Questionaire

BA (hons) Graphic Design

Leeds College of Art

GENDER & BRANDING - QUESTIONNAIRE

What is your age? (Please circle a category) 18 - 24

1.

25 - 34

35- 44

45 - 54

55 - 64

65+

Dove - Beauty Cream Bar

1. Have you ever purchased this product? (Please delete where appropriate) Yes

No

2. If yes, what made you buy it?

3. Describe the brand Dove in one sentence.

1/3

3.

Imperial Leather - Blissful Escape Body Wash

1. Would you be inclined to buy this product?

Yes

No

2. If yes, please state why?

3. Which of the following factors influence the shower/bath products you buy?

(Tick as many as applicable) Scent Brand Name Colour Product Name Packaging Shape Recommendations from others Product qualities (e.g. moisturising or for sensitive skin) Other (please specify)

2/3

4.

Venus Razors

1. Do you currently use a Venus razor?

Yes

No

2. If yes, why did you select this over other brands?

3. If no, what razor do you currently use?

4. What does the word Venus initially make you think about?

5. Have you ever purchased a man’s razor for yourself?

Yes

No

3/3