Senior Portfolio

Page 1

Skylar Radford CONTACT ME

EDUCATION

www.skylarradford.com

Savannah College of Art and Design Atlanta

+1.304.575.1670

Bachelor of Fine Arts: Fashion Marketing & Management

Atlanta, GA

Expected graduation date: November 2016

skylar@skylarradford.com

Dean’s List Current GPA: 4.0 Overall GPA: 3.4

EXPERTISE

Clemson University 2012-2013

EXPERIENCE

Microsoft Office Suite

EVENT SUPPORT STAFF / 501 Auctions

Adobe Creative Cloud

September 2015 to May 2016

History of Fashion Fashion Aesthetics & Style Social Media Fashion Merchandising Non-Traditional Retail Visual Communication Private Label Development

VOLUNTEER Forward Arts Foundation Fashion Flea Market Event Support Staff September 2015 Pink Ribbons Foundation Belk luncheon & fashion show show Back stage assistant October 2015 Anne Barge Bridal Show Bridal & Evening wear Back Stage Assistant January 2016 Simon Fashion Now Fashion show & social Back Stage Assistant April 2016

INTERESTS Event Planning Styling Marketing & Management

501 Auctions is a company that works large events and handles all

of

the

auctioning.

I

began

working

for

501 through a

voluntary basis in which they then asked me to work other events when needed. My duties are to electronically check in and check out all guests of these events as well as help with the online bidding.

BRIDAL CONSULTANT / Bridals by Lori

January 2015 to November 2015 While working at Bridals by Lori I learned a great deal about the fashion industry and how it works. My main responsibilities were bridal appointments and fittings. I would work directly with the bride helping her find her dream dress. It was a fast pace environment which taught me to think on my toes and get the job done quickly and successfully while making everyone happy in the process. A bride is a special type of client meaning you must work to your best ability to make her and her family happy. ADMINISTRATIVE ASSISTANT / Radford & Radford

September 2010 to June 2012 – Summer Months During my summers at Radford & Radford I did a little bit of everything.

I

learned

many

secretarial

skills

as

well

as

assisting the president and accountant of the company with their own personal work load. I am thankful to have learned how to be extremely

organized

with

important

details

and

information

because it has worked to my advantage in college and other work environments.


Current Trends & Forecasting

C

urrent trends and forecasting focused on fashion and design trends in the international market. Through group discussion and analyzing current styles, designs, and materials I produced reports on my own observations of the trends and how these relate to personal design developments. Throughout this course I planned, designed, and created a five theme trend book that featured colors, fabrics, and textiles. I also featured interior deign and event planning trends throughout the book.







Digital Presentaion Techniques

D

igital presentation techniques was a studio formatted course in which I learned insudtry standard requirements. I was taught the many applications in the Adobe Suite including photoshop, illustartor, and indesign. I created my own magazine, as well as a branding package. The branding package included a logo, letterhead,business card, postcard, and envelope. This course taught me to execute digital presentation techniques required in future courses and prepared me for the industry standard.



Retail Buying simulation

R

etail buying simulation was a course in which I learned the different responsibilities of buyers’. I was taught various types of merchandising and the organizations as a means of studying the priciples, procedures, and techniques practied by the merchandisers of fashion goods in determining what assortments to buy and which resources to select. For my final project I partnered with Anna Rose Souther and Haley Leek to produce a 6 month plan and assortment plan for Tibi.





Private Label Product Development

P

rivate label product development was a course in which I learned the concepts and methods of retailers, and wholesalers create special store branded merchandise for targeted costumers. I learned the process of product development and distribution. For my final project I teamed up with Abbie Koopote in which we created a difussion line featuring Alexander Wang X Nike.







Visuals In Fashion

V

isuals in fashion exposed me to a variety of visual presentation approaches and techniques. I developed important skills that allow me to pitch ideas through the use of visuals in a more effctive manner. This course prepared me to produce projects and work for the future. During this course my classmates and I planned, designed, and created a magazine called Atlanta View. It consisted of different photoshoot aesthetics, research articles, and fashion industry interviews. Through this process I learned the value of teamwork and compromise. I was educated on etiquitte in interviews and the importance of design.





Retail Management



Global Sourcing & Import Buying



Inspiration Boards

T

hroughout my years at Savannah College of Art and Design I was taught the importance of personal aesthetic and inspiration. From day one, I learned how to layout a project by first designing an inspiration board. This gave me an idea of what I wanted out of the project or or design. I have created inspiration boards in almost every class and consider them an important resource and give an advantage to me when designing.. In the industry I plan to always create inspiration boards for projects whether it be a marketing campaign, themed event, or company design.











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