www.thesouthfloridaPALM.com
SURVIVING SOUTH FLORIDA’S OFF-SEASON
How to increase sales and exposure during the summer lull FEATURES: Business PROfile - Entrepreneur Column - Fitness that Fits Local Music Spotlight - HAPPY HOUR CENTERFOLD
THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE 1 JUNE 2014
FORT LAUDERDALE JOB FAIR
WHEN? June
WHERE?
WHY?
12, 2014, 5 p.m. SHERATON SUITES FT. LAUDERDALE AT CYPRESS CREEK 555 N.W. 62nd Street Fort Lauderdale, Fla. 33309
By attending an evening job fair, in a single night you can meet hundreds of new candidates who are qualified, while being mindful of your budget. With our numerous methods of advertising and candidate sourcing, we become your personal recruiter. 1) We TAILOR OUR ADVERTISING ACCORDING TO YOUR SPECIFIC NEEDS: Most companies in our industry can’t even be found on Monster and Career Builder. Our way consistently results in better quality candidates. 2) We HOST OUR FAIRS AT NIGHT: we leave no segment of candidates on the table, even employed candidates can attend. 3) We have consistently produced QUALITY REPS to companies for many years. 4) Our presentation format SAVES TIME AND EFFORT by assisting your managers at the fairs. 5) Executive leadership of Career Showcase attends EVERY event making sure it is executed perfectly. 6) Our clients will tell you that the INTEGRITY we bring to the table is second to none! 7) We have been a RECRUITING FIRM for over 20 years and have the skill and technology in place to produce results 8) NEW TO CAREER SHOWCASE: Your branches will have access to a “CURRENT” resume database after every job fair of both those candidates that could and could not attend the fair ... other vendors “recycle” old resumes for their databases. 9) Celebrating our 11 YEAR ANNIVERSARY AS OF JANUARY 2013, Career Showcase is a LONGTERM company and will continue to produce those “hard to find candidates” when others could not. 10) YOU GET WHAT YOU PAY FOR in this industry ... make sure you are investing in the success of your company.
For vendor information contact Steven Edwards at Office: (561) 288-6477 Cell: (404) 323-2403 Steve@CareerShowcase.com 2
THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE
VOLUME 1
CONTENTS
STAFF
ISSUE 4
JUNE 2014
PUBLISHER: Nitch Media LLC
Business PROfile: Krissy Wejebe
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EXECUTIVE EDITOR: Marc Litt ADVISER: Michael Koretzky ART DIRECTOR: Carissa Giard PHOTOGRAPHY: Mariah Caffee, Joe Woolf Christine Klein Mark Thompson CONTRIBUTORS: Monica Victor, Megan Tierney, Ray Russotto, Mitchel Litt, Sandra Alexandra, Matthew Stewart COPY EDITOR:
PAGE 9 DINING DIVA: Coco Asian Bistro
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Carissa Giard
FOR ADVERTISING INFORMATION: Marc Litt (732) 991-6353 MLitt705@gmail.com
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Off-season, Shmoff-season By Monica Victor
PAGE 11 START-up THINKING By Megan Tierney
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Are you sporting the right footwear for a job interview?
PAGE 19 By Sandra Alexandra Local Music Spotlight: Rick Bauer Duo
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By Monica Victor
PAGE 15
Rebalancing for the Long Run
By Matthew Stewart
PAGE 16 Happy Hour Listings PAGE 23 Fitness that Fits By Mike Burdman
PAGE 29 THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE
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“There is only one thing in the world worse than being talked about, and that is not being talked about.” - Oscar Wilde
Let’s start a conversation… Sharon Levinsohn, SVP, Public Relations +1-888-901-5552
New York-Nashville-Miami-Los Angeles-Palm Beach www.hudsonhollandglobal.com
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OFF-SEASON, SHMOFF-SEASON
Tourists and snowbirds are scarce in South Florida during the summer, but that doesn’t mean the new business has to be. BY MONICA VICTOR
W
hile it snows up north, South Florida is alive with sun and fun. The ambiance is vibrant, lively, busy and the night life – electrifying. Peak season brings with it energy like no other as the sunshine state buzzes with snowbirds. Some of the locals simply blend in or steer clear of the temporary swarm of visitors seeking refuge from old man winter. It’s usually a win-win for businesses, residents and visitors. Each year about 550,000 “snowbirds” take up residence in Florida during the winter months, adding to the economic growth of the state. According to the Sun Sentinel, 500,000 snowbirds visited Broward County in 2012, spending a whopping $1 billion. That same year 150,000 visited Palm Beach County. What’s more, for every 85 guests a new job was created. It isn’t hard to tell when our temporary residents and spring breakers are here. They pack the hotels, guesthouses, stores and boutiques. The streets, highways and byways become congested, wait times at restaurants are longer than usual, the beaches, parks and malls are packed beyond capacity, and the streets are bustling. And of course, during peak season the prices on certain goods and services skyrockets. And the locals, they either refuse to pay these inflated prices or they just avoid the delays, the noise, hustle and bustle altogether. But then Memorial Day comes around and the crowds begin to thin. The birds begin to take flight back to their northern homes like New York and Canada. The locals then re-emerge and repossess their state. While some businesses mourn the migration of their temporary patrons, others thrive either because of the nature of their business or because they have always remained loyal to the locals. As the summer heat intensifies certain food establishments like frozen yogurt shops, ice cream, swimming pool maintenance, air conditioning services thrive. Reports indicate that rodents, bugs, termites and bees rear their head in the summer, pest control companies also keep busy during that time. Adding to that list are beach houses, some restaurants, summer camps, club houses, day care programs, pet sitters and pet camps (pet boarding services) and landscapers also see a surge in business as our northern neighbors head home and spring breakers head back to the classroom. While the snowbirds contribute heavily to our economy, businesses that depend on them to thrive does not have to go stale in their absence. Here’s how to market your seasonal business off-season:
Get your creative juices flowing Find out the needs of your customers and test new ideas to cater to their needs and interests.
Entice and treat the locals Offer sales and discount to the locals at much cheaper rates than you offer during the tourist season. It’s important to maintain a good relationship with the folks who are here to patronize your business all year.
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Use peak season to grow your database Keep a list of everyone who buys from you. Include past customers or people who’ve expressed interest in your business. These are new leads that may turn into loyal customers during your next season. Don’t be shy about inviting them to subscribe to your email list or your blog. Your email should include news and promotions. Make sure these email newsletters link back to your blog. It’s a good way to bring blog posts to the attention of those who aren’t really looking for news on your industry during off season. Give them offers that they can redeem for being loyal customers year round.
During and after your season ask customers for review
Use these reviews and testimonials in off-season email marketing, blog posts, on your website, and on social media. Customers may even agree to submit their pictures and videos from their experience. Be sure to ask while the experience is still fresh and they’re still reeling from it. Testimonials are very powerful; referrals are also priceless and is great way to market to off-season guests.
Hype your business year round Offer off-season discounts and early bird specials. That way, prospective clients will look forward to taking advantage of your products and your services. Be sure to keep your content fresh and current by updating regularly. Make it remarkable in a way that speaks to your audience compellingly.
Strive for Uniqueness Differentiate yourself from your competitors by creating a unique niche-market. When business is slow focus on one specific group of people that your products/service will be beneficial to. That way you will stand out and patrons who fall into that niche or category will be more inclined to return to your establishment.
Social media is not seasonal Make your mark on social media by staying social year round. Facebook, Twitter, Pinterest and Instagram are just some of the free platforms that you can use to raise the visibility of your business. Keep the momentum going. Generate interest ahead of the season with contests, discounts and customer reviews.
Your off-season doesn’t have to be off. Your customers have different needs year round so find or create ways to fulfill their needs even off peak season. THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE
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THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE
Krissy Wejebe
BUSINESS
PROFILE
South Florida’s Business News Makers and Risk Takers
O
n April 6, 2012, the fishing world lost one of its greatest ambassadors, celebrities and sportsman Jose Wejebe. On that day, Jose’s daughter Krissy lost her dear father, but also gained the responsibilities that would change her life forever. Krissy immediately took over the operations of Spanish Fly Enterprises, which includes a merchandise and equipment line and the media company that produced his television show, Spanish Fly TV. In addition to handling the existing operations of Spanish Fly Enterprises, Krissy also decided to create a non-profit in order to honor her father’s memory and continue in his footsteps of charitable work, The Jose Wejebe Spanish Fly Memorial Foundation. Throughout his life and career, Jose unselfishly donated his time, money and equipment to support countless charities including the Make-A-Wish Foundation, Cystic Fibrosis Foundation, The Marc House, Wounded Warriors, Big Brothers and Big Sisters and many others. Krissy has no plans to change her father’s vision, only to amplify the work being done and continue the charitable legacy her father left behind. In fact, in October of 2013 the Jose Wejebe Spanish Fly Memorial Foundation was recognized with Make-A-Wish Southern Florida’s prestigious “In-Kind Angel” award at the wish-granting organization’s donor appreciation event in Miami. The Foundation’s numerous contributions helped Make-A-Wish grant its 9,000th local wish earlier
that year. The Foundation arranges charters, lodging, meals, and supplies outfits for the Make-a-Wish recipients and their families. This is an example of a great cause helping a great cause, and considering they are in the fishing capital, the Keys, of the fishing capital of the U.S., Florida, its a perfect way for the Jose’s legacy to live on. To learn more about Krissy Wejebe, Jose Wejebe and to support the Foundation, go to: www.JoseWejebeFoundation.org or email Krissy at Krissy@SpanishFlyTV.com
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THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE
4 WAYS
I
TO SURVIVE THE OFF-SEASON
n our tropical paradise, seasonal businesses are faced with the challenge of generating a year’s revenue in just a few months. Running a seasonal business
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presents a particular set of challenges and opportunities that require you to think creatively, have meticulous time management, learn more about customer
needs and maintain strong financial oversight. Here are a few things to focusing on during off-season:
Start marketing efforts for next season
Off-season is a great time to organize your contact database. While season is still hot, you’ll be capturing a lot of customer leads. Set up an efficient system for following up, tracking and continually engaging the current and new customers that drive your business. Originate creative content on your company blog or other social media outlets to provide beneficial and useful information. Increase online presence, strengthen your company identity and broaden your network.
Give your business a financial checkup
Take this down time to look closely at your financials. It is critical to look at your business over time and on a regular basis. Evaluate your costs and try to reduce expenses as much as possible. Work with suppliers to establish more favorable credit terms or modify contracts.
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Take care of locals
Even if seasonal visitors take up a large portion of your business, don’t forget to cater to local patrons. Take time to get customer reviews, stories and testimonials. Word spreads quickly and could bring you even more business during the season.
Think outside the box
Generate off-season excitement; brainstorm some new marketing and customer acquisition tactics. Host a fun event, attend a new networking event, look into text promotions, create partnerships with other local businesses, give incentives for referring people to your business. Create a new product. Offering new products and services that compliment what you’re currently doing may carry you into other seasons.
START UP
THINKING BY MEGAN TIERNEY
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Awareness of your businesses cycle can allow your company the time and opportunity to create new contacts, marketing campaigns and make strategic adjustments. Such that when busy season arrives, you’ll be positioned with the staffing, infrastructure, tools, technology and logistics to meet seasonal customer demands and the loyal locals whom you’ve made fans during the off-season.
Megan is the founder of Louise & Eleanor, an online women’s accessories boutique, an advisor to a coworking space in Boca Raton and a partner in a Silicon Valley real estate investment firm. THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE
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THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE
COLLEGE GRADS
Are you sporting the right footwear for a job interview? Hiring executives are checking out your shoes more closely than you think. BY MONICA VICTOR
G
raduation season is here. Multitudes of graduates are scrambling to find work. I walked in your shoes two years ago and finding a job was not easy. But a year after making my exit from college and sending out tons of resumes, I landed my first job interview. I obsessed about everything from what to wear to the best ways to research the company. But, I didn’t think about my shoes. I was wearing a pant suit, so I didn’t think my 13-year-old closed-toe black pumps would be a problem. The heels were scruffy and lopsided, but I figured my long pants would hide their flaws. But, according to a recent survey of HR professionals, neglecting my
Continued on page 14
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Continued from page 13 shoes was a big mistake. A U.S. shoe company, Allen Edmunds, polled 1,000 job interviewers and found that 80 percent think shoes were “extremely important” in a job interview – and not just for women. Those hiring folks said 49 percent of the men they interviewed didn’t wear “appropriate shoes.” And that’s a problem. “A man’s footwear is indicative of his attention to detail, confidence and cultural fit,” they say. Apparently, job interviewers are looking at shoes as a sign of deeper things. And Chelsea Kaplan, owner of a shoe shining company – The Buffettes – agrees. “An untidy shoe can say numerous things such as – I don’t care to shine them, these are my favorite shoes, they are old, not worth the shine,” she says. “But while untidy shoes are my favorite because I love people seeing the difference a good shine can make, I don’t recommend wearing scuffed up shoes to a job interview.” While women can easily fix this problem, it might be harder for guys, many who think more about their sneakers than their dress shoes. So what’s a gentleman to do? The best advice is to stick to black and brown and go for a classic look. You don’t want to draw attention to your shoes for good or ill. Oh, and speaking of color, the color of your clothes also speaks loudly. Career Builder polled 2,099 HR professionals and they say neutrals are your best bet to a job interview. These professionals agree the safest color is navy blue which signals that you’re a team player. The second best is black which speaks leadership, gray screams logical and analytical; white sends the message that you’re organized and brown denotes you’re dependable. While green, yellow, orange and purple were associated with creativity, orange is most likely to be associated with someone who is unprofessional. So, avoid these fashion blunders that can cost you the job. Here are some other factors to consider as you go through the job hunting process: While there are some obvious factors like do your homework, dress neatly and appropriately, practice your speech and know your resume inside out, there are other subtleties that can cost you the job as well.
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For instance, long, curved or glittery nails are an absolute no-no. They can distract a colleague or customer, preventing the wearer from being heard. Many sites say keep your accessories to a minimal and Monster says accessorize with limitless mints. Bad breath can be distracting during an interview! Discard gum before the interview. Though many claim to smell success, Monster says success is scent-free and your perfume should never enter the room before you. You want to be remembered by your accomplishments, abilities and why you’re the right person for the job not your aversive scent. Hiring managers use software that targets certain key words on an applicant’s resume. If your resume is devoid of these keywords, it won’t show up in these searches. It is therefore important that you tailor your resume to fit the job for which you are applying. One more thing, some hiring executives always seem to ask the almighty and defining question, “What is your greatest weakness?” Don’t answer that. I mean answer but cleverly. It’s all part of a game to see if you’re naive enough to eliminate yourself from the competition. Monster says counter the question with a “positive weakness,” like, “I’m a very organized person, but you’d never know it from looking at my desk.” Good luck in your pursuits.
Rebalancing for the Long Run
An investment portfolio that’s kept close to its initial asset class allocation may potentially generate stronger average performance over long periods than a similar portfolio left alone.
P
hypothetical portfolios would have been rebalanced to 60/40 every time either asset class grew more than five percentage points above its target. The other portfolio would have had its allocations left unaltered regardless of market changes. At the end of April 2013, the rebalanced hypothetical reference portfolio would have produced stronger annualized returns (8.22% vs. 7.86%) and less volatility (a standard deviation of 9.24% vs. 10.63%).*
Considerations for Creating a Rebalancing Program: • Establish a baseline asset allocation. As your Financial Advisor, I can help you determine the optimal equity/fixed-income balance for expressing your investment goals and risk tolerance. • Create an allocation monitoring program. Some investors monitor their portfolios daily or weekly; others prefer only monthly or yearly reviews. Portfolios with exceptionally volatile holdings should generally be monitored more closely; investors with relatively less tolerance for risk may also want more active monitoring. • Consider the costs and benefits of different rebalancing strategies. Rebalancing activities have costs, including transaction expenses, trading costs and commissions. You may be able to manage those costs by refocusing your new investments only, rather than selling existing holdings to finance a change. In the same vein, you should set a rebalancing threshold that’s high enough to help you avoid excessive trading while still helping to limit your exposure to portfolio volatility. • Set a sell discipline. Choosing what to sell and when to sell it can be just as important as your initial commitments. Investors should consider past and future performance potential and the tax
Chart used for illustrative purposes only.
ortfolio balancing may seem like a statistical exercise. But over the past 20 years, investors who made sure their portfolio allocations remained close to target could have fared better than those who took a laissez-faire approach. Consider the results for two hypothetical portfolios allocated 60% to stocks and 40% to bonds on May 1, 1993, and set to mirror the performance of the S&P 500 (stocks) and the Barclays Aggregate (bonds). One of the
This chart illustrates the potential performance benefits of a rebalanced portfolio compared with a laissezfaire portfolio. It suggests that the benefits of rebalancing may be most apparent during times of significant market volatility and uncertainty. Each column in the chart represents the hypothetical difference in cumulative month-end net asset value between rebalanced and laissez-faire reference portfolios.
consequences of a sale before choosing particular assets to be sacrificed for rebalancing. Portfolio rebalancing can be an important component of investment management. It is also a complex endeavor with many
Both hypothetical portfolios were initially valued at $100,000 and allocated 60% to stocks mirroring the total return of the S&P 500 and 40% to bonds mirroring the total return of the Barclays Aggregate bond index. The rebalanced portfolio was brought back to a 60%/40% allocation each month one of the asset classes exceeded its target allocation by five percentage points.*
types of considerations to weigh. As your Morgan Stanley Financial Advisor, I can help you navigate among the many choices and implement a regular rebalancing strategy that suits your specific needs and circumstances.
*Sources: S&P Capital IQ; Barclays. Calculations based on month-end total return indexes covering the 20-year period ended April 30, 2013. Past performance does not assure future results. Investors cannot invest directly in any index. Index performance does not include any of the fees, commissions and taxes that might be incurred by actual investments. Asset allocation and rebalancing do not assure a profit or protect against a loss. There may be a potential tax implication when rebalancing. Please consult your tax advisor before implementing such a strategy.
Matthew Stewart is a Financial Advisor at Morgan Stanley in Boca Raton and was born and raised in Philadelphia, PA. He received his Bachelor’s degree in Finance from the College of Business Administration at the University of Pittsburgh. After earning his degree, he relocated to Florida to join an independent advisory firm as a Client Relations Manager while obtaining his Series 7 license. Matthew then moved on to join Morgan Stanley as a Financial Advisor to work with clients in helping them effectively prepare for their future. If you’d like to learn more, please contact Matthew Stewart. Article by Wealth Management Systems, Inc. and provided courtesy of Morgan Stanley Financial Advisor. The author(s) are not employees of Morgan Stanley Smith Barney LLC (“Morgan Stanley”). The opinions expressed by the authors are solely their own and do not necessarily reflect those of Morgan Stanley. The information and data in the article or publication has been obtained from sources outside of Morgan Stanley and Morgan Stanley makes no representations or guarantees as to the accuracy or completeness of information or data from sources outside of Morgan Stanley. Neither the information provided nor any opinion expressed constitutes a solicitation by Morgan Stanley with respect to the purchase or sale of any security, investment, strategy or product that may be mentioned. Morgan Stanley Financial Advisor(s) engaged the South Florida Palm Professional and Leisure magazine to feature this article. Matthew Stewart may only transact business in states where he is registered or excluded or exempted from registration www.morganstanleyfa.com/matthew.stewart. Transacting business, follow-up and individualized responses involving either effecting or attempting to effect transactions in securities, or the rendering of personalized investment advice for compensation, will not be made to persons in states where Matthew Stewart is not registered or excluded or exempt from registration. © 2013 Morgan Stanley Smith Barney LLC. Member SIPC. CRC 667607 (05/13)
561-393-2041 THEMatthew.Stewart@MorganStanley.com SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE
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HAPPY HOUR
101 Ocean Lauderdale-by-the-Sea 5 p.m. - 7 p.m. everyday All drinks half price Located in a great place for bar hopping and sun bathing on the worldfamous Lauderdale-by-the-Sea beach 101 Cantina Boca Raton 4 p.m. - 7 p.m. everyday Half-off appetizers and daily specials From three-for-one drink specials on Sundays to $5 signature quesadillas on Thursdays, 101’s daily specials are worth checking out, but first enjoy half price apps during happy hour All Stars Sports Bar and Grill Pompano Beach 4 p.m. - 7 p.m. M-Th 4 p.m. - 9 p.m. F Half off all drinks Smoker friendly with pool tables, darts and every sports television package under the sun
Aruba Beach Cafe Lauderdale-by-the-Sea 4 p.m. - 7 p.m. M-Th One dollar off well cocktails, house wine and Miller Lite drafts at the bar. Their daily drink specials (in addition to happy hour) and live music make this a beachfront favorite Bimini Boatyard Bar and Grill Fort Lauderdale 4 p.m. - 8 p.m. everyday Half off domestics, house wine and well drinks. A high quality $3 bar bites menu geared towards seafood lovers and a nice waterfront view Blue Martini Boca Raton 4 p.m. - 8 p.m. everyday Half-price drinks and discounted apps High-end lounge located in Town Center Mall with a friendly staff and phenomenal martini menu. Centrally located in Boca and a very popular hangout for professionals Cheers Food & Spirits Fort Lauderdale 4 p.m. - 8 p.m. M-F Three dollar appetizer menu and well, wine and domestic bottle specials. Play pool and the juke box until 4 a.m. Fort Lauderdale’s favorite music venue is known for turning happy hours into a happy late night
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Great places to unwind after a long day at the office.
City Pub Deerfield Beach 11 a.m. - 8 p.m. everyday All well liquor and domestic bottles only $2.50 Huge bar, great crowd and conveniently located on Federal Highway in Deerfield CJ’s Draft House Deerfield Beach 11 a.m. - 4 p.m. M-F Two-for-one drinks, and daily menu specials Tons of TVs and an early happy hour creates the perfect opportunity to enjoy their famous cheese steak for lunch or dinner, or both Duffy’s Sports Grill Boca Raton All day rveryday Two-for-one drinks (Excluding shots, pitchers, buckets, doubles and 34 oz. mugs) The newly renovated plaza made an already popular location for an afterwork drink even more popular Duffy’s Sports Grill Fort Lauderdale All day rveryday Two-for-one drinks (Excluding shots, pitchers, buckets, doubles and 34 oz. mugs) Enough TVs to satisfy every type of sports fan. Big bar and a great atmosphere The English Tap Boca Raton 4 p.m. - 7 p.m. M-Sa Half price wine, draft beer and select liquors Located in the shops of Boca, English Tap has a large outdoor bar and dinner specials starting at 5 p.m. Fritz & Franz Bierhaus Lauderdale-by-the-Sea 4 p.m. - 6 p.m. M-F 2 for 1 draft beer, wine and well drinks If you like soccer, schnitzel and beer, this is your happy hour destination. In addition to a great discounts on drafts from 4-6, they have 2 for 1 schnitzel every Sunday through Wednesday. When you throw in your favorite soccer match, you’ve got yourself a perfect evening
THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE
The Funky Buddha Lounge and Brewery Boca Raton 5 p.m. - 7 p.m. M-F $2 Buddha beer, 25% off personal pizzas, $10 hookahs and two-for-one Kava shells Not only is this a great place to get an education in craft beer, but you can get started brewing your own with a visit to their homebrew supply store Grand Tavern Delray Beach All Day M and 2 p.m. - 7 p.m. Tu-F $2.25 domestic beers, $3.50 premium beers, $3.50 house wines, $3.50 well drinks, $4.50 craft beers, $4.50 call liquors GT also features buy-one-get-onehalf-off appetizers during happy hour, so there’s not much you can’t get between the hours of 2 p.m. and 7 p.m. Tuesday through Friday and all day on Monday The Grille on Congress Boca Raton 4 p.m. - 7 p.m. M-F Wines by the glass for $5, $5 appetizers, $5 martinis Conveniently located on the corner of Congress and Yamato, this is a go-to for many T-Rex and Broken Sound area professionals Hooters Boca Raton 4 p.m. - 7 p.m. M-F Discounted drinks and appetizers menu America’s favorite place to watch the game, have a casual business conversation and enjoy some wings. Their staff is easy on the eyes as well Hooters Fort Lauderdale 4 p.m. - 7 p.m. M-F Discounted drink and appetizer menu Conveniently located on the northwest corner of Andrews and Cypress Creek, their bright orange sign shines like a beacon for beer after a hard day’s work Hot Leggz Fort Lauderdale 3:30 p.m. - 6:30 p.m. M-F Half off all bar drinks and $5 bar menu Their friendly staff is famous for service with a smile and their significant happy hour discounts make for a great place to have a drink and try their appetizers
Hot Leggz Lighthouse Point 3:30 p.m. - 6:30 p.m. M-F Half-off bar beverages and $5 bar menu Lighthouse Point’s version of Fort Lauderdale’s favorite place for seafood, burgers and beer Jazziz Nightlife Boca Raton 4 p.m. - 7 p.m. Everyday 50% off drinks, discounted appetizers Significant discounts on their famous cocktails, and the best Jazz in all three counties. Come for happy hour and stay for the entertainment. JB’s on the Beach Deerfield Beach 4 p.m. - 7 p.m. M-F Half price drink specials and $5 appetizers They feature live music during happy hour along with an ocean view, half priced drinks and a special appetizer menu. JB’s is truly what South Florida living is all about Mangos Restaurant & Lounge Fort Lauderdale 4 p.m. - 7 p.m. M-F Half price appetizers and $2 off all drinks You’ll be having so much fun at the famous Mangos you might forget that you’re enjoying world-class cuisine. Consider this your reminder Mario’s Osteria Boca Raton 11:30 a.m. -6 p.m. everyday Half off all appetizers, liquor, beer and wine by the glass at the bars One of Boca’s most elegant locations offers significant happy hour discounts for the entire day Muddy Waters Restaurant Deerfield Beach 4 p.m. - 7 p.m. everyday Half off select house wines and cocktails, $2.50 select draft pints Extended happy hour on Monday nights from 8 p.m. - close and special ‘Havoc Hour’ bar menu at the bar and high tops everyday from 4 p.m. - 7 p.m.
Nippers Boca Raton 4 p.m. - 9 p.m. Tu-F Discounts on all drinks. Ten dollar domestic and $15 import buckets. Five dollar appetizers til 7 p.m. Boca’s favorite late-night spot also has one of its best happy hours. Their free happy hour buffet on Fridays from 5 p.m. - 8 p.m. features some of Boca’s best grub money can buy. Patio Bar and Grill Deerfield Beach 4 p.m. - 7 p.m. M-F One dollar off all drinks Great atmosphere and a great ocean view. Their late night happy hour, 10 p.m. to 1 a.m. Sunday through Thursday, features $3 well drinks, domestic and imported draft beers and house wines The Pavilion Grille Boca Raton 4 p.m. - 7 p.m. Tu-F Specially priced drinks and $6 Bar menu A high-end gem in Boca inconspicuously located in an office building. Great for a private and professional dinner meeting Sandbar Delray Beach 4 p.m. - 7 p.m. M-F Half off premium well liquors, draft beer and wine and select appetizers A traditional beach bar with a great atmosphere and a few feet away from Delray’s gorgeous beach Stout Sports Bar and Grill Fort Lauderdale 4 p.m. - 7 p.m. M-F Discounts on domestic beers, select cocktails and house wines An upscale Irish sports bar with 40 HDTVs to watch while you try their 100 varieties of whiskey (*Do not try all 100 varieties of whiskey in one night) Sushigo Boca Raton 5 p.m. - 7 p.m., 9:30 p.m. - close Tu-Su Free hot sake or appetizer Enjoy Chef Joe’s world famous, award winning sushi and have a complimentary hot sake or appetizer to get the evening started
Tap 42 Fort Lauderdale 4 p.m. - 7 p.m. M-F Three dollars off all bar drinks A gorgeous establishment that uses locally grown food and has 51 craft beers on tap, just like mother nature intended Tokyo Blue Fort Lauderdale 4 p.m. - 6 p.m. T-F Half price cocktails Contemporary layout with great sushi and just a short walk away from the beach after dinner. Great place to take a date Union Delray Beach 5 p.m. - 8 p.m. Th-Sa Three-for-one cocktails, 30% off all entrees Big time discounts on some of the best food in Delray. Don’t forget to try the sushi Wishing Well Irish Pub Boca Raton 3 p.m. - 7 p.m. everyday Domestic beer $2.50, import $3.50, well $3, call $4, premium $5; two-for-one appetizers Authentic Irish fare, pool, darts and there’s an actual well in the bar. A Boca mainstay and worth a visit Yakitori Sake House Boca Raton 4:30 p.m. - 7 p.m. and 9:30 p.m. - 1:30 a.m. everyday Signature cocktails, sake, beer and wine specials, in addition to discounted sushi menu Their extensive happy hour menu and drink specials twice a night makes Yakitori a must visit Yard House Boca Raton 3 p.m. - 6 p.m. M-F and 10 p.m. - Close Su-W Discounts on all drinks and half-priced appetizers and pizzas A huge appetizer menu to chose from and a drink/beer menu that’s even bigger. Yard House is Mizner Park’s favorite sports bar and one of Boca’s best happy hours
To add your bar or restaurant to our Happy Hour Listings, email EverythingAtThePALM@gmail.com THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE
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FOR PALM READERS 4 5/01/2014
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COMING THIS SUMMER Eat | Play | Live | Local
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www.MyLocalSlice.com www.facebook.com/LocalSliceClub
DINING DIVA
By Sandra Alexandra Photos by Joe Woolf
South Florida’s finest locations to wheel, deal and expense your meal.
THE RESTAURANT:
Chef Mike Ponluang
The lobster roll
Coco Asian Bistro & Bar THE DETAILS: Coco Asian Bistro specializes in serving
authentic Thai dishes along with a succulent selection of sushi, sashimi and specialty rolls. Chef/Owner Mike Ponluang’s expansive menu features dishes created from his own recipes with high-quality ingredients. He also uses French cooking techniques in many of his dishes, which ensures that every dish truly stands out. THE OWNER: It is always important to note when the restaurant owner is in the kitchen or at the front of the house (or both). Chef Mike has an impressive resume and started cooking with his mother as a youngster in his native Thailand. Chef Mike has inspired a loyal following of local residents and visitors alike. THE AMBIANCE: This upscale yet casual restaurant marries Zen energy with warm and welcoming atmosphere. It is a relaxing spot to dine with attentive service. THE CHEF: In 1991, Chef Mike opened up Thai Pepper in Coral Springs where he specialized in cooking authentic, scrumptious Thai dishes. After an impressive 15-year run, he sold this restaurant in 2006 to open Coco Asian Bistro & Bar in a larger space in Fort Lauderdale. BTW: Talented keyboardist Rich Hurt is the in-house musician at Coco and he entertains diners on Thursday, Friday and Saturday evenings. He plays popular tunes that inspire some diners to dance. MENU STANDOUTS: There are a multitude of mouthwatering Thai dishes, but few diners can resist the lobster pad Thai, a deluxe version of this popular rice noodle dish. You can also order veggie, chicken, beef, pork or shrimp versions. The Chilean sea bass is another favorite, pan-seared and served with asparagus, Portobello mushrooms and fresh pineapple. Ditto the Ahi tuna, covered with sesame seeds, seared with sesame oil and served with fried bananas — wrapped in seaweed — and drizzled with mango curry sauce. Other favorites include Kobe beef, diver scallops, and chicken with peanut sauce. Two of the most popular sushi rolls are The Mama Roll (with tuna, shrimp tempura, masago, cream cheese and scallions) topped with strawberries, avocado and spicy mayo, and Mike’s Roll (with tuna, spinach, asparagus, avocado, tempura flakes, cucumber and kampyo) topped with sweet chilli sauce. You can order the melt-in-your mouth sushi by the piece or indulge in a swell selection that is served on a sushi boat. DECADENT DESSERTS: My favorite sweet ending
The lobster pad Thai
is the fried banana tempura, which is served with either a scoop of coconut or green tea ice cream and dressed with chocolate sauce, honey, whipped cream and strawberries. The lemongrass creme brulee and the chocolate lava truffle cake will also make you smile. THE DECOR/SEATING: Chef Mike had a feng shui expert ensure that the eatery was designed for optimal enjoyment. The dining room is serene with a swell selection of booths and tables, a cocktail bar, a sushi bar, star-shaped lighting fixtures, a wavy wall feature and a soothing wall of water. The newly renovated covered patio is filled with mod seating areas, ceiling fans, a glass fire wall, a water feature and plenty of greenery. THE LIBATIONS: There is a terrific wine list with over 100 choices from all over the world and about 20 wines by the glass. Try the Bangkok Bang Mojito, which is a kicky cocktail, thanks to spiced Thai rum, mango, mint and lime. THE FINE PRINT: Coco Asian Bistro serves lunch and dinner daily. The daily happy hour from 4 p.m. to 7 p.m. features two-for-one on house wines, Thai and domestic beer, and all drinks made with house liquor. During happy hour a selection of yummy appetizers is available at discounted prices at the bar and out on the patio. Some of these happy hour apps include fried calamari, egg rolls, crispy noodles and the JB Panko roll.
Coco Asian Bistro & Bar 1841 Cordova Road Fort Lauderdale, Fla., 33316 (954) 525-3541 THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE
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The South Florida PALM
@SFloridaPALM
INSTAGRAM @southfloridaPALM
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HIRE OUR DISTRIBUTION TEAM TO PROMOTE YOUR BUSINESS!
We distribute flyers, brochures or ANY promotional material to college campuses, events, plazas and any place we can come up with. RATES START AT $200 Email us at EverythingatthePALM@gmail.com for quotes on specific jobs 22
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FITNESS THAT
FITS
Health & Wellness for Working Men and Women
MINUTE 5 By William Hernandez
WORKOUT ROUTINE (WITHOUT EQUIPMENT)
THAT CAN PUMP YOU UP FAST
GET YOUR HEART RATE MONITOR READY:
THE MOVES:
Your goal for this five-minute cardio circuit is to perform each move for 30 seconds, doing as many reps of the move as you can. Then, between each move, either rest for the next 30 seconds or perform jumping jacks for up to 30 seconds. Then, once a minute has passed, on to the next move.
FIVE MOVES
x
ONE MINUTE PER MOVE
(and jumping jacks)
Jumping jacks Hand squads
=
Jumping lunges Pushups Crunches
ONE AWESOME WORKOUT
EVEN MORE AWESOME:
You can use this workout as a quick, five-minute routine to get your heart pumping, or you can repeat the sequence a total of five times, with a oneminute break in between circuits, for an intense half-hour sweat session. Bonus: No equipment necessary—all you need is your body.
willpower_physique THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE
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ADVERTISER GALLERY ADVERTISE HERE FOR $100 A MONTH
Caricature Artist
Available for your party or special event
Now offering DIGITAL CARICATURES! Ray Russotto (954) 570-9256
Visit www.CartoonsbyRay.com
Mizner Park - Boca Raton (561) 300-0730 Jazz stars on our stage, rock stars in our kitchen. Come visit us!
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LIVE MUSIC EVERY WEEK
Visit our site or Like our Facebook page for Band and Show Schedules www.VillageGrille.com
The Village Grille & Pump Watch ALL the
Games here!!!
4404 El Mar Dr Lauderdale-By-The-Sea
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(954) 776-5092
LOCAL MUSIC SPOTLIGHT
The family that plays together stays together. The Rick Bauer Duo has been around for over 13 years. Rick Bauer and his father Rick Bauer Sr. make up the duo, and although they’ve been playing together a lot longer than that, South Florida is where they enjoy playing the most. They’ve toured Europe, played dozens of festivals, coffee houses and hundreds of various venues but they still play regularly at their favorite South Florida watering holes like The Village Pump, Aruba Beach Cafe and Bahia Cabana. The Bauers are a musical family, if that wasn’t apparent. They play without a drummer and with no backing tracks whatsoever; their
duo-acoustic sets make happy hour even happier. You can also find the duo playing at the St. Marks Episcopal Church, located at 1750 Oakland Park Blvd., every Sunday morning, turning a typical Sunday service into a praise-driven rock fest. The diversity and resume of The Rick Bauer Duo is ever growing. Be sure to visit their website www.RickBauerDuo.com and find them on Facebook: Rick Bauer Duo. And of course, see them LIVE, here’s their current schedule, don’t count on it changing anytime soon:
Every Saturday night 9:30 p.m. -1 a.m. @ the Village Pump (Commercial Boulevard & the beach) Every Thursday night 9 p.m.-12:40 a.m. @ Aruba Beach Cafe (Commercial Boulevard & the beach) Every other Friday night 8 -11 p.m. @ Bahia Cabana (A1A north of 17th Street) THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE
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The clock is ticking... Join the Kickstarter campaign to fund our special crowd funding issue in July. It features rewards that can help your business, and will make you a part of PALM history! Time is running out, the campaign ends on June 26.
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Go to Kickstarter.com and seach The South Florida PALM - July Issue or find the link on our website, www.TheSouthFloridaPALM.com THE SOUTH FLORIDA PALM - PROFESSIONAL AND LEISURE MAGAZINE