Google Glass - the future of search? – 1st May 2013 There has been much news coverage recently about Google Glass, with the new voice controlled wearable personal computer currently undergoing user testing. However until this revolutionary product becomes available for public purchase, can anyone accurately predict the impact it will have? With an estimated cost of $1,500 it can be hard to imagine Google Glass as a real competitor to smartphones and tablets; however supporters of the Google Glass project are quick to remind us of the similar negativity prior to the launch of the first Apple iPad; now on it’s 4th generation and available in a smaller size. Photographs taken using Google Glass have been uploaded to twitter (#throughglass) showing these products are very much being used and are fully connected. As with all futuristic developments copycat products are popping up to jump on the bandwagon; Google’s rivals in China have produced a similar product known as the Baidu Eye which is currently undergoing internal testing. Similar copycat products are rumoured from Microsoft and Japanese developer, Takahito Iguchi, who showcased his product, the Telepathy One, at SXSW in March. With only a few months to go before Google Glass goes on sale, it is vital that the search industry stays up to date and embraces the new technology from the very beginning. Search Engine Watch has provided their three top tips for keeping up with Google Glass: Keep an eye on Google. It pays to keep your ear to the ground about Google trends and developments. What happens in the Googleplex is crucial to your marketing future. As much as we may dislike it, we rely on Google for a lot. Make use of your Google+ profile. One obvious trend that will impact all things search related is Google+, along with authorship and Author Rank. Stay plugged in to it. Google+/Local results will be immediately accessible to Google Glass, meaning that you want to get in on those searches. Focus on local search & social media. Google Glass is a geospecific marketing tool. Don't get left behind. Furthermore, there is talk of other social sites like Twitter ramping up their efforts to get in on the Google Glass action. For a simple explanation, The Guardian have explained the journey of search from desktop to glass through an animation: http://www.guardian.co.uk/technology/video/2013/apr/04/future-search-made-simpleanimated-guide
Read more: http://searchenginewatch.com/article/2261321/How-Will-Google-GlassChange-Internet-Marketing
Psy's "Gentleman" Set the New Single-day Most Viewed Youtube Video Record – 25th Apr 2013 PSY already holds the record for the most viewed video of all time -- Gangnam Style now has an incredible 1.5 billion views-- but now he also set the record for the most views ever in a single day with the over 38 million "Gentleman" achieved on April 14th. Here's a chart of the incredible daily viewership so far:
"Gentleman" was seen 100 million times in less than 4 days in regions all over the world, a milestone that took "Gangnam Style" nearly two months to achieve:
We can also see the quickly growing interest for the "Gentleman" video on Youtube.
Read more: http://youtube-trends.blogspot.co.uk/2013/04/psys-gentleman-raisesbar.html