SEPTEMBER/OCTOBER 2019 | www.patioandhearthproductsreport.com
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DIVINE DINING
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Retail-tainment in Minnesota | 34
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contents features Guest Editorial – Digital Training By Jerry Isenhour | An industry consultant explains how employee training programs that use digital platforms make retailers more competitive..................................8
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My Turn – Red-hot Opportunity By Greg Thompson | The popular Kamado Joe ceramic grill and its accessories fire up sales for barbecue stores....................44
Spotlight – Itchin’ for Kitchens By Greg Thompson | Companies continue to unveil innovative grills and must-have amenities as consumer demand for outdoor kitchens remains hot ....................20
Product Innovation – History in the Making By Maura Keller | For 40 years, Regency has been a world leader in the design, manufacture, and marketing of hearth products..........................................46
Hearth Retailer – Comforts of Home By Kimberly Rodgers | A store owner finds that inspiring fireplace and outdoor-living displays increase sales and encourage word-of-mouth referrals......................30
Corporate Profile – Universal Appeal By Kimberly Rodgers | Tommy Bahama’s respected brand name and high-end collections resonate with discerning consumers........................................50
Outdoor Grilling – Where Retail Reigns By Maura Keller | Kitchen Window in Minneapolis attracts throngs of customers who love the store’s interactive and personalized approach to retail................34
Insight – Extend the Season By Cherise Forno | A pioneer in the infrared outdoor heating industry, Infratech experiences a growing market for its energy-efficient patio heaters........54
Showroom Showcase – Sunny Outlook By Sharon Sanders | Sunnyland Outdoor Living’s reputation as a powerhouse patio retailer strengthens as it opens another store in the Dallas area........................38
Insight – Under Cover By Cherise Forno | Country Lane Gazebos keeps growing its niche business as homeowners seek elegant designs for shade protection and privacy........................56
As I See It – Bold & Beautiful By Sharon Sanders | Outdura’s product manager previews the company’s latest performance fabric offerings and provides input on current customer preferences............42
Last Word – A Better Value By Kimberly Rodgers | Specialty retailers praise Plank & Hide for its diverse lineup of casual furniture with reasonable price points ..............................................58
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on the cover: Tommy Bahama Outdoor Living: (800) 579-1166 or
www.tommybahama furniture.com/ outdoor-furniture
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Editor’s Message
Industry News
Casual Market Roundup
What’s New: 6 Hot Products to Sell Now
Product Profiles
Product Profiles Directory & Ad Index
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MODE R N | O U TD O O R | LI V I N G Apricity’s bold, exciting, elegant collections give retailers the latest trending designs in outdoor entertaining. The Apricity brand delivers the highest quality and elevated looks to the industry. Prepare to take your product mix to the next level.
O U T D O O R
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editor’s message
Multisensory Carol Daus
Doug Huemoeller, owner of Minneapolis-based Kitchen Window, is an expert in experiential retail
4 fast facts in this issue ∂ This South Carolina hearth store’s advertising program supports fundraisers for organizations such as the March of Dimes, Special Olympics, and local police and fire departments. Comforts of Home, p. 30
∑ A Dallas retailer maintains a library of catalogs from every manufacturer it has dealt with over 30 years, making it possible for customers to add to or replace pieces of older furniture. Sunny Outlook, p. 38
∏ Textural fabrics are hot sellers as outdoor furniture frames resemble indoor furniture. Soft designs that offer surface appeal, but also hold up to the elements, are gaining in popularity. Bold & Beautiful, p. 42
π This kamado-style grill features technology developed by a group of engineers and scientists at Harvard University. Find out which grill is enjoying smoking-hot results. Red-hot Opportunity, p. 44
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With online sales up 15% in 2018 from the prior year, it’s no wonder that internet shopping gets all the attention these days. But, in my opinion, there’s still no beating a physical store. As a baby boomer growing up in Chicago, I learned from an early age that the best shopping involved a multisensory experience. Known for its retail pioneers Marshall Field, Richard Warren Sears, and Aaron Montgomery Ward, the Windy City was the center of the universe for shopping in the 1970s. Wellstocked department stores with impeccable service were the norm. Megamalls with lighted fountains, piped-in music, and the ubiquitous Orange Julius were robust social spaces. One of my most memorable shopping mall experiences was watching teen idol Ricky Nelson perform at Oakbrook Shopping Center in front of a huge crowd of adoring fans. Marshall Field’s flagship store on State Street was my idea of the perfect retail experience. At least three times a year, my mother and I would take the El from the suburbs to visit this magnificent downtown store, known for its motto, “Give the lady what she wants.” Dazzling window displays would greet us as we entered the first floor, which was decorated with fresh-cut flowers and glass chandeliers. Overhead was a beautiful Tiffany stained glass ceiling. Each of its nine floors offered its own sensory appeal—the fourth-floor toy department with one-of-a-kind toys from around the world, the seventh-floor food emporium with gourmet gadgets and free samples of Frango Mints from an on-site candy kitchen, and the eighthfloor Trend House, featuring vignettes of stylish furniture that made you feel like you were traipsing through the homes of celebrities. No admission fee was required to visit Field’s, and yet Chicagoans always felt entertained after entering the revolving doors on State Street. How did Marshall Field’s inspire this level of anticipation and satisfaction from shoppers? The secret was engagement through their five senses, which prompted shoppers to
spend more time browsing and making purchases. The savvy store owners featured in this issue of Patio & Hearth Products Report are experts at creating multisensory experiences for their customers. Doug Huemoeller of Kitchen Window in Minneapolis offers over 125 grilling classes a year, including barbecue techniques involving cuisine from Jamaica, Cuba, and Korea. A customer may come to the store shopping for a grill, and end up searing a steak, getting custom-fitted with a gourmet knife or test driving one of over 25 different espresso machines. Shopping is a total sensory experience for customers at Kitchen Window. David Schweig of Dallas-based Sunnyland Outdoor Living is a charismatic firebrand of a retailer. His store has been so successful that he recently opened a second one in Frisco, Texas. One strategy that has worked for him is teaming up with business partners in the outdoor-living industry to create eyepopping merchandise displays. His showrooms wow customers with inspirational settings, such as a lakefront cabin with a porch, a backyard with a putting green, a nighttime al fresco setting with twinkling stars, and even a 2,000-square-foot tropical fantasy backyard. What more could ignite a customer’s imagination and open his or her wallet? Customers who tear themselves away from online shopping sites to venture into brick-and-mortar stores are not only looking to hold, touch, and try out products, they also want to be inspired and entertained, which is difficult to achieve during online transactions. Years ago, retailers used the term atmospherics when referring to how to make stores more appealing to shoppers. Now it’s called experiential shopping. Regardless of the term, the key is to make shopping fun so customers will stay longer, return often, and make more purchases. Carol Daus caroldaus@gmail.com
OUTDOOR FURNITURE AND KITCHENS
+ ( $ ' 48$ 5 7 ( 5 6 Υ 9 4 4 9 8 t h S t re e t | Rancho Cucamonga, CA 91730 P h o n e : 9 0 9 . 9 8 9 . 9 9 7 7 | F a x : 9 0 9 . 9 8 9 . 9 970 | Toll Free: 866.964.4468 &+ , &$ * 2 6 + 2 : 5 2 2 0 Υ M e rc h a n dis e M art Suit e 1667 | Chicago, IL 60654 GEN SU N CA SUA L .CO M
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guest editorial
PUBLISHER Tony Ramos tramos@peninsula-media.com
digital training
EDITOR Carol Daus caroldaus@gmail.com ART DIRECTOR Cassandra Estes cassestes1968@gmail.com
BY JERRY ISENHOUR COPY EDITOR John Nalley
I
f one surveys the 2019 business landscape, the leading challenge by far is people—people to join your team. It takes innovative processes to find the right person in this day and time. But once you locate the potential superstar performer for your team, do you have a dedicated process in place that guides them to the level of proficiency you are truly wanting for your team? Or are you accepting less-than-desired results? The process involves building a dedicated system of training them in your systems and operations, and then coaching them to a higher level. Many simply are not willing or able to invest in the in-depth personal training that is required. Because of this, you may not be able to build your
STAFF WRITERS Cherise Forno Maura Keller Kimberly Rodgers Sharon Sanders Greg Thompson Jerry Isenhour
Greg Thompson
courses that can be accessed on demand. A good digital platform can train your workforce in all types of skills that are required for them to do their job at the highest level. They can even access the training required to prepare for industry certification testing, and that testing can also now be proctored from the same online source right in your office. A good platform will also provide you the ability to upload your own proprietary digital training for instant access, building an even more powerful tool that is designed for your specific demand. You can also take training provided by your vendors in a digital format and upload this to your platform for easy access by any member of your team. In today’s world, an online degree can be obtained from many colleges and universities. Your staff members can now achieve their desired goals with the use of this digital tool and, therefore, become an even more valuable employee. Yes, education and training have now undergone a paradigm shift in the way it can be presented and utilized. The question is: If you are not using this technology in your business, why not?
“A good digital platform can train your workforce in all types of skills that are required for them to do their job at the highest level.” team to the level you likely aspire. But even if you are wanting quality training, you likely face the following issues: You don’t have the training content in-house or the training program isn’t convenient due to travel and the costs it requires to send new hires to distant locations. Instead, you may be relying on sales reps and other employees, but are they really skilled in the art of training? Great trainers have a way of making a connection with your team members. The reason is they understand how to speak and convey information in such a way that your team members get it, and it sticks with them. One way to overcome time and cost is to think digitally. Today, we all have access to a wealth of training that can be utilized 24/7 anywhere you have internet access and a digital device. This form of training is referred to as a Virtual Learning Platform or Virtual Learning Management Systems, and in the hearth industry, you have choices. With a good system, you will be provided with
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SOCIAL MEDIA EDITOR
CIRCULATION DIRECTOR Whitney Carrier BUSINESS MANAGER Susan Razetto CEO & PRESIDENT Tony Ramos
CORPORATE OFFICE Peninsula Media 21250 Hawthorne Blvd., Suite 700 Torrance, CA 90503 (310) 792-7448 (310) 792-7449/Fax www.patioandhearthproductsreport.com
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Subscription Inquiries: Patio & Hearth Products Report PO Box 2190
About the Author: Jerry Isenhour is an industry consultant, educator, coach and founder of CVC Success Group. For more information, visit www.cvcsuccessgroup.com. Jerry can be contacted at jerry@cvcsuccessgroup.com or by phone at (704) 425-0217.
Skokie, IL 60076-7890 Subscribe online: www.patioandhearthproductsreport.com Email: patioandhearth@omeda.com Phone: (847) 763-9261
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PATIO & HEARTH PRODUCTS REPORT
IndustryNews Tropitone’s Newest Collections Unveiled at Casual Market Chicago Tropitone Furniture Company Inc. showcased its latest retail outdoor furniture collections at Casual Market Chicago in September. Prime, Trelon, Open, FIT, MainSail Cushion, and Matrix table collections bring innovative materials, function, and style to Tropitone’s diverse lineup of durable outdoor furniture. “This year’s introductions showcase our dedication to innovative d esign along with what we’ve always been known for—quality, craftsmanship and service,” says Frank Verna, senior VP of consumer sales. High style meets low maintenance with the Matrix table collection. Its faux stone and faux concrete tabletops recreate the luxurious look of natural stone and honed concrete without the upkeep. They are crafted
Prime collection
Matrix tables
of commercial-grade, glass-reinforced polymer. A sturdy gel-coat finish makes them resistant to breakage, scratches, fading, and stains to keep them looking like new for years to come. The Prime, Trelon, and Open collections are the work of renowned designer John Caldwell, who is admired for his inspired furniture designs that expertly merge unlikely design elements. Trelon is a harmonious pairing of structure and comfort. It is a visual treat that is an ode to the classic barrel chair with its curved back and gently sloping arms. Prime speaks to today’s interest in minimalist furniture. Its sleek form is
inspired by Bauhaus design, and its unsurpassed comfort and handcrafted excellence are uniquely Tropitone. Inspired by the styling of the iconic Airstream trailer, Open makes a statement that perfectly blends retro nostalgia with modern design. Its extrawide barr el back and generous seat deliver unparalleled sink-in comfort. Tropitone FIT is a fully upholstered outdoor modular collection that can be configured for any size or shape outdoor space. FIT’s unique, weighted back cushions can easily be repositioned to create a myriad of seating options. Its armless, modern silhouette defies the ordinary, lending itself to a simple, clean style. All pieces are fully uph olstered with
Sunbrella fabric covers lined with a water-resistant backing. The lounge and back cushion fabric colors can be mixed and matched to create one-ofa-kind style. Designed by Peter Homestead, MainSail Cushion is the latest addition to Tropitone’s popular MainSail furniture group. The collection puts outdoor deep seating comfort front and center with its plush cushions that deliver the perfect co mbination of support and all-weather durability. MainSail Cushion’s semi-recline design, wide back and generous seat maximize overall comfort. Special attention has been paid to every detail to make the cushion as eye-catching as it is comfortable.
Dansons Unveils New Product Line from Country Smokers Dansons recently introduced the Frontier series, its new pellet grill lineup from Country Smokers. The line includes the Traveler, Voyager, Ironside, and Journeyman wood pellet grills. The Frontier series was designed for those who like to keep things simple and have wood-fired flavor with them, no matter where they may be. “As we continue to expand, we want to make sure we are offering what the consumer wants,” says Jeff Thiessen, president of Dansons. “We are excited to continue to grow and to continue to listen to our community and the features and benefits that are important to them.” Country Smokers offers pellet grills ranging in size from 150 square inches of cooking space to a massive 2,454 square inches. The Traveler was
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built for those who like to take woodfired flavor with them on their journey. Portable and compact, the Traveler will soon be the go-to grill for outdoor enthusiasts. The Voyager is the medium-sized grill in the lineup, perfect for families or friends and roommates. It has 711 square inches of cooking space. The Ironside boasts 1,374 The Frontier series from Country Smokers square inches of cooking space and is perfect for those who like to entertain or a growing known for its durability and simplicity, as well as for family. The Journeyman completes the Frontier its faith and family-style approach to business. series with 2,454 square inches of cooking space. Country Smokers takes pride in helping people This grill is large and is perfect for those who cook create smokehouse-quality food in their backyard. big portions or host community gatherings. For more information, visit Country Smokers, a subsidiary of Dansons, is www.countrysmokers.com.
Outdoor GreatRoom Holds Fifth-Annual Company Conference
Participants of The Outdoor GreatRoom Company’s fifth-annual conference learn about new products and sales techniques
The Outdoor GreatRoom Company hosted its fifthannual company-wide conference on Aug. 21-22 at its corporate headquarters in Burnsville, Minnesota. Staff, sales representatives, and some customers from across
the U.S. and Canada were brought together for this two-day event. A main focus of the conference was the release of the Crystal Fire Plus burner technology to customers and a new program for commercial or contract use. Another highlight included a Light the Night event featuring new product previews, sales and product training, and food trucks. “We had outstanding feedback on all of the Crystal Fire Plus technology and new SKUs that will be available later this fall and 2020,” says Joey Shimek, vice president of sales. “The event created a lot of strong momentum going into the second half of the year and 2020.” Other activities included presentations, roundtable discussions, a lake cruise, and dinner. “This is a great
learning opportunity for all of us and the added bonus is having fun while working,” says Renee Schmitz, vice president of business development. “The event is a great reminder on how fortunate The Outdoor GreatRoom Company is to have such great customers.” The goal of this annual conference is to bring customers and key representatives together to provide valuable feedback, prompt conversations, and create a fun, engaging environment. As the market continues to grow, the event becomes key to effectively supporting each other for success throughout the year. The Outdoor GreatRoom Company manufactures innovative, upscale products with design appeal for indoor and outdoor living spaces. For more information, visit www.outdoorrooms.com.
The design of US Stove’s GW1949 Wiseway nonelectric pellet stove allows it to provide silent heat without the need for electricity
US Stove Company Partners With Anvil Canada US Stove has finalized a partnership with Anvil Canada that will enable the long-tenured Canadian manufacturer to distribute US Stove and Acadia Hearth (a US Stove brand) products into the specialty hearth market across Canada. “Our partnership with Anvil will enhance our ability to service our existing HVAC, big-box, and specialty re tail and hearth customers in Canada,” says August SL Jones, president of US Stove Company. “With their central Canadian location and successful track record, Anvil is well-suited to deliver excellent, highly responsive customer service. We look forward to a long and mutually beneficial relationship.” US Stove maintains a variety of wood- and pelletfuel brand names, including Ashley, Vogelzang, and US Sto ve, which will be supplied to the Canadian market via the new Anvil partnership. Canadian consumers will also be introduced to the full Acadia Hearth and Breckwell product lines, which are premium products for the specialty hearth channel. US Stove’s Newmac product line—a solid, well-supported multi-fuel furnace option—will be included in the partnership. “We are impressed with the breadth of the US ove, Acadia Hearth, and Breckwell product lines. St They have industry-leading indoor and outdoor products for fuels including wood, wood pellet, natural gas, and propane,” says Mark Spence, president of Circle Reader Service No. 11
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HEARTH SPOTLIGHT
ADVERTORIAL
stay extremely strong.” Panaro explains that there are many reasons people have been gravitating toward gas-burning products in recent years with no signs of that trend slowing down. “People want convenience, cleanliness, and dependability,” he says, adding that Mendota delivers all of these components, along with unparalleled heat output, efficiency, and luxurious style and media options that are in high demand with his customers. “You get what you pay for.” He notes that people really notice the difference with Mendota’s fireplaces because of their one-of-a-kind craftsmanship, convenient features, green technology, and lavish style. “Nobody builds a fireplace like Mendota,” Panaro says. “They are unbelievable.” Customers who purchase a Mendota product can operate their fireplace by simply pushing a button on a remote. “Mendota fireplaces are so efficient, so ambiently beautiful,
CHUCK MEYERS
Owner Joe Panaro with the Mendota FullView 34 Arch with Vintage Iron Traditions Front
Flame On A central Pennsylvania retailer teams up with Mendota to offer dazzling hearth products and white-glove customer service. J&O Fireplaces began in 1976 when founder Joe Panaro purchased a woodburning stove for himself to avoid the high cost of oil at the time and was so impressed with it that he became a dealer of the product. Now, more than four decades later, Panaro’s company delivers high-quality fireplaces, stoves, and inserts to central Pennsylvania, as well as custom-made stone and marble work. “So, the business has grown substantially,” Panaro says. J&O Fireplaces added coal, pellet, gas, and electric products to his store in Duncansville, Pennsylvania. In 1979, a Mendota Hearth sales representative convinced Panaro to display a Mendota fireplace in his store. Panaro soon found Mendota products to be highly successful, and he continued to add Mendota units to his product line until it made up a large part of the store’s sales. “My thoroughbred is Mendota,” he says.
Now, he displays one of every available Mendota FullView 42 Landscape with Mendota model in his Oil Rubbed Bronze Solo Grace Front showrooms, which and so easy to use,” he says. include 49 burning units, as well as Panaro explains that some customers additional product displays. “Displays are looking for fireplace units for aesthetare what make your business,” Panaro ic reasons only, instead of for heat, and says. “I’m constantly changing displays Mendota is the ideal company to deliver in the showrooms.” these products because of its superior Panaro notes that people still really flames, limitless customiza tion options, want to see a fireplace in person, compare and expansive viewing area to showcase models, and get design ideas before purit all. “They definitely have the biggest chasing the product that best fits their window-viewing area,” he says. “They home or business. “I’m a firm believer that have without exception the best fire.” if you display a product, it will sell.” Customers can choose more tradiJ&O Fireplaces has continually grown tional fire bases such as White Oak, because Panaro pays attention to an Birch and Driftwood. They also have the ever-changing market where gas fireoption of decorative media from rustic places have become extremely popunatural river rock to sparkling glass lar. “Right now, we are 95 percent gas stones. Interior lining options come in a product sales,” he says. “The market for wide range of styles and colors to set off gas fireplaces has been getting stronger Mendota’s impressive flames. every year. I expect the gas market to
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Panaro is anticipating great results for J&O Fireplaces with Mendota’s newest linear fireplace—the ML72. He explains that the ML39 and ML47 are popular at his store, but the ML72 is an eye-catching addition to large homes and commercial spaces. He notes that Mendota designs fireplaces of different sizes and shapes such as the landscape FullView 42 and FullView 36, in addition to the linear models, so there is something for every customer. “Fireplace selection really depends on your wall sizes,” he says. Mendota has also been an outstanding company to partner with because of their professionalism, superior customer service, and prompt communication. “Mendota is phenomenal,” Panaro says. “They are an incredible company to work with. They are extremely loyal to their dealers, and they are tremendous on any warranty claim and servicing.” This fits in with the priorities of J&O Fireplaces to deliver customer service that focuses on each individual and project to ensure that everyone receives the exact product they want and need. Each project begins with an in-home consultation to assess the desired purpose of the fireplace, fuel choice, and size. T he stepby-step sales process continues with selecting the shape, style, fire base, mantel, and other customizations until every customer is satisfied. This commitment explains why most of J&O Fireplaces’ business comes from referrals. “We don’t take a penny until it is installed,” Panaro says. “That’s where we really have it over our competitors, because we go out of our way to let our customers know what t hey are spending and the product they are getting.” J&O Fireplaces employs excellent installers and often works with contractors. Panaro estimates that about 30 percent of his company’s business comes from new home construction or remodeling projects where homeowners are installing zero clearance fireplaces. He explains that a lot of the other sales are from people who are tearing out wood-burning fireplaces and installing gas inserts and fireplaces. Panaro and J&O Fireplaces will continue to adapt to the market and consumer desires by supplying top-notch stoves, fireplaces, and hearth products to stay at the forefront of the industry. “It’s a very competitive market,” he says. “It’s a changing market, and you have to keep up.”
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industry news Anvil Canada. “We are excited to represent these premium quality brands in Canada since our product lineups are highly complementary, and we believe that our customers will be well-served with a one-stop shopping experience offering bilingual customer support services.” Anvil is a Canadian-owned and operated manufacturer of wrought iron products, including fireplace accessories, and is headquartered in Mississauga, Ontario, with a 39year history of servicing the retail and hearth store channels. For more information about US Stove, visit: www.usstove.com.
ICFA Recognizes Top Retailers With Apollo Awards Paine’s Patio (Pocasset, Massachusetts) received the Apollo Award at Casual Market Chicago in the single-store category. Watson’s (Cincinnati, Ohio) received the award in the multistore category. The program recognizes retail excellence in the sales and marketing of outdoor furnishings. The finalists in the single-store category were Outdoor Elegance
(La Verne, California), Patios Plus (Rancho Mirage, California), Villa Terrazza (Sonoma, California), and Village Green Home and Garden (Rockford, Illinois). The finalists in the multistore category were Daylight Home, Lighting and Patio (San Luis Obispo, California), Elegant Outdoor Living (Bonita Springs, Florida), Great Gatherings (Gainesville, Virginia), Today’s Patio (Scottsdale, Arizona), and Yard Art Patio & Fireplace (Coppell, Texas). Finalists must demonstrate outstanding accomplishments plus a commitment to customer service and dedication to professional development for their staff. A finalist is recognized as an exceptional dealer in their trading area and a model for others within the industry, as well as characterized by innovative marketing and merchandising strategies. The ICFA membership voted via an online ballot for a winner in each of two categories in the summer. Finalists were honored and the winners announced at the ICFA Awards Gala on Sept. 11 at the Hilton Chicago during Casual Market Chicago.
Phifertex Resort collection
Phifer Launches New Phifertex Resort Collection
The new Phifertex Resort collection serves up fun in the sun in a palette of more than 20 juicy hues and stylish striped designs. These mix-and-match sling fabrics, designed for the rapidly growing contract market, are perfect for commercial and residential outdoor spaces alike. Woven from durable, vinyl-coated polyester yarns, Phifertex Resort fabrics are UV and fade resistant to ensure long-lasting, vibrant color. Built-in Microban antimicrobial protection provides an added level of defense against damaging bacteria, mold and mildew. Phifertex offers comfort, durability, and high performance without sacrificing style. It’s also ideal for use in awning, umbrella and new fabric applications such as wrapped furniture and padded slings. For more information on the Phifertex Resort collection, contact: (800) 221-5497 or email inquiries through the website at www.phifer.com.
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Ulrich Tombuelt Joins Sattler as CEO Sattler Corp., a division of The Sattler Group, Austria, Ulrich named Ulrich Tombuelt Tombuelt as CEO. Tombuelt has many years of executive management experience in the textile industry in the United States and in Europe. Located in Hudson, North
Carolina, Sattler Corp. is a leading, well-established company known for its high-tech fabrics. Its 100% solution-dyed acrylic, high-performance finishing, and excellent design offer the perfect combination for all applications in the casual furniture, awning, and marine industries. With Outdura, Sattler owns a brand that has a long history in the residential and commercial casual furniture market.
Glen Raven Custom Fabrics Names Chief Marketing Officer Glen Raven Custom Fabrics, the makers of Sunbrella fabrics, has hired Steve Pawl, a seasoned marketing strategist with more than 20 years of experience, as its first chief marketing officer. Pawl has a strong track record of developing growth strategies and strengthening brands for global companies, including Husqvarna Group, Fruit of the Loom, Newell Brands, and Pfizer. As CMO, he will direct the global brand strategy, positioning and activation for Sunbrella as well as other trade brands within Custom Fabrics. In this new role, Pawl is charged with identifying new opportunities and delivering compelling solutions for a brand that has revolutionized the way the world thinks about how fabrics look, feel and perform. “The breadth and depth of Steve’s work in building global consumer brands in a variety of industries is a perfect fit for the first CMO of Sunbrella,” says David Swers, president and chief operating officer of Glen Raven. “As Sunbrella continues its growth trajectory, this position is a natural step in expanding the brand across complex markets globally. Through Steve’s leadership and proven ability to craft new purpose-driven brand strategies, we will continue our commitment to building stronger connections with our part-
Steve Pawl
ners and end-users.” Pawl was most recently vice president of eCommerce for Husqvarna Group, where he also served as vice president of brand and product marketing for the company’s Consumer Brands Division. Pawl crafted strategy for Husqvarna’s retail brand portfolio, including repositioning and refreshing its brands and developing innovation roadmaps. “My focus as CMO for an iconic brand like Sunbrella is to work with the commercial, design and marketing teams to sharpen the Sunbrella brand positioning so we communicate a clear brand promise that resonates with customers and end-users and differentiates Sunbrella in the market,” Pawl says. “I’m looking forward to collaborating with my colleagues around the world and with our business partners to keep the Sunbrella brand fresh, inspired and relevant, and convey its unique performance advantages in a compelling way.”
Foremost Groups Hires Jim Sica as Senior Vice President Jim Sica has joined Foremost Groups as its senior vice president for the outdoor division. In this role, he will set the strategic direction of Foremost’s Outdoor product design, product development, sales and distribution for such brands as Veranda Classics, Foremost Casual, and Afterglow Fire. Sica comes to Foremost as an industry veteran in all aspects of the outdoor furniture Jim Sica industry. He is the past owner of Jimmies Rustics, a premiere patio retailer based in Michigan, and a multiyear nominee and recipient of the ICFA Apollo award. More recently, Jim has served for 7 years as VP of product development for the Keysheen Group (Courtyard Creations Inc.). His most recent focus was the 2018 launch of the Patiology brand of outdoor furniture developed for the needs of the expanding furniture store channel. “We’re excited to complete this acquisition and have Jim join the Foremost team,” says Jay Yeh, president of Foremost Groups. “He brings a wealth of talent, knowledge and years of multichannel experience consistent with the direction of our branded portfolio.” East Hanover, N.J.-based Foremost Groups Inc., formed in 1988, has four product divisions (bathroom furniture, outdoor furniture, indoor furniture, and food service equipment) producing world-class goods that offer superior design, engineering, and value for consumers and industry.
Joli seating from Bernhardt Exteriors
Bernhardt to Debut New Luxury Outdoor Furniture Category Bernhardt Furniture is moving into a new category, debuting its first collection of outdoor furniture at the October High Point Market. The new division, Bernhardt Exteriors, will be showcasing an initial offering of approximately 50 fashion-forward and eclectic designs. “We’ve been eyeing the outdoor category for a while, but we wanted to be sure that we could deliver the same comfort, quality, and high-end design that we’re known for with our
interior furniture,” says Alex Bernhardt Jr., president and CEO. “We’re excited to present these new pieces in October for Bernhardt Exteriors. They are designed at such a high level and with such care that they actually are multipurpose—equally at home inside as they are in an outdoor setting. It is an exterior version of our popular and iconic Bernhardt Interiors line.” The luxe collection features upholstered sofas, sectionals and chairs, dining tables and
At Para’ Tempotest we’ve been designing and weaving our Italian made solution dyed acrylic performance fabrics for outdoor furniture, awnings and umbrellas for half a century. With 6GƃQP YCVGT CPF UVCKP TGUKUVCPV ƂPKUJ CPF industry leading six-year warranty against sun fade your fabric will provide years of trouble free enjoyment and beauty. To learn more or view our fabrics go to www.tempotestusa.com.
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PATIOANDHEARTHPRODUCTSREPORT.COM 15
industry news chairs, a unique large round daybed, as well as accent tables and chairs, and swivel chat chairs. Materials include a range of outdoor designer fabrics from companies such as Sunbrella, stainless steel and aluminum with specialized custom finishes, cast stone and terrazzo tables, an acrylic dining table with a cast wood grain design, plus a range of items in gorgeous woven materials. The exterior line will also offer a custom pillow program that adds a designer level to the collection. The outdoor seating was designed with an emphasis on comfort. “We took a lot of time to develop the right cushion, so we could offer an amazingly comfortable seat in our outdoor sofas, sectionals and chairs,” says Steve Pilgrim, senior vice president of sales and the person heading up the new outdoor program. “The result is deep and sumptuous seating that is different from your typical outdoor experience.” Bernhardt Exteriors will make its debut in the Bernhardt showroom at High Point Market (Oct. 19-23) on the sixth floor of the IHFC building.
ICFA Names Manufacturer of the Year Telescope Casual received the 2019 Manufacturer of the Year Award from the International Casual Furnishings Association at Casual Market Chicago. Five manufacturers of outdoor furnishings were named finalists Telescope Casual’s new Bazza sling stacking bistro chair
Bill Vanderminden, Sarah Warren, and Henry Vanderminden IV
for this year’s award. The other honorees included Jensen Leisure Furniture, Lloyd Flanders, OW Lee,
and Treasure Garden. These companies were selected for the award from online nominations in August among ICFA’s membership. The finalists were selected based on the overall design and quality of their products, along with their merchandising, customer service,
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ethics, communications, and trade relations. Company profiles of the finalists were distributed to ICFA members for a second round of voting, and the company with the most votes were announced at the ICFA Awards Gala on Sept. 11 at the Hilton Chicago.
On the horizon awaits our spectacular collection of furnishings and alluring objects for every home and lifestyle.
january 26 - 30, 2020 Save the Date at LasVegasMarket.com Circle Reader Service No. 17
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product spotlight
Itchin’ for Kitchens Hestan Outdoor Living Suite
The demand for outdoor cooking options and accessories continues to soar. WRITTEN BY GREG THOMPSON
O
utdoor kitchens are still hot, and better still, the plateau is nowhere in sight. “The outdoor kitchen market is in its infancy,” says Jan Trinkley, president of Gensun (Rancho Cucamonga, California). Much like indoor kitchens, the natural focal point of any outdoor kitchen is the cooking implement, Trinkley notes. “Many consumers are looking to replace their grill in the near future, and many are looking to step up to a better grill and an outdoor kitchen.” “I’m very optimistic on growth,” adds Jeff Straubel, president of Summerset Professional Grills (Huntington Beach, California). “Housing projects are now putting in outdoor kitchens as an option to new construction. The market is strong, and competition has increased because of a strong economy.”
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DCS 48-inch Grill Series 9, rotisserie and charcoal from DCS by Fisher & Paykel
Trinkley concedes that pesky tariffs are an “issue for everyone” regardless of where they manufacture. “Steel and aluminum, whether it’s domestic or imported, prices are up.” Straubel agrees, adding: “Tariffs affect everybody. There’s no way around it. It affects even the Americanmade product, because prices go up in
China, and it affects the ability to buy steel in California. They just raise their prices as well.” It’s a challenge, but the 11 manufacturers in this issue’s spotlight are determined to deal with market conditions and offer retailers the best options in the burgeoning outdoor kitchen market. From core grills to vital accessories,
Danver Post & Panel System in pearl night blue
mond-laser-cut signature grates,” he says. “In terms of finishes, the RTA Outdoor Living stacked-stone kitchen island is extremely popular.” Custom finishes and all-in-one solutions (such as RTA) help to differentiate Coyote. Add in some help from a social media maven and the options resonate with design professionals. “From the designer white chosen by Instagram influencer Farah Merhi to modern concrete, weathered wood, and stacked stone—the selection of finishes is vast enough to satisfy any designer, contractor, or homeowner,” Ginocchi says. Coyote product is made of 304 stainless steel, which translates to a lifetime warranty for the grill. “Our customer service department is second to none for servicing our customers,” Ginocchi adds. “In terms of the outdoor kitchen island, the panels are built to withstand freeze, thaw, and will not corrode from things like salt from the ocean. These outdoor kitchens are easily installed in hours instead of months, with no disruption to the yard and home. Expert design help is also offered.”
Summerset Alturi
Farah Merhi Outdoor Kitchen from Coyote Outdoor Living
money-making ideas can be found in the pages ahead. COYOTE OUTDOOR LIVING Is an outdoor kitchen, by definition, a fixed space? Or can it be moved based on weather conditions and the flow of guests? If the heart of the kitchen is the grill, officials at Coyote Outdoor
Living believe their latest portable grill falls within the increasingly broad “outdoor kitchen” definition. “The focu s is on mobile consumers who want to entertain or BBQ for two or many, but also want to be on the go,” explains Jim Ginocchi, president of Coyote Outdoor Living (Carrollton, Texas), “whether at the
game, on the lake, camping, or right in their backyard.” Accessories are still popular, and Ginocchi points out that Coyote products such as the drop-in griddle allows people to cook, sauté, and grill in a varie ty of different ways. “Our teppanyaki and wok attachments are also very popular, as well as our dia-
TWIN EAGLES For Twin Eagles (Cerritos, California), 2019 marked a major expansion with the introduction of its new wood fired pellet grill. Brian Eskew, director of marketing, points out that the move is merely an addition and not a transformation. “This introduction was an opportunity to build on the quality, innovation, and reputation of our Twin Eagles gas grills and accessories,” he says. “We saw an emerging trend in the pellet grill category as more consumers have become fond of cooking low and slow—infusing smoke flavor and really becoming aware of the different types
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product spotlight
Mont Alpi black stainless steel beverage center
Paradise fire table island from Gensun
of foods that you can cook at lower temperatures. “We attribute a lot of this education to the kamado grills paving the way with dealers and consumers,” Eskew continues. “However, there is an ease of use with pellet grills that is different than kamados. With pellet grills, you basically just push a button and set the unit to temperature.” Eskew saw consumers trending toward pellet grills, “but more than anything,” h e says, “there were no premium pellet grills on the market.” One way to capitalize was to introduce a broader range of temperatures. “We have lower low temperatures, starting at 145 degrees,” Eskew says. “And higher high temperatures, all the way up to 725 degrees—really giving consumers endless capabilities for using this wood fired grill.” Special features include pre-programmed menu items such as beef brisket. “If you’ve never done it before, you simply select beef brisket from the menu,” Eskew says. “It’s a sophisticated, weatherproof, digital touch screen control on the face of the unit. You press brisket, you press start. You put one end of the probe into the food, you plug the other end of the probe into the control panel of the grill. You close the lid and you can manage the temperature of the food and the grill from the app.” DCS BY FISHER & PAYKEL Storage and easy interaction are two priorities for designers at DCS by Fisher & Paykel (Costa Mesa, California). With that in mind, they introduced backlit bezels, allowing consumers to easily understand which burner is in use. “Additionally, we also found a focus on storage, so we released the first-ofits-kind countertop storage solution, allowing consumer s a more ergonomic and functional approach to storing items that are regularly used in the kitchen,” says Stephanos Garcia, product manager. As the market shifts toward larger outdoor living spaces, DCS is responding by offering a full-kitchen package promotion across its Series 7 and Series 9 platforms. This promotion is available at participating authorized retailers through 2019. Garcia contends that this type of promotion allows dealers to drive full kitchen packages around a brand that maintains a consistent warranty across the product portfolio. “Our DCS Series 9 Grill provides the full package of beauty, brains, and brawn with impressive new
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features,” Garcia says. “These grills cater for a wider repertoire of cooking styles and class-leading secondary cooking system, which offers more room when cooking for a crowd. One exciting feature is our included Charcoal insert that allows customers to customize their cooking experience to transform flavor profiles between flavored chips and charcoal. Also, our grills allow users to precisely control the heat from 300°F to 1100°F.” DCS’s best-selling components are access doors and drawers. “These components allow designers, architects, and/or consum ers to create an outdoor living space with consistent styling from the handles to the grain of stainless steel, and professional design,” Garcia says. “In addition to our storage solutions, the DCS line of complementary products, such as outdoor refrigeration, side burners, and griddles, offer consumers the ability to expand their cooking styles.” BROWN JORDAN OUTDOOR KITCHENS AND DANVER STAINLESS OUTDOOR K ITCHENS Mitch Slater, CEO and founder of Brown Jordan Outdoor Kitchens and Danver Stainless Outdoor Kitchens (Wallingford, Connecticut) agrees with the notion that consumers and designers are seeking outdoor kitchens that look, feel, and function like what they have inside, while offering the durability to withstand the elements. Created in collaboration with surfacer Dekton by Cosentino and architect and designe r Daniel Germani, Brown Jordan Outdoor Kitchens’ ELEMENTS by TECNO collection satisfies these requirements, taking a modular approach that allows design professionals to create indoor/outdoor living spaces for various footprints. “ELEMENTS by TECNO further blurs the lines between cabinetry and furniture with a pared back, European aesthetic, pushing the boundaries of outdoor design,” Slater says. “Its bold yet minimal design features accentuated legs and a sleek, frameless form. An ultra-durable powder-coat finish— spanning solid colors and realistic wood grains matching Dekton by Cosentino countertops— ensures lasting beauty and ease of care.” Slater has seen an increased demand for storage and cabinetry, as more homeowners seek outdoor
spaces that can operate independently from the kitchen. In th at same vein, there’s a growing interest in cabinetry solutions that can accommodate a range of kitchen appliances. “From a design perspective, powder-coated stainless steel cabinetry has become the standard, now making up more than 80% of both Danver and Brown Jordan Outdoor Kitchen product orders,” Slater says. “It allows a range of aesthetics. What’s more, modular, furniture-inspired styles like Brown Jor dan Outdoor Kitchens’ TECNO line continue to gain traction as European, frameless cabinetry— with its clean lines, sleek form, and integrated storage drawers—makes further headway in urban markets in particular.” GENSUN Starting this year, Jan Trinkley, president of Gensun, plans to “walk our talk” by providing a lifetime structural warranty for his company’s kitchen cabinets and countertops. It’s all part of an eventful year th at has seen the introduction of nine embellished finish colors for kitchen countertops. “These finishes are striking and durable,” Trinkley says. “They provide a scratch-resistant surface to Gensun’s cast aluminum countertops, which are unique on Gensun’s outdoor kitchens.” Trinkley characterizes outdoor kitchens as a “hot” category, with Gensun doing its part to fuel the flames with a wide variety of grilling options from gas to kamado to beverage centers and seating. “And probably the hottest category for the outdoor room is a Fire Table Outdoor Kitchen Island,” he says. Gensun also offers a cast aluminum countertop on its 12 kitchen islands in contemporary and traditional cabinetry styles. Trinkley favors cast aluminum due to its “extreme durability in all weather conditions.” Gensun’s new countertop with embellished finishes adds an extra layer of durability with a scratch-resistant finish. “The hardware, hinges and door handles are stainless steel,” Trinkley adds. “The powder-coat finish is baked on, providing long-lasting outdoor color. These materials provide a high quality and high-end product at a mid-level price point.” HESTAN COMMERCIAL Hestan Commercial Corp. (Anaheim, California) expanded its lineup of O utdoor Living Suites— essentially islands made of stainless steel taken from the company’s commercial heritage. According to Basil Larkin, vice president of sales, the suites are built much like those found in highend restaurant kitchens. The two new suites are in different configurations, both 12 feet in length. Larkin explains the first
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product spotlight and drawers and other component pieces, they can do that with very fresh, updated Napoleon products.” Making room for additional cooking systems is also on the rise, and Stuteville contends that “89 percent of all consumer homes, at least from the data, says that they’ll have two types of grills in their backyard.” Typically, that’s a gas grill, while the second is a charcoal grill. “Designers are integrating the ability to place different types of cooking devices in what would be a completely seamless outdoor living space,” Stuteville says. “So, you’re going to have a gas grill head, you’re going to have a kamadostyle smoker, and/or you may have some sort of pellet smoker.” Napoleon offers Fire Magic Echelon Diamond Grill with what Stuteville calls Diamond Sear Cooking Grids “affordable luxury” that taps into a desire by consumers for Green Egg, and executives at Big high-end products that carry no sigGreen Egg were supportive of that nificant sticker shock. “Napoleon effort. Additional features include a offers a lot of incredible features and foot rail for the bar and a griddle plate for the grills. benefits that consumers can afford, “The other thing that we’ve done is but also have the advantages of somewe just recently launched outdoor venthing that is exceptionally priced in tilation,” Larkin says. “It’s not somethe market,” she says. “Napoleon thing that’s totally new to the industry, being a mass premium product, you’ve but most people have not made these got a grill with 304 grade stainless hoods deep enough. Also, we created a steel, the ability to cook over c harcoal, as well as true ceramic infrared cook42-inch outdoor ventilation hood, and ing. You can have all of that for an we can color all of these products in affordable price point that’s not going our 12 colors that we have available— to break the bank, and consumers will one of which is stainless steel, same colors that fit into our color offerings.” be pleased for years to come.” PrestigeProBIPRO665-RB-3 from Napoleon
unit: “The center part accommodates a power burner that is dropped down about 8 to 10 inches, and then a 30inch storage drawer underneath the power burner. The power burner is 24 inches, and then we have this beautiful stainless steel backsplash to make up for that distance to the standard height of the countertop.” The other unit takes a cooperative approach that allows f or the possibility of including other (non-Hestan) products. “Instead of the power burner, we made a place for what I would call a kamado-style, or any type of smoker type product to sit on this beautiful stainless steel surface,” Larkin says. “Because what we’ve found in our research is that most people who are in a high-end kitchen want the best of the best. They’re going to get a very high-powered buil t-in gas grill, but they still like the opportunity to cook over charcoal or hard wood and use a kamado-style smoker. We made this island so we could accommodate that piece.” When Hestan officials showed the suite at this year’s HPBExpo, they actually showed it with a large Big
NaPOlEON Kimberly Stuteville, national sales director of Grills USA, Napoleon (Crittenden, Kentucky) sees consumers who are reinvesting in their homes and concentrating heavily on outdoor spaces. Twenty new component pieces from Napoleon are filling that need and, “are able to go with any grill head that’s out there in the market,” Stuteville says. “So, if the consumer is not going to replace their grill head, but they want to redo the doors
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RH PEtERSON The Fire Magic Line from the Robert H. Peterson Company (City of Industry, California) has been around since 1937, long before the “outdoor kitchen” phrase came into vogue. These days, Fire Magic and a more price- sensitive line called American Outdoor Grills, are used as focal points for outdoor kitchens. Within the venerable Fire Magic line, an electric grill and electric grill island are gaining traction, a fact that
Jerry Scott, senior vice president of sales, attributes to more people opting to live in multi-unit dwellings. “Oftentimes, they don’t allow gas,” says Scott, an industry veteran of more than three decades. “So, we wanted to come up with a good outdoor cooking product that would work for them.” Scott agrees that consumers increasingly want to cook food outside that has traditionally been reserved for indoors. With that in mind, the Company’s Gourmet Gas Griddle (built-in or portable cart model) provides a large grilling surface for foods such as pancakes and eggs that wouldn’t do well on a standard outdoor grill. “We have another product called the bar butler, which is a large station that has a sink and a faucet, ice chest, and condiment caddy, just to make the outdoor cooking easier because you can have all your ingredients,” says Scott, former chairman of the Hearth, Patio, and Barbecue Association Board of Directors. RH Peterson used to have standard round cooking grids, but Scott always noticed that, “very little of the surface of each rod actually impacts the meat that you’re cooking.” In response, engineers redesigned the cooking grids to more of a “trapezoidal shape” so users have a flat surface. “Half of the cooking area is covered by these flat surfaces,” Scott says. “It helps you sear your meat better, helps even cooking across the grilling surface. It’s been welcomed into the marketplace by all our Fire Magic customers.” Overall, Scott is “very optimistic” about the future of outdoor kitchens because they “continue to be one of those amenities that people who are remodeling, or people who are buying new homes, are looking for. It’s become grander than it has been in the past. It’s no longer simply a barbecue grill. People now have side cookers, sinks, and refrigeration.” MONt alPI Black stainless steel grills and beverage centers made of marine grade stainless steel are the newest offerings from Mont Alpi (Irvine, California). According to Vicky Hartwig, manager, granite countertops are also doing well, allowing consumers to have “a complete outdoor island with a stylish European design and charm; all of the Mont Alpi models have this unique granite feature.”
innovation outdoors Step into an aficionado’s outdoor kitchen. Admire the sleek, luxurious, meticulously engineered grills, as beautiful as they are high performance. Get up close and personal. You’ll appreciate the unique and innovative designs, precisely cut and shaped by our master craftspeople from the finest stainless steel. Enjoy grilling, eating and spending time together as much as we do – making memories that linger long after the grill cools down.
twin eagles. innovation and inspiration on fire.™
twineaglesgrills.com Call 800 789 2206 to learn how you can become an authorized dealer. Circle Reader Service No. 25
product spotlight
Twin Eagles outdoor kitchen
Mont Alpi products have a lifetime warranty and are designed with dealers in mind. “Our products offer high margins with all products pre-fabricated and assembled, allowing dealers to do a full service for the customer quickly and easily. Mont Alpi also carries all parts, with dealer backup and support out of California.” The Mont Alpi Built-In 805 (44 inches) Grill offers six heavy-duty 304 stainless steel burners. “It is also equipped with the ceramic infrared back burner, great for when you cook a large roast or use the heavy duty rotisserie kit that is included,”
Hartwig explains. “The halogen lights in the cooking area are great for cooking in the evening or darker hours, and it also has stylish LED lights on the control knobs. The Mont Alpi is the only Grill to have the a ll-new Heat Wave Double Layer Sear plates to enhance your cooking experience. This helps reduce grease flare-ups, retains heat, and encourages smoke, smells, and flavors that are essential from your barbecue.” Dealer programs offer display discounts and incentives to partner with retailers and build trust. “Our company is a family-owned business and we are
passionate about our dealers and supporting them,” Hartwig says. “We are not interested in how many we sell to our dealers. We are interested in helping our dealers sell the products, making the whole wheel spin correctly.” SUMMERSET PROFESSIONAL GRILLS It’s been two-and-a-half years since Summerset Professional Grills got its new made-in-the-USA production facility up and running. During that time, the 60,000-square-foot facility in “Surf City” has been a magnet for excellent workers who want to live
danver.com | 203.269.2300 1 Grand Street, Wallingford, CT 06492
Danver Stainless Outdoor Kitchens cabinetry features dozens of styles available in hundreds of sizes, all made from durable and environmentally-friendly stainless steel, powder coated in a rich palette of finishes.
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and work in sunny Southern California. “A lot of bigger companies have moved out of the state, and a lot of the knowledge within the people at those companies has moved over to us,” says Jeff Straubel, president of Summerset Professional Grills. “We have a very strong pool out here in California of qualified, high-end grill manufacturing crews. This is where it’s happening.” With many of the expected challenges now ironed out at the relatively new manufacturing space, Summerset is efficiently producing its high-end Alturi All American Made Grill, as well as its American Muscle Grill. “We will soon release our new TRX Grill, which is American made,” Straubel says. “Price point wise, it goes TRX, Alturi, then American Muscle—from lowest to highest. TRX is the mid-range of $2,000 to $3,000. The Alturi is $3,000 and up, and the American Muscle is $6,000 and up.” Straubel has worked to cultivate a “do what it takes to fix any problem” ethos, and that philosophy extends to marketing and displays at the dealer level. A marketing test in Texas, for
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product spotlight “We also redesigned our Bison charcoal grill for those who like to BBQ the old school way— slow and low.” The new premium Bison comes equipped with oven gaskets and re-engineered vents that control oxygen flow, so users can manage Custom island with the Angus grill, 30-inch double door, double drawer, slide-in-side burner, the heat more and premium outdoor-rated refrigerator from Bull Outdoor Products accurately. As example, featured 1,500 monitors that that particular grill. It’s all done in core outdoor kitchen products, the video, and it’s just pretty nice.” customers could access for more inforPizza Oven and Bison are doing well mation about Summerset, but in a competitive market. On the BULL OUTDOOR PRODUCTS Straubel laments: “Most of the moniaccessory side, there is also a standDesigners at Bull Outdoor Products Inc. out. “Hands down, our premium tors don’t get cared for if something (Lodi, California) were busy this year, outdoor-rated refrigerator is the goes wrong…so we are using QR expanding on the company’s traditional best-selling appliance,” Fortin says. [Quick Response] codes going forpalette with the intro of a gas fired “Because all of the electronics are ward, so that customers can walk by Italian made Pizza Oven. “The great protected, this fridge can withstand with iPhones and just hit a QR code thing is that you get that great brick the harshest of environments.” and bring up the product on a full oven pizza flavor without the hassle of Fortin’s enthusiasm extends to the video with a how-to…they can just hit building a fire and managing the coals,” industry’s knack for innovation, parthe QR code and boom, you can have an immediate overview specifically for says Wade Fortin, marketing manager. ticularly in the new finishes appear-
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ing on the market. “The different types of finishes have really come a long way from a few years ago,” he explains. “Everything from large format porcelain tile, to cool metallic style finishes, customers in today’s market have so many more choices than they have had in the past. There is almost nothing in today’s household kitchen that can’t appear in your outdoor kitchen. Take for example our pullout Trash Drawers or Power Burners. Products like these allow you to have the most complete outdoor kitchen ever.” Dealers and users appreciate Bull’s lifetime warranties, and the company’s Warranty Chat line, as well as its Warranty Portal for dealers, have worked well. “We also go out of our way to protect specialty retailers by setting clear non-compete geographical territories, and giving our dealers products you can’t purchase at the big-box stores,” Fortin says. “We even offer products that we don’t allow to be sold over the internet, giving the specialty retailer an advantage over the dot com market.”
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hearth retailer
A warm showroom welcomes customers
Comforts I of Home A relaxed atmosphere, diverse product offering, and passion for hearth is this South Carolina retailer’s recipe for success. WRITTEN BY KIMBERLY RODGERS PHOTOGRAPHY BY FORRESTBRIGGSPHOTOGRAPHY.COM
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n 2008, when the new 4,000-square-foot showroom for Glenco Fireplaces (Greenville, South Carolina) was being designed, Danny Mauldin, president and owner, says the thought process of planning the space was twofold. First, visitors to the store should be impressed by the quality, variety, and sheer number of hearth products available when they walk through the doors. “We also wanted the showroom to be as comfortable and inviting as possible,” Mauldin says. “So we made the saying, ‘Make Yourself at Home,’ a reality.” To achieve the goal of offering an amazing variety of products to meet almost any fireplace need, Glenco Fireplaces represents a wide range of top-flight manufacturers in the industry. As a result, the store is one of the largest hearth dealers serving Upstate South Carolina and Western North Carolina. “We are very fortunate to partner with many different companies,” Mauldin says. “No matter what type of fireplace our customers may request, we can get it for them.”
Glenco Fireplaces features over 40 burning hearth displays in its 4,000square-foot showroom
Brad Mauldin and Danny Mauldin
The vast showroom has over 40 burning displays. “People are able to sit and look at almost every fireplace in a relaxed setting— just as they would in their home. Our goal is for our customers to feel as if they are not in a store.” Founded in 1994, Glenco Fireplaces, was previously located 3 miles away in a nearby town before moving to its current location in Greenville in 2008. Through the years, Mauldin and his employees
have received a lot of positive feedback and compliments from visitors to the store. “We’ve been here 11 years now and we are constantly changing the showroom to keep it updated and fresh.” “When we first opened for business, we focused primarily all our efforts on the builder market,” Mauldin says. However, as the company began to evolve and grow, there became a need for more space to accommodate retail cus-
tomers who wanted to remodel or replace an existing fireplace in their homes. “We needed a larger showroom to offer all our customers, both builders and individual homeowners, more options. Our objective is to cater our business to everyone.” Glenco provides installation and service on every product it sells. This includes performing all the installation work for homebuilders. Since new con-
struction represents such a large majority of the store’s business, technicians are very busy with installs on a regular basis. “We help our builders, who are our customers, build houses for their customers.” He adds that once a fireplace is installed in a home, the owner, in turn, becomes Glenco’s customer for the life of the home. In 2016, Glenco added the outdoor living category to its product lineup. Brad Mauldin, Danny’s son and co-owner, managed the store’s new outdoor room addition project, which showcases grills, firepits, fireplaces, and furniture. Danny says they set out to accomplish two goals for the space. “First, we wanted to show a little bit of everything related to outdoor living.” Second, he adds, the spaced needed to be inviting and boost the store’s curb appeal. Located in the front of the building, the outdoor area has certainly become a big draw for drive-by traffic on the fourlane highway the building fronts. Two gas torches light the space, operating from sundown until just after midnight. “Everyone that drives by here at night sees the store,” Danny says. “We have gotten a lot of customers this way.” The majority of the store’s advertising budget is spent in the community. Funds are directed toward different local service organizations including fundraisers, the March of Dimes, Special Olympics, and police and fire departments. Mauldin also offers builders an incentive program. By meeting certain guidelines, such as number of purchases, or paying in a timely manner, builders receive points. These credits, in turn, give
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hearth retailer
The retailer serves both the builder trade and residential homeowners for new hearth installations and remodels
Glenco’s builder customers the opportunity to take trips or purchase gift items through a rewards program. KEEP THE FOCUS Between administrative staff, salespeople, fireplace installers and service techni-
cians, 18 employees work at Glenco Fireplaces. Service professionals are crosstrained to work on all products and salespeople are well-educated in every product available to offer a broad base of knowledge to customers. “We are all just regular, hardworking fireplace folks,”
Mauldin says. “This is a special environment, and we try to make it fun while we also work very hard to make the business successful. Our goal is to focus on what we do best and, by doing so, we will do the best job for our customers.” Mauldin’s recipe for success is simple yet direct. “We are all passionate about what we do and that is how you become elite in anything—doing the work with extra care and enthusiasm.” Of course, no person or business is perfect, he points out. However, any problems that do come up are dealt with quickly and resolved. “Afterwards, we all discuss what happened so the same problem won’t occur again,” he says. Working in customer service his entire career, Mauldin is a firm believer that the faster a problem is dealt with, the less trouble it will cause. “Sometimes, we resolve a situation so quickly and the customer is so satisfied that the original problem is forgotten.” Mauldin’s customer service philosophy and work ethic began when he was still in high school working as a stocker for a large grocery chain. By the time he was 25 years old, he became the company’s youngest store manager in the
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Greenville division. After 12 years in the grocery business, he joined a local natural gas distributor where he worked for 21 years in management positions. In 2006, Mauldin was asked by the previous owner of Glenco Fireplaces if he was interested in joining him and eventually purchasing the business. “He thought we would work well together and teaming up would be a good for both of us.” Several co-workers have also worked alongside Mauldin these last 13 years. “To be a successful company, we could not do what we do without them,” he says. “We all work very well together toward a common goal.” Years of volunteering as a coach at all levels of Little League Baseball has also greatly influenced Mauldin’s leadership style. “I just loved coaching and it also helped me run my own business. In either situation, you have a team, and everyone has a role.” Whether working as a business owner or as a coach, it’s the head person’s job, he says, to assess team members, determine their individual, unique capacities and contributions, then help them meet their potential. “Then they win, and we all win.”
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outdoor grilling
Kitchen Window’s eye-catching storefront attracts foot traffic and passing cars
Where Retail Reigns Customer service and guest experience are the trademarks of this prosperous Minneapolis brick-and-mortar store. WRITTEN BY MAURA KELLER PHOTOGRAPHS BY DOM G PHOTOGRAPHY
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C
ertain towns and cities have retail gems that have made a mark on a community for decades. You know the ones—they are longstanding go-to retail locales that become a favorite among local customers for generations. The Kitchen Window is one such brick-andmortar store. Tucked in the heart of the Uptown neighborhood of Minneapolis, Kitchen Window has been connecting with culinary aficionados for years—delightin g and inspiring them in all their indoor and outdoor cooking endeavors. For more than 35 years, Kitchen Window has been an innovative leader in the housewares industry, attaining local, national and international awards. Originally housed in a 1,200-square-foot retail location with a small demonstration kitchen, Kitchen Window has evolved to be a 20,000-square-foot retail enterprise featuring over 14,000 products and boasting two state-of-the-art cooking school kitchens. The store’s outdoor classroom features a variety of grills and smokers on which students can learn about the art of outdoor grilling, all while enjoying the sights and sounds of Uptown. In addition, Kitchen Window enjoys partnerships with over 400 suppliers and participates in a 250-store buying group that offers competitive prices and exclusive offers to customers who have a passion for all-things food, cooking, and entertaining. Creating a five-star customer experience including exceptional service, competitive prices, diverse product selections and hands-on experiences throughout the store is the vision of second-generation owners, Doug
Doug Huemoeller, owner of Kitchen Window, on the store’s rooftop
ally to learn anything from making stock to the nuances of Thai cuisine,” Huemoeller says. The cooking school also offers a variety of event experiences for both private groups and corporate clients— featuring dozens of menu options, different event styles, and the ability to customize a unique experience for their group. “Our culinary team works to create hundreds of fun, memorable and hassle-free events each year,” Huemoeller says.
A diverse grill and smoker lineup is one of the store’s many strengths
and Lia Huemoeller. Guided by a team of passionate associates, customers who visit Kitchen Window are enveloped in an experience that speaks to their specific culinary interests. “Our staff are some of the most knowledgeable retail staff in the industry,” Doug Huemoeller says. “Thousands of hours of training are provided annually to staff through
the Kitchen Window University training program where staff members achieve certifications in 13 key areas of expertise.” When a customer enters the store, Kitchen Window strives to provide unique experiences in addition to outstanding products. In a typical visit, a customer may get custom-fitted with a knife, test drive one of over 25 dif-
ferent espresso machines or take a trip to the patio to sear a steak on one of the store’s grills. Kitchen Window also provides specialty services including on-site knife sharpening, outdoor cooking equipment rental and gift registry. “Customers searching for a more indepth experience can enroll in one of over 400 cooking classes offered annu-
OUTDOOR GRILLING Even though Minnesotans typically only enjoy four or five months of ideal weather, over one-third of Kitchen Wi ndow’s business revolves around grilling and outdoor cooking. As such, the company offers a broad range of gas and charcoal grills and smokers, thousands of grilling gadgets and accessories, charcoals and pellets, a large selection of sauces and rubs, as well as over 125 grilling classes each year. “As part of our grillmaster’s advantage program, our customers receive free grilling classes with any grill purchase,” Huemoeller says. In fact, a large part of what Kitchen
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Circle Reader Service No. 37
showroom showcase
SunnyOutlook Sunnyland Outdoor Living stands out from the pack by creating unique customer experiences that put the fun back in shopping. WRITTEN BY SHARON SANDERS
PHOTOGRAPHS BY TIDMORE PORTRAITS
Sunnyland’s showroom is merchandised to impress and inspire
E
verything is bigger in Texas, and Sunnyland Outdoor Living in North Dallas is no exception. Its 37,000-square-foot showroom is a must see—and a must shop. As the largest outdoor living retailer in Texas, Sunnyland brings inspiration and fun to the shopping experience with its unique showroom and wide selection of products. Earlier this year, the ambitious family-owned retailer rebranded its operation and opened a second location in Frisco, one of the fastest growing communities in the area. “It is a time of opportunity for our business,” says David Schweig, president of Sunnyland. Sunnyland wasn’t always the powerhouse it is today. It started as an indoor furniture operation in 1946. Aaron and Pearl Freed Klausner purchased the company, which consisted of five stores, in 1970. After Schweig married their daughter, Debbie, in 1977, he took over one of the stores (leaving his job as a jeweler). Initially, his store just dabbled in outdoor furniture, but as word spread and interest grew, outdoor quickly became its bread and butter. Sunnyland’s impressive showroom (in a transformed grocery store) has been remodeled and expanded many times over the years. One of the turning points for the business was in 2002 when furniture vignettes were
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(L to R) Brad Schweig, Debbie Schweig, and David Schweig
An open, airy showroom invites customers to browse
Sunnyland Outdoor Living team
flooring specialists) to come up with ideas to create instore environments using their products. The result was a showroom full of inspirational, realisThe Frisco store’s signage features Sunnyland’s new logo tic settings that becoming a popular way to merchaninclude everything from a seconddise. Like everything Sunnyland does, home lakefront cabin with a porch to it put its own spin on the concept. a sunny backyard on a golf course Schweig challenged his vendors (arbor, (with a putting green) and a nighttime decking and pool builders, landscapers, entertaining setting complete with
twinkling stars. There is even a 2,000square-foot tropical fantasy backyard. “It is the perfect partnership because everyone gets the chance to showcase what they sell. Our vendors continue to have many creative ideas that help customers visualize what their backyard could look like—it has become our signature.” Schweig adds that the average sale has increased because people want to purchase everything in the vignettes, not just a few pieces of furniture. “Price isn’t the main issue like it used to be; it’s more
about creating a dream backyard.” Sunnyland is one of the area’s largest Platinum Big Green Egg dealers and carries the finest outdoor furniture and accessories from top manufacturers including: Lane Venture, Brown Jordan, Tropitone, Mallin, NorthCape, OW Lee, Woodard, Winston, Castelle, and Tuuci. It’s known for its personal service and knowledgeable sales consultants, most of whom have been with the company for 10-plus years and remember customers by name. The Sunnyland team—from the
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showroom showcase office staff to the delivery crew—takes care of its clientele like family. “Everything we do reflects how we would like to be treated if we were customers.” The store’s no-hassle return policy is a perfect example. “I learned the hard way that if you get into an argument with a customer about a product or service issue, you may win the battle, but you lose the war. It’s not worth losing a relationship,” Schweig explains. The policy gives customers confidence to shop at Sunnyland knowing that if they get their furniture home and it doesn’t work out, Sunnyland will make it right. It also takes the stress off the sales staff knowing they can do what it takes to make customers happy. The store has a full-time staff member designated as the official face of customer service, helping solve anything related to service, including warranty claims. Schweig maintains a vast library of virtually every catalog from every manufacturer it has dealt with over the past 30 years, which makes it possible for customers to add to or replace pieces of older furniture. “Sometimes customers don’t want a whole new set of furniture; they just want to update what they have. We can identify and locate almost anything.” The store’s on-site warehouse gives it a big advantage over local competitors when it comes to instant gratification for customers. “People don’t always plan ahead and want to bring furniture home the same day they buy it—we can make that happen in many cases because of our large stock of products.
That is a big selling point for us.” In August, Sunnyland celebrated the grand opening of its newest store in Frisco. “Frisco is a boomtown. It’s where much of the growth is happening in our area both residentially and commercially,” Schweig says. The city topped Money Magazine’s Best Places to Live in America list for 2018. A number of large companies are relocating their headquarters to Frisco, including the PGA of America, Keurig Dr. Pepper, and the Dallas Cowboys. The new location, which is about a 15-minute drive from the Dallas store, was a strategic decision based on many factors. “We already had a strong presence in Frisco because we were doing multiple deliveries to homes and businesses every week.” The store occupies a free-standing building on the perimeter of a popular new shopping center in the heart of town. At 16,000 square feet, the showroom is half of the size of the Dallas store, but it has its own niche. Frisco has more of a boutique feel (rather than a superstore), featuring some of Sunnyland’s top selling furniture and products. “Even though the two stores are relatively close together, business is taking off. People are busy and they don’t want to fight traffic or travel to shop, they want to stay local. If anything, the store teases customers to want to see more, so we encourage them to visit our Dallas flagship store,” Schweig adds. “It’s about convenience. There are many new
homes being built in the area with large backyards, so people are going to need patio furniture—our plan is to become their go-to patio shop.” Along with the new store, Sunnyland unveiled a new logo that reflects its focus on outdoor living and freshens up its image. Brad Schweig, vice president of operations, headed up the project, working closely with a graphic designer. “We’ve had the same logo since the early 1980s. Our tagline was: The Ultimate Outdoor Casual Furniture Superstore— which was way too wordy. We wanted to simplify and de-emphasize the word casual furniture because Sunnyland sells so much more,” he explains. “The timing was perfect this year because we could introduce the logo with the opening of our Frisco store.” He adds that the new logo is a subtle, but significant change that has been implemented on its website (www.sunnylandfurniture.com), social media and in stores. “We will continue to build on our new image as time passes.” The Schweig family is excited as the future unfolds for Sunnyland Outdoor Living. It sees the challenges the shifting retail environment holds for brick-and-mortar stores but is confident that there’s always opportunity for growth. David Schweig adds: “Our goal is not to be ordinary, but extraordinary. We want people to be overwhelmed by great service, products and to have confidence that we stand behind everything we sell.”
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as i see it
& d l l o b utifu a e b
Static Coco
A focus on durable, on-trend designs has made Outdura one of the top fabric brands for outdoor furniture. BY SHARON SANDERS
Color, texture, and durability embody Outdura performance fabrics
Outdura (Hudson, North Carolina)
is among the leading manufacturers in the outdoor performance fabric space. Its luxurious, durable fabrics can be found gracing some of the top furniture brands in the casual industry. Known for its 100 percent solution dyed acrylic fabric, the company offers a fresh perspective with its original designs. Patio & Hearth Products Report spent some time with Haynes King, product manager, who joined Outdura last year after crossing over from the furniture side of the business. He brings with him valuable insight into the customer/retailer point of view when it comes to the role the performance fabric story plays in the sales process. How did Outdura make its way onto the outdoor fabric scene? King: The Outdura brand was launched in the late 1990s. It was a part of Shuford Mills, which had been manufacturing textiles in the United States since the late 1800s. In 2010, Outdura was purchased by Sattler AG (Graz, Austria), the leading European performance textile manufacturer of solution dyed acrylic fabric. There is a natural synergy between the two organizations that has taken
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Outdura to the next level as part of the Sattler AG family of companies. All Outdura fabric is still proudly woven in North Carolina, as its reputation in the casual furniture industry continues to grow. What do you think performance fabrics have done for the casual furniture industry? King: In the indoor furniture world, which is my background, the focus is on the beauty and romance of the frame—the finish of the wood, the veneer. When it comes to outdoor furniture, the look and performance of the fabric is front and center. What has happened in outdoor fabrics, specifically over the past 10 years, is really quite profound. The basic outdoor solid colors and stripes have moved to an aesthetic that is much more of an indoor look, and the hand and texture has improved dramatically. As people look at the outdoor room as an extension of their living space, they are also expecting their outdoor furniture to look and feel more like indoor.
Reflections Sky
High-end performance fabric has raised the bar even more because it extends the life of a piece of outdoor furniture beyond what was ever possible in the past. Furniture has gone from having just a few seasons of life to upwards of 10 years. What sets Outdura apart? King: What sets our fabric apart is performance— it’s 100 percent solution dyed acrylic, not a blend of any other fiber or yarn. Solution dyed acrylic yarn is considered to be the gold standard for performance fabrics because the pigment is part of the fiber itself. This translates to a strong resistance to fading, which makes the color last substantially longer than something that’s yarn dyed or piece dyed. Outdura takes performance one step further with a proprietary finish that resists staining, mold and mildew, and adds extra water repellency. The construction of the fabric gives it superior abrasion resistance as
well. Our design process also sets us apart. We benefit from having an in-house team doing all the fabric design that is focused exclusively on the casual furniture industry, as opposed to chasing many different marketplaces. Outdura makes it a priority to create unique fabrics that don’t emulate what’s already out there. How important is research and development? How does that process work at Outdura? King: Research and development is very important when it comes to putting out a technical fabric. Outdura has the advantage of having strong R&D teams in Austria and the United States. We also have a quality control team at our Hudson mill that is constantly tracking, testing and monitoring our production to ensure that we are hitting the high-quality control standards that we have set for ourselves. When it comes to design, our Austrian and U.S. teams are constantly in touch and sharing ideas. Their inspiration is a unique blend of U.S. and European styling that gives our designs a distinct personality.
What do you see as the current trends in fabrics? King: As a nod to indoor fabrics, textures are where it’s at these days. Texture gives fabric more interest, not just in color, but in the variation of the yarns that are being used. We have some amazing textured fabric offerings. For example, our top-selling Rumor fabric (which has been in the line for a number of years) is constructed of bouclé yarn that gives fabric a soft, curly yarn appearance. Our proprietary marl yarn is a combination of two different colors that add rich depth and texture, like in our Storm fabric. As outdoor furniture frames are becoming more like indoor furniture (with more color variations), there is a growi ng demand for a wider variety of fabric colors to match. Outdura has recently extended its fabric color palette offerings to meet the demand. This past season, instead of coming to market with three- or four-color options per pattern, we introduced closer to 15 choices in many cases. Retailers look to us to stay on top of trends, so they have more opportunities to make every sale.
What Outdura fabrics are getti ng the best response from dealers and customers? King: Two of Outdura’s hottest fabrics this season are Reflections and Static— both of them are textural fabrics. Reflections is a dobby fabric that uses a variation in weave to infuse an interesting surface appeal to the fabric. The second, Static, reads as one color from a distance, but when you get closer, you notice the lush layers of color beneath the surface. These fabrics ha ve resonated with dealers because they offer an indoor fabric feel with performance. A new expectation has been set for outdoor furniture fabric, as many homes today are being constructed with a seamless flow from indoors to outdoors. Consumers are looking for fabrics to continue the same look throughout all living areas. These two fabrics are a perfect example. Is fabric an important tool to sell furniture? Why? King: One of the trends we are seeing, not just in outdoor fabric, but in the industry in general, is the need to customize or personalize furniture. People
don’t want to buy furniture and see the exact same pieces at their neighbors’ homes—they want something that is different and unique to their tastes. Fabric is a great way to bring uniqueness to a piece of furniture. When someone comes to a specialty retailer, they are looking for guidance as to the best product for their particular application, so knowledge of fabrics is important for salespeople. The big box doesn’t offer a breadth of fabric options, so that’s yet another differentiator for specialty retailers. People are willing to spend more for personalization and performance. What does the future hold for Outdura? King: We are excited about what the future holds for Outdura and solution dyed acrylic performance fabr ics. We are going to continue to put out what we consider to be the best performance fabric in the industry. We look to our talented design team to push the envelope on fabric designs that elevate the look of every piece of furniture, so retailers are proud to offer their customers Outdura.
Vintage Deepseating Group www.jensenleisurefurniture.com Circle Reader Service No. 43
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my turn This kamado, definitely not your average Joe, is poised to amplify its growth through new partnership. BY GREG THOMPSON
For perfect pizza crust, Kamado Joe’s highimpact ceramic stone distributes heat evenly and absorbs excess moisture
red-hot opportunity Eleven years ago, Bobby Brennan
honed his skills on a ceramic grill, also known as a kamado cooker. He wowed friends with tasty items, but knew he could build a better mouse trap. After numerous prototypes, he eventually developed the Kamado Joe, now a fixture in the intensely competitive kamado market. After a decade of steady growth at the Duluth, Georgia-based company, offers poured in from private equity firms looking to acquire what analysts called, “a rapidly growing designer, marketer and international distributor of premium kamado style ceramic grills, charcoal and accessories.” A year ago, Brennan and company accepted an offer from Dominus Capital, a New York-based firm ensconced in the specialty outdoor products space, which also includes investments in Masterbuilt Manuf acturing and Smoke Hollow. Change is never easy, but Dominus’ involvement has so far only buoyed the company. “The acquisition is a big opportunity,” says Cara Finger, chief marketing officer at Masterbuilt/Kamado Joe. “With private equity ownership, we now have the resources to grow the company through marketing and continued innovation. The partnership with Dominus and its larger business structur e will only further amplify our growth.” Kamado Joe continues to elbow its way into
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the ceramic grill space with its trademark red product and dedicated following of passionate consumers. Premium lump charcoal and related grilling accessories round out an attractive product family for independent, national, and online accounts. Founders Bobby Brennan and Kerry Coker ultimately reinvested alongside Dominus and Masterbuilt and continue to actively participate in the business. “With tremendous opportunities ahead, Kamado Joe has reached an inflection point in our growth story,” Brennan says. “Our partnership with Dominus will provide the strategic and financial resources we need to become the clear kamado category leader and emerging lifestyle brand.” “We are extremely excited about what Kamado Joe brings to our combined business,” adds John McLemore, founder of Masterbuilt. “Kamado Joe represents a best-in-class product with an equally impressive team behind it. Masterbuilt’s scale, coupled with Kamado Joe’s innovation, will allow us to continue providing consumers and distributors with the most comprehensive suite of products for their cooking and grilling experience.” Resources from Masterbuilt speci fically include a larger warehouse, more efficient shipping, and more sophisticated operations from the
The Kamado Joe Classic III features a new innovation, the revolutionary SlōRoller Hyperbolic Smoke Chamber insert
top down. “There was an overnight shift in operations that was brought to the table right away,” Finger says. “Masterbuilt also has a larger engineering and marketing group that we’ve been able to leverage.” A VeRy Good yeAR Finger confirms that 2019 has been a “very good year” and should, in fact, be the most successful year yet for Kamado Joe. Seven flagship grills offer different sizes, configurations, and capabilities that are resonating with consumers. This year’s most popular offering is the Kamado Joe Classic III, which includes a new innovation called the SlōRoller Hyperbolic Smoke Chamber insert. “Harnessing the power of cyclonic airflow technology to control heat and smoke, the SlōRoller insert is d esigned to perfect the taste and texture of food on low-and-slow cooks up to 500°F, and is easily swapped out for heat deflector plates when searing or grilling at higher temperatures,” Finger explains. “As with its
predecessor, the Classic II, it also features a thick-walled, heat-resistant shell that locks in smoke and moisture at any temperature.” The easy-open dome has a counterbalanced Air Lift Hinge and a precise Kontrol Tower top vent, while the large cooking surface underneath is crafted from commercial-grade 304 stainless steel. Additional proprietary Kamado Joe innovations that come standard with the Classic III include, “the 3-tier Divide & Conquer Flexible Cooking System with a stainless steel charcoal basket, heat-resistant, powder-coated aluminum side shelves, a premium heavy-duty rolling cart built of weather-resistant galvanized steel, and our Advanced Multi-Panel FireBox, and patented slide-out ash drawer for easy cleaning,” Finger says. Finger reveals that The SlōRoller technology actually came from a group of scientists and engineers at Harvard University, where Kamado Joe has a partnership. SlōRoller is protected by a patent and Kamado Joe shares joint intellectual property rights with its Ivy League partners. “People who buy Kamado Joe really want best-in-class innovation,” Finger adds, “and I think that’s what the Series III has delivered. It’s selling beyond our expectations.” Lower tech features may not have the Harvard cache, but they are no less desired when consumers are making choices. “Users are big on easy to clean, easy to
use, and we get a lot of bonus points for those types of features,” Finger says. “Customers are big fans of the ash drawer. It saves you a lot of time and effort in terms of cleaning your grill.” For ease of use, the Air Lift Hinge is “a big one,” precise ly because it “allows the grill to be lifted with one finger.” All of these standard features come with a fair amount of accessories, which comes down to a sales philosophy. Finger points out that customers “do get some accessories when they buy our grill” and “not everything is an add-on.” It’s an ethos that reduces sticker shock at the cash register and helps customers have a great experience from the beginning. “There’s value associated with buying a Kamado Joe. You get all the basics you need to get started without having to think, ‘Do I need this accessory or not?’” While customers can get started right away, Kamado Joe is not without its tempting add-on sales. One of the most popular is the DoJoe pizza oven. “You place it on the top of your grill and you’re able to close the grill,” Finger exp lains. “You just slide in your pizza. It’s very popular. The Joe-tissorie is also very popular. It’s a spit that you’re able to use with chicken or meat of choice that rotates over your grill.” Surfaces such as soapstone, ideal for cooking fish, are also doing well, and while it’s not technically an
accessory, Finger adds that “our charcoal is amazing.” Even those who don’t have a Kamado Joe will buy the charcoal that Finger describes as “incredible, oversized lump charcoal from Argentina.” All of the add-ons build a sense of loyalty, getting customers to come back to the store and buy incremental products as their needs expand. Once customers find their way through the doors, Finger acknowledges that there is an education gap within the kamado category. “Among consumers, there’s a misconception that ceramic grills are difficult to use, and that you have to have a really high skill level,” Finger says. “You do have to understand how to use it, and it’s a skill that improves over time. However, accessories like iKamand, our temperature-controlling fan, help users regulate temperature. And with access to information today, I think new people can get into ceramic grilling a lot more easily than they thin k and have a great experience.” As for all that intense competition, Finger acknowledges her competitors, but chooses to dwell only on what she and company officials can control. “For us, it’s more about deciding what you want to stand for,” she says. “With Kamado Joe, it’s all about remarkable product and a better customer experience. We’ve been quite successful by focusing on these two things, and we’re not going to shift away from that in the future.”
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product innovation Regency City Series San Francisco Bay gas fireplace
History in the Making WRITTEN BY MAURA KELLER
S
een by many as one of the most elegant and enduring brands within the hearth industry, Regency was founded by Robert Little just outside of Vancouver in 1979. At that time, a new decade was approaching, and many homeowners were renovating their homes and incorporating hearth products that enhanced their homes. According to Kyle Grant, director of marketing at Regency, when Little first started the company, he dreamed of creating high-quality products that stood the test of time. “It was this idea that led to our core competencies—service, quality and reliability,” Grant says. “Robert believed that our products should work right from the first time to the 1,000th time it was used, and if it didn’t, he wanted to make sure we were able to make it right—focusing on customer service and insisting on offering a lifetime warranty on all our products.” Little began his company by making wood stoves in the confines of a
small garage. Today, those humble beginnings have blossomed into a world-renowned manufacturing company, employing more than 400 employees. During the last 40 years, Regency has proven to be a world leader in the design, manufacture, and marketing of hearth products, working with more than 2,000 retailers ac ross North America, Europe, Asia, and Australia. The company has continued to deliver superior quality products and services, with a profound attention to detail. In fact, Regency prides itself on providing hearth products that exude the key attributes of high quality, clean burning efficiency, good value and beautiful aesthetics. With a North American manufacturing facility spanning over 240,000 squa re feet, Regency continues to embrace state-of-the-art technologies to create exceptional fireplace products that grace the homes of thousands of customers.
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Regency Alterra CF780 wood fireplace
Regency celebrates 40 years of manufacturing excellence. EXCITING NEW PRODUCTS As Grant explains, fireplaces have evolved from an essential part of every single home to a decorative appliance in many areas. “Fewer homes rely on their fireplace as their sole source of heat during colder months, instead opting to use a fireplace as a zone heater or add supplemental heat.” In addition to the transition in usage, environmental and economic concerns have required fireplaces to become more efficient—producing fewer emissions, and increasing efficiencies. Style also is paramount to hearth consumers. “More and more consumers are adding fireplaces as decorative appliances, and as such, they want their fireplace to match their home. As a result, Regency offers more customization and choice in available styles than ever before.” The fireplace is no longer simply a functional heater, but an integral design component of the entire room. Grant notes that people don’t just buy the fireplace, they buy the entire look. “Customization will continue to expand as consumers become more demanding of precise looks and want the ability to pick and choose features to get the fireplace of their dreams.” With a decades-long history, Regency has designed and manufactured some of the finest hearth products in the industry and their innovation continues to “wow” consumers and retailers alike. The company offers a full line of gas, wood, pellet and electric fireplace products including inserts, stoves, fireplaces and outdoor units.
Most recently, Regency introduced its Alterra CF780 wood fireplace, which is Regency’s largest portrait-style wood fireplace. Designed to showcase the dynamic ambiance of a wood-burning fire, the Regency Alterra CF780 is a magnificent and captivating focal point. With over 700 square inches of fire viewing area, an easy-to-operate design and smooth gliding guillotine-style door, this fireplace is guaranteed to leave a lasting impression. Regency Liberty and Horizon lines of gas inserts continue to make inroads within the hearth marketplace. Designed to fit into an existing masonry fireplace, Regency gas fireplace inserts are the most efficient way to fix a cold chimney draft, lower a home’s heating bill and update the look of a room. With sizes and styles to fit the majority of homes, homeowners can customize their favorite contemporary or traditional gas fireplace insert with Regency’s large variety of high-quality accessories. Every Regency gas fireplace insert is backed by the industry’s best warranty to guarantee quality, safety, and years of enjoyment. The City series is Regency’s flagship line of modern gas fireplaces. The City series’ patented glass safety barrier and Cool Touch Wall systems allow for the City series to be finished with almost any material imaginable right to the edge of the fire. TVs or artwork can be safely placed directly above the fire. These premium, large, linear built-in gas fireplaces provide the ultimate in design technology; all without the need for additional fans, ensuring that the City series can provide safe, comfortable heat
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product innovation
“Regency has always believed in investing to help our dealers be successful, because we understand that the foundation of our business is a strong, successful dealer network.” even during power outages. The City series offers stunning views of the fire through seamless glass and is available in multiple sizes and arrangements, including a three-sided bay fireplace, two-sided corner fireplace, and single-sided flush fireplace. Throughout the industry, the City series has become a designer’s dream. For consumers looking for electric fireplaces, the Regency Skope E195 electric fireplace is ideal. This 77-inch linear electric fireplace offers the warmth and comfort of a fireplace but with the convenience and beauty of electric. With 39 color combinations, a customer’s choice of fuel bed effects, and a modern clean aesthetic, this premium electric fireplace creates a beautiful focal point in any room. According to Grant, customization and choice are the biggest trends facing the hearth industry as consumers want to be able to pick and choose what their
fireplace will look like exactly to a point that the experts at Regency have never seen before. “The rise of communities like Instagram and Pinterest have led people to desire very specific looks and styles for their spaces and they need a fireplace that will fit into that aesthetic.” It’s important to hearth retailers to remember that consumers’ attention spans are shorter than ever, and their attention is being drawn in more directions than ever before. Therefore, to effectively reach their target market, retailers need to craft a comprehensive marketing strategy that incorporates many touch points in both the digital world and the physical world. To help hearth professionals work with consumers looking for the ideal hearth product for their homes, Regency offers a wealth of online resources including product videos, an idea gallery, and the Regency Fireplace Design Center. In
addition, to help retailers and dealers of Regency products, the company offers comprehensive turnkey marketing programs, in-depth technical training, and extensive sales support from dedicated territory sales managers, in-store and regional sales training, product feature sheets and videos. “Where many industries have transitioned solely to digital ads, the fireplace industry seems to enjoy a healthy mix of traditional and modern advertising placements,” Grant says. Regency’s marketing department is working hard at developing creative marketing programs that help dealers reach consumers wherever they are— online or in-home. As the demographics of the industry shift away from baby boomers and toward millennials, the way manufacturers and dealers reach and communicate with consumers needs to change. “Regency has
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always believed in investing to help our dealers be successful, because we understand that the foundation of our business is a strong, successful dealer network,” Grant says. “Their success will lead to our success.” As Grant explains, while it is becoming easier for smaller retailers to take on significantly larger competitors through targeted, local advertising campaigns, retailers are also having to keep up with new tactics, new channels, and rapidly changing trends. “At Regency, we are building sophisticated systems that allow us to manage the customer relationship offline, online, and across devices—all information we can share with dealers and give them all the tools necessary to make a sale,” Grant says. “Business owners have already so much to manage; having partners with strong dealer-focused marketing support can help lighten the load.”
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corporate profile
Los Altos collection by Tommy Bahama Outdoor Living
universalappeal Tommy Bahama shines as a proven brand for this global leader of upscale home furnishings. BY KIMBERLY RODGERS The Tommy Bahama Outdoor Living collection has
proven to be a great success and positive addition to the Lexington Home Brands (High Point, North Carolina) portfolio. Lexington, the powerhouse global leader in upscale home furnishings, first entered into a license agreement with the iconic lifestyle company in 2000 to sell Tommy Bahama Home. In 2011, Lexington extended the partnership to add the brand’s outdoor line, previewing eight new collections in 2012. “The opportunity to extend the brand into the outdoor category has greatly exceeded our expectations,” says Phil Haney, president and CEO of Lexington Home Brands. The relationship with Tommy Bahama has not only opened the door for Lexington to develop entirely new business relationships with outdoor specialty retailers, but it also gives existing indoor dealers and interior design accounts the opportunity to expand their reach into the highgrowth casual category. “Tommy Bahama is a proven and highly recognized consumer brand, whose design,
quality, and customization set it apart,” Haney says. Five new Tommy Bahama Outdoor Living collections were introduced in September at the Casual Market in Chicago: Key Largo, St. Tropez, Los Altos Valley View, Harbor Isle, and South Beach. This represents Lexington’s largest market introduction since the brand’s initial 2012 launch joining the current lineup of 12 collections. This year, Lexington was excited to showcase its Tommy Bahama Outdoor Living collections in a 10,000-square-foot showroom on the 15th floor of the Merchandise Mart. With its ideal location, natural light, and open floor plan, the space was essential to properly present the scope and scale of the 5 new collections along with a selection of current best-sellers. “The diversity of our assortment requires a showroom layout, which allows us to convey the unique styling aesthetic of each collection,” Haney says. Until this space became available, no other location on the main floor was able to accommodate the size and breadth
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South Beach collection by Tommy Bahama Outdoor Living
of the company’s assortment. “We were delighted that a large showroom space became available, which gave us the opportunity to showcase our line to a dedicated outdoor audience—a key differentiator for the Chicago Casual Market.” Furthermore, Haney notes, unlike the High Point Market, where the company has its primary showroom, the Chicago Casual Market draws key outdoor specialty retailers who only shop that market. Two of the company’s current best-sellers are Cypress Point Ocean Terrace and Royal Kahala Black Sands. “Interestingly, these collections represent two distinctly different design aesthetics,” Haney notes. Cypress Point Ocean Terrace features a casual woven design and
includes a curved sectional, which has been extremely popular. Royal Kahala Black Sands features more classic, traditional styling, crafted in cast aluminum with a rich, sophisticated finish. “In both cases, scale is important to the success of the collections, along with exceptional comfort and fabric customization,” Haney adds. Haney believes Tommy Bahama Outdoor Living offers the most diverse range of styling in the casual industry, paired with a brand name that has virtually universal consumer appeal. “There are a number of fine manufacturers at the upper-end who offer great styling; however, the designs are often very consistent.” In addition to unmatched name recognition and the most unique designs across a broad range of style cate-
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corporate profile gories, Haney points to the numerous other benefits for specialty retailers and design accounts to carry Tommy Bahama Outdoor Living that help give them a competitive edge. These advantages include unlimited upholstery customization (including COM capability), with three-week shipping on custom orders and immediate availability on non-custom items. There are no minimum special-order requirements. A key advantage for retailers is that all dining and occasional items are kept in inventory in North Carolina to enable quick shipment. In addition, there are 260 performance fabrics in the line featuring high-end designer looks. Haney adds, “We also offer the most luxurious cushioning in the industry along with larger-scale items to accommodate the growing size of today’s outdoor spaces.” With the motto, “Make Life One Long Weekend,” Tommy Bahama began in 1992, with a small idea. Today, the company, which was acquired by Atlanta-based Oxford Industries in 2003, has evolved into a global lifestyle brand that embodies an island-inspired
relaxing lifestyle. There are 160 retail locations, including 17 restaurants and bars. Beyond North America, the company’s reach extends to Tokyo, Sydney, Macau, Hong Kong, Singapore, and Dubai. An award-winning global leader in upscale home furnishings, Lexington Home Brands offers a diverse range of consumer brands. In addition to its Tommy Bahama Home and Outdoor Living collections, the company’s family of brands also includes Artistica Home, Barclay Butera, and Sligh. Lexington has enjoyed a partnership with Tommy Bahama that is approaching 20 years and $2 billion in retail sales. “It is one of the most successful and enduring licenses in the industry,” Haney says. “The ability for us to extend the indoor license into the outdoor living category was totally intuitive.” Lexington’s entrance into the casual market in 2012 was optimum in terms of timing since—from a design perspective—the outdoor living space was becoming more important to the consumer. “Affluent consumers were increasingly interested in making
investments in larger and more sophisticated outdoor spaces in which design offered a seamless transition from the indoor decor to their outdoor spaces,” Haney says. THE MILLENNIAL MARKET Targeting and capturing a new generation of buyers to move toward the purchase of quality, high-end product has been a growing concern for casual specialty retailers. This is especially true for the millennial generation (defined as those people born between 1982-2000 by the U.S. Census Bureau). Millennials now number 83.1 million and represent more than one quarter of the country’s population, according to 2015 U.S. Census Bureau estimates. In fact, the generation’s size now exceeds the 75.4 million members of the baby boom generation. Haney believes that chasing this segment is not necessarily an effective strategy. “This is especially true for millennials, who react negatively to marketing over-reach.” Marketing to millennials through social media can produce positive results. Even more critical is providing an excep-
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tional online shopping experience on a range of devices. “This group responds well to an intuitive and informative website, peer reviews, and the option of transacting either in-store or online.” In addition, older millennials— those in their late 30s and a likely demographic to buy higher end product—shop in stores more often than their younger counterparts. This is noteworthy for Tommy Bahama Outdoor Living products. “The ability to fully customize a look generally translates into a visit to a retailer who can offer design assistance, which is perceived as a significant added value to the consumer,” Haney says. For an upper-end product like quality furniture, the primary trigger for purchase is home ownership, education, and household formation. “We are seeing all three of these elements taking place with the oldest members of this group,” Haney says. “Having had the experience with disposable, low-quality furniture, they approach the purchasing decis ion with a more pragmatic, longerterm view, and we are seeing very nice levels of engagement.”
The Guggenhil Residence, Colorado, design by KA DesignWorks, photography by Dallas and Harris
REDISCOVER DESIGN Show your clients the world of limitless possibilities with an Ortal fireplace. At Ortal, we are committed to nurturing the architect and design community and continue to grow as a resource, referring more professionals to your showroom. Bring visions to life and learn why industry professionals prefer Ortal. Circle Reader Service No. 53
1 844-ORTAL-HEAT 8421 Canoga Ave Canoga Park CA 91304, USA www.ortalheat.com
insight • infratech Infratech heaters can be conveniently operated from a smartphone or tablet
When there’s a nip in the air, Infratech’s environmentally friendly heaters warm up the patio. BY CHERISE FORNO
extend the Infratech SL-Series Slimline
For more than five decades, Infratech
(Gardena, California) has delivered high-quality electric infrared heaters that are stylish, efficient, and environmentally friendly. Infratech has been a leader in infrared technology since it first set out to design and manufacture commercial-grade electric infrared heaters for the automotive industry to cure paint. Over the years, the company has broadened its focus and continued to improve and expand its product offerings to include residential and commercial heat applications. “Over 20 years ago, we took our understanding of infrared heating and pioneered its use for outdoor comfort heating,” says David Arnold, director of sales. “Infratech offers the widest array of mounting options, color choices, and builds the most sophisticated control systems available.” The design of Infratech heaters is both thoughtful and aesthetically pleasing. Flush, pole, wall, and ceiling mounts allow their products to adapt to any configuration. “Our flush mount option is popular because of its unobtrusive style and does not block your views,” Arnold says. Infratech focuses on creating practical heaters with numerous customization and control options, from on/off switches to comprehensive systems that operate timers and zone heating. “Infratech knows controlling the heat is the key to keeping you comfortable on cool evenings,” he says. “That is why we offer three separate custom controls.” These include a Home Management System
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season
that works seamlessly with any Smart Home System such as Lutron, Crestron, and Control4, so it can be installed and operated with ease. Infratech’s Universal Control Panel can dim, zone, and set Infratech heaters to operate on timers.
“This panel works with any dimmer switch to give you Bluetooth remote functions and voice command,” Arnold says. “Only Infratech allows you to control the heaters along with the ability to use Bluetooth apps and even voice command, such as saying, ‘Alexa, dim my heaters to 62 percent.’” Infratech has taken some of its most popular stainless steel heaters and elevated them. Its
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Infratech flush-mount outdoor heaters are easy to install, beautiful to look at, and add warmth when the temperature drops
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insight • country lane gazebos Country Lane Gazebos’ 14x12-foot vinyl traditional pavilion
Under Country Lane Gazebos (Lancaster County,
Pennsylvania) has built a legacy of creating custom-built gazebos, pergolas, and pavilions with the expertise of a family-run business that partners with highly skilled employees. “Our team strives to create these handcrafted pieces to exceed expectations and fulfill the dream of the homeowner,” says Tara Clevenstine, marketing manager. Since Samuel Stoltzfus began building gazebos with his brothers on their family farm in 1994, Country Lane Gazebos has combined traditional craftsmanship with state-of-the-art woodworking equipment to create beautiful and strong shade structures for customers throughout North America. Their easy-to-assemble kits have also been shipped around the world to places in Europe, Asia, and Africa. “We are proud of our heritage ,” Clevenstine says. “Our skilled Amish craftsmen have multiple years of experience and a strong work ethic.” Country Lane’s attention to detail extends to all of its collections as it responds to customers’ desires and needs. Its Pavilion Collection remains very popular as people use these stylish shade structures to enhance their outdoor spaces that include kitchens, firepits, and fireplaces. “We are finding that more people enjoy creating a full outdoor living space for entertaining and relaxing under,” Clevenstine says. “Our Vinyl Traditional, Hampton, and Alpine Pavilions continue to impress homeowners.” This year, Country Lane Gazebos released its Wood and Vinyl “A” Frame Pavilions to satisfy the demand for classic shade products. “Customers have been requesting a more traditional-style A-Frame continued on page 97
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Country Lane’s stunning gazebos and pergolas provide shade protection with eye-catching designs. BY CHERISE FORNO
A rectangular vinyl gazebo with Baroquestyle spindles
under the sky... natures light
VISIT US AT HIGH POINT MARKET
2800 CRESTWOOD BOULEVARD
AT THE SUITES AT MARKET SQUARE
IRONDALE, ALABAMA 35210
OCTOBER 19
TH
- OCTOBER 23
WWW. PEAKSEASONINC . NET
RD
BOOTH: M-2019
1.866.606.6330
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last word Sadie rectangular dining table with orbiting bowls
a better
value
With a focus on its supply chain, Plank & Hide offers even greater profit margins to its retail partners. BY KIMBERLY RODGERS
Plank & Hide Co. (Cincinnati, Ohio)
entered the casual industry six years ago with a fresh approach to outdoor furniture, which both retailers and consumers alike quickly embraced. Erik Mueller, founder and CEO, had a distinct mission when he started the company. “My goal was to bring the casual industry new, innovative, value-driven product that helped retailers maximize volume while providing extra value for the consumer as well.” Certainly, Mueller has met his goal. In only a few years, Plank & Hide has become a star player in the industry with its diverse lineup of outdoor living products. This includes dining and seating collections in beautiful, on-trend designs. Additionally, Plank & Hide is one of the first manufacturers to bring form and function to the casual industry by offering firepits and accessories, which combine unmatched style with remarkable practicality. Every year, since its inception, Plank & Hide has introduced several
new collections. Operating under this business model has kept the line fresh while continuing to provide retailers an exciting array of new choices. Although the company has presented a few recently developed items and reintroductions this year, it has recently shifted its main focus to improving production capabilities. “Our goal was to provide an even better value to Plank & Hide’s retail partners,” Mueller says. “We spent the better part of this last year focusing on the supply side of the business,” he says. “This includes all elements in the supply chain, and lowering overall production costs, while maintaining our same stringent quality-control standards.” Undoubtedly, Plank & Hide has always kept its eye on the supply side of the business. However, spending dedicated time on supply chain operations puts the company in the position to provide its core lineup of products at a much better value proposition to its retail partners and ultimately the consumer. “For five years, we had introduced
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Nevis rectangular functional firepit
an abundance of new product every season,” he says. “This has put Plank & Hide out in front of the market in terms of new designs, development, and creative thinking in the industry.” This past year, even before the announcement of tariffs on many goods from China, the company turned its energies to increasing value for retail partners on several products with high turns. “In order to do this, we needed to make sure that quality controls were in place and then drive any pricing opportunities lower.” The company was fortunate to have this strategic plan already in place prior to the first round of tar-
iffs, Mueller says. “We did all this pre-tariff so our timing happened to work out once the impact of the first, second, and third round of tariffs hit.” Despite a 25% levy on some furniture products and components, he notes Plank & Hide ended up in a premium position for its dealer base coming to 2019 markets. “We continue to offer the same focus on quality and style we have become known for and now we can substantially offer more value from a price standpoint this year over 12 months ago— even with tariffs.” Working on supply chain efficiency continued on page 97
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casual market roundup
Stoers
Show S
pecialty retailers in the casual furniture industry packed the showroom floors of the Merchandise Mart on Sept. 10-13 to attend Casual Market Chicago. Manufacturers exhibiting at the show displayed stylish furniture collections that attendees praised for their innovative construction, decorative embellishments, and ultra-comfort features. Popular looks included modern farmhouse style, mixed-media construction, embellished tabletops, woven pieces with thicker/wider weaves, furnishings made from recyclable materials, dining table benches, and poufs. Although grays, blues, and greens were the dominant colors throughout the furniture showrooms, bright colors, patterns, and neutrals were also apparent in fabrics, rugs, and other accessories. Firepits, fire tables, long-burning candles, and lanterns were also popular. Pictured here are some of the show’s exceptional exhibitors. We appreciate their contributions to the outdoor furnishings industry, as well as their support of our magazine!
Jensen Leisure Furniture From left: Hlodver Olafsson, Jessica Ruff, and Eric Parsons
Frankford Umbrellas Kristina Mendenhall and Laura Dudley
Gensun Jan Trinkley and Lisa Zhou
California Umbrella Abraham Ma and Bryan Sanches
InsideOut Performance Fabrics Martha Clifton and Jill Harrill
Klaussner Outdoor Gary McCray and Teresa Buelin
Country Lane Gazebos JD Lapp and Pete King
The Outdoor GreatRoom Company From left: Gerry Shimek, Hilary Reynolds, and Renee Schmitz
Bambrella Cameron O’Conner and Gary Ecoff
Real Flame John Ridgeway
Peak Season John DiOrio and Lauren Bryant WRITTEN BY CAROL DAUS
PHOTOGRAPHS BY ROB BAKER
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Patio Renaissance Albert Lord and Mark Gorr
Portica by Sunvilla Christy Peterson and Matt Weiss
C.R. Plastic Products Meaghan Robinson
Tropitone Frank Verna
Kingsley Bate Clay Kingsley
Outdura/Sattler Ulrich Tombuelt
Veranda Classics by Foremost From left: Robert Taunton, Hennie Yeh, Tim Krzysic and Jim Sica
OW Lee From left: Leisa Rogers McCollister, Brenda Pereyda, and Terri Rogers
Lloyd Flanders Dudley Flanders
NorthCape Kim Golson
Tommy Bahama Outdoor Living Robert Stamper and Philip Haney
Lovinflame Allen Phan
Agio Mike Gaylord
Sunbrella From left: Greg Voorhis, Emily Robinson, Allen Gant III, and Alexis Maklakoff
ICFA and Patio & Hearth Products Report From left: Kimberly Rodgers, Carol Daus, Tony Ramos, and Jackie Hirschhaut
PATIOANDHEARTHPRODUCTSREPORT.COM 61
casual market roundup
Windward Design Group From left: Christine Krasley, Rachel Peace, Carrie Morales, Rod Krasley, and Dawn Shaw
POLYWOOD Megan Pierson and Anji Metzler
Treasure Garden Margaret Chang
Winston Layne Koldewyn
Les Jardins Alex Farzaneh
Outdoor By Design Bill Brown Jr.
The Hammock Source From left: Lisa Monterroso, Marty Walsh, Jay Branch, Walter Perkins III, Brett Guarino, and Reid Roney
Para Tempotest Jeff Jimison
Ratana Godfrey Leung, David Leung, and Joanna Leung
CabanaCoast Lindsay Liepold
Telescope Casual From left: Henry Vanderminden IV, Paul Woodruff, Matt Pisani, Bill Vanderminden, Kait Warren, James Lamb, Sarah Warren, Stephanie Loomis, Sara Brown, Chris Ettori, and Carl LeddickÂ
Plank & Hide Chris Probst
Ebel From left: Mark Bottemiller, Kristy Ebel, Kai Ebel, Sierra Kakareka, and John Powers
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what’s new
6
Hot Products to SELL NOW couristan Appealing to the creative eye, the Timber collection adds the perfect finishing touch for outdoor and indoor spaces. UV stabilized, this all-weather collection is built to last, and is mold, mildew, and water resistant. Made from 66% Courtron Polypropylene, 22% polyester, and 12% polyester-chenille, its over-tufted yarns create a unique textured appearance in each transitional design. Sizes include: 2’2” x 4’3”, 3’9” x 5’6”, 5’1” x 7’6”, 6’4” x 9’6”, 7’7” x 10’9”, 2’6” x 7’6” runner and 7’10 round. Pictured here: Namur/Rust (8945/0817). Contact: (800) 223-6186 or www.couristan.com. Circle Reader Service No. 101
enviro Enviro introduces the new Victorian Cast Iron Face. This option has a historic visual aesthetic, thanks to the high-quality cast iron surround complemented by classically ornate detailing. The beautifully crafted Victorian Cast Iron Face is compatible with the Q1 in either a fireplace or fireplace insert configuration. It is also compatible with a rear panel that can reduce the installation depth to only 13 inches. Contact: (250) 652-6080 or www.enviro.com.
bull outdoor products The Bull Outdoor gas-fired pizza oven offers the same great features of wood-fired ovens but with the added convenience of cooking with gas. This hot seller can be fueled using propane or natural gas (with a conversion kit) and because it is fueled using gas, it doesn’t require the ash cleanup that is associated with wood-fired counterparts. Contact: (800) 521-2855 or www.bullbbq.com. Circle Reader Service No. 105
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the hammock source Introducing the brand-new collection of outdoor furniture from Hatteras Hammocks. Elegantly styled with clean contemporary lines, this new collection will give your customers the luxury outdoor lifestyle they’ve been looking for. It is made with Durawood, a nonabsorbent synthetic lumber that makes outdoor furniture virtually maintenance-free and indestructible. The collection also features a lifetime warranty, mortise-andtenon joints, and marine grade 316 stainless steel hardware. Pictured here: Hatteras Outdoors glider. Contact: (800) 334-1078 or www.thehammocksource.com. Circle Reader Service No. 103
valor fireplaces peak season New for 2020 from Inspired Visions, the Brookside collection is inspired with a relaxing aesthetic and traditional styling. This collection is showcased in twisted wicker and cast aluminum designs, which features beautiful hand craftsmanship with custom finishes reminiscent of old-world sophistication. The primary finish “saddle” blends elegantly with the soft undertones of the hand-twisted wicker. Contact: (866) 606-6330 or www.peakseasoninc.net.
The all-new H3 gas fireplace is a popular addition to Valor’s Horizon product family. The H3 offers a slim engine design that’s engineered for new construction installs, or the growing trend to remove and replace outdated, inefficient wood and gas fireplaces. We’ve created a relaxing, radiant fire within the firebox that will create a beautiful ambiance in any living space. With three unique fuel beds, seven liners, and four fronts, the H3 can accommodate any design style while providing efficient, radiant warmth. Contact: (800) 468-2567 or www.valorfireplaces.com.
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Product Profiles Lake House
Northstar Keg Fridge
Inspired by the grand lake resorts of the northeastern United States, the Lake House collection features a hand-brushed, white-washed finish and contemporary feel. The lightweight, rust-free aluminum frames and premium, durable Sunbrella fabrics ensure years of trouble-free comfort and style. With its clean lines, modern mix of dining, seating and outdoor living pieces, customers can create a unique setting for gathering and entertaining. Contact: (888) 997-7623 or www.apricityoutdoor.com.
Northstar fridges (all models) can be outfitted with a factory-installed BrewMaster draft beer dispenser system with tap dispenser, coupler, connections, CO2 cylinder, retroflame splash plate and drip tray. Fridges are available in nine retro-inspired colors along with more than 1,200 custom colors. Contact: (800) 295-8498 or www.elmirastoveworks.com. Circle Reader Service No. 110
Post and Panel System (PPS)
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New Counter Height Products
New for 2020, the counter height stool and chair provide the ultimate in comfort and worry-free outdoor seating. Available in 14 premium plastic frame colors including the new Light Grey/Slate Grey two-tone combination. These products are heavy and built to withstand all weather conditions. Contact: (800) 490-1283 or www.crpproducts.com.
Danver’s Post and Panel System (PPS) is designed to meet the distinctive needs of common areas in the multifamily or commercial environment. While providing countertop space without unwanted storage, the PPS maintains the aesthetics of traditional cabinetry. The panels are powder-coated stainless steel for durability, yet easily replaced in the event of damage often associated with common areas. Seamlessly integrated with Danver cabinets, PPS provides a cost-effective and flexible design option. Contact: (203) 699-6816 or www.danver.com. Circle Reader Service No. 111
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Coyote Outdoor Living’s Portable Gas Grill
The Coyote Portable Gas Grill is made of superior quality 316 marine grade stainless steel and includes Coyote’s signature grate as an added enhancement. The product can be used with either a 20-pound propane tank or a small disposable propane tank and has up to 20,000 BTU of output. This model comes with an adapter for smaller tanks and a cover is also available. The new Coyote portable gas grill fulfills a need in the industry for a high-end compact product perfect for boaters, tailgaters, road trip enthusiasts, and for those with reduced patio space. Contact: (855) 520-1559 or www.coyoteoutdoor.com.
The Ventless Fireplace series is the definition of energy efficiency, flexibility, and space management. Designed to keep the heat with your home, homeowners will find their perfect fit, whether indoor or outdoor. Complete with multisided availability and endless customization possibilities, the Vent-Free series is the perfect blank canvas for any space. Contact: (800) 642-2920 or https://earthcore.co.
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Isokern Series: Vent-Free
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product profiles Gateway Series Wood Stoves
Sofia
Sofia transforms any outdoor living space into a composed and sophisticated retreat. The curves of the aluminum extrusions, enhanced by durable composite wood blend textures, provide comfort and structure to the hip Sofia profile. As its popular sister-collection Penelope continues to trend upward, the reception of the soft, earthy driftwood and taupe tones of the Sofia collection is strong—particularly with the maintenance-free crowd craving stylish practicality. Contact: (610) 705-8808 or www.alfrescohome.com.
Introducing the Gateway Series, a new line of wood-burning stoves all meeting EPA 2020 standards. Gateway Series stoves feature a standard no mess ash pan, simple one-lever control, and an air wash system to allow for easy operation and maintenance. Several sizes and style options are offered. Available through Empire Stove dealers. Contact: (800) 851-3153 or www.empirestove.com.
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TECNO by Brown Jordan Outdoor Kitchens
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TECNO is a Euro-inspired luxury outdoor kitchen line by Brown Jordan Outdoor Kitchens, crafted from stainless steel for durability and powder-coated for a beautiful and a virtually maintenance-free finish. Features include a sleek frameless design, single-height façade, and nested, soft-close drawers with integrated pulls that accommodates a variety of appliances and configurations. TECNO is the result of an ongoing collaboration between Brown Jordan Outdoor Kitchens, Dekton by Cosentino and Daniel Germani Designs. Contact: (203) 626-5625 or www.brownjordanoutdoorkitchens.com. Circle Reader Service No. 116
New Slim Profile Rectangular Firepit
Nothing warms up a backyard living space like a Bull firepit. The 35,000 BTU burner puts out an impressive amount of heat and comes in a variety of colored rock or stucco. The Slim Profile Rectangular Firepit is also prefabricated so it can be placed anywhere in your yard, and it is available in either natural gas or propane. Contact: (800) 521-2855 or www.bullbbq.com. Circle Reader Service No. 114
EGG Genius Interactive Temperature Controller
The Wi-Fi-enabled EGG Genius effortlessly controls the temperature of your EGG through your smartphone, tablet, or computer. Remotely manage and monitor cooking temperatures for worry-free cooking, monitor the temperature of up to three meats at a time, view graphs of your cooks … and even receive alerts when your cook is finished or when the EGG temperature is too high or low. Contact: (770) 938-9394 or www.biggreenegg.com. Circle Reader Service No. 117
Founders Series by Louisiana Grills-Premier
Joe Traeger, the founder of the original pellet grill, and Dan Thiessen, an accomplished innovator in the pellet grill industry, have worked together to create the Founders Series. The revolutionary collection comes equipped with a digital Smart Touch control pad with Wi-Fi and Bluetooth connectivity, allowing you to smoke and grill smarter with Smart Smoke. Built with heavy duty 14-gauge steel, a 21.5-inch extra-large barrel, and finished with stylish anodized black handles with red accents, the Founders Series Premier will transform your outdoor culinary experience. Contact: (877) 303-3134 or www.louisiana-grills.com/foundersseries. Circle Reader Service No. 118
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product profiles
Glenwood Firepit Dining
Isopanel: Modular Outdoor Kitchen
Isopanel Modular Outdoor Kitchens allow you to build an entire kitchen in less than a day. Each panel only weighs 100 pounds, so they’re easily moved when assembling. These panels can be configured to any outdoor kitchen configuration using the Isopanels and the proprietary clips. And just like with Isokern Outdoor Fireplaces, Isopanel Modular Kitchens can be customized and finished any way the homeowner desires—whether it be brick, stone, stucco, tile or veneers. Contact: (800) 642-2920 or https://earthcore.co.
Giving homeowners elevated, trending designs to create fabulous outdoor spaces is at the top of retailers’ priority lists. Apricity, by Agio, was created to give specialty retailers access to innovative new looks and quality designs inspired by top industry designers. The Glenwood firepit dining group epitomizes Apricity’s offering with its show-stopping fire feature and a trend-setting mix of traditional and bench seating. Discover the light and warmth that is Apricity. Contact: (888) 997-7623 or www.apricityoutdoor.com. Circle Reader Service No. 122
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Sunbelievable
Solution-dyed acrylic fibers and an exceptionally fine solution-dyed polyester warp produce a luxuriously soft, intricately patterned fabric that is amazingly durable, stain-resistant, and cleanable, even with bleach. Botanical Collection t-b; Catamaran (Bouclé) in Spring; Copacabana in Leaf; Sand Dollar in Aqua. Contact: (336) 210-2630 or www.sunbelievable.com.
New Tofino Modular Deep Seating Collection
New for 2020! The modular Tofino Deep Seating collection is simple, sleek, contemporary and offers multiple modular configurations to accommodate any outdoor space. Versatile in its design and aesthetic, this refined deep seating collection will look beautiful for years. Available in five premium recycled plastic frame colors and 30 Sunbrella performance fabrics. Contact: (800) 490-1283 or www.crpproducts.com. Circle Reader Service No. 123
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Gensun’s New Treviso Collection
Cape Collection
Meticulously designed, the Cape collection by Couristan boasts a high-low structured weave, featuring 100% Fiber-Enhanced Courtron Polypropyelene. Since this beautiful rug is water, mold, and mildew resistant, as well as UV-stabilized, it provides durable performance in frequently used spaces both inside and outside the home. Sizes include: 2’x 3’7”, 3’11” x 5’6”, 5’3” x 7’6”, 6’6” x 9’6”, 7’10” x 10’9”, 2’3” x 7’10“runner, 2’3” x 11’9” runner. Contact: (800) 223-6186 or www.couristan.com. Circle Reader Service No. 121
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True to its transitional style, the Treviso collection focuses on the delicate interplay and impeccable transitions between its lines and materials. The hallmark of Treviso is how the elegant back casting flows effortlessly from aluminum to wicker, creating a comfortable, form-fitting back contour. The combination of these beautiful transitions and thoughtful use of materials makes Treviso an elegant choice for any space. Contact: (866) 964-4468 or www.gensuncasual.com. Circle Reader Service No. 124
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product profiles Kalysto
AEI/Gensun Outdoor Kitchen AEI Corporation (Irvine, California) and Gensun (Rancho Cucamonga, California) are introducing the PGS Legacy/Gensun quick ship grill/island program. The PGS Legacy Newport (30-inch) and Pacifica (39-inch) grills are beautifully integrated into the all-aluminum Gensun designer islands with durable all cast aluminum tops. PGS grills feature the exclusive PGS Fuel Stop (patent pending) one-hour gas shut-off/timer. Contact: (949) 474-3070 or www.aeicorporation.com.
Create an instant bright spot without taking up valuable surface space with the lightweight and compact Kalysto Table Light. An aluminum frame in space gray, pivoting handle, tapered base and metal mesh panels on each side give this new solar lantern from Les Jardins Solar a utilitarian edge. Kalysto’s petite silhouette measures at approximately 8 inches tall, making the table lamp a perfect low-profile lighting solution to blend into your outdoor tablescape. Combined with an autonomous V2 250-lumen solar module and a motion sensor that helps conserve energy usage, this product will light up outdoor gatherings and events for hours. Contact: (213) 745-8883 or www.lesjardins.com. Circle Reader Service No. 128
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Big Green Egg Modular Nest System
Build your outdoor kitchen one step at a time with the new Big Green Egg Modular Nest System. Start with an EGG Frame, then add to your custom EGG display with Expansion Frames or a watertight cabinet and your choice of beautiful and functional Acacia Wood, Distressed Acacia, or Stainless Steel inserts. Contact: (770) 938-9394 or www.biggreenegg.com. Circle Reader Service No. 126
Gensun’s New Lirah Collection
Fresh, light, and a little sassy, Lirah’s composition is a transitional collection composed of a cast and extruded frame accented with a rope of soft-braided polyester around a strong textilene inner core. The dining cushions are designed to accentuate the airiness of Lirah and gives the opportunity for a true designer statement. Have fun combining colors and patterns that complement or contrast the deep seating. Lirah—a prelude to your outdoor respite. Contact: (866) 964-4468 or www.gensuncasual.com. Circle Reader Service No. 129
Quadra-Fire Pioneer III
This EPA 2020-certified wood-burning fireplace sets new standards for high performance and easy operation. The Pioneer III’s classic Quadra-Fire Four-Point Burn is viewed through an impressive 341-square-inch, cast-iron glass door available in an arched or rectangular version. Teamed up with Smart Burn Technology, which automatically controls the amount of air coming into your fire, the Pioneer III delivers the performance and easy operation you expect from a Quadra-Fire wood-burning fireplace. Contact: (800) 926-4356 or www.quadrafire.com. Circle Reader Service No. 127
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Vent-free Coal Basket Hargrove’s new vent-free coal basket takes the beauty of the coal basket almost anywhere. It features hidden controls, a main-burner flame and glowing coals, and a 19-inch front width. It’s great for small fireplaces. Contact: (800) 725-4166 or www.hargrovegaslogs.com. Circle Reader Service No. 130
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product profiles Archway Series Wood Inserts
Coyote Outdoor Living’s Electric Grill with Pedestal Stand
The Archway Series is a new line of woodburning inserts all meeting EPA 2020 standards. Archway Series’ inserts feature a standard blower, simple one-lever control, and an air wash system to allow for easy operation and maintenance. Several size and style options are offered. Available through Empire Stove dealers. Contact: (800) 851-3153 or www.empirestove.com. Circle Reader Service No. 134
The Electric Grill on a Pedestal Stand, made of superior-quality 304 stainless steel, has a sleek, attractive silhouette and a 156-square-inch cooking area. For the city dweller, condo owner or those with reduced space, this high-end compact grill allows an enhanced outdoor living experience. Additionally, the Electric Grill comes with an exciting feature that doesn’t require your immediate attention; a timer that shuts off automatically and doesn’t overcook your food. There is a warming rack, and a spatula, tongs and a cover are included. Contact: (855) 520-1559 or www.coyoteoutdoor.com. Circle Reader Service No. 131
Hatteras Outdoors Adirondack Chairs
Introducing the brand-new collection of outdoor furniture from Hatteras Hammocks. Elegantly styled with clean contemporary lines, this new collection will give your customers the luxury outdoor lifestyle they’ve been looking for. It is made with Durawood, a nonabsorbent synthetic lumber that makes outdoor furniture virtually maintenance-free and indestructible. The collection features a lifetime warranty, mortise-and-tenon joints, and marine grade 316 stainless steel hardware. Contact: (800) 334-1078 or www.thehammocksource.com. Circle Reader Service No. 132
Heat & Glo MEZZO
You’ve never experienced modern design like this. Clean. Discreet. Luxurious. If you need a small or large modern gas fireplace, the MEZZO is available in 36-, 48-, 60-, and 72inch sizes, single-sided and see-through. Recent enhancements now enable a TV to be placed just 12 inches above the fireplace without a mantel. And a standard touchscreen remote makes operating the MEZZO simple, smart, and safe. It’s modern design, redefined. Contact: (888) 427-3973 or www.heatnglo.com. Circle Reader Service No. 135
DB Prime Wi-Fi
Hearth Products Controls is broadening the field of outdoor gas fireplaces by introducing a new line of outdoor gas fireplace burners. Ideally suited for retrofit or new construction applications, these outdoor fireplace burners come in two distinctive styles: A dual-step burner in two sizes and a linear burner that comes in six sizes (up to 87 inches long!). Contact: (877) 433-7001 or www.hpcfire.com/new.
The new line of Prime grills has been built even smarter and stronger. The 12V direct power design provides better temp control, greater pellet fuel economy and faster startups. With micro-adjustment capability in the variable-speed fan and auger motor, you can maintain more consistent grill temps. With the grill and pellet view windows, you can keep an eye on your food without letting your smoke escape and monitor your pellet supply. With a 13.5-inch peaked lid and 458 square inches of grill space, you can cook anything from seven racks of ribs to a standup turkey and monitor multiple food temps with dual meat probes. Contact: (800) 603-3398 or https://greenmountaingrills.com.
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Outdoor Fireplace Burners
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couriistan.com | 800.22 23.6186 Circle Reader Service No. 75
product profiles
The Founders Series by Louisiana Grills – Legacy
Constructed with 304 stainless steel and a double-lined lid and barrel, the Founders Series Legacy will add a timeless look to any backyard. This collection—created by Joe Traeger, the founder of the original pellet grill, and Dan Thiessen, an accomplished innovator in the pellet grill industry— features a digital Smart Touch control pad with Wi-Fi and Bluetooth connectivity, allowing you to smoke and grill more effectively with Smart Smoke. Contact: (877) 303-3134 or www.louisiana-grills.com/foundersseries. Circle Reader Service No. 137
C & CD Series Electric Radiant Heaters
Enjoy your outdoor entertaining space even in the cooler months with Infratech’s low profile C & CD series outdoor electric radiant heaters. This new heater series comes in eight standard colors and offers a pleasing, streamlined look featuring floating mounting brackets and 304 stainless steel. Infratech proudly manufactures all heaters and controls in the U.S. Contact: (800) 421-9455 or www.infratech-usa.com. Circle Reader Service No. 140
JB Prime Wi-Fi
Astria Compass
The Compass linear direct vent gas fireplace offers a clean faced, low-profile design that is just right for contemporary and transitional spaces. Its sleek opening provides an exceptional view of the gently dancing flames rising through the beautiful reflective black glass floor media. Reflective black porcelain interior liner, heat circulating blower, remote and wall controls are available as optional accessories, making the Compass Series a smart choice. Contact: sales.info@ihp.us.com or www.astria.us.com. Circle Reader Service No. 138
The new Prime grills have been built even smarter and stronger with a 12V direct power design that provides better temp control, greater pellet fuel economy, and faster startups. The micro-adjustment capability in the variable-speed fan and auger motor allows you to maintain more consistent grill temps. With the grill and pellet view windows, you can keep an eye on your food without letting your smoke escape and monitor your pellet supply. A 13.5-inch peaked lid and 658 square inches of grill space means this workhorse can cook anything from a dozen racks of ribs to a small whole hog and monitor multiple food temps with dual meat probes. You can also control and monitor your grill from the couch or on-the-go with GMG Smart Control. Adjust and monitor your food temp from your phone with the GMG App. Contact: (800) 603-3398 or https://greenmountaingrills.com. Circle Reader Service No. 141
Sunbelievable
All Sunbelievable patterns were designed to coordinate beautifully in colors that recall soft rain, fresh citrus, and many other resplendent hues inspired by nature. Unbelievable performance plus unsurpassed elegance. Rain Collection t-b; Stormy in color, Rain; Neptune in color, Blueberry; Club Med in color, Blueberry. Contact: (336) 210-2630 or www.sunbelievable.com. Circle Reader Service No. 139
Fireview Wood-burning Cookstove
Blending antique-inspired style with modern features, the Fireview wood-burning cookstove is not only an eco-friendly cooking appliance, but also serves as a high-output room heater and recreational fireviewing stove. Optional gas side burners provide additional versatility. Contact: (800) 295-8498 or www.elmirastoveworks.com. Circle Reader Service No. 142
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product profiles
Boheme
Boheme takes design inspiration from the ever-popular Bump lantern in the Les Jardins Solar lineup and makes it even more accessible. Featuring an integrated “value designed” solar panel, Boheme is characterized by a rotomolded tapered 360° diffuser shell, crafted from the same durable plastic material that kayaks are made of. A soft leather-like handle strap keeps it lightweight and playful. The lantern is fully dimmable, but also harnesses the use of solar power or a plug-in USB port to recharge the storage cells so you can keep it moving with you, with or without the sun. Two sizes are available: The large version generates 500 lumens for approximately 2 hours and the small version generates 300 lumens for approximately 2 hours. It’s the perfect introduction to the solar LED world. Contact: (213) 745-8883 or www.lesjardins.com.
Hixon Collection
NorthCape’s Hixon collection makes its debut with sturdy aluminum framing in Gunmetal gray with arms and tabletop surfaces in PolyTuf by Tangent. In addition to providing mixed-media appeal, Hixon’s minimalist design also allows the cushion fabric to shine. NorthCape offers quick ship cushions for the Hixon collection in a variety of Sunbrella fabrics. Contact: (708) 563-2890 or www.northcape.com. Circle Reader Service No. 146
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Ready to Finish Small Tank Series
These units from Hearth Products Controls are unfinished to allow the customer to finish with stone, veneer, or stucco to match their surroundings. Units are available in round, octagon, square, and linear shapes. Housings take the guesswork out of enclosure construction—especially with the difficult round and octagon shapes and the added bonus of being Small Tank CSA Certified. Contact: (877) 433-7001 or www.hpcfire.com/new.
Enviro Fireplace Builder
Enviro offers a wide variety of burner choices and aesthetic design options to help create the perfect fireplace for your home. Today, this process has been made even easier with the new Enviro Fireplace Builder. Go to enviro.com/resources/fireplace-builder and get started building the fireplace of your dreams. Contact: (250) 652-6080 or www.enviro.com Circle Reader Service No. 147
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Outdoor Grilling Island from Memphis Functional and elegant, this turnkey outdoor kitchen includes a topof-the-line Memphis Pro or Elite Built-in grill and is a great option for outdoor cooking enthusiasts looking for a grill island or outdoor kitchen without the expense and commitment of a custom build. The island is pre-assembled for easy delivery and installation, and features a stainless steel countertop, weather-tight storage and an optional bar countertop. Contact: (888) 883-2260 or www.memphisgrills.com. Circle Reader Service No. 145
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Magnolia Collection
Melt into the rich colors and deep seating of the Magnolia collection from Lloyd Flanders. Attention to detail dominates the visual strength of this collection, with rolling arms and intricate, breathtaking back weave. Contact: (800) 526-9894 or www.lloydflanders.com. Circle Reader Service No. 148
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product profiles
Nest Collection
ML54 Linear Gas Fireplace from Mendota
With an extraordinary view and comfortable warmth that fills even larger rooms, the Mendota ML54 gas fireplace is stretching the definition of luxury— and our dealers’ expectations. Customers can make this expansive fireplace reflect their unique style with the Décor Series, which is also available for the ML60 and features a selection of contemporary media options, including glass, diamonds, and natural river rock, to make the extra-long ML54 the center of attention. Contact: (800) 553-5422 or www.mendotahearth.com.
The inclusion of the loveseat to the Nest collection adds yet another retro element to this fun and stylish seating group. Created by Ciani Design, the collection includes a lounge chair, swivel lounge chair, ottoman, loveseat, and square side table. Jensen’s showroom at Casual Market Chicago is located at #1574-75. Contact: (800) 403-0403 or www.jensenleisurefurniture.com. Circle Reader Service No. 152
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SUNGLO A270 Patio Heater
The SUNGLO model A270 portable propane heater is ideal for open patio designs. The 8-foot heater requires no electrical power. The battery operated DSI pilot ignition makes lighting the pilot easy. The post and cylinder cover are available in black or copper vein powder-coat finishes or 304 stainless steel. Contact: (888) 317-5255 or www.infradyne.com. Circle Reader Service No. 150
Astria StarLite
The StarLite outdoor vent-free firebox offers a contemporary stainless steel appearance that is as durable as it is attractive. The firebox’s refractory brick panels are molded from actual hand-cut firebrick in a traditional stacked or herringbone pattern. Combine with a variety of vent-free gas logs for a beautiful customized fireplace that will provide years of carefree outdoor living enjoyment. Contact: sales.info@ihp.us.com or www.astria.us.com. Circle Reader Service No. 153
Absolute Black
Absolute Black is a well-priced premium black granite fireplace facing from MLW Stone. Rich and luxurious, this durable material is available in the company’s three standard sizes. A strong and resilient surface makes it highly resistant to scratches. This ultra-polished granite lends itself to both contemporary and traditional styles. Contact: (800) 477-7665 or www.mlwstone.com. Circle Reader Service No. 151
Regent Collection
NorthCape’s Regent collection makes a splash in a stunning 12mm Husk flat HDPE resin extrusion over a sturdy aluminum frame. This modular collection features generous seat width for a more comfortable lounging experience, and quick ship cushions in a variety of fabric options. Contact: (708) 563-2890 or www.northcape.com. Circle Reader Service No. 154
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product profiles Milan Collection
Titan Free-Standing Direct Vent Stove
The powerful Titan free-standing direct vent stove from the Marquis collection provides sealed combustion where it draws outside air for combustion. This model can be vented either horizontally or vertically and is available in natural gas at 28,500 BTU and propane at 26,000 BTU. Contact: (855) 593-3304 or www.marquisfireplaces.net.
New for 2020 is the beautiful Milan collection from Lloyd Flanders. A sled base and sleek lines add a sense of modernity and levity to any outdoor space. The soft greige finish adds a textured, earthy attitude that creates a welcoming vibe. Contact: (800) 526-9894 or www.lloydflanders.com. Circle Reader Service No. 158
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Memphis Wood Fire Grills Introduces the Beale Street
Designed and engineered by the experts at Memphis, the Beale Street offers a sophisticated cart design unique from most pellet grills in its price category. If you’re ready to try pellet grilling, the Beale Street offers great wood fire flavor and one-touch ITC Intelligent Temperature Control for precision cooking and perfect meals every time. Smoke, sear, roast, and bake like a pro, and at a price to fit most budgets. Contact: (888) 883-2260 or www.memphisgrills.com.
Custom Control Options
Control your Infratech heaters using any of these three Custom Control Options. Choose from Solid State System, Home Management Integration panel, or the Universal System, allowing you to use Slide Dimmer or select a switch of your choice to coordinate with your home or commercial property’s décor. Enjoy the convenience of remote-control functionality from a smartphone or tablet. Get the comfort, convenience, functionality, and design versatility you want out of your Infratech heating system. Contact: (800) 421-9455 or www.infratech-usa.com. Circle Reader Service No. 159
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ML60 Linear Gas Fireplace from Mendota
The Pellet Grill Series
Take a nice long look—as part of one of the largest offerings of linear gas fireplaces on the market, the ML60 from Mendota delivers striking width that broadens design possibilities. With widereaching style of the ML60 and ML54 and classic beauty of the Timberline Series, your customers can bring home the rustic look of a natural wood fire with their choice of some of the most detailed handcrafted log sets available. Contact: (800) 553-5422 or www.mendotahearth.com.
The premium line of Broil King Pellet grills are designed for ultimate cooking versatility and great flavor. With just a simple touch of a dial, you can smoke brisket or ribs, bake a pizza, sear steak to perfection, rotisserie cook your favorite roast, and everything in between. Fueled by 100% natural wood pellets, your food gets infused with great smoky flavor. The easy-to-use digital control display will maintain the temperature from low-and-slow 180°F to a searing 600°F. Constructed with heavy-gauge steel, these durable performance grills are built to last. Contact: (800) 245-5138 or www.broilkingbbq.com.
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Ipe Serving Trays
Introduced by Jensen Leisure Furniture in two sizes, these 100% FSC-certified Ipe timber serving trays are wonderfully crafted to add style and function to any outdoor décor. Contact: (800) 403-0403 or www.jensenleisurefurniture.com. Circle Reader Service No. 163
Canyon Timbers
Hargrove’s Canyon Timbers is the newest addition to the Radiant Heat gas-log series. Canyon Timbers features a striking look, with deep bark texture and detailed char areas. Flames work through all areas of the log stack, making it resemble a roaring campfire. Canyon Timbers is available in 21- to 36-inch sizes. It offers a mature fire, with open viewing areas for its flames and ember bed. See-through models are available. Contact: (800) 725-4166 or www.hargrovegaslogs.com.
The International Casual Furnishings Association Congratulates our 2019 Honorees Lifetime Achievement Award Recipients
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Allen Gant, Jr.
Apollo Winner - Single-Store
Gwen & Jack Raseman
Apollo Winner - Multi-Store
Lovinflame Passion Glass Candle
The Passion Glass Candle burns brilliant flames that are clean-burning and wind-resistant, powered by Lovinflame’s patented stainless steel wick and water-soluble, non-toxic Lovinflame Fuel. The candle features a selfcooling system that allows the air to circulate, creating beautifully shaped flames. There is a total wick burn time of more than 2,000 hours. The candle can also be used with the candle stand for additional decor and design uses. Contact: (800) 474-5587 or www.lovinflame.com.
Watson’s
Sales Representative of the Year
Paine’s Patio
Manufacturer of the Year
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Telescope Casual Furniture
Andy Hamilton
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product profiles Lovinflame Tabletop Firepit Lovinflame’s tabletop firepits are free-standing and portable, allowing you to enjoy cleanburning, wind-resistant, and odorless flames—whether indoors or outdoors. The technology behind the safer flames is powered by a proprietary stainless steel wick and a non-flammable, watersoluble, and non-toxic fuel that minimizes emissions, flare-ups, and risks associated with fuel spills. Contact: (800) 474-5587 or www.lovinflame.com. Circle Reader Service No. 164
Denali Brew Gas Firepit Table
The Denali Brew by The Outdoor GreatRoom Company features a Sienna Suede ultracompact top with rustic corrugated galvanized metal base. Mocha-stained wood frames the firepit table for a complete wow factor. Use the burner cover storage clips to conveniently store the cover when the burner is in use. The 12” x 42” Crystal Fire burner is UL Listed for safety and quality. Contact: (866) 303-4028 or www.outdoorrooms.com. Circle Reader Service No. 167
Stockton
Elegant lines and generous proportions are the hallmarks of the Stockton collection. Each piece of the Stockton collection is harvested and handcrafted from plantation grown teak that offers durability and water resistance, even in saltwater environments. With its refined, hand-carved details, the Stockton collection captures the relaxed elegance of true outdoor living….New for 2020 from Inspired Visions. Contact: (866) 606-6330 or www.peakseasoninc.net.
POLYWOOD Braxton Deep Seating Swivel
Rustic farmhouse meets contemporary with the new Braxton Deep Seating Swivel. This comfortable swivel chair spins 360 degrees and features a charming cross-back design with plush pillow-back cushions. Contact: (877) 457-3284 or www.polywoodoutdoor.com. Circle Reader Service No. 168
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MAi805 – Mont Alpi Island Grill
Mont Alpi’s island grill has a 304 grade stainless steel cooking system with granite-topped side cabinets. The lights inside the grill and on the knobs make cooking in the dark enjoyable. The grill will arrive almost fully assembled—after 16 screws and 30 minutes, you’ll be grilling. The island is natural gas convertible, so you only have to carry 1 SKU to please your customers. This wonderful island retails for just $2,999.99. Contact: (949) 207-9595 or www.montalpionline.com.
The new Basso chat height firepit brings the beautiful bowl-style design of the original Basso firepit to a new height. This taller variety allows the propane tank to be housed inside the unit, eliminating the need for an exterior housing unit. Contact: (800) 776-9533 or www.owlee.com.
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Basso Chat Height Firepit
Expo: November 5-7 | Conference: November 2-7 Ernest N. Morial Convention Center | New Orleans
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product profiles Capri
The Capri insert (IDV34/44) is a true wonder, making it possible to transform an existing wood-burning fireplace into an updated focal point in any room. This flush mount series is available in two sizes and your choice of liner, driftwood or oak log set, decorative stone, or five different colors of crushed glass media. Contact: (855) 593-3304 or www.marquisfireplaces.net. Circle Reader Service No. 170
Faro
Faro is one of MLW Stone’s most affordable stones. A strong and durable material, Faro has no natural fissures and features a classic polished finish. Consistent beige coloring makes it the perfect choice for any project. This stone is available in three standard sizes. Contact: (800) 477- 7665 or orders@mlwalker.com or www.mlwstone.com.
The Silver Rocket
The Silver Rocket continues to gain momentum as the company launches additional attachments and accessories. The Silver Rocket is a lump charcoal fueled grill that is manufactured with 304 stainless steel inside and outside with a high temp thermal blanket in between, making it the most indestructible, insulated grill on the market. Known for its fast start-up time and versatile capabilities, the grill sells itself! Contact: (260) 463-4026. Circle Reader Service No. 172
Real Fyre G52 Radiant Fyre Gas Log System
The Real Fyre G52 Radiant Fyre Gas Log System blends warmth with the beauty of brilliant flames. Molded with an exclusive fiber-enhanced refractory ceramics mixture, the logs showcase crisp bark detail and glow and radiate like real burning wood. Log options include Charred Burnt Aspen, Charred Colonial Oak, Charred Evergreen Oak, and Charred Evergreen Split Oak. An exclusive stainless steel “booster grid” acts as a catalyst to increase the intensity of the fire. Contact: (800) 332-3973 or www.realfyre.com.
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Crystal Fire Plus Burners
The Crystal Fire Plus Burners by The Outdoor GreatRoom Company provide upgraded burner construction and higher BTU capacity, resulting in taller, brighter, and fuller flames. Also, a Positive Connect user experience means minimal assembly and easy installation. It is controlled by a variable control safety valve with safety ignition and safety shutdown operations and is listed by UL LLC with ANSI Z21.97-2017. Patent pending. Contact: (866) 3034028 or www.outdoorrooms.com. Circle Reader Service No. 174 Circle Reader Service No. 86
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product profiles Eureka Collection
S-470/S-330 – Mont Alpi Supreme Black Stainless-steel Carts Mont Alpi’s all new black stainless steel carts with granite countertops are the perfect grill for any home. They have an all 304 grade stainless steel cooking system and come in both 3- and 4-burner options. The carts have infrared rear and side burners and come standard with a rotisserie kit, cover and lights—fully loaded. The grills retail from $1,399.00—a real game changer! Contact: (949) 207-9595 or www.montalpionline.com.
Urban styling defines the Eureka collection. With bold lines and well-placed transitions, Eureka epitomizes exceptional comfort and distinctive style. Versatility is inherent, from conversation groupings to sectional pieces. Eureka is the perfect complement to any outdoor space. Contact: (866) 690-5673 or www.patiorenaissance.com. Circle Reader Service No. 176
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Nevis Collection
Nevis is a beautiful new modern addition to Plank & Hide’s outdoor living collections. Traditional cushion seating, sleek design, and synthetic all-weather wide weave rattan give Nevis a simple but sophisticated look. Shown with the fully patented functional firepit, which allows for use of the fire element while maxim izing space for food or drink. Contact: (888) 462-6852 or www.plankandhide.com. Circle Reader Service No. 177
Stand Alone Collection
An ideal solution for any space, Ortal’s Stand Alone fireplaces add an architectural element with minimal remodeling and disruption. From Curve Tunnels to Islands, Ortal’s free-standing and wall-mounted fireplaces become the focal point of any surrounding. Contact: (844) ORTAL-FIRE or www.ortalheat.com. Circle Reader Service No. 178
New Outdura WeatherTexPlus Stock Program
Confront the elements without sacrificing style. Windward Design Group adds a new stock program featuring Outdura WeatherTexPlus outdoor fabrics to its extensive line of fabrics, starting in fall 2019. Crypton is a patented process that provides superior moisture, stain, odor, and bacterial resistance that lasts the life of the product. This technology has been used in the indoor and outdoor markets for many years. Contact: (941) 359-0890 or www.windwarddesigngroup.com. Circle Reader Service No. 179
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Grand Cay Collection
The eclectic look of the Grand Cay collection by OW Lee is inspired by the unique architecture of South Florida and the Caribbean, which is influenced by Dutch, British, and French colonial styles. The Grand Cay collection combines traditional lines with distinct beach bungalow elements, creating a casual but elegant feel. Grand Cay is a full-line collection that includes dining, deep seating, and lounge options. In addition, Grand Cay’s cushioned deep seating features the Plush Comfort and Sytex Seating Systems, which create a superior level of comfort. Contact: (800) 776-9533 or www.owlee.com. Circle Reader Service No. 182
TEMPOTEST STARSCREEN Tempotest USA has introduced a new screen fabric, StarScreen, that provides shade and privacy—and absorbs up to 97% of the heat caused by solar radiation—while allowing for the passage of light. The 11 designer colors add to the beauty of any structure and can be used indoors or outdoors. Made from recyclable PET solutiondyed yarns, the fabric is PVC free and fire retardant. It is fade resistant and is treated with Teflon for easy cleaning. Contact: (972) 512-3534 or www.tempotestusa.com. Circle Reader Service No. 180
Edge-Chili Outdoor Rug The Edge-Chili from the 2020 Treasure Garden Outdoor Rug Silver collection features a neutral pallet with a bright Chili red “Edge” pattern. The neutral color story allows for a calming unity in the outdoor space. Constructed with 100% polypropylene multiply cabled heat set yarns, this rug offers an incredible and luxurious texture with excellent durability. Made in Belgium, the Edge- Chili is available in two sizes, is easy to clean and comes with a 1-year fade warranty. Contact: (626) 814-0168 or www.treasuregarden.com.
Step outside in comfort. There’s a reason why the most exclusive restaurants, night clubs, hotels and resorts choose Infratech heating systems. Now homeowners and guests can enjoy eco-friendly, ambient warmth in comfort and style, whether they’re stepping out for the evening or stepping onto their terraces. Infratech heating systems come in an array of capacities, color and mounting options that include our bestselling flush mount configuration, for design that blends seamlessly into surrounding décor. Choose from standard controls or custom options that include our exclusive Smart Home integration or Universal Control features, for the ultimate in convenience and customization. To learn more about our capabilities or view our gallery, please visit infratech-usa.com
Circle Reader Service No. 181 WWW.INFRATECH-USA.COM | 800-421-9455 | 3-YEAR WARRANTY | PROUDLY MADE IN USA
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product profiles Infrared Searing Supernova
Broil King’s Infrared side-burner technology gives you the ability to sear and grill delicious foods quickly and efficiently. Infrared technology is more fuel efficient, achieves much higher grill surface temperatures, and is superior for direct grilling. It includes a professional-grade, 9 mm stainless steel cooking grid. Upgrade your 2013 or newer Baron, Regal or Imperial. The side burner is a great addition to the legendary list of Broil King products. Contact: (800) 245-5138 or www.broilkingbbq.com. Circle Reader Service No. 183
Wood Fired Pellet Grill & Smoker The new Wood Fired Pellet Grill & Smoker combines the ultimate in performance and convenience, setting the standard for premium pellet grills with accurate and versatile temperatures from 140ºF to 725ºF. Smoke, bake, grill, sear and rotisserie cooking features deliver amazing results at the push of a button. Contact: (800) 789-2206 or www.twineaglesgrills.com.
JCP-301 from Jardinico The JCP-301 from Jardinico boasts an extra sturdy aluminum-frame construction required for demanding contract applications. A 360-degree rotation allows for the JCP-301’s shade to follow the sun or terrace activities. Designed to include a seamless transition from the post to the base, the base also includes locking wheels for ease of portability or stationary use. A protective cover is included with the model. With sophisticated Belgium design style, this side post umbrella features individual functionality for opening and infinite tilting, Jardinico’s JCP.301 has flexible rib ends and four high-end finishes including the Alu Teak, Charcoal, Silver Anodized, and Matte White. Contact: (626) 814-0168 or www.jardinico-caractere.com. Circle Reader Service No. 185
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Windward Adds Recycled Polymer Options
Windward Design Group, at its Showcase event in August, launched four Recycled Polymer color options for its best-selling Marine Grade Polymer (MGP) collections. While Windward remains committed to MGP due to its exceptional strength and durability, the addition of a rich depth of color and natural wood texture—only found in Recycled Polymer—has generated a lot of excitement. Contact: (941) 359-0890 or www.windwarddesigngroup.com. Circle Reader Service No. 186
Stromboli from Wittus
For ultimate fire viewing from every angle, gather around the Stromboli woodburning fireplace, a contemporary oval-shaped stove that rotates up to 360°. With a large glass viewing window that measures 16” w x 20” h, the panoramic flames can be enjoyed by all. Other features include an air wash system that keeps the glass clean and various side cladding options including black steel, a variety of color tile and natural stone. Turn your home around with the Stromboli. Contact: (914) 764-5679 or www.wittus.com. Circle Reader Service No. 187 Circle Reader Service No. 90
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product profiles
Delta Heat Premier Grills
The all-new Delta Heat Premier Grills include significant design, performance, and feature enhancements. Made in the U.S. with a limited lifetime warranty, Delta Heat Grills are in a class of their own. An extensive built-in accessory offering complements the 38”, 32”, and 26” built-in grill models. Contact (800) 422-0091 or www.deltaheat.com. Circle Reader Service No. 188
Passive Cool Wall Technology Ortal’s patented passive Cool Wall Technology maintains a functional fireplace with walls that remain cool to the touch, while still producing heat—noise free. Overcome virtually any design obstacle and enjoy the flexibility of hanging artwork or a TV directly above the fireplace. Contact: (844) ORTAL-FIRE or www.ortalheat.com. Circle Reader Service No. 191
Functional Firepits
Introducing a fully patented line of functional firepits from Plank & Hide. Certain to be conversation pieces, these firepits allow for use of the fire element while maximizing space for food or drink. Available in a variety of finish configurations, they are the only firepits backed by a U.S. Patent (#10,107,502). Contact: (888) 462-6852 or www.plankandhide.com. Circle Reader Service No. 189
POLYWOOD Shaker Porch Rocking Chair
The new Shaker Porch Rocking Chair features a traditional ladderback design and a comfortably curved seat. This timeless rocker pairs with any POLYWOOD side table and is the perfect addition to any front porch. Contact: (877) 457-3284 or www.polywoodoutdoor.com. Circle Reader Service No. 192
The Silver Rocket
SEE-VUE
You can enjoy this modern fireplace from indoors and outdoors. The doublelayered ceramic glass panel on the indoor side will complement your room as an additional window with a dancing flame behind. Available in four sizes up to 7 feet long. Contact: (844) 636-FIRE or www.woodbridgedealer.com. Circle Reader Service No. 190
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The Silver Rocket continues to gain momentum as the company launches additional attachments and accessories. The Silver Rocket is a lump charcoal fueled grill that is manufactured with 304 stainless steel inside and outside with a high temp thermal blanket in between, making it the most indestructible, insulated grill on the market. Known for its fast start-up time and versatile capabilities, the grill sells itself! Contact: (260) 463-4026. Circle Reader Service No. 193
Tempotest
Parà SpA introduces Bel Mondo, a new collection of its outdoor/indoor performance fabric, Tempotest. Italian for beautiful world, Bel Mondo is a collaboration from noted outdoor-fabric designers Karen Williams and Brenda Sewell-Bost of the design company D2 and Filippo Uecher, creator of the Maria Flora line of performance fabrics. The collection, woven in Biella, Italy, has elements of Italian flair with a U.S. eye toward color. In this mix, stylish graphics and colorful, multilayered patterns coupled with bold, vibrant textures are featured in a color palette inspired by the beauty found in nature’s simple elements: sun-drenched hues, lush grasslands, cool waters, and rich earth tones provide perfect combinations of color— with no boundaries. Contact: (972) 512-3534 or www.tempotestusa.com. Circle Reader Service No. 194
Real Fyre Contemporary Direct Vent Insert
Combining the convenience and efficiency of a modern gas heater with the simple elegance of dancing flames on contemporary media, the new Contemporary Direct Vent Insert comes in two sizes and operates just like their traditional log burning counterparts, featuring a full-function remote control with an on-demand standing pilot, a 125 CFM blower, and accent lighting. Contemporary media choices include Fyre Glass and Fyre Gems with optional driftwood logs or creek stones. Contact: (800) 332-3973 or www.realfyre.com. Circle Reader Service No. 197
LX1 Pier
Valor’s latest multisided linear fireplace, the 3Sided LX1 pier, is engineered for 180-degree enjoyment and provides outstanding radiant heat performance. Designed to bridge two rooms together, large or small, the fireplace also helps define spaces with its inviting warmth. Available with new Birch, the LX1 will suit homeowners who value aesthetics, performance and safety. The LX1 features the Valor HeatShift—reducing wall temperatures and improving overall performance. Contact: (800) 468-2567 or www.valorfireplaces.com. Circle Reader Service No. 195
Grayson
This season, Winston embarks on a brand revival with the launch of eight exciting new collections. Using updated materials, finishes, and fabrics, the brand looks to refresh its assortment. Grayson, seen here in dining, is a mixed material collection that boasts traditional lines combined with modern finishes for a look that is casual and elevated. Contact: (205) 4869211 or www.winstonfurniture.com. Circle Reader Service No. 196
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product profiles Bordeaux Collection
DV36CV from Woodbridge Fireplace features a grand display of magnificent flame and a 10-piece log set within a 37-inch-wide firebox. The clean face design, herringbone brick panels, and glowing embers will bring a high-class style to any home. Contact: (844) 636-FIRE or www.woodbridgedealer.com.
Each year, outdoor dining and living styles grow closer to those found in the finest indoor rooms. Castelle, originator of formal outdoor styling, is launching for 2020 a collection designed with cushioned deep seating and an all-cast dining construction with cushioning for a truly formal look. Inspired by the appeal of a French country terrace, pieces within the Bordeaux collection feature a star-like interconnected line motif across the chair back in addition to slendercast aluminum legs. The Bordeaux collection incorporates decorative cast aluminum arm and armless chairs each with openwork back designs. Bordeaux is available with a full complement of dining and lounge pieces with each featuring durable multi-stage powder-coat finishing. Contact: (855) 612-9800 or www.castelleluxury.com.
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DV36CV
Paonessa
The InsideOut Performance Fabric pattern, Paonessa, is a modern twist on the classic Greek key design. The small scale and vibrant color selection make Paonessa the perfect choice for a pop of color and pattern, indoors or out! Contact: (828) 874-2181 or www.insideoutperformancefabrics.com. Circle Reader Service No. 201
Flatfire Direct Vent Gas Fireplace from Wittus
Phifer Fabrics
Easy to install and even easier to enjoy, the Flatfire direct vent gas fireplace adds warmth and ambiance to every room. With a heating capacity of up to 20,000 BTU, this product utilizes the Maxitrol e-flame valve control feature, which is radio frequency operated and battery powered. Other features include electronic ignition and a thermostatic remote control with a temperature sensor and timer functions. The viewing window measures 15” h x 27” w, and it can be enhanced with the Flatfire Tree-line silhouette insert made of metal that takes on a natural patina when burned. Contact: (914) 764-5679 or www.wittus.com.
Phifer Incorporated presents its furniture fabric trends for the 2019-20 season, a wildly diverse collection of six palettes expressing the emotions, concerns, and values of today’s outdoor customers. Ranging from vivid coral to dusty teal hues, Phifer’s new trend offerings strive to connect consumers with the spaces that surround them. Whether providing a counterbalance to a fast-paced lifestyle or just tapping into a bolder and more optimistic point of view, Phifer’s new fabric introductions deliver powerful and versatile color that speak to the importance of living well. Contact: (800) 221-5497 or www.phifer.com.
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Somerset Collection
With the rich colors and warm texture of wicker, the Somerset collection offers the ultimate in outdoor living. Function and style are combined to create this one-of-a-kind collection. The straightforward, clean design of the aluminum-base sofa and sectional collection features inviting, loose backs, plush seating, and well-proportioned arms for extraordinary comfort. Contact: (866) 690-5673 or www.patiorenaissance.com. Circle Reader Service No. 203
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Twin Star Home
The Melissa TV stand with ClassicFlame electric fireplace is finished in Old White on Pine veneer with Antique Black hardware. It has two side cabinets with paneled doors and one adjustable shelf in each. There is an optional Bluetooth compatible speaker kit that allows you to wirelessly stream from anywhere in the room and play TV audio. Product dimensions: 63” W X 15.5” D X 33” H. Contact: (866) 661-1218 or www.twinstarhome.com. Circle Reader Service No. 204
Bandido Armchair
Enjoy your outdoor area as a place of not only relaxation but a space with style and pizazz. The Bandido collection exudes a modern sophistication in design that will refine any outdoor seating, dining or lounging area. This collection is composed of wide bands of strong and durable woven fibers in the Silver Walnut FF finish over an aluminum frame, which creates a lightweight yet sturdy and profound feature to all the pieces in this series. Contact: (877) 595-4634 or http://skylinedesign.com/northamerica/. Circle Reader Service No. 205
J Series M2 Outdoor Fireplace
The J Series M2 outdoor gas fireplace features LED interior lights and a robust linear flame. It is completely vent-free, offering greater flexibility for your outdoor patio design. It is also made of durable and weather-resistant stainless steel for years of well-crafted beauty and has a glass-free design, so nothing comes between you and your flames. Controlled via remote control and/or a wall switch and made in the U.S.A. Contact: (781) 324-8383 or www.europeanhome.com. Circle Reader Service No. 206
Hudson Kingsley Bate’s new Hudson collection is constructed from Grade A teak frames, with seats and backs made from all-weather wicker designed to look like authentic paper cord. Collection includes a dining armchair, dining side chair, lounge chair, settee, sofa, and ottoman. Stocked in a Natural Cord wicker color. Contact: (703) 361-7000 or www.kingsleybate.com. Circle Reader Service No. 207
Figi Collection
Relaxed elegance defines the new Figi collection by Erwin and Sons. Its generous-sized square-back design features soft curves, alluring braided arms and handsome tapered feet. The group is available in rich Truffle finish and Leisureluxe cushions in an array of Sunbrella fabrics. Woven top tables include beveled tempered glass. Contact: (770) 579-0414 or www.erwinandsons.com. Circle Reader Service No. 208
Cuddle Collection
What a better name than Cuddle for this inviting seating collection? Thanks to its light architecture, Cuddle seems to be floating but its shape and details will surely not go unnoticed. Only the best materials are used, namely all-weather rope finely knotted over powder-coated sturdy aluminum structure and weather resistant COUTURETEX fabrics over multi-density foam. Contact: (754) 200 8269 or www.couturejardin.com. Circle Reader Service No. 209
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product profiles Panama Jack Sandcastle Sectional
Create the perfect seating area for you and your guests with the Panama Jack Sandcastle sectional. This easy and modest set is composed of two loveseats, one ottoman, and a coffee and end table. Two standard finishes are available in gray or white aluminum with off-white outdoor fabric on the cushions or choose to upgrade to Sunbrella fabric for personalizing. Contact: (888) 820-4455 or www.pelicanreef.com. Circle Reader Service No. 210
Santa Barbara
Modern lines are a top interior design trend that is expanding into outdoor living spaces, offering a seamless visual transition. With the barrel back design trend on the rise, Summer Classics designers took this outdoor furniture look and expanded it. Both similar in silhouette but different in style, this trend is infused throughout the Santa Barbara collection. This sleek and modern design incorporates Indonesian teak to the low-profile frame design. Contact: (888) 868-4267 or www.summerclassics.com. Circle Reader Service No. 211
Master Flame Firepits
New from Aspen Industries, Master Flame brand all steel welded firepits are available in round bowl, barrel style, and square and rectangular designs. These long-lasting outdoor designs come with a removable fire grate, include stainless steel carrying handles and have a heat and weather-resistant black finish. Fitted firepit safety screens can be added. Steel round bowl firepits in 24” diameter, 30” diameter and 36” diameter offer customer a choice from six base styles: Standard X-Base, 4-Leg Square Base, 4-Leg Round Base, Tripod Base, Black Swan Base and 4-Ring Base. A drained bowl design is welded to the base and includes removable steel grate. Steel barrel firepits, square and rectangular firepits can be ordered with an optional pair of drop-in drink rails. Contact: (800) 642-7254 or www.masterflamegaslogs.com. Circle Reader Service No. 212
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Infratech CD-Series Dual Element
Contemporary Series (C-Series) delivers optimal heat output in areas that are very visible. Its sleek design features inset mounting brackets to create a “floating” effect. Customers can select from 1,5000-4,000 watt and 120-480 volt capacities, depending on their needs, and these products are compatible with custom controls for larger residences or commercial use. Infratech’s Slimline Single Element Heaters, SL-Series, features modern styling and a narrow profile to create an efficient heater with a modest,
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modern look. The company’s WD-Series Dual Element Heaters can be mounted up to 14 feet high and are very powerful and effective at producing directional heat. “Our latest C and CD Series heaters offer the same 304 stainless steel construction with the HighOutput Safety Grid but are built with new contemporary styling,” Arnold says. The heaters are available in eight standard powder-coating options, as well as two new colors— gray and copper. Infratech offers unparalleled quality control, customer service, and customization to its consumers. The company engineers, designs, and manufactures its heaters and controls in Southern California, giving Infratech the ability to oversee each step of the process and ensure that a superior heater system is built. The company can also quickly and easily deliver products with custom colors, brackets, and control solutions to its customers. “We know one size does not fit all,” Arnold
says. “Because we manufacture in the U.S., we can service our customer base better than anyone and work alongside builders and architects to assist in the specification process.” Infratech’s electric heaters are highly efficient and fit into the company’s commitment to produce environmentally friendly heaters. “In today’s world, protecting our environment has become a top priority,” Arnold says. The heaters are safe for indoor and outdoor use, do not require ventilation, and heater components and packaging are completely recyclable. They are also ideal for entertaining because they operate silently and do not emit odors, ultraviolent light, or any greenhouse emissions. “Traditional gas burners are often less than 50 percent efficient and emit carbon monoxide and other hazardous gases as a byproduct of combustion and burning fuel,” Arnold says. “By contrast, our energy-efficient infrared fixtures convert over 90 percent of input energy directly into radiant heat and operate for just pennies per hour.”
insight • country lane gazebos unit,” Clevenstine says. “The ‘A’ Frame is similar to our already popular Alpine.” The company offers a wide variety of collections to fit individual tastes and homes. Clevenstine explains that many people may select a vinyl gazebo because it is easy to maintain and clean, while others may want a wood structure for a more traditional look. Each style is available in standard sizes such as the 14’ x 12’ Traditional Vinyl Pavilion or 14’ x 20’ Vinyl Hampton Pavilion, or these can be customized to fit any space and decor. Octagon, oval, and rectangular gazebos are available in a wide variety of sizes. Country Lane Gazebos’ product line includes multiple pieces for customers seeking an eye-catching centerpiece for an outdoor space such as the 30’ Dodecagon Gazebo or Cedar Kingston Pergola. “Nothing stands out like a Cedar Kingston Pergola,” Clevenstine says. “The Kingston Pergola makes a real statement in a backyard with its unique style. We also offer a full line of products that will fit any backyard design and aesthetic.” An EZShade Canopy can provide a cool, dry place to socialize, dine, or relax outdoors and is compatible with Country Lane or an existing pergola. Country Lane Gazebos also offers an EZShade Curtain to conveniently add shade and weather protection to
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Country Lane Gazebos’ cedar Kingston pergola
the side of pergolas, gazebos, and pavilions for all-day comfort during any season. No matter which style pergola, pavilion, gazebo, or EZShade canopy or curtain people select, the quality of Country Lane Gazebos’ products is unparalleled. Manufacturing all of its products in the heart of Pennsylvania’s Amish Country allows Country Lane Gazebos to ensure the high quality of its manufacturing process and finished structures. “The materials we source are top-notch,” Clevenstine says. “We hand select every board for the best look and feel.” The knowledge of Country Lane Gazebos’ team allows the company to deliver customized projects to people for a truly one-of-a-kind product. Clevenstine notes that customers can speak with design consult ants for any projects beyond the standard structures they provide. “We offer many of our structures in a standard form,” she says. “However, many of our structures can be customized in size, shape, and options.” The experienced staff of Country Lane Gazebos enables the company to not only provide superior products, but exceptional customer service as
well. “Our team simply stands out above the crowd with customer service and knowledge,” Clevenstine says. “We hear from so many that Country Lane simply offers better support, marketing, products, and value.” Country Lane Gazebos plans on expanding its product offerings again next year by delivering a new pergola style that is expected to have wide appeal in the current marketplace. “In 2020, we are looking at another new pergola project that has more of a cl ean, modern look,” Clevenstine says. With each product addition, the company remains dedicated to supplying people with reliable, easy-toassemble products that offer shade, comfort, and beauty to enhance any outdoor space. “We believe the aesthetics of each of our structures are unique and beautiful, which offers the customer a variety of style choices for their backyard,” Clevenstine says.
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has translated into significantly lower costs for retailers on some of Plank & Hide’s key products. For example, the retail price on the St. Kitts entertainment container has been reduced by 40%, Mueller notes. “We didn’t give up one inch of quality and now the retailer is able to offer that product to the consumer and experience some real volume.” Plank & Hide has received a very positive response from dealers this year at both the ICFA Preview and Casual Markets in Chicago. “Our strategy is really paying off,” Mueller says. The brand, he believes, has always met the needs of the market with its styles and value, but the products are now resonating even stronger with dealers and consumers with its recent focus. CONSUMER AWARENESS Mueller has worked on the retail side for the majority of his career, which helps give him a greater knowledge into the mindset of the consumer. In addition, Plank & Hide has its roots in Watson’s (Cincinnati), one of the nation’s largest home recreational products retailers. In business for more
than 50 years, Watson’s offers a range of products including indoor and outdoor furniture, billiards/game tables, pools, spas, fireplaces, and more. “Because of our background, we are closer to the consumer on a daily basis and understand what they are looking for probably more than most manufacturers in the industry.” For instance, Plank & Hide’s array of functional firepits and accessories came out of listening to the requests of both the retailer and the consumer: Well-designed products that also bring efficiency to the outdoor space. A few of these functional pieces include various tables from the Sadie collection that have two sets of orbiting bowl holders (projecting above the tables), which can be rotated in any direction. The bowl holders can be used for food or flowers and since the bowls are located above them, the tables offer more useable space. Plank & Hide offers several firepit models that combine warmth with function. Among them is the Sadie Functional Firepit featuring a tabletop that butterflies open to reveal a stainless steel burner—enabling the
firepit to also be used for table space while providing warmth. In addition, the lid remains secure to the base and will never get lost. For the upcoming Ava functional coffee table with ice chest and Ava season, the company has functional end table with food service introduced several new come with functionality such as storfirepits in different sizes and shapes age capability or an ice chest. and has also launched an exciting Mueller remains excited about the functional firepit program for retailfuture of the outdoor industry and ers. “This gives retailers the ability to not just buy a firepit at a great value the role Plank & Hide will play in its but to put a collection out on the ongoing success. The casual industry floor that has functionality and gives has grown, he notes, because consumers have been willing to invest the consumer a much better experimore money in their outdoor spaces ence over shopping somewhere else,” than they did 10 or 15 years ago. Mueller says. “This has been a wonderful trend for Historically, he adds, firepit sales growth for both retailers and manuhave been solid for the company. facturers, and what we don’t want is “There are particular retail stores that for that trend to reverse.” sell out of our models every year. Now Assuredly, he adds, Plank & Hide that we have introduced our new will do its part by continuing to profirepit program to the market, I believe we have the best value on vide high-quality casual product in firepits in the industry.” A few new innovative designs. “Our goal is for our products to bring greater profit occasional tables, which coordinate margin to retailers and a tremendous with the Ava, Zoey, and Nevis collecvalue to the consumer.” tions, have also made a debut. All
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advertiser index Advertiser
Phone
Website
Page
profiles directory
AEI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .(949) 474-3070 . . . . .www.aeicorporation.com . . . . . . . . . . . . .11 Agio, USA . . . . . . . . . . . . . . . . . . . . . . . .(888) 997-7623 . . . . .www.agio-usa.com . . . . . . . . . . . . . . . . . . .5
Company
Big Green Egg . . . . . . . . . . . . . . . . . . . .(770) 938-9394 . . . . .www.biggreenegg.com . . . . . . . . . . . . . .36
AEI ..................................................................................................72 Alfresco Home ..................................................................................68 Apricity (Agio)..............................................................................66, 70 Astria Fireplaces (Innovative Hearth Products) ..................................76, 80 Big Green Egg ............................................................................68, 72 Broil King (Onward Manufacturing) ................................................82, 90 Brown Jordan Outdoor Kitchens (Danver) ..............................................68 Bull Outdoor Products ..................................................................64, 68 C.R. Plastic Products ....................................................................66, 70 Castelle ............................................................................................94 Couristan ....................................................................................64, 70 Couture Jardin ..................................................................................95 Coyote Outdoor Living..................................................................66, 74 Danver ............................................................................................66 Delta Heat (Twin Eagles) ....................................................................92 Earthcore Industries......................................................................66, 70 Elmira Stove Works ......................................................................66, 76 Empire Stove ..............................................................................68, 74 Enviro ........................................................................................64, 78 Erwin and Sons..................................................................................95 European Home ................................................................................95 Gensun ......................................................................................70, 72 Green Mountain Grills ..................................................................74, 76 The Hammock Source ..................................................................64, 74 Hargrove Manufacturing ..............................................................72, 83 Hearth Products Controls ..............................................................74, 78 Heat & Glo (Hearth & Home Technologies)............................................74 Infrared Dynamics (AEI) ......................................................................80 Infratech ....................................................................................76, 82 InsideOut Performance Fabrics ............................................................94 Jardinico Caractère ............................................................................90 Jensen Leisure Furniture ................................................................80, 83 Kingsley Bate ....................................................................................95 Les Jardins ..................................................................................72, 78 Lloyd Flanders ............................................................................78, 82 Louisiana Grills (Dansons) ..............................................................68, 76 Lovinflame ..................................................................................83, 84 Marquis Fireplaces (Kingsman Fireplaces)........................................82, 86 Master Flame ....................................................................................96 Memphis Wood Fire Grills ............................................................78, 82 Mendota Hearth ..........................................................................80, 82 MLW Stone..................................................................................80, 86 Mont Alpi....................................................................................84, 88 NorthCape ..................................................................................78, 80 Ortal ..........................................................................................88, 92 The Outdoor GreatRoom Company ................................................84, 86 OW Lee ......................................................................................84, 89 Panama Jack ......................................................................................96 Patio Renaissance ........................................................................88, 94 Peak Season ................................................................................64, 84 Phifer ..............................................................................................94 Plank & Hide................................................................................88, 92 POLYWOOD ................................................................................84, 92 Quadra-Fire (Hearth & Home Technologies) ..........................................72 Real Fyre (RH Peterson) ................................................................86, 93 Sky Line Design ................................................................................95 Sunbelievable..............................................................................70, 76 Summer Classics................................................................................96 Sunrise Metal Shop ......................................................................86, 92 Tempotest USA ............................................................................89, 93 Treasure Garden ................................................................................89 Twin Eagles ......................................................................................90 Twin Star Home ................................................................................95 Valor Fireplaces............................................................................64, 93 Windward Design Group ..............................................................88, 90 Winston Furniture ..............................................................................93 Wittus ........................................................................................90, 94 Woodbridge................................................................................92, 94
Bull Outdoor Products . . . . . . . . . . . . .(800) 521-2855 . . . . .www.bullbbq.com . . . . . . . . . . . . . . . . . . .23 C.R. Plastic Products . . . . . . . . . . . . . . .(800) 490-1283 . . . . .www.crpproducts.com . . . . . . . . . . . . . . .65 Couristan . . . . . . . . . . . . . . . . . . . . . . . .(800) 223-6186 . . . . .www.couristan.com . . . . . . . . . . . . . . . . . .75 Coyote Outdoor Living . . . . . . . . . . . . .(855) 520-1559 . . . . .www.coyoteoutdoor.com . . . . . . . . . . . . .93 Dansons, USA . . . . . . . . . . . . . . . . . . . .(877) 303-3134 . . . . .www.dansons.com . . . . . . . . . . . . . . . . . .99 Danver . . . . . . . . . . . . . . . . . . . . . . . . . .(203) 699-6816 . . . . .www.danver.com . . . . . . . . . . . . . . . . . . . .26 Earthcore Industries . . . . . . . . . . . . . . .(800) 642-2920 . . . . .www.earthcore.co . . . . . . . . . . . . . . . . . . .48 Eiklor Flames . . . . . . . . . . . . . . . . . . . . .(888) 295-5647 . . . . .www.eiklorflames.com . . . . . . . . . . . . . . .71 Elmira Stove Works . . . . . . . . . . . . . . . .(800) 295-8498 . . . . .www.elmirastoveworks.com . . . . . . . . . .86 Empire Comfort Systems . . . . . . . . . . .(800) 851-3153 . . . . . .www.empirecomfort.com . . . . . . . . . . . . .33 Enviro . . . . . . . . . . . . . . . . . . . . . . . . . . .(250) 652-6080 . . . . .www.enviro.com . . . . . . . . . . . . . . . . . . . .55 Gensun . . . . . . . . . . . . . . . . . . . . . . . . . .(866) 964-4468 . . . . .www.gensuncasual.com . . . . . . . . . . . . . . .7 Green Mountain Grills . . . . . . . . . . . . .(800) 603-3398 . . . . .www.greenmountaingrills.com . . . . . . . .16 HPBA . . . . . . . . . . . . . . . . . . . . . . . . . . . .(703) 522-0086 . . . . .www.hpbexpo.com . . . . . . . . . . . . . . . . . .87 The Hammock Source . . . . . . . . . . . . .(800) 334-1078 . . . . .www.thehammocksource.com . . . . . . . .28 Hargrove Manufacturing . . . . . . . . . . .(800) 725-4166 . . . . .www.hargrovegaslogs.com . . . . . . . . . . .40 Hearth & Home Technologies . . . . . . .(888) 427-3973 . . . . .www.hearthnhome.com . . . . . . . . . . . . .100 Hearth Products Controls . . . . . . . . . . .(877) 433-7001 . . . . .www.hpcfire.com . . . . . . . . . . . . . . . . . . .77 ICFA . . . . . . . . . . . . . . . . . . . . . . . . . . . . .(336) 881-1016 . . . . . .www.icfanet.org . . . . . . . . . . . . . . . . . . . . .83 IMC/ Las Vegas Market . . . . . . . . . . . . .(702) 599-3046 . . . . .www.lasvegasmarket.com . . . . . . . . . . . .17 Informa . . . . . . . . . . . . . . . . . . . . . . . . . .(866) 490-3097 . . . . .www.poolspapatio.com . . . . . . . . . . . . . .85 Infratech . . . . . . . . . . . . . . . . . . . . . . . . .(800) 421-9455 . . . . .www.infratech-usa.com . . . . . . . . . . . . . .89 Innovative Hearth Products . . . . . . . . .(256) 398-3267 . . . . .www.ihp.us.com . . . . . . . . . . . . . . . . . . . .51 Jensen Leisure Furniture . . . . . . . . . . . .(800) 403-0403 . . . . .www.jensenleisurefurniture.com . . . . . . .43 Kingsman Fireplaces . . . . . . . . . . . . . . .(204) 632-1962 . . . . .www.marquisfireplaces.net . . . . . . . . . . .73 Les Jardins . . . . . . . . . . . . . . . . . . . . . . . .(213) 745-8883 . . . . .www.lesjardins.com . . . . . . . . . . . . . . . . . .41 Lloyd Flanders . . . . . . . . . . . . . . . . . . . .(800) 526-9894 . . . . .www.lloydflanders.com . . . . . . . . . . . . . .69 Lovinflame . . . . . . . . . . . . . . . . . . . . . . .(800) 474-5587 . . . . .www.lovinflame.com . . . . . . . . . . . . . . . . .32 Memphis Wood Fire Grills . . . . . . . . . .(888) 883-2260 . . . . .www.memphisgrills.com . . . . . . . . . . . . .45 Mendota Hearth . . . . . . . . . . . . . . . . . .(800) 553-5422 . . . . .www.mendotahearth.com . . . . . . . . .12, 13 MLW Stone . . . . . . . . . . . . . . . . . . . . . . .(800) 477-7665 . . . . .www.mlwstone.com . . . . . . . . . . . . . . . . .90 Mont Alpi . . . . . . . . . . . . . . . . . . . . . . . .(949) 207-9595 . . . . .www.montalpionline.com . . . . . . . . . . . .29 NorthCape . . . . . . . . . . . . . . . . . . . . . . .(708) 563-2890 . . . . .www.northcape.com . . . . . . . . . . . . . . . . .67 Onward Manufacturing . . . . . . . . . . . .(800) 265-2150 . . . . .www.omcbbq.com . . . . . . . . . . . . . . . . . .37 Ortal . . . . . . . . . . . . . . . . . . . . . . . . . . . .(844) ORTAL-FIRE . . . .www.ortalheat.com . . . . . . . . . . . . . . . . . .53 The Outdoor GreatRoom Company . .(866) 303-4028 . . . . .www.outdoorrooms.com . . . . . . . . . . . . .49 OW Lee . . . . . . . . . . . . . . . . . . . . . . . . . .(800) 776-9533 . . . . .www.owlee.com . . . . . . . . . . . . . . . . . . . . .2 Patio Renaissance . . . . . . . . . . . . . . . . .(866) 690-5673 . . . . .www.patiorenaissance.com . . . . . . . . . . .59 Peak Season . . . . . . . . . . . . . . . . . . . . . .(866) 606-6330 . . . . .www.peakseasoninc.net . . . . . . . . . . . . . .57 Plank & Hide . . . . . . . . . . . . . . . . . . . . .(888) 462-6852 . . . . .www.plankandhide.com . . . . . . . . . . .18, 19 POLYWOOD . . . . . . . . . . . . . . . . . . . . . .(877) 457-3284 . . . . .www.polywoodoutdoor.com . . . . . . . . . . .9 Ratana . . . . . . . . . . . . . . . . . . . . . . . . . . .(866) 919-1881 . . . . . .www.ratana.com . . . . . . . . . . . . . . . . . . . .91 RH Peterson . . . . . . . . . . . . . . . . . . . . . .(800) 332-3973 . . . . .www.rhpeterson.com . . . . . . . . . . . . . . . .27 Sunbelievable . . . . . . . . . . . . . . . . . . . .(336) 210-2630 . . . . .www.sunbelievable.com . . . . . . . . . . . . . .81 Sunrise Metal Shop . . . . . . . . . . . . . . . .(260) 463-4026 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52 Tempotest USA . . . . . . . . . . . . . . . . . . .(972) 512-3534 . . . . .www.tempotestusa.com . . . . . . . . . . . . . .15 Treasure Garden . . . . . . . . . . . . . . . . . .(626) 814-0168 . . . . . .www.treasuregarden.com . . . . . . . . . . . .47 Twin Eagles . . . . . . . . . . . . . . . . . . . . . . .(800) 789-2206 . . . . .www.twineaglesgrills.com . . . . . . . . . . . .25 Valor Fireplaces . . . . . . . . . . . . . . . . . . .(800) 468-2567 . . . . .www.valorfireplaces.com . . . . . . . . . . . . . .3 Windward Design Group . . . . . . . . . . .(941) 359-0890 . . . . .www.windwarddesigngroup.com . . . . . .63 Wittus . . . . . . . . . . . . . . . . . . . . . . . . . . .(914) 764-5679 . . . . .www.wittus.com . . . . . . . . . . . . . . . . . . . .88 Woodbridge Fireplaces . . . . . . . . . . . .(844) 636-FIRE . . . . . .www.woodbridgedealer.com . . . . . . . . .79
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PATIO & HEARTH PRODUCTS REPORT (ISSN 1939-6929) IS PUBLISHED BIMONTHLY BY PENINSULA MEDIA, 21250 HAWTHORNE BLVD., SUITE 700, TORRANCE, CA 90503. US POSTAGE PAID AT LEBANON JUNCTION, KY 40150. SEPTEMBER/OCTOBER VOL. 14, NO. 5 © 2019 PENINSULA MEDIA. ALL RIGHTS RESERVED. NO PART OF THIS PUBLICATION MAY BE REPRODUCED IN ANY FORM WITHOUT WRITTEN PERMISSION FROM THE PUBLISHER. POSTMASTER: SEND ADDRESS CHANGES TO PENINSULA MEDIA, 21250 HAWTHORNE BLVD., SUITE 700, TORRANCE, CA 90503-5514, PATIOANDHEARTH@OMEDA.COM, PHONE (847) 763-9261. WHILE THE PUBLISHERS HAVE MADE EVERY EFFORT TO ENSURE THE ACCURACY OF THE MATERIALS PRESENTED IN PATIO & HEARTH PRODUCTS REPORT, THEY ARE NOT RESPONSIBLE FOR THE CORRECTNESS OF THE INFORMATION AND/OR OPINIONS EXPRESSED.
98 PATIOANDHEARTHPRODUCTSREPORT.COM
Circle Reader Service No. 99
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Circle Reader Service No. 100