A ONE-STOP-SHOP
FOR SMART SITE SOLUTIONS WHEN DEPLOYING BULKY EQUIPMENT SUCH AS TEMPORARY FENCING, EFFICIENT AND TIMELY SITE DELIVERY COULD BE A CHALLENGE FOR SITE MANAGERS. SITE HQ, A NEW E-COMMERCE PLATFORM LAUNCHED BY THE TEAM BEHIND 1300TEMPFENCE, IS MAKING THE PROCESS MORE SEAMLESS THAN EVER. seamless, Clifton says a lot of work has gone into designing the website and linking product information to a database of transport providers. “The website is designed so that it can calculate the volume and weight of all the products in the customers’ shopping cart. The freight calculator will then determine the type of truck required, and instantaneously it collects and compares quotes from a large database of transport providers throughout the country. The customer is presented with the cheapest freight option, without even realising the complex mechanism that’s happening behind the scenes,” he explains.
Sitehq.com.au is a new e-commerce platform for temporary fencing launched by 1300TempFence.
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magine you have just placed an order for 250 metres of temporary fencing panels. At 2.4 metres per panel, that’s a total of 101 panels, in addition to 101 clamps and 101 fence feet required to install the panels on site. Now, it’s time for the seller to arrange for the delivery. But when would you know your total shipping cost and estimated time of delivery? Normally, you would be asked to wait for a quote by the seller within the next 24 hours to gather that information based on your location. But, if you are using the newly launched e-commerce platform sitehq.com.au to place your order, it’s only a matter of minutes. The platform was launched late last year by the team behind 1300TempFence, the Australian company specialising in temporary fence hire and sales across Australia and New Zealand. As Dan Clifton, General Manager – Sales and Marketing at 1300TempFence explains, the idea
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behind launching Site HQ was to provide a one-stop-shop for all 1300TempFence’s sales products, while offering a seamless e-commerce experience to construction site managers. “It’s all about creating an end-to-end sales experience, where all the information you need to make a decision is within reach and immediately available,” he says. “Traditionally, the sales team would receive an order, they would then get on the phone and work things out with the delivery companies to get the best quote for customers. But we wanted to eliminate this step, so that the customer could just order their required fencing equipment and get quoted upfront immediately, with full transparency on the type of vehicle required and the estimated time of delivery,” he explains. While the shopping experience from the buyers’ perspective is now completely
RAPID GROWTH The launch of Site HQ means 1300TempFence now has all its sales products, including temporary fencing, portable toilets, water filled barriers, site security cameras, shade cloth and star pickets, available through a single platform. As Bruce Fouracre, one of the cofounders of 1300TempFence points out, the new platform’s launch is in line with the company’s rapid growth in recent years, both on the sales and hire areas of the business. In November 2021, the company recorded 1.2 million metres of temporary fencing on hire, a 20 per cent rise from May of the same year, when it had just hit a record of one million metres on hire. The growth 1300TempFence has been experiencing, while partly contributed to their expanding branch network and product portfolio, is also a result of the broader growth in the construction industry, Bruce says. “If you had told us back in March 2020 that COVID would mean things were going to explode in the construction industry, we