Swiss Cooperation Office of the Embassy of Switzerland in Mongolia Swiss Agency for Development and Cooperation - SDC
Promoting locally embedded value chains Green Gold Project 12 April 2016
Swiss Cooperation Office of the Embassy of Switzerland in Mongolia Swiss Agency for Development and Cooperation - SDC
Content • Linking sustainable rangeland management practices with economic incentives • Collective marketing among herder households • Traceability and quality control
Name of the Presenter | Subtitle Title of the presenter
2
Swiss Cooperation Office of the Embassy of Switzerland in Mongolia Swiss Agency for Development and Cooperation - SDC
Rangeland & Economic incentives
Name of the Presenter | Subtitle Title of the presenter
3
Swiss Cooperation Office of the Embassy of Switzerland in Mongolia Swiss Agency for Development and Cooperation - SDC
Name of the Presenter | Subtitle Title of the presenter
4
Swiss Cooperation Office of the Embassy of Switzerland in Mongolia Swiss Agency for Development and Cooperation - SDC
Name of the Presenter | Subtitle Title of the presenter
5
Swiss Cooperation Office of the Embassy of Switzerland in Mongolia Swiss Agency for Development and Cooperation - SDC
Name of the Presenter | Subtitle Title of the presenter
6
Swiss Cooperation Office of the Embassy of Switzerland in Mongolia Swiss Agency for Development and Cooperation - SDC
Processing company
Aimag PUG (NGO)
Аймгийн дундын хоршоо
Soum cooperatives
Soum PUG (NGO)
Collect live animals
PUGs
Collect live animals
Khot ail
Khot ail
Khot ail
Herder
PUGs
livestock
Herder Name of the Presenter | Subtitle Herder
Title of the presenter
Collect & Sales
Herder
Herder
Herder
Rangeland use agreement - Rangeland health - Ecological carrying capacity - Current stocking rate - Plan to reduce for 5-15 years
Herder
7
Collective marketing among herder households Rangeland
Business/economics
Governance/PPP
Aimag Federation of APUGs
7
7 Second level coops
Cooperation agreement
Soum Association of PUGs
96
63 Primary level coops
Pasture User Groups of HHs
Soum sustainable development program
1100
Herder households
33000
Rangeland use agreement
Herders/PUGs
• RUA • Rangeland health • Animal welfare • Animal health • Raw material quality
Primary coops/APUGs
Second coops/AFAPUGs
Processing companies
Marketing /sales
• Contracts with HHs • Raw material collection • Quality control • Storage • Transport • Distribution of premium • Relevant services to HHs
• Quality control • Primary processing • Packaging • Storage • Transport • Negotiation with buyers
• Design • Processing • Quality control • Feedback • Branding • Promotion • Marketing • Etc.,
• Branding • Awareness raising • Independent quality control • Certification • Etc.,
Swiss Cooperation Office of the Embassy of Switzerland in Mongolia Swiss Agency for Development and Cooperation - SDC
Thank you for your kind attention!
Name of the Presenter | Subtitle Title of the presenter
10