Thefolio

PORTFOLIO Communication Design

Sorasit Mahayot 1570801827

COPERATE IDENTITY

Coperate Identity Haus 23 Condo Ratchada â&#x20AC;&#x201C; Ladphrao is the ultimate location to travel to the heart of the city as well as to the suburbs with relative ease. Distinctive Jenga design

5

C: M: Y: K:

PANTONE 1815C

031 092 082 035

% % % %

PANTONE 4645C

C: M: Y: K:

028 052 071 008

% % % %

PANTONE 400C

C: M: Y: K:

023 021 026 000

% % % %

5.5x

6.75x

Vertical

1x 1x

Vertical

= 1x = 1x

5.5x

1x

5.5x

Horizontal 6.75x

= 1x

Horizontal = 1x

Coperate

e Identity

6

DB Helvethaica X (75 Bold)

DB Helvethaica X (55 Regular)

abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ " # $ % & ' } ( ) * + , - . / 0 1 2 3 5 6 7 8 9 : ; < = ? A B C D E F G H 0123456789

abcdefghijklmnopqrstuvwxyz abcdefghijklmnopqrstuvwxyz g ! " # $ % & ' ) + , - . / 0 1 2 0123456789

7

Cop Coperate

entity Identity

3000 3000

2293 2293 2000 2000 1500 1500 1000 1000 500

500

1112.5 1112.5

Exterior Sign Exterior Sign

292.5

157.5

Project Project Name SignName Sign

Scale 1:25@A1 Scale 1:25@A1

In-Out Sign In-Out Sign

4000 4000

3125 3125 3000 3000

2.10m

2287 2287

2.10m

Height Limited Sign Height Limited Sign

2000 2000 1850 1850 1750 1750

8

1250 1250 1150 1150 1000 1000

1125

487.5

Way-Finding Sign Way-Finding Sign

487.5

2150

157.5

Floor Number Floor Number

157.5 Parking &Parking Trafic & Trafic Scale 1:25@A1 Scale 1:25@A1

3000 3000 2750 2750 2325 2325 2000 1925 1750 1675

2000 1925 1750 1675

1400 1400 1250 1250 1000 1000 400 317

Blade SignBlade Sign

1 0 0 9 / 8 7

หองทงิ ขยะ

GARBAGE ROOM GARBAGE ROOM

12B2-13 11D1-12 12A1-1 12C1-2 12C3-3 12BL3-4 12BL4-5

12BL8-6 12BL6-7 12BL9-8 12BL10-9 12BL11-10 12BL11-11

12B2-13 11D1-12 12A1-1 12C1-2 12C3-3 12BL3-4 12BL4-5

4

4 12BL8-6 12BL6-7 12BL9-8 12BL10-9 12BL11-10 12BL11-11

2

400 317 LockerSign Number Sign Locker Number

365 365 Room Number Room Number

742.5 742.5 Room SignRoom Sign

520 520 Sign DirectionalDirectional Sign

300

867.5

187.5

Interior Sign Interior Sign Scale 1:25@A1 Scale 1:25@A1

8

EDITORIAL

Magazine

11

Edito

orial

12

STUDIO - Creative Magazine Issue of Sagmeister & Walsh

ILLUSTRATION

Character Design Character Design

19 19

L u c k yL -uHc ak py p i fpe y L i f e - Hy aL p

Luck Happylife Luck Happylife Kingdom of Lucky Happylife Character, He’sHe’s live live in “Agharta” is a is underworld city.city. Kingdom of Lucky Happylife Character, in “Agharta” a underworld But But theythey havehave a sun andand treetree like like on the a sun on ground. the ground.

IllustrIIll

nration

Sticker Line Sticker Line Luck Happylife Luck Happylife A primitive creature Unknown species that that night. A primitive creature Unknown species night. His His ancestors Bless the Meteor RainRain But But the meteor shower. ancestors Bless the Meteor the meteor shower. The The destruction of the caused the extinction of the era.era. destruction of world the world caused the extinction of dinosaur the dinosaur But But the blessings of the Make a miracle survivor. the blessings of ancestors. the ancestors. Make a miracle survivor. AndAnd livedlived underground andand builtbuilt a geothermal city city called Agharta. underground a geothermal called Agharta. The The character will look bright, happy andand lucky as Luck Happylife. character will look bright, happy lucky as Luck Happylife.

20 20

Illustration 360 Illustration 360

21 21

Laputa Laputa Reallity virtual world. As ifAs you stand looking at Laputa andand cancan see see 360360 degrees. Reallity virtual world. if you stand looking at Laputa degrees.

IllustrIl

nration

Motion Graphic Motion Graphic Laputa Laputa Motion looping fromfrom music “Room39 - Restart” Motion looping music “Room39 - Restart”

22 22

Motion Motio

23

WOW Sound Motion from word wow and wow sound like underwater in the summer.

IllustrIl

Graphic Graphic

n ration

24

Safty Bike Telling about element of bicycle but if you ride too fast you must have accident.

PACKAGING

Packaging Packaging PHILIPS PHILIPS Concept Shine under the sea. Inspiration fromfrom jellyjelly fish fish Concept Shine under the sea. Inspiration andand this this package can can keep used bulbs. Because used bulbs package keep used bulbs. Because used bulbs dangerous waste. AndAnd can can mark that that used. dangerous waste. mark used.

31 31

Packa Pa

(หน อยเป นเซนติเมตร) (หน อยเป นเซนติเมตร)

4.6 4.12

4.12

3.25

4.6

4.6 3.25

11

28.45

3.25

4.6 3.25

4.12

6.5

4.5

6.5

4.37 19.5

4.12

4.6

18

4.37 19.5 6.5

LED

CFLi

GLS

USED

4.37

8

75%

6.5

4.37

3

6.5

3

4.6

4.12

18

6.5 www.Philips.com

4.37

6.5

9W E27 220-240V 9W E27 220-240V 806 lumen 806 lumen Philips LEDbulb Philips LEDbulb

USED

6.5

8

www.Philips.com

Made in China Made in China © Philips Lighting Holding © Philips Lighting Holding B.V.2016 B.V.2016

75%

011

1.4

4.37

6.5

Used light bulbs

LED to discarded paper collar that had been put into the purchase. Wrapped with several layers of paper or newspaper to prevent tube breakage.

Pull out the front paper The symbol for "light use".

Used light bulbs

LED to discarded paper collar that had been put into the purchase. Wrapped with several layers of paper or newspaper to prevent tube breakage.

Pull out the front paper The symbol for "light use".

g ageing

TEMPLATE : : TEMPLATE

Not Dimmable Tidak bisa diredup/terangkan

Use in open fitting hanya untuk digunakan dalam rumah lampu terbuka

For Indoor Use Hanya untuk penggunaan dalam ruangan

diredup/terangkan

Use in > 3” diameter down light digunakan pada rumah lampu dengan diameter >3”

Use in open fitting hanya untuk digunakan dalam rumah lampu terbuka

Not Dimmable Tidak bisa

6.5

9W E27 220-240V 9W E27 220-240V 806 lumen 806 lumen Philips LEDbulb Philips LEDbulb

For Indoor Use Hanya untuk penggunaan dalam ruangan

4.12

4.6

Use in > 3” diameter down light digunakan pada rumah lampu dengan diameter >3”

LED LED

9 9 w

w

Side View Side View

6500K-No UV/IR

cool daylight

LED

cool daylight

LED9w

CFLi

8w

CFLi14w 11w

GLS

40w

GLS 60w

9w

20w 17w 8w

23w

11w

14w

20w

100w

60w

011

Last up to 15 years Last up to 15 years 85% energy saving85% energy saving

23w

17w

100w 40w 80w

80w

75%

Cool daylight Cool daylight

32 32

-No visible fickering -No visible fickering -No UV/IR -Light all around -Light all around

6500K

28.5 11

4.6

4.12

75%

011

Distrubyted by: Distrubyted by: Philips Ekectronics and Lighting Inc. Philips Ekectronics and Lighting Inc. 10th floor, Sun Life Centre 5thfloor, Avenue 10th Sun corner Life Centre 5th Avenue corner Rizal Drive, Bonifacio Global Rizal City, Drive, Bonifacio Global City, 1634, taguig City, Philippines 1634, taguig City, Philippines Tel: (+63 2) 465-1111 (within Metro Tel: (+63 2) Manila) 465-1111 (within Metro Manila) 1-800-10-4651111 (outside Metro Manila) (outside Metro Manila) 1-800-10-4651111

www.Philips.com www.Philips.com Made in China Made in China © Philips Lighting Holding © Philips Lighting Holding B.V.2016 B.V.2016

Front ViewFront View

Open Open

Package Package

Back View Back View

Used Used

On Shelves On Shelves

INTERNSHIP

Siam Park Bottle & Logo

Play Story Logo

White Swan Logo

Icon 01

Icon 02

Icon 03

Icon 04

Museum Siam Back drop

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