APRIL-JUNE 2013
The latest
products & trends
in visual merchandising and decoratives
GROWING PAINS
7
tips for managing in these changing times
Fitout projects from around Australia
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CONTENTS
Interior Fitout is the official publication of the Australian Shop and Office Fitting Industry Association Limited. Published by The Intermedia Group Pty Ltd, 41 Bridge Road, Glebe, NSW 2037 Australia, Telephone 02 9660 2113, Fax 02 9660 4419, On behalf of The Australian Shop and Office Fitting Industry Association, PO Box 251, Woy Woy, NSW 2256 Telephone 02 4342 5505, Fax 02 4342 5579, Email national_office@asofia.com.au, Web www.shopfittingassociation.com.au Publisher Mark Kuban Managing Director Simon Grover Editor Marion Gerritsen Sales Manager Kelly Wintle Production Catherine Murden Head Of Circulation Chris Blacklock Graphic Design Alyssa Coundouris Print Post Approved 100008115, ISSN 1328-5122. Subscriptions, one year’s subscription to Interior Fitout (SIX issues) is $40.00, postage paid within Australia. Additional copies may be obtained by contacting the publisher. Overseas subscription rates on application. Call 1800 651 422 to subscribe.
This publication is published by The Intermedia Group
04
Pty Ltd (the “Publisher”). Materials in this publication have
president’s notes
been created by a variety of different entities and, to the
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DISCLAIMER
extent permitted by law, the Publisher accepts no liability for materials created by others. All materials should be considered protected by Australian and international intellectual property laws. Unless you are authorised by law or the copyright owner to do so, you may not copy any of the materials. The mention of a product or service, person or
news
10 project reviews
company in this publication does not indicate the
D’Fine Creative,
Publisher’s endorsement. The views expressed in this
The Seatery,
publication do not necessarily represent the opinion of the
Kingman Visual,
Publisher, its agents, company officers or employees. Any
3fold Resources,
use of the information contained in this publication is at the sole risk of the person using that information. The user should make independent enquiries as to the accuracy of the information before relying on that information. All express or implied terms, conditions, warranties, statements, assurances and representations in relation to
Capri Equip
20 finance
the Publisher, its publications and its services are expressly
7 tips for managing
excluded save for those conditions and warranties which
in this difficult
must be implied under the laws of any State of Australia or
environment
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FITOUT
president’s notes For those discerning or perhaps studious enough to note, you may have registered a change in the head filling the space at the top, or bottom of this dissertation. Well by way of explanation you read this preamble with a simmering wonder now a bubbling realisation and come to the conclusion that they have handed the metaphorical keys of the asylum to the inmate. Yes ladies and gentlemen, I am indeed now ensconced in the chair at the head of the table. For those unfamiliar, my name is Darren Doggett. I am a Victorian based member and have been involved with our association in a state and national council capacity for some time now. Despite the levity of my intro I am genuinely proud and feel immensely privileged to be entrusted for this short time as custodian of this position. On behalf of our association I would like to convey our sincerest appreciation and thanks to our outgoing national president, Craig Watkinson. He has demonstrated throughout an unparalleled level of consideration and passion for our industry harnessed within a perceptive and thoughtful style. On behalf of the association we sincerely wish Craig and his family all the very best in the future and look forward to his ongoing involvement as a statesmen of our clan. Now to business. We’re a quarter of the way through the year, and many of us still share the same concerns about the strength of the industry. However, with interest rates at an all-time low, our economy is in a good position for future investment and there are emerging signs of a recovery in consumer confidence that invariably improves business confidence. So we, as an industry collective, need to remain positive and commit to what we do best and be ready to take advantage of this turnaround. Success is achieved with a leadership and management commitment and application to the fundamentals of sound business principals. It is also enriched by innovative thought and practice. We’re seeing it every day within our global economy. Without being brand centric, I point to Apple as an organisation that embraces these philosophies and is representative of the rationale and style of our world’s best organisations. As national president of ASOFIA, I know that our association is focused on delivering on this ambition. A group of dedicated representatives of your association meets twice a year with the sole aim of developing a better organisation for our members. However, as with any large organisation, the requirements of each individual member can vary dramatically and often. Soon we will be sending out a small survey asking all members to answer various questions about our industry and their current working environment. These responses will in turn help us as an organisation determine what you think we do well and what other areas we should be working on, to provide each member with all the tools, research and information necessary to get ahead. Further to this, please feel free to discuss any issues you may have with me, your local state committee or national representatives. We will only succeed as an association if we have the involvement of our members. I look forward to catching up with as many members as possible over the coming year, through the various functions that the association holds, including our national conference in October. Happy reading. Darren Doggett ASOFIA national president
news
Broadway Shopping Centre takes the number one spot Mirvac’s Broadway Shopping Centre has ranked number 1 in Shopping Centre News Big Guns Awards 2013 for annual turnover per square metre. Broadway took out the number 1 spot in the MAT/m2 category with $10,390/m2, an increase of 5.7 per cent on the back of a 4.25 per cent increase in MAT ($412.3 million), and one of only two Big Guns in Australia to beat the $10,000/m2 mark, the other being Westfield Bondi Junction with $10,016/m2. Since 2009, Broadway has been Australia’s second most productive shopping centre measured by MAT/m2 for a centre over 45,000square metres. The move to number one follows the successful
to as a soft retailing environment,” Susan
“We’re very proud to be able to
launch of the centre’s Be You Rebranding
MacDonald, general manager retail for
provide our customers with one of the
last October and the addition of brands
Mirvac Property Trust says. “Comparing
best retail destinations in the country,”
to their retail mix with stores including the
December 2012’s monthly performance
Adeline Chin, senior marketing
Apple Store, JB Hi-Fi, Nike, Peter Alexander,
versus December 2011, the centre sales
manager of Broadway says. “We
Politix, Oxford, Lorna Jane, Pandora and T2.
increased by over 13 per cent.”
consider our customers throughout every
Broadway expects its growth to be
“It is evident that the results of the
facet of delivery and ensure we provide
remixing, rebranding, and innovative
much stronger in 2013 if the December
an environment that appeals, engages
marketing initiatives Broadway has
sales are any guide. Total traffic
and fulfils their needs. Broadway
implemented have delivered consistently
continues to increase with two per cent
Shopping Centre will continue to evolve
strong results in what is constantly referred
growth to sit at 13.7 million annual visits.
along with its customers.”
Viridian launches 2013 Architectural Glass Specifiers’ Guide Viridian has launched its 2013
Offering comprehensive glazing
Architectural Glass Specifiers’ Guide. This
solutions to building design professionals,
year’s version of the guide sees hundreds
the 2013 Architectural Glass Specifiers’
of updates to the 2012 edition, including
Guide provides a broad range of
information on the latest Viridian products.
information relating to glass types, sizes,
Recognised as a key reference point for designers, architects and specifiers the 2013 guide outlines information on essential
properties, behaviours and configurations in Viridian’s extensive product range. In addition to profiling the latest
glazing considerations. It also includes
innovative products, many of the key
updated BCA compliance information,
decisions that need to be considered in the
updated performance data and highlights
selection of glass in facades, interiors and
recent changes in industry codes,
glazing systems are also listed.
regulations and production capabilities.
“Viridian is pleased to be launching the 2013 Architectural
information on the latest Viridian products,
Glass Specifiers’ Guide,
including the recently launched ArtGlass,
providing architects,
ComfortHush and AssaultGuard Ultra.
designers and specifiers
“The guide is an invaluable resource
with essential information
for industry professionals who are working
on the latest in glass
to achieve BCA standards. There have
design,” explains
been significant developments in industry
Viridian’s general
regulations within the last year and the
manager of marketing
guide offers advice to industry professionals
Lachlan Austin.
on how to meet the newest industry codes,”
“The Architectural Glass Specifiers’ Guide
Lachlan adds. The 2013 edition of the Viridian
offers a comprehensive
Architectural Glass Specifiers’ Guide can
outline of the best options
be downloaded from the Viridian website
in glass design as well as
http://glassguide.viridianglass.com
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news
Entries now open for 2013 Intergrain Timber Vision Awards Entry to the 2013 Intergrain Timber Vision
Intergrain brand manager, Krystal
Awards is now open inviting architects,
Brabham, says the Intergrain Timber Vision
landscape architects, interior designers
Awards aim to highlight the great work
and other design professionals from across
of industry professionals in pushing the
the nation to showcase their visionary use
boundaries of timber design. “Each year the awards continue to build
of timber. Now in its fourth year, the Intergrain
with outstanding entries across all four
Timber Vision Awards are designed to
categories,” she says. “Last year was no
celebrate the innovative ways timber is used
exception, with entries showcasing striking
projects that move away from traditional
in residential and commercial projects. This
and unique timber applications. This year
timber applications, exuding creativity
year’s categories include exterior residential,
we’re expecting an even higher number of
and style, while demonstrating
interior residential, exterior commercial and
entries, which illustrate the extraordinary
the significant role timber plays in
interior commercial.
talent of Australian architects and designers.
architectural design,” she adds.
“We are particularly looking for
The entries will be evaluated by a judging panel including 2012 commercial exterior winner Hamish Lyon, principal and design director at NH Architecture (VIC); Virginia Kerridge, principal of Virginia Kerridge Architect (NSW); Cameron Bruhn, editorial director at Architecture Media (VIC) and Douglas Curr, Dulux specification and project services consultant. Winners will receive a $2,000 cash prize plus Intergrain product to the value of $5,000, while also gaining industry exposure with a feature in the November edition of Architecture Australia. Entries close on Friday 28 June. The winners will be announced in August at the Intergrain Timber Vision Awards Breakfast to be held in Melbourne. For more information, to enter the awards, and to view the terms and conditions, visit www.intergrain.com.au/awards
New Laminex range for commercial interiors Greys and neutrals are two of the hottest
structure of subdued figuring yielding a
Brescia uses an interesting mix of
interior trends for 2013, and the updated
gentle woodgrain that blends well with
warm and cool greys that overall gives
Laminex Silk Finish range introduces four
other materials. The natural colour of
the impression of a dark beige. From a
new decors to create opulent interiors.
light walnut has been gently nudged
distance, the pattern is suggestive of a
in the grey beige direction to give a
blackened reconstituted veneer. Up close,
a rich, smooth melamine finish, with
contemporary twist on this perennially
it is revealed as a crisp pinstripe.
the latest introductions of Paper Bark,
popular wood.
The gloss decorated panels offer
Washboard is a classic beech grain
Avignon Walnut, Washboard and
that uses a heartwood-sapwood contrast
Brescia, extending the total offering of
to give character. It is deliberately
contemporary decors to 23.
colour styled to represent a washed
Laminex marketing manager, Joanna Baker, says the new Laminex Silk Finish decors inspire designers and specifiers to
wood that perfectly fits the greying of the warm palette. Paper Bark is a greyed beige that
combine the latest interior looks with the
pairs beautifully with grey-brown woods
elegant finish of gloss.
and patterns to create harmonious
“The new decors, along with the gloss finish of Laminex Silk Finish, are key trends
colour combinations. Suitable for vertical applications such
shaping the interior design landscape for
as doors, drawers and panels, all of the
2013 and deliver a striking, opulent style for
23 decors in the Laminex Silk Finish range
hotels, restaurants and retail fitouts,” she says.
come with matching gloss ABS edging for
Avignon Walnut is a traditional walnut
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effortlessly stylish colour schemes.
Granite Transformations announces Ita Buttrose as brand ambassador Kitchen makeover specialist Granite
over existing benchtops and splashback
Transformations has appointed media icon,
surfaces, saving time and money.
author and 2013 Australian of the Year, Ita
Buttrose first partnered with Granite
Buttrose as its brand ambassador, who will be
Transformations in 2003 and says she is
the face of the company until next March 2014.
delighted to support the Australian brand
Her role will include appearing in
again in 2013. “My kitchen was one of the
advertising and marketing campaigns,
first installed by Granite Transformations,
contributing to public relations and media
and 10 years on they are nearing their
activity, and attending events. Ita Buttrose
one millionth kitchen benchtop,” she
will also announce the company’s ‘one
says. “I’m proud to be endorsing Granite
millionth benchtop’, a milestone that is
Transformations, the largest kitchen
anticipated to be celebrated later this year.
renovation company in the world.”
Granite Transformations is the exclusive
Jessie Harvey, marketing, PR and
supplier of Trend Superior Surfaces, an
communications manager at Granite
engineered stone range combining the
Transformations says the company is thrilled
finest quality quartz, granite and recycled
to have Buttrose as its brand ambassador.
glass with a state-of-the-art polymer base,
“Ita’s attention to detail and passion
producing diamond polished surfaces
for aesthetics is a great fit for the Granite
that are non-porous, heat, scratch, stain
Transformations brand and we look forward
and impact resistant. By virtue of their
to collaborating with her over the coming
unique production process, Granite
months,” Harvey says.
Transformations’ slabs are just 6.5mm thick, which means they can be installed directly
GWA Group integrates its divisions GWA Group, supplier of fixtures and fittings to households and commercial premises,
Granite Transformations has more than 40 branches across the country.
Landlords invest in their retail tenants Shopping Centre management teams
quick rent relief, it’s about long term
are working more closely to improve
business ‘fitness’ for the retailer and
retailers in their centre.
increased tenancy for the centre. A win-
Retail Doctor Group has been
win in our view.” Harbour Town Adelaide is just one
has changed its divisional structures as part
teaming up with major Australian
of a strategic repositioning of the business to
shopping centres to help independent
of the centres that have jumped on
better service its markets.
retailers make their way through a
board and invested in a retailer support
challenging period for the industry.
program.
Dux Hot Water has joined some of
“Great customer service is just one of
Australia’s biggest plumbing brands
They believe that sustainability is the
including Caroma, Fowler, Dorf, Clark,
key now and that shopping centres no
the many things that sets physical stores
Stylus, Irwell and Radiant under the business
longer have the luxury of demand for
apart from their online counterparts
division GWA Bathrooms & Kitchens.
physical space, rather they are facing
and we’re keen to ensure that Harbour
potential vacancies and high pressure
Town remains at the forefront of
to provide rental abatements.
providing exceptional customer
This new integrated structure forms a single plumbing products business able to provide improved front and back of wall
“It is a challenging time for many
experiences,” Harbour Town national marketing manager Angela Gore says.
products and solutions to its customers. The
retailers, some are battling with high
business will concentrate on servicing the
occupancy costs and increasing
new dwelling, renovation, replacement and
competition from larger retailers and
crucial to our success and while we
commercial building markets.
ecommerce players,” Retail Doctor
already offer big brand items at low
Group business fitness specialist,
prices, reinforcing our high levels of
Marguerite Bell says.
customer service provides with an
“We’re very excited about bringing these two businesses together,” says Simon Terry, general manager sales for GWA Bathrooms
“This is a great opportunity for
“Offering a competitive edge is
extra point of difference creating a compelling package for shoppers.”
and Kitchens. “We’ve now got some of the
centre management teams to engage
best known brands and people in the
with their retail tenants at a new level,
plumbing industry all under the one roof.
adopting them more as ‘customers’ than
its advice on how to improve retailer
This will allow us to develop more relevant
ever before. Proactive shopping centres
performance in a complimentary
positions in the markets in which we operate.
are really starting to see the value in
webinar for the shopping centre
upskilling and supporting their retailers
industry this May.
“Like any successful business, we need to
Retail Doctor Group will be sharing
To find out more visit www.
retain our focus on our customers. We want
with a variety of training, consulting
to be easy to deal with and we want to add
and mentoring programs. It’s more than
retaildoctor.com.au/shopping-centre-
value to their business.”
just providing those struggling with a
retail-support
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news
25-28 OCTOBER 2013
SAVE THE DATE
to ensure you’re at the table of ASOFIA’S 18TH NATIONAL CONFERENCE
HAMILTON ISLAND
The conference will include a leading business speaker, networking opportunities and social activities.
Formica celebrates its 100th anniversary Formica is celebrating 100
world’s largest independent
years in the decorative surface
design consultancy, for
solutions industry. To mark
commercial interiors.
this milestone, a Formica
how far Formica laminates
laminates, featuring 12 new
have come and showcase the
patterns that reflect the brand
innovative printing technology
and its history, are being
used today. Unlike most patterns
launched globally, including
that repeat every 1.25 metres,
the Australian market.
the pattern repeat of Ellipse and
Formica marketing manager Chris Knight says that since 1947 the Formica brand has
www.asofia.com.au
Contact ASOFIA National Office for more information: 02 4369 0055 or national_office@asofia.com.au
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Endless only occur every 500 to 700 sheets. Dotscreen and Halftone pay
managed to make a mark
homage to the Formica brand’s
amongst Australian designers
influence on introducing bright
and specifiers and will continue
colours to interiors. Fine dot
to do so well into the future.
motifs provide a second scale of
“The Formica brand has a lot of history and is a household
interest within the bright colours. “Formica Group has
name in most countries,”
engaged influential furniture
he says. “The Anniversary
manufacturer Herman Miller to
Collection draws on the rich
manufacture a series of special
history associated with the
edition Eames tea tables as
brand and highlights the
corporate gifts, showcasing the
innovation of laminate products
Anniversary Collection laminates
in today’s commercial world.”
in their full glory. Architects,
The 12 new decors are made
Conference program available July 2013
Elilipse and Endless celebrate
Anniversary Collection of
designers and specifiers
up of four design groups Ellipse,
worldwide will also be keen to
Endless, Dotscreen and Halftone
utilise these unique designs in
and have been exclusively
such an enduring product as
created by Pentagram, the
laminate,” Knight says.
Miniatures Australia Pty Ltd “Part of the B.D.S group of companies�
Direct Importers & wholesalers of shopfittings, shelving systems & retail display solutions
*600+ Ex-Stock Product Lines *Ex-Stock Products Available Australia Wide *Custom Orders Direct from Overseas Manufacturers
Mannequins & Accessories, Clothing Display Racks, Gondola Shelving Systems, Wire Spinners & Basket Displays, Slatwall Panels & Accessories, Hooks & POS Products, Glass Display Counters & Displays, Timber Shelves, Shopping Bags, Acrylic Display Products, Clothing Tag Systems, Coat Hangers, General Storage Systems, Ready Made Checkouts.
Miniatures Australia Pty Ltd 44 Fitzpatrick Street Revesby, NSW 2212 Ph : (02 ) 9774 0055 Fax: (02) 9774 0008 customerservice@minaus.com.au
Customer Showroom Open to all 8:30am - 4:00pm Mon to Thur Direct wholesalers from 35+ manufacturing sites around the world to you, no middle man mark-up Australia wide delivery available
REVIEW
Extreme makeover The new look and feel Body Shop is fresh, clean, exciting, homely and above all inviting.
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B
ody Shop International
BSI. Quality inspections along
set a very high
with environmental audits also
standard for its new
added to the lengthy process.
and exciting redesign
of all its stores Australia-wide. Design elements, materials,
All well worthwhile and justified when you see the finished store. The Body Shop
manufacturing methods and
is one of the world’s most
finishes had to be tweaked to
enduring and successful retail
suit the Australian market, all
operations and strongly placed
of which had to be prototyped
to meet the challenges of
and subsequently approved by
retailing into the future.
D’Fine Creative currently runs two production shifts per day and are about to go to three shifts (24 hour operation). This allows us to meet tight leadtimes, and offer our clients more competitive pricing.
FAST FACTS Location: Australia wide Client: The Body Shop (Adidem Group) and Body Shop International Fitout & joinery: D’Fine Creative Design: D’Fine Creative in conjunction with Body Shop International
White laminated joinery wall
D’Fine Creative was asked to do
and window modules were
the nation-wide fitout, which has
installed with graphics above
not been without its challenges.
and storage below as well as
However, the company is very
merchandise units, promo tables,
pleased with the end result.
and a transaction
“At D’Fine Creative we are
and welcome cart.
very proud of the part we play
The new design
in rolling out the exciting new
also features faux
Body Shop design,” says business
brick panelling to
development manager
walls, and clever
Denis Manning.
and effective use
“D’Fine Creative currently
of pendant and
runs two production shifts per
lighting generally
day and are about to go to three
with its iconic
shifts (24 hour operation). This
logo, large format
allows us to meet tight lead-
graphics and core
times, and offer our clients
values wall.
more competitive pricing.”
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The great adventures of
captain Baxter A touch of the old St Kilda and a hint of glamour was all this old captain needed for a fresh start.
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T
he new restaurant and bar upstairs at the St. Kilda Sea Baths is iconically named Captain Baxter’s after a colourful character who came from Ireland, roamed the world and settled in St. Kilda. A tight timeline to
finish the new establishment before Christmas 2012 made for a challenging project for The Seatery, who were commissioned by DH Designs to upholster the seating in the dining area, lounge area and entrance to the lounge. With only four weeks until the opening of the bar and restaurant and fine, detailed upholstery to be completed, The Seatery had their work cut out to deliver on time once again. “The timeline was challenging but it had to be met as they were opening in four weeks,” says Robert Horn of The Seatery. “We were proud to keep up our record of delivering on time.” Dana Hutchins of DH Designs’ vision for Captain Baxter’s was to create a nostalgic cool venue which combines the characteristics of the old St. Kilda with the glamour and fashionable elegance of today. Captain Baxter’s is a destination that is easy dining, relaxed and comfortable, where you could come and stay all day hopping between areas, sharing great food and having lots of drinks with friends while enjoying the exquisite views. “The Seatery successfully crafted our (client and designer) vision for seating which was cool, comfortable and intimate, with a range of detailed lounge banquettes, oversized booths and felted wall panelling,” explains Hutchins.
The fluted banquette seating in the lounge area is an unusual shape and eye catching in a soft caramel annaline leather ‘Colarado’ from Pelle Leathers. The fluted shape presented an interesting challenge for The Seatery. “ We overcame this particular challenge by taking time and care—each flute was individually cut, filled with a premium foam and sewn before being upholstered,” adds Horn. The finished product is a very comfortable seat that is impressive, upmarket and inviting. The sophisticated booth seating in the dining area forms a separate space from the lounge with the circular arrangement creating privacy for diners. The three tiered effect on the back of the seating and the lush black leather, ‘Portofino’ from Pelle Leathers, add some sophistication. Bench fireside seating will be much appreciated by patrons during the cooler months in Melbourne. This seating with circular bolstered back has a bohemian look with a multi-coloured stripe velvet fabric supplied by Kvardrat Maharam, alluring patrons to snuggle up with a warming drink before dinner.
FAST FACTS Client: Captain Baxter’s restaurant and bar Location: St. Kilda Sea Baths, St Kilda VIC Upholstery: The Seatery Design: DH Designs
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PROJECT REVIEW proudly sponsored by
The terminal Construction was well underway before signage was installed at this international airport.
W
hen the new
enormous and the project lasted
Terminal 2
approximately six months.
was being built at Perth
International Airport, Kingman
finished in low sheen 2 pack
Visual was asked to tender on
with backlighting by LEDs.
what is always a difficult site.
Screens were supplied by
Building works, headed by
content management by Wise
underway by the time Kingman
controllers. All arrival and
was brought in. Signage
departure information control is
designs were completed
by Perth Airports. Kingman also completed
management was conducted
most of the tenancy signage
by Kingman.
as well as the digital and
Multiple trades on a highly
billboard OOH signage for
visible and safety conscious
APN. Perth Airport parking
site provided the normal
signage was also done during
challenges along with signage
the same fitout.
being the last of all components to be installed. The $1.5 million plus signage
014
NEC and Samsung and
Broad Constructions, were well
by Diadem but total project
FITOUT
Manufacture was predominantly aluminium
“As with all fitouts of this size, getting access for installation was always a trying exercise
brief covered every aspect of
but working with Broad
signage within the terminal
Constructions made the job
from window treatments, toilet
easier and was handed over
signs to entry pylons, all digital
on schedule and on budget,�
and LED information and
says Kingman Visual managing
wayfinders. The scope was
director Vernon Kingman.
FAST FACTS Location: Terminal 2 PERTH International Airport Signage design: Diadem Builder: Broad Constructions Signage: Kingman Visual
“Apart from providing exceptional service and the needed industry expertise, clients tell me it’s our personal approach they value most” – Peter Freeman
Public/Products Liability • Construction/Plant & Tools • Professional Indemnity • Business Premises Property Insurance • Management Liability incl. Employment Practices Liability •Motor Vehicles
Contact Nationwide Insurance Brokers 02 9634 6600 or 0416 175 084
• Workers Compensation • Income Protection
015
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REVIEW
Something old, something new This 160 year old retailer was ready for a new look and a new location.
FITOUT
016
W
hen Iconic South Australian retailer Harris Scarfe (HS) was looking to move into a new multimillion dollar location
at the Rundle Mall redevelopment Rundle Place, Adelaide, it was the perfect project for 3fold Resources which included new imagery, branding, style, and direction. The new flagship store, which was a huge commitment and investment into the South
Construction included a combination of
Australian retail market for the company, was to
metals, timber and acrylic to produce low cost
introduce the future look of HS with a longer term
fixtures but used in such a way as to deliver a
intention to test various core department design
high end, department store ambience. As the
concepts with a view to rolling these out into
project embraced many new concepts, there was
other stores in the fleet.
‘on the run’ design happening and the challenge
According to 3fold Resources, the project was challenging from a fitout time perspective with base building, trade works, fitout and
was to cope with change and yet commit to the fixed end date. HS has 50 stores across South Australia,
merchandising all working together to get the store
Victoria, Tasmania, New South Wales, ACT &
ready for the opening date of 26 March this year.
Queensland and employs over 2,000 staff.
FAST FACTS Location: Rundall Mall Adelaide Client: Harris Scarfe Fitout: 3fold Resources Design: RED Design Joinery: Orchid Furniture (Part of 3fold Resources) Shopfittings: 3fold Resources
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PROJECT REVIEW proudly sponsored by
The pursuit of sustainability With this fitout it was important to minimise the environmental footprint as much as practicable.
T
his is Pablo and Rusty’s third store, but it is the first store where they have worked in conjunction with a designer to develop a style and aesthetic that would reflect the brand and that would be carried into further stores.
“Pablo and Rusty’s next store will be located in Sydney’s CBD,”
says Brittany Rydstrand, project manager and designer at Capri Equip. “The new design follows a similar trend to the Lane Cove store, however, it is a larger tenancy at just under 125 square metres. The CBD store is due to open around 1 July and is no doubt going to be a popular destination for coffee lovers within the city.”
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With the environment in mind, recycled timber was used where possible including the specialty communal table with recycled timber supports and within the custom pendant lights—custom pendant lights were specially designed for the Pablo and Rusty’s brand and include recycled timber and vintage milk bottles. Specialty brass and zinc finishes were applied to fascia panels and benchtops—a specialised contractor hand crafted the aged patina finish to match the aesthetic the designer wanted to achieve. The ceiling is made of timber flooring tongue and groove panels and recycled timber beams that were sanded and stained to match floor panels. Existing brick walls were exposed at time of defit behind cement render. The client wanted them retained so they were cleaned and sealed only. The fitout took about eight weeks to finish as there was a lengthy delay with appropriately removing lead paint from the existing rendered walls and numerous levels of paint that had accumulated over the many years. In 2012, the Lane Cove store was awarded Business of the Year by the Lane Cove Council. All aspects of the store continue in Pablo and Rusty’s pursuit of sustainability including the menu, materials and packaging.
FAST FACTS Location: 13 Burns Bay Road,The Plaza, Lane Cove NSW Client: Pablo & Rusty’s Fitout: Capri Equip Design: Giant Design Size of project: 40 square metres Ceilings: Havwoods Europlank Stainless steel: Blueprint Stainless Roller door systems: Monarch Doors Special finishes: Contempo Furniture Pendant lights: Contempo Furniture Exterior paint finish: CCD Artisans
• PRADA • COUNTRY ROAD • HUGO BOSS • BURBERRY • GEORGIO ARMANI • CHANEL
These iconic brands choose R&J Bridges Electrical because quality demands excellence in electrical data and lighting. See our work at www.bridgeselectrical.com.au or call us now to learn more on 08 9301 5992. EC5183
019
FITOUT
finance
Growing pains
1. Know your break-even point
KPIs impacting sales are:
This is the amount of sales you need to make
• number of customer enquiries
each period to cover costs and overheads.
• cost per enquiry
So if your variable costs are 60 per cent and
• sales conversion rate i.e. if you get 100
your fixed monthly overheads are $50,000, your break-even sales figure is $125,000. Once you know the magic figure of
$125,000, you can break it down by week, To call what we’re division, salesperson, etc. Obviously breakexperiencing now ‘changing even isn’t the goal for most businesses, but times’, is an understatement, it’s a great start to avoiding losses. writes Sue Hirst. Here she shares seven tips for managing in this 2. Understand your costs Before you can work out a price for a product difficult environment.
B
leads and convert 30, that’s a 30 per cent conversion rate • average sale amount These are important KPIs, because if you know how many leads, sales conversion rate and average sale amount, this enables you to reasonably predict future sales and orders. Knowing the cost per enquiry provides a benchmark for comparing various marketing methods.
or service, it’s vital to know what it costs to
usiness owners and managers
produce. In a service business this includes
5. Have a budget and cash flow
have an incredible amount
labour and materials. Good productivity
Being in business without a budget and cash
of flux to deal with including
is key to keeping labour cost percentage
flow is like going on a long trip without a
regulatory environment such as
down, compared to sales price. Every dollar
GPS or roadmap. If you don’t have a plan for
staff issues, global economics, technology,
or percentage of costs saved goes straight
desired results, how will you know how you’re
demographics, government election,
onto your bottom line. Unlike extra sales,
going? It’s vital to compare monthly actual
currency, consumer and business confidence.
which can lead to a very small percentage
results against a budgeted target. It enables
Some of the above may not have
e.g. five per cent onto your bottom line. In a
corrective action quickly, rather than waiting
a direct or immediate impact on all
competitive environment this might be your
until the end of the year, or later, for your tax
businesses, but some of them will have an
only way to maintain profit.
accountant to report you made a loss. Cash
eventual impact on all. If you take a long-
flow is even more vital, because running out of cash in business is deadly. It’s like blood
business with capacity to grow, my top tips
3. Maximise variable costs and minimise fixed costs
are as follows:
To cope with flux and uncertainty you need
A simple cash flow forecast will help you to
term view and want to build a sustainable
HOW WILL YOU NAVIGATE THE NEW RETAIL LANDSCAPE?
FIND OUT AT:
flowing through the veins of the business.
to be able to quickly
plan for what’s ahead. It helps you to see
ramp up and down
seasonality and how to allow for it.
resources required product or service.
6. Break down profitability by product or service
If you’ve got a dead
Most businesses sell more than one type of
certainty in terms of
product or service. They combine to make
contracts and future
up overall profit or loss. In order to maximise
sales, fantastic, if
profit, you want to know which are the
not you need to
most and least proifitable items. It’s easy
guard against lean
to do this with a well set up bookkeeping
times. It’s tempting
and accounting system. Sales often get
when times are
lumped into one account, making it difficult
good, to take on
to analyse detailed profitability. Set up a
debt and more staff.
number of sales accounts and corresponding
It’s also valuable
cost accounts, so you will be able to
to be realistic and
measure gross profit of each. Where jobs are
consider what
concerned it’s vital to know if you made a
overheads you can
profit or loss, to enable future improvement.
to deliver your
sustain, if sales drop periodically.
18 JUNE 18 JUNE 26 JUNE 27 JUNE 28 JUNE
Sydney Brisbane Melbourne Adelaide Perth
Retail specialist Jon Bird will reveal the latest trends in retail and what to do about them. Don’t miss this crucial seminar – BOOK NOW!
Early bird, group discounts and sponsorship opportunities available
BOOK TODAY VIA www.asofia.com.au or 02 4369 0055 FITOUT
020
7. Run ‘what if’ scenarios When you do your budget, do more than
4. Closely manage KPIs (key performance indicators)
one. Do an optimistic one and a pessimistic
One of the most
plan how to deal with it.
important KPIs is
one as well the most likely scenario. That way you can monitor trends in your business to see how things are panning out and what situation you’re likely facing and For a FREE ebook ‘How to keep your
future orders and
business sustainable and good to grow’
sales. What drives
visit www.CFOonCall.com.au/ebooks
them is generally
For more information contact CFO
marketing and
On-Call on 1300 36 24 36 or visit
sales related. A few
www.CFOonCall.com.au
APRIL-JUNE 2013
The latest
products & trends
in visual merchandising and decoratives
Interior Fitout has been published for the Australian Shop and Office Fitting Industry Association since 1997. Its subscription list reaches architects, designers, store planners, retail managers and developers. See the freshest designs and products for retail and corporate projects. Interior Fitout is a must for anyone interested in interior design.
GROWING PAINS
7
tips for managing in these changing times
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visual merchandising
Going all
head office based for the content delivery and creation and from here, all—or some—of the stores can be updated with the latest specials, sales and other offers by a press of a button.” The first digitally-integrated concept store was in Westfield Carindale, Queensland and 115 Solutions is about to install the system into a new store in Townsville—with the balance of properties coming on line thereafter. The system comprises six to nine flat panel LCD displays and a video wall at the rear of the store made up of another six screens. Store windows feature six to nine
A
large flat panel LCD displays showcasing s retailers are losing customers
the Wallace Bishop’s current jewellery
to online retailing, it is more
collections, campaigns and its TV and
important than ever to enhance
Facebook promotions.
store spaces to engage and
attract customers. Visual merchandising should make shopping easy—easy to
interactive web kiosk which customers
coordinate with other products and then
can use to browse the company website or
easy to buy it.
their online catalogue, check stock levels in other stores, etc.
Bishop Jewellers last year about converting
115 Solutions, 1300 661 888,
its merchandising to digital displays. The
staff@115solutions.com.au,
Brisbane based high end jeweller operates
www.115solutions.com.au
57 stores—some are located in NSW but the majority are based in Queensland. “This client is forward thinking and a little analysis of their annual poster and merchandising spend showed that by having digital screens installed, they could recoup this spend within an 18 month period by going digital,” says Rolf Latzel of 115 Solutions. “Thereafter, the only cost for the network was to employ a content creator in-house— again saving by not outsourcing, printing, distribution and staff set-up. The system is
022
This new store is fitted with an
find the product, easy to see it, easy to
115 Solutions approached Wallace
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Another six screens make up a large video wall behind the counter.
v
Fusing design, sculpture AND fashion
I
nspired by the form and colour of the AW13 cylk collection, Twocan has envisaged a unique installation that compellingly fuses design, sculpture
and fashion. Cylk’s flagship store on Chapel Street has been filled with cascading origami modules, that, with a gradient of coloured paper arcing through the space, conveys a natural sense of movement. The use of origami as a production method, along with PEFC Australian made paper, pays tribute to the craftsmanship of cylk garments, whilst also aligning to the brand’s commitment to raw elements and natural fibres. Crystal and rock formations (reflecting the range’s digitally printed fabrics), and stalactite shards of folded paper also inhabit the space, combining to create a majestic cave in which the cylk customer is encouraged to explore.
Studio Twocan, enquiries@studio-twocan.com.au, www.two-can.com
023
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visual merchandising
Functional and appealing displays profiles and colour options to offer design flexibility and coordination for the ultimate in product requirements. Quick and easy to erect, Foga 21 has a complete 360 degrees range of movement allowing for
Bridge the gap between online and bricks and mortar
Foga Systems displays are both
panels to be placed at
functional and appealing
any angle. Foga 21 can be
which are two of the major
individually customised in size
requirements for retail and mall
and colour, and coordinated
displays alike. They are suitable
with literature holders, shelf
The online purchase experience is dynamic and informative,
for pop up shops, mall displays,
displays and lighting.
so why not retail? Mediaplay provides digital media solutions
retail displays, trade displays,
The unit comes complete
and technology that enable bricks and mortar retailers achieve
promotional displays, poster
with little or no instructions.
their strategic initiatives. Developed to address the real needs
and product displays and
Again when you’re finished or
and challenges of retailers and marketers, RAMP introduces
portable road show displays.
you need to move the office or
a unique, simple and seamless platform for the production,
Whether there is a need
unit to somewhere else, then
distribution and optimisation of in-store digital media
for open plan systems and
this can be accomplished in
campaigns, maximising campaign impact and reducing time-
furniture for your office, or full
minutes with little down time.
to-market. With RAMP, marketing campaigns can be created,
shopfitting solutions for retail
Using unique patented
customised and distributed in real-time. Promotions can be
interior, Foga allows for easy
couplings all you need to
customised to the store level, or personalised to a specific
change of both interior layout
assemble or upgrade graphics
customer based on a shopper profile. Real time analytics help
and design.
or pictures is an Allen key.
you influence customer decisions and boost impulse purchases at the point of sale. The campaign’s impact can be continuously
From design and concept to unique displays that
Foga Systems, 0407 746 339,
measured allowing for optimisation in real-time.
flatpac, Foga utilises its
sales@fogasystems.com.au,
wide range of aluminium
www.fogasystems.com.au
Mediaplay, www.mediaplay.com.au
Interactive and cosmetic makeovers
More than just a fancy window display In the age of online stores,
Effective signage
smart phones and mobile
and lighting together is
marketing, creating an
also an important focus.
attractive, high impact and
Backlit signage that is
easy to use physical retail
bright and easy to read
Being innovative and mindful of what visual merchandising
environment that stands out
for a shop front or kiosk
can do to enhance the presentation of food is most important
from the crowd is imperative.
helps attract customers in
when planning and designing for these areas. Small food
Visual merchandising involves
a busy shopping centre
stores to major food chains are consistently updating and
the entire retail environment
environment. It can be used
looking for new ways to merchandise specific food areas
including atmosphere, music,
to build brand awareness
within their stores, often with a natural bent. A recent install
product display, colours,
and influence the overall
at Bondi Wholefoods shows a tangible food dispenser set-up
lighting, signage, verbal
appearance of a business.
where customers are able to select and dispense their chosen
communication, and your
product of organic nuts, grains and spices. The set-up not
shop front.
only reduces packaging but gives the customer choice when
It’s important when
The Mobile Repair Central kiosks and shopfits by Showcase and Display are
creating any retail display
a good example of effective
to create a clean and clear
visual merchandising. Modern
towards timber being the predominate feature of fresh produce
shopping environment.
designs with clean lines and
displays. Along with the bulk food dispensers mentioned above,
Customers need to be able
products clearly displayed
these items give a ‘market’ feel where customers can purchase
to differentiate between
using lighting to showcase
groceries packaging-free. This gives the impression, real or
products, see them clearly
them. Backlit signage outside
otherwise, that the distance and time between the consumer
and access them easily
and in-store creates visual
and farm gate has been reduced, along with the risk of
to make their choice and
impact and communicates
contamination from unnatural ingredients and processes (be
purchase as easy as possible.
clearly to customers.
selecting their products in an interactive way. Further to the ‘natural look’ theme, there is a movement back
they additives, packaging or freezing).
Showcase and Display Systems, 02 9971 5900,
Mills Styrox, 03 9794 1000, www.millsstyrox.com.au
FITOUT
024
sales@showcaseanddisplay.com.au, www.showcaseanddisplay.com.au
NEED TO TELL OTHERS ABOUT YOUR GREAT WORK? Get the acknowledgement you and your team deserve. Enter the national 2012 / 2013 The Laminex Group / ASOFIA Interior Fitout Awards, and go on to win one of Australia’s top awards for the shop and office fitting industry. • Extensive PR and marketing campaign to promote finalists and winners • Great opportunity to promote your business to clients, industry and prospects
• Quick and easy entry process • Site assessments completed by eminent industry judges • Affordable entry fee • 27 Categories
v
visual merchandising
Using shelves for visual effect It’s not often you receive a brief that would test your capabilities. Mills Display was recently asked to produce a custom shelf out of various mediums of sheet acrylic which were required to be routed in certain areas for visual effect and to house LED lighting. The shelf was created using two sheets of arctic ice acrylic, sandwiched together with a 2mm thick sheet of white acrylic in between. The bottom sheet of arctic ice had an angled edge and incorporated grooves centrally routed out to allow for lighting. The white acrylic in the middle keeps the light shining on the shoes below without making the shelves ‘glow’. The shelves have an extension at the back so that they slide into a cavity in the wall which gives the impression that the shelves are floating. As well as the custom acrylic shelves, the company was asked to produce some card holders and logo blocks. The card holders were made from two sheets of 10mm thick clear acrylic, which are held together using two small magnets in opposite corners. The logo blocks had the brand logo screen printed on the back in reverse creating a 3D effect. There are three brands displayed in the store, Vince Camuto, BCGB and Jessica Simpson.
Mills Display, 03 9794 1000, www.millsstyrox.com.au
The evolution of Scanstrip Visit www.asofia.com.au/awards-recognition for entry forms and more information
Over recent years the technology and improvements to the quality and design of Scanstrip have been quite significant. Now made in a range of profiles specifically designed for fridges, wire shelving, racks and flipper hooks, Scanstrip can be manufactured for specific display requirements in relatively short runs. The solution to the new unit price legislation is the new combo strip which has an extra row of Scanstrip attached by a flexible join which allows the bottom row to flip up out of the way as goods are removed from the shelf underneath. Combo strip
ENTRIES OPEN: NOW ENTRIES CLOSE: 14 June 2013 NATIONAL MAJOR SPONSOR:
also eliminates the need for angled Scanstrip on lower shelves as it naturally sits at a slight angle. Instead of Scanstrip clips to hold specials or promotional tickets to shelving, the new iRail Scanstrip saves both time and effort and is much more user friendly. iRail Scanstrip has an extra clear layer over top of the regular Scanstrip. The second layer opens at the bottom to allow a special ticket to slide in quickly and easily, without disturbing the regular price ticket underneath. Once the promotion is over a whole row of tickets can be removed in a few seconds. POSM, 1800 045 001, sales@posm.com.au, www.posm.com.au
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v Combine different products for
sales boost
Whether you need to create freestanding aisles, end bays or wall displays, SI Retail’s new Versa gondolas are infinitely customisable and fit a wide range of accessories and hooks. They are perfect for supermarkets, convenience stores, hardware stores, auto shops or even pharmacies. The gondolas are available double sided to create freestanding aisles as well as single sided for end bays or wall displays. They also come in different widths, lengths and heights to fit your available floor space. You can assemble your gondolas according to your needs. You might select a pegboard wall at the top to display product on hooks and a set of shelves at the bottom to store bulkier items. These gondolas give you the ability to combine different products around a theme to encourage additional sales. The Versa gondolas are also available in heavy-duty with bigger, stronger uprights and legs perfect for hardware and auto stores to display heavy products.
SI Retail, 07 3801 0000, www.sishop.com.au
WHAT WILL THE FUTURE OF RETAIL LOOK LIKE?
Elegant and stylish to compliment any decor and print Sign and Display Systems
franchises. This frame can be
Australia has a range of
complimented with a range
custom snap frames to suit
of different colours or natural
every requirement. Mini snap
anodised with injection
frame is perfect for compact
moulded corners. Prestige
applications, available
slimline snap frame will
in 2.5m lengths, with high
impress the most discerning
grade economical ABS plastic
customer, with its heavy duty
snap frame profile corners
impressive zinc alloy corners
which can be moulded in
that can be powder-coated
a vast range of colours to
in standard colours (or
compliment the aluminium.
minimum custom colours) to
Classic snap frame is the
suit the aluminium extrusion.
company’s flagship product,
All springs are made from
being used for internal and
high grade 301 stainless steel,
external signage by several
making them highly durable.
Sign and Display Systems Australia, 03 9532 1666, info@signdisplay.com.au, www.signdisplay.com.au
FIND OUT AT:
18 JUNE 18 JUNE 26 JUNE 27 JUNE 28 JUNE
Sydney Brisbane Melbourne Adelaide Perth
Retail specialist Jon Bird will reveal the latest trends in retail and what to do about them. Don’t miss this crucial seminar – BOOK NOW!
Early bird, group discounts and sponsorship opportunities available
BOOK TODAY VIA www.asofia.com.au or 02 4369 0055 027
FITOUT
DECORATIVES
Colours & style
for any application
H
I-MACS acrylic
the way we create. Ideal
solid surface
for countertops and other
is long lasting,
surface applications, HI-
hygienic, durable
MACS is joined using a
and elegant in a range of
special adhesive to produce
colours and styles suitable
a seamless look. This enables
for every application. Good
the creation of large island
ideas need a material like
units and long work surfaces
HI-MACS to transform them
that appear to have been
into reality. HI-MACS acrylic
made from a single piece
solid surface allows the fusion
of HI-MACS. HI-MACS can be
of art and architecture with
crafted into crisp angles or
a product that brings new
soft curves to suit classic or
possibilities to revolutionise
contemporary design styles.
HI-MACS is an advanced
HI-MACS most recent
non-porous, highly versatile
project, Elite Nail Bar in
decorative surface material
Perth has just opened. In this
suitable for high wear areas
fitout HI-MACS Perna White
such as kitchens, laboratories
was used for the benchtops
and hotels. It is available in
and Sapphire Lucent for the
a wide range of colours and
cupboard fronts with back
patterns. Durable, functional
lighting for effects. Also,
and hardworking, HI-MACS is
inFORM brushed aluminium
able to withstand the demands
was used for the kick rails.
of high traffic, high demand
Designed by Patrick Hubble
environments, without any
Architects and fabricated by
compromise on creativity.
Carl Gagglia from Sagittarius.
Gunnersen, 03 9647 9914, www.gunnersens.com.au
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Transforming
solid surfaces into
dynamic theatres
I
nvented by DuPont in 1967, Corian is a solid, seamless, non-porous homogenous surfacing material made from natural minerals and acrylic resin. It is well-versed in the Australian
marketplace as many companies have chosen Corian for its new or renovation projects from franchise set-ups, medical centres to large retail outlets. In an age where green building is increasingly popular, consumers and professionals alike are looking to use materials which are certified to reduce their footprint. Corian is Global Greentag certified and may contribute credit point contribution for a building to achieve its greenstar rating. Corian solid surfaces are non-porous and can be seamlessly joined, making this product suitable for many applications, including bench top surfaces with integrated Corian bowls and sinks, interior and exterior wall cladding, partition systems, windowsills, backlit effects and a range of other decorative surface applications. It can also be used for outdoor kitchen benchtops and door finishes, indoor and outdoor seating, or as signage. In the arena of commercial application, set design is a key part of the message. Designers, architects, developers and shopfitters are transforming solid surfaces into dynamic theatres of design installations with limitless options. CASF, 1300 267 426, www.casfgroup.com.au
029
FITOUT
DECORATIVES
Colour on trend for
commercial applications With over 25 contemporary colours available the HanStone Quartz
Exceptional colour depth and gamut
range reflects today’s interior design trends. The colours are divided up into three ranges—Classic, Baroque and Ruscello. Ruscello is a unique
ImagInk has been popular
areas, shower screens and
range with subtle veining patterns
with patterns for splashbacks,
water features.
delivering the essence of natural
predominantly 2 colour patterns
The ImagFilm is a brand
stone, whilst providing a much more
printed using ImagInk, where
new product and is aimed at
cost effective option to natural stone.
the design is printed in one
artists, photographers and
HanStone Quartz is also a very low
colour and the client then opts
clients who are chasing the
maintenance product requiring
to have the glass backed with
very best colour accuracy and
no sealing and only soapy water to maintain the surface. There
a paint that matches the rest of
resolution when using printed
are three new HanStone colours including Royal Blanc, Obsidian
their fitout. This allows a huge
glass. It has outstanding
Black and Specchio White. HanStone Quartz is certified by the
amount of flexibility for the client
detail and colour depth, and
National Sanitation for Food safety and Food Contact under the
to achieve exactly what they are
any colour can be matched
NSF 51 Certification ensuring its surfaces are safe for use in food
after and is still cost efficient.
using this process. Suited for
environments. Furthermore it is certified by the GreenGuard
reproducing full colour fine
Environmental institution for indoor air emission quality.
Suited for reproducing black and white photos, patterns
art and photography with
and textures, the ink is scratch,
no loss in detail or colour, it
applications because of its beauty, durability, aesthetics, design
solvent, and water resistant. Can
is designed for use indoors,
flexibility and colour choices. The range is made up of eight new
be used indoors or outdoors,
perfect for splash backs and
colours including Aftersnow, Oslo White and six new colours in the
perfect for splashbacks, alfresco
glass feature walls.
Bellasimo range.
Cooling Brothers Glass, 08 6104 1777, www.coolingbros.com.au
Hanex solid surface is an ideal material for commercial
XFLO, 1300 795 708, www.xflo.com.au
Making an impact in the retail environment Hot Metal laminate is a modern product with a distinct appearance. It was developed to offer the design, visual merchandise, and signage industries a versatile, functional and durable metal laminate suitable for various applications. It is important that merchandising and signage presents a
The office of the future... is here The vibrant café and retail
The triple-frontage Danks and
strong visual statement that impacts the customer. Hot Metal does
Bourke has 4,000 square metres
precinct on the ground floor
this by causing heads to turn, giving a clear visual message to
(sqm) of strata office space on
is an extension of the working
customers instantly. In the retail environment it creates customer
two levels, an arcade running
environment. The offices share
attention and focus. It can be used for point of display and price
north-south, a 1,500sqm Aldi
common facilities including
point systems, decorations, signage, way-finding and exhibition.
supermarket on the ground
lounges, meeting rooms and
floor, five specialty stores along
amenities so it is perfect for
When viewed from different angles, Hot Metal offers exciting
Bourke Street, and cafes on
smaller businesses which don’t
dimensional effects that respond to light. It is a metal laminate
Danks and Phillip Streets. On
need to invest in full facilities.
that changes its appearance as the viewer moves. It offers
the two upper levels are strata
Inside Danks and Bourke a
movement, texture and dimension and comes in a range of
suites which are more like
glass central void naturally
trend colours and expressive patterns. Such effects can create
modular pods than offices.
illuminates the funky lounges,
Hot Metal displays product with impact and appeal.
These versatile spaces
avant-garde sculptures, space
inspirited and purchase. Hot
have glass walls at the front
age metallic surfaces, frosted
Metal is cost-effective, easy
and rear, polished concrete
glass walkways and twin
to work and lightweight. It
floors and private furnished
tangerine glass conference
is a handcrafted Australian
balconies. Because the walls
room boxes. The futuristic
made product which is
are non-load bearing the
patterning of the facades is
environment friendly.
pods can be amalgamated to
repeated in the orange glass
Stew, 02 9905 1371,
provide column-free space in a
graphics that form the walls to
info@hotmetal.com.au,
variety of sizes and shapes.
all tenancies in the lobby.
www.hotmetal.com.au
Tony Owen Partners, 02 9698 2900
interest and entice customers in the retail environment to be
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calendar
shopfitting systems
O.M.A. Shopfitting Systems Pty. Ltd.
16 Kearney Street Bayswater Victoria 3153 T: (03) 9720 2488 | F: (03) 9720 2499 Web: www.omasystems.com.au
EVENTS CALENDAR Below is a list of forthcoming events. Please check with the event organisers or embassies before confirming travel plans as details can change.
AUSTRALIA Designbuild Melbourne: 8-10 May 2013, Melbourne Exhibition and Convention Centre. Contact Diversified Exhibitions Australia, P: (03) 9261 4541, E: shows@divexhibitions.com.au, W: www.divexhibitions.com.au DesignEX: 30 May-1 June 2013, Melbourne Exhibition and Convention Centre. Contact Diversified Exhibitions Australia, P: (03) 9261 4541, E: shows@divexhibitions.com.au, W: www.divexhibitions.com.au Furnitex: 18-21 July 2013, Melbourne Exhibition and Convention Centre. Contact Australian Exhibitions and Conferences, P: (03) 8672 1200, E: mail@aec.net.au, W: www.aec.net.au Decoration + Design: 18-21 July 2013, Melbourne Exhibition and Convention Centre. Contact Australian Exhibitions and Conferences, P: (03) 8672 1200, E: mail@aec.net.au, W: www.aec.net.au Lightsource: 18-21 July 2013, Melbourne Exhibition and Convention Centre. Contact Australian Exhibitions and Conferences, P: (03) 8672 1200, E: mail@aec.net.au, W: www.aec.net.au
overseas About Design: 10-12 May 2013, Gdansk International Fair grounds. Contact Gdansk International Fair Co, P: +48 (58) 554 92 12, E: d.daszkowska@mtgsa.com.pl, W: www.mtgsa.com.pl Index Dubai: 20-23 May 2013, Dubai World Trade Centre. Contact dmg :: events Middle East, P: +971 4 4380355, E: info@dmginfo.com, W: www.dmgeventsme.com Retail Asia Expo: 4-6 June 2013, Hong Kong Convention & Exhibition Centre. Contact Diversified Exhibitions Australia, P: (03) 9261 4541, E: shows@divexhibitions.com.au, W: www.divexhibitions.com.au Archidex: 19-22 June 2013, Kuala Lumpur Convention Centre. Contact C.I.S Network, P: +603-7982 4668, E: info@cisnetwork.com, W: www.cisnetwork.com Design Tokyo: 26-28 2013, Tokyo Big Sight. Contact Reed Exhibitions Companies, P: +44 20 8271 2134, E: rxinfo@reedexpo.co.uk, W: www.reedexpo.com Light+Building 2014: 3-4 April 2014, Exhibition Centre Frankfurt. Contact Messe Frankfurt, P: +49 69 7575-0, E: info@messefrankfurt.com, W: www.messefrankfurt.com
IDW MANNEQUINS SHOWCASES & GLASS CABINETS COUNTERS AND RECEPTION DESKS CUSTOM DESIGN & MANUFACTURE PLANKWALL DISPLAY SYSTEMS POINT OF SALE DISPLAYS DISPLAY ACCESSORIES green
ECO FRIENDLY OPTIONS AVAILABLE
Phone: 03 9720 2488
www.omasystems.com.au
*Standard & Custom Gondola Systems *Outrigger & Bulk Storage Systems *Retail & Storeroom Solutions *Custom Made or Ex-stock Range * Large shelving accessories range *150+ : Heights, Width & Depths Sizes *70+ Colours & finishes *Australian Made & Direct Import Options
B.D.S Shelving Systems Pty Ltd
“Standard & Custom Retail, Commercial & Industrial Shelving Solutions”
www.bdsptyltd.com.au
Info@bdsptyltd.com.au
*Wall Stripping & Brackets *Punched Tube Systems *Display Arms & Bars *Aluminium Concealed Stripping *Metal & Timber Display Gondola’s *Wire Stands & Baskets *Hooks & P.O.S Products *Slatwall Panels *Sales & Trade Counters *Timber Shelves *Glass Displays & Shelves *Custom Laser Cut Products *Clothing Display Stands *Wire Slatgrid Systems *Store Display Mannequins *All Forms of Metal Engineering *Powder Coat , Chrome & Zinc Finishes
B.D.S Shopfittings Pty Ltd
“Metal Wire & Timber Shopfitting Products, ”