SKI FREE SUNDAYS HOWELSEN HILL SKI AREA
2018-2019
SPONSOR GUIDE
2018-2019 SKI FREE SUNDAYS SPONSORSHIP OPPORTUNITIES For the fourth consecutive season, the City of Steamboat Springs and Howelsen Hill Ski Area will offer residents and visitors the unique opportunity to ski for FREE on Sundays throughout the 2018-2019 ski season. Ski Free Sundays at historic Howelsen Hill, provide a unique marketing opportunity for businesses looking to connect with consumers and the local community. Our sponsorship packages include a variety of high profile promotional opportunities, and we can work with you to develop a package that maximizes your exposure, and meets your business goals and budget.
BENEFITS AT-A-GLANCE
SPONSORSHIP BENEFITS SPONSOR EXCLUSIVITY PRE-EVENT RECOGNITION SOCIAL MEDIA PROMOTION SPONSOR RECOGNITION & TAGS ON ALL SKI FREE SUNDAY SOCIAL MEDIA POSTS
PROMOTIONAL MATERIALS
LOGO INCLUSION / SPONSOR RECOGNITION IN ALL COLLATERAL & PROMOTIONAL ITEMS
WEBSITE PRESENCE
LOGO INCLUSION / SPONSOR RECOGNITION ON STEAMBOATSPRINGS.NET WEBSITE
RADIO PROMOS
SPONSOR RECOGNITION ON ALL SKI FREE SUNDAY RADIO PROMOS (15 WEEKS)
PRINT ADVERTISEMENTS
LOGO INCLUSION / SPONSOR RECOGNITION IN ALL SKI FREE SUNDAY PRINT ADS
ONLINE EVENT CALENDAR
LOGO INCLUSION / SPONSOR RECOGNITION IN ONLINE EVENT CALENDAR
CITY PAGE ADVERTISEMENT
LOGO INCLUSION / SPONSOR RECOGNITION IN THE STEAMBOAT TODAY CITY PAGE AD
AT-EVENT RECOGNITION ON-SITE PRESENCE
OPPORTUNITY TO SET UP TENT/TABLE ON-SITE AT ALL SKI FREE SUNDAY EVENTS
LIVE ANNOUNCEMENTS
SPONSOR RECOGNITION VIA LIVE EMCEE ANNOUNCEMENTS AT ALL 15 SKI FREE EVENTS
SPONSOR BANNER
LOGO INCLUSION ON TWO (2) SKI FREE SUNDAY SPONSOR BANNERS
POST-EVENT RECOGNITION THANK YOU ADVERTISEMENT
LOGO INCLUSION IN ALL SKI FREE SUNDAY END-OF-SEASON “THANK YOU” ADS
PRESENTING SUPPORTING SINGLE DAY SPONSOR SPONSOR SPONSOR $10,000
$2,500
$250
EXCLUSIVE ONE (1) SPONSOR
NON-EXCLUSIVE UNLIMITED SPONSORS
NON-EXCLUSIVE UNLIMITED SPONSORS
2018-2019 SKI FREE SUNDAYS ADDITIONAL PACKAGE DETAILS PRESENTING SPONSOR COST: $10,000 EXCLUSIVITY: Exclusive to One (1) Sponsor ASSETS INCLUDED: Logo inclusion or sponsor recognition on all Ski Free Sunday collateral and promotional materials (event posters, flyers, media releases, etc.) Presenting sponsor recognition on all Ski Free Sunday radio promotions Logo inclusion or presenting sponsor recognition on all Ski Free Sunday print advertisements (one ad weekly in the Steamboat Today and one ad monthly Valley Voice from Dec - March) Logo inclusion and presenting sponsor recognition on the City of Steamboat Springs website (Howelsen Hill Ski Area and Ski Free Sunday specific pages) Logo inclusion or presenting sponsor recognition on the City of Steamboat Springs online calendar at steamboatsprings.net Logo inclusion or presenting sponsor recognition on the City Page, published bi-weekly in the Steamboat Today newspaper Sponsor recognition and tags on all Ski Free Sunday social media posts (minimum of one post per week across multiple social media platforms (Facebook, Twitter, Instagram) and pages (City of Steamboat Springs, City of Steamboat Springs Parks & Recreation, and Howelsen Hill) Business or organization logo/title printed prominently on two Ski Free Sunday sponsor banners located onsite at Howelsen Hill Sponsor recognition onsite via live emcee announcements at each Ski Free Sunday event Opportunity to set up a tent/table onsite at Ski Free Sunday events (December – March) and distribute promotional materials, provide demos, etc. Logo inclusion and presenting sponsor recognition in post-event “Thank You” ad in the Valley Voice and Steamboat Today publications (one ad per publication)
SUPPORTING SPONSOR
COST: $2,500 EXCLUSIVITY: Non-Exclusive | Unlimited Number of Sponsors ASSETS INCLUDED:
Logo inclusion or sponsor recognition on all Ski Free Sunday collateral and promotional materials (event posters, flyers, media releases, etc.) Logo inclusion and presenting sponsor recognition on the City of Steamboat Springs website (Howelsen Hill Ski Area and Ski Free Sunday specific pages) Sponsor recognition and tags on all Ski Free Sunday social media posts (minimum of one post per week across multiple social media platforms (Facebook, Twitter, Instagram) and pages (City of Steamboat Springs, City of Steamboat Springs Parks & Recreation, and Howelsen Hill) Business or organization logo/title printed prominently on two Ski Free Sunday sponsor banners located onsite at Howelsen Hill Sponsor recognition onsite via live emcee announcements at each Ski Free Sunday event Opportunity to set up a tent/table onsite at Ski Free Sunday events (December – March) and distribute promotional materials, provide demos, etc. Logo inclusion and presenting sponsor recognition in post-event “Thank You” ad in the Valley Voice and Steamboat Today publications (one ad per publication)
SKI FREE SUNDAYS
HIGHLIGHTS & STATS
WIDELY RECOGNIZED EVENT - 4 Years and Counting! TRUE COMMUNITY EVENT - 64% are Yampa Valley Locals! STRONG VISITOR APPEAL 19% Colorado Attendance (Outside of Yampa Valley) 16% Out-of-State Attendance 1% International Attendance SOLID ATTENDANCE Over 8,000+ Participants in 2017-2018 (Across 13 Events) Largest Attendance: 1,023 on President’s Weekend) EXTENDED EXPOSURE - 15 Events Over 3.5 Months Two (2) Ski Free Sunday Events Schedule for 2018-2019 DIVERSE AUDIENCE - Youth | Adult | Families STRONG PROMOTIONAL MIX Onsite | Online | Print | Radio | Social Media
2018/2019
SPONSORSHIP
SPONSORSHIP LEVEL
AGREEMENT CONTACT
PRESENTING SPONSOR - $10,000
EMILY HINES EHINES@STEAMBOATSPRINGS.NET 970-871-7031
SUPPORTING SPONSOR - $2,500 SINGLE DAY / PROMOTIONAL SPONSOR - $250 # OF DAYS AMOUNT PAID $
Cash: __________ Check: __________
FOR MORE INFORMATION OR TO BECOME A SKI FREE SUNDAYS SPONSOR, PLEASE CONTACT:
NOTES/DETAILS:
CC#: _______________________________________________ Exp. Date: _____ / _____ CVV (Security Digits): _________ Signature: ___________________________________________ Staff Initials: _________ Date: __________ BUSINESS NAME:
CITY REPRESENTATIVE:
BUSINESS REP. NAME:
CITY REP. POSITION:
SIGNATURE:
SIGNATURE:
DATE:
DATE: BY SIGNING, ALL PARTIES AGREE TO THE SPONSORSHIP PACKAGE AS LISTED IN THE 2018-2019 SPONSORSHIP OPPORTUNITIES AND/OR THE DETAILS OF THE AGREEMENT OUTLINED ABOVE.