ISSUE 119 – 17th January 2014 Google Images – New Search Filter Option Introduced This change has made our search for images much easier. Google has enabled the new filter option – Usage Rights, directly from Search Tools on the image results page, and along with the usual search settings such as size and date, there is now a new drop-down for usage rights. Bing have been offering this filter option since last summer. This option will enable webmasters and other users to find images they can republish on their own website much quicker and easier. However users still have to be aware of the fact that there are sites that republish images allowing reuse, while they are not the original owners of it.
Discovered By Agnes Szlahotka Read the full article here: http://bit.ly/1dwpoEZ
Bing Predicts the Big Winners Award season got underway this weekend with the Golden Globes. Bing has launched an Awards hub in the US (not available in the UK). They have begun by tracking search interest as a proxy for guessing the big winners on Sunday; their picks are Bradley Cooper and Zooey Deschanel. But can search accurately predict big wins? Certainly searches for showtimes in search engines would be indicative of film popularity, but actor/actress searching may be more linked to news stories. We will have to wait and see if Bing can accurately predict award winners.
Discovered By Jasdeep Mondae Read the full article here: http://selnd.com/1dbFV2p
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Google Improves Image Search Results Google has made searching for images more convenient by letting users sort results by licensing rights in the ‘search tools’ drop-down menu. This makes it much easier to locate images that can be used on personal websites or in publications, without the worry of copyright issues. Users were able to do this previously but the process was more inaccessible, with the tool being located under advanced settings. Microsoft’s search engine Bing implemented this in July 2013, so it could be seen as surprising that Google took longer to make the change.
Shared by: Helena Rosam Find out more: http://bit.ly/1m6qwzZ
How Rap Genius Recovered from Google Penalty The lyrics site Rap Genius recovered from a manual penalty after encouraging a link scheme disguised as an affiliate program on its Facebook page. As a result, the website lost up to 80% of its traffic and was no longer ranking on Google. The music startup asked bloggers to link to its pages with keyword rich anchor texts in exchange for social media mentions. Following the penalty, they published an [open letter to Google] http://news.rapgenius.com/Rap-geniusfounders-open-letter-to-google-about-rapgenius-seo-annotated explaining their SEO practices and the actions they took to clean up their backlink profile, including removing and disavowing links. Their transparency with Google regarding their recovery actions might have helped them to get back in the search engines. However, although Rap Genius has now regained its rankings, only half of its traffic has been restored.
Shared by: Violette Moussavi Read more information: http://bit.ly/1aj2XSA
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Google answering another webmaster question This week, Google Matt Cutts posted a video confirming that Google does not have reserve webs search results slots or positions for ranking specific algorithms. In the video, he clarified that Google has algorithms that ranks all the search results and the algorithms are not assigned to specific positions. As key takeaway, search mareketers should follow Matt’s recommendation and direct our focus on developing relevant and reputable content to improve client’s search rank.
Discovered By James Lin Follow the link for more details: http://selnd.com/1cr0d23
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