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FEATURE
s e n o J l i r p A
10 MINUTES WITH
By Clare Lamberth
As soon as she left school, April completed a 2-year course to become a therapist and it all began from there. With an incredible history as a beauty therapist that saw her travel the world, finally settling in Australia, from her birthplace of the UK, running successful salons as well as a marketing and web management business, extensive product knowledge through various industry roles and not to mention the editor of Beauty Biz magazine prior to myself, she is currently the General Manager of Medical for Australian Skin Clinics. Using all of her experience to date, April looks after the cosmetic injectable business across the network of clinics in Australia and NZ which includes all aspects relating to cosmetic injecting from educational aspects through to business strategy and marketing. We spoke to this power house of a woman to get an insight on what makes her tick!
WHAT DO YOU LOVE MOST ABOUT YOUR ROLE?
I love the immediate impact of cosmetic injectables and that was the initial driver when 16
Beauty Biz Year 14 Issue 1
I first began to diversify from the beauty industry into injectables. Also, the variance of the day to day role is great and there is no time to get bored or unmotivated.
WHO INSPIRES YOU MOST IN THE INDUSTRY AND WHY?
There are many greats who I respect and admire in our industry and I am lucky to have been practicing beauty for over 30 years. But I am also constantly in awe and inspired by the young girls who are jumping in, taking the risks and building great businesses with only passion and persistence to fall back on. Business education is
great but you can’t beat passion for really making a successful beauty or injectable business.
WHAT IS YOUR FAVOURITE NEWER TO MARKET TREATMENT, WHAT IS IT USED FOR, WHAT’S THE RESULTS AND WHY DO YOU LOVE IT SO MUCH? I am loving Glass Skin at the moment. The Glass Skin Treatment harnesses two powerful injectable techniques: Platelet-rich plasma (PRP) and botulinium toxin (muscle relaxant) Platelet-rich plasma (PRP) is a preparation of platelets in concentrated blood plasma with regenerative growth factors used to stimulate