April 2011 Voice

The Voice is online at rockfordchamber.com

ROCK THE AIR FUND SURPASSES ONE MILLION GOAL

April 2011 | Volume 24 | No. 4

Leaders agree; manufacturing business is looking up

By Paul Anthony Arco As Einar Forsman looked out at the large crowd during the Rockford Chamber of Commerce’s annual Manufacturers Appreciation Dinner & Expo at Cliffbreakers on March 24, he couldn’t help but smile.

“We’re really encouraged by the positive direction happening in the manufacturing community right now,” said Forsman, Rockford Chamber president & CEO. “Since 2009, when the employment markets for manufacturing bottomed out, we made an almost 10-point improvement in jobs in that area. While we’re still lower than we want to be, we are outpacing the

Photos by Brian Thomas Photography

The Manufacturer of the Year was presented by Theresa Beach-Shelow to Phil Baerenwald, president of J.L. Clark. Rep. Don Manzullo awarded the Manzullo Individual Business Catalyst Award to Rick Bastian, president and CEO of Blackhawk Bank. state and the nation in manufacturing jobs returning to the workplace. That’s a positive, but we still have a ways to go.”

That feeling of optimism was shared by many of the 525 people who turned out for this year’s event.

“The companies I’ve spoken to tonight, not one of them said, ‘flat or down,’ said Jim Roy, regional vice president of QPS Employment Group.

“Everybody is optimistic, forward thinking and positive,” he said. “Things

appear to be better than they were, and headed in the right direction.”

Matching Skilled Workers with Available Jobs Mark Rittmanic agreed. He is the founder and CEO of ForteOne, a Chicagobased firm that develops strategies and profit improvement plans for businesses worldwide, including banking, manufacturing, distribution and service. more on page 3

Discover Tuscany

Area companies drive growth by expanding into the global economy

Visit rockford chamber.com ■ online registration ■ keynote speaker video clips ■ event photos ■ list of Chamber events Questions? 815-987-8100 Join the Chamber’s LinkedIn Group www.linkedin.com/e/gis/2544

If economic growth in a region can be measured by its percentage of exports, then Rockford is headed in the right direction. Yet enormous opportunity remains for local companies strategically to grow by tapping into the increasingly global economy.

According to the Brookings Institution in July, 2010, Rockford exported almost $3.3 billion worth of goods and services in 2008 to foreign markets, or more than 22 percent of aggregate value-added production. This percentage ranked it as far more export oriented than the national economy as a whole, and more export oriented than any of the 100 largest metropolitan areas, except Wichita, Kan., which exported 27.8 percent, largely in aviation and transportation equipment.

(Rockford’s population is too small to make the 100 largest list.)

MARK YOUR CALENDAR! Rockford Chamber of Commerce

Rockford exports lead

By Barbara Connors

The Community Foundation of Northern Illinois announced on March 17 at the Chicago Rockford International Airport that the goal for the Rock the Air Scholarship Fund was exceeded with $1,052,036 in pledges. The total and information on the scholarship fund was brought to Ken Dufour, Embry-Riddle Aeronautical Trustee, at the board meeting on March 18.

Embry-Riddle announced last fall that it was considering creating a third residential campus in Rockford or Houston, Texas. If Embry-Riddle chooses Rockford, the fund will provide scholarships each year for Midwestern students to attend in Rockford. The scholarship will be endowed, and the principal never used – creating a legacy.

The Rock the Air Scholarship Fund was spearheaded by the Community Foundation after a group of Sundstrand retirees, headed by Ron Harris and Chris Christiansen, hit upon the idea of creating a scholarship for students who might attend an Embry-Riddle campus in Rockford.

If Embry-Riddle chooses Rockford, the Community Foundation will send payment schedules to everyone who pledged.

If Embry-Riddle does not locate a residential campus in Rockford, all pledges will be void.

Informational Meeting Thursday, April 14 4 to 8 p.m. | Cliffbreakers

President’s Plan to Double Exports in Five Years President Barack Obama in his State of the Union address on Jan. 27, 2010, set a goal of doubling America’s exports over the next five years – an increase he said would support two million American jobs. He announced the launch of the National Export Initiative and the establishment of the Export Promotion Cabinet.

The cabinet issued a report to the President in September, 2010, highlighting eight priorities for doubling U.S. exports in five years. They are: growing exports by small and mediumsized enterprises (SMEs), federal export assistance, trade missions, commercial advocacy, increasing export credit, macroeconomic rebalancing, reducing barriers to trade, and export promotion more on page 10

CHICAGO BOEING WINS AIR FORCE CONTRACT The U.S. Air Force announced that Chicago-based Boeing won its competition with Europe’s Airbus to design and build the next-generation air refueling tanker.

“This is a huge victory for American workers as well as the dozens of manufacturers in northern Illinois who supply nearly $180 million in products and services annually to Boeing,” said Congressman Don Manzullo (R-IL).

“We have always worked closely with Boeing in helping them identify local manufacturing partners, and we will continue to seek job-creating contracts for northern Illinois manufacturers as Boeing ramps up to build the new tanker.”

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President’s Message VIEWPOINT

April 5th an important day for Rockford voters Outcomes affect community, business growth and development The city has demonstrated that during the same period, city debt obligations have been reduced each year, and the property tax associated with that debt has been in decline.

Tuesday, April 5th is an election day for Rockford area voters. Whether you or your employees live within the City of Rockford and/or within the Rockford Public Schools District 205 boundaries, your votes count on some key matters.

The outcomes of two key questions before the public can have a distinct impact on our growth and development of our community, which is tied closely to business growth.

Rockford Chamber recommends support of the City of Rockford Sales Tax Extension for Infrastructure Improvements The Rockford Chamber of Commerce Board of Directors voted to support the proposed extension of the 1 percent City of Rockford sales tax for public infrastructure improvements.

The proposed five-year extension is before Rockford voters on April 5th for them to consider voting for the extension. The Chamber Board’s vote followed a recommendation by the Chamber’s Government Affairs Council to endorse the extension.

The sales tax for infrastructure improvements was first approved by voters in 2007 and is set to expire on June 30, 2012. Commonly referred to as the “road tax,” revenues generated from this tax are limited in their use solely for expenditure on public infrastructure.

This would include public improvements for roads, sewer, bridges, sidewalks, drainage and other similar projects. Since its inception, the sales tax revenue has generated an average of $15 million per year in revenue for projects.

The city has demonstrated that during

the same period, city debt obligations have been reduced each year, and the property tax associated with that debt has been in decline. It is forecasted that with continued project funding by sales tax, property tax associated with general obligation debt service will be reduced to zero by 2018.

Road and other infrastructure improvements must continue to move forward to further economic development efforts for Rockford and the sales tax method is the best method to pay for such improvements, as it is a pay as you go system funded by both residents and non-residents of Rockford.

We urge you to support the extension.

Four Rockford Public School District 205 Sub-District Seats Up for Consideration

by Voters Has anything been more actively discussed during the past several months regarding the direction of our public schools? We need to see our district address its budget concerns

Einar K. Forsman Rockford Chamber of Commerce

while at the same time carrying out a long-term, solidified plan to improve performance, test scores, and graduation rates.

Sub-districts B, C, E and G are up for consideration this election cycle for twoyear terms and there are nine candidates running in these sub-districts. We urge you to take the time to learn more about each of these candidates running for these offices and vote for the one in your sub-district you will believe will be effective in advancing the performance and development of Rockford Public Schools.

From our surveys to you as members of the business community, you not only told us that moving to geographic-based student assignment was important, but you also told us overwhelmingly that you needed to see more positive direction in progress in our schools and wanted a board that would be an effective governing unit that listened and communicated well to the business community. Please be sure to make your vote count in this election!

rockfordchamber.com theVoice April 2011

KEYNOTE THEMES BUILDING A BUSINESS WITH STAYING POWER Fly Your Plane with Instruments. Until leaders develop tools that look beyond the horizon (and predict future performance), you don’t really understand the health, or direction of your company – and cannot effectively lead it.

Don’t Ship Money Out the Door. Most companies don’t focus on the things they do that deliver the most profit to the bottom line, and end up wasting talent and time because they don’t understand their true costs, and the magic of Business Focus.

People Lead Change. The leader’s first job is to predict and lead change, which requires change agents at all levels of the organization – but most companies don’t know how to make this happen.

Be the Conductor. If you want a great company in 2011, first write the symphony: equip everyone in your firm with the “musical score” – and the training to play their part – and then be the servant leader. Until you compose the symphony – you have a mediocre business to conduct.

Create Superfans, Neutralize Competition. When you have customers who cannot replace what you do for them, should you go away tomorrow, even with commodity-like products – you have staying power.

Now, how do you do that?

Manufacturing cont from front page

Mark Rittmanic of ForteONE Consulting addresses the Manufacturing Appreciation Dinner audience.

As the keynote speaker, Rittmanic encouraged Rockford business leaders to embrace change in order to succeed. “In my opinion, many companies in Rockford and in the U.S. that went out of business really got caught flat-footed,” he said. “They didn’t need to go out of business if they had embraced the kind of changes you need to be a world-class company. World class is the new normal.

“The biggest issue Rockford has is developing the skills necessary to fill the jobs available,” he added. “There are jobs that are going unfilled. We need to get folks interested at an early age in acquiring these skills, so they can have the careers that are now offered in manufacturing.”

That’s what students at Jefferson High School are trying to do. Jefferson was one of 10 high schools that took part in this year’s event. Ray Kelley, the school’s manufacturing teacher, brought three students from his advanced machine tool program.

“This is a chance for them to get out and see what professionalism is all about,” he said. “It’s nice for them to see my

Financial literacy more important than ever Fourth-annual Money Smart Week, April 2 to 9 From April 2 to 9, many organizations throughout Rockford will host nearly 60 free classes and events to help consumers manage their personal finances as part of the fourth-annual Money Smart Week®.

Money Smart Week Illinois is coordinated by the Federal Reserve Bank of Chicago and hundreds of partner organizations dedicated to financial literacy. It’s designed to educate consumers about money management and generate awareness on a wide range of topics, such as home-buying, identity theft, investing and using credit wisely.

Classes Geared for Everyone In Rockford, the classes, seminars and activities will take place thanks to

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more than 50 local community groups, financial institutions, not-for-profit organizations, businesses, schools, libraries, government agencies, and media outlets. Events are free, held in different venues in Rockford and geared towards people of all ages and walks of life.

For more information about the events slated for Money Smart Week Illinois or to take part, visit www.moneysmartweek.org/illinois, select the 2011 events calendar, and search the Rockford Region, or stop by any of the local participating organizations to pick up a printed calendar of events. Take advantage of this opportunity to be “Money Smart!”

Let your Voice be heard The Rockford Chamber of Commerce welcomes and encourages submissions for The VOICE of the Rockford Business Community. Deadline is the 15th of the month preceding publication. Send news releases and other items of interest to the business community to: The VOICE Rockford Chamber of Commerce 308 W. State St., Ste. 190 Rockford, IL 61101 For information about advertising contact Customer Service at 815-987-8100.

The VOICE of the Rockford Business Community (USPS 784-120). ISSN number 10860630, is published monthly by the Rockford Chamber of Commerce, 308 W. State St., Ste. 190, Rockford, Illinois 61101. Periodicals postage paid at Rockford, Ill. POSTMASTER: Send address changes to: The VOICE of the Rockford Business Community, 308 W. State St., Ste. 190, Rockford, IL 61101.

Students from 10 high schools had a chance to engage with area manufacturers during the Manufacturing Expo. former students who are now employed and have well-paying jobs and to see where it can all lead to.”

Two Industry Awards Presented The Manufacturer of the Year Award was presented to J.L. Clark, a member of the Rockford business community for 107 years and a founding member of the Rockford Chamber of Commerce. J.L. Clark has stayed competitive by using the latest techniques, machinery and methods to manufacture its products in the niche metal and plastic packaging industry. The company also was recognized for its commitment to employee development, facility upgrades and environmental sustainability.

“This is a validation of all the hard work that our employees have put in,” said Phil Baerenwald, president of J.L. Clark. “It’s been a real tough economy, but we had a record year last year. It reflects on all the work they put in to keep us competitive in the marketplace.”

The Manzullo Individual Business Catalyst Award went to Rick Bastian, president and CEO of Blackhawk Bank.

Bastian was honored for supporting many industry organizations and causes, including Women of Today’s Manufacturing, the Rock River Valley Tooling and Machining Association, Manufacturers Alliance of the Rock River Valley (MARVV) and the Chamber’s Manufacturers Council. Three years ago, Blackhawk Bank established a physical presence in Rockford’s southwest manufacturing sector, by investing in a new banking center on 11th Street.

“I’ve always believed in manufacturing,” Bastian said. “It’s so nice to have those manufacturers believe in me. Manufacturing is healthy in the Rock River Valley. It’s here to stay and I’m glad to be a part of it.”

The presenting sponsor of the event was QPS Employment Group. Other sponsors were Clifton Gunderson LLP, Fabricators & Manufactures Association, International, and Rockford Bank & Trust Co.

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Chamber Board of Directors & Officers EXECUTIVE COMMITTEE Chairman of the Board Mike Broski Entré Computer Solutions Vice Chairman Tim Rollins WilliamsMcCarthy LLP Vice Chairman Rich Walsh SwedishAmerican Health System Treasurer Larry Bridgeland Mid-City Office Products Immediate Past Chairman Pam Maher KMK Media Group DIRECTORS Teresa Beach-Shelow Superior Joining Technologies, Inc. Romero Bennett Blue Sky Insurance Agency Andrew Benson Benson Stone Company, Inc. Walt Boothe Harris Bank, N.A.

Ryan Brauns Rockford Consulting & Brokerage Paul Callighan ComEd Joe Castrogiovanni Giovanni's, Inc. J. Chapman Maverick Media Rena Cotsones Northern Illinois University Darlene Furst Furst Staffing Penny Lechtenberg Hinshaw & Culbertson Mike Mastroianni Rock Valley College Paul McCann Stanley Steemer of Rockford Patrick Morrow Alpine Bank John Oller Midwest Aero Support, Inc. Mark Peterson CBL Associates CherryVale Dee Premo Whitehead, Inc. Realtors

Chamber Staff ■ Call 815-987-8100

Peter Ricker Rockford Register Star Dan Saavedra Saavedra Gehlhausen Architects Henry Seybold Rockford Health System Patrick Shaw RSM McGladrey, Inc. Patti Thayer Thayer Lighting, Inc. Jennifer Wood Sikich LLP Richard Zumwalt OSF Saint Anthony Medical Center EX-OFFICIO DIRECTORS Janyce Fadden Rockford Area Economic Development Council Einar K. Forsman President & CEO, Rockford Chamber of Commerce John Groh Rockford Area Convention & Visitors Bureau President/CEO

Direct Line

Einar K. Forsman, President & CEO . . . . . . . . . . . . . . . . . . . . . . . . .815-316-4304 Heidi Garner, Executive Assistant to the President . . . . . . . . . . . . . .815-316-4312 Doug Hessong, Director of Publications & Technology . . . . . . . . . .815-316-4338 Lynette Jacques, Advertising and Sponsorship Executive . . . . . . . .815-316-4317 Vee Jevremovic, Manager of Education Programs and Events . . . . . .815-316-4337 Cyndie Landis, Financial Assistant . . . . . . . . . . . . . . . . . . . . . . . . . .815-316-4300 Caitlin Ludwig, Director of Ignite! . . . . . . . . . . . . . . . . . . . . . . . . . . . .815-316-4335 Joy Moriarty, V.P. Finance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .815-316-4316 Stacy Mullins, Director of Events . . . . . . . . . . . . . . . . . . . . . . . . . . . .815-316-4302 Diane Navickis, Membership Development Manager . . . . . . . . . . .815-316-4315 Joan Sundvall, Membership Contact Coordinator . . . . . . . . . . . . . .815-316-4320 Valerie Tippitt, Membership Development Manager . . . . . . . . . . . . .815-316-4336

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IGNITE

Young Professionals

IGNITE celebrates second anniversary A look back over the past two years I can’t believe it, but April marks the second anniversary of IGNITE, the region’s young professional group and my one year anniversary as executive director! My, how the years fly! The official celebration of IGNITE’s anniversary has been scheduled for May, but in the mean time, I wanted to take a look at the past two years and outline IGNITE’s accomplishments, as well as thank those who believed in our mission and helped us get off the ground!

No Organization Without Our Founding Partners Let’s start at the very beginning.

Without the help of our 13 founding partners, IGNITE would not exist. Their support and dedication throughout the past two years has helped to create a strong and vibrant group. Please join me in thanking them for their support: Holmstrom & Kennedy, P.C.; WilliamsMcCarthy, LLP; Coyle-Varland Insurance Co, Inc.; McGladrey; GrahamSpencer Advertising Design; Williams-Manny, Inc.; KMK Media Group; Rockford Area Convention & Visitors Bureau; Rockford Area Economic Development Council; Rockford Chamber of Commerce; Rock River Valley Blood Center; Rockford Park District, and Rockford Area Realtors Since the Launch Party in 2009, IGNITE has grown to more than 220 members and has welcomed nine corporate partners including: Hinshaw & Culbertson; Hamilton Sundstrand; First Northern Credit Union; Rasmussen College; Goodwill Industries of Northern Illinois; WilliamsMcCarthy; MBA Program of Rockford College; The North Central Group, and Barrick, Switzer, Long, Balsley, Van Evera, LLP. We thank each and every one of these companies for supporting IGNITE’s mission to attract and retain young professionals to the Rockford region as well as the individual members who have joined.

Caitlin Ludwig IGNITE

Members Making Their Mark in Community Our members have quickly become involved members of the community. Over the past two years, we have assisted seven nonprofit organizations and have planned projects with three more organizations for the remainder of the year. Our members have joined boards, committees and task forces focused on issues important to the growth of Rockford. Getting connected to the issues and working as a positive change in Rockford has been the drive behind our organization. From the arts to manufacturing, downtown to volunteering, our members are involved in a variety of interests in the community.

To date, IGNITE has hosted 25 After Five events in local establishments, 22 educational programs and four special events. Our Leadership Team currently is run by 20 young professionals who also spearhead seven teams focused on membership, volunteerism, events, diversity and the business community. In 2010 alone, seven IGNITE members were honored with the 40 Leaders Under 40 Award and five members currently participate in the Leadership Rockford program.

I am so proud of all that IGNITE has accomplished and of the difference these 200-plus young professionals are making in our Rockford community. I hope you will join in our mission in some way – be it by inviting a young professional to one of our events, joining as a corporate partner, or sponsoring one of our events.

The journey is long and the work can be difficult at times, but I have faith that the young professionals of today will not only be the leaders of tomorrow, but the change this community has so long sought.

Learn more about IGNITE at igniterockford.com or contact Caitlin Ludwig at 815-316-4335 or cludwig@rockfordchamber.com.

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Getting citizens involved combating crime with CrimeMapping.com

By Matthew J. Simpson, RAEDC Communities throughout the country are working to mitigate criminal activity, and Rockford is not exempt. Although statistics are showing signs of improvement (the crime rate in Rockford has decreased by 20 to 30 percent in the last five years), there still are opportunities for community members, including businesses, to get involved in making our city a safer place.

The Rockford Police Department invites citizens to get more hands on with CrimeMapping.com.

Reducing Crime through Empowerment

EIGERlab 2.0 Center for Entrepreneurship & Innovations EIGERlab, 605 Fulton Ave., in Rockford, is a state-of-the-art, mixed-use incubator that serves as a resource to rapid, sustainable entrepreneurial growth.

By Sherry Pritz, EIGERlab Are you in need of economical, flexible space? Do you need someone to analyze your business plan? Are you searching for mentors and advisors in a specific field?

Are you interested in exporting or international trade? Are you interested in doing business with the government? Do you need assistance regarding a patent? If so, EIGERlab (E-L) is the one-stop shop for entrepreneurs in the region.

Many businesses in the region, including both startup and existing companies that are interested in perfecting their product or expansion, have utilized E-L’s rapid prototyping (R/P) services. This service assists in either spring-boarding a product for financing or presenting to a potential client. It also saves weeks, months and perhaps years in regard to product development timeframes and sales.

E-L has the ability to R/P your product in different types of materials and outputs in a variety of colors, which illustrates important features. A three-dimensional R/P piece can be completed with engineering and design services assistance available at E-L or produced from your own CAD drawing in hours, not weeks.

This advanced technology offers a

significant advantage to both an entrepreneur and an existing company, which can now offer “a better mousetrap.”

Space, Amenities to Grow a Business E-L’s available space includes all the amenities anyone needs to start or grow a business. With the array of business development counseling, not to mention the buzz that is created between the tenants/entrepreneurs from a nonscheduled, problem-solving water cooler meeting, E-L is known to many as the resource to rapid, sustainable entrepreneurial growth.

Lastly, the TechWorks Fast-Track CNC machining training is helping to solve the issue of huge demand needed regionally of skilled CNC machinists. In six weeks, underemployed, unemployed or returning military veterans can participate in this training with an outcome of three important features: 1. Job readiness training though RVC; 2. CNC machine training including hands-on experience; 3. National Institute of Metalworking Skills Credential (NIMS).

Sherry Pritz is marketing coordinator at EIGERlab/Rock Valley College.

CrimeMapping.com has been developed to help law enforcement agencies across North America provide the public with valuable information about recent crime activity in their neighborhoods. The site allows you to enter an address and view reported criminal incidents in the surrounding area.

The goal is to assist police departments in reducing crime through a better-informed citizenry. Creating more

self-sufficiency among community members is a great benefit to community-oriented policing efforts everywhere and has been proven successful in combating crime.

Rockford has implemented community-oriented policing, and is one of only four communities in the state to utilize the CrimeMapping.com software.

Awareness is the key. As we become more aware of incidents as they happen, there is a better understanding of what will help prevent them. The business community can play an important role in these efforts. It is important that all crimes, from vandalism to break-ins, are reported. This way, we know what is happening in our community and how resources should be applied to stop these crimes from happening in the future. Through CrimeMapping.com, the Rockford Police Department is allowing citizens, including business leaders, to play a larger part in making our community a safer place.

Matthew J. Simpson is business development specialist at the Rockford Area Economic Development Council. He can be reached at 815-969-4258.

RAEDC Second Quarter Event Author Fishman looks at what aging of the world means

By Mary Cacioppi, RAEDC

us all. For the first time in history there will be more people in the world over age The Rockford Area 50 than under 17. This Economic Development disproportionate fact holds Council (RAEDC) Second profound changes for the Quarter event on world’s future, and Wednesday, April 13 takes Fishman’s book reveals and place from 5 to 7 p.m., at the analyzes these trends with Clock Tower Resort in case histories of work places, Rockford, and features homes and communities veteran journalist and Author Ted Fishman affected by change. Fishman essayist Ted C. Fishman. keynotes. traces the scale of Fishman’s latest book, “Shock of Gray, The Aging of the World’s demographic change across the globe, Population and How it Pits Young from Japan to Spain as well as two U.S. Against Old, Child Against Parent, cities: Sarasota, Fla. and Rockford, Ill. Fishman also is author of the Worker Against Boss, Company Against Rival, and Nation Against Nation,” looks international bestseller, “China, Inc.” His at how the aging of the world propels writing appears in many of the world’s globalization, redefines nearly every most prominent journals. He appears important relationship we have, and frequently on national and international changes life for everyone young and old. news and public affairs programs, and addresses audiences around the world.

Rockford Used as Case Study for Book

“Shock of Gray” is rich in stories and analysis on what an aging world means for

For more information, or to register, contact Teri Johnson at tjohnson@rockfordil.com, call 815987-8118 or visit www.rockfordil.com/events.

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FANUC and the robotics industry prospering Rock Valley College offers online, hands-on training Headquartered in Rochester Hills, Mich., FANUC robotics, the robotics industry leader with more than 220,000 robots installed worldwide, designs, engineers and manufactures innovative robots and robotic systems, and through these systems helps customers improve their competitive position. FANUC robotics also produces software, controls and vision products that are integrated into high-tech robotic systems.

FANUC high-tech robotic systems have numerous applications including spot welding, assembly, dispensing, packaging, palletizing, part transferring and paint finishing, just to name a few.

The Business & Professional Institute at Rock Valley College helps manufacturers currently using FANUC robots or those that would like to know more about bringing automation to the production floor or training. Rock Valley College is a certified FANUC Education Robot Training facility, offering online and hands-on training courses.

Growth of Industrial Robotics According to an article in The Oakland Press, dated Dec. 24, 2010, FANUC Robotics America announced the sale of its 100,000 robots in North and South America to Schneider Packing, securing its position as the leading supplier of robotic automation in the Americas. “Automation and robotics are core tools for manufacturing competitiveness,” said Rick Schneider, president of FANUC Robotics America.

“This accomplishment highlights the fact that more companies are using robotic technology to expand their overall operations versus transferring manufacturing overseas.”

In addition to growth of FANUC

robotics, the Bernie Luecke International Rock Valley College Federation of BPI Robotics (IFR) Statistical Department released an article, dated Feb. 14, 2011, entitled “The Demand for Industrial Robots Will Further Increase in 2011.”

IFR President Ake Lindqvist commented, “The robotics industry is looking back on one of its most successful years and is looking ahead with confidence in 2011.

“This accomplishment highlights the fact that more companies are using robotic technology to expand their overall operations versus transferring manufacturing overseas.”

- Rick Schneider, president of FANUC Robotics America “Robots of today are more flexible and easier to use,” Lindqvist said.

“Their technical improvements meet the growing demand for the high-mix, low-volume production. More applications are possible since the robot is able to cooperate and assist the worker directly. Therefore, between 2012 and 2014, a further increase of worldwide robot installations can be expected.”

For more information on Business & Professional Institute’s online and hands-on training in bringing automation to the production floor, contact Bernie Luecke at 815-921-2067 or email at B.Luecke@ RockValleyCollege.edu.

Manufacturing News is sponsored by Rock Valley College, BPI

TechWorks’ New Credentials Yields Immediate Employment TechWorks has intensified the assessment/entry-level steps and outcomes for its Fast-Track CNC Machine training to produce a more employable graduate.

The new curriculum includes job readiness training through Rock Valley College, more classroom and hands-on time on the CNC machinery, and a National Institute for Metalworking Skills (NIMS) credential.

A number of available CNC machine positions are available in the northern Illinois area. A job fair with local manufacturers and placement agencies resulted in a portion of students being hired before the class graduated, on March 3.

Individuals who are a good fit for the new TechWorks Fast-Track curriculum:

■ Have the desire to work in the advanced manufacturing field.

■ Have a high school or college education and are interested in a secure industry.

■ Are unemployed, underemployed or want to make a change in a secure industry.

■ Must have good reading and math skills.

■ Are interested in the opportunity to potentially program CNC machinery.

■ Are interested in the opportunity to potentially supervise CNC machinists.

To learn more about the CNC machinist field of work, visit www.manufacturingohio .blogspot.com/, click on “Video for Prospective Students.” For more information on TechWorks and program offerings, visit www.EIGERlab.org/Tech Works.html or call Laura Grass at 815-965-3522.

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Guest Perspective INSIGHT

What is the true value of education?

‘Today’s knowledge carries you through tomorrow’s world’ Dr. Tom Berliner

As the new dean of the School of Leadership and Business at Judson University, I arrived with anticipation of great things for Rockford, for Judson University and for the alliance shared.

Although still getting my feet wet, I have already seen very positive indications of this productive alliance. I’d like to share some thoughts about that and end with a reflective question for you to consider.

Versatility and Who You Know During this time of economic belt tightening, it would seem that higher education would go the way of many luxuries -- on hold (at best) or in the fireplace (at worst). But the reality has been very different. Many academic programs are experiencing growth, added stability and a greater sense of purpose. Intuitively, that doesn’t make sense. Why would people increase the percentage of their expenditures on education?

The Answer has Two Parts to It Part one involves employability. During this period of increased competition for jobs, employers need talented employees.

They can get them more easily in this tight buyer’s market. A lot of places won’t even look at you without certain credentials — one of which is education.

The logic, debatable in some circumstances, is that experience teaches repetition while education teaches application. All other things being equal, someone who has gone to college is more likely to become a more versatile employee, and one who can more widely contribute to the success of the organization. It’s just a better gamble to go with someone who has invested in him or herself.

Part Two Involves Networking You’ve heard the expression: “It’s not what you know, but who you know, that counts.” All things being equal, that’s absolutely true. The variety and quality of people one meets in college and graduate school pales the more limited circle of people one meets at work. I once suggested to one of my more talented students that he should dress better. He was bright, insightful and articulate … but you wouldn’t have known it from looking at him. As soon as I made that suggestion, he responded with, “I know. I

should dress for the job I want, not for the job that I have.” Bingo! He got it. He understood the distinguishing learning opportunity. That’s something that is far more likely to occur in a learning institution.

There are other reasons, as well. For one thing, most parents want their children to complete their education. Decades ago, a coal miner expected his son to be a coal miner, a policeman expected his son to be a policeman, and so on for many professions.

Now, coal miners are finding new jobs and policemen need their education credentials to move up the ranks. For the parents who haven’t completed their degrees, you need to model what you want … to walk the talk, as the expression goes. For the successive generation, you need to think forward to your family and your expectations for it, including, of course, your children.

Continual Knowledge Building Diversity is one of today’s essential concepts. At one time, doctors could only speak doctorese. They knew little about business, leadership, social skills, current events or art. Living with blinders will make you go blind. You have not only to see your

periphery but Judson University also to understand it. Life is changing way too fast for you to think that today’s knowledge will carry you through tomorrow’s world. It won’t happen. You’ll be left standing at the depot after the train has pulled out.

Naturally, we would love to have you explore Judson University for your educational needs. Whatever you do, don’t let the gap in your education put you in a hole, especially one that is so manageably filled. And, now, here’s the question: “Are you ready to take your life to the next level?”

Dr. Thomas H. Berliner is a seasoned educator, senior business consultant, author and entrepreneur with a Ph.D. in management science from the University of Texas at Dallas.

He is the dean of the School of Leadership and Business at Judson University in Elgin, Ill., consistently ranked among the best in the nation

by U.S. News & World Report. Contact him at tberliner@judsonu.edu or at 847-628-1520.

The views expressed are those of Berliner’s and do not necessarily reflect those of the Rockford Chamber of Commerce.

rockfordchamber.com theVoice April 2011

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Guest Perspective INSIGHT

New agreement ensures ongoing promotion of Rockford Last month, the Rockford City Council voted unanimously to extend its relationship with and investment in the Rockford Area Convention & Visitors Bureau. The new agreement solidifies RACVB’s relationship with the city through December, 2016, and provides stability and predictability that will allow the CVB to plan for its future and execute programs with the assurance of long-term city support.

In all negotiations there is give and take.

That certainly was the case in this situation.

Clearly, the city’s ability to invest in RACVB is not, currently, what it once was.

Nonetheless, RACVB and its board of directors appreciate that the city was open to a continued, and in many ways expanded, relationship with RACVB. During this process many members of the business community came forward to offer support and encouragement for RACVB and its work on behalf of the tourism industry in the Rockford Region; thank you for your efforts and your expression of support.

Promoting Rockford Finalizing an extended agreement with the city ensures that the RACVB will continue to do what it does best: bring new groups and tournaments to the Rockford Region, help current events grow by ensuring their success; and promote our strengths so others see what makes our region original and unique.

RACVB will be able to continue to work to bring to town events like the two United States Specialty Sports Association World Series tournaments that will take place this July. The Rockford Region beat out several other cities, including Kissimmee, Fla., near Walt Disney World, to host the two events, which will bring more than 2,600 players, fans and coaches to town and generate nearly $500,000 for area businesses.

RACVB will be able to match potential events with venues in our community as we did with the first-for-our-region Rockford

‘Going Green’ starts here!

John Groh RACVB

River Valley Irish Feis dance competition taking place this fall. The Rock River Valley Feis, formerly the Iowa State Feis, was outgrowing its home in Dubuque and organizers looked for a new, larger location. RACVB helped them find that location in Rockford.

The excellent service standards that have become RACVB’s trademark will continue and help current events grow and return year after year. The Illinois Kids Wrestling Federation recently returned for the ninth consecutive year and has signed a contract to return through 2014. The event generates more than $200,000 per year for the region.

Hideaway in Rockford Promotion A solidified relationship with the City of Rockford allows RACVB to capitalize on unique opportunities to promote our region, like the successful Hideaway in Rockford promotion. The cheeky campaign featured Rockford as a destination for runaway senators and those seeking a hideout from the challenges of life. More than 100,000 viewers watched three videos released during the campaign, not to mention the widespread media coverage Rockford received from throughout the nation. Check out the campaign and videos at www.hideawayinrockford.com.

Since our founding in 1984, RACVB has been committed to growing the visitor industry and the economy in the Rockford Region. Securing an agreement with the City of Rockford ensures we will remain in a position to effectively promote our region to tournaments and groups seeking venues for their events, and folks wanting to hideaway in Rockford, regardless of what they are getting away from.

John Groh is president/CEO of the Rockford Area Convention & Visitors Bureau, and encourages you to think about what group you belong to that should hideaway in Rockford for its next meeting, conference, event or reunion. Then call RACVB for help in bringing the event to Rockford. 815-963-8111.

Join the Great American Cleanup, April 30 According to Keep America Beautiful, more than 51 billion pieces of litter are tossed onto roadways in the United States each year. That’s more than 6,700 items per mile. The cost to clean up this litter is nearly $11.5 billion annually, with businesses paying $9.1 billion of that total.

Every spring for the past four years, more than 1,000 volunteers in Winnebago County have gathered to clean up the neighborhoods, parking lots, railroad tracks, city streets and county roadways.

More than 30 tons of litter and debris has been collected each year — making a small dent in that 51 billion figure.

Join Us to Clean Up the County We would like to make a bigger difference this year and are asking the community to join us on Saturday, April 30 for the Great American Cleanup in Winnebago County. Volunteers choose a location to clean or are assigned to an area, and receive gloves, litter tongs, safety vests and trash bags.

Pre-registration for supplies is required.

Volunteers may pick up their supplies at one of 16 locations in Winnebago County

Frank Manzullo KNIB

from 8 to 9 a.m., on April 30, and are asked to remove litter from 9 a.m. to noon.

Everyone is invited to gather afterwards for a special thank-you lunch at Patriots’ Gateway Center, 615 S. 5th St., Rockford at 12:30 p.m. Reservations are needed for the lunch as well.

Sixteen supply pick-up and drop-off sites are located in Winnebago County including Rockford, Loves Park, Machesney Park, Cherry Valley, Durand, Pecatonica, New Milford and Rockton.

New this year, are sites in the Village of Roscoe and the City of South Beloit.

Keep Northern Illinois Beautiful is proud to be the coordinating agency between Winnebago County, the City of Rockford and so many local municipalities.

Together, we can accomplish great things to improve our environment and our community. We hope to see you on Saturday, April 30!

Registration forms are available on Keep Northern Illinois Beautiful’s website, www.knib.org, or call 815-637-1343.

Frank Manzullo is litter control coordinator for the Great American Cleanup in Winnebago County.

April 2011 theVoice rockfordchamber.com

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Eclipse, Inc., headquartered in Rockford, employs more than 200 locally and 500 globally, and exports to more than 40 countries around the world.

Rockford exports cont from front page of services. (Visit the NEI home page for more information at www.export.gov/nei.)

According to the 2010 Brookings report, only four of the top 100 metropolitan areas met with the President’s standards, by doubling the real value of their exports between 2003 and 2008. Houston did through the sale of chemicals; Wichita, Kan., through its aviation cluster; Portland, Ore., through computer and electronics, and New Orleans through oil refining.

Future Growth Tied to Exports Exports are so important to the future of the U.S. economy, according to The Brookings Institution, in that they hold the potential to create a significant number of good-paying jobs in the United States. Brookings research showed that export-intensive industries paid higher wages than domestic-oriented industries, earning workers one to two percent in higher wages, even for workers without college degrees or high school diplomas.

The U.S. economy is becoming more and more tied to the global economy, and emerging countries like Brazil, India and China (the BIC countries) are playing a major role in this trend. Many economists add Russia to the list to watch (the BRIC countries). The International Monetary Fund estimates that the BIC countries combined will represent more than a quarter of the world economy by 2015, and 26 percent of global middle class consumption by 2020. This represents a

big opportunity for U.S. companies, as exports to the BICs were only 8.8 percent of U.S. sales abroad in 2008.

Hamilton Sundstrand: Supplier to the World Rockford’s strong export economy has come largely from the sale of machinery, transportation equipment, fabricated metal products, chemical products and royalties on intellectual properties.

Hamilton Sundstrand, with facilities in Rockford, is a supplier of manufactured components and systems, and exports to nearly every industrialized country in the world. “While our products are highly engineered and proprietary, we do not sell engineering services, separate from our systems, either domestically or internationally,” said Andreas Schell, president, Hamilton Sundstrand Electric Systems and Rockford site executive.

“When it suits our business model, however, we do license technologies in certain regions of the world.”

According to Schell, the fastest growing aerospace economies are in the BRIC countries — Brazil, Russia, India and China, due to the growing middle classes’ rapidly expanding demand for travel.

One of its customers, Boeing, projects that over the next 20 years, 77 percent of the demand for new airplanes will come from outside North America, with about 34 percent of deliveries going to the Asia Pacific region, comprising both China and India.

“Hamilton Sundstrand is supplying aerospace systems to the world, from Rockford,” Schell said. “In addition to six aircraft from U.S.-based manufacturers, we are currently developing

More than 1,600 lives have been saved with Hamilton Sundstrand Ram Air Turbines, or RATs, which provide power to pilots, in an emergency, to control and safely land their aircraft.

BEYOND THE SALE OF GOODS

What Constitutes a U.S. Export?

A U.S. export is the sale of goods or services made in the United States to a person or business residing in a foreign country. It includes: ■ Goods.

■ Services. Money spent by tourists on services and items like taxis, restaurants, entertainment, clothing and lodging.

■ Education. Expenditures by foreign students studying in the United States.

■ Royalties. Payments made by people and companies from outside of the United States to U.S. companies or individuals for the right to use their patents, trademarks or copyrights.

Source: The Brookings Institution systems for two Chinese aircraft, the COMAC ARJ-21 and the COMAC C919; for two Russian aircraft, the Sukhoi Superjet 100 and Irkut MC-21; for the Mitsubishi MRJ from Japan; for the Airbus A350 and A400M from Europe, and for the Bombardier CSeries from Canada.”

Eclipse: Exporting Every Day of the Week Another company driving the local export economy is Eclipse, Inc., a veteran with half of its 103-year history in manufacturing and exporting products and systems for industrial heating and drying applications. The Rockford company was founded in 1908, and is in its third generation of family ownership under Doug Perks, CEO, and Lachlan Perks, President. It designs and manufactures a wide variety of gas and oil burners, recuperators and heat exchangers, complete combustion

systems, and accessories for industrial combustion systems.

According to Patrick O’Keefe, marketing for Eclipse, exports represent a large portion of the business. “We export every day of the week,” he said. Exports have balanced out the company’s business activity, and it has spent a lot of energy in the past 50-plus years seeking business in countries with the greatest growth potential. “We follow the industrial growth trends, areas where the risk is least.”

Right now, the company is seeing opportunity in Brazil in the growing automotive industry for its industrial heat processing business. “Brazil has good, steady growth. It has done an excellent job in the past decade in organizing its economy and stabilizing its currency.”

China, he said, also represents a desirable emerging market, particularly in the automotive industry.

More on page11

rockfordchamber.com theVoice April 2011

Focus on Exports U.S. Top 10 Trading Partners, Export of Goods

Top 10 Exports in the U.S. in 2008

Canada

19.7%

Transportation Equipment

Mexico

12.8%

Chemicals

China

7.0%

Computer and Electronic Products

Japan

4.7%

Machinery

United Kingdom

3.8%

Federal Republic of Germany

3.8%

Business, Professional, and Technical Services (e.g. consulting, advertising, architecture services)

South Korea

3.0%

Brazil

2.8%

Netherlands

2.7%

Singapore

2.3%

Source: U.S. Census Bureau, November, 2010

Rockford exports cont from page 10

Global Growth Good for Rockford Many have the impression, O’Keefe said, that global growth translates into job loss locally. In Eclipse’s case, adding facilities in regions like Europe, India and China have added jobs in Rockford. The subcomponents are made (and exported) from Rockford — adding manufacturing jobs. With headquarters in Rockford, global growth also has added operations and corporate jobs.

“The International Monetary Fund estimates that the BIC countries combined will represent more than a quarter of the world economy by 2015, and 26 percent of global middle class consumption by 2020.”

Establishing facilities and representatives around the world also has helped Eclipse in serving its U.S. customers, like “the Caterpillars [of the world],” as they expand globally.

Challenges in Going Global There are challenges in penetrating a new global market, O’Keefe said, in particular in getting the right sales model to access prospects and customers, and in overcoming many countries’ import duties. These duties are significant in adding costs to U.S. products and in making them less competitive than locally produced products.

Eclipse has come to rely on local resources for global expansion, including the local U.S. Department of Commerce office for assistance in emerging market research, and in its freight forwarders for their logistics expertise.

Travel and Tourism Royalties from Intellectual Property Agriculture Financial Services Port and Freight Services Source: USITC; BEA, U.S. Trade in Services, 2009; BLS, 2010

O’Keefe said he has cautious optimism about the economy. “Things are definitely getting better. Our quotation and booking activity is up. Customers are talking more positively and are willing to spend money and make decisions more rapidly. Projects are moving faster.

“Many say that manufacturing is dead in Rockford,” he said. “Sure, some of the big players have changed. But we’re in our third generation in business, are very stable, and very happy to have our facility in Rockford.”

Aqua-Aerobic Systems Partners with Middle East Representative Aqua-Aerobic Systems, Inc., a global provider of wastewater treatment solutions recently announced its partnership with SupplyCore Middle East (SCME), a Riyadh-based service and solution provider of advanced technology to offer wastewater solutions to Saudi Arabia, the largest economy in the Arab world, as well as the rest of the GCC (Gulf Cooperation Council).

Aqua-Aerobic Systems, Inc., has been a leader in the design and manufacture of wastewater treatment equipment and systems for both industrial and municipal markets, worldwide, since 1969. “The partnership demonstrates Aqua-Aerobic Systems’ commitment to the region and better positions us to support growth in this rapidly expanding market,” said Robert Wimmer, president and CEO of AquaAerobic Systems, Inc. “The movement toward effective water use management has gained momentum in the last few years and will remain a challenge moving forward,” said Sattam AlSuwailem, president and CEO of SupplyCore Middle East.

“This partnership will put SCME in a position to positively affect the way water is treated and re-used in the Gulf.”

Aqua-Aerobic Systems currently has 20 projects in the Middle East and announced plans to expand its clients in that region of the world. For more information, visit www.aqua-aerobic.com.

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April 2011 theVoice rockfordchamber.com

12 FOCUS ON HEALTHCARE SERVICES

Plan to make Rockford a healthier community

“The Rockford Chamber played a key role in the survey process, and will represent business as part of the subcommittee work.”

Areas for concern: obesity, heart disease, dental, mental health care

Mike Mastroianni, Rockford Health Council lower respiratory diseases (COPD) and accidents.

■ 80% of heart disease, stroke and type 2 diabetes, and 40% of cancer could be prevented with smoking cessation, healthier eating and exercise.

By Barbara Connors The Rockford Health Council (RHC) revealed the results from its 2010 Healthy Community Study and kicked off in February a new collaborative process to shape future health initiatives. Findings from the study showed areas of concern in Winnebago and Boone counties, where residents can live out healthier lifestyles and gain equal access to health care.

The comprehensive study, a collaborative project between the RHC and Health Systems Research, has four components: the community analysis, household survey, key informant interviews and focus groups. Findings fell under 10 major areas: access to care, behavioral and mental health issues, dental care, equity, maternal-prenatal and early childhood, basic needs, chronic disease, education and employment, public health and safety.

Prioritizing Issues, Forming Solutions The RHC has formed subcommittees of community leaders who will review the data and prioritize community health issues

■ Two in three adults are overweight or obese.

■ More than one-fourth of Winnebago County middle and high school students are overweight.

■ 29.2% in Winnebago County have not seen a dentist; 38.8% in Boone County. using a process called the Hanlon Tool.

They will take their recommendations to the RHC steering committee to evaluate solutions.

“We have RHC board members, funders, key stakeholders and experts involved in the subcommittee work,” said Mike Mastroianni, a board member and chair of the survey committee. “They will look at the hundreds of pages, and focus on prioritizing issues and suggesting solutions.

Those high in feasibility, low in cost and high in contribution are the solutions we will first consider. We also will see if there are other groups that can work on solutions, so we don’t duplicate the efforts of other agencies and task forces in the community.”

Plans are to have the entire project completed and recommendations made by mid summer.

Three Needs the Council Identified ■ Ensure all people have access/ eliminate disparities ■ Age appropriate screening for chronic diseases ■ Promote partnerships (individuals, families, community)

Statistics Highlight Some Areas for Concern ■ 72% of deaths in the area come from heart disease, cancer, stroke, chronic

■ 26% reported being unable to receive dental care; 43.2% of school respondents.

■ 26% reported having a diagnosable mental health condition.

■ Underage drinkers included 10% of sixth graders and 49% of 12th graders.

■ More died from alcohol consumption than from flu, motor vehicle accidents, firearms or illicit drug use.

“This is a massive undertaking, but it shows what the community can do when they get together for the good of the whole,” Mastroianni said. “I’m proud of the efforts made by a number of people and groups to get us to this point. It will make the community better.”

rockfordchamber.com theVoice April 2011

FOCUS ON HEALTHCARE SERVICES 13

Guest Perspective INSIGHT

Know your options for long-term care Kerry Schaible

Long-term care is an increasingly important part of planning for your future.

Not only are you going to live longer, but it is increasingly difficult for working people to provide the care needed for their loved ones. When independence is limited by a chronic mental or physical illness, you or a loved one will need to find the care you need. Depending on the level of assistance required, care may be administered at home, in the community or within a facility.

Receiving Care at Home When determining the appropriate plan of care, keep in mind that people generally prefer to remain in their homes because it is familiar and probably the most comfortable. Home care also can promote emotional well being for the entire family.

The most common providers of home care are family and friends. However, their assistance is not always available on a 24hour-a-day basis. When extensive care is required, the family may decide to hire third-party home health care providers.

Home health care providers can be divided into two main categories, and typically are provided through home health care agencies, or by qualified and independent care providers. Some examples include: Professional Home Health Care Providers. Registered nurses, licensed practical nurses, licensed vocational nurses, occupational therapists, physical therapists and speech therapists.

Personal Home Health Care Providers; Licensed social workers and nurse’s aides. To assist those families whose adult children work during the day, and may be unable to provide ongoing care, adult day care facilities may be a practical alternative. Designed to promote social interaction while meeting the health care needs of long-term care recipients, adult day care offers caregivers the time necessary to meet their own day-to-day responsibilities at home and at work.

One type of Northwestern Long facility is an Term Care Insurance Company alternate living facility. These facilities are designed to meet a wide range of individual needs within a residential-type setting. A typical facility can accommodate anywhere from five to more than 100 residents. Depending on an individual’s needs, units may be adapted to facilitate physical activities, like bathing and meal preparation.

Care delivered in nursing homes also is evolving. As the cost of hospitalization increases, many people complete their recovery in nursing homes. Nursing homes offer a less expensive alternative to some types of care and therapies formerly available only in a hospital. Some nursing home residents receive therapy, which encourages them to regain their independence and return home. Others may continue to need assistance throughout the day and remain at the nursing home for extended periods of time.

Planning Ahead No one likes to think about a long-term care event, but considering your options more on page 25

New Choices with Cataract Surgery!

Jason E. Brand, OD

Elizabeth A. Nixon, OD

We’ve got your Cataract Solutions Cataracts used to be something we dreaded. But today is a great time to have a cataract because of the new Lifestyle lens implant options available.

Our FDA-approved Lifestyle lens implants can restore your distance, near vision and correct astigmatism.

Moving to a Facility Moving a loved one into a facility can be stressful and time consuming. Is it the right thing to do? Is it the right facility?

How will the bills be paid? Do you or your family member have the resources to cover expenses that are not covered by Medicare or supplemental coverage? These questions are not easy to answer. To make an informed decision, it is important to know the choices of facilities available.

There are many types of facilities from which to choose. The levels of care available range from limited, or custodial assistance, to skilled nursing. The services and licensure needed by a facility often is determined by the state. Some types of facilities may not be approved to do business in all states.

Richard A. Miller, MD

If you’d like to turn your vision back 20 years and reduce or eliminate your need for glasses, call us.

It’s a choice that a growing number of our cataract patients have already made!

Your Vision Is Our Focus

815-226-1500 2995 Eastrock Drive, Rockford, IL www.millereyecenter.com RRS000044885

We are the Official Eye Care Center for the Rockford IceHogs

April 2011 theVoice rockfordchamber.com

14 FOCUS ON SENIOR LIVING SERVICES

Guest Perspective INSIGHT

Good vision means improved health in the elderly

Dr. Richard Miller Miller Eye Center

Mind sharper with better vision Why would good vision be essential to good health in the elderly? Common problems associated with poor vision are falls and worsening of one’s mental faculties.

Let’s look at injuries from falls. Studies on hip fractures reveal greater than 40 percent who break a hip have poor vision in one eye. How can poor vision lead to a hip fracture? When we are young, we can close our eyes and walk down a staircase without much difficulty. With advancing age we lose “kinesthetic sense” in our legs and feet.

We then rely on our sight and more specifically, depth perception, to place our feet as we walk. Good depth perception requires good vision in both eyes and is lost if one or both eyes sees poorly. So with poor vision we can misjudge stairs or curbs, and the end result can be a broken hip, shoulder or arm.

Good vision helps to keep our minds sharp, and has been proven to slow the progression of Alzheimer’s disease. This is because vision is an important link to the outside world. Diminished vision leads to sensory deprivation, accelerating the progression of dementia. Poor vision makes it difficult to read, watch TV or perform one’s hobbies.

Improve one’s vision, and you will improve their mind!

Causes for Decreased Vision that Comes with Aging Common causes of decreased vision as we age are cataracts, macular degeneration, glaucoma and diabetes. Early diagnosis and treatment of these diseases can minimize vision loss and prevent blindness.

Cataract is the result of a natural change occurring inside the eye, which causes a gradual clouding that can make

your vision less sharp over time. Now is an exciting time to have a cataract, as new technology offers lens implants that can eliminate the need for glasses after surgery in the vast majority of patients.

These “Lifestyle Lenses” have been available for the past several years and are one of the most amazing advances in eye surgery in the last several decades.

Macular degeneration is present in 30 percent of patients over the age of 50 and can be treated or even prevented with vitamins, nutritional supplements and ocular injections. Macular degeneration is a deterioration of a small area within the retina located at the back of the eye which allows you to see fine details clearly. Glaucoma is one of the leading causes of blindness, yet can be controlled by eye drops or laser if detected early.

Diabetic retinopathy is another leading cause of blindness which can be prevented by early detection and treatment. All diabetics should have a dilated eye examination once a year.

The important message is that everyone, regardless of how well they see now, needs a dilated eye exam every year after age 50. Early detection and treatment of cataracts, macular degeneration, glaucoma and diabetic damage can help prevent these problems from threatening your vision.

Preserve your independence by preserving your vision!

Dr. Richard Miller is the founder and president of Miller Eye Center. He is a clinical associate professor at the University of Illinois College of Medicine.

The views expressed are those of Dr. Miller’s and do not necessarily represent those of the Rockford Chamber of Commerce.

rockfordchamber.com theVoice April 2011

Illinois Jets set for second health and wellness event Jets partners with Get Moving! Initiative

By Monique Jones, Illinois Jets DuWayne and I founded the Illinois Jets Youth Track and Field program and organization in August, 2009, in response to the need for an advanced level youth track and field program in the Rockford Region.

The goal of the program, now in its second successful year, is to develop elite youth athletes, ages 7 to 17, by: ■ giving them an opportunity to participate at a higher level of competition in track and field, ■ providing them with a quality program based on individual development and performance, ■ instilling core values through physical fitness and health and wellness education, and, ■ improving the quality of life for youth and families.

In 2010, the Illinois Jets organization and its many partners hosted a region-wide sanctioned health and wellness event — slated as one of the top 100 events of its kind in the country. Hundreds of young athletes participated. Success led to our receiving the 2010 Illinois Park and Recreation Association and the Illinois Association of Park Districts Community Service Award.

In 2011, the Illinois Jets are set to host the second-annual Youth Track and FieldCommunity Health and Wellness event on June 4, at Guilford High School, 5620 Spring Creek Road, in Rockford. Gates open at 7 a.m. Exhibition events (100-

Monique Jones, devoted wife and dedicated track mom, is vice president and co-founder of the Illinois Jets Youth Track and Field Organization since 2009. meter dash and standing long jump) begin at 9 a.m., at the track. Registration is on site at 7 a.m.

This year, the organization has partnered with the Rock River Valley YMCA - Get Moving Initiative. The Get Moving Community Action Team and its partners identified the Jets’ community-wide event as one of the Get Moving signature events for 2011, and will help host it in partnership with the Rockford Park District, including offering free and open exhibition events for kids ages 5 to 11.

Fostering a Culture of Fitness The Rock River Valley YMCA — Get Moving Initiative is a community-wide effort to encourage a culture of active lifestyles in Rockford by promoting fitness, physical activity and good nutrition. Directed by a volunteer steering committee and funded through a federal grant, it encourages partner organizations to create programs for youth and adults for motivating healthier and happier lifestyles. Its mission is to develop one healthy, active community in the Rockford region, and its concentration is on youth from birth to grade 12.

For more information about the Illinois Jets, visit www.illinoisjetstc.com. For more information on the Rock River Valley YMCA - Get Moving Initiative, visit www.getmoving now.net.

FOCUS ON SENIOR LIVING SERVICES 15

April 2011 theVoice rockfordchamber.com

16 FOCUS ON SENIOR LIVING SERVICES

Get to Know—New Member NEW MEMBER

Corrina Milbrandt and Toni Rocha, consultants/family support specialists, apply their experiences raising children with autism in serving others with their new business.

Business supports families, reaches out to communities on autism What is the name of your company/organization?

Autism Solutions Illinois, Inc.

of

Northern

How/when did your business/ organization get started?

safety, such as police officers, firefighters, emergency response teams and even hospital personnel. It’s crucial that these professionals recognize the behavioral symptoms and characteristics of a child or adult with autism, learn basic response techniques and learn about the high risks associated with autism.

February, 2010

What is your background/business responsibilities?

P.A. Peterson offers a full continuum of care • Pathway Short-Term Rehabilitation • Memory/Dementia Care • Nursing Care • Independent Apartment Living • Sheltered Care/Assisted Living • Outpatient Rehabilitation • Freedom through Functionality Wellness Program.

During our time employed at Easter Seals, we provided support to families with children with developmental disabilities — specifically autism. Our current responsibilities at Autism Solutions include: family support, advocacy services, employment support, offering resources and referrals, providing awareness and offering trainings and workshops to families and community members. We both are proud parents of children with autism.

What does your business do best?

Our goal is to provide the families and communities we work with, with the knowledge and skills they need to strengthen their families and relationships.

How is your business/organization making a difference?

Our business provides a service that helps create stronger families and provides the communities we serve, with an awareness that creates a more meaningful and rewarding life for those affected by autism.

How many are on your staff?

Are there plans to add staff?

Currently there are two people on staff, with no plans to add any at this time.

“Celebrating 70 Years of Caring”1941-2011 1311 Parkview Ave., Rockford, IL 61107 815.399.8832 www.papeterson.org

Tell about your growth plans in the next five years.

We are hoping to be able to reach out more to the communities we serve. It’s eminent to educate professionals in public

How do you plan to bring this about?

By offering our trainings and workshops to those community members, including Autism Safety and Risk Management, and Understanding My Autism-Please Be Sensitive!

How does this business fit with your life?

Because we both are parents of children with autism, we live with this disability 24 hours a day. We understand how difficult and rewarding it can be in raising a child with autism. Both parents and the community value that.

What trend is most affecting your business/industry right now?

The ability to use innovative technologies, such as smartphones, Facebook and our Web site to collaborate, communicate and interact with others.

Any advice you would offer other business professionals based on your experiences?

We’re just starting out, but in order to succeed, you must be passionate about what you do and what you are trying to achieve.

ABOUT THE MEMBER Autism Solutions of Northern Illinois, Inc. Owners Toni Rocha and Corrina Milbrandt 10965 E. Barron Road Kings, IL 61068 815-979-6195 autism.solutions@yahoo.com

rockfordchamber.com theVoice April 2011

17

PROFILE

Member Company Profile

Every day is Earth Day for area paper company

By Paul Anthony Arco Frank Graceffa will never forget the difficulty the paper industry experienced just three years ago.

“You were lucky to sell any paper during that time,” said Graceffa, the president of Paper Recovery Service Corporation. “You were on allocations of shipping paper. Mills weren’t paying any price, whatsoever. We are very vulnerable to supply and demand.”

But like many companies, Paper Recovery persevered. In fact, since 2008, the business has experienced growth.

Graceffa credits hard work, an emphasis on networking, and changes to its business philosophy as reasons for the company’s recent success. “We were trying to do a lot of different things,” he said. “We decided to focus on what we knew and what we do best – the paper and recycling business. It has really paid off.”

Paper Recovery is a full-service recycling center that includes paper recycling (commercial, industrial for paper and cardboard), confidential shredding, and scrap metal recycling center (aluminum cans, wire, copper) – all located at its Loves Park facility. Paper Recovery offers both onsite and off-site shredding services, depending on the customer’s needs.

Laws Boost the Need for Shredding

Business Start-Up with 20 Years in Industry Graceffa worked 20 years in the scrap paper business before starting his recycling and document destruction company with just three employees in 1994. “I like what I do,” Graceffa said. “We can see the end result in our business. And it’s good for the environment.”

Today, Paper Recovery employs a staff of 35 and operates eight trucks a day. “One of the keys has been reinvesting into the business,” said Doug Mark, executive director of marketing and development.

“From equipment to shredding operations, the business continues to grow.”

Paper Recovery generates between 700 and 800 tons of paper a month, including 320 and 400 tons of corrugated cardboard, and shreds between 240 and 300 tons of paper each month. In addition, the company generates between 400 and 500 tons of scrap metal.

“We buy paper from all over the country, including obsolete catalogs and direct mailers, and sell back the recycled paper to paper mills,” Graceffa explained.

“Our end products are paper towels, napkins, toilet paper, cereal boxes -- any paper that says recycled on it. We can do a one or 7,000 box cleanup.” In addition,

Delivered on pallets, these forms are ready to be shredded and recycled into the paper market.

Paper Recovery exports material to India, China, Italy and Pakistan.

Paper Recovery’s clientele include parents who want to teach their children the responsibility of recycling aluminum cans and newspapers and magazines, to large companies, including hospitals, banks, and insurance companies, who require confidential shredding service.

Paper Recovery is a member of National Association for Information Destruction (NAID), a non-profit trade group of document destruction firms. “Shredding your past to protect your future” is Paper Recovery’s business slogan. “Confidential shredding is big business,” Mark said.

“There is medical information, business plans and employee records that companies are required by law to shred.”

Dental Dimensions started working with Paper Recovery about a year ago when confidential shredding became a priority. “They do a great job,” said Dr. Kris Tumilowicz. “I never thought we were big enough to need a service, but with HIPPA laws, financial and health information has to be shredded.”

Paper Recovery also provides monthly onsite service to more than 50 departments of Winnebago County, including Animal Services, the Sheriff’s Department, the Winnebago County Courthouse and the Administration Building. “They take very good care of their customers,” said Brenda Unger, purchasing administrative manager. “The service is good and their response time is very quick. If we have to shred all our documents ourselves, it would cost a lot of money and a lot of time.”

Paper Recovery also has a metal buyback service, which includes items such as pots and pans, computers and even Christmas tree lights. The company holds many local shred days throughout the year, and is willing to help other businesses set up their own green initiative programs.

Every day is ‘Earth Day’ at Paper Recovery. “We go green every day,” Graceffa said. “We do the best we can to find the best possible markets for recyclable material. Just moving piles isn’t the answer.

We all need to recycle and reuse.”

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April 2011 theVoice rockfordchamber.com

Issues to Watch LEGISLATIVE News from the Illinois Chamber, State of Illinois Two local Mayors named to State Financial Advisory Board Illinois State Comptroller Judy Baar Topinka named Rockford Mayor Larry Morrissey and Belvidere Mayor Frederic Brereton to a 31member Advisory Board to consult with her on local government finance issues, and to develop an overview of the spending practices of the more than 8,000 units of state government.

The complete Advisory Board will meet for the first time in spring, and then in smaller subcommittees – finance, legislation, technology and training. Board members may submit recommendations to the Comptroller on local government finances at any time.

Governor Signs “Amazon Bill” into Law—State Seeks to Collect More Taxes from Online Sales Gov. Pat Quinn signed HB 3659, now Public Act 96-1544, into law in an attempt to get more online retailers to collect Illinois sales tax.

The new law, modeled on similar attempts by other states, specifically targets Amazon.com, the largest online retailer that does not collect state sales taxes on customer purchases. The goal is to level the playing field between traditional “bricks and mortar” retailers that must charge sales taxes and some online retailers that do not. There are concerns among Illinois e-tailers that this bill will drastically affect their business and contribute to job loss in the State.

HB 1577 Health Benefits Exchange Act Ill. Chamber Position: Support Status: 2nd Reading, short debate As part of the federal ACA plan, a state-wide health benefits exchange must be in place by 2014. HB 1577 authorizes the establishment of a state-level health benefits exchange, which provides access to coverage options at one location for individual consumers and small employers.

HB 1672 Automatic IRA Ill. Chamber Position: Oppose Status: 2nd Reading, short debate A workplace mandate that would require all employers that don’t offer employees a retirement plan to offer the state-run IRA trust fund.

For the most recent actions, look up these bills at www.ilga.gov.

rockfordchamber.com theVoice April 2011

19

Rockford College PERSPECTIVE

Communication: A key to successful results Christine Albert Rockford College

What makes for a successful leader?

Many will say it’s their oratory skills and how they communicate under pressure.

Most people feel that true leading is all about communication. A leader’s job is not to do; it is communicating what needs to be done.

Now, knowing this, how does one become a better orator or communicator?

There are several things to keep in mind when communicating to your staff or organization.

First, always be prepared to discuss the obvious question or item that you know is on everyone’s mind. This doesn’t mean that you won’t get an offthe-wall question; but you should know your topic inside out.

“Communication works for those who work at it.”

– John Powell One of the most famous stories along this line involved Ted Kennedy announcing his candidacy for President.

A reporter asked him why he was running for President, and he was not prepared to answer this “obvious” question. He literally stammered through his answer, and his inability to answer what should have been an easy question, was disastrous to his campaign.

Next, be comfortable in your setting.

Act as if you belong and people will follow your words. Some of the greatest speakers in history have been politicians and teachers. What do they have in common?

Confidence in what they are telling you, and the attitude that they belong on the stage in front of you.

Be prepared to answer the question dealing with the worst case scenario.

Before you communicate anything, think ahead about what could possibly go wrong or what your worst case situation or course of action will be. Always anticipate the worst while planning for the best. By being prepared to explain what the worst case may be, it shows your team that you know your topic, have thought everything through thoroughly and are willing to share with them all the possibilities. It gives your audience confidence that you know what is happening and that you trust them enough to share that with them as well.

Keep in mind that all communication is not necessarily good communication. Sometimes, bad news is all you have to deliver; but if you deliver it well, people will respect you for it. Remember that if you are open and honest about what has happened or is about to happen, everyone will be more

accepting to your openness, honesty and apology; especially if you take responsibility for it. If you can handle the spotlight under scrutiny like that, people are impressed.

Opportunity to Shine Now, what happens when you have to adlib and give a speech you haven’t had time to prepare? Your heart is racing a 100 miles an hour, your palms are sweaty, you feel like you are shaking and there is nothing more you want to do than disappear! Think of this as your opportunity to shine. You wouldn’t have been asked to communicate something if people didn’t have trust in you and feel you have some information to share on the topic. Step up and seize the opportunity. Some of the best communicators perform under pressure and stress.

It is their shining moment because when they do start to talk, it is with passion rather than rehearsed.

But, also know when to stop talking.

Watch for signs from your audience. If they are becoming restless, looking around the room, yawning, or starting to leave the area, you are losing them.

Humor is a wonderful way to wrap up the speech, if appropriate. So, close with a smile or a little laughter whenever possible. It reminds people that you are human too.

Finally, never underestimate image.

Not only do people follow a great communicator, they expect them to look the part. If in doubt, watch a successful politician. They always make sure their professional image is perfect, they act as if they belong wherever they are, and they communicate with confidence and authority. Whether you agree or disagree with their views on a particular topic isn’t what’s important. What is important is their communication style.

In summary, despite what some people think or believe, there are not natural born speakers. It is something you learn, practice and make your own. You decide what type of communicator you will be.

Enjoy the journey!

Christine Albert teaches accounting courses and has held various corporate accounting/finance positions across her career including her current role as a controller for a Fortune 500 company.

She currently is serving on the board for Financial Executives International and still is actively involved in numerous not-for-profit groups.

The views expressed are those of Albert’s and do not necessarily reflect those of the Rockford Chamber of Commerce.

April 2011 theVoice rockfordchamber.com

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Community Events EVENTS hors d’oeuvres. For reservations call 815-964-9275, ext. 228.

FRIDAY, APRIL 1 Rockford City Market presents a First Friday Event from 4 to 9 p.m., with music by Emily Hurd, at the Millennium Center, 220 S. Madison St., in downtown Rockford. Visit www.rockfordcitymarket.com.

Siena on Brendenwood presents a lecture, Wellness, for the Mind, Body & Spirit, at 4444 Brendenwood Road in Rockford.

Dates for other lectures are April 1, 7, 8, 14 and 15. Reservations required. Visit www.sienaonbrendenwood.org/eve nts or call 815-399-6167.

Rockford Art Museum’s Ramp It Up Warehouse Party from 7 to 11 p.m., at Pirate Ninja Print Shop, 400 E. State St., second floor, Rockford.

Music by DJ Vic Monsta and Midwest Monstaz Breakdance Team.

Rockford Urban Ministries hosts its first-annual Used Book Sale from 10 a.m. to 6 p.m., in the JustGoods Gallery, 201 Seventh St., April 1 and 2. Call 815-964-7111.

Wine Tasting to benefit Winnebago County CASA from 5:30 to 8:30 p.m., at Artale Wine Co., 6876 Spring Creek Road.

Sample 40 wines and appetizers from Josef’s.

Goodwill Industries presents its “Diva’s Night Out” Fashion Show at the Clock Tower Resort, 7801 E. State St., Rockford, from 6 to 8 p.m., with MC Aaron Wilson, WIFR-23, and area celebrity models. April 2 is the Diva Dress Sale at the Clock Tower Resort from 9 a.m. to 4 p.m. Visit www.goodwillniorg/diva or call 815987-6237.

SATURDAY, APRIL 2 Discovery Center Museum presents Nano Day from 11:30 a.m. to 4 p.m., with science at the nanoscale at 711 N. Main St., Rockford. Call 815-963-6769 or visit www.discoverycentermuseum.org.

MembersAlliance Credit Union hosts a Free Community Shred Day as part of Money Smart Week from 9 a.m. to noon in the 2550 S. Alpine Road parking lot. Limit of 100 pounds or two boxes per car.

Call 815-226-2260 or visit www.membersalliance.org.

Healthy Balance Reflexology Clinic starts a Reflexology Certification Class, running two Saturdays per month and some Thursday evenings. Sign up at 815-519-4977.

WEDNESDAY, APRIL 13

Robin Remsen, vice president of operations at Anderson Packaging, accepts the Outstanding Corporate Friend of the Environment Award at the Earth Day Awards Luncheon in 2010 from Lori Gummow, executive director of Keep Northern Illinois Beautiful.

SUNDAY, APRIL 3 Jesus Christ: Center Stage at 3 p.m., at Court Street United Methodist Church, 215 N. Court St. Music from Children of Eden, Godspell, Jesus Christ Superstar. Freewill donation.

Call 815-962-6061.

MONDAY, APRIL 4 The Literacy Council’s new Tutor Workshop series begins on Mondays and Wednesdays at North Suburban Public Library, 6340 N. Second St., Loves Park. To volunteer to learn to teach reading and English as a Second Language to adults, call 815963-READ or visit www.theliteracycouncil.org.

WEDNESDAY, APRIL 6 Rockford Public Library presents the Hire Me Series: Session 1, 6 to 8 p.m., at the Main Library, second floor computer room, 215 N. Wyman St. Get help with your resume.

Registration not required. Call 815965-7606, option 5.

Northern Illinois Center for Nonprofit Excellence at Rockford College presents a Leadership Exchange on Volunteerism from 9 to 10:30 a.m., in the faculty dining room, second floor, Burpee Center on campus. RSVP by April 4 to kream@rockford.edu.

Fifth Third Bank of Rockford presents Keeping Small Business Strong, a free informational workshop and networking event from 6 to 7:30 p.m., at 3154 McFarland Road, Rockford. The event is part of Rockford’s Money Smart Week. One attendee will win an iPad.

THURSDAY, APRIL 7 Illinois PTAC at Rock Valley College, the Rockford Chamber of Commerce, the National Contract Management Association and EIGERlab present information on Small Business Eligibility Criteria for the SBIR/STTR Program from 9 a.m. to noon at EIGERlab, 605 Fulton Ave., Rockford. Learn about $2.5 billion in funding opportunities by 11 federal agencies. Contact 815-921-

2091 or j.digiacomo@rock valleycollege.edu.

Keep Northern Illinois Beautiful presents its fourth-annual Earth Day Awards Luncheon from 11:30 a.m. to 1 p.m., at Giovanni’s. Keynote speaker is Steve Thomas, host of television shows “This Old House” and “Renovation Nation” on “What Does it Mean to Build Green?” Register at 815-637-1343 or www.knib.org.

FRIDAY, APRIL 8 A Wine Tasting & Olive Oil Tasting with a Silent Auction takes place from 5 to 8 p.m., at Franchesco’s Ristorante, 7128 Spring Creek Road, Rockford.

Partners include RAMP, Galena Garlic Company and the Rockford Cosmopolitan Club and proceeds benefit RAMP. For questions call 815-968-7467 or amorris@rampcil.org.

The Rockford Art Museum Women’s Art Board presents an Art Talks Lecture with Rockford native Lynn Fischer-Carlson on “Chicago and Chagall” at noon at Riverfront Museum Park. Visit www.rockfordartmuseum.org.

SATURDAY APRIL 9 Rockford Speedway kicks off its 64th season with the Stone and Double T 200 Enduro. For the complete schedule visit www.rockfordspeedway.com.

The eighth-annual Red Shoe RunFor Donor Awareness takes place at 8 a.m., at NIU-Rockford. Sign up for the 5-K competitive run and one-mile fitness walk to raise funds for the Rock River Valley Blood Center at www.redshoerun.org. Prizes awarded in 15 different age divisions.

SUNDAY, APRIL 10 Barbara Olson Center of Hope presents the ninth-annual “Inspired to Paint” - A Taste of Europe event from 2 to 5 p.m., at Franchesco’s Ristorante, 7128 Spring Creek Road, Rockford.

Original artwork, wine tasting and

Klehm Arboretum & Botanic Garden presents Botanica 2011, “Flowers, Fun & Fancy in Traditional and Creative Designs,” at Forest Hills Country Club, 5135 Forest Hills Road, Rockford. Featured speaker is floral designer Tony Todesco. Hands-on floral arranging workshop at 10 a.m.; luncheon and silent auction at 11 a.m. Register by April 3 online at www.klehm.org or call 815-9658146.

AAIM Employers’ Association Education Center presents The Next Wave of Wage & Hour Litigation from 8:30 to 11 a.m., at NIURockford, 8500 E. State St. Register at 800-948-5700 or www.eaconnect.com.

Rockford Public Library presents the Hire Me Series: Session 2, 6 to 8 p.m., at the Main Library, second floor computer room, 215 N. Wyman St. Keep yourself safe from poor choices on Facebook!

Registration not required. Call 815965-7606, option 4.

TechWorks, Fast-Track CNC Machining Training Orientation.

Class begins April 25 at EIGERlab, 605 Fulton Ave., Rockford. Call 815965-3522.

THURSDAY, APRIL 14 Rockford MELD presents its fourthannual Sports Celebrity Event “The HAWK HAPPENING ... a Hall of Fame Evening with Andre ‘THE HAWK’ Dawson” from 5:30 to 9:30 p.m., at Giovanni’s Restaurant and Convention Center, 610 N. Bell School Road, Rockford. Dawson is the legendary 2010 Baseball Hall of Famer and former Cubs MVP and outfielder. VIP reception with Dawson at 5:30 p.m.; dinner/program/silent and live auctions at 7 p.m. To register call 815-633-6353, ext. 10, email meld@rockfordmeld.org or visit www.rockfordmeld.org.

Rockford Network 30th Anniversary Party, “This is Your Life!” at Clock Tower Resort.

Cocktails and silent auction, 6 p.m.; dinner served at 7 p.m. RSVP by April 6 at rockfordnetwork.biz/ anniversary.html.

Midway Village Museum hosts a Gigantic Rummage Sale with a preview night on Thursday from 4 to 8 p.m., with a free antique appraisal and refreshments. Sale days are Friday from 8 a.m. to 4 p.m., and Saturday from 8 a.m. to 1 p.m. Call 815-397-9112 or visit www.midwayvillage.com.

rockfordchamber.com theVoice April 2011 Women of Today’s Manufacturing hosts its Monthly Meeting at 5:30 p.m., with guest speaker Mark Immekus, chief sales officer, QPS Employment Group at Lino’s Restaurant, 5611 E. State St. To register, visit www.wotmrockford.com, Events, or call 815282-7581.

SATURDAY, APRIL 16 Womanspace presents its annual Spring Luncheon with keynote speaker, author Joan Anderson, from 11 a.m. to 2 p.m., at the Radisson Hotel & Conference Center, 200 S. Bell School Road, Rockford. Anderson wrote “The Road Back to Yourself.” Register at www.womanspace-rockford.org or call 815-877-0118.

Discovery Center Museum and the Junior League of Rockford present Kids in the Kitchen from 10 a.m. to 2 p.m., on healthy eating and active lifestyles. Visit www.jlrockford.org, call 815-9636769 or visit www.discoverycentermuseum.org.

Rockford Symphony Orchestra presents Music of the New World at 7:30 p.m., at the Coronado Theatre, 314 N. Main St., in downtown Rockford, with pieces from Glazunov, Horwood, Coleridge-Taylor and Dvorak. For tickets visit www.rockford symphony.com or call 815-965 0049.

Nationally-recognized LinkedIn trainer Wayne Breitbarth presents his Top 5 LinkedIn Secrets from 2 to 2:30 p.m., at the Rockford Barnes & Noble at Cherryvale Mall. Learn how to grow a business on LinkedIn. Breitbarth will sign copies of his new book, “The Power Formula for LinkedIn Success,” until 3:30 p.m. Visit powerformula.net.

The Keith Country Day School Classics and Chrome Car Show takes place on Saturday from 9 a.m. to 8 p.m., and Sunday from 9 a.m. to 3 p.m., at the former Menards building, 10253 N. 2nd St., Machesney Park. Features some of the world’s rarest and unique cars and motorcycles, including the Danica Patrick GoDaddy.com No. 7 car.

Tickets at 815-399-8823 or classicsandchrome.com.

Mendelssohn Performing Arts Center presents a Young Musicians Series Recital, “Making Music Together,” at 1:30 p.m., 415 N. Church St. Free.

Visit www.mendelssohnpac.org or call 815-964-9713.

MONDAY, APRIL 18 Mendelssohn Performing Arts Center presents Music On Main, Mike Alongi and friends, jazz from 5:30 to 6:30 p.m., at Emerson House, 420 N. Main St. Visit www.mendelssohnpac.org or call 815-964-9713.

THURSDAY, APRIL 21 Northern Illinois SCORE presents a Small Business Roundtable from 7:30 to 9 a.m., at the Winnebago County Planning Board Office, 404 Elm St., fifth floor, room 510 for owners of existing and new businesses.

Facilitated by SCORE mentors.

Registration recommended at Northernillinoisscore.org, Business Roundtable link.

SATURDAY, APRIL 23 Discovery Center Museum presents an Egg Hunt from 10 a.m. to 3 p.m. Kids nine and under can look for eggs at 11 a.m., and 1 p.m.

Springtime crafts. Call 815-963-6769 or visit www.discoverycenter museum.org.

CherryVale Mall will host a one-day Sustainability Saturday Show during mall hours to promote green practices and businesses. For questions contact Amy_Myers@cblproperties.com or 815-332-2451, ext. 227.

WEDNESDAY, APRIL 27 Northern Illinois Center for Nonprofit Excellence presents How to Carry Out an Effective “a-thon” with Randa Noble, Rockford Rescue Mission, at noon at Burpee Center, Rockford College. Brown bag encouraged. Beverage provided.

Register at 815-226-2833.

THURSDAY, APRIL 28 Rockford Rescue Mission presents its annual banquet, Expressions of Hope, celebrating 47 years of ministry, at 6:30 p.m., at the Radisson Hotel and Conference Center. Tickets at www.rockford rescuemission.org or by calling 815-316-4165.

FRIDAY, APRIL 29 The YWCA of Rockford asks area organizations to join the nationwide Stand Against Racism initiative.

Sign-up at www.StandAgainst Racism.org, click on “Become a Participating Site.”

SATURDAY, APRIL 30 RAMP presents its sixth-annual Boone County Wheel-A-Thon at the Boone County Community Building, 111 W. First St., Belvidere.

Registration at 9 a.m.; wheel-a-thon at 10 a.m.; lunch and awards at 11 a.m.

Call 815-544-8404, visit www.rampcil .org or register a team at www.boone county wheelathon.kintera.org.

Entrepreneurs are invited to the first Start-Up Accelerator, a six-county initiative, at EIGERlab, 605 Fulton Ave., Rockford. To register visit startupaccelerator.org, or contact S.Pritz@RockValleyCollege.edu.

Rockford Public Library presents Literary Evening Downtown, 6:30 to 9:30 p.m., Rockford Woman’s Club, 323 Park Ave. Book discussions led by 14 of your favorite Rockfordians (to be announced)! Registration required at 815-987-9911.

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April 2011 theVoice rockfordchamber.com

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Regional, National Indicators PULSE OF THE ECONOMY Unemployment Rates—Region, State, Nation Jan 2011

Dec 10

Jan 10

Rockford

13.7

12.9

19.0

Chicago

9.4

8.6

11.6

Illinois

9.6

8.8

12.1

United States

9.8

9.1

10.6

Change/Mo.

0.8 0.8 0.8 0.7

Change/Yr.

5.3 2.2 2.5 0.8

Source: U.S. Department of Employment Security, March 10, 2011

Chicago Fed Midwest Manufacturing Index The Chicago Fed Midwest Manufacturing Index (CFMMI) increased 1.1% in January, 2011, to a seasonally adjusted level of 84.1 (2007 = 100). Updated March 17, 2011 Monthly Index Nov 10

% Change

Dec 10

Jan 11

Chicago Mfg. Index

82.6

83.2

84.1

CFMMI-Auto

69.1

68.9

71.8

CFMMI-Steel

78.8

80.5

81.5

CFMMI-Machinery

81.2

81.8

82.7

CFMMI-Resource

95.1

95.9

95.2

National Index

92.4

93.3

93.6

Source: Federal Reserve Bank of Chicago

2010 Census

Jan 10- Jan 11

1.1 4.1 1.3 1.0 0.7 0.3

U.S. Census Bureau Director Robert Groves announces that the 2010 Census showed the resident population of the United States on April 1, 2010, was

308,745,538 Airport Sees 20% Uptick Chicago Rockford International Airport (RFD) saw a 20 percent increase in passenger traffic in February, the airport’s third-straight month of growth. Traffic was boosted by increased service to Cancun, Mexico, and other added flights.

In February, 17,088 passengers flew in and out, up from 14,254 the previous February.

U.S. Indicators February, 2011 Consumer Price Index 0.5 percent Unemployment Rate 8.9 percent Payroll Employment 192,000 Average Hourly Earnings $0.01 Producer Price Index 1.6 percent Employment Cost Index 0.4 percent (fourth quarter, 2010) Productivity 2.6 percent (fourth quarter, 2010) U.S. Import Price Index

1.4 percent

U.S. Export Price Index

1.2 percent

Source: U.S. Bureau of Labor Statistics

rockfordchamber.com theVoice April 2011

MEMBERS New Chamber Members

AMERIPRISE FINANCIAL Offering Financial Advisory Services and Investment Solutions 7160 Argus Dr., Ste. 102, 61107 David Boccignone 815-399-3311 www.ameripriseadvisors.com/ david.m.boccignone

B.U.W.W. COVERINGS, INC. Manufacture & Repair Stell Telescoping Way Covers, Rollup Covers, Bellows, and Enclosures, Contract Laser Work, Powder Coatings 4462 Boeing Dr., 61109 Juliana Bonato 815-962-2899 www.buww.com

ROCKFORD DATA MANAGEMENT Specializing in Custom Software Development, Offsite Data Storage, Web Hosting & Network Consulting 1444 Myott Ave., #5, 61103 Bill Gray 815-312-5959 www.rockforddatamanage ment.com

Luxury Bed & Breakfast that Exudes an Ambiance of Elegance, Serenity and Sophistication 6702 Yale Bridge Road Rockton, IL 61072 Sylvia Waldsmith 815-629-9999 www.copperstoneinn.com

HYUNDAI ON PERRYVILLE New/Used Auto Sales, Parts, Service 343 N. Perryville Road, 61108 Tony Arbisi 815-229-0089 www.driveanderson.com

J. M. ROBERTSON, LLC Patent and Trademark Law P.O. Box 4778, 61110 James Robertson 815-962-2870 www.jmrpatents.com

THE PAVILION AT ORCHARD RIDGE FARMS Unique Venue Showcasing Rustic Elegance for Weddings, Receptions and Corporate Events 6786 Yale Bridge Road Rockton, IL 61072 Sylvia Waldsmith 815-629-2220 www.orchardridgefarms.com

April 2011 Member Anniversaries Thank you to the following members who celebrate their anniversaries with the Rockford Chamber in April, 2011.

90-YEAR MEMBER

35-YEAR MEMBERS

Williams-Manny, Inc.

Androck Hardware Corporation PNC Bank

85-YEAR MEMBER Joseph Behr & Sons, Inc. RSM McGladrey, Inc.

65-YEAR MEMBER

25-YEAR MEMBER

Dasco Pro, Inc.

Drywall Installation & Repair 2115 Harlem Road Loves Park, IL 61115 Mike Rogers 815-633-0250

60-YEAR MEMBERS

Providing Consulting Services for Call Center Management, Human Resources, Training & Development, Systems Enhancement & Implementation 2 Riverdale Ct. Algonquin, IL 60102 Paul Dodson 800-298-5440 www.synergyadvisorynetwork.net

WHISKEY’S ROADHOUSE BAR & GRILL Family Owned Business Serving Breakfast, Lunch & Dinner with a Full Bar 3207 N. Main St., 61103 Kristie Frye 815-877-8007 www.whiskeysroadhouse.com

WOODS EQUIPMENT COMPANY Manufactures & Distributes Attachments, Implements & Replacement Parts for the Agricultural, Landscape and Construction Markets 2606 S. IL Rte. 2 Oregon, IL 61061 Angela Kay Larson 815-732-2141 www.woodsequipment.com

New Member Referral? Contact: Valerie Tippitt at 815-316-4336, vtippitt@rockfordchamber.com Diane Navickis at 815-316-4315, dnavickis@rockfordchamber.com

Coming up in May: FOCUS ON

Banking/Financial Services Manufacturers and Suppliers For information on advertising,

call 815- 987-8100

30-YEAR MEMBERS Pepper Creek/Fourth Street Greenhouse TAPCO USA, Inc.

70-YEAR MEMBER

ROGERS DRYWALL, INC.

SYNERGY ADVISORY NETWORK

COPPERSTONE INN

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Integra Business Systems, Inc. Rockford Health System

55-YEAR MEMBERS

Astro-Physics, Inc. Carpenter’s Local 792 Northwestern Illinois Building & Construction Trades Council Rockford Gastroenterology Associates, Ltd.

Cadbury Manpower OSF Saint Anthony Medical Center

20-YEAR MEMBER

45-YEAR MEMBERS

Cain & Company Ferrellgas

Fridh Construction Services Midwest Scale Company, Inc.

40-YEAR MEMBERS Ballard Companies, Inc. Becker Realtors Fisher’s Ethan Allen Guler Appliance Company Robert W. Baird & Co., Incorporated Rockford Career College Schmeling Construction Co.

Signs Now

15-YEAR MEMBERS

10-YEAR MEMBERS Belter Machinery Co., Inc. Materials Engineering Inc.

5-YEAR MEMBERS ABC Catering Ltd., A Better Choice Catering ACT2 Strategists Stateline Staffing Services, Inc.

Membership Renewals Thank you to the members who renewed with the Rockford Chamber in February.

A-1 Lapping & Machine Co. Inc. Artisan Consulting Engineers, LLC A-Sign Designs Barnes International, Inc. Blackhawk Area Council of Boy Scouts of America Bug Lady Pest Control Butitta Brothers Automotive Byron Forest Preserve/PrairieView Golf Club/Stone Quarry Recreation Park Cadbury CAL Financial Groupa Inc. Campos Construction, Inc. Chicago Rockford International Airport (RFD) Greater Rockford Airport Authority Christ United Methodist Church Comprehensive Community Solutions/YouthBuild Rockford Cord Construction Company Cricket Communications DHS Division of Rehabilitation Services Dickey Staffing Solutions Diversified Machining, Inc. Dixon-Meyers Trailways Employers’ Coalition on Health (ECOH) Fitzgerald Funeral Home and Crematory, Ltd. - Rockton Avenue Fitzgerald Funeral Home and Crematory, Ltd. - Mulford Road Frink’s Sewer & Drain Inc. GCO Flooring Outlet Gemini Computer Systems, Inc. General Mitchell International Airport Girl Scouts of Northern Illinois H. B. Wilkinson Title Company Hurd Properties II, LLC Imler Eye Clinic of Rockford, LLC JWHITWEB.COM Kitchens by Diane

LF Research Liberty Mutual Insurance Company Marden Distributors, Inc. McClure Engineering Associates, Inc. Midwest Stitch Natural Land Institute Northern Illinois Food Bank Rockford Branch Northwest Quarterly Magazine Oliver Close, LLC Olson Aluminum Casting Ltd. Olson Enterprises LLC PersonalCare Professional Accounting & Tax Service, Inc. Residence Inn by Marriott/Rockford Restoration Cafe Richard L. Johnson Associates, Inc. Rockford Health Council Rockford Rescue Mission Ministries Rockford Symphony Orchestra Rockford Woman’s Club/Rockford Theatre Roxy Carmichael, L.L.C. Roy Gayle Pony Baseball Softball Stanley Steemer of Rockford T K Group, Inc. TDS Tebala Shrine Center Terra Creek Apartments Trekk Cross-Media Communications Triangle Metals, Inc. U.S. Cellular Van Matre HealthSouth Rehabilitation Hospital Velasco & Associates, Inc. Veolia Environmental Services Victory Sports Complex Wells Fargo Advisors, LLC Window Whys, LLC Winnebago County Board Chairman’s Office

April 2011 theVoice rockfordchamber.com

24

Member in the News IN THE NEWS

1. Chris Kelley

2. Judy Emerson

3. Michael Manne

4. Rolf A. Thienemann

5. Anita Rauch

6. Scott Demler

7. Michelle Yates

8. Catherine Schwiesow

9. Jessica Macklin

10. Matt Carlson

11. Kendra Hall, M.D.

12. Michael Vaewhongs, M.D.

13. Susan Stephens

14. Andy Blint, M.D.

15. Wendy Schultz

16. Lou Ferroli, Ph.D.

BOARD APPOINTMENTS Chris Kelley (1), owner of Argyle Marketing, was appointed to the Rockford MELD board, which helps young parents build strong families.

Kendra Hall, M.D. (11), pediatrician, joined SwedishAmerican Health System.

Michael Vaewhongs, M.D. (12), joined the Crusader Community Health Belvidere medical team as an internal medicine physician.

NEW HIRES, PROMOTIONS Judy Emerson (2) was appointed director of communications for the Rosecrance Health Network.

Michael “Mick” Manne (3) came from the Janet Wattles Foundation, where he was vice president of development.

Rolf A. “Trip” Thienemann (4) joined U.S. Bank as vice-president and trust relationship manager for U.S. Bank’s Private Client Group.

Heritage Credit Union promoted Anita Rauch (5) to president.

Bob Lestina will remain as CEO until his retirement.

Scott Demler (6) joined the Savant Capital Management team as a financial advisor for the Savant Portfolios Division.

Northern Illinois Hospice and Grief Center promoted Peggy Otto, LCSW, to patient/family services supervisor.

Michelle Yates (7) joined CYRS Wealth Advisors LLC, headquartered in Rockford, as client services administrator.

McGladrey & Pullen, LLP and RSM McGladrey, Inc., promoted: Catherine Schwiesow (8) to audit services supervisor, Jennifer Kieffer and Jessica Macklin (9) to audit services senior associates, Brian Hintzsche to tax services manager and Matt Carlson (10) to tax services senior associate.

Northern Illinois Hospice and Grief Center welcomed Mark Shiels, M.D., as associate medical director.

EMPLOYEE/COMMUNITY RECOGNITIONS, AWARDS WNIJ (89.5-FM) reporter Susan Stephens (13) won three honors in the Downstate Radio division of The Illinois Associated Press Broadcasters Association’s 2010 Journalism Excellence Contest.

She won second place in the overall Best News Writer category.

Her story, “Fire Ops 101,” was chosen Best Light Feature, and “Two Sides of a Transplant” named Best Hard News Feature. Visit www.wnij.org, under Headlines.

Andy Blint, M.D. (14), Rockford Orthopedic Associates, Ltd., was accepted for membership in the Orthopaedic Trauma Association.

Wendy Schultz (15), business manager for the department of biomedical sciences at the University of Illinois College of Medicine at Rockford, received the WOW award in a surprise presentation by the Alumni Relations Council for outstanding service.

Maureen Fisk, client services coordinator, and Kaylene Groh, Savant’s Concierge Team, Savant Capital Management, earned the Registered Paraplanner (RP®) designation.

Three area high school students represented northern Illinois in the State Poetry Out Loud Competition in Springfield on March 11: Joy Avery, winner; Niambi Thompson, first runner up, and Xaiver Kimbrough, alternate. The

winner of the state competition advances to the Poetry Out Loud National Finals on April 28 to 29 in Washington, D.C., where $50,000 in awards and school stipends will be distributed. The Rockford Area Arts Council held the local contest.

DuWayne and Monique Jones, Illinois Jets Youth Track & Field, were recognized by the Illinois Park and Recreation Association, the Illinois Association of Park Districts, and the Rockford Park District for outstanding contributions toward the advancement of parks and recreation in the community.

Brenda Byrne, MS, MDiv, LPC, spiritual counselor, Northern Illinois Hospice and Grief Center, earned the designation of Licensed Clinical Pastoral Counselor.

The winners of the Rockford Area Arts Council’s 2011 Mayor’s Arts Awards, given at the Family Arts Festival in March, were: Winston Wernsing Cuevas, Guilford High School, exceptional student, and Rebecca Pelley, Guilford High School, star educator.

Lou Ferroli, Ph.D. (16), Rockford College, received the 2011 Illinois Reading Council Hall of Fame Award.

OF GENERAL INTEREST Scott W. Trenhaile, M.D. (17), Rockford Orthopedic Associates, Ltd., hosted a group of visiting surgeons from China in March. Drs. Zhongli Li, Gengyan Xing, Daozhang Cai and Wei Lu observed his advance techniques for rotator cuff repair, shoulder instability, and biceps tenodesis.

Philip Thompson, CIC, Spectrum Insurance Agency, Inc., completed the James K. Ruble seminar on commercial

17. Scott W. Trenhaile, M.D. property and liability insurance by the Society of Certified Insurance Counselors.

Marcia Phillips, Bridges of Unity, was the keynote speaker at the 13th annual Women’s Well-Being Seminar on March 5 in Prairie du Sac, Wis. Veteran Rosecrance Health Network counselor Pat Spangler will speak at the 9th annual National Conference on Adolescents and Young Adults in Las Vegas in April, sponsored by The Institute for Integral Development, on a cutting-edge program to meet the needs of young adults seeking addiction treatment.

Ryan Rydell of Loves Park won the drawing at the Rockford Home Show in March for an Xbox video game console, given by Pearson, plumbing, heating and pest control contractor in northern Illinois.

Jeffrey Hendry, Rockford College professor of performing arts, designed the costumes for the Chicago Festival Ballet production of “Cinderella,” on May 20, as well as “The Nutcracker.” He will oversee costumes for Rockford College’s “Guys and Dolls,” April 28 to May 1; “Phantom of the Opera,” Fulton Opera House, Lancaster, Penn.; “Oklahoma,” Little Theater on the Square, Sullivan, Ill.; and “The Student Prince” for Light Opera Works, Evanston, Ill.

rockfordchamber.com theVoice April 2011

Financial literacy more important than ever Money Smart Week, April 2 to 9 From April 2 to 9, many organizations throughout Rockford will host nearly 60 free classes and events to help consumers manage their personal finances as part of the fourth-annual Money Smart Week®.

Money Smart Week Illinois is coordinated by the Federal Reserve Bank of Chicago and hundreds of partner organizations dedicated to financial literacy. It’s designed to educate consumers about money management and generate awareness on a wide range of topics, such as home-buying, identity theft, investing and using credit wisely.

Classes Geared for Everyone In Rockford, the classes, seminars and activities will take place thanks to

more than 50 local community groups, financial institutions, not-for-profit organizations, businesses, schools, libraries, government agencies, and media outlets. Events are free, held in different venues in Rockford and geared towards people of all ages and walks of life.

For more information about the events slated for Money Smart Week Illinois or to take part, visit www.moneysmartweek .org/illinois, select the 2011 events calendar, and search the Rockford Region, or stop by any of the local participating organizations to pick up a printed calendar of events. Take advantage of this opportunity to be “Money Smart!”

Discover Tuscany: May 9 last day to sign up for Chamber Tuscany Trip The time is closing in for joining the Chamber on an exciting trip to the Tuscan Region of Italy! This world class journey promises to be a lot of fun for all making the trip. It is scheduled for Nov. 10 to 19, 2011, but your commitment is required earlier to secure your seats on this wonderful trip! All that is needed by May 9 is a simple down payment to know who is coming along with us. You can complete payment as we get closer to the trip dates. Please be sure to check out our ad in this edition of The VOICE for additional information. We hope you can come along!

Long-term care cont from page 13 while you’re healthy is the best time to plan. It is important to educate yourself about long-term care options offered through Medicare, Medicaid and Medigap supplemental policies.

Generally, Medicare doesn’t pay for long-term care—only for medically necessary skilled nursing facilities or home health care. However, you must meet certain conditions for Medicare to pay for these types of care. Most longterm care products are designed to assist people with support services such as activities of daily living like dressing, bathing and using the bathroom.

Medicare doesn’t pay for this type of care called “custodial care.”

One option to consider is purchasing long-term care insurance. Long-term care

insurance enables you to receive care in your home, the community, an alternate living facility (e.g., an Alzheimer’s facility), or in a nursing facility. It can protect you from depleting your assets and diverting your retirement income in order to receive the necessary care. Long-term care insurance offers a sense of independence – freedom from having to rely on your own assets, your children or the government to pay for care.

Make sure that you buy from a reliable company that is licensed by your state to sell long-term care insurance.

Kerry Schaible is a financial representative with Northwestern Mutual Financial Network, Rockford, IL. Contact him at 815-226-3838 or kerry.schaible@nmfn.com.

The views expressed are those of Schaible’s and do not necessarily reflect those of the Rockford Chamber of Commerce.

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April 2011 theVoice rockfordchamber.com

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Business Briefs BUSINESS BRIEFS sites run locally by Goodwill Industries of Northern Illinois have been successful for the second year. In the first six weeks of tax season, volunteers completed more than 550 returns and returned more than $1,060,660 to communities.

Visit Goodwill www.goodwillni.org.

U.S. Sen. Mark Kirk (R-IL) visited Hamilton Sundstrand in Rockford on March 4. Following a company briefing, Sen. Kirk and staff toured the Plant 6 facility, including the factory and the Boeing 787 Airplane Power System Integration Facility, and invited Hamilton Sundstrand staff to Washington for a follow-up meeting to share issues facing the company.

Sixteen members of the Keith Country Day School math team won the overall regional title and qualified for the April state finals at Illinois Council of Teachers regional math competition on Feb. 26. This is the fifth consecutive year that Keith’s math team advanced to the state finals. It placed first or second in all 11 individual and team events.

SVA Wealth Management, Inc., and SVA Trust Company, LLC, together with Wisconsin Capital Management, LLC & Plumb Trust Company completed joining their respective firms with the introduction of SVA Plumb Financial, LLC. SVA is headquartered in Madison, employs more than 45, and has additional offices including in Rockford.

The Rockford chapter of the Association of Fundraising Professionals received the national association’s 10 Star Award for performing activities designed to increase professionalism in fundraising and the public awareness of the importance of philanthropy.

Nadi Creative Branding Group built and launched a new corporate website for Larson & Darby architectural firm at www.larson darby.com, with a content management system to allow staff to have total control over dynamic content such as the portfolio, news, staff and events sections.

Rockford Orthopedic Surgery Center was awarded three-year term accreditation by the Accreditation Association for Ambulatory Health Care for highquality health care and measuring up to nationally- recognized AAAHC standards.

Nadi Creative Branding Group named Alpine Academy of Rockford as the recipient of its 2011 Designfor-Community program to receive free design and digital advertising services for the entire 2011 calendar year. Discovery Center Museum was last year’s winner.

BizComm Consulting, Inc., hired Argyle Marketing to develop marketing sales tools to promote its services to prospective customers.

Entré Computer Solutions earned Gold Partner Status, the highest

Rockford Memorial Hospital received the 2011 HealthGrades Patient Safety Excellence Award™, indicating that its patient safety ratings are in the top five percent of U.S. hospitals. RMH is one of only 268 hospitals in the country to receive this designation.

Hamilton Sundstrand’s Mark Spana (left) and Tim White provide newly elected U.S. Sen. Mark Kirk (R-IL) (right) with an overview of the 787 Airplane Power System Integration Facility (APSIF) on his visit on March 4. award from Microsoft, based on engineer testing, customer surveys and sales achievements. This will allow Entré to service its customers better by providing them with a higher level of technical support from Microsoft.

The Rockford Health System marketing and public relations department won five ADDYs for excellence in advertising by the American Advertising Federation of Northern Illinois in February for the Rockford Health Physicians Convenient Care Campaign, the Rockford Health System Community Benefit Report, the Maternity Center Campaign, the Rockford Memorial Development Foundation Wishbook and the Rockford Health System 2009 Annual Report.

Pierce Laminated Products, Inc., hired KMK Media Group, Inc., to redevelop its website and implement an email marketing campaign.

KMK is guiding Pearson, a heating, cooling and pest control firm, in its social media efforts with a custom welcome page that encourages visitors to become fans and contests such as Pearson’s latest xBox giveaway at PearsonGuy.com or facebook.com/pearsonguy.

Senior Capital Management, Inc., merged with Pathfinder Wealth Management, Inc., a familyoperated investment advisory firm in Rockford.

Rock Valley College received a $2,500 manufacturing camp grant by Nuts, Bolts & Thingamajigs® (NBT), the foundation of the Fabricators & Manufacturers Association, Intl.

(FMA), to offer day camp experiences to young people, 12 to 18, on careers in manufacturing and engineering.

The Violence Enders Program of the Winnebago County Health Department received a $2,500 grant by the In Youth We Trust fund

of the Community Foundation of Northern Illinois to spread its nonviolence message monthly to other Rockford school students.

Grace Funeral Home & Cremation Services hired Argyle Marketing to develop a custom Facebook fanpage to promote its services.

Crusader Community Health launched a redesigned website by local firm fortytwoeightynine at www.crusaderhealth.org.

The Illinois Kids Wrestling Federation chose Rockford as the host city again for its annual state tournament in March at the Rockford MetroCentre. The IKWF State tournament brought 837 youth wrestlers to Rockford for two days of competition and fanfare; bringing an estimated $180,360 in spending to the area.

With its 15th anniversary in April, Riverside Community Bank hired KMK Media Group, Inc., to handle invitations and planning for its anniversary open house event, as well as a marketing piece highlighting its services. Cherry Valley Landscape Center hired KMK to develop a direct mail marketing piece for its grand opening on May 7 at 7711 Newburg Road in Rockford; formerly Drewelow’s Garden Center.

Anderson Environmental & Engineering in Rockford was chosen to provide environmental permitting and assessments for the New Generation Power Michigan Team, which has bid 100 megawatts of solar renewable energy and 100 megawatts of wind renewable energy projects for Detroit Edison Company. The projects are estimated to cost between $650 and $700 million and will bring green investment and quality jobs to that region.

Volunteer Income Tax Assistance

Furman De:Signs is renamed as groundUP s.s.i. (gUs, inc).

The company has three subsidiaries: thegroundUPstores, the retail division with an ecommerce site opening soon, and a brick and mortar location opening in late fall, 2011; thegroundUPs.s.i., its contracting division with seal-coating, striping and paving services, and Furman DeSigns, its architectural division.

The Illinois Kids Wrestling Federation returned to the Rockford MetroCentre, March 10 to 12. More than 800 youth wrestlers from throughout the state, including 33 athletes from 10 local wrestling organizations, competed in the event. The spending impact to the local economy was $180,360.

The Rockford RiverHawks will donate 50 percent of all $10 ticket vouchers sold between April 1 to 14 to Rockford MELD. Call 815-8852255. The RiverHawks opens its 10th season against the Schaumburg Flyers on May 26 at Road Ranger Stadium and will play a 96-game season, including 48 home games.

Rockford Park District’s 2011 golf guide, Rockford Golfs!, is available free of charge at park district customer service, golf courses, facilities and www.rockfordpark district.org/golf.

Lesson, clinic and tournament registrations are open now at www.rockfordparkdistrict.org (click Register Now).

Matt Weldon is running for RAMP in the Rockford Marathon on May 15. Visit www.mattisrunning 4RAMP.kintera.org to donate proceeds to RAMP. Reliable Website Design & Repair is forming a social media class for April with training on Facebook, Linkedin, Twitter and YouTube and creating a short video for YouTube. Register at 815-5190691.

rockfordchamber.com theVoice April 2011

EVENTS

Upcoming Chamber Events APRIL, 2011

Wednesday, April 20

Tuesday, April 5

IGNITE LOTB: Lend a Hand, noon to 1 p.m., Cliffbreakers Riverside Resort, 700 W. Riverside Blvd. Join the United Way of Rock River Valley on the benefits of volunteering on a personal and community level.

Information also will be provided on the IGNITE Non-Profit of the Quarter.

IGNITE Breakfast & Business: Entrepreneur Edition: Space: Rawkspace & EIGERlab, 7:30 to 8:30 a.m., Radisson Hotel & Conference Center, 200 S. Bell School Road. Rawkspace and EIGERlab talk about different office space options in Rockford, including benefits for entrepreneurs.

Includes breakfast. Education series is sponsored by McGladrey & Pullen, LLP.

Thursday, April 21 State of County, 11:30 a.m. to 1 p.m., Cliffbreakers Riverside Resort, 700 W. Riverside Blvd. Presenting sponsor is Harris N.A.

Friday, April 8

Tuesday, April 26

Rockford Chamber Government Affairs Council Meeting, 7:30 to 8:30 a.m., Stockholm Inn, 2420 Charles St. For information on the Government Affairs Council, contact Heidi Garner at 815-316-4312.

Advantage Club – Superstars, Illinois Machine Shed, 7475 E. State St. Contact Anthony Mencarini, PIP Printing, Anthony@pipprinting.com.

Tuesday, April 12 Advantage Club – Superstars, Illinois Machine Shed, 7475 E. State St. Contact Anthony Mencarini, PIP Printing, Anthony@pipprinting.com.

Wednesday, April 13 Advantage Power Network Club, Franchesco’s Ristorante, 7128 Perry Creek Pkwy. Contact Teri Watts, Whitehead Inc., Realtors®, tlwatts@whiteheadcommercial.com or Holly Hanson, The Business Edge Inc., coach@thebizedge.biz.

Advantage Club – Originals, alternate locations. Contact Karla Fernet, Healthy Balance Reflexology, Kfernet555@hotmail.com.

Breakfast Buzz - The Five Ws and One H of Networking with Holly Hanson, coach, Biz Edge, 7:30 to 9 a.m., at Rock Valley College, 3301 N. Mulford Road.

Thursday, April 14 Ambassadors Lunch, 11:45 a.m. to 1 p.m. Location TBD.

Thursday, April 14 5:30 to 7 pm Camelot World Travel Office 2627 N. Mulford Road Rockford, Illinois

Discover Tuscany Join us for an “informational event!”

The Rockford Chamber of Commerce, Collette Vacations and Camelot World Travel present information on the upcoming “Discover Tuscany” tour, Nov. 10 to 19, 2011.

RSVP to Cindy Nicolosi at 815633-2200, ext. 307, or cindyn@camelotworldtravel.com.

Wednesday, April 27 Advantage Club – Originals, alternate locations. Contact Karla Fernet, Healthy Balance Reflexology, Kfernet555@hotmail.com.

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Advertisers Index ADVERTISERS A.A.T. Infro-Red Inc. . . . . . . . . . . . .27 Alpine Bank . . . . . . . . . . . . . . . . . .11 Aspen Couseling . . . . . . . . . . . . . . .9 Bisconti Computers . . . . . . . . . . . .10 Blackhawk Bank . . . . . . . . . . . . . . .3 Broadmoor Agency, Inc. . . . . . . . . . . .11 Brian Thomas Photography, Inc. . . . . . . . . . . . . . . . . 19 Camelot Travel . . . . . . . . . . . . . . . .22 Comfort Keepers . . . . . . . . . . . . . .17 Diamond Jo Casino . . . . . . . . . . . . .4 Dixon-Meyers Trailways . . . . . . . . .25 Fitzgerald Funeral Home . . . . . . . .14 Fridh Corporation . . . . . . . . . . . . . .13 Go Global . . . . . . . . . . . . . . . . . . . . .7 Harris Bank . . . . . . . . . . . . . . . . . . .5 Heritage Woods . . . . . . . . . . . . . . .17 Healthy Balance Reflexology Clinic . . . . . . . . . . . .27 Home Instead Senior Care . . . . . . .15 Lifescape Community Services . . .13 Luther Center . . . . . . . . . . . . . . . . .17 Lutheran Social Services of Illinois . . . . . . . . . . . . . . . . . . . . .16 McGladrey . . . . . . . . . . . . . . . . . . . .5 MembersAlliance Credit Union . . .18

Miller Eye Center . . . . . . . . . . . . . .13 Fred C. Olson Funeral Services . . .15 OSF Saint Anthony Medical Center . . . . . . . . . . . . . . .15 P.A. Peterson Center . . . . . . . . . . .16 Peterson Meadows Retirement Community . . . . . . . .14 Riverside Community Bank . . . . . . .9 Rockford Chamber of Commerce . . . . . . . . . . . .18, 21, 25 Rockford Health Physicians . . . . . . .8 Rock Valley College . . . . . . . . . . . . .7 Rosecrance . . . . . . . . . . . . . . . . . . .5 RX Tech Prep . . . . . . . . . . . . . . . . . .4 Stillman Bank . . . . . . . . . . . . . . . . . .4 SwedishAmerican Health System . . . . . . . . . . . . . . . . .12 TDS . . . . . . . . . . . . . . . . . . . . . . . . . .28 Van Galder Bus / A Coach USA Co. . . . . . . . . . . . . . . . .2 Williams-Manny . . . . . . . . . . . . . . . . .25 Winnebago County Health Department . . . . . . . . . . . . .15

For information on advertising call

815-987-8100

Advantage Power Network Club, Franchesco’s Ristorante, 7128 Perry Creek Pkwy. Contact Teri Watts, Whitehead Inc., Realtors®, tlwatts@whiteheadcommercial.com or Holly Hanson, The Business Edge Inc., coach@thebizedge.biz.

Thursday, April 28 Ribbon Cutting at Rockford Data Management and IRent Real Estate Group, Inc., 1444 Myott Ave., #5 and #1. Ribbon cuttings for both at 11:30 a.m., followed by an open house of the executive offices with lunch.

MAY, 2011 Tuesday, May 3 IGNITE Breakfast & Business: Entrepreneur Edition: From the Pros (for Profit), 7:30 to 8:30 a.m., Cliffbreakers Riverside Resort, 700 W. Riverside Blvd. Chris Wachowiak, owner of Kryptonite Bar, talks about his experience as a young entrepreneur. Wachowiak is one of the 2010 Rockford Chamber’s 40 Leaders Under 40.

Includes breakfast. Education series is sponsored by McGladrey & Pullen, LLP.

Tuesday, May 10 Advantage Club – Superstars, Illinois Machine Shed, 7475 E. State St. Contact Anthony Mencarini, PIP Printing, Anthony@pipprinting.com.

Wednesday, May 11 Advantage Power Network Club, Franchesco’s Ristorante, 7128 Perry Creek Pkwy. Contact Teri Watts, Whitehead Inc., Realtors®, tlwatts@whiteheadcommercial.com or Holly Hanson, The Business Edge Inc., coach@thebizedge.biz.

Advantage Club – Originals, alternate locations. Contact Karla Fernet, Healthy Balance Reflexology, Kfernet555@hotmail.com.

Friday, May 13

Tuesday, May 24 Advantage Club – Superstars, Illinois Machine Shed, 7475 E. State St. Contact Anthony Mencarini, PIP Printing, Anthony@pipprinting.com.

Rockford Chamber Government Affairs Council Meeting, 7:30 to 8:30 a.m., Stockholm Inn, 2420 Charles St. For information on the Government Affairs Council, contact Heidi Garner at 815-316-4312.

Wednesday, May 25

Tuesday, May 17

Advantage Power Network Club, Franchesco’s Ristorante, 7128 Perry Creek Pkwy. Contact Teri Watts, Whitehead Inc., Realtors®, tlwatts@whiteheadcommercial.com or Holly Hanson, The Business Edge Inc., coach@thebizedge.biz.

Chamber 101 with Speed Networking, 4 to 5 p.m., Whitehead Inc., Realtors®, 839 N. Perryville Road. Meeting room is located in lower level. Sponsored by MembersAlliance Credit Union.

Monday, May 23 Rockford Chamber Annual Golf Outing, 11 a.m., Rockford Country Club, 2500 Oxford St.

Advantage Club – Originals, alternate locations. Contact Karla Fernet, Healthy Balance Reflexology, Kfernet555@hotmail.com.

Visit rockford chamber.com ■ ■ ■

online registration keynote speaker video clips list of Chamber events