cost per treatment and let them decide for you. You might be surprised which ones they choose. What is important to remember and something that is very much forgotten is that your hands are your most valuable piece of equipment - don’t underestimate their magic by replacing them with gadgets. Passion Keeping up with the demands of a modern world mean that you need to keep your clients excited and passionate about the experience they are having in your salon. I realise many salon owners can get burnt out, or struggle to keep up financially with fast moving trends, but as I have pointed out this doesn’t need to be expensive and can be as simple as an amazing new bamboo arm massage with every facial or a totally free promotional campaign on facebook. Guarantee your salon is a success story by trying something new today and keep you and your clients motivated, fresh and passionate! By Will Fennell – Training Director for BIODROGA Australia. www.biodroga.com.au

The Doctor’s Skin Peels now available to you Easy to use • Outstanding results • Developed by leading Plastic Surgeon • Adds $000’s to your bottom line • Full training and ongoing support

Take Home Range Clinically proven range of Cosmedical Take Home treatments that your clients will keep coming back for. “Clients are very happy with the results. They see the difference straight away. We have seen some incredible changes after the first treatment. Mayerling speaks for itself”. Brigitte Marden, owner of Brigitte Academie de Beaute, Five Dock, Sydney. “We have been using Mayerling Skin Renewal Systems since 2003. With the retail products, we have had fantastic feedback especially with the Mayerling Forte Creams / Lotion and Eye Cream. If you are looking for a product that works, and is easy to use then I would highly recommend Mayerling Skin Renewal Systems. As well as being a fantastic product it is also cost effective.” Marilyn Klein, Owner of Boudoir Day Spa, Shibuya-ku, Tokyo, Japan. I have worked as a beautician for 35 years both in Paris and New Caledonia. For a long time, I have appreciated and used the best French Beauty Products. Now I use and refer Mayerling to all my clients. It is a TRUE ANTI-AGING PRODUCT. I have only one advice for you. Try Mayerling once and you will be converted. Elisabeth Henin, Owner of SERENITE Salon, Noumea, New Caledonia

If you are interested in being appointed as an exclusive MAYERLING Skin Renewal System Salon for your area contact us now on 02 9221 2620

Enquires 02 9221 2620 www.mayerlingskincare.com

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STUDENT SUCCESS STORIES We catch up with ex-students from Elleebana College in ACT and see what they’re up to now

began my Beauty Therapy career in 2011 when I started my Diploma in Beauty Therapy with Elleebana School of Beauty. As a mother, I really wanted to get back into the workforce after many years of staying home and raising children. I also wanted to do something I knew I would enjoy that fitted around the family dynamic. I have always really loved the idea of a career in the beauty industry but my work life, prior to marriage and children took me in a different direction. My sister Kirsten and I had discussed studying Beauty Therapy over the years so we decided to investigate some short courses at Elleebana School of Beauty to see whether it would be something we would enjoy doing. After finishing those short courses we decided to continue on an start the Diploma. We have both now finished the Diploma and have enjoyed the experience. At our graduation ceremony I was very humbled to receive the AABth Student of the Year 2013. The AABTh is held in very high esteem amongst Beauty Therapists and business owners across Australia and neighbouring regions and I felt great pride that I was chosen for this award. I have been working part time with the team at Elleebana for over a year now and have had many mentors that have been willing to support me, share their wealth of knowledge, allowing me to continue to grow in the very exciting area of Beauty Therapy. The Diploma of Beauty Therapy provides students with a

was first introduced into the beauty world when I did Work Experience for a week in early 2010, after spending a week learning and seeing how the beauty industry works. I was offered an 18 month ASBA, which is an Australian School Based Apprenticeship. I was doing the reception and admin work at Elleebana School of Beauty Therapy and getting to experience some treatments from the Qualified Therapist working there. I then decided to do a few short courses which included Manicures and Pedicures, I loved doing the nails so much that I decided to enrol in the Nail Technology course, where in 3 months I became a fully qualified Nail Technician. From there I proceeded to do a few more short courses whilst I was still finishing my year 12 certificate at college. After I graduated last year from year 12,

stepping stone to other areas in the industry. I found that I had a special interest in makeup, skin science and skin care. I have enrolled in a Certificate IV in Makeup and have already started to look at further studies in the field of dermal therapy. I think you will have a greater chance of success doing something you love. I really enjoy, and am committed to, producing a great result for my client. The best part of my job is seeing what a change a treatment or service can make to I decided to enrol into the Diploma of Beauty Therapy at Elleebana School of Beauty Therapy. I have recently sat my AABTh and school exams and graduated with my diploma. I am currently running a very successful home salon, my main focus for my business is nail technology although I do have many clients coming through for beauty treatments. In the future I wish to further my knowledge in the industry by doing extra courses and competing in competition work. I have big plans to move overseas next year and with my qualifications I will be able to work and gain extra experience, then come back to Australia and open a much larger salon. I have thoroughly enjoyed my time at Elleebana School of Beauty Therapy. – Tiffany Widdowson

a clients confidence. I started my new career pathway at the age of 41 which proves you are never too old to start something new - and I have only just begun! I would like to give thanks to Christine McGibbon, Principal of Elleebana School of Beauty, staff and teaching staff, my family, who have been very supportive, and my sister Kirsten who is on this journey with me. – Tracey

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Advertising Feature

A dull and lifeless complexion may be caused by skin cell deficiencies and poor oxygenation, which results in a shortening of the cells’ life span and an accumulation of dead cells.

THE EXFOLIATION MYTH Do you reach for the exfoliant at the first sign of dull skin? Beware you might be removing more than dead skin cells in the quest for a dewy fresh complexion!

ou might be tempted to slough off old winter skin by aggressively exfoliating but it can actually be bad news for your complexion. Exfoliation removes excess dead cells and impurities from the stratum corneum, the outermost layer of the epidermis, but that’s not the whole story. Excessive and prolonged exfoliation can also damage the protective acid mantle, the hydro-lipidic film of the skin that acts as the first line of skin defense. This hydro-lipidic film takes about a week to recover. Continued exfoliation is therefore not advisable as it can leave the skin vulnerable to invasion from extraneous factors. A dull and lifeless complexion may be caused by skin cell deficiencies and poor oxygenation, which results in a shortening of the cells’ life span and an accumulation of dead cells. To avoid this, the skin needs essential nutrition to be healthy and extend its cells’ life. The natural desquamation process (shedding of dead cells) is due to the activity of an enzyme called the corneocyte and it’s where you – with the help of Gernétic – can really make a difference. So exfoliation may sometimes be necessary but only for a short time! With this in mind,

Gernétic has developed a range of products to support the natural skin desquamation process by gently and mechanically exfoliating dead cells or by stimulating the corneocyte enzyme. Suitable for oily skins, Ger-Peel cream contains microcapsules that dissolve when rubbed, releasing a polyolefine gel that gently smoothes your skin. It is mainly used to eliminate dead cells and impurities on the T-Zone. Though it also contains polyolefine capsules, Marine Cleansing Gel is more suitable for mature skins as it not only gently polishes your skin but also achieves a deep cleaning. We also offer a Flower Acid Serum that boosts the activity of the corneocyte enzyme, very gently accelerating the desquamation process. To complement the above products, we recommend Mito Special Plus. It energizes the mitochondria, the cells’ “powerhouse”, stimulates the cell functions and accelerates their rate of renewal. Your skin becomes exceptionally smooth and radiant – just what you want in the Spring! By Gernetic International 02 9452 6230 www.gernetic.com.au

The Australian Beauty Therapist Magazine

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The secret tips of Beautiful Brows Image: Emma Nayler Photography

Why are brows so important? Eyebrows are so important as they are one feature of our faces that can actually change the way we look. Eyebrows if shaped correctly can enhance our features but if incorrectly shaped they can change the way we look entirely. I always liken eyebrows to a picture without a frame. A picture with no frame or a bad frame may stand out (think of the picture as your eyes) but a beautiful and shaped frame can turn a picture into a masterpiece. Eyebrows on our faces are just the same- if shaped correctly they enhance the main feature on our face-our eyes.

people try to have someone else’s brow shape, when the most beautiful one is waiting to be found on their own face. Also, having their alignment and balance for their brows measured up correctly, according to their features, is crucial for a beautiful brow. 95% of my first time clients go into what I call, ‘brow rehab’ due to this. Usually it’s the start of their brows that are misaligned, one or both too far apart and many clients also lose the ends of their brows and think they just don’t grow there anymore. In 9 out of 10 cases, the hair returns once noted that this is missing and causing the brow to be unbalanced.

Full brows are very trendy right now. Does this fuller look suit everyone? Definitely not. It is best to let the natural strength of the client’s facial features determine the thickness of the eyebrows. If client has delicate features, for example, they usually suit a thinner brow (not too thin). Women with strong features and thick hair on the other hand usually have thick eyebrows to match. We are all given the brow shape that is perfect for us, it is just a matter of accentuating or minimizing it to suit.

Do people neglect their eyebrows? Definitely! I strongly believe in education and when your clients are educated on the importance of their brows, how they can achieve their best shape, what products they can use on them and how to use those products they turn into brow lovers too. My two favourite sayings are ‘brush your brows every day’ and ‘just like we condition our hair, our brows need it too!’

What are the biggest mistakes people make when shaping their eyebrows? The biggest mistakes people make when shaping their eyebrows is not having them shaped according to their features. So many

Best advice for men wanting to shape their eyebrows? I believe in grooming, never shaping for men as a man should always still look like a man. Trimming the brows, removing any hair between the brows and light hair removal as required is essential maintenance for men usually on a monthly basis. For extra wild brows a specialty service called a brow tamer is available. A special solution is applied to

the brows and is combined with a nourishing treatment and massage to help tame the brows. What about filling in brows? Most people use mascara every day but forget about their brows. All brows need something on them each day whether it be pencil, brow dust or gel to make them the best they can be. We have a saying at Get Threaded- ‘there isn’t a brow we have ever seen that doesn’t need some sort of brow product to enhance and finish them.’ What is the next brow trend? Just like any other trend that evolves, the shape of the eyebrow has also changed over the years. Thin and extended downwards in the 20’s, thick and highly arched in the 50’s and then shaved off and pencilled on in the 60’s. Trends come and go. Just like clothes, the latest trends in eyebrows don’t last and for most of us following the trend doesn’t always work. ‘The trend’ for now (and the future) is looking at the natural brow shape and accentuating or minimising the shape to suit ‘you’, taking into account your body structure, facial structure, hair type, eye and face shape. We are all born with ‘our perfect brow shape’; it’s just a matter of finding it! By Liz See. Liz, a self-confessed eyebrow lover is the owner of beauty franchise business, Get Threaded. Get Threaded specializes in the ancient art of threading and other ‘as natural as possible ‘beauty services. Opportunities now available worldwide. www.getthreadednow.com

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Versatility is the spice of life How versatile can you be?

The Australian Beauty Therapist Magazine

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Being versatile means having some proficiency with adapting. Adapting means changing to fit the times, altering your selling methods to suit not only your customer but the solutions you provide to your customers.

he word versatile gets thrown around in nearly every sentence. The crazy bit about that statement is the word has such significance and importance that to just mention it willy nilly does not give it the justice it deserves. Versatile: • Capable of doing many things competently • Having varied uses for many things • Variable or changeable Years ago people would say “you need to be a jack of all trades” lets now frame up that phrase with one word “Versatility”! The market place now demands versatility with everything and it’s our job to ensure that no matter who walks in our door or what product someone picks up of our shelves that we make that product or service we are offering work for them. Every successful brand in the market has the ability to do its “job” for example the latest LG fridge keeps beer cold. The differentiating factor in most market places, is the “but wait, it also......”..an ice maker, it has a TV on the door, the colour choice is extensive, and it has a cold water dispenser. How are we differentiating our services and products, what else are we offering and how are we making it suit every client and customer that walks in to our world. Introducing the iPhone The iPhone is fast becoming the world’s most popular mobile phone. It seems anyone who is anyone has one these days – from celebrities to business owners, teenagers to teachers. Many people have theorised upon the success of the Apple iPhone, and whilst many of these theories have a point the main one has to be just how versatile the iPhone really is as an everyday tool. Of course it is, first and foremost, a mobile phone – and performs that function very well. But there are hundreds, if not thousands of mobile phones on the market who also do the job of calling people and texting people to a very high standard, so that alone isn’t where its success lays. The versatility of the iPhone is where the true heart of its success lays, and why it is such

a powerful tool for anyone and everyone. It adds form and function to the everyday lives of anyone who has one. This is versatility at it’s finest. Such huge versatility means that a wide range of people can make use of the iPhone. Applications add value to people from almost every walk of life. For example: • Business people can make use of its ability to have emails delivered to the phone, documents read, CRM (contact resource management and customer relationship management) databases used, worksheets altered and much more. • Travelers can keep up to date on train and flight times, work out currencies conversions, plan their best route and end photos home with just the tap on a screen. • Parents can keep track of their kids using the GPRS system, plan their diaries, search for and store recipes, while feeling connected to their social network. • Kids can enjoy the games and videos that the iPhone provides, access to the internet and much more. What does this mean for you in a world where everyone’s offering is versatility? It means your product has to be versatile to your customer’s needs. Being versatile means having some proficiency with adapting. Adapting means changing to fit the times, altering your selling methods to suit not only your customer but the solutions you provide to your customers. • It’s being able to communicate a reason to use in any suitable customer or client that comes to you, it’s being ready to identify and take advantage of new customers that you are seeing, and developing excellent responses quickly to any query or concern that is raised by your customers. • When thinking about being adaptable to customer needs, we’re really talking about communication, dialogue, back and forth, questioning, listening and responding.

makes the biggest difference in relation to giving your customers the products and experience they want when walking in to your environment. It’s all about your communication and attitude. Attitude is a must if you want to be versatile. It’s your can do attitude that will give you the success to be as versatile as possible. Your attitude allows you to strive towards new ideas, tweaking of your current ideas, the want to develop new skills, the eagerness to challenge your current thinking and the ability to implement change to suit both your customers needs and the business needs. The other critical component is about adapting your behaviour to suit your customer’s style that’s true versatility. This will allow you to have the ability to be able to persuade and influence in a way that becomes a match made in heaven. You can’t make people do anything… instead it’s about getting them wanting to want to do it for you is the critical bit that people often miss. The only way you will be able to get people to do what you want and need them to do is by you being versatile. It’s you explaining it in their way, from their perspective and tweaking your ideals to allow others input and say. People crave appreciation so by being versatile understanding how to give people what they need will increase their performance and heavily impact your bottom line. According to futurist Thomas Frey, “By 2030 over 2 billion jobs will disappear.” That is only seventeen years from now. The key is to make sure that you are so versatile with your job, communication, behaviour and skills but you have to be more adapting to your customers needs and being versatile for your customers will give you the skills you require and the various offerings your customers need in order to want to keep coming to you? Versatility is the key competency of the future. One final thought …bend and stretch reach for the stars! That’s being versatile.

Communication from a versatility perspective is the hardest thing to master yet it’s the most important skill that

By Grazina Fechner, Communications Specialist and Director of “Front and Centre Training Solutions”. www.frontandcentre.com.au

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on file: industry nail news

Malignant nail art… “Malignant melanoma writes its message on the skin with its own ink…”

The Australian Beauty Therapist Magazine

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his statement by Australian surgeon and researcher Dr Neville Davis in 1978 is known as the ‘Melanoma Signature’ statement. It draws attention to the fact that while melanoma kills around 1500 Australians every year, many of these deaths can be prevented if the distinct signature of the melanoma is recognised at an early stage. The person who recognises that ‘signature’ does not need to be a doctor. Family members, friends and non-medical professionals such as beauticians and massage therapists are well placed to recognise the signature of a melanoma if they are informed and observant. To sir with love… A 13 year old school-girl had seen a poster in a doctor’s waiting room which presented images of melanomas including a nail-apparatus melanoma. She told her 25 year-old science teacher that the stripe on his thumbnail (figure 1) looked similar to the melanoma she had seen on the poster.

The school teacher had been observing the stripe on his thumbnail slowly widen over a period of 12 months and prompted by the comments of his student he consulted his general practitioner who arranged for a biopsy to be performed. This confirmed the presence of a malignant melanoma at the early stage before the blood vessel layer of skin (dermis) had been invaded. Amputation was therefore not necessary and the subsequent excision of the nail bed was a curative procedure Nail-matrix melanomas…

Nail-matrix melanomas are not common and this may be one of the reasons they are so deadly. While the death rate from invasive melanoma in Australia is around 10% it is closer to 50% for mail-matrix melanomas. Melanomas initially are confined to the epidermis and at that ‘in-situ’ stage they are cured by surgical removal. Once melanomas invade the dermis they can spread through the blood and lymphatic vessels which are present in that layer of skin, with deadly consequences. The risk of this metastatic spread increases as the melanoma invades more deeply. The only way to prevent death from melanoma is to detect and surgically remove the melanoma before it spreads through blood and lymphatic vessels and that means detecting it as soon as the ‘signature’ appearance can be recognised. There are some benign (harmless) conditions that produce pigment stripes in nails and these are more common in people with darker skin type and they frequently involve more than one nail. Melanoma should be suspected if a single nail is involved and especially if the stripe has appeared after the age of puberty and if the client reports that the stripe has been widening. Beauty Therapists see a lot of nails close-up. Familiarisation with the clues to malignancy may provide an opportunity to do more than give beautiful nails to clients; it may provide an opportunity to give the gift of life.

Unfortunately not all nail-matrix melanomas are pigmented. Non-pigmented (amelanotic) melanomas can occur on any skin surface including the nail matrix. While there will not be any pigment stripe, the clue may be that there is repeated bleeding under the nail without any history of injury as in figure 4(A) or that there is a single nail is growing abnormally and that the abnormality is progressively widening as in figure 4(B).

Remember this… 1. Not all melanomas are caused by the sun. Melanomas that may be discovered by beauty therapists include melanomas in the nail-matrix and also melanomas on the palms and soles. Unlike other more common melanomas these types occur just as frequently in people with dark skin type. 2. Clients often do not appreciate gradual pigment changes in unexpected places like nails. They will usually however take notice of a professional person who they trust. 3. Being alert to the tell-tale ‘signature’ of nail-matrix melanomas once you have been informed is as easy as staying awake! For more information go to www.findamelanoma.blogspot.com.au Legends Figure 1: A pigment stripe is seen on a 25 year old school teacher’s thumbnail. It occupies the entire length of the nail-plate from the cuticle to the free edge of the nail. It is wider at the cuticle indicating that there is a growing tumour in the nail matrix which lies beneath the nail at the site indicated by the arrow. The pigment stripe is the ‘signature’ of this melanoma which was recognised- not by a doctor – but by an observant teenager. Figure 2: Schematic drawing of the nail-apparatus. The nail matrix can be seen under the nail-plate and proximal nail-fold. Melanomas arise in this nail matrix and they can transfer their pigment to the growing nail causing the distinctive stripe which extends the full length of the nail. Figure 3: Three examples of pigment stripes on (A) an index finger, (B) a big toe and (C) a thumb (Image courtesy Dr Paul Fishburn). Whenever a pigment stripe is seen running the full length of a nail, and when only one nail is involved, melanoma of the nail-matrix should be suspected. These three examples of nail stripes were all due to melanomas of the nail matrix. Figure 4: Amelanotic nail-matrix melanomas like the two pictured here (A) on a big toe (Image courtesy Dr Agata Bulinska) and (B) on a finger, are likely to be detected at a more advanced stage. By Dr Cliff Rosendahl MBBS PhD FSCCA Associate Professor, School of Medicine, the University of Queensland.

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on file: industry nail news

Australian Professional Fingernail Association

CONSUMER GUIDELINES FOR PROFESSIONAL SERVICES

he following is a list of guidelines to help consumers understand what to look out for when seeking the services of a nail technician or visiting a nail salon. The list highlights some of the specific procedures or treatment practices which are approved by APFA. If you have any questions or comments, please email president@apfanails.com.au or visit www.apfanails.com.au Before your treatment, take a look around you. Watch the other technicians, and how they work. Some things to look out for may include: • The salon floor and workstations should be generally clean and free of nail clippings, dust or debris. • You should be able to fully communicate with salon staff and your technician. Your personal needs should be understood, and acted upon by your technician. Your therapist or technician should ensure a client consultation form or card is completed. • Fresh hand towels should be used for every client.

• Tools and nail files must not be used from one client to the next without cleaning and disinfection or sterilization (ask to witness disinfection, if you are unsure). If soaking in disinfection containers, liquid should not appear cloudy and container should be kept covered to minimize dust or other particles from contaminating the solution. Your very own file pack is recommended, although not mandatory. You may be offered to take your files home, so you know they have not been used on anyone else, or alternatively, many salons store them in an individual non- airtight container or bag, with your client card. • The salon or technician should not use products from unlabelled or unmarked containers. • Salon restrooms (where available) must be clean and, as a minimum, a salon should provide a basin for washing your hands, along with liquid soap and paper towels- not a used hand towel. • If ‘drills’ are used at all, the ‘bits’ should be taken out of

disinfecting solution in front of you and a new sanding band fitted, which should have no signs of prior use. APFA recommends that drills never be used on your natural nails EVER, regardless of the type of drill bit being used. If you experience pain, cuts or burns from the use of drills, stop the treatment and leave. • Nail technicians should NEVER use razors or blades on client’s feet. If you see a razor or blade being used on client’s foot – then you should leave and contact your local council and APFA. Avoid Nail Technicians or Salons service providers who: • Do not wash or sanities yours AND their hands before performing a service. • Provide services to clients with infected fingers, nails, toenails or feet. • Provide services that are painful or cause damage to your skin or nails. • Cannot explain how they clean and disinfect their nail files, clippers, bits and tools when asked.

• Cannot explain how they clean and disinfect foot spas when asked. • Do not have a log book indicating when pedicure foot spas were cleaned and disinfected. • Use an implement or other object to forcibly remove or “pry off” artificial nails. • Do not provide each client with a clean and disinfected nailbrush for scrubbing underneath nails. • Do not use a clean, freshly laundered or disposable towel. • Will not show you current qualifications when you ask to see it. • Say they are too busy to properly clean and disinfect their tools. • Stick their fingers directly into jars or containers. • Do not discuss concerns, ask questions and/or complete consultation before performing service. Any questions or concerns about safety and hygiene within nail salons can be directed to president@apfanails.com.au

The Australian Beauty Therapist Magazine

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on file: industry nail news

Report from APFA

There are a wide range of reasons that people choose to (or choose not to) join an industry association

ome join to stay on top of industry issues and developments, some are looking to network with other professionals within their industry, some are looking to improve the standards of their industry, other do it simply because they are passionate about their industry and this is their way of showing their support. Your choice whether to become part of an industry body - or not, is completely yours. Don’t let those with dubious agendas influence your decisions. Do your own research, ask your own questions. Only then can you make an informed choice, one which is right for you. Of course, the Australian Professional Fingernail Association would love to have you on board. Our membership

– new and old, continues to grow. The more members who are part of the association, the greater the voice. If you want to help your industry to grow, in the face of the challenges of the cut-price nail bars, if you want to improve your industry regardless of a perceived lack of standards or regulation – then an industry association is the way to go. Criticism has been made about the communication between the A.P.F.A and its members. Some of that criticism is fair. After all, A.P.F.A is run by a team of volunteers, each with their own nail and beauty businesses to run. We acknowledge that we need to make some improvements in getting back to our members. However, thanks to Facebook we have a great mechanism for staying in touch with our

members, 24 hours a day. If you haven’t joined our Facebook page, you can visit us at www. facebook.com/APFAnails. In order to improve our service delivery to members, we are always looking for volunteers to join the committee. If you think you have what it takes, send your expression of interest and let us know what you can do to contribute. Emails to simon@apfanails.com.au Naturally, like all industry bodies – we have our share of detractors. There are some within the nail community who pour scorn over anyone who makes recommendations or sets guidelines. Not everyone agrees with every recommendation, nor are they obliged to. That doesn’t mean that the A.P.F.A shouldn’t set guidelines or recommendations, which serve as benchmarks for the

industry to strive to achieve. The guidelines are based on extensive research and consultations with the industry researchers, professionals, training providers and our members themselves. It must be pointed out that the A.P.F.A are not a regulatory body. We are not the industry’s ‘police’. However, we do have a publically available ‘Code of Ethical Practice’ as well as ‘Consumer Guidelines for Professional Service’ which all members of the A.P.F.A have agreed to follow, as a condition of their membership. Their membership with the A.P.F.A, their A.P.F.A badge and certificate shows their peers and clients that they value the standards which the A.P.F.A represents. For more information, visit the A.P.F.A website: www.apfa.net.au

Code of Ethical Practice

As a professional and member of APFA I will endeavour to: 1 Uphold my professional standard by continuing my education thus furthering my skills and knowledge for the betterment of clients and to promote professionalism to the public.

6 Not intentionally issue false or misleading information about my skills, services or products and to conduct my business dealings in a legal and proper manner.

2 At all times conduct my career activities in a professional manner, which will demonstrate respect of client, colleague and my profession.

7 To participate and encourage activities to help promote and improve, for the betterment of my industry, knowledge, information and experiences with my fellow professionals.

3 Not to partake in vexatious or slanderous criticism or demeaning actions, which may sabotage a fellow APFA member either in a personal or business manner.

8 Value rigorous and respectful debate of issues, theories, methods and professional practices.

4 Maintain at all times total client confidentiality. 5 Comply with the APFA Consumer Guidelines for Professional Services as well as Federal, State, Local Government and Health Department requirements to ensure the safety of client and staff.

9 Display this code of ethics and ensure all staff will adhere to same. 10 Should I fail to renew my membership or uphold this Code of Ethics I shall willingly return my badge and certificate to APFA. July 2011

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Advertising Feature

Cosmoprof Asia continues to innovate with new features

osmoprof Asia will celebrate its 18th edition from 13 to 15 November 2013 at the Hong Kong Convention and Exhibition Centre. Building on the success of last year’s show, this edition is expected to attract around 2,000 exhibitors and in excess of 55,000 visitors. The show will benefit from a number of new features and innovations, together with an extended seminar programme.

covering every aspect of this fast-growing sector, from nail art to practical solutions for nail technicians. Exhibitors will be given time to demonstrate their innovative products and skills at the main stage within the hall. The kick-off seminar will feature Silvia Fossati, the editor in chief of LOVE NAILS magazine from Italy, who will report on global nail art in terms of colour, texture and trends.

International Buyer Programme targets emerging country This year’s International Buyer Programme will facilitate direct contact between exhibitors and select distributors and importers from Australia, China, India, Japan and New Zealand through pre-scheduled meetings. The new Focus Country for 2013 will be the United Arab Emirates (UAE). The international theme will continue throughout the exhibition, with country/region and group pavilions representing Australia, Belgium, Brazil, Canada, China, France, Germany, Hong Kong, Israel, Italy, Japan, Korea, Pakistan, Poland, Singapore, Spain, Switzerland, Taiwan, Thailand, Turkey, the United Kingdom and the United States, according to bookings to-date.

Hair Shows Rendezvous The professional hair segment will be fuelled by two spectacular hair shows organised by Intercoiffure (ICD) China and Shiseido Professional. For the first time, more than 2,000 hairdressers and salon owners from across the world will meet at Cosmoprof Asia for an extravagant and reputable hair shows. On 13 November, Intercoiffure China (ICD), the world’s top hair designers association with branches in more than 60 countries and regions, will host the theme show “Intercoiffure: Vision of the Elite”. World-class artists from Europe, Japan, Korea, China and Hong Kong, will showcase their artistic vision, creativity and superb sense of vogue in a 3-hour non-stop performance. The event is sponsored by L’Oréal Professional and P&G Salon Professional, as well as international brands including Takara Belmont, Shiseido Professional, Milbon, Hoyo Professional, Arimino and Pivot Point.

Nail Up! Another highlight in this year’s show is the new area dedicated to Nail & Accessories,

On 14 November, Shiseido Professional will stage “Beauty Odyssey” to represent the start of a new journey for innovation, creating cutting-edge designs for the field originating with the expression filtered through the cyber city of Tokyo. Shiseido Professional iconic hair and make-up artist Tadashi Harada and his team will be unveiling new ideas in Salon Styles and Sophisticated creations with a variety of textures, colours and images. Educational track Running alongside the exhibition will be a comprehensive conference and seminar programme, covering a spectrum of topical issues and trends for beauty industry professionals. The 6th “Cosmoprof Asia Spa Conference” will look into the operational and marketing aspects of managing a spa business. The US industry analyst Kline & Company will discuss the market potential for beauty device in the East and in the West. The “Focus on China” seminar will provide hints on how to seize the opportunities of cosmetic channel sales in China, whilst the “Focus on Japan” seminar will provide an overview of consumer trends in Japan through an analysis of social media. For fair details and visitor pre-registration, please go to www.cosmoprof-asia.com

www.aabth.com.au

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Business Matters

In our fast-paced digital world, automation and computer technology are taking away the kinds of jobs that kept our parents and grandparents employed.

The Australian Beauty Therapist Magazine

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The No 1 Job Skill in 2020 What’s the crucial career strength that employers everywhere are seeking – even though hardly anyone is talking about it and how does this affect the Beauty & Spa industry.

ased on latest research from the Australian and even the U.S. Department of Labour Statistics the following occupations have risen to the top that most demand this particular skill. Personal care aids, sports coaches, health educators, veterinarians, counsellors, massage therapists, registered nurses, and physical therapists. Psychologists, teachers, salespersons, optometrists, biomedical engineers and so on. These are among the fields expected to employ at least 20% more people in the Australia and the U.S. by 2020. Did you notice the common thread? Every one of these jobs is all about “EMPATHY”. Empathy is the capacity to recognize emotions that are being experienced by another. To actually put yourself into the other person`s shoes and to feel what they are feeling and to then simultaneously let them know that you know how they feel. “Empathy has many different definitions that encompass a broad range of emotional states, from caring for other people and having a desire to help them, to experiencing emotions that match another person’s emotions, to knowing what the other person is thinking or feeling, to blurring the line between self and other. Since empathy involves understanding the emotional states of other people, the way it is characterized is derivative of the way emotions themselves are characterized. If, for example, emotions are taken to be centrally characterized by bodily feelings, then grasping the bodily feelings of another will be central to empathy. On the other hand, if emotions are more centrally characterized by a combination of beliefs and desires, then grasping these beliefs and desires will be more essential to empathy. The ability to imagine oneself as another person is a sophisticated imaginative process. However, the basic capacity to recognize emotions is probably innate and may be achieved unconsciously. Yet it can be trained and achieved with various degrees of intensity or accuracy.” Copyright - Wikipedia. In our fast-paced digital world, automation and computer technology are taking away the kinds of jobs that kept our parents and

grandparents employed. Walk through a modern factory, and you’ll be stunned by how few humans are needed to tend the machines. Similarly, travel agents, video shops and music cd shop assistants, book store assistants, and many other jobs that have been replaced by online trading and employees have been pushed to the sidelines or cut down in numbers by the digital revolution’s faster and cheaper and more convenient methods. But there’s no substitute for the magic of a face-to-face interaction with someone else who cares. Even the most ingenious machinebased attempts to mimic human conversation can’t match the emotional richness of a real conversation with a real person. Visit a health club, and you’ll see the best personal trainers don’t just march their clients through a pre-set run of exercises. They chat about the stresses and rewards of getting back in shape. They tease, they flatter – maybe they even flirt a little. They connect with their clients in a way that builds people’s motivation. Before long, clients keep coming back to the gym because they want to spend time with a friend, and to do something extra to win his or her respect. It’s the same story in health care or education. You will also find that the best Optometrist, restaurants Veterinarians, Counsellors and even sales personnel, all have one thing in common and that is empathy. So this brings me to the beauty, spa and even widening the scope, the aesthetics industry. We do fall under the umbrella of health care, therapy and education. This means that apart from the skill set and education that is required for our field, we will only survive if we genuinely adopt and practice this one skill and that is of “EMPATHY”. If it is all about grasping body feelings and even emotions and beliefs then this requires complete attention to detail, good listening and then communications skills to let the person identify the empathy within you, genuine physiology as the body does not lie and most importantly an attitude that always indentifies with the positive in others rather than the negatives which is easier said than done. Have you ever heard the saying that “A good

listener is a good conversationalist”. Yes it is true as the best counsellors, psychologists, salesperson, therapists etc. only talk 20% of the time and listen 80% of the time. They only ask what I call the genuine intelligent questions and then listen with empathy. How do we show empathy? This is something you can learn and understand but if you don`t really care or are genuine in what and how you say it will never transpire as your client, peers or anyone can tell by your physiology. Physiology is the NLP team for body language. The way you smile, tilt your head, your eye expression, your lips, your touch, your stance, your beliefs all determine the level of intense concern that you portray. Another thing we have all been told as we were growing up and that is “Never judge a book by its cover”. I say we cannot help yourselves and we do it all the time. But what I say is that when you have made that judgement call always remember that the information you collect is treated as a glass half full. Let`s not focus on the lack of make-up, or the unpolished shoes, or even the outdated clothes that the person is wearing but rather the warm smile or the positive attitude shown. By the way as a by-product empathy also generates a higher success rate of return visits, more retail sales, increased trust, client and staff loyalty and greater word of mouth recommendation. Isn`t this what we want and strive for in our salon business? This all part of empathy. Remember that we are in an industry that demands this skill for us to survive over the next decade and more. Our industry can never be replaced by digital technology or machines as it requires a human touch and what is more timelessly important than the profound human touch of “EMPATHY”. By Phillip Fernandez, Human Strategist & Director of Wizard Business Consulting, a Business Coach & Trainer, NLP Practitioner, Article Writer and Keynote Speaker. You can contact him on the above topic or any people performance related issues. E: phillip@businesswizards.com.au W: www.businesswizards.com.au Mobile: 0402 213 813. Office: 1300 747 389.

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Business Matters

The focus of the legislation is on preventing future bullying, therefore Employers will be expected to be able to articulate, in cases where there has been bullying, what they have done or plan to do to prevent it occurring again in the future.

The Australian Beauty Therapist Magazine

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Workplace bullying – a New Era Commences 1 January 2014 From 1 January 2014, just 6 short months from now, the Fair Work Commission (FWC) will begin to exercise new powers to issue orders to stop bullying.

oyal Assent has now been given to the recent amendments to the Fair Work Act 2009, which expand the powers of the FWC to introduce a new avenue for Employees to raise issues regarding workplace bullying. A New Definition of Bullying The legislation introduces a new definition for when a worker is considered, for the purposes of being able to make an application for a stop bullying order, to be bullied at work. The new definition is: A worker is bullied at work if: a. while the worker is at work in a constitutionally‑covered business: (i) an individual; or (ii) a group of individuals; repeatedly behaves unreasonably towards the worker, or a group of workers of which the worker is a member; and b. that behaviour creates a risk to health and safety. The Exemption Importantly, the definition has retained the operationally necessary exemption for reasonable management action which is carried out in a reasonable manner. What are the Powers of the FWC to Issue Orders? The powers of the FWC, and in particular the power to issue orders to stop bullying are directed at preventing future bullying and not at punishing past practices. The FWC must commence dealing with an application within 14 days of the filing of the application. The FWC can only exercise its jurisdiction to issue an order to stop bullying if it is satisfied that a worker has been bullied at work (by an individual or a group) and that there is a risk that the worker will continue to be bullied at work by the individual or group. If the FWC is satisfied regarding the above,

it may then issue an order it considers appropriate to prevent the worker from being bullied at work by the individual or group. However, the FWC may not make an order requiring the payment of a pecuniary amount. The FWC, if they are made aware of them, must take the following into consideration, in determining the terms of an order: a. any final or interim outcomes arising out of an investigation into the matter that is being, or has been, undertaken by another person or body; and b. any procedure available to the worker to resolve grievances or disputes; and c. any final or interim outcomes arising out of any procedure available to the worker to resolve grievances or disputes; and d. any matters that the FWC considers relevant. What Will it Mean for Employers? The exact impact cannot be known until the FWC has commenced exercising its jurisdiction. However, it is fair to say that the manner in which Employers deal with complaints about bullying will be in the spotlight. Therefore, it is important that employers use the next 6 months to review and, if necessary, improve their policy framework, intervention strategies and monitoring processes regarding bullying. 1. Ensure you have a mechanism for dealing with bullying. There is, in our view, a clear expectation that Employers will have within their grievance or dispute resolution process, a mechanism for addressing concerns of workplace bullying. Further, there appears to be an expectation that Employers will have in place mechanisms to explore the detail and veracity of complaints and to objectively determine if complaints arise in the context of reasonable management action. In our experience, workplace investigations or other evidence based enquiry mechanisms appear to be the most objective ways of exploring the detail and veracity of complaints.

2. Conduct thorough, procedurally fair investigations. Workplace investigations vary in size and complexity, however they all have two requirements in common. The first is the absolute obligation to provide all parties with natural justice. The second is to only rely on evidence and not “gut feel”. In the event of an application to the FWC, any workplace investigation or other intervention conducted (or internal process) would be open to scrutiny to ensure that it is part of a genuine resolution process and could not be construed as contributing to the bullying. 3. Implement prevention strategies. The focus of the legislation is on preventing future bullying, therefore Employers will be expected to be able to articulate, in cases where there has been bullying, what they have done or plan to do to prevent it occurring again in the future. The disciplining of any offender is without doubt a necessary step, however, in our experience this may not be sufficient to effectively meet an expectation that the Employer take positive steps to prevent a recurrence of the bullying. This expectation is clearly now articulated in the legislation. The appropriate preventative intervention will, of course, be dependent on the circumstances, however review and monitoring processes may be of assistance in keeping the appropriate focus on expected behaviours. Additionally, mediation may be used to reset expectations and/or coaching to develop alternative ways of expressing or interpreting behaviour. 4. Review policy and procedure. I would be very surprised if there were any Employers who were happy to be the subject of a “stop bullying” order. Therefore, time taken in the next 6 months to review your policy and practice will be time well spent. Time taken to ensure you have in place a means to examine complaints and objectively make sustainable determinations based on fact and not feel, will set Employers up to effectively respond to claims and to defend an application to the FWC.

The Australian Beauty Therapist Magazine

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Advertising Feature

HydraFacial Continues To Excel For Australian Clinics HydraFacial is continuing its ongoing growth in Australia with its unique technology that delivers the results of an advanced multi-stage facial without the side effects of more aggressive treatments.

he success in Australia has followed ongoing achievements in the USA where HydraFacial recently was recently voted LNE & Spa’s Machine of the Year for the third year running. The secret to HydraFacial’s success is that it consistently delivers results for all skin types and clients walk out feeling an immediate, undeniable improvement in their skin. Importantly, they keep coming back for more. High Tech Laser’s, Matt Moncrieff, said clinics preferred HydraFacial because it provided instant results and increased client retention. “We have seen HydraFacial used in diverse locations but the theme is consistent. The HydraFacial is different and it instantly gives the client skin that looks and feels great.” Rhiannon Nichols of Just Magic Skin Care Clinic said the HydraFacial was the most popular treatment in her clinic and has achieved great results from both a clinical and a business perspective. “HydraFacial is one treatment that all my clients love and repeatedly keep coming back for. The results I have achieved with clients are beyond what I could have expected when I bought the machine.“ “The HydraFacial treatments can be tailored for almost any skin type and clients feel an instant, positive change in their skin. You don’t need a sales pitch. You just perform a HydraFacial treatment and let them feel their skin. They often can’t stop touching their skin. The silky smooth feeling they experience for days sells the treatment for you and will keep them revisiting your clinic for more.” Skin Health For Life™ Program Resonates With Clients A key feature of HydraFacial’s success in clinics is that the results clients can see and feel after each treatment drive word of mouth

referrals. Matt Moncrieff said these results, and the HydraFacial Skin Health For Life™ program, made the system easy to market. “The Skin Health For Life™ program is something clients relate to and understand. The program educates clients that, in the same way they go to gym regularly to have a fit body, they need to have regular treatments to maintain skin health for life. Skin Health For Life™ focuses clients on moving beyond just improving the external appearance of their skin and actually restoring youthful, healthy skin through a combination of monthly professional HydraFacial treatments and a daily at-home products. When clients embrace this philosphy they realise that skin health is a necessity, not a choice, and they become more committed to the process of professional skin care.” “Our Skin Health For Life™ philosophy is one advantage our owners have over the competition. As clients keep coming back for their regular treatment it provides the clinic with more opportunities to sell extra products and services every few weeks.” Enhancing The Effects Of Advanced Treatments HydraFacial gives the therapist a variety of treatment options with the ability to deliver anti-oxidants or glycolic acid peels simultaneously with dermabrasion. The system can improve the appearance of fine lines, wrinkles, acne, hyperpigmentation, congested pores and uneven skin tone with no surgery, no injections and no downtime. The ability to extract blackheads in seconds has added to the instant change that clients feel after a treatment. The HydraFacial works well before and after advanced treatments such as IPL, laser, microneedling and certain types of fillers. Many

advanced treatments such as these create a wound-healing response and by having the skin healthy prior to treatment the skin is better placed to create the desired outcome. Irene Vassilakos, Director of Flinders Cosmetics & Consultancy was one of the first to choose HydraFacial in Australia and has achieved a great response from her patients as a standalone treatment and in conjunction with other advanced treatments. “Flinders Cosmetics & Consultancy have been using the HydraFacial System from High Tech Laser and we have found it to be most valuable, enhancing our laser treatments or as a standalone device to treat troublesome skin issues. Considering how effective it is in treating most skin types, while successfully addressing very particular skin issues, I believe every client should be eager to try this treatment before any standard facial.“ “In fact, we have found that clients who receive the HydraFacial before and after our laser treatments are seeing even more impressive results. After one treatment, you’ll notice softer, more hydrated skin, decreased pore size, and a more even skin tone. HydraFacial is the best value in skin care we have introduced into our clinic.” In addition to monthly HydraFacial treatments salons can also sell a specially formulated, salon-only HydraFacial product range that complements the treatment. While salons can continue to recommend any quality product range, consumers have responded well to the HydraFacial products because they understand it will maintain their results in between treatments. The HydraFacial is available in Australia through High Tech Laser. Call 1300 309 233 or visit www.HydraFacial.com.au for more information.

www.aabth.com.au

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Business Matters

Shape your Industry’s Training Are you passionate about your industry? Do you want to play a role in improving training in the Beauty Industry? Would you like to see new skills included in Nationally Recognised Training?

his is your opportunity to shape the future of the beauty industry. The rapid changes within the beauty industry create a constant demand for therapists to have new skills and knowledge. Emerging trends and technologies have seen a rapid increase in new treatments entering the market. This influx has placed significant demands upon the training requirements of therapists. In addition, customers and clients now have higher expectations, not only in terms of the treatments on offer, but on the quality of service they receive from therapists. To meet these demands it is vital the industry has access to a range of highly skilled and professional individuals who have a passion for the work they do. To ensure the availability of quality

training that reflects current industry demands Service Skills Australia seek your feedback. Service Skills Australia are responsible for the development of the Beauty Training Package, which outlines the skills and knowledge delivered in training and the qualifications available to those seeking a career in beauty. The SIB10 Beauty Training Package is currently subject to an extensive review process that may see significant changes and updates to enhance training outcomes. Through this process, SSA is now seeking input into the seven existing beauty qualifications including: • Certificate II in Retail Make-Up and Skin Care • Certificate II in Nail Technology • Certificate III in Beauty Services • Certificate IV in Beauty Therapy

• Diploma of Beauty Therapy • Diploma of Salon Management • Vocational Graduate Certificate in Intense Pulsed Light and Laser Hair Reduction Beauty practitioners and professionals will drive changes to not only the qualifications, but the content they include. Facials, hair reduction services, nail technology, body services and anatomy and physiology are all key sectors of qualifications that must remain current and reflective of industry trends to provide skilled therapists. The services and treatments offered in today’s society require a broad range of client consultation skills, knowledge application, understanding of risk factors and ability to correctly use products and technologies.

Service Skills Australia seeks to ensure that all qualifications within the Beauty Training Package reflet this extensive skills and knowledge base. Throughout September and October 2013, SSA will undertake a series of consultation workshops that will see industry members come together to review existing, and newly developed, nationally recognised training products. Workshops will be held in major capital cities and regional areas to ensure the input of the beauty industry is captured. Service Skills Australia encourages you to take this opportunity to shape our industry. Please contact AABTh or Lauren Hosking (lhosking@ serviceskills.com.au) at Service Skills Australia to find out how you can get involved.

Working with the hair and beauty industry You may have recently received a letter from the ATO informing you about a new webpage we’ve created, ato.gov.au/hairandbeauty to provide advice to businesses in the hair and beauty industry.

hile most businesses in the hair and beauty industry do the right thing, we also receive reports of those who don’t. Some common issues include businesses not reporting all their income, especially from cash sales, businesses paying cash in hand wages and businesses not lodging activity statements and income tax returns. Last year alone we had over 300 reports from the community. This information is used in conjunction with our computerised risk models, datamatching and benchmark tools

to identify businesses which may be operating with an unfair competitive advantage. “The letter, which is being sent to around 40,000 business owners and their agents, is the start of a two to three year initiative working with industry associations to remove any unfair tax practices and to ensure a level playing field for businesses in the industry,” Mr Michael Hardy, Senior Assistant Commissioner, Cash Economy Risk and Strategy said. In the first phase, the focus will be on providing help and support to the industry as well as

encouraging taxpayers to meet their lodgment obligations. It is also the time for businesses to check their record keeping practices and past returns or BAS’s. If they find a mistake they should take the opportunity to make their own amendments and corrections. If you are concerned that your business is facing unfair tax competition from another business in the industry, you can also let the ATO know, anonymously, at www. ato.gov.au\reportevasion “If we see substantial reductions in unfair tax practices as a result of this first phase then we are less

likely to proceed with compliance activities such as audits and reviews,” Mr Hardy said. For more information about the ATO’s industry initiative visit ato.gov.au/hairandbeauty If you have any views about the industry initiative you can contact your industry association who will pass on your views, or you can send them directly to Hair and Beauty Help and Support @ ato.gov.au By Michael Hardy Senior Assistant Commissioner Cash Economy Risk and Strategy

The Australian Beauty Therapist Magazine

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Advertising Feature

Do you want to become a Paramedical aesthetician? Fuss Beauty & Laser College and the Academy of Cosmetic Medicine and Science have partnered to design new and exciting Paramedical training courses.

ur team of doctors, nurses and dermal therapists are excited to offer you the latest in dermal therapy and leading edge technology. Who is it for? This course is designed for Beauty Therapists, Aestheticians, Dermal Therapists and Nurses who are passionate about professional development, business growth and offering the latest in results driven treatments to their clients. What client wants! • New and effective anti-aging treatments. • Pan-facial rejuvenation (a multi procedure approach to the aging face using cosmetic injectables and full facial rejuvenation). • Latest trends and cutting edge technology. • Little or no downtime. • Visible natural looking results. What’s it about? 1-2 day individually designed course or 6 days of training consisting of the latest anti – aging procedures to expand your menu of service, increase profits and retain happy clients. Fuss Beauty & Laser College and the Academy of Cosmetic Medicine and Science will present a ½ day workshop at the International Sydney Beauty Expo introducing new treatment modalities for Beauty Therapists with an interest in the paramedical field.

The workshop includes: • Latest laser technology – demonstration: What type of treatments can be performed by Beauty therapists in a safe and effective manner? • Advanced skin peels: What solutions and strengths can a therapist use? • Micro skin needling: Indication for treatment, needling devices, ingredients. • Mesotherapy for neo collagenesis – demonstration: Pharmacology of active ingredients, indications and contra indications. • Injection Lipolysis – localised cellulite treatment – demonstration: Pharmacology of active ingredients, indications and contra indications. • Cosmetic injectable / liquid facelift - marketing for Aestheticians: How can you increase revenue by introducing cosmetic medical injectable into your clinic? Understanding the aging process. The complete paramedical course includes online learning of theory units, face to face theory on pharmacology of ingredients, indication, demonstration, and practical hands on in all modalities with added on value of treatment products, client information and consent templates, treatments, antiwrinkle injection, real-time phone or email an expert aftercare service and lots more.

Your trainers and lecturers are medically qualified accredited cosmetic injectors with a combined 40 years’ experience and qualified nurse injectors and laser therapists. When is it? Paramedical workshop - Sydney Beauty expo August 2013.

beauty & laser college

6 day intense training seminar September 23-28. Venue: Fuss Beauty & Laser College. How can I book? Places are limited T: 02 9326 2211 E info@fuss.com.au

www.aabth.com.au

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CIDESCO News

VITALITY

OF CHINA 7th – 11th November 2013

his year is a great year for CIDESCO with the CIDESCO National Section China hosting the CIDESCO International World Congress in Wuhan, China so we can expect an oriental touch. See below for a taste of what can be expected. CIDESCO Examiners Workshop: The Examiners Workshop will be held on the 7th November 2013 in the beautiful Shangri-La Hotel where Ms Narelle Blinman will be discussing the newly revised CIDESCO Media Make-Up Diploma and the updated CIDESCO examination procedure which will be implemented in 2014. This workshop promises to be very interesting introducing all attending to the Media Make-Up qualification. CIDESCO Schools Meeting: The CIDESCO Schools Meeting will be held on the 8th November 2013 at the Shangri-La Hotel where many schools’ Principals from around the world will gather to discuss the CIDESCO Education Syllabus and changes within the world of Beauty Therapy. Attendees will be introduced to the newly revised CIDESCO Media Make-Up Diploma and the CIDESCO Beauty and Spa Management

Diploma will be presented for the first time. This meeting will give all attendees the opportunity to ask questions about the new Diploma courses to understand how they can be introduced to their candidates. 61st CIDESCO World Congress: The opening of the 61st CIDESCO World Congress will take place on 9th November 2013 at the Wuhan International Conference & Exhibition Center. This exhibition will definitely be worth the trip to China. Not only because you will have the opportunity to visit many of China’s fabulous cultural wonders but also because you will have the opportunity to attend fantastic lectures of exceptional quality. To mention a few: • Tattoo Removal • Swedish Body massage • Micro plastic surgery • Jade massage • How to recognise and treat minor skin irregularities • Face Lifting massages • Skin types and treatment methods • Body wraps and Scrubs • Discovering ancient wisdom of Indonesia’s SPA Journey

CIDESCO Gala Dinner: For those of you who would like to enjoy a fabulous meal and to mingle and network with friends from around the world, you are invited to attend the CIDESCO Gala Dinner. This dinner gives you the opportunity to dress in your finest clothes whilst taking a cruise on the beautiful Yangtze River in the heart of Wuhan. The CIDESCO Board will be present and are available to meet you in-between their official obligations. Presentations of Awards will happen with entertainment at the Gala dinner including speeches from dignitaries to keep the night alive. We hope this taste of what is to come encourages you to join us at this exciting congress. We look forward to seeing you there. Missing out means you will be missed. From CIDESCO International

Sandy Roy Board Member for Public Relations

The Australian Beauty Therapist Magazine

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Essentials

Marine Ger-Lift More elasticity and fewer wrinkles - thanks to the combine powers of the ocean and bio-technology Marine Ger-Lift has 6 active marine compounds, rich in peptides that enhance the fibroblast’s production of elastin and collagen. Marine Ger-Lift also contains essential trace elements, providing energy to the cells. This results in restoring the skin’s firmness, minimising the appearance of lines and wrinkles, giving the skin a toned, contoured appearance. Marine Ger-Lift is the perfect anti-aging cream, working in harmony with the cell’s own composition.

Jessica Nibble- no- More is “CACTUS” Stops nail biters. Helps grow nails. A unique treatment that not only helps stop the unattractive habit of nail biting, but will also stimulate growth of healthy, glowing nails. Jessica-Nibble- No More uses special cactus extracts, which give it a sour, undesirable taste after many hand washes providing the nails with a chance to grow strong and naturally. Jessica Nibble No More is available in 15ml.

Discover improved facial contours and a firmer skin texture with Gernétic’s Marine Ger-Lift For more information about Gernétic’s Cellular Nutrition visit www.gernetic.com.au or call 02 9452 6230.

OPI’s Glimmer of Hope for Breast Cancer 2013. OPI is proud to once again to support breast cancer research during the October Breast Cancer Awareness Month with a new limited edition Pink of Hearts 2013 pink nail art pack complete with pink ribbon stick-on decals and crystals. OPI aims to give more than a glimmer of hope through the production of their Pink Ribbon duo nail art pack, where 100%

of profits will be donated to the National Breast Cancer Foundation. Available from 13th September selected salons $24.95 while stocks last. OPI’s Pink of Hearts 2013 pack includes two shades, plus 10 pink ribbon stick-on decals and crystals, retailing for $24.95 incl. GST at selected beauty salons, spas from 13th September, while stocks last. For more information contact OPI stockists on 1800 358 999 or www.opi.net.au

Serums Saints and Sinners Swear By. The problem-solving Lifestyle Ageing Specialists, Sin-Care features nine (9) concentrated and customised Lifestyle Boosting Serums that target the FORGOTTEN area of the ageing war, our Lifestyle. Totally interactive with existing skincare products, these high performing Boosting can also be layered to defend the skin and address more than one lifestyle concern. The line features: Relaxation Sensation™ - Stress; Sugar Hit™ - High Sugar Indulgence;

Sun Goddess™ - Sun Damage; Party Girl™ - Alcohol/Party; Line Rewind™ - Recharge/Time Poor to reduce lines + wrinkles; Urban Renewal™ - Defends against Smog +Pollution from city living; Sleep Doctor™ - Lack of Sleep + Signs of fatigue; Smokers Secret™ Smoking; Skin Coach™ - Effects of strenuous exercise. Cutting edge formulas and stand out retro packaging reflect individual sins. Available in 50ml Italian Glass bottle with Airless Pump. For more please email info@ sincare.com.au, visit www.sincare. com.au or call 1 300 748 407.

www.aabth.com.au

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Essentials

Get rich or die tryin’, no more! Dermalogica has the richness you have been yearning for (perhaps since that album was released)! Dermalogica’s Super Rich Repair isn’t just rich in antiageing ingredients, its rich in texture, quality and skin health benefits. The unique formulation combines powerful peptides with hydrating botanical oils in this deeply nourishing cream that your skin will soak up! Dermalogica recommends travelling with Super Rich Repair, especially if you are headin’ West (or to places that involve extreme weather conditions) as the Antioxidant Soy Flavonoids shield against extreme environmental elements that speed up the premature ageing process. Who said that going skiing was a good idea?! Original Solutions. The global success of SunFX has been built around this much loved tanning solution. Delivering a completely natural looking, streak free golden tan in less than five hours, our original solution is still as popular today as it was when we launched it. Tel : 1300 132 005 or visit www.sunfx.com.au for further information.

Dermalogica’s Super Rich Repair is a part of the Age Smart range and can be unused in conjunction with other moisturisers and a night cream to enhance the benefits of the formulation. RRP $110.00. 1 800 659 118 www.dermalogica.com.au

Environ’s AVST Hydrating Lotion is designed to assist the natural exfoliation of the skin, leaving the skin feeling soft and radiant. The AVST Hydrating Lotion contains ammonium lactate which helps replenish the skin’s natural acidity, helping to prevent a build-up of bacteria which can cause blemishes. Use in conjunction with AVST Vitamin A,C & E Body Oil. For stockist information please contact 1300 888 708 or visit www.environskincareausytralia. com.au

Two Ways to Pamper Your Skin. Nordic Naturals Complete Omega-3.6.9™ is a nonconcentrated formula that blends EPA and DHA from cold-water fish with GLA from borage (starflower) oil and omega-9 oleic acid. It is the perfect, balanced combination of omegas 3, 6 and 9 that may help to support healthy joints as well as healthy skin. Available in soft gel packs of 60, 120 and 180 count. AUST L 124775. RRP From $30.60. www.nordicnaturals.com 1 800 110 158. To learn about the scientific research, see www.omega-research.com

The Australian Beauty Therapist Magazine

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