Business
What is #BlackPoundDay? Black Pound Day is a solution-based approach to support the growth of the UK Black economy. As a direct and peaceful response to the systematic racism that creates un-equality for the Black community in the United Kingdom. Starting with one day per month, Black Pound Day encourages everyone to spend money with local and online UK Black-owned businesses. Replacing your usual purchases with services and products from Black-owned businesses. The day is also an opportunity to find out how everyone can support Black businesses over the long-term. In response to the death of George Floyd and the current Black Lives Matter protests, So Solid Crew’s (www. instagram.com/o cialsosolid), Swiss has developed the idea of Black Pound Day. His idea hopes to underpin our long-term financial growth and infrastructure, empowering and motivating the Black community. Black Pound Day encourages everyone to replace their usual purchases with products from Black-owned businesses, once a month. Spending locally or online with UK Black-owned businesses. The day is also an opportunity to find out how everyone can support Black businesses over the long-term. So don’t forget to share brands that you love, businesses that you can’t live without and make sure to hashtag #BlackPoundDay. Black Pound Day launched on Saturday, 27 June 2020.
Spread the Message Joining the movement means so much more than just shopping on the day, share the blackowned businesses you love with people, share the message and educate those around you about how 22
July-August 2020
The Black Pound metro-co-uk So Solid Crew o cial charts company
#BlackPoundDay can help the growth of the British economy, while promoting unity and equality. Help us spread the message by taking part in the #BlackPoundDayChallenge (https:// blackpoundday.uk/tag/challenge). We are looking for people to help raise awareness of the #BlackPoundDay movement, by creating a short video. If you’re a shopper tell us in a short video where you’ll be shopping, what businesses you love and why. If you’re a business owner share in a short video what you will be doing in-store or online to support the movement. When you’re done please tag us on Instagram, Twitter and Facebook and send us the video so that we can share it. Don’t forget to hashtag #BlackPoundDay AND #BlackPoundChallenge. https://blackpoundday.uk/what-is-black-poundday/ ##BlackLivesMatter ##BlackPoundDay #Black Businesses
DAWN
www.africanbusinessassociation.org
