TOP 6 MARKETING AUTOMATION STATS
Modern technology could automate
On average, 49% of companies are
45% of the activities people are paid
currently
to perform, and about 60% of all
automation, with more than half of
occupations could see 30% or more
B2B companies (55%) adopting the
of their activities automated
technology.
91% of the most successful users
77% of CMOs at top-performing
agree that marketing automation is
companies
“very
overall
compelling reason for implementing
success of their marketing across
marketing automation is to grow
channels.
revenue.
The artificial intelligence market is
The growth in machine learning is
expected to be worth $16.06 billion
accelerating. The market is predicted
by 2022, growing at a CAGR of 62.9%
to reach $15.3 billion by 2019, with
from 2016 to 2022.
an average annual growth rate of
important” to
the
using
indicate
marketing
their
most
19.7%.
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