AUTOMATION
Aurora recruits for strategic growth across Australia Aurora provides equipment for bag filling, closing, conveying, palletising, wrapping/hooding.
Industrial packaging specialists Aurora Process Solutions are expanding across Australia. ABHR speaks with one of the company’s new Australian business development managers, Jason Terry, to learn more. JASON TERRY IS NO STRANGER TO travelling across Australia. Growing up on a dairy farm in country New South Wales, he enjoys visiting small businesses in regional and remote areas on the east coast. These frequent visits are part of his role as one of Aurora’s business development managers in Australia. The company provides semi- and fullyautomated packaging equipment for small to medium bulk commodity producers across Oceania. “Aurora provides equipment for bag filling, closing, conveying, palletising, wrapping/hooding,” Terry said. “Our company looks after industries that are working with heavy bulk bags, like grain and feed, fertiliser, sand, cement – those sorts of things.”
20 І Australian Bulk Handling Review: May/June 2022
“These bags can weigh from 20 kgs to 1 tonne, which can be difficult for employees to manage. If you can automate this sort of handling, you free up people for more productive jobs that aren’t as physically taxing or dangerous.” Aurora focuses on non-corporate small to medium business across Australia, often out in the bush. These businesses are often family-owned and incredibly busy, with key staff performing multiple roles. Changing technology and processes requires trust, which makes genuine connections with these hard-working people such a vital tool to Terry. “You need to see and understand the environment and market they are operating in,” he said. “It can be hard to understand needs over the
phone, and you need to show you are committed to a continued relationship – not a one-off job.” Reliability is one of the key things Aurora’s clients are looking for. Purchasing new equipment comes with a capital expenditure investment, which could be significant for a small business. Many of them want to do their due diligence on the technology that will be installed and how long it will last. Braden Goddin, sales manager at Aurora, said Terry’s career in the Australian military and as a communications specialist at the United Nations has provided him with a highly qualified skillset to steer Aurora’s growth across Australia. “This includes the ability for cleareyed execution on strategy, the ability
