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COSMETIC
COSMETIC TATTOOING AN INSIGHT INTO THE CURRENT BROW BOOM By Georgie Westley
When I was asked to write a topic on cosmetic tattoo so many thoughts ran through my head on what I can write about. But what kept alarming in my head was the need to talk about the amount of people presenting in my clinic Distinctive Features in Melbourne with very unsatisfactory brow work the technicians coming in to be ‘retrained’ after being sucked into an expensive course with no career outcome they were promised. One of the main comments I hear from the client is “I didn’t want to wait that long to see you, I wanted it now” and of course, the client ends up in my clinic a few days later beside themselves with anxiety and in need of emergency removal. In some cases, their brows are not even bad, they are just not educated enough on what to expect during the process. This is the main issue that arises, simply lack of consultation from the technician themselves. So of course, we end up just filling the gaps of consultation with them and send them on their way with full understanding of what’s going on at the stage of healing they are at. I think with my 20 years of experience, and when I say experience, I mean I’ve experienced EVERY type of client there is. So I’ve learnt a way of telling everything, no sugar coating, no softly speaking in a ‘non-confident’ way, I tell them the absolute worst that can happen, I tell them everything to expect from darkening, crusting, pain, scabs, fading, itching and pre care, after care. Basically, they get everything in writing upon making the booking, then verbally in the consultation then they get it in writing again when they leave. My moto ‘Get them prepared for the worst, and anything else better than that is amazing!’ I guess I’ve learnt this from the years of doing clients and realising the gaps in my own consultation that lead me to sleepless nights and constant phone calls, texting and emails from clients not understanding the process. Clients messaging me saying their brows are falling off or freaking out that there’s a gap in one brow and why cant they get it fixed straight away? I began to realise that every skin is so different and that my consultation needed to change to reflect this. 42
Beauty Biz Year 14 Issue 1
