P1 Connection SPECIAL EDITION March 2021

Page 30

Tim Moore, Business Development Manager

Steve Hinshaw, Director of Business Development

CREATING A CULTURE OF CONNECTION:

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P1 STRATEGIZES INCLUSIVE APPROACH TO BUSINESS DEVELOPMENT Business Development is something many of us can do, every day. Business Development Manager Tim Moore hopes to break down territoriality around the practice of cultivating relationships, because he says it’s something many P1 associates can do.

“The P1 name is strong out there,” Tim said. “We just want to make sure the interpersonal relationships are too.” “We have so many customers, with so many facets of their own business, one person simply cannot give the relationships the attention they deserve,” Tim said. “One of our major goals is to have more people at P1 building those relationships – whether it’s lunch, coffee, or something else.” This is just one example of the renewed strategies around Business Development, led by Business Development Director Steve Hinshaw, working closely with Tim and Vice President Rusty Roderick. The three will focus on renewed business development efforts company-wide. 30

“Business development has never been broken,” Steve emphasized. “We are simply looking at more ways we can win the coin toss in an extremely competitive industry.” “As the industry, and P1, evolve, we need to find more ways to inform both new and existing customers about P1’s robust capabilities.” “Fortunately, Rusty and Tim have laid a great foundation for us to work from,” Steve said. “They have made tremendous strides in client connection over the years. More recently, Tim has brought a fresh perspective, shedding light on where we have opportunity for improvement.” Steve and Tim both know the companies we do business with have their own changes happening. “We have to keep up with their personnel, the next generation of owners, engineers, and managers,” Steve said. “The person we have always done business with may be gone or in a different role. Who is doing the work now? That’s who we need to cultivate.” “I applaud our executive leadership for understanding this, taking feedback for improvement, and putting forth strong support to bolster business development efforts,” Steve said.


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