DIGITAL ISSUE on website NEWSLETTER & DIGITAL ISSUE by email RETAILERS` GUIDE
To reach fast all stores, buyers and the FMCG and HORECA industries
PROGRESSIVE IS ALSO DIGITAL PROGRESSIVE IS ALSO DIGITAL to provide daily information to the industry and to be the bond between manufacturers, distributors, retailers and all that are part of the FMCG and HORECA industries.
PROGRESSIVE DIGITAL ISSUE PROGRESSIVE NEWSLETTER & DIGITAL PROGRESSIVE RETAILER`S GUIDE
And so that the communication between us to be fast, efficient and up-to-date, we offer you new flexible and low - budget advertising opportunities for your brands and companies through several new platforms: PROGRESSIVE Newsletter - the weekly news PROGRESSIVE Retailer`s Guide (new products, activities, campaigns) PROGRESSIVE Digital Issue, the current issue sent by email and constantly available on interactive platform on website www.progressive.bg Distribution: by email
Through the NEW PLATFORMS WE will reach the Retailers, Buyers and the FMCG and HoReCa industries EACH WEEK.
TARGET/ RECEPIENTS of weekly Newsletter & Digital Issue by email: 15,100 emails of Top Managers in the FMCG (11 000) & HoReCa (4 100) industry that are in our data base
We will be useful to you without requiring significant financial resources or marketing budget, remaining in the focus of the Retailers & HoReCa! PROGRESSIVE Newsletter will be sent out every Monday.
www.progressive.bg
PROGRESSIVE Digital (by email), will present the articles from the current issue and will be sent out, again by e-mail, every Monday and will contain Retailer`s Guide section.
PROGRESSIVE DIGITAL ISSUE on website For fast and effective advertisement at a low price, place your products and campaigns ONLY IN THE DIGITAL PLATFORMS, staying in the focus of FMCG & HoReCa Retailers. If you have an advertisement in the print issue, PROGRESSIVE digital edition will be provided as a bonus. PROGRESSIVE DIGITAL ISSUE PROGRESSIVE NEWSLETTER & DIGITAL PROGRESSIVE RETAILER`S GUIDE
Through the NEW PLATFORMS WE will reach the Retailers, Buyers and the FMCG and HoReCa industries EACH WEEK.
www.progressive.bg
PUBLICATION: the current issue of Progressive magazine, constantly available on a new Digital Interactive Platform, integrated on the home page of www.progressive.bg PROGRESSIVE Digital issue Platform permanently available at www.progressive.bg DISTRIBUTION: constant presence at PROGRESSIVE website (www.progressive.bg) and sent out by email PERIOD: 1 month on Home page on website www.progressive.bg and then constantly in Archive/Digital issue on website TARGET/ RECEPIENTS: 15,100 emails of Top Managers in the FMCG (11 000) & HoReCa (4 100) industry: Owners and Managers of shops, Buyers, International and Regional Retailers, Pharmacies, Drugstores, Specialized stores, Bio stores, Children’s stores, Banks, Insurance Companies, Manufacturers, Distributors, Logistics, Transport companies and others
PROGRESSIVE DIGITAL ISSUE on website POSSIBILITIES: The digital platform allows the advertisement to be linked with an external website / social network, integration of commercials and videos. The platform allows recipients to download the issue on their devices, to forward it etc.
PROGRESSIVE DIGITAL ISSUE PROGRESSIVE NEWSLETTER & DIGITAL
Ad with link
Ad with video
1/1 Inside Page
PROGRESSIVE RETAILER`S GUIDE
Through the NEW PLATFORMS WE will reach the Retailers, Buyers and the FMCG and HoReCa industries EACH WEEK.
www.progressive.bg
First Cover
2/1 Double page with link
PROGRESSIVE DIGITAL ISSUE on website (current issue of PROGRESSIVE magazine) PROGRESSIVE DIGITAL ISSUE by email (1 month on website & 4 emailing campaigns)
PRICE
NUMBER OF PUBLICATIONS
Inside Pages
PROGRESSIVE DIGITAL ISSUE PROGRESSIVE NEWSLETTER & DIGITAL PROGRESSIVE RETAILER`S GUIDE
Through the NEW PLATFORMS WE will reach the Retailers, Buyers and the FMCG and HoReCa industries EACH WEEK.
www.progressive.bg
2/1 double page (in digital magazine) + link / video
900 eur
1/1 inside page (in digital magazine) + link / video
600 eur 1 issue / 1 month
1/2 inside page (in digital magazine) + link / video
350 eur
1/3 inside page (in digital magazine) + link / video
250 eur
PROGRESSIVE Digital - Special Positions First Cover (in digital magazine) + link / video
1300 eur
Back Cover (in digital magazine) + link / video
1100 eur
Middle Double Page (in digital magazine) + link / video
1000 eur
1 issue / 1 month
PRODUCTS & CAMPAIGNS - PROGRESSIVE Retailer`s Guide (section) 100 eur
Product in Digital issue; Product on Website: constantly
Published in Digital issue (current issue) and in Newsletter & Digital by email (in section: Retailers` Guide)
100 eur
Product in Digital issue; Product in Newsletter & Digital by email: 2 campaigns
Published in Digital issue (current issue), in Newsletter Retailers` Guide and on www.progressive.bg
150 eur
Product in Digital issue; Product in Newsletter: 2 campaigns Product on Website: constantly
Published in Digital issue (current issue) and on www.progressive.bg
PROGRESSIVE NEWSLETTER & DIGITAL ISSUE by email (news and magazine by email)
PROGRESSIVE DIGITAL ISSUE PROGRESSIVE NEWSLETTER & DIGITAL PROGRESSIVE RETAILER`S GUIDE
PROGRESSIVE DIGITAL Issue is uploaded on Digital Interactive Platform, integrated on the home page of www.progressive.bg and then is sent out as Newsletter by email to 15 100 Top Managers in FMCG and HORECA industries. PUBLICATION: The Newsletter contains: Up-to date weekly news current issue of Progressive magazine (articles and advertisements of the respective issue)
BANNER
PR ARTICLE OR ANNOUNCEMENT
Each article will be linked into PROGRESSIVE Digital issue Platform, permanently available at www.progressive.bg BANNER
PERIOD: every Monday / 4 times per month Through the NEW PLATFORMS WE will reach the Retailers, Buyers and the FMCG and HoReCa industries EACH WEEK.
www.progressive.bg
DISTRIBUTION: by email TARGET/ RECEPIENTS: 15,100 emails of Top Managers in the FMCG (11 000) & HoReCa (4 100) industry: Owners and Managers of shops, Buyers, International and Regional Retailers, Pharmacies, Drugstores, Specialized stores, Bio stores, Children’s stores, Banks, Insurance Companies, Manufacturers, Distributors, Logistics, Transport companies and others
PRODUCTS: PROGRESSIVE RETAILER`S GUIDE
PROGRESSIVE NEWSLETTER & DIGITAL ISSUE by email (news and magazine by email) PROGRESSIVE DIGITAL Issue is uploaded on Digital Interactive Platform, integrated on the home page of www.progressive.bg and then is sent ou as Newsletter by email to 15 100 Top Managers in FMCG and HORECA industries.
PROGRESSIVE NEWSLETTER & DIGITAL ISSUE by email PROGRESSIVE DIGITAL ISSUE PROGRESSIVE NEWSLETTER & DIGITAL PROGRESSIVE RETAILER`S GUIDE
Through the NEW PLATFORMS WE will reach the Retailers, Buyers and the FMCG and HoReCa industries EACH WEEK.
www.progressive.bg
(every Monday - email campaign)
PRICE
NUMBER OF PUBLICATIONS
BANNERS (on Newsletter) Top Banner + link 70 eur Middle Banner + link 60 eur 2 campaigns Bottom Banner + link 50 eur BANNERS (on Newsletter & Website www.progressive.bg) Top Banner + link 255 eur banner in Newsletter: 2 campaigns Middle Banner + link 200 eur banner on Website: 2 weeks Bottom Banner + link 130 eur PRODUCTS & CAMPAIGNS - PROGRESSIVE Retailer`s Guide (section) Product in Digital issue; Product on Website: constantly
Published in Digital issue (current issue) and on www.progressive.bg
100 eur
Published in Digital issue (current issue) and in Newsletter & Digital by email (in section: Retailers` Guide)
100 eur Product in Newsletter & Digital by email:
Published in Digital issue (current issue), in Newsletter Retailers` Guide and on www.progressive.bg
150 eur Product in Newsletter: 2 campaigns
PR PUBLICATION / ANNOUNCEMENT PR article + link PR article (with link) + Banner (in Newsletter)
Product in Digital issue; 2 campaigns
Product in Digital issue; Product on Website: constantly
100 eur 2 campaigns 200 eur
PROGRESSIVE RETAILERS` GUIDE
PROGRESSIVE DIGITAL ISSUE PROGRESSIVE NEWSLETTER & DIGITAL PROGRESSIVE RETAILER`S GUIDE
PUBLICATION: Section in PROGRESSIVE Newsletter & Digital Issue by email PERIOD: every Monday DISTRIBUTION: by email TARGET/ RECEPIENTS: 15,100 emails of Top Managers in the FMCG (11 000) & HoReCa (4 100) industry: Owners and Managers of shops, Buyers, International and Regional Retailers, Pharmacies, Drugstores, Specialized stores, Bio stores, Children’s stores, Banks, Insurance Companies, Manufacturers, Distributors, Logistics, Transport companies and others
PRODUCTS & CAMPAIGNS - PROGRESSIVE RETAILERS` GUIDE: section in PROGRESSIVE Newsletter & Digital Issue by email PRICE
Through the NEW PLATFORMS WE will reach the Retailers, Buyers and the FMCG and HoReCa industries EACH WEEK.
www.progressive.bg
NUMBER OF PUBLICATIONS
Published in Digital issue (current issue) and on www.progressive.bg
100 eur
Product in Digital issue; Product on Website: constantly
Published in Digital issue (current issue) and in Newsletter & Digital by email (in section: Retailers` Guide)
Product in Digital issue; 100 eur Product in Newsletter & Digital by email: 2 campaigns
Published in Digital issue (current issue), in Newsletter Retailers` Guide and on www.progressive.bg
Product in Digital issue; 150 eur Product in Newsletter: 2 campaigns Product on Website: constantly
STATISTICS The first PROGRESSIVE Digital, PROGRESSIVE Newsletter and PROGRESSIVE Retailers’s Guide, sent to almost 11,000 emails were seen, opened and read by 20% of the recipients within 1 day of sending.
PROGRESSIVE DIGITAL ISSUE PROGRESSIVE NEWSLETTER & DIGITAL PROGRESSIVE RETAILER`S GUIDE
PROGRESSIVE Newsletter & PROGRESSIVE Retailers’s Guide STATISTICS FOR PERIOD: 24-27 march 2020 PROGRESSIVE Newsletter - 24.03.2020 Subject
PROGRESSIVE Newsletter - 24.03.2020
Date sent
24.03.2020 19:20
Time to send
10 hours 30 minutes 28 seconds
Sent as HTML
10949
Viewed
2424
PROGRESSIVE Newsletter & PROGRESSIVE Retailers’s Guide Through the NEW PLATFORMS WE will reach the Retailers, Buyers and the FMCG and HoReCa industries EACH WEEK.
www.progressive.bg
STATISTICS FOR PERIOD: 26-27 march 2020 Read PROGRESSIVE DIGITAL - issue 03.2020 Subject
Read PROGRESSIVE DIGITAL - 03.2020
Date sent
26.03.2020 19:42
Time to send
10 hours 44 minutes 35 seconds
Sent as HTML
10949
Viewed
2334
STATISTICS PROGRESSIVE Magazine reaches the Decision Makers in FMCG & HoReCa retailers, manufacturers, importers and distributors, pharmacies and petrol stations, providing the target audience for your advertising.
PROGRESSIVE DIGITAL ISSUE PROGRESSIVE NEWSLETTER & DIGITAL PROGRESSIVE RETAILER`S GUIDE
PROGRESSIVE NEWSLETTER & DIGITAL ISSUE by email and & PROGRESSIVE Retailers` Guide were viewed and opened
TARGET (by activity)
STRUCTURE (by job title)
Local Regional Retailers
Food Stores Traditional Trade Through the NEW PLATFORMS WE will reach the Retailers, Buyers and the FMCG and HoReCa industries EACH WEEK.
www.progressive.bg
Gas Stations Cosmetics stores, pharmacies with cosmetics section
International Retailers
Manufacturers, Importers, Distributors, Logistics companies etc.
Managers / MDs
Others / Services
Specialized Stores
Operations
Others
STATISTICS
PROGRESSIVE DIGITAL ISSUE
23 February - 22 March, 2020
Visits on www.progressive.bg mark DOUBLE GROWTH in the declared state of emergency and pandemic for the period MARCH - MAY 2020
PROGRESSIVE NEWSLETTER & DIGITAL PROGRESSIVE RETAILER`S GUIDE 22 March - 24 April, 2020
Through the NEW PLATFORMS WE will reach the Retailers, Buyers and the FMCG and HoReCa industries EACH WEEK.
www.progressive.bg
20 April - 28 May, 2020
STATISTICS The double growth of visitors and opened pages for the period March - May is also preserved at the end of 2020
PROGRESSIVE DIGITAL ISSUE PROGRESSIVE NEWSLETTER & DIGITAL
STATISTICS: 1st November - 2nd December, 2020
PROGRESSIVE RETAILER`S GUIDE
Through the NEW PLATFORMS WE will reach the Retailers, Buyers and the FMCG and HoReCa industries EACH WEEK.
In the period 1 November - 2 December 2020, visitors on the website searched and opened:
39% - PRODUCTS 28% - NEWS 25% - MAGAZINE INDICATORS STATISTICS:
www.progressive.bg
IMMPRESSIONS: 31 203 clicks: 1 957 CTR: 6.27%
1 November - 2 December, 2020
STATISTICS
PROGRESSIVE DIGITAL ISSUE PROGRESSIVE NEWSLETTER & DIGITAL PROGRESSIVE RETAILER`S GUIDE
From mid April, PROGRESSIVE NEWSLETTER & DIGITAL ISSUE by email and PROGRESSIVE Retailers’ Guide are being sent to new 4,100 emails of HoReCa Top Managers. Thus, the Digital Platforms reach 15,100 emails every week and are read and opened by 14% - 16% of the recipients in the first 2 days of their sending.
PROGRESSIVE NEWSLETTER & DIGITAL ISSUE by email Date sent
24.11.2020
17.11.2020
11.11.2020
15074
15075
15075
15084
15085
15064
Viewed
3082
3236
3556
3823
3604
3387
Opened
2185
2283
2453
2461
2432
2311
14.30%
15.20%
16.30%
16.30%
16.10%
15.30%
Sent Through the NEW PLATFORMS WE will reach the Retailers, Buyers and the FMCG and HoReCa industries EACH WEEK.
www.progressive.bg
04.11.2020 27.10.2020
01.12.2020
% Opened
DIGITAL ISSUE on website NEWSLETTER & DIGITAL ISSUE by email RETAILERS` GUIDE
To reach fast all stores, buyers and the FMCG and HORECA industries