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POST SHOW REPORT 2014
14 – 16 MAY, 2014
16 MAY, 2014
KENYATTA INTERNATIONAL CONVENTION CENTRE NAIROBI, KENYA
KENYATTA INTERNATIONAL CONVENTION CENTRE NAIROBI, KENYA
“Re-Defining Hospitality Industry in East & Central Africa”
“Moving Forward With Confidence”
FURNISHING, INTERIOR DECOR & DESIGN HOSPITALITY SUPPLIES & EQUIPMENT FOOD & BEVERAGES TECHNOLOGY & SUSTAINABILITY OUTDOOR & TAILOR-MADE EXPERIENCES
w w w. k e n y a h o s p i t a l i t y t r a d e f a i r. c o m
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SUMMARY As we submit this post-show report of the 2nd Kenya Hospitality Trade Fair and the Hotel Summit East Africa, we take this opportunity to thank all our sponsors, partners, exhibitors and the hospitality industry at large for supporting the events and contributing to their success. During this time when Kenya is dealing with security concerns, the tourism industry has been highly affected, the trade fair and conference provides a pivotal platform for stakeholders to network, interact and discuss solutions to the current state of the industry. KHTF and HOSEA will continue to show the vast opportunities and interests Lucy Gacheru - Director Slujan Events
in the business of hospitality and hotels within the region. We do this by creating platforms where businesses and brands can interact and engage with the consumers at a deeper level, learn the latest trends in the industry, source new products and gain new business contacts. The trade fair, which ran from 14 - 16 May 2014, at the Kenyatta International Convention Centre, Nairobi-Kenya attracted over 3,800 industry professionals looking to gain inroads to the industry and learn from industry experts. This year the event attracted a high percentage of new exhibitors drawn from the food and beverage industry and hospitality supplies and equipment. We were very proud to premier exciting event features in the exhibitions industry. These included The Chefs Corner, The Coffee Baristas Challenge, Wine Tasting Sessions and the Bartenders and Mixologists Pavilion. I can confidently say that, even though we had our good share of challenges, KHTF and HOSEA 2014 were a success, and through all this, the Slujan Events team is working on making next year’s events even better. Our intention and reality is to make our events distinctively unique, continue to grow, bring in the right visitor profile and offer ROI. As the largest and most influential hospitality supply show in the region, we will continue to support the industry on all levels – delivering business results and promoting exchange of knowledge. We look forward to another successful show next year. Kind Regards,
Director - Slujan Events Ltd.
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VISITOR FEEDBACK
3,100 visitors from 4 countries
73%
of the visitors are involved in the purchasing decision within their company
86%
of visitors were satisfied about finding the right products
77%
of visitors were satisfied with the quality of exhibitors or brands
83% Overall, 85%
of visitors were satisfied that they obtained their objectives were satisfied with their visit to the show
Visitors by Level of Influence • • • •
Decision maker (21.65%) Influencer (20.37%) Buyer (17.03%) End user (5.2%)
Visitors by Business Activity • • • • • • • • • • • •
Publishing/Journalism (0.83%) Hotel/Resorts (21.2%) Special Event Services (1.35%) Property Developer (2.48%) Government/Public Sector (3.3%) Spa/Fitness Centre (4.01%) Facilities Mgmt (4.05%) Architectural Practice (4.81%) Restaurants/Bars/Fast Food (5.76%) Manufacturer (7.63%) Interior Designs/Decorators (10.20%) Distributor/Agent (10.46%)
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A SPECIAL THANK YOU TO OUR SPONSORS Internet Partner
Alcoholic Drinks Sponsor
Registration Area sponsor
Chefs Corner Partner
Online Payment Partner
Technology Partner
OfďŹ cial Host City Partner
Chefs Corner Supporting Sponsors
Our Strength & Experience is your Advantage
OUR PARTNERS
MEDIA PARTNERS
www.conference.co.ke
EXHIBITION WORLD UK
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KHTF 2014: PREMIER EVENT FEATURES This year’s show went all out and introduced features that have never before been experienced in the East African exhibitions industry and more specifically the hotels and hospitality industry. As we had previously stated, our intention is to give our exhibitors an all-round experience in their engagement with the visitors. Our features are interactive engaging and experiential, thus a buyer takes to their establishment a tried and tested product or equipment.
A first in the hospitality industry, in partnership with renowned celebrity chef Ali Said Mandhry, we delivered the absolute showstopper of KHTF 2014. In conjunction with leading chefs from Kenya, Chef Ali assisted by Chef Raphael, also a well-loved household name in the culinary world, took industry players through 3 days of pure culinary art in a live cooking theatre.
Some of the top chefs that participated in the Chefs Corner were:
Chef Ali L’artiste Chef Pastry
Chef Avraj Sing Panafric
Chef Dominic Keya Hilton
Chef Godfrey Ouda Stanley
Chef Don Githua Panafric
The Chefs Corner is a concept that seeks to expose quality cooking equipment in use by the chefs who are the key decision makers on what is used in their kitchens. We would like to give the purchasing managers, food and beverage managers, hotel owners, chefs and industry stakeholders, that whatever is on exhibit at the fair is the best quality for their establishments, In this environment, the opportunity arose to taste, touch, feel and use the products on exhibit as they were meant to be used, in their actual environment, by the most vaunted names in the hotels industry. Chefs Corner Sponsors:
Our Strength & Experience is your Advantage
Chef Raphael
Chef Rubia Zablon Culinary Catering co.
M Merican manufacturers of stainless steel kitchens
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We also had a live demonstration on the art of creating the perfect cocktail and the different attributes of cocktails. Conducted by the The Bar Project, and sponsored by East Africa Breweries Limited, industry experts, players and stakeholders were taken through the creativity behind cocktail creations that can be made with the inhouse drinks at their establishments. This was an opportunity for the industry to gain ideas on attracting and retaining clients and customers. SPONSORS:
Sponsored by Domaine Kenya and the International Hotel & Tourism Institute, we created a wine tasting experience that comprised of premium wines sourced from around the world. The intention of the wine tasting and etiquette sessions was to take the hoteliers through the etiquette of wine and gain knowledge on the different wines with specifities on wine age vis a vis quality, wine and food pairing, dining experiences and the essence of having quality wines in an establishment SPONSORS:
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EXCLUSIVE WHISKEYTASTING
This was a liquid experience that sought to educate and enlighten whisky enthusiasts on the need for quality alcohol and beverage in their establishments. Designed for mixologists, brewers, bartenders and sommeliers, we created a space for whisky etiquette sessions as well as tasting experiences sponsored by East Africa Breweries Limited. Taking the hoteliers through the history of whisky, it was a prime opportunity to know about whisky, learn about the vast variety of whisky brands and enlighten the visitors on the different brands housed by EABL. SPONSORS:
This was the ultimate coffee lovers and baristas delight. Coffee is one of the most loved beverages and in every hotel, restaurant or related establishment, coffee is one of the most ordered beverages. With the many faces of coffee and little enlightenment on the same, we teamed up with the best coffee brewers in East Africa and gave our visitors a behind the scenes look at fabulous coffee creations and went on a journey into coffee culture and taste. SPONSORS:
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Exhibitor Profile Hotel Directors
General Managers
F&B Directors
Financial Director
Architects
Interiors Designers
Distributors
Specifiers
Spa Directors
Spa Managers
Contractors
Fit-out Professionals
Housekeeping Managers Financial Controllers Hospitality Department Managers
Procurement Directors
Real Estate Developers
IT Managers
Consultants
Government Representatives
Chefs
Purchasing Agents & Manufacturers
Trade Associations Representatives
Engineers
40 exhibitors from 4 countries exhibited at KHTF 2014
87% of exhibitors were satisfied with the hall infrastructure Almost 80% of the exhibitors were satisfied with the quality and quantity of the product range
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Chefs Profile
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li Said Mandhry popularly known as Chef Ali L’artiste is Kenya’s Chef Representative and
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s a trained professional chef, Raphael has over the years acquired invaluable know how about
international Hall of Fame. Chef Ali is the host of
food, in and out of the kitchen working abroad and
the famed Tamu Tamu Cooking show on Ntv Kenya
here in Kenya. We are what we eat, is a phrase that
and also a Judge on the first Kenyan reality cooking
resonates closely with him, thus his passion to share
show ‘Kikwetu Supa Chef’. Chef Ali travels the
his skills and knowledge, using Kenyan ingredients
world to represent Kenyan Chefs internationally and
for Kenyan homes.
showcase African cuisine worldwide. He has been named among the top five Chefs of African cuisine
He envisions a Kenya whereby food is accorded the
by Africa style daily in South Africa. Chef Ali owns the
appreciation it deserves. This can however be achieved
L’artiste Pastry Factory in Mombasa a custom cake
through a clear understanding and knowledge of the
and pastry pick up place.
food itself, the delicate procedure involved in preparation while ensuring not only the taste and flavor’s but also
Chef Ali will be hosting the premiere Chefs Corner a
the nutrients are captured and enhanced. A vigorous
platform for chefs to showcase their culinary expertise,
campaigner and educator of the values of homemade
interact and network.
A platform under the wing of
food, Chef Raphael, understands the importance of
the Kenya Hospitality Trade Fair, the Chef’s Corner is
family bonding experience on the dinner table while
designed to celebrate our chefs and display their vast
enjoying great home meals. The Chef understands, our
talents in a most engaging and interactive live cooking
eating habits are factored into our mindsets. His objective
experience like no other witnessed in the hospitality
is to transform our perspective of good food. He firmly
industry of East & Central Africa. The professionals will in
believes that simplicity and understanding of food basics
the live environment, create great dishes and showcase
is the key for people to acquire the skills to improve,
techniques that will change the way we cook and present
appreciate and derive pleasure in cooking. Chef Raphael
dishes in our establishments.
is happiest when sharing and imparting knowledge about food and food handling skills, thus the idea behind the cooking classes he offers.
Ali Said Mandhry ‘Chef Ali L’artiste’
Website: www.chef-rapahel.com
Kenya’s Chef Representative, International Hall of Fame
Email: raphael@chef-raphael.com
Cell: +254721903280 | Twitter: @Chefalilartiste
Social media: www.facebook.com/chefraphael ,
www.chefalilartiste.com
@chefraphaelkn on Twitter,
Media Personality - Tamu Tamu Ntv & Pilipili Fm
youtube.com/ChefRaphaelKN
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EXHIBITORS AT THE TRADE FAIR
Our Strength & Experience is your Advantage
HOSPITALITY PROCUREMENT (EA)
M Merican manufacturers of stainless steel kitchens
ZEITGEIST
NJORO CANNING
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HOTEL SUMMIT EAST AFRICA The 2014 Hotel Summit East Africa took place on 16th May, 2014 at the Kenyatta International Convention Centre, Nairobi, Kenya and was the proven right conference in the right market, for the right market and at the right time. Co-located with the Kenya Hospitality Trade Fair the conference was held under the theme “Moving Forward with Confidence”. After the inaugural conference in 2013, the event is highly acclaimed by delegates for its relevant program, renowned speakers and the excellent networking opportunities it represents. The 2014 Summit this year placed a huge focus on the state of the global and regional hotel industry. Relying on research figures and trends from the year 2013, the conference, gauged the regions’ economic outlook with a focus on economic recovery, talent management, finance and capacity building, as well as the effects of the state of security in the region with a direct reflection on investment opportunities and tourist numbers. Geared towards enlightening the C-level delegates, HOSEA 2014 sought to leverage on the positive outlook of East Africa as an investment hub and a business destination for many corporates and brands looking to expand into Africa. The high impact conference began with a presentation by Mr. David Harper, Head of Property Services at Hotel Partners Africa, on the State of Global & Regional Hotel Industry. The high level presentation discussed the current hotel industry fundamentals such as the development pipeline, occupancy, Average Daily Rates (ADR) and Revenue per Available Room (RevPAR). The conference was moderated by renowned media expert Mr. Topi Lyambila and key note speakers at the conference included Muriithi Ndegwa - Kenya Tourism Board and Anna Othoro - Nairobi City County. Other key speakers were, Mr. Stuart Cook - Protea Hotels Uganda, Mr. Tim Harlech-Jones - ExtraBold SA, Catherine Gachie - Barefoot Consulting, Prof. Dr. Wolfgang Thome - ETurbo News, Lasse Ristolainen Sub Saharan Africa, Hilton Worldwide, Charles Otwori - KETEMWA Human Capital & Business Advisors, Mr. Wayne Troughton - HTI Consulting, Eran Feinstein – 3G DirectPay Ltd, Neddy Munyasi – Safaricom Ltd, Cyprian Kabbis – SGS Kenya, John Paul Onyango – Great Lakes University, Joy Goopio – Strathmore Univeristy, Nimish Hadole – Agency Africa Interactive, Juan Torres – Amadeus East Africa - among other speakers drawn from the industry.
80 25 Renowned Speakers
Delegates
11 Market Relevant Topics
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Summit Agenda • State of Global & Regional Hotel Industry • Economic Growth in the Industry • Technology: Driver of Change & Innovation in the Industry • Workplace and Food Safety Standards in Hotels • Securing Finance for Hotels • Human Resources and Capacity Building • Budget Hotels vs 5 Star Hotels • Trends in Architecture & Hotel Designs • Building and Operating Green Hotels • Growing the Domestic and Regional Market • Feasibility Studies & Market Research Sponsors
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MEDIA PARTNERS
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QUOTES
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IBRAHIM OMOLO –MINISTRY OF EAC, COMMERCE & TOURISM This is a worthy platform for the industry. The competition is high and this is a good place to understand the economic strength of industry players and explore the various investments. Our ministry is glad to support such worthwhile initiatives.
MOEZ MANJI – MANAGING DIRECTOR, BENHAM INTERNATIONAL We have found KHTF to be very effective. We got a good number of enquiries that converted to very good sales in Kenya and in the neighbouring states. This fair makes hoteliers aware of what is in the market and it is good to be seen.
IVY KARIUKI – SALES & MARKETING CO-ORDINATOR, NOMADIC TENTS This being our 2nd time participating and sponsoring the show, we are confident in the trade fair. Trends keep changing and platforms like these held Nomadic Tents keep up. We have gained new contacts which we are very hopeful will generate sales and market penetration.
CHEF ALI – L’ARTISTE PASTRY FACTORY This is a very good initiative and a brilliant idea that I support and seeks to promote Kenyan Chefs and their establishments at large. The industry is growing and we cannot afford to be left behind. The introduction of interactive sessions in the exhibitions industry goes to show that Kenya has a lot to offer in the hotel industry. We got to have very good and intense discussions with key stakeholders in the industry and this was a huge plus for the chefs.
CHEF RAPHAEL This is a very noble platform for the chefs as it seeks to showcase their skills and talent. In this kind of environment the hotel owners and influencers get to interact with the most important person in the hotel – the Chef. We have been able to interact with the hotel owners and managers, answered their concerns and we think this is a platform we are happy to be part of. JAYESH SHAH – MANAGING DIRECTOR, OSHWAL WHOLESALERS There is a lot of potential in the market and many upcoming hotels are always looking for new innovations and products. This is why Oshwal Wholesalers is here at KHTF 2014 and we are glad to sponsor the Chefs Corner, a platform to promote our cooking range of equipment.
MURIITHI NDEGWA- KENYA TOURISM BOARD Our tourism and hospitality sector is facing immense challenges but our message remains one of hope – hope that this sector will rise again soon. We are keen on diversifying our tourism products and this trade fair and conference form part of the products that will yield the positive results in the growth of the industry. This is timely and important.
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ANNA OTHORO – NAIROBI CITY COUNTY This is the best time to be in Kenya. The investment opportunities are immense across all the 47 county’s. We are the only country in Africa where tourists stay connected 24 hours across the whole country. Exhibitors, partners and visitors to KHTF 2014 and HOSEA – you are in the right company.
DAVID HARPER – HOTEL PARTNERS AFRICA Tourists are happy to come to Kenya, Africa is doing very well as an investment and travel destination and we are happy to invest in the continent. CHRISTINE MUINDI – SMOOTHTEL & DATA SOLUTIONS We are glad to be Technology Partner of KHTF & HOSEA 2014 and we hope to continue with this beneficial partnership. We use these platforms to educate the sector on technology products at a personal level.
ERAN FEINSTEIN – MANAGING DIRECTOR, 3G DIRECTPAY LIMITED More hoteliers and travel agents need to know about this event. We fully support KHTF & HOSEA and we are excited to see the uptake on our Online Payment Services within the hotel, travel and hospitality industry. This is an event that has a lot of potential and we support it fully.
KARIUKI MUKII – EAST AFRICA BREWERIES LTD. We are happy to be part of this event that has a deeper level of interaction with a targeted market.
SOJAS LUDENYO – SAFARICOM LTD. We see this avenue as a way to educate our customers and the industry at large on the various business products that Safaricom has to offer. We are showcasing specific products tailored for the business owner in the hotel and hospitality industry and this is also a platform to show the people the diverse products Safaricom has.
EVANS ODUNDO – BIDCO OIL REFINERIES Being at this event, we have gained many ideas, met with the relevant consumers and business clients, generated leads and we feel that this is a very positive platform for us. We need more trade fairs like these in East Africa.
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See you next year! 27th – 29th AUG 2015 Nairobi-Kenya To book a place at KHTF EXPO 2015, please contact:
Tel: +254 714 33 22 11 +254 20 267 1 625
E-mail: info@slujan-events.com
“CLOCK IN EARLY”
East and Central Africa’s Largest Food & Hospitality Industry Event