Portfolio stage5

Page 1


Mint

A unisex brand, with all products including natural mint extracts. Produced in response to my dissertation, looking at female stereotypes within branding, aiming to show how a toiletry brand can be both gender neutral and engaging.



Ev Coffee House

Branding and identity design for a Turkish themed coffee house, applied to appropriate products and packaging. Inspired by the history of the coffee house.



Mods & Rockers Collection

A screen printed range of gift and stationary products. The pattern and illustrations are based on the rival groups of the sixties, the Mods and Rockers. Packaged and labelled



Jessie Leong

Promotional publication for graduate photographer Jessie Leong, including removable CV. Designed to give a ‘taster’ of Jessie’s work without presenting a full portfolio. 20 copies foiled and bound by hand.



Hands On. Print

A packaged publication aiming to teach audiences about the different traditional print processes and the potential of the methods. Using thermochromic ink to encourage audiences to interact with print.




Loop

Branding design applied to both printed and web based media, for a high end, online knitwear store that sells limited edition, hand knitted garments. Each garment is numbered as part of a limited collection, adding to the value of the products. Aiming communicate a contemporary knitwear brand focussed on both the craft and style.




Propercorn

Make Time Properly is a campaign of two parts bringing to life the brands ethos of ‘Done Properly’ by encouraging consumers to take time out of their busy schedule to enjoy Propercorn, properly. The campaign aims to make it easier to ‘make time’, by offering custom made nights in packs including everything you

need for a night in. The other element of the campaign includes small games within packs of Propercorn to enjoy such as at a desk at work.



GAME INSIDE


Roberts & Taylors

Branding & identity design for an independent butchers shop. Aiming to encourage audiences to buy their meat at their local butchers shop rather than supermarkets with a friendly and contemporary brand that still references the craft of butchery.



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