TOP 5 GEN Z MARKETING STRATEGIES
Interactive Content Create images, slideshows (for Instagram), and videos to grab their attention. The meteoric rise of TikTok is proof that short-form video marketing is the way forward.
Social Media Social media is where Gen Z turns to for a variety of things, from social interaction to news to discovering new products and services and even tutorials, and if statistics are to be believed, they check their accounts on an hourly basis.
Invest In Video TikTok and YouTube are proof that the future is all about video. Both these platforms should be used in millennials marketing and Gen Z marketing.
Influencers Micro-influencers drive 60% more engagement, which means that by tying up with them, you are getting more eyeballs on your brand.
Engagement Is Key Here again, it should be more than just a smiley or thank you – if you have received positive feedback, reply with a genuine message that speaks to the user.
For more Gen Z Marketing content, visit our site! Source: Proven Gen Z Marketing Strategies