July Voice 2024

Emerging technologies and cybersecurity

How to manage risk while expanding your use of technology

By Hannah Haggestad, Greater Rockford Chamber of Commerce

The world of finance is certainly complex. Organizations in the industry are highly regulated. The financial industry is a dichotomy of black-andwhite numbers and the psychology of money. An area of growth and opportunity for the finance world, and business world at large, is technology. But technological advances bring their own obstacles. And when those obstacles impact the bottom line, the stakes certainly get higher.

A survey by Klynveld Peat Marwick Goerdeler (KPMG) of finance directors and CFOs revealed that, while they believe technology is a major key to their

effectiveness, most (52%) said the biggest barrier to improving effectiveness was IT systems that are outdated, inflexible and impose security risks.

Along those same lines, 73% pointed to technology issues as a major risk for failing to reach their work objectives. Most also said that technology and the risks of emerging technology, including cybersecurity, play a much larger role than they did five years ago. Finally, 65% said IT would be the most important issue for their business over the next five years—the highest ranking for any single issue.

So, technology is a big deal and will remain so. That’s why it’s important to understand existing and emerging technologies for businesses (financial services in particular), and the risks associated with those technologies.

What are the top emerging technologies for financial services organizations?

A survey by McKinsey & Company identified them in order of popularity:

1. Cloud and edge computing

2. Applied artificial intelligence (AI).

3. Next generation software development

4. Trust architectures and digital identity

5. Industrialized machine learning

6. Advanced connectivity

Cloud computing consists of hosting applications in a core data center, while edge computing involves hosting applications closer to end users, either in smaller edge data centers or on the customer’s premises. In recent years there has been significant growth in edge computing. In some ways, edge computing is the opposite of cloud-based computing.

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Leveraging your membership

When and why to connect with GRCC

By The Greater Rockford Chamber of Commerce

As a valued member of the Greater Rockford Chamber of Commerce (GRCC), you have access to a wealth of resources, support, and advocacy tailored to help your business thrive. Whether you’re a new member or a longtime partner, a small business or a large corporation, knowing when to reach out can make a significant difference in your business journey.

Here’s a guide to understanding when and why you should connect with the GRCC for help, support, or advocacy.

Advocacy and representation

Why connect:

The GRCC serves as the collective voice of the business community, advocating on behalf of members to influence public policy. By reaching out, you can ensure your concerns are heard and addressed. The chamber actively

NEW LOYALTY PROGRAMS

The Rock River Valley Blood Center (RRVBC) launched three new donor loyalty programs designed to encourage blood and platelet donations.

Never Miss a Monday

Every Monday through August 26, the first 100 people to donate at any of the four RRVBC locations will receive a special gift from a local business.

Four Seasons Club

Donors who contribute once during each season—winter, spring, summer, and fall—will receive a punch on their Four Seasons Club card. Once all four punches are collected, they will receive a gift valued at $100.

Spin 6 VIP Program

Platelet donations only last seven days and are vital for patients undergoing treatments for cancer, traumatic injuries, and surgeries. Participants who donate platelets six times a year receive a punch on their club card for each donation. Upon completing six donations, donors will receive a gift valued at $100.

RRVBC is the sole provider of blood to 14 local hospitals and requires 800 donors every week to meet the ongoing demand. It is facing a critical blood shortage that is placing an immense strain on the community’s blood supply. Schedule your donation appointment at rrvbc.org, on the myRRVBC app, or call 815965-8751. Walk-ins are also welcome.

SAVE THE DATE

2024 Greater Rockford Chamber of Commerce Annual Dinner

Thursday, September 19 5-8 p.m.

engages with policymakers to create a favorable business environment and can provide updates and insights on legislative matters.

When to connect:

• If your business is facing challenges due to local, state, or federal legislation, or if you have concerns about regulatory changes.

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Tebala Event Center 7910 Newburg Rd Rockford, IL 61108

Register online at rockfordchamber.com presented by:

PRESIDENT’S PERSPECTIVE

Zero zebras

Paying attention to what isn’t there

Quick! Look around you right now – how many zebras do you see? None? Take another look – how many cassette players? Still none? Any button makers? Probably not.

We don’t often think about it, but we are surrounded by things that aren’t there. Surrounded by might not be the right term… The number of things that aren’t around us is virtually endless. It turns out, there are no movie stars in my office. No dinosaurs, either. Even more important, there’s no chocolate, no ice cream, and no pizza in my office. (What a sad place to be!) I rarely think about what’s NOT in my office. After all, why think about what’s not there? How is that productive?

But, in the chamber world, we are very interested in what’s not there. From an economic development perspective, what’s not there informs what can be there. If there is no light rail access,

particular manufacturers can’t set up operations. Water, electricity, and access to internet can also inform a project, and the absence of these utilities can break a potential opportunity. No pipeline of talent in a particular sector or industry can dissuade a company from being interested in our community.

But it isn’t just business attraction that feels the impact of absence. When looking at our community, what’s not available impacts so much. Parts of town that don’t have access to fresh fruits and vegetables can impact the health of those residents and increase the likelihood of disease or illness. The absence of transportation impacts the ability of individuals to participate in the workforce, which limits not only the earning power of the individual but also the talent pool for businesses. The inability to read or write at grade level impacts the earning potential of an individual for decades

and increases the need for community services and resources.

It turns out, what’s not there sometimes makes a bigger impact than what is there. Absence not only affects the health (mental and physical) and wealth (current and generational) of individuals, but it also creates expensive problems for the business community.

Addressing absence when it’s small saves money in the long run. For example, buying books for children and reading to them often costs far less than creating and implementing programs that teach adults to read later in life.

Don’t get me wrong, these programs are absolutely vital, and I’m thrilled our community has such a strong nonprofit sector serving residents of all ages. But, we can all agree, filling the void at a younger age is a better solution for everyone involved.

The chamber is dedicated to working in this space of absence through our economic development work, engagement in public/private initiatives, and collaboration with the school district. We work with a huge list of partners because filling voids can’t be done in a vacuum.

As part of this work, I’m keenly interested in who isn’t in the room at chamber events and programs. Who isn’t participating, engaging, or feeling a part of the work? Over the next few months, my

goal is to reach out to people who aren’t involved and find out why. What barriers exist? What communication voids are limiting conversations? Who doesn’t feel that they are welcome at the table?

Once we know why people aren’t there, we can help fix the problems, eliminate the barriers, and be more welcoming.

This column contains QR code that will take you to a survey. I’d appreciate your feedback. If you haven’t been to an event this year or participated in a program, take a few minutes to tell us why. Perhaps you just haven’t had time. Perhaps you’ve been too busy at work. Or perhaps you weren’t aware of or interested in the events. No matter the reason, I’d love to know why. No judgement, I promise. But we need to know more so we can continue to improve our products and offerings.

So, next time you’re in a room and need creative inspiration, start listing all the things that aren’t there. It may spark an idea to help you solve a problem – or, at least, give you a chuckle.

CAITLIN PUSATERI, president, Greater Rockford Chamber of Commerce

• When you need support or have questions about community developments that might impact your business.

Networking opportunities and community involvement

Why connect:

Networking is a cornerstone of business growth. The GRCC organizes numerous events throughout the year, providing platforms for members to meet, share ideas, and forge valuable connections. By participating in these events, you can expand your professional network, discover new opportunities, and collaborate with like-minded entrepreneurs.

Being actively involved in the community not only enhances your company’s reputation but also

contributes to a stronger, more vibrant Rockford. The GRCC can connect you with projects and initiatives that align with your business values, helping you to make a positive impact while fostering goodwill.

When to connect:

• When you want details about upcoming networking events, mixers, or business expos.

• If you’re looking to connect with other businesses, potential clients, or industry peers. We are always happy to make the introduction.

• When you want to get involved in community projects or local volunteer opportunities.

• If you’re looking to partner with other businesses or organizations on community-focused projects.

Business resources and support

Why connect:

The GRCC offers a range of resources designed to support your business at every stage. Whether you’re looking for information on best practices, seeking mentorship, or wanting to enhance your marketing efforts, the chamber is here to help. Access to these resources can provide you with the knowledge and tools needed to overcome challenges and achieve your business goals. We are the primary organization in

Winnebago County that offers site visits for business retention purposes. We take the information we gather during these site visits, process the data, and use it to help business leaders on a range of issues, and build a stronger business environment.

When to connect:

• When you need resources or guidance to expand your business, from market research to financial planning.

• If you’re seeking professional development opportunities or training programs for you or your staff.

• When you are interested in growing your talent pipeline and could benefit from available workforce training dollars.

Member benefits and services

Why connect:

Maximizing your membership benefits can provide significant value to your business. The GRCC staff is dedicated to ensuring you fully utilize the advantages of your membership. Whether it’s clarifying benefits, resolving

HOW TO CONTACT THE GRCC

Phone: 815-987-8100

issues, or offering personalized support, the chamber is committed to helping you succeed.

When to connect:

• When you want to learn more about the benefits available to you as a member, such as discounts, networking opportunities, or exclusive offers.

• If you encounter any issues with your membership or need assistance navigating the services offered by the GRCC.

Your membership with the Greater Rockford Chamber of Commerce is more than just an affiliation; it’s a partnership designed to help your business flourish. Don’t hesitate to reach out whenever you need advocacy, support, or resources. The GRCC is here to ensure your business thrives, providing a robust network and a voice that champions your success. Together, we can create a dynamic and prosperous business community in the Rockford region.

Visit/Chat on Facebook: Greater Rockford Chamber of Commerce

Email: Kmuehlfelder@rockfordchamber.com or info@rockfordchamber.com

Website: business.rockfordchamber.com/contact

GUEST COLUMNIST GUEST COLUMNIST Rockford’s dolphin tank

Promoting business and community sustainability

When it comes to fostering sustainability within businesses and communities, the concept of a “dolphin tank” stands in stark contrast to the more commonly known “shark tank.” While the latter is often associated with cutthroat competition and highstakes investments, the former offers a more collaborative and supportive environment for entrepreneurs and community leaders.

The dolphin tank approach encourages business to present their ideas and initiatives with a focus on social and environmental impact, rather than solely on profit margins. This not only promotes innovation and creativity but also emphasizes the importance of creating a positive and lasting impact on society.

Back in a 2022, Amanda and I wanted our business to be like a shark tank for our area. Since then, our approach to business and our community has adapted. I’ve stepped away from my previous position, and Amanda left her teaching job with Rockford Public Schools. We are focused on expanding our real estate investments, consulting with clients, accepting speaking engagements, and pursuing any other venture idea that comes our way.

We have local clients, like the Adventures of Rob & Rocky, and national clients, like Pure Choice Diagnostics

based in Miami, Florida. We invest in companies to help them with capital and other costs when banks or other resources are not an option. One recent example, She-Do Beauty in Rockford, will celebrate its grand opening in July.

We believe we can help others, and it doesn’t have to be a competition. We love to show how we are helping in the community and how others can do it too.

By shifting the focus from competition to collaboration, our dolphin tank method provides a platform for entrepreneurs to showcase their ideas and receive constructive feedback and support from experts and mentors. This nurturing environment fosters growth and development, ultimately leading to the creation of sustainable businesses and initiatives that benefit both the economy and the community at large.

The concept of a dolphin tank offers a refreshing alternative to the traditional model of business development and investment. By promoting collaboration, innovation and sustainability, the dolphin tank mindset drives positive change and creates a more prosperous and resilient future for businesses and communities alike.

The views expressed are those of Amezquita and do not necessarily represent those of the Greater Rockford Chamber of Commerce.

The Greater Rockford Chamber of Commerce welcomes and encourages member submissions for The VOICE of the Greater Rockford Business Community. Deadline is the 10th of the month preceding publication date. Send news releases and other items of interest to the business community to:

The VOICE

Greater Rockford Chamber of Commerce 308 W. State St., Ste. 190 Rockford, IL 61101

For information about advertising contact Customer Service at 815987-8100. The VOICE of the Greater Rockford Business Community (USPS 784-120). ISSN number 1086-0630, is published monthly by the Greater Rockford Chamber of Commerce, 308 W. State St., Ste. 350, Rockford, Illinois 61101. Periodicals postage paid at Rockford, Ill.

POSTMASTER: Send address changes to: The VOICE of the Greater Rockford Business Community, 308 W. State St., Ste. 190, Rockford, IL 61101.

Unlocking operational excellence

A path to achieving consistent growth targets

In most industries, operations play a critical role in achieving consistent growth targets. However, operations often don’t get the attention they deserve, resulting in stagnation or regression. As companies strive to elevate their performance, they frequently encounter amplified past pain points and persistent bottlenecks. This leads to frustration and impedes progress.

Why focus on operational excellence?

Operational excellence involves optimizing how businesses produce and deliver their products and services. It encompasses streamlining processes, reducing waste, enhancing quality, and, ultimately, increasing profitability and growth. For example:

• Cost savings: Efficient operations reduce unnecessary expenses, allowing businesses to invest more in growth and innovation.

• Maximized revenue: Building and enhancing your prospectus opens opportunities to improve top-line growth, putting new or existing sales within reach.

• Enhanced customer satisfaction: Streamlined processes lead to faster delivery times, higher quality products, and improved customer service, enhancing overall satisfaction and loyalty.

• Adaptability and resilience: Wellstructured operations can adapt quickly to market changes and disruptions, ensuring businesses continue to thrive in any economic climate.

Growth and change are inherently challenging. They require discipline and often a dose of humility. So, where should businesses start in their quest for improvement? Begin with an internal assessment of your operations.

Core concepts of operational excellence

Here’s an operational excellence core concepts checklist to help you start your assessment:

• Repeatability: The ability to complete output in sequence or process consistently with the same team or components.

• Reproducibility: The ability to complete output using the same process but with a different team or components.

• Adaptability: The willingness and capability of operations to change.

• Measurability: The ability to measure outcomes. If you can’t measure it, you can’t improve it.

If an operation can consistently meet these concepts, it will be ready for significant growth. Using this as a rough assessment scorecard, where do you score?

The reality

Most businesses won’t meet all these criteria initially, and you are not alone in this. Achieving operational excellence is a journey that requires continuous improvement.

Vision + Goals + Execution

We build, experiment, train, and evolve with technology because we want to bring our customers more value efficiently. We strive to create, solve, and revamp our biggest opportunities to achieve operational excellence. However, predicting the unpredictable is challenging. In some cases, businesses lack the right elements (people, process, technology).

Operational improvement and problem-solving involve a collaborative approach that requires patience for sustainable business returns. Analyzing your people, processes, and technology at the core of your major business processes is a recommended start. Enable your team to view operations through the lens of the assessment. From there, set your targets and goals that allow teams to address the opportunities within their reach. Attacking clear needs as a team and solving for quicker wins sets your team on a path of improvement.

Ultimately, you will need to create and share an operations vision as the company begins to execute. This twopronged approach brings leadership and employees together in a continuous feedback loop.

I encourage you to use this article as a guidepost in your everyday business. Work through the assessment and identify areas where you could use extra support.

The Middlesworth Group helps companies achieve their goals by targeting areas with the largest net margin impact while maintaining a laser focus on the customer experience. They develop and execute solutions to address technology gaps, organizational structures, operations planning, growth models, business analytics, process designs, and team performance. For more information, visit themiddlesworthgroup.com.

The views expressed are those of Middlesworth and do not necessarily reflect those of the Greater Rockford Chamber of Commerce.

BRYAN AMEZQUITA, Amez Enterprises

RYAN MIDDLESWORTH, The Middlesworth Group

economic development

A catalyst for investment

How brownfield grants are transforming Rockford

By Greater Rockford Chamber of Commerce

The Greater Rockford region has long been a beacon of economic revitalization and investment, thanks in part to the strategic and effective use of brownfield grants. Since 2000, the City of Rockford has leveraged these grants to remediate and redevelop sites with environmental challenges, turning potential liabilities into thriving community assets.

Today, Rockford stands as the city with the highest return on investment from the brownfield grants program, surpassing even Chicago, Detroit, and Milwaukee in economic development outcomes.

The funds have generated just over $185 million in leveraged investment, inspiring several successful brownfield redevelopment projects that have improved economic stability and supported environmental justice efforts in our community

“Rockford is the poster child for using this program to its greatest potential,” said Robert Wilhelmi, brownfield specialist for the City of Rockford.

Brownfield grants are a powerful tool that provides federal funding to assess, clean up, and repurpose contaminated properties. These grants are essential for transforming underutilized or abandoned industrial sites into vibrant, productive spaces, including some of the most iconic facilities in the Rockford region.

“It all starts with a vision. And the city will work with you to see how we can help bring it to life,” Wilhelmi said.

Rockford’s use of brownfield grants has been the catalyst for key development sites in the city’s downtown area, such as the UW Sports Factory, Prairie Street Brewhouse, and the former Amerock building, now Embassy Suites. All have

played a part in making downtown Rockford a destination for food, recreation, and entertainment.

“When the city first embarked on the brownfield grants program, the goal was to revitalize downtown, because it’s an epicenter of activity. Now, we’re looking adjacent to the stretch between Colman Yards and Embassy Suites on South Main Street, and the old rail properties in the area. These sites are poised for significant transformation, especially with the anticipated arrival of a new Metra station, which will be a major catalyst for development,” Wilhelmi said.

Thanks to brownfield grants, the city will also soon see what could be the largest restoration project in Rockford history—Colman Yards.

The Barber-Colman site on South Main Street in Rockford was originally home to the Barber-Colman Company, an industrial manufacturer known for producing textile machinery and, later, various control systems and devices. The company was founded by Howard Colman and W. A. Barber in the late 19th century and became a significant employer and industrial presence in Rockford. The site consisted of numerous buildings used for manufacturing, research and development, and administrative offices. The complex eventually became underutilized and fell into disrepair, paving the way for current redevelopment efforts.

The Jeffers Group, a real estate and investment firm based out of Milwaukee, sees its potential and has worked with the city to secure brownfield funding to remediate environmental concerns and turn the former industrial site into a robust urban center.

“One remarkable aspect of the Barber-

Colman redevelopment is the extensive community engagement spearheaded by the Jeffers Group. Over the course of a year, the developers conducted nearly 30 stakeholder interviews and participated in numerous public meetings to understand the community’s needs and aspirations,” Wilhelmi said. “This proactive approach demonstrates their commitment to creating a development that not only generates profit but also gives back to the community, particularly addressing the long-standing eyesore in southwest Rockford.”

The Jeffers Group’s vision extends beyond mere beautification; they aim to develop a “city within a city” that meets the needs of the neighborhood. Their outreach efforts were impressive and included gathering key data to identify gaps in community resources. They emphasized the importance of making the development a vibrant, communityfocused hub, where people come, not only for the experience, but also to live and enjoy various amenities.

One of the major community requests was for a multi-cultural event space, which could serve as a gathering point for residents in that area. The feedback indicated a desire for an event space that caters to diverse cultural needs, distinguishing it from the downtownfocused City Market. Additionally, there was a strong demand for a neighborhood grocery store.

Data showed that the primary shopping destinations for residents in this area of Rockford were Walmart on E. State and Forest City Plaza, highlighting

the need for more local options. The Colman Yards redevelopment plans include commercial space for a breakfast and coffee spot, as well as a 24/7 gym, ensuring that the development meets both basic and enhanced community needs.

“This thorough and thoughtful approach by the Jeffers Group exemplifies their dedication to creating a development that truly serves and revitalizes southwest Rockford,” said Caitin Pusateri, president of the Greater Rockford Chamber of Commerce.

The success of the brownfield grant program in Rockford serves as a compelling case for potential investors. The city’s ability to effectively utilize these grants demonstrates a proactive approach to economic development. Investors can have confidence in Rockford’s commitment to turning challenges into opportunities and fostering a vibrant, sustainable economy.

As Rockford continues to lead the way in brownfield redevelopment, the region’s investment potential grows.

The transformation of sites like the UW Sports Factory, Prairie Street Brewhouse, and the Barber-Colman complex highlights the tangible benefits of investing in a city that values its history, embraces innovation, and is committed to building a prosperous future.

For more information on investment opportunities in Rockford and the impact of brownfield grants, visit https://rockfordil.gov/495/BrownfieldsRevitalization.

GUEST COLUMNIST The arts and commerce connection

Supporting the arts supports business

I am a pianist and musical conductor (Broadway, Radio City Music Hall, national tours, symphony and pops concerts) and native of Pecatonica, Illinois. After several years as part of the Chicago theatre scene, national tours, and 25 years in New York City, I moved back to Pec in June 2020, renovating my late parent’s home as a place to eventually retire. And I have become active in the local arts scene here, while continuing to guest conduct nationally.

As I began to immerse myself in local arts groups, I became more and more aware of the connection between the arts and local businesses/commerce. The Pec Playhouse Theatre (PPT) lost its building during a roof collapse in 2020. The local restaurants and bars have greatly felt the absence of pre- and post-performance dining. Fortunately, the PPT is now on track to rebuild and is looking for the prerequisite monetary support. Please support them. When performances resume, business at local bars, restaurants, and even building supply stores will pick up again. The connection between the arts and commerce has never been clearer to me.

Since returning, I’ve had the chance to forge a relationship with the Rockford Symphony Orchestra and serve as guest conductor for several concerts at the Coronado Performing Arts Center. It’s doubly clear here that the better the symphony does, the better the local restaurants, stagehands, front of house staff, box office staff, parking attendants, etc., do.

SO, SUPPORT YOUR LOCAL ARTS! Their success will positively affect so many businesses, many more than mentioned here. Support the Pec Playhouse Theater, support the Rockford Symphony—support any artistic endeavor. In doing so, you are literally supporting hundreds of employees and businesses indirectly related to these institutions.

When you support the arts, you are supporting so much more — the effect is far-reaching and much needed.

I encourage you to lend your support by celebrating with us at the Star Spangled Spectacular on Wednesday, July 3, 8 p.m., at Starlight Theatre on the Rock Valley College campus. I’m conducting/curating a great program of American music by our greatest American composers, played by the RSO, with a volunteer staff provided by the PPT. Both of these nonprofit organizations need your help, and for this concert, the trickle-down effect will carry over to several food trucks (support small businesses as well) that will be on site to sell food before the concert.

When you support the arts, you are supporting so much more — the effect is far-reaching and much needed.

Kevin Stites is a nationally renowned conductor. He has conducted for Broadway, regional, touring, and concert productions. He has penned arrangements for numerous scores and has appeared as a guest artist for symphony orchestras and educational programs around the globe. Kevin also served for six seasons at Radio City Music Hall conducting the worldfamous Christmas Spectacular Starring The Radio City Rockettes.

The views expressed are those of Stites and do not necessarily represent those of the Greater Rockford Chamber of Commerce.

KEVIN STITES, guest conductor, Rockford Symphony Orchestra

JOHN GROH, president/CEO, RACVB

ILLINOIS,

Transformational art in Rockford

Energizing the visual appeal of our region’s landscape

All over. Art everywhere. On walls and columns. In alleys and on street corners. Under bridges.

The presence of world-class public art in Rockford is now hard to miss.

In large-scale museum-quality murals alone, we have nearly 60 paintings brightening once drab and dingy buildings and structures throughout Rockford and Winnebago County. Add to that nearly 20 thought-provoking sculptures dotting frequently passed outdoor spaces, and we have dozens of reasons for people who live, work and pass through the area to pause, explore and visit a nearby shop, restaurant or bar. These are in addition to murals and sculptures installed by other organizations and groups.

In 2019, our team at the Rockford Area Convention & Visitors Bureau (RACVB) launched CRE8IV: transformational art. Our goal was to energize the visual appeal of our region’s landscape so much so that newfound positivity about lessappreciated areas would resonate with local spending, economic growth and resident pride.

We wanted people navigating our streets to keep finding beautiful, imaginative works of art as they were out and about doing everyday things—and then shout out about their discoveries to neighbors, family and friends. We wanted everyone hearing about these special things happening in Rockford to know this part of northern Illinois is, for starters, worthy of their curiosity, leisure time and entertainment budget.

Although last month’s three-day CRE8IV Music & Art Fest was the last of our grand summer celebrations for live mural painting, we see the thirst for more installations and, at a quieter scale, will continue to deliver such aweinspiring work from time to time.

For what we have brought in so far, timing could not be better to drive foot traffic and foster an inviting atmosphere.

In light of the buzz over the April 25, 2024, Wall Street Journal article that Rockford has the nation’s hottest housing market, our Instagram-ready

street views make a compelling push for visitors to invest in our real estate.

Improving the look and feel of our region would not be possible without the organizations and individuals that believe in the potential of our public art initiative enough to sponsor a work. Please join me in thanking our 2024 project sponsors: Painters District Council No. 30, John D. Brubaker Family Foundation, Collins Aerospace, Platform Group Healthy Housing Solutions, United Way of Rock River Valley, Kjellstrom Family Foundation, Xaja Designs, the Rockford Area Convention & Visitors Bureau Board of Directors, our foundation’s board members and the City of Rockford.

The sculptures, intentionally sought by our team, enhance placemaking. A good example is in the North End, where a sculpture installed this year on the southwest side of the Main and Auburn roundabout (Veterans Memorial Circle) complements a mural painted nearby last year, which itself complements the thousands of flowers that volunteers plant every year to raise awareness of the need for communities to support veterans’ mental health.

The stainless-steel sculpture, called Hold Me Up, is by Ben Pierce, a U.S. Navy veteran from Missouri who turns to art for therapy. This sculpture, sponsored by Tom and Darlene Furst, Liz Dickinson and Gerrie Gustafson, is in front of the row of businesses on North Main Street that stretch from Rockford Billiard Cafe to The Norwegian. In the last year, two more businesses opened on this block: The GOAT Pub and Grill, and Winnie Nutter. Another restaurant, Plume, is opening across the street this month.

Hope surrounds us—24 hours a day. I invite you to embrace it.

These installations and more are all on the Rockford Public Art Trail, a program you can learn more about under the Things to Do section at GoRockford.com.

The views expressed are those of Groh and do not necessarily represent those of the Greater Rockford Chamber of Commerce.

GUEST COLUMNIST From promise to progress

Supporting educational and economic opportunities in Rockford

As summer kicks in, it’s time to look back on the past year and ahead to the next. Peter Drucker once said, “Follow effective action with quiet reflection. From the quiet reflection will come even more effective action.” So, we asked ourselves… How was the past year for our community and Rockford Promise?

Rockford was recently rated as the best housing market in the nation, according to the Wall Street Journal. While we celebrate this achievement, it also ignites fresh hope for the work Rockford still has to do. Economic disparities, infrastructure improvements, and community development are ongoing challenges that require our collective effort and commitment.

This is where we come in. As residents, business owners, and members of the Greater Rockford Chamber of Commerce, we have a crucial role to play in sustaining and accelerating Rockford’s growth. Supporting local businesses, investing in community projects, and fostering a spirit of collaboration are essential steps in building on our current success.

The increase in Rockford’s housing market and the growth of the Rockford Promise scholarship program are closely related. Rockford Promise, a locationbased scholarship program that offers full-tuition scholarships to qualifying graduates of Rockford Public School District 205 (RPS 205), works to increase the higher education attainment rate in Rockford.

Presenting Sponsor:

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When we reduce financial barriers to a college degree or trade certificate for students, the entire community benefits. Finances are no longer a barrier to dreams of becoming an engineer, nurse, or airplane mechanic. It’s all achievable and within reach, thanks to the support of a community that places an emphasis on education and achievement.

Historically, Rockford’s bachelor’s degree attainment rate is lower than the national average. However, the efforts of RPS 205, combined with the opportunities provided by Rockford Promise, are moving the needle in the right direction.

In 2016, Rockford Promise awarded five full-tuition scholarships to graduates attending Rock Valley College and Rockford University. This spring, we awarded 182 full-tuition scholarships, including 152 students attending Northern Illinois University thanks to the partnership with the City of Rockford, Rockford Public Schools, and Northern Illinois University. This fall, nearly 500 scholars will attend college on full-

tuition Rockford Promise scholarships.

Rockford Promise scholars are excelling. Our scholars’ graduation rates are well above the national average. At Rockford University, 92% of our scholars graduate. At Rock Valley College, they graduate at nearly three times the national average for students completing a community college program within three years. At Northern Illinois University, our initial cohort will start their senior year this fall with a cumulative grade point average of 3.26, continuing from semester to semester at a rate eight percentage points higher than their peers. We could not be more proud of our scholars and their collective achievements.

Our scholars are completing degrees and continuing on to successful careers. We are incredibly proud of our 107 scholar graduates from all three colleges, many of whom are pursuing further education or are employed locally. Many of our scholars are first-generation college students, eager to join the workforce with a degree in hand and ready to give back to the community that has supported them. Within the next few years, we will have more than100 students graduating each year from college. These graduates will need employment, and, hopefully, they will find it in Rockford.

This growth signifies more than just numbers. It reflects a community investing in its future. As educational attainment rises, so does the appeal of our city. Families are drawn to areas with excellent educational opportunities and strong support systems. As a result, the housing market flourishes, attracting more residents and boosting the local economy.

Together, the progress of RPS 205 and the success of our scholarship recipients are transforming Rockford into a place where educational and economic opportunities abound. By continuing to support and invest in our public school and scholarship programs like ours, we can ensure a brighter future for all Rockford residents.

Rockford’s transformation is a powerful reminder that change is possible when a community comes together with a shared vision. By continuing to address our challenges head-on and celebrating our achievements, we ensure that Rockford remains a vibrant, thriving place to live, work, and play.

The views expressed are those of Groh and do not necessarily represent those of the Greater Rockford Chamber of Commerce.

KAYLENE GROH, executive director, Rockford Promise

Presented by:

Annie Baddoo, Ed.D, Rockford University; Brent Scott, Rockford Community Bank; Brian Finn, Crandall Stats & Sensors; Carrie Hagerty, City of Rockford; Emily Hartzog, Chartwell Agency; Ernie Fuhr, Next Rockford; Field Fastener; Hannah Long, YMCA of Rock River Valley; Jason Holcomb, Region 1 Planning Council; Dr. John Pakiela, Mercyhealth; Jorge Herrera, Rockford Community Bank; Kristen Paul, Rockford Area Convention & Visitors Bureau; Kylee D. Miller, Esq., Tuite Law; Lafakeria S. Vaughn, Winnebago County State’s Attorney’s Office; Lisa A. Davis, MD, MBA, OSF Healthcare Saint Anthony Medical Center; Mark Bonne, Rockford City Council; Maryjo Pirages Reynolds, Allen Galluzzo Hevrin Leake, LLC; Megan Brechon, Family Peace Center; Mitchell King, MD, University of Illinois College of Medicine at Rockford; Nicole Bennett MSW, LCSW, Rockford Public Schools Board Member; Shauna Gustafson, Winnebago County Public Defender

Sponsors

Photography Sponsor

(continued from the front page)

While the previous list consists of broad categories, the specific financial technology products used by small businesses include:

• FreshBooks, which simplifies billing and invoicing.

• Wave, a user-friendly financial software, that encompasses invoicing and management of payroll.

• QuickBooks Online

• Expensify

• CashFlowTool

• Trello

Financial technology, at its best, allows your business to provide more efficient, cost-effective, and accessible financial services to both outside customers and your internal systems.

But financial technology is often one step behind in the areas of law, compliance, security and consumer protection. The use of technology, especially emerging technologies, introduces new cybersecurity risks. At the same time, cyber criminals are adopting their own emerging technologies, such as AI, to attack financial institutions and small businesses.

According to the 2024 CrowdStrike global threat report, cybercrime is on the rise and is the most pervasive threat to the financial industry. Data-theft extortion saw a 76% increase in victims in 2023 compared to 2022. IBM’s Cost of a Data Breach report puts the average cost of a

data breach for small business in 2021 at $2.98 million, which is quite sobering.

How should your business manage risk while expanding its use of technology?

The Federal Trade Commission, which is tasked with enforcing the privacy and security of personal information of consumers, recommends a number of security measures for small businesses.

Train your employees. You can have all the right rules and policies in place, but if your employees don’t follow those policies, you are at risk. Establish basic security policies for employees, such as requiring strong passwords, and establish appropriate internet use guidelines that detail penalties for violating company cybersecurity policies. Establish rules of behavior describing how to handle and protect customer information and other vital data.

Protect your electronically stored and transmitted information, computers, and networks from cyberattacks. Maintaining the latest security software, web browsers, and operating system is the best defenses against viruses, malware, and other online threats. Set antivirus software to run a scan after each update. Install other key software updates as soon as they are available. This includes using firewall security for your internet connection. For employees that work from home, ensure that their home systems are protected by a firewall.

Create a mobile device action plan. Mobile devices can create significant security and management challenges, especially if they hold confidential information or can access your business’s computer network. Require users to password-protect their devices, encrypt their data, and install security apps to prevent criminals from stealing information while the phone is on public networks.

Regularly backup the data on all computers. Critical data includes word processing documents, electronic spreadsheets, databases, financial files, human resources files, and accounts receivable/payable files. Backup data automatically, if possible, or at least weekly, and store the copies either offsite or in the cloud.

Control physical access to your computers and create user accounts for each employee. Laptops can be particularly easy targets for theft or can be lost, so lock them up when unattended. Make sure a separate user account is created for each employee and require strong passwords. Administrative privileges should only be given to trusted IT staff and key personnel.

Make sure your business Wi-Fi network is secure, encrypted, and hidden. To hide your Wi-Fi network, set up your wireless access point or router, so it does not broadcast the network name, known as the Service Set Identifier

(SSID). Password protect access to the router.

Employ best practices on the use of credit and debit cards. You may also have additional security obligations pursuant to agreements with your bank or processor. Isolate payment systems from other, less secure programs and do not use the same computer to process payments that you use to surf the internet.

Limit employee access to data and information. Do not provide any one employee with access to all data systems. Employees should only be given access to the specific data systems that they need for their jobs and should not be able to install any software without permission. Require employees to use unique passwords and change them every three months. Consider implementing multi-factor authentication that requires additional information beyond a password to gain entry. Check with your vendors that handle sensitive data, especially financial institutions, to see if they offer multi-factor authentication for your account.

The financial service industry and almost all small businesses are embracing emerging technologies. These technology tools can be a boon to your business goals but can also create new risks. Your business will need to increase its cybersecurity efforts at the same pace it increases its use of technology. v

DARLYNE KELLER president/CEO, Rock Valley Credit Union

GUEST COLUMNIST Supporting employee financial wellbeing

A strategic imperative for employers

In today’s economic environment, employers are struggling with the challenge of supporting their employees amid unprecedented financial pressures. With inflation at a 40-year high, stagnant/ declining wages, and record levels of student and credit card debt, financial stress has become a widespread issue and is squeezing employees’ finances like never before.

The impact is profound:

• 78% of Americans live paycheck to paycheck

• 50% cannot come up with $500 for an emergency

• 71% of Americans identify money as a significant cause of stress in their lives.

Investing in employees’ financial wellbeing is not just a compassionate move; it’s also a strategic business decision. Financially stressed employees are more likely to be distracted, less productive, and exhibit higher rates of absenteeism and turnover. By addressing these issues, employers can not only reduce the costs of these behaviors, but also enhance employee engagement, productivity, and loyalty. Furthermore, companies that are supportive and

caring toward their employees are more likely to attract and retain top talent.

Wondering how to even go about investing in your employees’ financial wellbeing? Here are five strategies to get you started.

1. Financial education, literacy programs, and more

One of the most effective ways employers can assist their employees is by offering financial education and literacy programs. Many people lack the necessary knowledge to manage their finances effectively, which can lead to poor financial decisions and increased stress. Employers can offer workshops, seminars, and online resources covering topics such as budgeting, saving, investing, and managing debt. Partnering with financial experts to provide one-onone counseling can also be beneficial.

Investing in financial wellness platforms can provide employees with tools and resources to manage their finances. These platforms often include budgeting tools, financial goal tracking, debt management advice, and personalized financial coaching. Providing access to such platforms can empower employees to take control of their financial situation and reduce stress.

GUEST COLUMNIST

Being financially prepared for life changes

Intuition. Patience. Discipline. A desire to learn. These are traits many women naturally possess and leverage to make confident decisions and deal with change. They’re also a good foundation for building a sound investing strategy. Perhaps you bootstrapped your own business, broke through the glass ceiling, managed the home front, or benefited from an inheritance. However you got to this point, your experience provides wisdom to help you boldly move forward. But that doesn’t mean doing it alone. Working with a financial advisor who complements your investing style and listens more than talks can help you continue making those confident

2. Competitive compensation and benefits

Ensuring that employees are fairly compensated is fundamental. Review and adjust wages regularly to keep pace with inflation and living costs. Comprehensive benefits packages that include health insurance, retirement plans, and other financial perks can also help alleviate financial stress for your employees. In addition, matching contributions to retirement accounts, access to health savings accounts (HSAs), or student loan repayment assistance can enhance employees’ financial security.

3. Emergency savings programs

Given that 50% of Americans cannot come up with $500 for an emergency, establishing emergency savings programs can provide a critical safety net for employees. For example, employers can facilitate automatic payroll deductions into savings accounts designated for emergencies or even offer matching deposits to encourage saving.

4. Flexible work arrangements

Financial stress is often exacerbated by the demands of balancing work and personal life. Offering flexible work arrangements, such as remote work or flexible hours, can help employees manage their time and reduce expenses related to commuting, childcare, and other work-related costs. Flexibility can also enhance employee job satisfaction and overall wellbeing.

5. Comprehensive health and wellness programs

With financial stress being closely related to mental and physical health, comprehensive health and wellness

• Be aware of your family’s assets, debts, retirement accounts, insurance policies, and other financial information.

• Gather important financial documents and safe deposit box keys and keep them accessible.

• Make sure you and your spouse or partner have up-to-date estate planning documents and discuss the potential tax implications with your CPA and financial team.

programs that address the holistic needs of employees are crucial. In addition to health benefits, an employee assistance program to help employees manage personal difficulties or life challenges is a valuable benefit to offer.

Employee financial empowerment just makes sense (and cents)

In a time of overwhelming economic difficulties, supporting employees’ financial wellbeing is more important than ever. Employers who implement strategies such as financial education, competitive compensation, emergency savings programs, and holistic wellness initiatives can help employees reduce their financial stress and foster a more engaged, productive, and loyal workforce. Prioritizing financial wellbeing will not only support employees’ overall health but also drive organizational success.

Darlyne Keller is president/CEO of Rock Valley Credit Union. The credit union offers free, no-obligation financial education and counseling to members and the community. If you or your company are interested in partnering with Rock Valley Credit Union to provide financial education to your employees, please call 815-282-0300.

The views expressed are those of Keller and do not necessarily represent those of the Greater Rockford Chamber of Commerce.

decisions and keep your investment plan on track.

Holistic wealth planning

When highly emotional life events happen—like divorce, death of a spouse, or even an inheritance—it can be challenging to factor in the financial implications. If one or more of these scenarios becomes your reality, it can be a huge relief to have your team already in place. An experienced financial advisor can help you navigate difficult decisions that could have an impact on you and your family for years to come.

Here are a few tips to help wise investors be prepared and proactive:

The right fit can make all the difference

Life hums along and then something changes. Perhaps you initiated the change or maybe you had to react to it. Either way, having resources to help you navigate decision-making can mean smoother sailing.

Whether you’re investing for a home, college, or retirement, or you want to explore lending and insurance options, an experienced financial advisor can help you manage risk while keeping you on track toward your investment goals.

This article was written by Wells Fargo Advisors and provided courtesy of Nicole Morig, financial consultant in Rockford (815-921-0513).

The views expressed are those of Wells Fargo Advisors and do not necessarily represent those of the Greater Rockford Chamber of Commerce.

Considering all the aspects of life that have a financial implication is like a wave that keeps expanding.

INVESTMENT AND INSURANCE PRODUCTS ARE:

• Not insured by the FDIC or any federal government agency Not a deposit or other obligation of, or guaranteed by, the bank or any bank affiliate

• Subject to investment risks, including possible loss of the principal amount invested

GUEST COLUMNIST Understanding property and casualty insurance costs

How inflation and other factors affect premiums

Inflation is a tempest that sweeps through every financial sector, leaving a wake of challenges and adjustments in its path. In the realm of property and casualty insurance, inflation has had a particularly profound effect on vehicle repair and replacement costs, as well as building material and labor expenses. Other factors such as poor driving habits and increased litigation also contribute to climbing premiums.

Here we break down five of the most common contributors to rising insurance costs.

Vehicle repair and replacement costs

As inflation looms large, vehicle repair and replacement costs stand as a testament to its relentless advance. The surge in prices of auto parts, exacerbated by supply chain disruptions and material shortages, sent shockwaves through the insurance industry. From minor fender benders to major collisions, the expense of restoring vehicles to roadworthy condition has soared, straining insurers’ reserves and prompting a recalibration of premium rates. This inflationary pressure underscores the imperative for insurers to fortify their claims management strategies, leveraging technology and data analytics to streamline processes and contain costs.

Risky driving behavior

The consequences of risky driving behavior assume heightened significance in an inflationary economy. As financial pressures mount, individuals may seek to economize by deferring vehicle maintenance. And while inflation plays a role, reckless driving habits contribute significantly to rate increases. Since the pandemic began, there’s been a measurable spike in drivers disregarding traffic laws and engaging in reckless driving practices. This surge in risky behavior precipitates a corresponding uptick in accidents, exacerbating insurers’ claims burden heightening volatility. As a result, insurers have redoubled their efforts to promote safe driving habits and invest in driver monitoring technologies to incentivize responsible behavior and mitigate the inflationary impact of accidents.

Building

material

and labor costs

Inflation’s tendrils extend inexorably to the realm of construction, where the

spiraling costs of building materials and labor exert a profound influence on property insurance premiums. From lumber and steel to concrete and copper, the surging prices of essential construction materials drive up the cost of replacing or repairing damaged properties, amplifying insurers’ exposure to catastrophic losses. Against this backdrop, insurers must recalibrate their underwriting models, incorporating inflationary assumptions into pricing algorithms and fortifying their reinsurance arrangements to mitigate the risk of catastrophic losses.

Severe convective storms

From hailstorms and tornadoes to windstorms and lightning strikes, the toll of severe convective storms on property and casualty insurers is unmistakable, accentuating the imperative for robust catastrophe modeling and risk management protocols. By harnessing the power of predictive analytics and geospatial technology, insurers can enhance their capacity to anticipate and mitigate the inflationary impact of severe convective storms.

Social inflation

Social inflation is a term used by insurers to describe rising insurance costs resulting from factors other than economic inflation, specifically costs associated with legal actions. Fueled by a confluence of societal trends, including rising litigiousness, juror sympathy, and escalating legal costs, social inflation poses a formidable challenge to insurers’ profitability and solvency. To navigate this perilous terrain, insurers must adopt a multifaceted approach, encompassing proactive claims management, strategic litigation management, and innovative risk transfer mechanisms.

The inflationary currents buffeting the property and casualty insurance industry demand a strategic response grounded in innovation, resilience, and foresight. By embracing technology, data analytics, and strategic partnerships, insurers can navigate these turbulent waters with confidence, safeguarding their financial stability and delivering on their promise of protection in an uncertain world.

The views expressed are those of Jacobson and do not necessarily represent those of the Greater Rockford Chamber of Commerce.

Creating a strong financial foundation

Seven strategies for small businesses

By Greater Rockford Chamber of Commerce

1. Create a solid business plan

A well-crafted business plan serves as a roadmap for your financial strategy. It outlines your business goals, the strategies you will use to achieve them, and the financial forecasts that support your vision. Action steps:

• Set Clear Goals: Define short- and long-term objectives.

• Detailed Financial Projections: Include revenue projections, profit margins, and cash flow statements.

• Regular Updates: Review your business plan regularly to reflect changes in the market and your business.

2. Maintain accurate financial records

When you’re managing so much as a small business owner, it is critical for you to keep meticulous financial records. Accurate and up-to-date financial records are essential for tracking your business’s performance and making informed decisions. Action steps:

• Accounting Software: Invest in reliable accounting software to streamline your bookkeeping.

• Hire a Professional: Consider expanding your network and hiring an accountant or bookkeeper to manage your finances.

• Regular Audits: Conduct regular financial audits to ensure accuracy and compliance.

3. Manage cash flow effectively

Cash flow management is critical to ensure that your business has the liquidity needed to operate smoothly and handle unexpected expenses. Action steps:

• Monitor Cash Flow: Regularly track your cash flow to identify trends and potential issues.

• Maintain a Cash Reserve: Keep a reserve fund to cover at least three to six months of operating expenses.

• Optimize Receivables: Implement strategies to speed up receivables, such as offering discounts for early payments.

4. Control costs and expenses

Keeping your expenses in check helps maintain profitability and allows for reinvestment in your business. Action steps:

• Budgeting: Create and adhere to a detailed budget that outlines all expected expenses.

• Negotiate with Vendors: Negotiate better terms with suppliers to reduce costs.

• Regular Review: Examine your expenses to identify areas where you can cut costs without compromising quality.

5. Seek professional financial advice

You are an expert at running your business, and it’s OK to ask for help for other experts in their fields. Professional financial advisors can provide expert guidance tailored to your unique needs and challenges. Action steps:

• Consult with Advisors: Schedule regular consultations with financial advisors or accountants.

• Workshops and Seminars: Seek financial training opportunities to stay informed about best practices and industry trends.

• GRCC Resources: Utilize GRCC’s resources, such as webinars and networking events, to connect with financial experts.

6. Explore funding options

Access to capital is often necessary for growth and expansion. Understanding your funding options can help you make the best choice for your business. Action steps:

• Traditional Loans: Explore small business loans from banks and credit unions.

• Alternative Financing: Consider options like crowdfunding, venture capital, or angel investors.

• Grants and Incentives: Research available grants and incentives for small businesses in your industry or location. You might be surprised to see what’s out there that can help you succeed.

7. Plan for the future

Strategic planning ensures your business is prepared for future growth and potential challenges. Action steps:

• Retirement Planning: Set up retirement plans for yourself and your employees.

• Succession Planning: Develop a succession plan to ensure the continuity of your business.

• Investment Strategies: Consider investing in growth opportunities, whether through new products, markets, or technologies. Financial management is a cornerstone of small business success. By implementing these strategies, you can create a strong financial foundation that supports sustainable growth and resilience. The Greater Rockford Chamber of Commerce is committed to helping you achieve your financial goals through our resources, support, and expert connections.

Remember, sound financial practices today pave the way for a prosperous tomorrow. Reach out to the GRCC for additional support and guidance on your financial journey. Together, we can build a thriving business community in the Rockford region.

ROBERT J. JACOBSON CIC, CIOP, CXAP, LSSBB, president/ CEO, Rockford Mutual Insurance Company

GUEST COLUMNIST

How outsourcing reduces costs

Running a business often means juggling multiple tasks, leaving you feeling overwhelmed.

One way to lighten the load is through outsourcing, a strategy where you hire external vendors to handle tasks typically performed by in-house employees. This practice not only frees up your time but also offers several costsaving benefits that can significantly impact your bottom line.

What Is outsourcing?

Outsourcing involves delegating certain business functions to third-party providers. This can range from customer service and IT support to marketing and payroll. By doing so, you can focus on core activities essential to growing your business while a specialized team handles specific tasks efficiently.

Cost savings through outsourcing

One of the primary reasons businesses opt for outsourcing is to cut costs. Here’s how:

1. Reduced overhead costs

• Outsourcing reduces the need for additional workspace and equipment. For instance, when you outsource to

4. Focus on core business activities

• By outsourcing non-core tasks, your in-house team can concentrate on activities that drive revenue. For example, instead of spending time on customer support or administrative duties, your team can focus on product development and improving customer experiences.

• This strategic allocation of resources helps enhance productivity and efficiency within your organization.

services that might be too costly or complex to develop in-house. This includes sophisticated CRM systems, sentiment analysis tools, and more.

Key

considerations for successful outsourcing

a contact center, you eliminate the costs associated with hiring in-house staff, such as purchasing laptops, servers, and other office equipment.

• Partnering with a contact center also means you don’t have to invest in the infrastructure required to support these functions.

2. Lower labor costs

• Hiring employees involves expenses like salaries, benefits, training, and office space. Outsourcing providers can offer skilled labor at a fraction of the cost, as they often operate in regions with lower labor costs.

• A recent study indicated that companies can save up to 90% on these costs by outsourcing certain tasks.

3. No recruitment or training expenses

• Recruiting, onboarding, and training new employees are time-consuming and costly processes. When you outsource, the provider takes care of these aspects, allowing you to redirect your resources to more critical areas of your business.

• The cost of onboarding an employee can be more than their annual salary, not to mention the ongoing expenses related to retention and development.

GUEST COLUMNIST

Are you anticipating an inheritance someday? You may want to discuss it with your family members who may be leaving you the asset, because early, open communication will benefit everyone involved.

Many people are reluctant to have these conversations. More than a third of Americans do not plan on discussing a transfer of wealth with their families, according to a recent study by Edward Jones in partnership with NEXT 360 Partners and Morning Consult. And the same study found that only about a quarter of Americans have actually discussed generational wealth transfer with their families.

Perhaps this low level of communication is not surprising — clearly, talking about

wealth transfer and estate plans can be emotional. But having these discussions is important.

Strengthening family bonds

Generational wealth transfer shouldn’t be seen simply as a transactional event. By discussing your parents’ plans and wishes, and your own expectations, you can build a sense of unity and shared purpose. And you can develop a common philosophy about how your family’s legacy goals will be carried forward through the succeeding generations.

Avoiding unpleasant surprises

If you are expecting a certain inheritance and things turn out differently, disappointment and bad feelings may occur. But this can be avoided by having

The role of contact centers in outsourcing

Outsourcing your contact center operations can be particularly beneficial. Here’s how:

1. Enhanced customer support

• Contact centers are equipped to handle a wide range of customer interactions, ensuring high-quality support. This can lead to improved customer satisfaction and loyalty.

• According to a Deloitte survey, 78% of respondents feel positive about their outsourcing relationships, highlighting the effectiveness of this approach.

2. Scalability and flexibility

• Contact centers can scale operations quickly based on your business needs. Whether you experience seasonal spikes in call volumes or require around-the-clock support, a contact center can adapt to these changes without the need for significant investments on your part.

3. Advanced technology and expertise

• Contact centers utilize the latest technology and have access to specialized expertise, providing

a discussion beforehand that clearly outlines your parents’ intentions. You still may not agree with them, but at least you’ll know what to expect, and you won’t make the mistake of acting in advance on any assumptions about what you’ll inherit. Developing appropriate strategies

Passing on wealth as part of an overall estate plan can be more complex than you might think. Are your parents using tax-smart strategies? Would they benefit from establishing a living trust? Are the beneficiary designations on their retirement accounts and life insurance policies accurate and up to date? If you suspect your parents may not have properly addressed these issues, you may want to bring up the benefits of working with an estate-planning attorney and a tax advisor.

Protecting against incapacitation

Many people go through their senior years with few, if any, physical or mental impairments. But, if one or both of your parents were to become incapacitated and unable to handle their financial affairs, it could cause serious problems with their wealth transfer and estate-planning goals. But if you can discuss your parents’ plans with them while they are healthy and alert, you can encourage them to take the proper

To maximize the benefits of outsourcing, consider the following: Shared values – Ensure your outsourcing partner shares your business values and philosophy. A strong alignment can lead to a more harmonious and productive partnership.

Clear communication – Open and effective communication is crucial. Establish clear expectations and maintain regular contact with your outsourcing partner to ensure smooth operations.

Quality assurance – While cost savings are important, they should not come at the expense of quality. Thoroughly vet potential partners and review contracts carefully to ensure they meet your standards.

Outsourcing can be a strategic move to reduce costs and improve efficiency in your business. By delegating non-core tasks to specialized providers, you free up valuable resources and time, allowing you to focus on what truly matters— growing your business.

If you’re considering outsourcing your telephone answering or other business support functions, Call Experts can help. Contact us today at 800-374-0911 to learn how we can support your business and help you achieve your goals.

The views expressed are those of Gronberg and do not necessarily represent those of the Greater Rockford Chamber of Commerce.

steps, such as reviewing outdated estateplanning documents and designating you or another family member as power of attorney to make health care and financial decisions on their behalf.

Starting these conversations can be tricky. You need to show that you want to initiate these talks because you’re concerned that proper plans need to be in place and understood by everyone involved. If you have a good relationship with your parents, you should be able to start these conversations, but you’ll still need to be sensitive when bringing up the subject.

One final word… Estate plans can take some time to develop. So the sooner you have these discussions, the better.

This article was written by Edward Jones for use by Jenny Redington, CFP®, CRPC™. Edward Jones, its employees and financial advisors are not estate planners and cannot provide tax or legal advice. You should consult your estate-planning attorney or qualified tax advisor regarding your situation.

The views expressed are those of Redington and do not necessarily represent those of the Greater Rockford Chamber of Commerce.

CHRIS GRONBERG Call Center Solutions Experts

JENNY REDINGTON, CFP®, CRPC™, Edward Jones

BRAD SHARRATT SVP, director, Commercial Banking,

GUEST COLUMNIST The latest with inflation and interest rates

BMO Economists share their insights

Through a whirlwind of economic changes, there’s been one constant over the past 10 months and counting –interest rates in both Canada and the U.S. have stayed relatively stagnant in an effort to slow stubborn inflation.

Now we’re nearing the end of the ratetightening journey, with cuts expected in both economies this year.

We know our customers have questions about inflation, interest rates and the economy, and the BMO Economics team is here to answer them.

What’s happening with inflation?

Getting inflation back down to around 2% has been difficult on both sides of the border.

Despite high interest rates, the U.S. economy has continued to grow, which has led to little progress on inflation this year. However, the latest U.S. CPI reading has come in on the mild side, a

signal that inflation pressures may finally be decreasing. If softening continues, it’s more likely that we’ll see rate cuts this year.

In contrast, while Canadian inflation has experienced some bumps in the road, it’s primarily trending just below 3%, which is guiding the conversation on potential rate cuts this year.

Does the Bank of Canada have to wait to cut rates until the U.S. Federal Reserve does?

There’s a common misconception that Canada is completely dependent on the U.S. cutting rates before it can do the same. But Governor Tiff Macklem of the Bank of Canada has spoken out against that, stating that Canada will diverge from the U.S. if necessary.

Over the past 50 years, there have been plenty of periods of divergence between the Fed and the Bank of Canada.

In today’s economy, the main issue with a divergence is the exchange rate. Since Canada depends so heavily on U.S. trade for its own economy, there’s a risk of the Canadian dollar decreasing in value –which could reignite inflation.

On the other hand, previous interest rate hikes have started to work their way into the Canadian economy, and Canadians are feeling the pressure. With core inflation moving into safer territory, GDP growth decreasing and the unemployment rate rising, keeping interest rates the same has the potential to tip Canada into a recession.

Long story short: while the Bank of Canada can and is expected to make a rate cut independently of the Fed, it can’t run too far ahead, or the loonie’s value will decrease and contribute to raised inflation.

When can we expect rate cuts?

BMO Economics predicts that the Bank of Canada will first cut in June, with a second reduction in September. An additional 150 basis points of rate cuts are expected to occur by mid-2026, with the interest rate landing at a more neutral level of 3%.

BMO Economics expects the Fed’s first rate reduction to be in September,

with one more in December. If inflation continues to decline, an additional 175 basis points of rate reductions could be possible by early 2027.

What will we need to see in both economies for rate relief?

In the U.S., labor markets need to loosen to bring inflation to target, which will grow at a rate of under 2%. The good news is that BMO Economics predicts that future U.S. GDP growth looks likely to decelerate to 1.6% on a Q4/Q4 basis, which is about half of last year’s rate. Progress is expected but, as we’ve learned over the past few years, anything can happen.

North of the U.S. border, the past year has already brought signs of very modest growth for the Canadian economy. Inflation reports continue to trend downward, and, except for one higher than normal jobs report, employment numbers have been relatively low. Combine those with another mild inflation read and soft jobs report, and a rate cut is in the cards.

The views expressed are those of Sharratt and do not necessarily represent those of the Greater Rockford Chamber of Commerce.

profile profileMEMBER PROFILE - SAVANT WEALTH MANAGMENT

Brent Brodeski, CPA, CFP®, CFA®, MBA, is a financial advisor and the CEO, founder, and member-owner of Savant Wealth Management. As a leading independent, fee-only, registered investment adviser, Savant Wealth Management provides comprehensive financial advice to individuals, families, and businesses across the nation.

While pursuing his MBA from Northern Illinois University, Brodeski wrote a comprehensive business plan for what would eventually become Savant Wealth Management. So when he was laid off from his first post-graduate job, Brodeski dusted off his business plan and worked with a partner to make his dream of owning and operating his own firm come true.

“We started out with $5,000, a laptop computer, and a printer. We gradually grew it client by client, bootstrapping, and reinvesting a little bit each year,” Brodeski said. “About 15 years ago, we decided to really stretch our wings and opened some new offices. Then we focused more on strategic mergers, acquisitions and partnerships. Our hard work paid off. Over the past seven years, we’ve grown the business exponentially.”

Brodeski is passionate about Savant being a good place to work, a place where employees are valued. Savant is employee-

owned and controlled. A supermajority of the board is appointed by employees, and roughly two-thirds of the stock and dividends are employee-owned.

“We are trying to build a company that everyone wants to buy, but that we don’t want to sell,” Brodeski said. “That goal is rather unique within our industry. We’re probably in the top 15 firms in the U.S. in our space. Almost all of our competitors are institutionally owned, as opposed to Savant, which is employee-owned.”

A forward-thinking business visionary with an eye toward helping everyone around him succeed, Brodeski wrote a book called “Climbing Mount Savant”

that lays out the vision and values of the company. Used for recruitment purposes, the book presents Brodeski as a “sherpa,” outlining the company’s 10 guiding principles and 10 superpowers.

The make-believe Mount Savant symbolizes Savant’s goal of improving a million lives. So far, Brodeski estimates the firm has improved the lives of 125,000 people, which he believes is ahead of schedule.

Today, Savant now operates 40 offices in 15 states, has successfully overseen more than 20 acquisitions, and employs more than 550 employees. The firm also has expanded substantially into the accounting space, employing about 100 accountants. It was recently recognized by Accounting Today as the biggest integrated firm in the U.S. for the second year in a row.

A significant part of Brodeski’s success with Savant is due to his longtime membership in the chamber. A proud chamber member since he cofounded Savant in 1992, Brodeski was part of a dynamic network of local businesses as a result of his involvement, opening doors to valuable collaborations, connections,

and partnership opportunities.

Brodeski values the ongoing opportunities to attend chamber events and forums, taking advantage of the platform they provide to not only interact with fellow entrepreneurs but to exchange ideas and be informed about the latest developments and trends affecting local businesses.

“In the early days, I definitely needed networking and more community support. As a first-generation college student, I didn’t have a natural network that others in my position often have,” Brodeski said. “My chamber membership was useful to me. And now, 32 years later, Rockford is the gift that keeps on giving. It’s given a lot to us, and we try to give back by being present and active participants.”

Brodeski’s success story with Savant stems from the power of community engagement and support through organizations like the Greater Rockford Chamber of Commerce. Through member support, advocacy, and networking, Brodeski embraced a thriving collaborative ecosystem that continuously helps propel his business to the next summit.

BMO Bank

DEANNA MARTIN VP/branch manager, GreenState Credit Union

GUEST COLUMNIST

Are you fiscally fit?

It’s time for your annual financial health check-up

There are certain things in life that we regularly check on. Most of us have annual meetings with our doctor, accountant, or dentist. But what about your financial health? When was the last time you sat down with a professional to look at your savings, debts, and financial plans?

Surveys show that over 50% of American’s lack enough money to cover a $400 emergency expense. This means they would have to use credit, borrow

You personally may not be in that situation, but it doesn’t mean a regular visit with your banker isn’t necessary. When a member comes to GreenState and sits with a professional, we frequently find ways to either reduce their expenses or help them to earn more on deposits. So, when you take the time to sit with your banker, you may want to ask the following questions:

• What do my debts look like and are there any opportunities to reduce my interest expenses?

from a friend or family member, or sell assets to pay the bill.

If that is not frightening enough, here are a couple more statistics that may surprise you. According to Investopedia, the nationwide average credit card rate as of June 2024 is 24.62%. The average rate on a department store card is 26.60%. If you apply that average to a person with $5,000 in credit card debt, it means the interest expense alone on that debt is $1,300 annually.

GUEST COLUMNIST

Managing healthcare costs with data analytics

What employers need to know

Over the last decade, wages have increased 54% while healthcare costs have increased by a staggering 230%. Additionally, hospital prices increased by 80%, significantly more than premium or pharmacy costs. These statistics underscore the need for employers to dig deep into healthcare spending patterns, identify areas for optimization, and empower their workforce to be smarter healthcare consumers.

Cora Opsahl, director of the 32BJ Health Fund, emphasized the pivotal role of data analytics in shaping health benefit plans at The Alliance’s 2024 Spring Symposium. The 32BJ Health Fund is a powerful example of the transformative power of data-driven decision making to manage healthcare costs while improving benefits. Using insights from data analytics, Opsahl implemented multiple benefit changes for the 32BJ Health Fund that saved more than $35 million in 2022.

Why care about data

The Consolidated Appropriations Act of 2021 codified employers’ right to access their healthcare data and formalized their fiduciary responsibility. Under the Transparency in Coverage rule, employers have a right to know what they are paying for healthcare and how it compares to what others are paying for the same services.

Data analytics help employers understand where their healthcare

dollars are being spent. For example, prices for certain procedures vary greatly between providers, especially “shoppable” services like colonoscopies, imaging services, carpal tunnel surgeries, and orthopedic services such as knee, hip, and shoulder surgeries. By using data analytics, employers can see where their plan participants are going for these services and where they could go instead to save the plan money.

How to leverage data

When it comes to data analytics, Opsahl recommends starting with the basics and digging deeper as you gain more understanding of what you’re looking at and how to apply those insights to your benefit plan. You may want to consider using internal resources, hiring a data analyst, or working with a consultant like The Alliance to understand your data.

Data 101

The first level of data analytics is to understand the who, what, where, and how of the claims data.

- How much are you spending?

- Where are you spending?

- What services are you spending on?

Once you answer these questions, you can decide how to steer employees to providers and service locations that provide good care at lower prices. Site of service steering is effective and relatively straightforward to implement.

First, make sure employees know

• How much am I setting aside for the future, and am I on the right track for a healthy retirement?

• Could my deposit accounts be earning more?

• Is my checking account costing me money or earning me money?

• How much faster will I pay off my debts if I make more than the minimum required payment? For us, there is nothing more satisfying than showing Winnebago County

to visit their primary care provider for nonurgent health concerns. Their next step should be to use urgent care before seeking ER services. If the patient needs surgery, they can consider an ambulatory surgical center which has lower costs than hospital services. If that is not possible, they should consider outpatient surgery before inpatient. Because inpatient and outpatient hospital costs are 44% of the average employer’s healthcare spend, directing employees to the appropriate site of care can make a big difference.

Data 201

After you understand where your most expensive claims are coming from, you can take a deeper dive into your cost trends over time. To find cost drivers, you can analyze the data by disease state, drug, or health system. When you know your main cost drivers over time, you can make decisions about how to reduce or eliminate these costs. This may mean implementing a care advisor, identifying and steering away from lowvalue providers and systems, or further incentivizing patients by offering free healthcare at preferred-value providers.

Data 301

Finally, you can perform a more complex data analysis to see what factors are impacting your spending trend. Then, you can use these insights to create a plan design that saves money and improves plan participants’ lives. You can also use the information from your analysis to evaluate your current health benefit vendors. You can read more about how to choose effective benefit partners on our blog at the-alliance.org.

Transparency tools

Here are a few tools you can use to compare healthcare costs and make more informed decisions for your benefit plan.

• The RAND Hospital Price Transparency Study estimates savings if employers were to pay

residents how to put more money back into their pockets or to build up their financial future through planning.

But YOU must take the first step by scheduling the time to talk. Just as you would with your doctor or dentist, reach out to your banker and make an appointment. Ask the questions. You will feel much more fiscally fit once you do.

The views expressed are those of Martin and do not necessarily represent those of the Greater Rockford Chamber of Commerce.

Medicare prices for healthcare (www.rand.org/health-care/ projects/hospital-pricing).

• The NASHP Hospital Cost Calculator leverages CMS Medicare Cost Reports and hospital and state median breakeven prices to determine hospital efficiency (https://nashp.org).

• Turquoise Health Data compares contracted rates to the market (https://turquoise.health/).

• The Sage Transparency Tool combines the functionality of the previous tools to compare hospital prices to Medicare prices and to one another (https://employerptp.org/ sage-transparency/).

Building trust through transparency

Embracing data analytics in benefit planning is a necessity in rebuilding trust and driving meaningful change in healthcare. By empowering employers with actionable insights and fostering a culture of transparency, we can pave the way for a healthcare system that is not only more affordable but also more equitable and sustainable.

Analyzing your data is challenging, but if you commit, it can make a huge difference in your benefit plan. Reach out to learn how The Alliance can help you turn your data into actionable insights (https://the-alliance.org/contact).

As director of analytics at The Alliance, Ryan Peterson leads the teams responsible for the development and maintenance of operational software, dashboards, automation, and analytic packages that guide employer-members’ benefit strategies and help them receive more value from their healthcare dollars.

The views expressed are those of Peterson and do not necessarily represent those of the Greater Rockford Chamber of Commerce.

RYAN PETERSON director of analytics, The Alliance

member pics RIBBON CUTTINGS & GROUND BREAKINGS

On June 24, 2024, Rockford Gastroenterology Associates marked the start of their expansion to 534 Roxbury Road in Rockford with a Ground Breaking Ceremony. RGA’s expansion will include a state-of-the-art clinic and infusion center across the street from its longstanding clinic and endoscopy unit. Photo by Kimberly

Plume celebrated their Grand Opening at 1132 Auburn Street with a ribbon cutting June 19, 2024.

Rockford Public Library joyfully welcomed the public to the new Main Library located at 215 N Wyman St in downtown Rockford on Saturday, June 22.

Linden Photography

in the newsMEMBERS IN THE NEWS

BOARD APPOINTMENTS

The Rockford Public Library Foundation welcomed new board member, AGHL Attorney Kelly Hintzsche

Severson Dells Nature Center added Ben Kimes (Williams McCarthy LLC), Michael Oliveri (Rockford Park District), Masha Roberts (Central Garden & Pet), and Mark Samuelson (Insulet Corporation) to its board of directors.

Rock Valley Credit Union (RVCU), a local, independent financial institution, appointed Debbie Aranki (1), Claudia Consuelos (2), Paul Dionne (3), Martin Reyes (4) and Anntonisha Williams (5) to its board of directors.

NEW HIRES, PROMOTIONS, RETIREMENTS, DEATHS

WTVO 17 and FOX 39 welcomed Wendell Edwards (6) OSF HealthCare welcomed Chase Isenberger (7), PA, and Antasia Kersch (8), PA.

Rosecrance named Linda Sandquist (9) the new director of development for The Rosecrance Foundation in Illinois.

Forest City Gear, an industryleading manufacturer of fine and medium pitch custom gears, celebrated the retirement of Brian Getty (10) in May.

Rockford Mutual Insurance Company promoted Greta Knell (11) to customer care manager.

Illinois Bank and Trust promoted Tom Budd (12) to president and CEO.

Winnebago County promoted Karen Elyea (13) to chief strategy officer and Nancy Bleile (14) to executive assistant.

Fairhaven Christian Retirement Center welcomed Jeff Hilden (15) as its new director of facility operations, replacing Steve Pearson who retired in May.

Rockford Symphony Orchestra brought Makenzie Clayburg on board for publicity.

Share Your News With Us!

Promotions, New Hires, Retirements, Big Wins... we want it all! Email us your news at editor@rockfordchamber.com

Sister Diane Marie McGrew (16), O.S.F., president of OSF HealthCare, died on June 9 following her five-year battle against ovarian and uterine cancers.

Andy Patel (17) joined Midland States Bank as regional market president

Center of Sight & Hearing hired Dr. Connie Copeland (18) as optometrist.

IMEG hired Steven Su as civil project designer and Zach Trotz (19) as civil engineering graduate. Stillman Bank announced the unexpected passing of David Mecklenburg (20), Stillman Bank executive vice president and COO.

Goldie Floberg promoted David Rebelak to vice president, overseeing the new, highintensity program at the youth group home campus opening this summer on N. Rockton Avenue. Fehr Graham hired Andrew

Swanson (21) as an engineer technician.

EMPLOYEE/COMMUNITY RECOGNITIONS, AWARDS

Jeffrey Earhart (22), MD, of OrthoIllinois, was presented with a 2024 Golden Apple Award by graduating residents of Rush University Medical Center.

The Commission on Professional Credentialing® awarded Matt Cordonnier (23) of the City of Rockford Fire Department the professional designation of Chief Fire Officer.

Tim Holdeman (24), director of business development for Engineering Enterprises, Inc., was awarded the E.D.U.C.A.T.E. Award from the Illinois Section American Water Works Association.

Fehr Graham announced that Ebony Coleman (25) is now a certified Professional in Human Resources.

Greater Rockford Chamber members appear bolded. Thank you for your support of your fellow Chamber members.

17. Andy Patel

10. Brian Getty

2. Claudia Consuelos

12. Tom Budd

4. Martin Reyes

20. David Mecklenburg

21. Andrew Swanson

22. Jeffrey Earhart

23. Matt Cordonnier

24. Tim Holdean

14. Nancy Bleile 6. Wendell Edwards

1. Debbie Aranki

18. Dr. Connie Copeland

11. Greta Knell 3. Paul Dionne

19. Zach Trotz

13. Karen Elyea

5. Anntonisha Williams

15. Jeff Hilden

9. Linda Sandquist

16. Sister Diane Marie McGrew

7. Chase Isenberger 8. Antasia Kersch, PA

25. Ebony Coleman

business BUSINESS BRIEFS

In recognition of its commitment to diversity, equity, inclusion, and accessibility, Rock Valley College (RVC) was designated as a Hispanic-Serving Institution (HSI)* by the Hispanic Association of Colleges and Universities. This prestigious designation is given to institutions where Hispanic students make up over 25% of the total enrollment. RVC is proud to serve a student body that reflects the rich diversity of its district. With this recognition, RVC joins the ranks of 34 HSIs in Illinois, half of which are community colleges. Rockford Mutual Insurance Company (above) named American Advantage Insurance Group as Agency of the Year for 2023.

David Bear, local McDonald’s franchise owner/operator and president of Bear Family Restaurants, congratulated the employees of Bear Family Restaurants for achieving the milestone of 10,000 volunteer hours.

Engineering Enterprises, Inc., celebrated its 50th anniversary. Established in 1974 as a small, family-owned business, EEI has become a trusted name in civil engineering and land surveying for its role in the development and growth of many communities in the region.

NAMI Northern Illinois and the Winnebago Community Mental Health Board hosted Building Bridges to Recovery on May 16. Mental health advocate Brandon Novak spoke on, “When mental health and substance use recovery are prioritized, lives transform.” More than 300 people attended the event at Embassy Suites by Hilton in downtown Rockford. Nearly 40 Rockford mental health and substance use organizations shared how they are using a Winnebago County half-cent sales tax to make the county a healthier and more supportive place to live.

The Village of Montgomery’s new public works facility received a Project of the Year Award from the American Public Works Association (APWA), Fox Valley Branch and Chicago Metro Chapter. Engineering Enterprises, Inc. (EEI), Camosy Construction, and Williams Architects were instrumental in this project.

The Rockford Housing Authority Jobs Plus Community-wide Job Fair was a success. With 15 employers in attendance, the event attracted an impressive number of job seekers eager to enhance their careers. The job fair demonstrated RHA’s mission to create strategic partnerships and foster environments where residents can achieve self-sufficiency.

Midway Village Museum is celebrating its 50th anniversary. Mercyhealth’s Javon Bea Hospital-Riverside performed a first of its kind clinical study using a patient’s own stem cells to promote tissue regeneration and improve neural function after an acute ischemic stroke.

Savant Wealth Management, a fee-only registered investment adviser, earned the top spot in Accounting Today’s list of 2024 Billion-Dollar Wealth Magnets, making this Savant’s second consecutive year as the leading firm on the list. Savant was ranked number one by assets under management (AUM) out of 150 firms, 52 of which had more than $1 billion in AUM.

Growth Dimensions for Belvidere & Boone County Inc. was awarded $40,969 in the latest round of Back to Business (B2B) Local Chambers grants.

Rosecrance Behavioral Health is participating in the U.S. Department of Defense’s Military Spouse Employment Partnership (MSEP). MSEP connects military spouses with more than 800 partner employers committed to recruiting, hiring, promoting, and retaining them. This partnership underscores Rosecrance’s ongoing efforts to actively recruit, hire, promote, and retain military spouses within its workforce.

IMEG, a leading engineering design firm, was ranked #52 among Engineering News-Record’s 2024 Top 500 Design Firms, up five spots from the firm’s #57 ranking in 2023. The Top 500 list is also broken down into subcategories, including General Building, where IMEG is #1 among engineeringonly firms and #12 overall (up from #15 in 2023).

Mercyhealth’s Javon Bea Hospital–Riverside was the first in Illinois and among the initial cases worldwide to use Lightning Flash™ 2.0 (Penumbra, Inc.), the latest

software in computer assisted vacuum thrombectomy, designed to quickly and efficiently remove large blood clots in the body such as pulmonary embolisms (PE) or venous thrombus. These blood clots are complicated to diagnose and, if not treated quickly, can be life-threatening.

Barbara Olson Center of Hope received a $2,500 grant from Rockford Cosmopolitan Charities to install a new ADA-compliant drinking fountain. The hands-free, wheelchair-accessible fountain also has a water bottle filling station and filter.

The Rockford Area Convention & Visitors Bureau (RACVB) announced that the National Collegiate Table Tennis Association (NCTTA) selected the Rockford region to host the NCTTA Championships, April 3-6, 2025, at UW Health Sports Factory. The event is expected to draw 2,000 participants, coaches and fans to the Rockford region, generating an estimated $479,253 in economic impact.

The OSF HealthCare colleges of nursing will launch a new LPN to BSN program starting in spring 2025. Students must be enrolled in either Saint Anthony College of Nursing or Saint Francis Medical Center College of Nursing to be eligible. The program can be completed in two years, pending pre-requisites.

Keep Northern Illinois Beautiful (KNIB) is celebrating 35 years. KNIB is a private nonprofit 501(c)3 educational environmental organization with the mission to improve our environment through education, public awareness and community involvement.

Greater Rockford Chamber members appear bolded. Thank you for your support of your fellow Chamber members.

Rockford Mutual Insurance Company (RMIC)

community COMMUNITY EVENTS

JULY

TUESDAY, JULY 2

Music in the Park, 7 p.m., Rockford Park District, 1401 N. Second Street, Rockford. Held every Tuesday and Thursday through August 17, Music in the Park features a variety of musical genres. Most performances are free to all, with six Prime concerts costing $5 each. Tickets can be purchased at the gate or online at www.rockfordparkdistrict.org/soundsofsummer

WEDNESDAY, JULY 3

Star Spangled Spectacular, 8-10 p.m., Rockford Symphony Orchestra, 3301 N Mulford Rd, Rockford. This year’s concert will be conducted by Rockford area native and nationally renowned Broadway and Pops conductor Kevin Stites. The concert will feature patriotic pieces by John Williams, Aaron Copland, Stephen Sondheim and other great American composers. It will also include a tribute to the community’s veterans and appearances by State Representative Maurice West and acclaimed vocalist Bethany Thomas. Food trucks will be on-site starting at 6 p.m. Tickets are $10-$49. Youth 18 and under are $10, and college students are $15 with a valid student ID.

THURSDAY, JULY 4

Beats & Bites, 11 a.m. - 2 p.m., River District Association, 330 W State Street, Rockford. Starting Thursday, July 4, the River District Association, in partnership with the Rockford Area Convention & Visitors Bureau, will host a free lunch series called Beats & Bites every Thursday until August 29. Each week will have a theme and giveaways in addition to great food, vendors and music for the community to enjoy.

FRIDAY, JULY 5

Music on the Mall, 6:30-8:30 p.m., Edgebrook, 1643 N Alpine Rd, Rockford. Music on the Mall happens every Friday, July 5 – August 30. Enjoy country, 80s pop, jazz, blues, and more. All are welcome and admission is free. July entertainment includes Joel Baer Big Band (7/5), Dirty Fishnet Stockings (7/12), 3 Good Men (7/19), and Abbie Thomas & The Crazy Hearts (7/26).

FRIDAY, JULY 5

Musical Mania, 11 a.m.-1 p.m., Discovery Center, 711 N Main St, Rockford. Get ready to groove and giggle with Jim Gill’s interactive musical extravaganza. Beyond just music, Jim’s concerts are a magical experience for families—an active sing-along and clap-along event where everyone jumps, spins, and dances to the beat. Free tickets will be available on event day on a first-come, first-served basis.

WEDNESDAY, JULY 10

Blood Drive, 11 a.m.-3 p.m., First National Bank & Trust, 2600 Cranston Road, Beloit. Rock River Valley Blood Center will be on site to collect blood donations for local health institutions. Each donor will receive a coupon for a free pint of custard from Culver’s and be registered for a chance to win a $500 gift card. First 20 individuals to register for the drive will receive two tickets to a Beloit Sky Carp game in July or August 2024. Visit donor.rrvbc.org/donor/schedules/drive_ schedule/55766 to sign up.

THURSDAY, JULY 11

Garden Explorers, 9-10 a.m., Anderson Japanese Gardens, 318 Spring Creek Rd, Rockford. Garden Explorers is a 10-week interactive parent/child activity (most appropriate for four to six-year-olds) featuring a story time led by a community leader followed by an activity, craft, or children’s music. Admission is free and all are welcome. Additional story times will be held every Thursday through August 15.

FRIDAY, JULY 12

Alpine Kiwanis Brat Days, 11 a.m.-7 p.m. Cherryvale Mall (upper parking lot facing Perryville) and Blain’s Farm & Fleet (Riverside). Proceeds from this signature event support 20-30 local nonprofit charities each year and fund scholarships for high school seniors. Enjoy delicious Johnsonville brats & hot dogs as well as vegetarian BBQ and brats. Visit alpinekiwanisrockford.org/brat-days for more info.

Glow Golf, 9-10 p.m., Aldeen Practice Centre, 902 Reid Farm Rd, Rockford. The $20 per person entry fee includes glow mini-putt, glow chipping corn hole, long drive glow competition and more. All ages are welcome and pre-registration is required by 7 p.m. at least one day prior at golfrockford.org/events

SATURDAY, JULY 13

Alpine Kiwanis Brat Days, 11 a.m.-7 p.m. Cherryvale Mall (upper parking lot facing Perryville) and Blain’s Farm & Fleet (Riverside). Proceeds from this signature event support 20-30 local nonprofit charities each year and fund scholarships for high school seniors. Enjoy delicious Johnsonville brats & hot dogs as well as vegetarian BBQ and brats. Visit alpinekiwanisrockford.org/brat-days for more info.

Dog’s Day Out, 10 a.m.-noon, Rockford Park District, 888 S. Lyford Rd, Rockford. Dogs and their owners can enjoy time outdoors together while exploring the park and meeting other owners and dogs.

WEDNESDAY, JULY 17

Summer Live Music Series, 6-9 p.m., Tower Kitchen & Bar, 416 S Main St, Rockford. Join Tower Kitchen & Bar on their outdoor patio for an unforgettable

Greater Rockford Chamber members appear bolded. Thank you for your support of your fellow Chamber members.

evening of delicious cuisine, craft cocktails, live music with the band Lady and the Tramp, and stunning views of Davis Park and the Rock River. Whether you’re a jazz enthusiast, a fan of acoustic melodies, there’s something for everyone to enjoy.

THURSDAY, JULY 18

Mobile Library, 1-1:45 p.m., Rockford Public Library, 214 N Church St, Rockford. Borrow books from RPL’s mobile library and join the Summer Reading Challenge, running through August 17.

Solar Conference & Expo, 8:30 a.m.-4 p.m., Embassy Suites Conference Center, 416 S. Main St., Rockford. Learn how you can ‘get solar’ and pay significantly less money on your electric bills. The Solar Conference and Expo is a project of Sustain Rockford, a local nonprofit, grassroots organization working collaboratively to help make the Rockford region more sustainable. Learn more at gosolar815. com

FRIDAY, JULY 19

Fraud Prevention Seminar, 10:30 a.m., First National Bank and Trust, 69 S Center St, Janesville, Wisconsin. FNBT executives will discuss emerging threats and strategies to prevent and combat fraud. The event is free and open to the public. Please call Janesville Senior Center at 608-755-3040 in advance to reserve your seat.

SATURDAY, JULY 20

Weekend Warrior, 1-3 p.m., Atwood Park, 2685 New Milford School Rd., Rockford. Learn the skills of archery and tomahawk throwing, and become a weekend warrior. Participants must be at least five years old for archery, and seven years old for tomahawks.

Free Community Shred Day, 9 a.m.-noon, Illinois Bank and Trust, 4571 Guilford Rd, Rockford. No purchase or account necessary to participate. Two box limit per vehicle.

Thrive Fest, 10 a.m.-2 p.m., Northwest Community Center, 1325 N. Johnston Ave., Rockford. A free community health and wellness experience featuring live yoga, line dancing, Zumba, and health and wellness resources galore.

THURSDAY, JULY 25

Garden Walk Tours, 10:30 a.m.-noon, Nicholas Conservatory, 1354 N 2nd St, Rockford. Rockford Park District’s Nicholas Conservatory & Gardens invites the public for monthly, guided, outdoor garden tours this season. Learn about native and exotic plants on the conservatory grounds, shade- and sun-loving plants, as well as fun facts and the history of the conservatory and Sinnissippi Gardens. Tours are free but online pre-registration is required at nicholasconservatory. com/activities, via the events calendar link, or by phone at 815-987-8858.

FRIDAY, JULY 26

Puppy Pals Live, 10 a.m.-1:30 p.m., Discovery Center, 711 N Main St, Rockford. As seen on America’s Got Talent, Puppy Pals Live is a family fun action-packed show where adopted and rescued dogs perform spectacular stunts and comedic tricks. These su-PAW-stars will melt hearts and amaze guests of all ages. The premiere sponsor for this event is T-Mobile Fiber. Free tickets will be available on event day on a first-come, first-served basis.

FRIDAY, JULY 26

Glow Golf, 9-10 p.m., Aldeen Practice Centre, 902 Reid Farm Rd, Rockford. The $20 per person entry fee includes glow mini-putt, glow chipping corn hole, long drive glow competition and more. All ages are welcome and pre-registration is required by 7 p.m. at least one day prior at golfrockford.org/events AUGUST

THURSDAY, AUGUST 8

Self-Funded Employers educational event hosted by OrthoIllinois, 9-11a.m., OrthoIllinois, 5875 East Riverside Blvd., Rockford. This event is for self-funded employers in and around Winnebago County who are frustrated with the cost of their health insurance program and looking for a better solution for their employees and their bottom-line. Space is limited, so please register now at www.gocgo.com/rockford-event-2024

SATURDAY, AUGUST 17

RAMP Annual River Run, 6:30 a.m., Rockford City Market Pavilion, 116 N. Market Street, Rockford. A family friendly event that includes a certified half marathon and 5K, as well as a 3K run/walk. Register at http://815riverrun.com. Campfire & Constellations, 7:30-9:30 p.m., Atwood Park, 2685 New Milford School Rd., Rockford. With the Perseids meteor shower active until August 24, experience a night of light with Atwood staff. Start around a campfire and end with stargazing. It is recommended participants bring a blanket. All ages are welcome.

SATURDAY, AUGUST 24

Water Pollution Reduction Plantings hosted by Region 1 Planning Council, 8 a.m.-5:30 p.m., Park-Er-Woods, 6700 Claremont St., Rockford. Region 1 Planning Council (R1) is looking for volunteers to plant native vegetation at watershed sites in Park-Er Woods and Ken Rock Park this summer. To sign up, go to r1planning. org, navigate to the calendar and click on the event date of your choice.

MEMBERSHIP RENEWALS

815 Junk Removal and Hauling

Alden Debes Rehabilitation and Health Care Center

Alden Park Strathmoor

Alpha Controls & Services LLC

Angus-Young Associates, Inc.

Anpec Industries

B & H Office Furniture

Ballard Properties, Highcrest Centre, LLC, Ballard Properties Group, I, LLC

Beefaroo, Inc.

Belter Machinery Co., Inc.

Birth to Five Illinois

Bucciferro Family Management

Buckbee Weed Co.

Buckbee Weed Co./ Mrs. Buckbee’s Wake-N-Bakery

Byron Bank (Byron)

Byron Bank (Davis Junction)

Byron Bank (Poplar Grove)

Central Point Restorations

Consulting by Demand

COUNTRY Financial - Ann Derry

COUNTRY Financial - Becca Ireland

COUNTRY Financial - Dave Mace

COUNTRY Financial - Dustin Jarrard

COUNTRY Financial - Greg Hansen, Financial Advisor

COUNTRY Financial - Justine Johnson

Country Financial Insurance

Agency

COUNTRY Financial - Paul Carlson

COUNTRY Financial Agency Office

CoyleKiley Insurance Agency Inc.

Curran Contracting

Curran Contracting - Royer Asphalt Paving, Inc.

Danfoss

Discovery Center Museum of Rockford

Eickman’s Processing Company

Employee Benefit Association of Northern Illinois

Exhale Sinus TMJ-Headache-Sleep

Fiserv

FurstStaffing

GE Aviation

Geenex

Grand Regency of Rockford

Gruno’s Diamonds

Harlem Community Center

Hinshaw & Culbertson LLP

HR Green Inc.

Infinite Soul Vibrations / PROJECT Heal 444

Ipsen, Inc.

Johnson Controls, Inc.

Kids Around the World

LSP Industries, Inc.

Magnuson, Inc.

Meg’s Daily Grind

MercyCare Health Plans

Midland States Bank

Modern Advanced Manufacturing, LLC

National Business & Industrial Centre, Inc.

New Leaf Remodeling

OrthoIllinois (Riverside)

OrthoIllinois (Roxbury)

OrthoIllinois Spine Center

Paul Anthony Arco

Prairie State Legal Services Inc.

Redeemed Life Church

River Valley Kitchens & Baths, Inc.

Rock River Valley Pantry

Rock Valley Packaging

Rockford Art Deli

Rockford Consulting & Brokerage

Rockford Radiology Associates

Rockford Separators, Inc.

Rosecrance Health Network

Secure Staffing

Service Machine Company, Inc.

Sheila’s Daiquiri Lounge

Siepert & Co., LLP (Roscoe)

Siepert & Co., LLP (Sycamore)

Simple Stitches

Spring Ridge Senior Housing

Stenstrom Construction Group

Storming Crab Rockford IL LLC

Sundog

SupplyCore, Inc.

SwedishAmerican Health Foundation

The Canna Cafe

The Middlesworth Group, LLC

Total Phone Repair

Transitions Care

UI Health Mile Square Health Center

L.P. Johnson Rockford

Urban Equity Properties

Youngberg Industries, Inc.

NEW CHAMBER MEMBERS

CENTRAL POINT RESTORATIONS

Specialists in residential and commercial roofing services, dedicated to providing customer service that is second to none.

Angelica Gomez (815) 712-5890 www.centralpointrestorations.com

COUNTRY FINANCIALBECCA IRELAND

Becca Ireland (815) 964-5671

COUNTRY FINANCIALPAUL CARLSON

Paul Carlson (815) 491-7029 www.countryfinancial.com/paul.carlson

DANFOSS

Rachel Phillips (800) 423-6367 www.danfoss.com/en-us

EXHALE SINUS TMJHEADACHE-SLEEP

Treating TMJ, headache and sleep, with a specialization in ENT (ear, nose and throat) and a board certification from the American Board of Otolaryngology Head and Neck Surgery.

Adam Walter (773) 234-5880 www.exhalesinus.com

30 YEARS

Heinzeroth Marketing Group

25 YEARS

Fridh Corporation

Rockford Symphony Orchestra

RJ Link International, Inc.

20 YEARS

Bisconti Computers Inc.

HR Capital Management Consultants

THE MIDDLESWORTH GROUP, LLC

Providing a return on investment for clients through operations improvement.

Ryan Middlesworth (815) 761-8250 themiddlesworthgroup.com

ROCKFORD ART DELI

Lisa Behrens (312) 725-4723 rockfordartdeli.com

ROCK VALLEY PACKAGING

Designing optimal packaging solutions for professionals across various packaging industries. Dean Svarc (815) 654-1045 rockvalleypackaging.com

SIMPLE STITCHES

Custom design, patterning, fittings, sewing machine repair, drycleaning/leather restoration, home-visit appointments, alterations, and simple upholstery projects.

Eric Haefke (779) 207-5302 simplestitchesfabricshop.com

TOTAL PHONE REPAIR

Kyle Lockwood (815) 200-8980 totalphone.repair

TRANSITIONS CARE

Alyssa Swanson (779) 770-8079 transitionscare.com

KP Counseling Management, LLC

Sunset Funeral Home & Memorial Gardens

Rocknel Fastener, Inc.

Ege WorkSmart Solutions, PC

10 YEARS

The Arc of Winnebago, Boone and Ogle Counties

5 YEARS

M3 Insurance

CHaMBER CHAMBER EVENTS ADVERTISERS INDEX

JULY 2024

TUESDAY, JULY 23

Cocktails & Connections - A Networking Social, 4 p.m., Rockford Country Club, 2500 Oxford St, Rockford. Join the Greater Rockford Chamber of Commerce for an evening of networking.

THURSDAY, JULY 25

The Update, 9 a.m., University of Illinois College of Medicine, 1601 Parkview Ave, Rockford. Presenting Sponsor – UW Health. Premiere Small Business Sponsor – Thayer Energy Solutions. Speakers include Dietmar Goellner (Hennig), Dr. Howard Spearman (RVC) and Jennifer Cacciapaglia (Family Peace Center).

AUGUST 2024

TUESDAY, AUGUST 13

Business Over Lunch, 11:30 a.m., Radisson Hotel & Conference Center, 200 S. Bell School Road, Rockford. Presented by Thayer Energy Solutions Amez Enterprises will speak on workforce development.

SEPTEMBER 2024

THURSDAY, SEPTEMBER 19

Annual Dinner, 5 p.m., Tebala Event Center, 7910 Newburg Rd. Presented by OSF Healthcare

OCTOBER 2024

TUESDAY, OCTOBER 8

Business Over Lunch, 11:30 a.m., Radisson Hotel & Conference Center, 200 S. Bell School Road, Rockford. Presented by Thayer Energy Solutions

THURSDAY, OCTOBER 10

Mayor’s Business Address, 11:30 a.m., Illinois Bank and Trust Pavilion, 1868 Reid Farm Rd, Rockford.

THURSDAY, OCTOBER 17

MAC2024, 7 a.m., Embassy Suites by Hilton Rockford Riverfront, 416 S Main St, Rockford.

GREATER ROCKFORD CHAMBER BOARD OF DIRECTORS

EXECUTIVE COMMITTEE

Terry Voskuil Woodward, Inc., Chairman

Lesly Couper workplace, Vice Chair

Conor Brown NorthWest Illinois Alliance of Realtors, Treasurer DIRECTORS

Wendy Alsteen Hard Rock Casino

Travis Andersen UW Health Northern Illinois Region Armando Cardenas Affordable Insurance & Tax

Jean Crosby Berkshire Hathaway HomeServices Crosby Starck Real Estate

Steve Kotso Collins Aerospace Dietmar Goellner AME and Hennig Inc.

Thomas Green Barrick, Switzer, Long, Balsley & Van Evera, LLP

Michael Gronewold Fehr Graham

Troy Haggestad WilliamsMcCarthy LLP

Dr. Sheila Hill Think Big Corporation

Jeff Hultman Foresight

Beverages, Inc.

Frank Wehrstein

Dickerson & Nieman Realtors

EX-OFFICIO DIRECTORS

Mayor Tom McNamara City of Rockford

Michael Dunn, Jr. Region 1

John Groh

Rockford Convention & Visitors Bureau

Caitlin Pusateri

Greater Rockford Chamber of Commerce