BA (hons) Graphic Design
Leeds College of Art
GENDER & BRANDING - QUESTIONNAIRE
What is your age? (Please circle a category) 18 - 24
1.
25 - 34
35- 44
45 - 54
55 - 64
65+
Dove - Beauty Cream Bar
1. Have you ever purchased this product? (Please delete where appropriate) Yes
No
2. If yes, what made you buy it?
3. Describe the brand Dove in one sentence.
1/3
3.
Imperial Leather - Blissful Escape Body Wash
1. Would you be inclined to buy this product? Yes
No
2. If yes, please state why?
3. Which of the following factors influence the shower/bath products you buy? (Tick as many as applicable) Scent Brand Name Colour Product Name Packaging Shape Recommendations from others Product qualities (e.g. moisturising or for sensitive skin) Other (please specify)
2/3
4.
Venus Razors
1. Do you currently use a Venus razor? Yes
No
2. If yes, why did you select this over other brands?
3. If no, what razor do you currently use?
4. What does the word Venus initially make you think about?
5. Have you ever purchased a man’s razor for yourself? Yes
No
3/3