aesthetics • medi • wellness
Volume 77 2019
OUR BIG
TH 20 Anniversary
Issue WHAT HAS CHANGED SINCE 1999?
Ready, Tech, Go! ALL THE DEVICES YOU NEED TO KNOW ABOUT
Skincare HALL OF
Fame
Dr Jayson Oates LEADING COSMETIC SURGEON CELEBRATES 20 YEARS IN THE INDUSTRY
DURING THE DAY
8 PM
9 AM TO 5 PM
8 AM
MORNING RUSH
BED TIME
AG E P R E V E N T I O N CLINICALLY TESTED
SUPRÊME JEUNESSE ESSENCE
SUPRÊME JEUNESSE LÈVRES
SUPRÊME JEUNESSE NUIT
THE SKIN TEXTURE IS REFINED : 80%*
LIPS ARE INSTANTLY PLUMPED : 68%**
29% LESS WRINKLES***
* Satisfaction test under dermatological control on 20 women. % of subjects who noticed the effect. Daily application of Suprême Jeunesse Essence combined with Suprême Jeunesse Jour for 28 days. ** Satisfaction test under dermatological control on 22 women. % of subjects who noticed the effect. Daily application for 28 days. *** Clinical study under dermatological control on 21 subjects. Daily application of Suprême Jeunesse Nuit for 28 days.
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Contents Cover stories
52 20 Years And Beyond With Dr Oates 54 20 Years Of SPA+CLINIC 66 Ready, Tech, Go! 86 Skincare Hall Of Fame
44
58
In this issue 16
Will It Be Another Sell-Out?
18
Boost Your Beauty
22 Are You Ready For Beauty
& SPA Insiders?
26 20 Reasons We Love
Our Industry
30 5 Ways To Entertain
Your Clients
34 How To Become
An Educator
40 20 Ways To Be Memorable 44 Spa Hotspot: Willow
76
Urban Retreat
46 Winter Wellness Escapes 64 Striving For Excellence 74
Fill Me In!
76 How To Approach A Funny
64
Looking Face
80 The Only Constant Is Change
On the cover
90 Wow, Brow!
Dr Jayson Oates FRACS is the youngest graduate fellow of the Royal Australasian College of Surgeons in Ear, Nose and Throat Surgery 1998. He brought the group practice concept from the USA to Western Australia combining surgeons, cosmetic physicians, cosmetic nurse injectors, dermal therapist and an integrated day hospital. On his return from America Dr Oates also popularised the “S-Lift” (short incision facelift). Dr Oates also developed the CALIBRE penile augmentation procedure and has published multiple articles on it. ACADEMYFACEANDBODY.COM.AU
96 10 Questions With
Robyn McAlpine
spaandclinic.com.au | 9
14-16 JUNE
Non-Surgical Symposium
INTERNATIONAL CONVENTION CENTRE SYDNEY
ONE COLOUR REVERSED ON BLUE - LANDSCAPE Endorsed by
14-16 JUNE
Non-Surgical Symposium
INTERNATIONAL CONVENTION CENTRE SYDNEY
TWO COLOUR REVERSED ON BLACK - LANDSCAPE
14-16 JUNE
Non-Surgical Symposium
INTERNATIONAL CONVENTION CENTRE SYDNEY
ERSED ON BLACK RAIT
ONE COLOUR REVERSED ON ORANGE PORTRAIT
Educate yourself, Enrich your skills and be Empowered to deliver exceptional results to patients.
This year marks the eighth year of the Non-Surgical Symposium. JUNE Since its inception, over14-16 5,000 delegates have attended the Non-Surgical Symposium. practitioners, nurses, dermal therapists and practice staff. rgical Attendance is open to medical Non-Surgical
sium • Hear from 16 international Symposium keynote speakers, plus local experts
• More than 70 presentations on a NA diverse range of non-surgical topics I NT E R NA TIO L O NV E NT I O N C E N T R E • 30 insightful abstract C submissions • 8 special interest talksS Y D NE Y • Nurse Injecting Seminar • Live Injecting Workshops ERSED ON•BLACK Business Marketing Workshops RAIT • CPR Workshops
AL CENTRE
rgical sium
AL CENTRE
The NSS has sold out every year since 2015, so don’t make this the year you miss out.
Register at nonsurgical.org.au
SPA+CLINIC aesthetics • medi • wellness
published by BHA MEDIA Pty Ltd A division of The Intermedia Group 41 Bridge Rd, Glebe NSW 2037 ph: 02 9660 2113 fax: 02 9660 4419
managing director Simon Grover
editor Nadine Dilong
Letter
online editor Mala McAlpin
national advertising manager Kym Cowper
graphic designer Leanne Hogbin
head of circulation Chris Blacklock
to subscribe To subscribe by credit card call 1800 651 422 or visit www.intermedia.com.au To subscribe by cheque or money order, make cheque/money order payable to: The Intermedia Group Pty Ltd. P.O. Box 55, Glebe, NSW Australia 2037 AUSTRALIA 1 yr (4 issues) $AUD 79.00 inc GST 2yrs (8 issues) $AUD 126.40 inc GST – SAVE 20% 3yrs (12 issues) $AUD 165.90 inc GST – SAVE 30% NEW ZEALAND 1 yr (4 issues) $AUD 100.00 ASIA/PACIFIC 1 yr (4 issues) $AUD 110.00 REST OF WORLD 1 yr (4 issues) $AUD 127.00 Payable in Australian dollars includes air postage
advertising enquiries Kym Cowper ph: +61 2 9660 2113 mob: 0410 570 467 email: kcowper@intermedia.com.au This publication is published by BHA MEDIA Pty Ltd (the “Publisher”). Materials in this publication have been created by a variety of different entities and, to the extent permitted by law, the Publisher accepts no liability for materials created by others. All materials should be considered protected by Australian and international intellectual property laws. Unless you are authorised by law or the copyright owner to do so, you may not copy any of the materials. The mention of a product or service, person or company in this publication does not indicate the Publisher’s endorsement. The views expressed in this publication do not necessarily represent the opinion of the Publisher, its agents, company officers or employees. Any use of the information contained in this publication is at the sole risk of the person using that information. The user should make independent enquiries as to the accuracy of the information before relying on that information.All express or implied terms, conditions, warranties, statements, assurances and representations in relation to the Publisher, its publications and its services are expressly excluded save for those conditions and warranties which must be implied under the laws of any State of Australia or the provisions of Division 2 of Part V of the Trade Practices Act 1974 and any statutory modification or re-enactment thereof. To the extent permitted by law, the Publisher will not be liable for any damages including special, exemplary, punitive or consequential damages (including but not limited to economic loss or loss of profit or revenue or loss of opportunity) or indirect loss or damage of any kind arising in contract, tort or otherwise, even if advised of the possibility of such loss of profits or damages. While we use our best endeavours to ensure accuracy of the materials we create, to the extent permitted by law, the Publisher excludes all liability for loss resulting from any inaccuracies or false or misleading statements that may appear in this publication. Copyright © 2019 BHA Media Pty Ltd.
Happy Birthday to us! It’s hard to believe but SPA+CLINIC is celebrating 20 years – quite the achievement for a print magazine. What started as ‘Spa Australasia’ in 1999 turned into Australia’s number one B2B publication for the spa, wellness, and medi-cosmetic industry. 77 issues and well over 10,000 pages full of industry news, business advice, and insider profiles make up quite a large collection of information, and so I found myself looking through 20 years of content in the past few months to get an idea of how the industry, and with it, the magazine has changed. One thing is certain: consumers have become more educated and savvy and want more from a spa than just massages and fluffy facials. The term ‘medispa’ explains this development quite well, bridging the gap between relaxing and results-driven treatments, but can you believe that the term was pretty much non-existent 20 years ago? We first introduced it in the magazine in 2002 – only one of many ‘firsts’ within 20 years. Turn to page 54 for a retrospective look at SPA+CLINIC and some very amusing articles we’ve published. Throughout this issue, you’ll hear from many professionals who have been in this exciting industry for over 20 years to share their views on the past, the presence, and what the future may hold. What better way to learn and improve than to take advice from people that have been consistently successful for two decades, such as renowned Cosmetic Surgeon Dr Jayson Oates whose 20th anniversary coincides with ours and who fittingly
graces our cover this month? We took this mantra of ‘education through conversation’ and applied it to our first B2B event, cohosted with Professional Beauty, which takes place in Sydney on May 27. BEAUTY & SPA Insiders will host an impressive line-up of speakers and aims to inspire the members of our wonderful industry. Read more about the programme on page 22; I certainly hope to see you there! Now that the end of another financial year is just around the corner, you may be thinking about some last-minute purchases for your business, so we’ve put together our big technology special including and explaining all the latest face, body, and at-home devices on the market. It is quite incredible how far technology has come; with the right device, almost any concern can be treated. Lastly I would like to thank you, our readers, for 20 years of support. There is nothing that sparks more joy for me than seeing SPA+CLINIC magazine in a waiting room or on a reception desk, and hearing encouraging feedback from you. To another 20 years of SPA+CLINIC! Cheers!
Nadine Dilong Editor NDILONG@INTERMEDIA.COM.AU
www.facebook.com/spaclinicmagazine @SpaAndClinic twitter.com/spaandclinic www.instagram.com/spaandclinic www.linkedin.com/company/spaclinic
spaandclinic.com.au | 11
Event
Education
and Expertise The 19th instalment of Cosmetex united Australia’s medi-cosmetic industry leaders with overseas experts in surgical and non-surgical treatments.
S
ydney’s Hilton was the place to be for Australia’s medi-cosmetic industry over the first weekend in April as Cosmetex took place for the 19th time. Bringing together the who is who in surgical and non-surgical business, delegates including Plastic Surgeons, Cosmetic Physicians, Cosmetic Nurses, and practice managers congregated early Friday morning to kick off the event with six informative plenary sessions. After an initial coffee fix for most, followed by President of the ACCS, Irene Kushelew, welcoming everyone, it was Adam Connelly from Apollo Communications kicking things off with a guide on what a medi-cosmetic practitioner should and shouldn’t do on social media nowadays. Instead of just selling products and services, he said, a good social media platform will offer followers education and checklists, and overall be a trusted source of technical information. He also advised to be picky with what you share, as ‘the Internet always remembers’. As photos can be taken out of context, it can be dangerous to share snaps that are too personal or could be misinterpreted. Next up, it was Roger Blow from Cove Legal explaining the legal gratifications that the wrong social media content can bring about. He advised delegates to be extra careful when collaborating with influencers as their large following can attract a lot of unwanted attention. His tip? Signing contracts outlining the exact deliverables and including non-disparagement clauses.
14 | SPA+CLINIC
Emma Gibson from Avant Insurance followed to talk about the problematic development of telemedicine. As Skype and phone consultations are on the rise, so is the question of responsibility and ethical prescriptions by doctors. Gibson urged all practitioners to take thorough consultations seriously as complications during a treatment can be severe if practitioners aren’t following guidelines. Sasha Barclay from The Australian Therapeutic Goods Administration revealed the government’s crackdown on illegal counterfeit product imports. The dangers resulting from ‘wannabe injectors’ ordering filler or anti-wrinkle products through social media after ‘learning’ how to inject through Youtube videos can be fatal. While it is a challenge to monitor personal use (it is legal to buy small amounts of unregulated products for personal use), the TGA’s recent collaboration with the Australian Border Force has resulted in hundreds of illegal packages getting stopped at the border. Whether it’s by airfreight or seafreight, counterfeit injectables are often hidden in suitcases and parcels; since 2017, over 240 deliveries were stopped. Barclay assured delegates that the crackdown will continue, and hopefully soon include more regulations on laser devices coming from overseas, too. Dr Francisco de Melo provided a change of pace with his surgical presentation on laser assisted liposuction of the neck, which he achieves great results with, and Dr Wioletta Baranka-Rybak concluded the morning sessions with her talk about combination therapy and achieving patient satisfaction. Having travelled to Sydney all the way from Poland, Dr Baranka-Rybak was just one of many overseas experts at Cosmetex. Keynote Speaker Dr Antonio Mangubat, Director of La Belle Vie Cosmetic Surgery Centers and Fellowship Training Director for the American Academy of Cosmetic Surgery (AACS) flew over from the US to present on the ‘The Challenges We Face in Breast Augmentation Mastopexy’, performing a live demonstration of the procedure itself. As one of the most complicated procedures in body cosmetic surgery, this was a once in a lifetime training opportunity for delegates. Workshops on jawline and hand injectables, Ultherapy, and Ultraformer III were on offer in the afternoon, followed by a welcome reception. The second day of Cosmetex saw a focus in injectable treatments and how to avoid complications, as well as skincare and laser procedures. The exhibitor area included sponsors such as Advanced Cosmeceuticals, Cryomed, Merz, and Galderma present their latest offerings. A standout that got people’s attention was Cryomed’s new before and after device ‘Next Motion’, which rotates around the patient thereby creating a 360 degree photo and video. Another stellar year for Cosmetex.
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Event
Will It Be Another Sell-Out? Only a few weeks to go until the Non-Surgical Symposium is opening its doors once again; this time, in Sydney.
Y
ou know an industry event is valuable to its attendees if it keeps on selling out, and ASAP’s NonSurgical Symposium (NSS) is one of them. Having sold out every year since 2015, Australasia’s Largest Non-Surgical Aesthetics Symposium is back for its 8th instalment and will be held in Sydney from 14-16 June at the International Convention Centre. The NSS is open to medical practitioners, nurses, dermal therapists and practice staff who work in the world of non-surgical cosmetic treatments and want to “educate themselves and enrich their skills, so they feel empowered to deliver exceptional results to patients,” says the Scientific Convenor, Tim Papadupoulos. “We have always strived to provide the most up to date and relevant educational content that helps medical practitioners keep their skills and knowledge up to date. This goal, along with the many contributions from our speakers, exhibitors, delegates and partnerships, is what has enabled the NSS to become one of the most anticipated and award-winning international meetings. “Past delegates have included Specialist Plastic Surgeons, Cosmetic Physicians, Dermatologists, ENT Surgeons, Ophthalmologists, Gynaecologists, GPs, Doctors, Nurse Practitioners, Injecting Nurses, Dermal Therapists, practice staff and industry representatives,” Dr Papadopoulos said. 16 | SPA+CLINIC
The NSS, a not-for-profit meeting, is hosted by the Australasian Society of Aesthetic Plastic Surgeons (ASAPS) in collaboration with the Cosmetic Physicians College of Australasia (CPCA), and the Australasian Society of Cosmetic Dermatologists (ASCD). Delegates will receive a Certificate of Attendance which can be used as supporting documentation when they submit their claim for Continuing Professional Development (CPD) points. As always, the programme includes a great balance of educating sessions, workshops, trade displays, and social events to give attendees the opportunity to network. “There is a diverse range of topics and speakers already confirmed that will cover the breadth of the non-surgical field including male aesthetics, treating skin disorders, the latest anti-ageing weapons from the cosmeceuticals to threads and everything in between plus much, much more. The programme includes no less than 16 international keynote speakers, as well as local experts who will generously share their experience and expertise,” says President of ASAPS, Dr Naveen Somia.
anatomy and provide lots of practical examples of how to deliver safe treatments to patients. • Male aesthetics have been given prime position in the programme as this is a rapidly expanding area of the non-surgical world with more men seeking to look and feel their best for longer. • Cosmetic injectables, neuromodulators and dermal filler treatments will be covered from every angle with safety and efficacy being central in every presentation. • L asers and energy-based devices will be covered with presentations on how to optimise the results for a facelift patient and to provide real results for clients to prevent the signs of premature ageing. • The business sessions will provide an indepth view of the patient and how to keep them on their journey with your practice. • T here will also be CPR training courses running simultaneously throughout the NSS. • More than 90 exhibitors showcasing their wares in the exhibitor space. “Since the NSS started, we have had over 5,000 delegates pass through the gates. Delegates with diverse experience, training and knowledge enrich the NSS with their contributions,” Dr Somia said.
Programme highlights include: • Live Injecting Workshops designed to boost delegates’ knowledge of facial
Registrations are open at nonsurgical.org.au
Event
What A Beauty, Melbourne! The recently re-branded Beauty Melbourne (formerly Beauty Expo Melbourne) turned the Victorian capital into the mecca for beauty lovers once more a few weeks ago. Of course, team SPA+CLINIC was there to check out all that’s shiny and new in the industry.
O
ne of the country’s biggest trade shows has come and gone for another year, with Beauty Melbourne wrapping up on a sunny autumn weekend. Held at the Melbourne Convention and Exhibition Centre (MCEC) on Saturday 23 and Sunday 24 March, thousands of visitors flocked for another weekend of restocking their supplies, networking, and upping their skills with education sessions from some of the industry’s best. “It’s been an incredible weekend at Beauty Melbourne! It’s fantastic to see our visitors and exhibitors connect under one roof and we’re thrilled with the new and improved experience we’ve delivered this year. The education sessions under the new All-Access Education Pass have exceeded expectations and it’s brilliant to hear feedback that people are feeling motivated and excited about their profession, and all the possibilities for what they can achieve in the year ahead. The team has worked hard to ensure this weekend delivered everything and more for our customers, and we’re thrilled to see it wrap up so successfully” said Cory Watson, Event Director for Beauty Melbourne. In terms of themes and trends, the showstoppers this year were the devices, with new upgrades to laser hair removal and skin rejuvenation workstations taking the cake (such as Global Beauty Group’s SuperLUX PRO) and some new additions to the Australian market, like the SaltFacial device by AesthMed. Lash styling and brows, including microblading and henna, played a large role, and the common themes amongst exhibiting skincare was natural, organic, and prebiotic options. Education session highlights included Sarah Hudson’s advice on treatment room styling and
setup, Chiza Westcarr talking all things gut health and skin conditions, and Deb Farnworth-Wood’s session on introducing injectables to your business. The new features this year were a big hit, including the Proudly Natural and Proudly Australian badges; helping attendees navigate through often murky skincare waters to find homegrown and natural products, and the Advice Hub; offering visitors free, confidential one-onone chats. The wide range of topics on offer included some of the trickier business areas including insurance, tax, bookkeeping, and workplace relations. This also included a unique new initiative – family violence training by EDVOS. Teaching industry professionals to “Recognise Respond and Refer” (also known as the HaiR-3R’s), this interactive workshop gave attendees the tools and knowledge on what to do and say if faced with clients in need of further support. New skincare ranges were introduced to attendees, such as Artisan Skin Therapy by Clare Carpenter, who offers a hand-made range including face, body, and hair products using recycled plastic containers and natural ingredients. Universal Medical Aesthetics wowed attendees with their new topical product PepFactor, which speeds up skin regeneration and therefore improves the results of many skin treatments, as well as scalp rejuvenation. Beauty Melbourne dates have already been locked in for 2020, taking place from Saturday 28 to Sunday 29 March at the MCEC. spaandclinic.com.au | 17
Event
Boost Your Beauty ‘Beautiful skin from within’ is having a real moment, and the Beauty Boosters x Myer launch party proved it.
B
Hair makeovers by Natalie Anne were popular
18 | SPA+CLINIC
eauty supplements are taking the industry by storm with one brand leading the way: Beauty Boosters, the pastel-hued trio line-up of nutrients designed to maintain healthy skin from within. Last month, the Australian supplement brand announced it will be stocked in iconic department juggernaut Myer, and celebrated the occasion with a big media and influencer event at their headquarters in Marrickville, proving that supplements are anything but boring. Guests got picked up in Beauty Boosters branded stretch-limousines before being dropped off at the New Directions head office where the products get manufactured and packaged. Huge replicas of the pretty Beauty Boosters boxes at the entrance made for a great photo-op, but it was the stunning space inside that got media and influencers alike snapping and uploading shots like there was no tomorrow. At the ‘Beauty Bar’, guests got served Beauty Boosters-themed cocktails named after the hero trio of products: ‘Collagen-C’, which is rich in the antioxidant Vitamin C and supports the production of Collagen; ‘Complexion Perfection’, a balanced blend of antioxidants and Evening Primrose oil to beat bad skin days; and ‘Glow Getter’, a potent blend of biotin and antioxidants to support skin integrity and regeneration. After guests had sipped on a beauty drink and munched on a few delicious nibbles from the most stunning grazing board courtesy of Le Fromage, it was time to indulge in a Triple Turmeric Enzyme Masque facial from skin clinic Le Skin Code. Cosmetic Nurse and owner of Le Skin Code, Danielle Walker, along with her team treated media and influencers to short but oh-so luxurious facials to make skin glow. Walker stocks Beauty Boosters at her clinic and recommends the inner and outer approach to beauty to all of her clients. The Beauty Boosters supplements not only help skin glow, but also support healthy, shiny hair, so after facials, it was time to get a hair makeover done by no other than
Event
Guests got picked up in stretch limousines
the award winning team of Natalie Anne. The AHFA Digital influencer of the year is known for the luscious locks she creates on her clients, and she didn’t disappoint with media and influencers either. Curling irons were steaming, sea salt spray was spritzing, and brushes were teasing for hours making guests look Instagram ready. Lastly, the finishing beauty touches were done by MUA Alarna Taylor who made guests look their very best with a bit of makeup, just in time to head to the fairy floss hued media balloon wall to listen to Beauty Boosters Head of Brand, Bernadette Borg, and Myer representative Rania El Zakhem announce the official partnership between the two brands. Previously available only at health stores and in clinics and salons across Australia, Beauty Boosters is now stocked in Myer department stores across the country. Promoting “the real first step in your beauty routine”, Beauty Boosters sits beautifully on Myer shelves in prime position amongst the luxury beauty aisles and is also available on Myer’s website. Shortly after launching, one of the Beauty Boosters products, Complexion Perfection sold out in several Queensland Myer locations, showing how highly anticipated the supplements were. But it’s not just amazing customer feedback that helps with Beauty Boosters’ success; it’s also testimonials from skin experts, such as Director of Le Skin Code, Danielle Walker who says that she recommends Beauty Boosters to her patients for “impaired skin suffering acne, dermatitis, rosacea, and pre and post skin treatments, to facilitate recovery and ultimately enhance desired skin outcomes.” “As a business owner/operator everything I prescribe to my clients I have experienced and use myself. I have skin challenges like a lot of my clients and find the best way to see results and treat signs and symptoms of skin concerns is to nourish the skin from within and topically,” explains Danielle. “At Le Skin Code we take a holistic approach in treating skin from the inside out. To achieve optimum skin health we combine prescribed skincare, in-clinic treatments and Beauty Booster supplements, which cover so many essential micro nutrients to nourish the skin, hair and nails from within.” “I have had several clients tell me that they have the whole family taking a daily dose of Complexion Perfection, Collagen C or Glow Getter. Interestingly taking Beauty Boosters has reduced the amount of supplements consumed daily by my clients as all essential Vitamins and minerals are found in the range.” With more and more clinics and salons taking a holistic approach to beauty, and with consumers being more educated than ever about the relation between your internal wellbeing and skin health, the future is looking bright for Beauty Boosters.
Danielle Walker and her team from Le Skin Code offered facials
Left: The Beauty Boosters Cocktail Menu
S+C Editor Nadine Dilong and Online Editor Mala McAlpin
spaandclinic.com.au | 19
The summit for salon, spa and clinic professionals. Take your beauty business to the next level with a day of inspiring talks, innovative ideas and engaging conversations led by industry experts.
TICKETS ON SALE NOW May 27, 2019 | Ovolo, Sydney www.beautyandspainsiders.com.au
Brought to you by
Are You Ready For BEAUTY & SPA Insiders? The countdown to our very own inaugural B2B summit is on. Here’s what you can expect.
W
ithin our industry, staying educated and knowledgeable about the latest trends, techniques, and treatments is crucial, which is why expos and seminars are a great way for practitioners to keep up with the ever evolving nature of ‘beauty’ in the broader sense. With salons and clinics around every corner, the industry can seem quite competitive, but we believe in the power of collaboration, which is why we’re super excited about our first B2B event, BEAUTY & SPA Insiders. Taking place at Sydney’s Ovolo Hotel in Woolloomooloo on May 27, our event will unite industry experts for a day of inspiring talks, innovative ideas, and engaging conversations. Introducing a fresh format that aims to spark dialogue and motivate change, curated sessions will keep you ahead of the game in this everchanging beauty landscape. Industry professionals such as salon/spa/ clinic owners and managers, cosmetic nurses, clinicians and beauty therapists can look forward to leaving with new ideas and plans as well as new connections. We want you to hear from like-minded peers in the industry, who talk about topics that we know really interest you, such as “how do I deal with unhappy clients?”, “how can I get the most profit out of an expensive device?”, or “how can I improve my before and after photos?” BEAUTY & SPA Insiders will be educational, but our aim is to provide a casual, conversational atmosphere for everyone involved – from straight-out-of-uni beauty therapists to renowned Plastic Surgeons. Our programme consists of 17 curated sessions led by fantastic speakers that are leaders in their fields: 22 | SPA+CLINIC
Opening Keynote: Natalie Isaacs
Natalie Isaacs is the founder and CEO of 1 Million Women, a global movement of women and girls who take practical action to fight climate change by changing the way they live. A former cosmetics manufacturer, Natalie realised that individual action is key to a powerful path to solving the climate crisis.
Worldwide Trends In Spa And Beauty Erin Norden (Clean Beauty Market) and Sarah Laidlaw (MUA and Priceline Makeup Director)
What’s the latest in skincare, makeup, and the aesthetics industry in general? With trends often starting overseas, Erin Norden and Sarah Laidlaw will share their recent finds of what consumer want now (and will want very soon).
Taking Care Of Your Own PR Like A Boss Kristin Fisher (Kristin Fisher)
Hiring a PR agency to take care of your social media and marketing can be pretty costly, but is it possible to do it yourself ? Brow whizz Kristin Fisher explains how she does it.
BUSINESS
How I Found My Dream Team - Tips and Tricks On Recruitment
E-Commerce VS Retail – What Works For You?
Natalie Papadopoulos (The Parlour Room) and Tamara Shaw (Beaute Industrie)
Should you sell your skincare range on your website as well as at your reception area? Katie Lowndes shares her sales knowledge.
Your staff can make or break your business, and hiring new personnel can be extremely stressful. Natalie Papadopoulos and Tamara Shaw tell us their tips on how to find the right fit for your team and keep everyone happy.
Why Your Before And After Images Suck And How To Get It Right Woodrow Wilson (Clinical Imaging)
Your clients’ before and after images are one of your biggest selling points. But blurry, poorly lit shots taken with a phone can do more harm than good to your business. Woodrow Wilson explains how you can fix this.
Beauty From The Inside Out Chiza Westcarr
It’s no secret that our diet is directly linked to our skin, but how can beauty therapists combine treating both inner and outer beauty? Nutritionist and skin expert Chiza Westcarr explains all there is to know.
Innovative Injectables - Why You Should Treat More Than Lips and Frown Lines Dr Kate Jameson (Youth Lab)
Injectables are here to stay, but do your injectors know that there is a world beyond lips and eyes? Dr Kate tells us about the many ways in which she uses botulinum toxin and filler.
Katie Lowndes (Beauty Sale Mate)
Are Devices Worth Their Hefty Price Tag? Kelly George and Dr Bruce Williamson
You can achieve amazing results with lasers & co, but is the investment worth it in the long run? Kelly George and Dr Williamson tell us how they make their purchasing decisions.
DIY: The Challenges And Rewards Of Creating Our Own Skincare Ranges Amanda Appel (BLOC Cosmetics), Dr Michael Freeman (BLOC Cosmetics), Vaia Pappas (Vaia Beauty) and Maria Cocciolone (INSKIN COSMEDICS)
If you’ve considered creating your own skincare, hearing the founders of BLOC and Vaia Beauty talk about their journey will answer all your questions.
The Discounting Dilemma: Pros and Cons Lisa Conway (Zing Business Coaching)
How To Keep Your Integrity Selling Beauty Services Sofia Amirova (Amirova Cosmetic Clinic)
Can we sell beauty services and empower women at the same time? Sofia Amirova talks about her approach to the fine line between the pressure and the power of beauty.
The Brand Journey
Great marketing strategy or detriment to your brand? Lisa Conway explains how to approach the tricky subject of discounting treatments.
The Mistakes I Don’t Regret – Key Things I’ve Learned In My Career
Isabel Trulux (Trulux)
Angelina Veljanoski (Skin Angel), Robyn McAlpine (SkintifiX)
What happens between the moment you have an idea for a product to the moment it hits shelves? Isabel Trulux tells us what it takes to create something great.
Success doesn’t happen overnight; Angelina Veljanoski and Robyn McAlpine share how they have built their brands and what they've learned along the way.
Learning To Love Your Haters Dr Naomi (The Manse Clinic)
As the owner of the most followed Instagram account in the cosmetic medical industry in Australia and the founder of The Manse Clinic, Dr Naomi will shed light on how she deals with the pressure of social media and the fans and trolls alike that come with it.
Under The Influence – Are Influencers Worth Investing In? Sharyn Smith (Social Soup)
Influencers can mean big business, but are they right for your brand? Sharyn Smith explains what you need to know.
“BEAUTY&SPA Insiders is a very exciting opportunity for us as a trusted industry publication to bring together the most inspiring people in the aesthetics industry, and offer our readers a chance to connect, share their experience, and grow their businesses by supporting each other. In a world where we so heavily rely on texting and e-mailing, coming together like this and actually talking to each other will be a valuable experience for everyone involved,” says SPA+CLINIC Editor Nadine Dilong. Tickets are available at www.beautyandspainsiders.com.au. We would love to see you there!
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Long-Term Success Founder of Sydney’s The Paddington Beauty Room, Anna Field, is having a big 2019 celebrating not only her salon’s 16th birthday, but also 30 years in the industry. When it comes to marketing and educating her clients, she thinks outside the box. We had a chat to her about her career and experience. How did you start out in this industry and what made you open your own salon? I started out 30 years ago studying in Perth. I sort of fell into beauty therapy or maybe it found me. My parents influenced me to study as my grandmother was in the industry in the 50s and 60s. I knew that to become excellent, I needed experience, so for the first few years I asked/begged salons to develop me and allow me to perfect my skills. This eventually also meant that I worked on getting experience and skills in training and managing. I eventually after 7 years gained enough experience in both skills of a beauty therapist and the business behind it that I was employed as Australia’s first Training and Promotions Manager for La Prairie ( the role also covered Asia Pacific). I was born and raised on a farm with my parents running cottage industries so I never thought I would have my own business.
How did you attract clients back when you first opened and how has this changed in 16 years? Building clients in the beginning was two-fold. Firstly, I had a very high media exposure and reputation in the industry from my role with La Prairie. Secondly, I chose a location that had a supportive community. Paddington, and in particular Five Ways, are very local-centric.
How have treatments evolved since you first opened? Some elements of treatments will never change. The power of massage and knowledge has at times become overshadowed by 24 | SPA+CLINIC
instant quick fixes, however the test of time always proves that skin health is a balance and lasts for longer. A quality massage technique that doesn’t just feel good, but improves skin health and function wins time and time again. The biggest evolution would be the power of exfoliation. This has been a double-edged sword giving great results when used appropriately and sadly also creating more sensitivity and skin stress than ever before. Dry manicures and pedicures is something that we were some of the first to introduce to reduce bacterial infections plus also to look after the longevity of the cuticles. It still surprises me how many salon and nail bars still soak.
You’re writing an e-magazine for your salon, what sparked this idea? A friend of mine who specialises in salon marketing sparked the idea. She said you get quoted so much in magazines, why don’t you write your own so your clients can benefit from your knowledge? The next thing I know, I am learning how to manage producing an online magazine. I get very high open rates and reading times on the e-magazine that I call ‘The Beauty Case’. It is a great way to get information out to our clients without it always being about promoting something. The Beauty Case is a relationship builder and conversation starter. The products and treatments I promote are not paid advertising. They are there because I want to talk about them, which is usually
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stimulated by a conversation I might have with a client or a staff member. I have asked the different brands (Editor’s note: Anna stocks Dermalogica, Murad, and La Prairie) to provide me with stories just to get a different voice than just mine, however 99% of all that is in The Beauty Case is my own content.
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Is the magazine a form of marketing for you? Absolutely, and it’s relationship building. When clients get an opportunity to understand your philosophy and knowledge, they can determine if it aligns with their own and develope long-term relationships. It gives our clients something for nothing - an added bonus of being our client, plus it allows me to show and tell all we have to offer to increase cross promotion and therefore potentially increase the average spend.
How important is social media for your salon? Argh, social media! This is the million-dollar question. It is like having a website – you have to have something but does it really drive a client into the salon to spend? I have not seen the results to prove this. It is hard to balance this because for a small business it is not about the number of followers, it’s more about the quality followers who live nearby and would visit the salon. Social media is ranked by numbers versus relevance, which makes it very hard for a small business to break through versus big brands because of this. Social media advertising is probably more appropriate for salons.
What advice would you give other salon owners when it comes to marketing? Change it up! It is too easy to fall into ways we always do it. Clients like change and will be motivated by change. Always make sure your marketing sends the message of your brand, not just the promotion.
Any plans for the future? I always have lots of plans, but not entirely sure as I write this. This year is about enjoying and celebrating being in business for 16 years and me personally being in the industry for 30 years. It is time to smell the roses and just be in the moment. The Paddington Beauty Room is located in the popular Five Ways area
One of the most bio-available forms of Vitamin A, with Omega 3, 6 and 9 from Hemp Seed Oil. No minimum opening order. Call now for more information 1300 759 828.
Anna’s e-magazine ‘The Beauty Case’
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20 Reasons We Our Industry
To celebrate 20 years of SPA+CLINIC, we asked 20 industry professionals, including some of our guest speakers at BEAUTY&SPA Insiders (taking place on May 27 – have you registered yet?), what they love most about the spa and beauty industry. Here are their uplifting answers. Dr Kate Jameson, Youth Lab
“I love the constant challenges and change within this industry - from new technologies, treatments and techniques. It is ever evolving and growing, which is exciting. I also love that the aesthetics industry has allowed me to not only practice medicine in a new and dynamic way but to build a business and brand. Traditional medicine would never have provided me with such an opportunity. Aesthetics allows us to form long lasting relationships with our patients and be a part of their journeys; it is a privileged position to be in.”
Sofia Amirova, Amirova Cosmetic Clinic
“I love having the privilege to inspire and empower women. There is so much pressure being a woman in today’s society, so I believe it’s important to empower each other. The expectation from society of women today has changed: we have to look good all the time, maintain a certain weight, stay on trend. These expectations have affected my own confidence, to the point where I felt I needed to change my image. I believe this experience has allowed me to embrace my individuality, and my inner and outer beauty. I love the way I am able to help women embrace their beauty and feel amazing as themselves.”
Kelly George, Kelly George Aesthetics
“I love the impact we can have on people’s lives! It may seem silly to the outsider, but to the client who now likes what she sees in the mirror (after years of lacking confidence), it is a turning point in her life. I’ve seen women go from walking in the clinic with their head down and bursting into tears during the consultation, to almost skipping in, head high, with renewed self-confidence and self-love! It’s an amazing transformation to witness.”
Dr Naomi, The Manse Clinic
“I love that patients can come to us from ANY aesthetic starting point and we can change their lives. The changes we make can impact positively on their social life, work life, financial life, and even romantic life. Confidence and a beautiful appearance just take you places. The harsh reality is that beauty is the price of admission to so much in this world. It always has been and it’s becoming even more important, it seems. That’s what I love giving, but what I love receiving is the pleasure of following the lives and having special relationships with these amazing patients.”
Dr Bruce Williamson, SkinSmart Medical
“I love the creativity and diversity - I enjoy being able to balance features and soften expressions making people feel better about themselves. I have 15 devices which I use making my job very varied and giving me a lot of flexibility in what to treat and how I treat skin. Our skin is our front to the world – it gives us that glow, that luminescence of health and I think it’s a really important thing. Clear skin is really being able to see the collagen reflectance underneath the skin. When we have dullness from the sun in the form of hyperkeratosis, or redness in the form of capillaries, or dirty looking pigmentation, they all obscure that collagen reflectance and luminosity in the skin. By removing that dullness, that redness and that pigment from the skin surface, the skin’s normal vitality shines through. And I like being creative and using combination therapies - the four Rs of rejuvenation. Relaxing the muscles with Anti-Wrinkle injections, Refilling the deficits with fillers, Resurfacing the skin with lasers, and Repositioning the skin with threads or body sculpting and skin tightening. It’s not that one is better than the other. All these things work well in combination.” 26 | SPA+CLINIC
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Tamara Shaw, Beaute Industrie
“For me, I mostly love the endless opportunities the industry can provide. In my short 10 year career I’ve been a spa and beauty therapist, travelled the world on cruise ships, coached teams through management and national education, as well as held business development and sales roles, which have all lead me to creating communities and hosting networking events. The pathways are limitless and you can travel down and experience as many as you wish!”
Dr Phoebe Jones, Cosmetic Physician
“It’s an industry which empowers people, particularly women. For the individual patient they can take charge of this one part of their life and improve themselves and their self-esteem. Sometimes I’ll meet a patient who is really down on themselves and has endured some difficult life events. Making a few cosmetic tweaks can be quite transformational physically as well as mentally. It’s really wonderful to see. A patient that comes to mind was a mum of four who’d spent the last 15 years looking after her family and had recently gone through a divorce. She felt she’d let herself go and no longer recognised the person she saw in the mirror. She had a few things done and was so much more confident. She even got teary because she didn’t think she could look that good. It’s a privilege to be able to do this for people and to connect with them in such a personal way.”
Erin Norden, Clean Beauty Market
“I love that more and more people are seeing beauty beyond just cosmetic products to make them look better, it’s also about self-care and wellness from the treatments they may have in a spa to their night time ritual at home. I love that beauty is no longer just at face-value, people are seeing it more holistically and taking more of an interest in their inner health and how that reflects on our outer appearance. I feel that these little shifts in addition to people’s growing awareness around clean beauty is pushing the industry as a whole in a more positive direction.”
Katie Lowndes, Beauty Sale Mate
“I love the diversity of roles you can do. I have a natural passion for wellness (which includes aesthetics) so I love that I can work in a field that I also love personally. I have had the pleasure of treating people, teaching people, managing people and doing a host of roles that always challenge and grow me as a person which has brought me to where I am today. The industry is always evolving so I will too if I want to keep up with it; isn’t that what keeps us motivated and excited? I think so.“
Vaia Pappas, Vaia Beauty
“I love how currently, the wellness movement is trending; it is so wonderful to be able to help clients more holistically and to see so many other Beauty therapists incorporating wellness into their practice.”
Angelina Veljanoski, Skin Angel
“I love how we can be so unique within the beauty industry, creating personalised regimes for our clients. I love that it allows me to build relationships with my clients while allowing them to feel like the best versions of themselves!”
Robyn McAlpine, SkintifiX
“I love that there is something for everyone. For the nail experts, the makeup gurus, the massage and spa pro’s, the skin nerds like me and everything else in between. We have such a big umbrella in this industry and there is room and a need for all of us. This means we have such an incredible opportunity to create a genuine community and connection. There is enough for us all!”
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Danielle Walker, Le Skin Code
“As a registered nurse specialising in cosmetic treatments in Australia for the last 7 years, I have seen that, as a population, we are looking at preventative measures to age well to support and maintain skin health. The standard of technology behind less invasive procedures such as cosmetic injectables, laser and light based therapies, and cosmeceutical skincare ranges is evolving continually and becoming more sophisticated which means we are able to provide our clients with more treatment options to cater to all skin needs in the one environment. For myself, it is a privilege to be a part of an industry that has so much to offer to both health professionals providing aesthetic treatments and to consumers receiving them. The impact we as an industry can have on an individual’s self-confidence is so powerful and the role we play to ensure our clients look and feel their best at any age.”
Amanda Appel, BLOC Cosmetics
“We have the opportunity to change people’s lives. For me, the industry has the ability to educate, inspire and motivate individuals to achieve incredible long-term wellness benefits by understanding their skin and bodies. I love seeing new clients begin a treatment or product regime, and some time later coming back and sharing their story of disbelief and delight. My favourite feeling is when these new clients convert to lifelong shoppers and believers.”
Chiza Westcarr, Nutritional Skincare Academy
“I love that our industry continues to evolve, and that skin specialists are now aware of, and recognise the importance of adopting an inside out approach to skin health. There are so many factors that affect skin health, and topicals alongside in-clinic modalities are not always enough to achieve results. Food grade supplements, in the form of wholefood powders, elixirs and capsules, have made their way into the industry, offering clinics more choice than ever before, and helping them achieve spectacular results for their clients!“
Woodrow Wilson, Clinical Imaging
“I love how transforming cosmetics procedures can be, and that a skilled practitioner can give a patient back their sense of confidence, purpose and drive. We live in a fast-paced world overly focused on appearances, and this industry has had a hard time with its reputation - however once you scratch beneath the surface you see a community of incredibly intelligent, hardworking and science focused medical professionals who genuinely care about their patients’ wellbeing.”
Rene Herald, The Temple Skincare
“It’s bigger than us; it’s not about the shallowness of making our clients look good, it’s about a sense of community and family, it’s about creating a space where our women know they are part of a ‘family’, that they are part of our TRIBE, a tribe where they feel valued, appreciated and cared for. We live in such a fast-paced and touch-starved world, and we can make a difference, even if it is just for an hour.“
Emma Thwaite, With Grace Skin Management
“The thing I love most about the beauty industry is the personal connection I form with my clients and seeing the change in their confidence as their skin improves. Being able to send someone into a deep relaxation while transforming their skin is really a special feeling as a therapist. I can’t imagine working in any other industry”
Dr. Hillel New, Co-Founder FACELAB
“I am often asked by friends, relatives and those I meet, ‘how can you look at mouths every day?’ Well, the answer is quite simple. The work I do inside and outside the mouth is a means to an end, and the end is my focus. Every day I am involved in transforming lives and it is the changes we see in the lives of the patients we treat that is my driving force. Improving people’s lives, one smile at a time provides a unique shared experience for patients, myself and my team. The sense of happiness and satisfaction my patients feel at the end of treatment when desired aesthetic and functional goal is reached is transformed into an emotional boost for myself and my team that drives us each and every day to do the best work possible on all of our patients - and this is what I love most!”
Nadine Dilong, Editor SPA+CLINIC
“Having worked at a medispa and as a beauty journalist for many years, I love this industry because it seems superficial from the outside, but once you dig deeper and get to know the people behind the brands, you’ll see it actually isn’t. At the core of most beauty and spa industry professionals is their motivation to help people feel good about themselves; what’s not to love about that?“ 28 | SPA+CLINIC
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HOW TO FLOAT YOUR BUSINESS TO THE TOP
Photo by The Mineral Spa, Hepburn Springs
The ‘Med’ Soft-Pack® System in Mulberry
The evolution of spa treatments and rituals is an area of expertise for the team at Spa Vision, and their increasing work in equipment led experiences is proving beneficial to operators in many ways.
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he feeling of weightlessness during dry flotation has proven beneficial in many ways as it removes the mind from the body and promotes deep relaxation. The Soft-Pack ® System was invented by wellness pioneer Paul Haslauer over 40 years ago near Salzburg in Austria. Its origins evolved from working with rheumatologists who found that their clients were experiencing considerably less pain having had a treatment. Now under the brand name of European wellness experts Kurland, it has evolved into a classic spa treatment that can be found in many leading spa and wellness facilities across the world. With Soft-Pack ® the client is enveloped by the practitioner in mud, crèmes or algae, wrapped in a comfortable dense blanket and whilst face up is seamlessly lowered by the push of a button into warm water. The slowly rising temperature and almost weightless lying position has a positive effect on the musculoskeletal system and deeply relaxes the body. According to UK-based writer of The Spa Man and industry journalist Mark Smith, relaxation is a key driver for selecting this experience. “It can deliver the equivalent of three hours of rest in 20 minutes. I’ve tried the dry floatation bed before and it does work wonders.”
The versatility of the Soft-Pack ® System enables its use as a treatment for relaxation in Day Spas, Hotel Spas and Wellness Retreats; for preparation and recovery in Medical Clinics, Dental Clinics and Physiotherapy Practices and also for personal use within homes and luxury yachts. Fiona Craig, Spa Manager of The Mineral Spa in Hepburn Springs has seen first-hand how versatile their four Soft-Pack ® Systems have been, for their successful operation. “The Soft-Pack® beds offer the opportunity to broaden the treatment offering, which makes particularly good business sense for return clients as they are often interested in trying something different. The main client benefit is that a dry float facilitates a much deeper level of relaxation than a standard bed. Clients appreciate this luxurious opportunity and always leave the spa feeling deeply rested.” From an operators perspective the SoftPack ® is easy to install and operate. Neil Owen, Director of Spa Vision who has been working with Kurland and with Soft-Pack ® Systems globally for over a decade, explains the ease of use of the system. “On installation, the water is filled once, you plug the unit in and you are virtually up and running immediately. Running costs are very low and the equipment is easy to clean and maintain. It can quickly become a
valuable, versatile and profitable member of the team,” he says. The Soft-Pack ® System comes in various styles from the classic ‘Med’ Soft-Pack ® System with its colourful and softly padded edge, The ‘Day Spa’ Soft-Pack ® System which is an elegant yet practical design and the modern ‘Pure’ and ‘Sense’ Soft-Pack ® designs. Each model comes in a variety of colour options with the ‘Pure’ also available in various wooden finishes with lighting upgrade options to further highlight the design. Additional upgrades include the innovative ‘Soft Touch’ stream jet technology where the guest’s back and shoulders are gently massaged underneath with a water jet at programmed intervals. The ‘Soft Touch’ programme can also be used for short treatments without the need for a therapist or even without the guest having to get undressed. You can also introduce music during the treatment with the ‘Soft Music Vibration System’ combining sound and vibration to further enhance the experience. Spa Vision supplies, procures and consults for the spa, health, beauty and wellness industries. Globally the business works with a broad spectrum of clients including hotel spas, destination spas, wellness centres, day spas, medispas, salons, yachts, independent therapists and residential homes. spavision.com spaandclinic.com.au | 29
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5 Ways To Entertain Your Clients In The Waiting Room
Excellent customer service begins the second your client walks through your door, so don’t forget to keep your clients occupied while they wait for their treatment as not everyone is happy to stare at their phone all day.
A TV in your waiting room keeps clients entertained
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t’s inevitable to make clients wait every now and then, especially if you offer treatments that may vary in length depending on each person’s concerns, chattiness, and pain threshold. A laser session you’ve scheduled for 60 minutes may take 75 if you find you have to give a sensitive patient time between each pass to take a break from the pain involved; of course it’s out of your control, but you should also do your very best to entertain waiting clients in your reception area to avoid frustration. Here are five ways to do it: 1. Make sure you have the latest magazines available. Six month-old dirty, wrinkled tabloid mags should absolutely be avoided (hello, germs!) and instead, only buy high end beauty and fashion magazines that look sleek on a shelf or table and align with the aesthetics of your spa, clinic, or salon. Once a new issue arrives, discard the old one. It’s also a good idea to display beautiful coffee table books that clients can look through, especially photography books as they don’t require a lot of time to ‘read’. 2. H ave a TV screen in your waiting room and show content that interests your main client demographic. Free-to-air TV can be tricky as the programme tends to be quite unpredictable and too varied, so a Foxtel subscription is a much better idea. For small businesses, Foxtel offers a 12-month subscription that includes over 80 channels to make sure there is something for every type of client. Channels like Lifestyle and TLC may be suited to a younger clientele, whereas National Geographic and Discovery Channel will be perfect if you tend to offer more invasive
procedures and may have nervous clients that need something soothing and calming like a nature documentary pre-treatment. Make sure to mute the TV and turn on subtitles to make watching optional. 3. C reate before and after books and display them. Patients are always interested in before and after photos, so why not have a professional photo book printed online? Not only will it keep your waiting patients occupied, but they may discover a new treatment you offer and enquire about it. Keep in mind to only publish before and after photos of patients whose consent you have in writing. 4. P lay music without ad breaks. If there’s one thing that you need to stop doing immediately, it’s playing music via free streaming apps. The constant ad breaks can completely ruin a moment, especially during a treatment. Instead, use a service that’s curated for commercial use, such as Foxtel Music. The plug-and-play device includes thousands of songs, music videos, and can be customised to your environment and brand message. It includes PPCA fees and is constantly updated to keep content fresh. 5. Have optional questionnaires ready. It’s so important to know your clientele inside out, so why not make use of their waiting times and have a pretty questionnaire ready to be filled out? Questions such as ‘how did you hear about us?’, ‘what treatments are you interested in?’ or informative questions such as ‘did you know about our referral programme?’ followed by and explanation can all lead to more business opportunities. spaandclinic.com.au | 31
Not Just Pretty
If all you have in your waiting room is a few old magazines, it’s time to step up your game and stack a few beauty books on your coffee table or arrange them on a shelf. Not only are they informative and a sheer delight to read for any beauty aficionado, but they’re so pretty they double as décor.
Skinside Out by Robyn McAlpine Skinside Out is the first book of its kind to deeply explain the intricacies of our largest organ, skin, and how we can work with nature to have the best skin of our lives. This is the mantra of self-confessed skin nerd Robyn McAlpine. In over a decade of her extensive career, she has gathered her expertise to bring you an enthusiastic, modern, humorous and glowing perspective on matters of the skin. Her life’s mission is to fix people’s skin. Skin doesn’t lie; it reflects our overall health in unimaginable ways. Robyn explains how our lifestyles are manifestations of how our skin misbehaves, or doesn’t, and how the connection between our thoughts, stresses, diet, gut health and environment affects the health of our skin. Skinside Out isn’t an infomercial begging you to buy the latest ‘must have’ products, and it isn’t a text book guaranteed to have your eyes glazing over by the end of chapter one. Instead, Robyn takes you on a fun filled, informative journey. Go behind 32 | SPA+CLINIC
all the marketing hype, the glossy magazine adverts and the fancy television commercials to find out the real story of skin. With the knowledge Robyn shares in this book, you will feel empowered to make healthy skin choices for life, with a new found love and appreciation for the humble skin cell and the skin you are in.
Eat Beautiful by Wendy Rowe World-renowned beauty and make-up expert Wendy Rowe knows skin inside out. In this refreshing beauty book, Wendy will teach readers how to keep their skin healthy and let their inner and outer beauty shine. Wendy has devised over 70 easy and delicious recipes specifically designed to feed your skin with the nutrients it needs to glow. Each of the recipes correlates to an essential skinfeeding ingredient that will help target specific skin problems and common complaints. From cucumbers, ‘the internal cleanser’, to limes, ‘the natural astringent’ and carrots, ‘the immunity booster’, there are also breakdowns of the vitamins
and nutrients each of these familiar ingredients provide. And not only will there be methods for feeding your skin, there will also be suggestions on how to keep your skin pampered with recipes for homemade masks, scrubs, mists, cleansers and toners, as well as an informative troubleshooting section for confidence-zapping skin problems. Wendy provides specific advice for foods to embrace or avoid depending on your skin. Split into the four seasons, this stunning book can be dipped in and out of, or followed like a seasonal plan, and will ensure that you achieve beautiful, radiant skin all year round.
Truth in Beauty by Mukti Truth in Beauty is a practical, easy-to-follow guide that will help readers make the switch to clean beauty and a healthier lifestyle without compromising on results. As the founder of Australian eco-luxe beauty brand Mukti Organics, Mukti has been actively engaged in the beauty industry for over two decades. A pioneer of green chemistry, Mukti draws on her
background in complementary medicine to offer comprehensive inside knowledge on the importance of detoxing your skincare routine. The book includes compelling fact-driven insights exposing beauty industry secrets and harmful ingredients found in everyday skincare, cosmetics and personal care products as well as how to decipher labels and verify marketing and product claims. It advises about healthy, nourishing alternatives to toxic beauty products that will give you a glowing complexion and explains the different skin types and how to nurture your skin naturally at every age. Checklists to help you make the switch to clean, sustainable products that work for you without harming the environment are also provided in the book.
The Best Skin Of Your Life Starts Here by Paula Begoun, Bryan Barron, Desiree Stordahl Best-selling authors and internationally recognised “Beauty Myth Busters”, Paula Begoun, Bryan Barron and Desiree Stordahl provide life-
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changing skincare information supported by the latest research (800+ studies cited). The Best Skin Of Your Life offers sound advice for all ages on how to put together the most effective skincare routine, why skin type is important, special skin concerns, and the latest breakthroughs in products and ingredients that work to “turn back the clock.” Paula, Bryan, and Desiree break down complicated skin issues from acne to wrinkles and everything in between, in an easy to understand way. With millions of books sold, including the best-selling ‘Don’t Go to the Cosmetics Counter Without Me’ series, Paula, Bryan and Desiree are the go-to authorities on cosmetic products and their claims. Their skincare recommendations are based on published scientific research, not hype, and come in all price ranges. There’s simply no equal to the consumer-friendly investigative work that this team does. As they put it, “having healthy, beautiful skin shouldn’t have to be a luxury!”
Pretty Iconic by Sali Hughes Packed full of beauty wisdom, Pretty Iconic takes us from the evocative smell of Johnson’s baby lotion through to Simple Face wipes, NARS Orgasm and beyond, looking at the formative role beauty plays in our lives. Considering which much-
hyped beauty buys are worth the buzz, and who they might be best suited for, in Pretty Iconic, Sali Hughes uses her witty, inclusive and discerning style to look at some of the most significant products in beauty – from treasured classics such as Chanel No 5, to life-changers such as Babyliss Big Hair, and the more recent releases from Charlotte Tilbury, Sunday Riley and others that are shaping the beauty industry today. Delving into the products that are simply the best at what they do, the inventions that changed our perception of beauty and the launches that completely broke the mould, Pretty Iconic is a treasure trove of knowledge from Britain’s most trusted beauty writer.
Clean Beauty Book by Dominika Minarovic, Elsie Rutterford Join the clean beauty revolution that’s taking the industry by storm and discover the delights of making your own beauty products in the comfort of your own home. Founders of Bybi Beauty, Dominika Minarovic and Elsie Rutterford, challenge you to take control over what you put on your skin and hair by making it yourself. Green and clean beauty is growing up, and the Londonbased Clean Beauty Co are leading the way with luxury beauty recipes packed full of
only the good stuff. Scrub that bad day away with a coffee body scrub, or take a long restorative bath with a coconut milk soak. Perhaps you fancy fixing those split ends with a banana split hair mask.Whatever the problem, the Clean Beauty girls have a homemade recipe that you can whip up in no time.
The Beauty Guide by Dr Libby Weaver The Beauty Guide explains the nutritional, biochemical and emotional basis of beauty challenges and helps readers to decipher the hidden messages that our bodies give us via our beauty bits – our hair, skin, nails. “The amount of time, focus and money spent on trying to sort out exterior problems that are actually created from inside processes gone awry is astronomical,” says Dr Libby. “I want people to consider whether the parts of their bodies that cause them sadness or frustration, are simply messengers asking them to eat, drink, move, think, breathe, believe or perceive in a new way.” Written for women who feel they have to mask their perceived ‘flaws’, The Beauty Guide offers a deeper perspective on beauty as well as information and inspiration to help the next generation of women live from a place of knowing their true beauty.
The Beauty Chef by Carla Oates The Beauty Chef is created using skin-loving foods to promote gut health and boost beauty from the inside out. Carla Oates, Founder of The Beauty Chef, believes beautifully radiant, healthy skin starts with optimum nutrition and effective digestion. Recipes include healthy spins on traditional dishes, specialoccasion treats, simple family meals and time honoured ferments, all designed to pack a powerful nutritional punch. Importantly, all ingredients can be easily sourced at your local supermarket. What originally began as creating foods high in prebiotics and probiotics for friends and family has now launched a global movement, Carla created the world’s first ever inner beauty powder – GLOW. Today, The Beauty Chef inner and outer beauty products are sold worldwide including at Selfridges in the UK and on Net-A-Porter. The Beauty Chef uses a unique and exclusive Flora CultureTM process backed by twenty years of research, to create super-charged, whole food supplements. Oates works alongside a naturopath, bio-chemist and professor of probiotics, to ensure that all formulas based on her ideas and recipes are efficacious and while natural and organic, backed by science. spaandclinic.com.au | 33
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Becoming An
Educator
We discuss the joys and hardships of teaching the next generation of therapists through Brand Education.
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he world of Brand Education is in a realm of its own, particularly to those outside looking in – for some, it’s a glamorous world of travel and excitement, for others, it’s simply about selling a range, and perhaps limiting simply representing one brand. But for those who have experienced it first hand, it’s about passing on years of knowledge, staying at the very top of your game, being the first to know about new industry innovations, and getting to pass your true passion on to fresh new minds. While a career in education does require bucketloads of hard work, love and dedication, for those built for it, it’s the most rewarding thing in the world. We chat with some of the industry’s leading Brand Educators and Training Managers to learn more about their journeys and what it takes, including: • Gina Cook – National Training Manager for Ella Baché • Debbie Dickson – Director of Education for DMK • Sarah Shephard –Education Coach for Ultraceuticals • Dr Vilma DiMaria – Medical Institute Trainer for Allergan Australia
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• L ashana – Education and Training Manager for The Global Beauty Group • Emma Hobson – National Training Manager for Dermalogica
How did you land your current role? Tell us about your journey. Gina - I have been lucky to spend a big part of
my career working with the Ella Baché brand and fortunate to have experience in many areas. My passion has always been in education and training, with education being a brand pillar of our company, it really threads its way through the roles I have had in the company. I worked in our college as an educator for seven years, coming from another role which was all about training and education. I really loved the knowledge and passion I had for understanding the skin, the treatments and products that all support the result that can be achieved. As National Training Manager, I couldn’t be happier, to me it is the most sought-after position in the skincare and cosmetic arena, however the roles that got me to have the experience to land me here have been invaluable.
Debbie - Growing up I had really bad skin and working as a beauty therapist and having to practice treatments on each other just made it that much worse. After training with Danné and using DMK and those skills to transform my own skin, my passion to help as many other people as I could with their skin grew. After a couple of years of working with DMK and taking on the distribution of Australia and New Zealand, I begun more extensive training. From there I naturally progressed into the role of Head of Education. I had, and still do, have a drive to help other therapists find a skincare system that they can use to provide their clients with life-changing results that they’ve always dreamed about. That is how my journey as an educator started and since then I have extended my studies into Herbal Medicine, Nutritional Medicine, Integrated Diagnosis and various other health and wellness courses. I want to make sure I have more and more knowledge as I diversify the education programs for the clinics and technicians. Sarah - I have been a trainer for nearly 20 years. I have met some incredible people
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Gina Cook
Debbie Dickson
Sarah Shephard
in that time. I was looking for a change and a challenge and a very dear friend made me aware of the education role at Ultraceuticals and I came onboard. Previously I had been an instructor and then a corporate trainer for a well-known US product brand and loved the teaching side. I have also run my own clinic as well as being a therapist in a variety of clinics and spa environments. Dr Vilma - I started my career as cosmetic physician in 2005. At this time, I had been a medical educator at the Royal Australian College of General Practice for over 10 years. I continued this role until 2008 when Allergan approached me to be a Trainer. I believe my role as a Medical Educator was a benefit for the role and was one of the reasons my name was put forth. Lashana – I started my career as a beauty therapist working as a trainee in your typical beauty salon. Once I completed my diploma, I soon landed a full-time role at a major day spa. While I loved providing my clients with amazing products and skin treatments, after a few years I felt like I could be doing more, and ventured into a laser hair removal clinic. It was from there I successfully landed a role working with a Cosmetic Doctor, where I performed treatments such as skin needling, a large variation of chemical peels, q-switch laser facials, galvanic, laser hair removal, assisting patients post liposuction and also assisting the doctors with hands-on treatments such as injectables and ablative laser treatments. I loved this time in my career and I learnt so much. After moving house a few times, I started working for a small chain laser and skin clinic. The opportunity came up after about a year to become one of the 2 in-house clinical trainers for their 4 locations. I found an incredible love for computer work, researching conditions and treatment options and teaching
the staff; it became very apparent very quickly that I had a passion for clinical education and wanted to pursue it further. I had a friend encourage me to go for the role at The Global Beauty Group, and although it was nerve wrecking, I was able to become one of their new full-time dermal educators and now, their Manager of Clinical and Training. Emma - I joined The International Dermal Institute (I.D.I) and Dermalogica at their London location. I was fortunate to have landed the role after returning to the UK after working as Spa Director within a 6-star hotel and spa in Spain. Before joining IDI and Dermalogica I had gained experience ranging from business owner, business manager, Spa Director, College Lecturer and College Principle working in countries across Asia and Europe.
with other skincare brands. I love being able to train DMK Skin Technicians about the active ingredients and provide them with the tools they need in order to achieve the lifechanging results DMK is capable of. Whether it’s to be able to revise skin conditions or even just return or maintain skin to its healthy state, this is what really draws me to being DMK’s Head of Education. Sarah - My absolute passion is learning and growing. I have studied constantly since qualifying as a therapist some 25 years ago! For me the best role is to share that passion and enable therapists to be motivated and love what they do! This comes through education and growth. Dr Vilma - I actually don’t think of myself as a brand educator. I am asked to teach what is considered best practice, anatomy and safety. This goes with any injecting. The fact that I believe in the science of the brand and its portfolio for total face rejuvenation makes it easy. If I didn’t believe in the brand I suspect it would be very obvious and I would look like a fraud. Lashana – I have always been interested in the ‘how’ and ‘why’, and have always wanted to know more. I loved science and biology in school, including biomechanics. Starting my educator career as an in-clinic trainer, I found so much fun in developing treatment protocols and training programs, writing blog posts but also explaining the how and why to my trainees; and if there was something we didn’t know, we researched it and found it out together. It’s something I quickly found myself wanting to do more of. I even find myself educating friends at parties! Being able to pass on the knowledge that I have gained over the years, as well as continually learning day by day; The best way to learn, is to teach. Emma - One of the reasons I chose this
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What was it that appealed to you about becoming an educator? Gina - The skincare/cosmetic industry is
just overflowing with so much to offer, it’s such an exciting industry that is constantly evolving with technology, techniques and innovation. Being an educator and sharing this and being part of it has been an amazing experience, the passion for understanding the skin and how it functions is so much a part of the Ella Baché heritage. It’s not only how we treat the skin that constantly evolves, but also how we teach about it. At Ella Baché we have recently launched the new Ella Baché EdFlex™ (RTO 6704), an exciting new flexible education model for the Diploma in Beauty Therapy. Students are able to customise their own learning experience to suit their needs; how, when and where they like to study. Debbie - DMK is a result and solutionsbased system, which can be difficult to find
Business
Dr Vilma DiMaria
Lashana
Emma Hobson
profession was the knowledge that there were so many career options open for me. I have always been fortunate enough to have good communication skills combined with a personal confidence that allowed me not to fear speaking in public. I had a couple of amazing teachers - that combined with loving attending as many seminars I could; and hearing some great speakers who ‘owned’ their knowledge and delivered it
with passion, inspired and gravitated me to a role in education. For me it was an organic journey to find my niche. It’s such a privilege to share your knowledge and passion with others, to help people aspire to be their best, and help support and provide them with the confidence and the skills they need to succeed. Seeing others grow and flourish in front of your eyes is inspiring and tremendously rewarding.
Tell us why you’re passionate about the brand and passing it onto others. Gina - Ella Baché is a brand that has always
been synonymous with results, I’ve seen the results many times! I am so passionate about the brand as it is all about treating the skin and creating that skin solution, individually we can tailor-make a solution and the results
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BRAND PA R T N E R S :
spaandclinic.com.au | 37
happen. I believe our education that we offer Beauty Therapists allows them to see how they can achieve results. Our mantra runs through all that we do in education as Edith Hallas – (who introduced the Ella Baché brand to Australia 65 years ago) quoted “Know your product, but first know your skin.” Debbie - Having had really bad skin and going through the process of trying everything but having nothing work until I tried DMK, really inspired me to share this incredible skincare with as many other people as possible. Whether it is through training other skin technicians or revising someone’s skin. I can still remember being blown away by Danné’s before and after images and knowing that DMK was what I really wanted to work with. My passion has come from experiencing and doing the treatments and seeing the results. I just want to share DMK with as many people as I possibly can, and touch people’s lives in the positive way that DMK has mine. Sarah - I’ve worked with a number of brands in my career- all fabulous in their own way. I’m currently studying a BA in Applied Health Science and wanted to work with a brand that complemented that degree. Ultraceuticals is formulated by one of the most highly revered Drs in our Industry- Dr Geoffrey Heber- and the brand is known for getting those real results without gimmicks or following trends. By simply using key actives, therapists have the ability to create positive change in their clients’ skins and I find this incredibly empowering. At this time in the beauty industry there is massive change and therapists are starting to be recognised for the great results they can deliver - Ultraceuticals plays a massive part of this change. Dr Vilma - This is easy. I believe in 38 | SPA+CLINIC
the products and its portfolio. I use the products, so I know what they can do, and I can see the patients’ satisfaction. The company spends a lot of money on the science and education. They help us be better educators. Whilst I am being helped to be a better educator I am keeping up to date with the latest. This makes me a better injector in my practice. If I can help people have light bulb moments like I have had over time, then it makes my job enjoyable. Lashana – The results I have seen, especially with our IPL devices, are unlike anything I have seen before; even when working alongside cosmetic doctors. We are heavily taught that laser is superior to IPL, however IPL’s ability to scatter under the skin is able to achieve such incredible results on pigmentation and vascular lesions. Emma - Simply, I LOVE Dermalogica. I love the people our brand represents, the hundreds of thousands of women it supports around the world. I am so proud of our founder Jane Wurwand and what she has done for our profession globally and all her many accolades and successes. Our vision and core values resonate deep into my personal belief system, standing for excellence in education, the professional skincare industry, delivering outstanding customer service and putting our customer at the forefront of the business. Dermalogica’s authenticity, clean products and no animal testing are also extremely important to me. And let’s not forget about the product itself, absolutely amazing, heavily researched and innovative formulas that get the results that today’s discerning customer demands.
What are your favourite components of your role? Gina - I love the industry! And I can honestly
say I love most about all that I do in postgraduate education, there is so much awareness by consumers on ingredients , industry and brand stories and we have it
all at Ella Baché and I just love to take that message to our therapists who in turn take it to our customers. Debbie - I am a lifelong learner and every day I get to learn something new about the things I am passionate about, health and wellbeing and skin revision, in my role as Head of Education at DMK. My very favourite part of my role though is that I get to share and inspire other people to achieve the life-changing results and experience the incredible feelings of being able to revise someone’s skin back into a healthy state or a skin condition that really concerns them. Every day, our DMK Skin Technicians are changing peoples’ lives for the better. Sarah - My favourite part is to go in to an account- see the clinic and the passion and hard work owners and therapists put in every day and helping them to grow. Education is key to growth and success and it’s so rewarding to be a part of that. Dr Vilma - I think most of my favourite parts of the role are selfish: Personal growth, better injecting, keeping up to date with the science and watching people get excited during small group sessions. I get to share information, but the other injectors challenge my thought process which I love. I have also been fortunate to be able to travel as part of the role. Lashana – Seeing people get excited to use their technology! They typically come into the class a bit timid or scared; it can be daunting to those who haven’t operated machinery before or for those having made such a big investment and wondering if it’s right for them. But I see them get excited, and start visualising some of their clients back in clinic who would be suitable for a treatment. Or even wanting a treatment themselves! I love seeing those exciting light bulb moments where everything starts to come together. Making my students feel wonderful, so they can make their clients feel wonderful: it’s such a powerful tool. Emma - First and foremost it’s the people, not only having the privilege to work with some fantastic, brilliant, fun people but also our fabulous customers who are just awesome, I have so much respect for them, they teach me so much and I really enjoy spending quality time with them. I have an amazing team of about twenty, which I delight in helping promote their growth and development, they are really smashing individuals who are great fun and tremendously supportive of each
Business
other. I also love the diversity of my role, looking after Australasia means I travel extensively and speak on various platforms, I am the company spokesperson so I work with editors, influencers, vloggers and bloggers, I get to write articles frequently which I also enjoy tremendously. I am truly blessed to have this rewarding, challenging and amazing role.
AUSTRALIA’S PRINCIPAL PROVIDER OF MASSAGE EQUIPMENT
Would you recommend brand education to others? Gina - If you love the beauty industry, yes
it’s one of the many facets that it offers, the experience takes you to other roles if that’s where you eventually want to go. Essentially Beauty Therapists are teaching their clients all about their skin and advising them on treatment and product solutions, so it’s a natural progression for a Beauty Therapist to take on the role of educator. Debbie - Absolutely! If educating, training, sharing knowledge is something that they are passionate about then I would definitely encourage others to take on these roles. It is very rewarding being able to inspire others and to help them achieve their goals. Sarah - Absolutely! It’s the most rewarding career I have ever had. It’s not a job, it’s a passion and I love every day working with fantastic therapists and clinicians. Dr Vilma - Absolutely! If you like to be challenged and continue to grow in the industry, then this is a great path. Lashana - Absolutely! There are pros and cons, as with everything. There can be a fair amount of travel and some out of hours commitments. However, if you are passionate about the industry and the product you are representing, it is the most rewarding role you will ever undertake. It also keeps you learning and growing as a therapist, so great for those who have a thirst for knowledge. Emma - Absolutely, it’s such a rewarding role; that said it’s not easy, there is a lot of hard work, late nights and weekends spent studying, being able to take continual feedback so you can improve and grow. For those that love teaching, it’s a small price to pay. Teaching is a vocation, it’s not for everyone but if it is for you, you’ll never feel you are actually working at a ‘job’ as each day comes with so much joy and reward it just feels a natural passion and a privilege.
Much more than just massage tables, our range includes, treatment and spa tables, table covers, massage chairs, massage stones, oils, balms and lotions, bolsters and cushions, massage tools and clinic accessories. Vist our website for our special offers every month or sign up for our newsletter and have them delivered direct to your inbox.
www.firm-n-fold.com.au Brisbane . Melbourne . Sydney . Gold Coast Freecall 1800 640 524
heading
20 ways
to Make Your Business Memorable Let’s get real; your customers' experience will make or break you! Founder of Beauty Check, Kylie Nicastro, has 20 tips on how to up your customer service game and stay memorable.
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n an industry worth billions and with competitors everywhere, it’s imperative to stay on top of your game in order to keep clients happy and wanting more. So here are 20 simple ways to make your business memorable.
Attention to detail
It’s all in the small things! Have your client thinking of you well after their treatment has ended. For example, a business labelled bottle of water to take after the treatment instead of having to rush a glass before leaving will add perceived value to their experience and will have you remembered.
Market your strengths
Work smarter, not harder. A quick way to see where your strengths lie is to look at your sales. What service are you performing the most? Design your marketing strategy around this. Laser focus builds momentum. Make it exceptional.
Loyalty
Loyalty programmes are all well and good; however giving an unexpected free upgrade to a treatment is an inexpensive way to make your ‘regular’ client feel valued. Hosting VIP events encouraging clients to bring along friends for new promotions and/or special pamper nights is another great way to have them feel appreciated.
Word of mouth
89% of people (in Beauty Check’s recent 40 | SPA+CLINIC
survey) are turning to friends and family for beauty recommendations. This proves what we all know; word of mouth is the greatest and cheapest form of advertising. Use this to your advantage. Educate clients on what’s new and encourage them to advise if they would like to see these services within your spa, clinic or salon.
Spa menus
Ensure you have accurately advertised all services. It will determine if you measure up in your clients’ eyes. Surpassing their expectations will always make you memorable.
How’s your brand?
From your website to the treatment room, consistency is key. The theme, colour palette, even the font you use needs to be the same across the board. This ensures your brand is memorable and instantly recognisable.
Staff check
Clients can sense complacent staff. Check in regularly; do all staff feel part of a thriving team? Do they feel listened to and appreciated? Happy staff will flood through your business which in turn will positively affect your client and how they remember their overall experience with you.
Consistency
Though specific techniques are rarely noticed by the average client, everyone notices inconsistencies to previous treatments. Keep
on top of staff training. If your spa offers double rooms, it is imperative your therapists stay in sync and deliver the same treatment. Keep in mind, your clients’ senses are heightened when relaxed and they will compare afterwards.
Stay on trend
What new treatments are being advertised at expos, magazines or online? Have you got samples of upcoming products? Engage with your clients using sample or promotional material to get instant feedback.
Share the love
Affiliate with other local businesses. It’s a great way to expand your exposure and tap into other business’ client bases. For example, a florist can easily onsell a treatment voucher with a flower arrangement.
Community spirit
Supporting schools and local events connects people on a compassionate level, which in turn makes you highly memorable.
Get behind a cause
Be known for supporting a specific cause that links well with your mission statement. For example: environmental, specific cures, or only promoting ethical, sustainable products. People (especially Gen Z) are more likely to support you knowing they’re helping this special cause.
Online customer connection
The wonderful world of e-marketing! Keep
business
your social media posts regular, classy, and on-point to what you’re currently offering. Having specific promotions for online customers will increase your likes and make them feel special for following.
Precious time
Reduce spending unpaid time trying to sell products. Book clients in for a professional 15min consult with a voucher of equal value to purchase products bought on the same day. The person will feel they’re truly being looked after and you have secured an automatic sale for your time.
Value for money
Everyone wants value for money. Listen to your clients and educate them as to what they would benefit most from.
Turn complaints into commendations
A staggering 3 in 4 people will not give feedback. So if you’re advised someone has had a bad experience, be empathetic and
find a solution fast. Being seen as a business that makes every effort for their client will make a lasting impression.
Unique signature treatment
Signature treatments create an indulgent experience that clients cannot find elsewhere. It also makes it hard to compare you to others. This is a great way to generate new clients to your spa (after all, we’re naturally curious creatures). A simple technique to use when creating a signature treatment is to indulge all five senses.
Make it easy
People lead very busy lives. Incorporating booking apps to allow clients to schedule their own appointments is very convenient. Convenience is memorable. Apps also send direct reminders to the client saving you time and can also include 24-hour cancellation fees.
Keep it personal
Having detailed customer profiles personalises clients’ experiences. Note important things
they say so you can mention it on their next visit. Building friendly relationships with your clients and showing interest in their lives can help you tailor treatments to their needs.
Know your stuff
Staff need to handle questions confidently, without jargon. Keep it simple. Create realistic expectations for your clients. You will be remembered for your honesty and professionalism and your clients will feel that you genuinely care. Business owners can all too easily rely on old patterns to get through their busy week. However, Beauty Check’s recent stats show this is a sure way of losing repeat clientele. A fresh eyed, innovative approach to improve your customer’s experience is often all you need. After all, ultimate growth is in repeat business and repeat business only comes from being memorable. Kylie Nicastro is the Founder and Business Development Manager at professional beauty business review service Beauty Check. beautycheck.com.au
Unique Uniforms
Your uniforms say a lot about your business, so make sure you get them right. Leesa Dawson from The Uniform Stylist can help.
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f you haven’t quite found the right uniforms for Leesa works very closely with her clients There is a uniform for your beauty business, maybe it’s time to think to build a relationship that both sides feel every brand and budget about designing your own. But don’t worry, comfortable with. “There is a lot of trust you don’t have to do it yourself; The Uniform involved. We’re bringing to life something Stylist’s Leesa Dawson is there to help you all the new that doesn’t exist ‘off the shelf ’. We way from the first concept to the very last fitting. feel honoured to be chosen to create “We consider the process to be a uniform designs for any business, with collaboration,” she explains. uniforms being such a key element in the “We start with a brief so that we can brand image,” she says. prompt answers to questions that will help us Of course, custom making uniforms to the understand the business needs, like climate, highest Australian quality standards comes at dress codes and how the uniforms are normally a price, and also requires a minimum order. laundered. Often we dive into brand style guides “Our custom design service is available for any so that what we create is meaningful to that business with staff numbers over 60 – 100, brand’s ethos. We get an idea of budget, and allowing for 3 uniforms per staff member.” tailor a quote that fits the needs.” However, Leesa has a solution for small “We will create a sample in size 10, which is businesses, too. tested by our team to ensure it meets Australian “We offer curate-able versions of our online standard sizing, as well as our strict quality policies.It’s very transparent, store products. Nearly all our online products can be altered - sleeves but we also try to ensure the process is as seamless as possible. The whole with shorter lengths, different strap colours and more.The prices to process can take anywhere from 2 - 4 months, or a year depending on do these modifications are an affordable way to have something a how many people or managers need to make the uniform decision. We’ll little bit more unique.” follow up after delivery, 3 - 6 months later to get feedback.” Theuniformstylist.com spaandclinic.com.au | 41
Business
Supporting Small Businesses Large minimum orders and big corporate structures can be challenging for small salons and sole traders in the beauty industry, so it’s nice to see home-grown skincare brand Dermatonics make things easier for smaller businesses.
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ustralian made and owned, Dermatonics was founded in 2014 by medical scientists based in the beautiful Blue Mountains west of Sydney. Co-founder Dr Donna Marçal says it’s important to build and maintain close relationships with her stockists, no matter how large or small they may be. “Unlike many other skincare brands that you find in many skin clinics, Dermatonics is exclusive to our stockists. We do not sell online. In addition to this, we also support the small business and solo business owner. For those therapists that have a home-based practice, we supply to them and provide them the support they need to grow with our skincare products. We don’t require large opening orders, which is a relief to small business owners, especially when they are introducing a whole new brand,” says Marçal.
Dermatonics' customer service goes beyond supplying products, though, with education and information readily available straight from the source, the two founders. “We provide product and ingredient education, which is so important when clinics are going to be translating this information to their clients. We do this either in-person if we can do this in a timely manner, or via video conference for clinics that are more remote. We like to share as much as we can on our social media channels about our stockists and also when they have exciting things happening in their clinics. The clinic owners have access to us as the founders and formulators. They can get in touch with us either on the phone or e-mail with specific questions about their clients and how best we can address their specific skin concerns.”
It’s this close relationship between the brand and stockists that truly sets Dermatonics apart, as well as being flexible with treatment protocols to find a bespoke treatment plan that works for each individual stockist. “Spas and clinics that fit well with Dermatonics are those that are seeking something different to add to their offerings. We find that clinics that come on board with us have been looking for an alternative or addition to what they offer, something that is free from the harsh chemicals, really truly made in Australia and has natural actives yet also works really well,” explains Marçal. Together with her husband and co-founder Dr Helder Marçal, Donna Marçal is looking forward to expanding the Dermatonics range and working with new stockists. Dermatonics.com.au
Presentation is everything Make your bedding and towels a priority, not an afterthought.
T
he spa and salon experience transports clients from their everyday lives into a zone of ‘me time’, often involving relaxation and luxury. Your clients pay good money for the privilege, so high quality robes and spa bed linen beckon them into ‘the zone’, preparing them for treatments and transformation, which is why they should be of the highest quality. Spring Spa Wear has everything to transform your treatment room into a luxurious oasis. A full range of spa bed linen designed by Beauty Therapist Leanne Spring will take your clients’ experience up a notch. “As a therapist I was always frustrated with the availability of spa bedding available in our marketplace,” says Leanne, “Using bedding made for a single bed just does not work as single bed linen is too big, has too much fabric and leaves your treatment room looking sloppy.” In 2016, Leanne designed a range of spa bedding that will specifically fit all treatment beds and is made from hotel-grade fabrics for easy wash and fast drying- so important in a busy salon. A spa inspired colour palette of greys, white, black and multi-coloured bed runners protect your treatment bed and dress up your room. ‘Bed Valance’ is designed with a stretch top so it fits all treatment beds, plus it also hides unsightly cords and allows you to hide your towels and bolsters underneath the bed. It’s made from easy wash microfiber that has a lovely drape. The spa sheets are both fitted with face hole and without face hole and are soft and silky to touch. Spa wraps include velcro for easy fit, and are made from hotel-grade microfiber to match sheets, bed covers and headbands. springspawear.com.au
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Introducing
A FRESH NEW LOOK FOR THALGO
More reasons than ever before to choose Thalgo as your brand partner WHY THALGO?
ASK US ABOUT:
3 50 years of experience as a trusted global leader
3 360
partnering with salons, spas & wellbeing clinics 3 Harnessing the power of the ocean through results-driven, intelligent marine ingredients
Ëš Benefits Program (discounts & quarterly rebates)
3 FREE Discovery Kits allocation with opening orders* 3 Free of charge testers, samples & POS allocations 3 Recently reduced treatment costings
3 High-performance facials delivering immediate & visible results 3 Customisable treatment menu & retail offering 3 Exclusive face, body & spa rituals for ultimate client treatment experience 3 Strong marketing promotional calendar with exceptional
3 Co-op marketing opportunities 3 Shared investment on business growth & your professional development with 3rd party consultants 3 Ongoing advanced education (face to face & online) 3 Opportunities for retail stock consignment & buy-back 3 Dedicated Business Development Manager
value offering 3 Heavily invested in new product development
3 Order online 24/7, same business day dispatch before 11am AEST * Kits contain 4 x travel sizes, valued at an average of $150 retail.
Exclusively distributed by BLC Cosmetics. To register your interest please contact us on customerservice@blccosmetics.com or +61 2 8667 4695.
Wellness At
Willow
The word ‘holistic’ gets thrown around a lot these days, but at Willow Urban Retreat you come to understand the true meaning of it. This is a 360-degree wellness experience like no other, says Nadine Dilong.
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am lucky to be able to experience many wonderful spas as part of my job, in fact, I have probably seen more massage beds, slippers and fluffy robes in the past 12 months than most people will in a lifetime. Most of the spas and wellness destinations I see are nice, but only a handful really stand out. Melbourne based Willow Urban Retreat is one of them. Even if you haven’t been to the space on beautiful High Street, just reading through the treatment menu makes it very apparent that this isn’t just your average facial and massage parlour. “A crystal grid has been lovingly set into the foundation of the retreat to promote clear and healing energies, restore balance and embody positive vibration,” it reads, 44 | SPA+CLINIC
and so I imagine walking on little bits of rose quartz and amethyst as I enter the room. If this esoteric belief in crystals makes you expect Willow to have a hippie-esque aesthetic, you couldn’t be further from the truth. The space is modern, minimalist, and basically #interiorgoals. From the green marble wall at reception, to high ceiling archways and rose gold tapware in the bathrooms, this space has been designed with attention to detail. Willow has partnered with “local architects and design studio Meme, landscape designer Paul Bangay and artisan Maddie Sharrock to create an emotive atmosphere through an understanding of form, materials and aesthetic. This sensory environment heightens your awareness and provides grounding, encouraging you to be present in the moment.” I am here for the retreat’s signature massage, but before I’m guided upstairs to the treatment room, I get to enjoy Willow’s infrared sauna, which can be booked on its own or as part of a treatment. I slip into their luxurious linen robes and reusable slippers and meet my massage therapist Deb, whose calm voice and genuine smile make me feel relaxed immediately. The 60-minute massage incorporates aromatherapy oils from Aromatherapy Associates and crystal bowl sounds making this a multi-sensorial experience. It feels like every muscle in my body is being worked on, and all the kneading and the pressure of Deb’s hands has me feeling deeply relaxed, so much so that I can’t believe 60 minutes are over when Deb gently puts my robe over my legs and tells me to take my time to get dressed.
Spa Hotspot
Outside, she is waiting with a curated wellness tea menu that I can choose from while I make myself comfor table in the beautiful secluded lounge area. Grey and blush pink cushions frame the focal point of the room, a crystal pendant lamp hanging from the ceiling seemingly glowing in the sunlight coming in from the window. Deb serves my tea and a bowl of nuts, and I regret having booked another meeting that afternoon – I would have loved to stay longer. The massage was bliss, but Willow offers so much more than that. From facials, body scrubs and Reiki, to meditation, Qigong and Barre classes, this place is a one-stop shop when it comes to your wellness and wellbeing. For those feeling they need help on their journey to wellness, Willow offers guided retreat packages, from half a day
to six weeks, including treatments, classes, consultations, and even food. In fact, food is another great focus at Willow with the retreat’s very own café next door to the wellness space. The wholefoods café offers nutritious, locally sourced meals prepared on site as well as smoothies, juices, and some really good coffee. The menu was designed in conjunction with a
Naturopath to support inner wellbeing, and as I sip on my coconut water, I’m impressed by the holistic approach of Willow. This isn’t ‘just a spa’ or a fitness studio where you do something good for your body for an hour only to ruin it with a McDonals pitstop right after; this is a space where you come to reset, recharge, and treat yourself to goodness in the form of healthy food, exercise, and relaxation time. Willow Urban Retreat offers an escape for modern, busy men and women, a balance to our unhealthy lifestyles. The fact it is visually stunning and run by a range of highly qualified professionals makes visits extra special and enjoyable. Every big city should have a retreat like Willow. I can’t help but feel a little jealous of Melbournians for having such a special 360-degree wellness space in their city, but thankfully I’m just a 90-minute flight away. I’ll definitely be back. spaandclinic.com.au | 45
Wellness
Winter Wellness
Escapes
See some of the most divine luxury retreats and rainforest getaways that our country has to offer.
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s the weather cools off and winter sets in, the idea of a beachside escape becomes, to most, less and less appealing. Those unable to travel to more tropical destinations during the chillier months may instead begin dreaming of cosy lodgings, glasses of bubbles aside luxe spa baths, piles of plush furnishings, and indulgent spa treatments enveloped in heated beds. And what better location for a winter wellness getaway than a lush forest retreat? We are incredibly lucky in Australia to play host to so many breathtaking and historic sites, with pockets of natural beauty hiding out in every corner of the country. While any number of them could make for an unforgettable wellness destination in its own right, we’ve rounded up some of the most stunning, leafy and tranquil spa destinations that make for the most dreamy winter wellness locations.
Silky Oaks Lodge & Healing Waters Spa
There are a range of additional packages available to guests wishing to explore the Great Barrier Reef or surrounding Indigenous Daintree land, including guided safari packages, bird watching, zip lining, guided snorkelling, and photography nature tours.
Crystal Creek Rainforest Retreat Silky Oaks Lodge & Healing Waters Spa Nestled in Kuku Yalangi country in tropical North Queensland, Silky Oaks offers boutique eco lodge accommodation that sits high above the crystal-clear waters of the Mossman River, enveloped by the lush Daintree Rainforest. 5 wellness retreat packages are on offer, from a luxury treehouse stay, picnic hamper and spa experience, to restaurant dining, exploration walks, reef snorkelling and private transportation. The retreat is home to 36 secluded Treehouse rooms and 4 suites, which are all inclusive of gourmet breakfast daily, afternoon refreshments, wifi for those who can’t switch off, morning
Silky Oaks Lodge & Healing Waters Spa
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yoga, a guided rainforest walk, return shuttle to Port Douglas (daily) and unlimited use of river kayaks, mountain bikes, fitness centre and tennis court. The Silky Oaks spa uses Sodashi products, and offers a range of facial options, Vichy Therapies with wraps and scrubs, massages including pregnancy and hot stone, and 2 – 3-hour rituals, including couples treatments. Crystal Creek Rainforest Retreat
The perfect leafy hideaway for couples, Crystal Creek Rainforest Retreat has been specifically designed with romance in mind. The retreat’s range of luxurious architect-designed lodges and bungalows can be found tucked away on the beautiful Tweed Valley in northern New South Wales. The 102-hectare property is bordered on three sides by World Heritage National Park, ensuring true peace, privacy and tranquillity.
Wellness
Crystal Creek
Delicious gourmet meals are prepared and delivered quietly to guests, so they may enjoy whenever they please. Nestled amongst the rainforest, guests will be treated to cosy cottage style accommodation with exposed ceiling beams of polished wood, with the sounds of the nearby trickling stream in the background. Marble bathrooms with sunken double spa bath and floor-to-ceiling rainforest views, fully equipped kitchens complete with black granite countertops, private infinity plunge pool, and large ceiling skylights for stargazing are just some of the jaw-dropping features couples will enjoy during their stay – depending on their lodging of choice. A vast range of massage, including Swedish, Thai, Balinese, Chinese, aromatherapy, deep-tissue and reflexology, can be enjoyed in-room, plus plenty of other options to keep couples entertained. The property boasts 8km of rainforest walking tracks, there are countless Northern Rivers activities and day trips within arm’s reach, or guests can be swooned by a romantic picnic in the property’s very own orchard, with views of the mountain ridge above.
Gwinganna Lifestyle Retreat
Gwinganna Lifestyle Retreat Located on the Gold Coast’s hidden region of the Tallebudgera Valley, award-winning ecotourism-certified Gwinganna Lifestyle Retreat offers getaway options combining organic living, spa, movement and relaxation plus delicious organic cuisine and vital wellness seminars in a dedicated low-tech environment. Ideal for those seeking a winter detox, Gwinganna is a little on the stricter side when it comes to health, and guests are restricted from consumption of cigarettes, drugs, outside food, caffeinated drinks and alcohol – aiming to provide a cocoon from external distractions and stress. The retreat’s philosophy revolves around helping attendees to re-evaluate lifestyle habits that do not foster wellness, energy, and calmness, and assist during any withdrawals from the outside world in a beautifully isolated environment. Guests are surrounded by beautiful ocean and valley views, while they enjoy their respective retreat themes, which
Gwinganna Lifestyle Retreat
vary according to duration of stay and time of year. Themes include yoga retreats, wellness weekends, sleep, stress and more. Gwinganna’s spa facilities are state of the art, and are proud to call their 33 room indoor/outdoor Spa Sanctuary the largest in the Southern Hemisphere. The spa has an impressively large menu of treatments including indulgent spa, body, bath and facial rituals, manis and pedis, Ayurvedic treatments, massage, acupuncture, physical therapies, equine therapy, and so much more. It’s no wonder that this lifestyle retreat is one of the most prestigious our country has to offer.
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Wellness
Billabong Retreat Less than an hour’s drive north-west of Sydney, Billabong Retreat really is the ultimate in fully certified eco-retreats, with a major focus on holistic health and wellness. Incredibly quiet and peaceful, set amongst leafy wilderness and overlooking the property’s stunning billabong, guests will enjoy an all-inclusive stay with options from 1-7 nights, with accommodation, linen, meals, twice daily yoga and meditation, plus retreat programs, all part of the packages. Billabong does its utmost to minimise their impact on the environment through rain water use, water recycling, solar hot water and electricity, even encouraging guests to stick to 3-minute showers and switch off lights when not in use. Retreat programs range in theme from week to week, with an extensive roster of topics such as stress relief, yoga and
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mindfulness essentials, self-care, cleansing, and general wellness. The program classes happen throughout the day, in addition to any meditation or yoga sessions (timetable varies each day) and all are optional for guests to attend. Classes are based around their respective program’s theme, with a range of specialist professionals running workshops
on everything from stress management techniques, hypnosis and laughter yoga to tips on diet and digestive function. All meals, which are served buffet style in the common area, are passionately created by Billagong’s Executive Chef Simon (Si) Favorito. All are vegetarian, pure and natural, and designed to improve health and wellness and support digestion – an important component of the retreat’s holistic wellness approach. Incredibly flavoursome options include casseroles, roasted organic vegetables and toasted nuts, salads, sauerkraut, quiche, quinoa, chia pudding, sautéed mushrooms, sourdough, raw snacks and desserts – just to name a few. Tea and coffee are also available, alongside a selection of milks including organic full cream, almond and coconut. During their down-time between classes, visitors are encouraged to enjoy a range of walks in the area, a dip in the magnesium pool, a casual lounge in one of the many plush common relaxation zones, a soak in a clawfoot outdoor bathtub (if lucky enough to experience a Deluxe Cabin!) or a visit to Billabong’s divine day spa. Housing 6 treatment rooms and using Organic Spa products, the spa offers a range of treatments from East to West (aligned with the retreat’s holistic wellness approach) including facials, massage, infra-red sauna, Kinesiology, Reiki, Naturopathy, and private meditation or hypnotherapy sessions. Guests are guaranteed to come away from a Billabong stay with a wonderful sense of piece, a deeper connection with nature, themselves and others, and wellness tips they can practically apply to promote positive change in their lives.
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The Wellness Makers
For 20 years, spa consulting group Raison d’Etre has created beautiful spas and wellness retreats from concept to brand creation and operational support. Through it all, they’ve seen the industry change and become what it is today. Here, they share their inspiring story.
Away Spa, Amsterdam
LivNordic Spa & Wellness on Viking Ocean Cruises
How did it all start? And what was the inspiration for Raison d’Etre to be created?
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aison d’Etre was the love child of Alex Arnewid and Rosemond Freeman-Attwood, which started as a bespoke retreat concierge service to the Maldives. Essentially, we would pair therapists with guests who wanted personal support when creating shifts in their lives. Our mission was to “Light Lights” starting at the top of the pyramid: if we lit a light in someone’s life, they would do the same and the whole world would be lit. We knew that the world needed healing, time and space to reconnect, and health and wellness choices that simply made sense. Soneva Fushi was our preferred space for these retreats. Sonu, the owner of Soneva Fushi first saw the opportunity and approached us to design a spa for him. We drew it on a piece of paper, built it, and had our first sustainable ‘low tech – high touch’ spa (which had a completely different connotation 20 years ago.) Guests loved it, and we were asked to create a few more spas for different companies in the Maldives. Early on in 1999, Anna Bjurstam was brought on board as a partner, and then took over the company in 2011. It all took off in 2000 though when Adrian Zecha and the Aman found out about us and we started working together.
Where did the name ‘Raison d’Etre’ come from? When we were just starting out, we had a French artist, who was our investor’s mother, ask us “What is your Raison d’Etre” and it just clicked – our ‘reason for being’ is just that! She painted a beautiful picture at the time - of the beach, the horizon and the ocean - and that image became our logo. It very much symbolised how our team work and creativity towards the horizon and beyond. 50 | SPA+CLINIC
How was the spa industry in those days? Very exciting. The spa industry was only just beginning and there were lots of opportunities opening up. Nobody really knew what they were doing, although there were not enough statistics on consumer needs or behaviours to make informed decisions. We had to imagine what we would want from a spa journey and go by instinct, as well as learning about the operational needs from the spas we had already created. We knew what we needed as ‘staff’ and what we needed to do to make a spa journey more high-end. We understood early that it’s all about the energy of the journey and would and still do meditate on the feeling of what we wanted to create. It was a highly creative process for us, in which we involved our whole team, each time. The developers at that time were not sure if spas and later, wellness was a fad and if it really was worth the investment. We knew though - just by looking at how western health was developing - that preventative and enjoyable ways to reach optimal health would be the future. It was early days then, but we created a couple of processes around having that eye and feel for what’s to come, and they still hold strong: It is about “reading the signs of destiny,” meaning that you look into some crystal ball whilst staying very open to how consumer behaviour is changing, what people are talking about and figuring out how that will develop, as well as looking at both macro and micro economic trends, finances and changes in the world. We work a lot
Wellness
Borgo Egnazia, Vair Spa, Italy
with meditation and visualisation, both individually and in group, and we have an incredibly open climate to share ideas and brainstorm without judgement. That has been our secret sauce to success.
Where did you go from there? Creating the spas and developing the spa brand for Aman Resorts was a big step for us on many levels. We started to develop our identity as spa consultants during this time. We learnt to talk to owners, architects and designers, and translate the information we were given. We also learnt what we needed from concept to drawing and back again. It was a time when we realised how important it is to keep the integrity of a simple healing touch, natural and clean products and food, real experiences, combining healing and science and, to not be afraid of technology. When we were hit by the financial crisis around 2010, we decided to keep the whole team and look at things differently. As we had created so many brands for others, we decided to create our own brand, and the result was LivNordic. We have done spas, residential communities, cruise ship spas and we are now going into LivNordic hotels, which is truly exciting. It shows that an idea is all you need, some guts to go with it and creativity to execute it. We still have people working for us now, who started with us 20 years ago. People seem to leave, grow and come back to offer more. It is amazing how dynamic Raison d’Etre still is.
There have been some exciting developments in the past year, your partnership with Six Senses and now the new IHG ownership. How is that for you? Yes. The partnership with Six Senses has been an incredible opportunity for both Raison d’Etre and Six Senses to continue to grow and solidify their positions in the wellness industry. The team of advisors, doctors and experts that we have worked with has given us a lot of insight to new science, trends and how to work with both medicine, wellness and energy medicine.
Looking back over 20 years, is there something you wish you had known then? Oh yes – one main thing was our naivety, and how tough business can really be. We have at times not seen the red flags with either a business relationship, a person or a situation, and had thought that with integrity, passion and love, that it would all be ok. We could have saved ourselves many costly lessons with some more knowledge in this field. Another thing is how the wellness industry has grown. We thought it would be big, but didn’t anticipate the magnitude of the wellness industry today. This is where we wanted it to go, and perhaps even aspired, but we hadn’t truly believed in it. During tough times, we also wish we’d known that holding true to our values, integrity and business ethics, has always paid off and always will. Even though we always did stay true to ourselves and our intent to ‘light lights’, there were times we spent ages considering and agonising over potential, lucrative business deals that we knew were wrong from the start. Had we just followed our initial instincts, we could have saved ourselves so much time and agony.
The Raison d’Etre team
What allowed us to be successful as a company, is that we saw opportunities and jumped at them. We adapted to the rapidly growing market and met client and guest needs and expectations with boldly creative, curious and innovative solutions. We never lost sight of ‘the importance of healing touch’ as the core of a good spa experience.
What is Raison d’Etre’s wish for the future of the spa industry? There’s so much! But really, it’s about making life better for the individual. There are so many interesting parallels between the development of our society and the spa and wellness industries, especially the western ones. On the one hand are all of the issues we face in our societies such as mental health, isolation and loneliness, information and digital overload, fear of dying and fear of living. On the other hand, are all things wellbeing and wellness, which seem to respond simultaneously to these challenges by offering spaces where people can take a breath, reconnect to their bodies and lives, and re-set their priorities. At the moment, we can see how the desire to be in real life connection with others is shaping new designs of spas and other spaces. For the past 300 years, we have lived in the ‘religion’ of science, where we only look at what we can see. Now, we believe that making the invisible visible, working with quantum physics, energy medicine, the field/matrix and communicating through a vibration at different frequency can positively impact our lives today – something that the native people, Buddhists and scholars around the world have known for thousands and thousands of years. The meeting of wellness, medicine and energy medicine is going to be the next big step for our industry, and we are incredibly excited to this evolution. Wellness is accelerating at an exponential rate and merging from hospitality into all forms of experiences. We see wellness and wellbeing being part of circles of discussions, such as governments, insurance companies, the medical system as well as corporations in the form of work place wellness, wellness experience when shopping, curating malls, wellness for pets and the list goes on. We have worked with over 120 projects in 70 countries and with most hotel brands. We have acquired a system of how we think and work within Raison d’Etre. In order to become a Think Tank for wellness, the culture, way of working and the personalities must support a method of thinking outside the box. We shouldn’t impose limits on ourselves, but allow ourselves to think differently and then pull those ideas into a functioning reality, which in the end makes money as well as leaving the consumer better than when they came. With our talent to do this, it was a natural step to launch the Think Tank, and it has given us all the possibility to take on new challenges. We can´t wait to see where and how far this takes us. raisondetrespas.com spaandclinic.com.au | 51
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20 Years &
Beyond With over two decades of experience, Dr Jayson Oates FRACS is an innovator and visionary committed to best practice. We chatted to the Cosmetic Surgeon who celebrates 20 years of his practice, Academy Face & Body, this year.
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r Jayson Oates’ career is full of firsts: establishing the first clinic in Western Australia to combine therapists, nurses and doctors working together; building the first accredited twilight sedation hospital in the state, and being the youngest ever Fellow of the Royal Australian College of Surgeons. He was the Medical Director of Australia’s first nationally accredited course for dermal therapists and cosmetic nurses and, as an innovator, developed a procedure called CALIBRE, a male medical enhancement injectable procedure, designed to noticeably increase penile girth. This is a non-surgical procedure with minimal risk and downtime, which attracts patients from around the world. Dr Oates has been a pioneer in the cosmetic industry for the last 20 years and at his practice, Academy Face & Body, he offers the latest technology whilst contributing to the cosmetic industry with his innovative ideas, passion and vision. Across all locations - Perth, Sydney, and Melbourne, he and his medical team strive to provide the most advanced treatment options to address individual concerns.
How did you start out in the industry? I trained in Ear, Nose and Throat surgery and was the youngest ever Fellow of the Royal Australian College of Surgeons. I was always fascinated with the cosmetic side of surgery and found through my training on facial anatomy and surgery, it fitted well with facial plastic surgery. 52 | SPA+CLINIC
Cover Story
What made you open your first clinic? In 1999 I spent seven months in the USA visiting the biggest names in facial plastic surgery in Chicago, Indianapolis, Seattle, San Francisco and Los Angeles. I saw the clinics they had with skin therapists, nurse injectors, private operating theatres, multiple doctors and specialities. It opened my eyes to how things could be done and inspired my desire to have a similar clinic back in Australia. At my clinics, Academy Face & Body, we believe confidence is your greatest beauty asset and we offer an extraordinary team of medical professionals, providing exceptional care, using advanced technology across various treatments which include cosmetic surgery, liposculpture, CoolSculpting and dermal therapies.
What is your approach to cosmetic surgery and do you think the ‘ideal of beauty’ has changed much in the past 20 years? Patients often ask “What do I need?” and I always answer “You don’t need anything, but what change would help you feel more confident in your appearance?”. I generally like natural results, so patients’ friends aren’t commenting on what a great nose job/facelift/etc they had but rather they notice you are looking good or refreshed. I generally think the ideals of beauty have been relatively constant – they are
mathematical. Fashion, make-up etc has changed dramatically but less so physically. Maybe there has been more changes in the concept of beauty in the body i.e an increase in the size of the butt has become much more popular. Perhaps it is that we are more accepting of racial differences in physical form and seeing the beauty in them.
What procedure is your favourite to perform and why?
Facelifts and rhinoplasty. They are the most challenging and create the biggest differences in how people look.
What was your proudest/most significant moment in your career? Developing the CALIBRE procedure (injectable penis augmentation) and get the first paper published on it in the Aesthetic Surgery Journal. Although this is currently a little known procedure I can see it becoming very popular.
Please describe a typical day at work for you.
I usually walk my two children to school, ride to work on my push scooter, operate at our on-site accredited twilight sedation hospital in the morning, run out of time to have lunch, consult in the afternoon and two days a week finish early enough to walk the kids home from school again. Fortunately home and the school are both very close.
see a doctor. In the cosmetic area they choose to come and see us. Then it is great to see patients grow in confidence because something that was holding them back has been sorted out for them.
What do you find most challenging about the medi-cosmetic industry? It is constantly changing! You have to keep up to date, watching for the next great technology or treatment. But you cannot jump in too quickly before something has really proven itself. Timing can be tricky.
What advice would you give other Cosmetic Surgeons that are just starting out?
Don’t be too ambitious – work out what you like and what you are good at and stick to it. If you really want to get good at something, get into teaching, presenting at meetings and writing papers. That forces you to be very critical and conscious of your methods and results.
What are your plans for the next 20 years?
Well, we are just starting our day spa in Cottesloe, WA, so it is very exciting putting in the new treatments and spaces that I think people are really going to enjoy. Then I want CALIBRE to be known and available around Australia and take it internationally after that. Read more about Dr Jayson Oates and his work on academyfaceandbody.com.au
What do you love most about our industry?
I like the relationships we develop with people. It is not like other areas of medicine where someone is sick and has to go and spaandclinic.com.au | 53
20
Years Of SPA+CLINIC Happy birthday to us! It’s hard to believe, but you’re holding the 20th anniversary issue of SPA+CLINIC in your hands. 20 years of inspiring content and business advice for spas, salons, and clinics equals a lot of pages, but we couldn’t help but have a look through them and found some interesting old articles, most of which are sure to make you giggle. Enjoy a look back in time at our wonderful industry. Volume 11, 2002: The first mention of Medi-spas
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oday, no one bats an eye at the word ‘medispa’ as they can be found everywhere, but back in 2002, the concept of having medical and spa staff under one roof was ground-breaking. “In the United States the Medi-Spa trend has become a reality as increasing numbers of plastic surgeons, dermatologists, chiropractors and even general medical practitioners, climb on the bandwagon of the Day Spa with a ‘medi’ twist,” we wrote in 2002. “One common problem is the difficulty of integrating a variety of therapies with sometimes vastly different treatment protocols, patient expectations, management style, traditionally expected delivery environment and even terminology: is the client - a ‘guest’ or a ‘patient’?” While it is common for medi-spas and doctors to sell skincare, supplements, and other retail products at their medi-spas nowadays, back in 2002, we questioned their integrity: “Now that physicians have crossed the line from providing the typical parameter of office services to having a Spa establishment either within, or nearby the medical facility, the boundary has shifted and has become somewhat ambiguous. Physicians who choose to sell health-related products from their offices should not sell any healthrelated products whose claims of benefit lack scientific validity.”
Volume 14, 2003: ‘Safe’ Solaria One of the biggest trends in the 90s and early 2000s was getting your ‘healthy colour’ from tanning beds (oh the irony) emitting dangerous levels of UV light. Now, of course, we know better, and the commercial use of tanning beds is prohibited in Australia, so it’s 54 | SPA+CLINIC
all the more amusing to read our oblivious article about the trend of ‘Wellness Tanning’ from 2003. “The new generation solarium bed tests the client’s skin in order to set the program. The megaSun care terminal tests and classifies the skin for risk-free tanning. The beauty & care was created in conjunction with medics and academics, fulfilling each claim that has been demanded by the dermatologists and federal agencies for radiation protection. With this recognition it is the first solarium which is recommended by dermatologists. This could be the ideal choice for Spas, with their wellness focus and soft option appearance.” Oh, how times (and education) have changed.
Volume 37, 2009: Giving Hope In The GFC The spa and beauty industry was hit hard by the Global Financial Crisis as ‘pampering’ was one of the first things people would cut expenses on when pockets were empty. But instead of ‘burying your head in the sand’, we suggested adapting to change and trying new strategies to keep you afloat. “The customer of the future will be more focused on ‘value and results’ than
Business
ever before. Therefore we need to deliver the service in the most cost-effective way while still maintaining the quality customer experience and service,” we wrote. Devices such as IPL were not as widely spread as nowadays, so naturally, we suggested investing in machines that offer quick treatment options in return. “One of the ways many spa owners have reduced labour costs and improved hourly productivity is to introduce some of the wonderful new innovations in high technology equipment. IPL, laser and the advanced body shaping equipment are now well priced and offer clinically proven efficacy.” As we all know now, this hasn’t changed with technology being ever so important in clinics and medispas.
Volume 40, 2009: Taking The Leap Into Social Media It’s hard to imagine a world without Facebook, Instagram & co., but a mere ten years ago, hardly anyone bothered about followers or allocated marketing budget to social campaigns. Social media seemed like something that belonged in our private life, not our businesses. Oh how naïve we were; fast forward a few years and running a beauty business without a perfectly curated Instagram seems unthinkable. Of course, we knew our readers had to get on board the social train long before it became mainstream for businesses, so in 2009, we explained the ground rules and made a (now) funny remark on the Yellow Pages: “When you have spent up to thousands of dollars each year advertising in the Yellow Pages, it is almost unbelievable to think you can have unlimited information about your business on Facebook, for FREE!” Simpler times! But even back then, we knew that great content is key for a successful social media presence: “Make sure your information is relevant to your audience and will keep them interested. This is NOT sales promotions. Provide educational advice so you can reinforce your expertise while maintaining a level of intimacy and your unique personality. Interaction is the whole point of social media, so be creative with your content: post videos, images, and achievements to start conversations.”
Volume 45, 2011: It’s (Not) Raining Men Our industry is obviously still dominated by women, both on and behind the treatment bed, but male clients are increasing at a steady rate. According to the American Society for Aesthetic Plastic Surgery, over 1.3 million male patients received cosmetic procedures in 2017 alone, with liposuction, eye lifts and anti-wrinkle injections being the most commonly requested of these figures.
Eight years ago, things looked a little different – men were a rare sight at spas and clinics. “Even with the advent of the SNAG (sensitive new age guy), manscaping and the metrosexual, how to entice men through the door of a spa is still one of those puzzles that keeps marketing managers awake at night,” we wrote in 2011. So, of course, we offered some marketing strategy advice on how to get blokes through the door, asking the experts in male grooming, such as Philip Kirkwood of Zipt Grooming for Men (which operated in central Melbourne for over 10 years), who said: “We found simply changing up some of the terms, like using ‘speedo line waxing’ made our menu far more accessible. We used the words ‘face treatment’ rather than ‘facial’ and action phrases like ‘fast fix’ or ‘regular maintenance’. We’re not sure it’s still that easy, although ‘Brotox’ is still a thing.
Volume 58, 2014: Hello, SPA+CLINIC! You may or may not know this, but SPA+CLINIC started as Spa Australasia in 1999, and only changed its name 5 years ago. This was the first issue of our wonderful industry magazine as SPA+CLINIC, and founder Kirien Withers explained the move as a reaction to the ever-growing offering of device technology and invasive procedures for rejuvenation. “Much of the focus around the word CLINIC refers to the expansion in clinical aesthetics; embracing cosmeceuticals, topical actives, deep acting technology and peels, needling and injectables, skin DNA testing, minor and major surgery, etcetera, but it also and equally it stands for clinical wellness,” she explained. “What consumers want now is clinical results in a beautiful environment with people who really care about how they feel while they are getting controlled wounds through puncturing, grazing and burning.” In other words, they want a spa-clinic, and in that respect, not much has changed since 2014. SPA+CLINIC continues to bring you the latest industry news, business advice, interviews and profiles to inspire and educate spa and clinic professionals. To another 20 years! spaandclinic.com.au | 55
Business
A Walk Down Cover Memory Lane 20 years of SPA+CLINIC (formerly Spa Australasia) equals 77 covers. Here are some of our favourites. Vol 13, 2003
Vol 40, 2009
Vol 43, 2010
Vol 55, 2013
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Vol 14, 2003
Vol 18, 2004
Vol 45, 2011
Vol 56, 2014
Vol 74, 2018
0404 519 305
20 Years Of Success –
More than skin deep
There must have been something in the water in 1999 – not only did SPA+CLINIC (back then Spa Australasia) see the light of day, but one of Sydney’s most trusted non-surgical clinics was founded. They say more than 60% of businesses fail in the first three years in Australia, so celebrating two decades in business is no easy feat. But that’s exactly what The Clinic is doing this year.
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0 years ago, Co-Directors Kaye Scott and Lisa Sullivan-Smith started what is now one of the most respected and best-loved non-surgical clinics. What started as a laser hair removal clinic in a small tworoom space in Bondi Junction, NSW, quickly grew to be a leader in non-surgical treatments - and the team, specialists in skincare. “We opened The Clinic just as the anti-ageing phenomenon was kicking off. We wanted to create an environment that combined both the clinical and cosmeceutical industries, all while delivering the highest quality customer service,” said Lisa. “We started with laser treatments, added skincare six months later and then IPL and injectables 18 months after that,” added Kaye. “What excites me about our business today is that our customer has become far more educated and is making our industry accountable. As a result, we’re all working to improve products (such as sunscreen), and to keep ahead of trends and technologies with the safest and most effective treatments. It’s about looking the best in your skin at your current age, not necessarily wanting to look dramatically younger.” “There has been a huge shift in a ‘less is more’ approach in the past few years,” said Lisa. “As a result, our most popular treatments are now those that allow our customers to wear flawless, makeup free skin comfortably and confidently. Treatments like our infamous Blueberry Peel, HydraFacials and Thermage are all very popular. And when it comes to injectables, it excites me that the industry has changed and clients now understand the benefits of a natural looking face. My clients want to look fresh and natural - this brings them confidence and is also a reflection of the work that we do.” Over the years, The Clinic has been first to market with many modalities, including its most recent addition, Thermage FLX. They are one of the first clinics in Australia to introduce the new machine which
Aesthetics
combats the signs of ageing, loose or sagging skin on the face, tummy or thighs. The improvements are immediately visible and continue to improve after the treatment as your body goes through its natural collagen rebuilding process. “Non-invasive skin tightening treatments are increasingly popular at The Clinic. Thermage is a great alternative for those who don’t want injectables and we find a lot of clients like Ultraformer for its undereye option. At The Clinic, we also customise our treatments to the individual so often, they come in for one particular treatment but we’re able to elevate the results by personalising it to their needs,” explained Lisa. For a small practice that started out offering laser hair removal, The Clinic has not just survived, but thrived. These savvy and innovative businesswomen have continually pushed The Clinic to be more and to offer the best in the business: “Keeping up with changes, industry standards and the ever changing technological advances has been one of the biggest challenges in our business over the years. It’s also what makes us most proud, because we continue to bring the very best and we never stop learning and evolving,” explained Kaye. So, how does a skincare clinic keep up with the latest technologies and treatments? Kaye and Lisa travel internationally each year and attend cutting edge conferences to continually develop their skills. “Kaye and I have travelled to Paris for the annual IMCAS (International Master Course on Ageing Science) Aesthetic Surgery and Cosmetic Dermatology Conference numerous times as well as annual international workshops throughout our career. We’ve had one-on-one training with Dr Doris Day and have gained worldwide experience, most recently in LA. We make it our mission to learn and grow year on year,” said Lisa. In addition to its in-clinic offering, The Clinic also expanded into skincare – first in 2014 when Kaye and Lisa developed and launched The Moisturiser and then in 2017 when they added The Cleansing Pads to the signature line. Lisa explained that The Clinic’s signature products were designed and developed after treating a range of skin concerns first hand over many years and realising that there was a gap for a gentle, hydrating moisturiser for all skin types. She proudly added that The Moisturiser has since attracted more than 80 5-Star Reviews online.
“We launched The Moisturiser in 2014 and truly believe it is second to none,” said Lisa. “It’s a universal day and night moisturiser free of parabens and preservatives. It is a hydrating and nourishing formula that easily absorbs into the skin and works back with any serum and cleanser for more specific concerns”. “We expanded into our own line of skincare because our clients wanted easy, obtainable products that were clinical, clean and luxurious. It started with The Moisturiser and then we learnt that people wanted a simplified routine that they didn’t have to think too much about, so we introduced The Cleansing Pads in 2017,” said Kaye. The Cleansing Pads are a practical, quick, easy option that can be used in support of your daily cleanser or instead of. The presoaked micellar pads nourish and cleanse in one wipe and are perfect for pre and post gym, travel, a quick pick me up, a pre-cleanse before a shower or used as a daily cleanser. Plus, they don’t dry out your skin like typical cleansing wipes. “We wanted something simple and effective - we experienced many clients using inferior wipes full of parabens and preservatives that simply made our job in clinic more difficult!” added Kaye. When asked to which they credit their success, Kaye and Lisa were quick to mention their staff: “Some have been with us from the very beginning and most stay with us for many years,” says Lisa. “Our staff are our best assets - and they’re our brand. We know we couldn’t have done this on our own so we needed to surround ourselves with people who had the same vision, expertise and passion”, said Kaye. “We’ve also kept ahead of trends, introduced new treatments, launched an online skincare store and have evolved with the changing industry demands,” she added. The online store started with a small selection of cosmeceuticals that replicated what was offered in clinic. However, over the past two years, The Clinic Online Store has grown significantly with customers nationwide heading online to purchase a curated offering of skincare from brands such as Aspect Dr, Aspect and Cosmedix, all from an expert team with expert advice. “Many people are confused about which products to use and we wanted to provide them with expert advice, even if they couldn’t make it in clinic or didn’t live
Lisa and Kaye at The Clinic’s 20th anniversary party earlier this year
within the area. We stock a variety of brands and remain unbiased and professional. We also offer Face Time consults as we believe great skincare and advice should be available to everyone, despite your geographical location,” said Kaye. Within the business, Kaye and Lisa specialise in different areas. Kaye is the goto for skincare, IPL and Fraxel while Lisa is passionate about injectables. “The majority of my day is spent injecting Botox and filler. This is my passion, particularly as I’m getting older and my clients are getting older too. No two faces are the same and I believe injecting the face with antiwrinkle injections and filler is an art. I see the face as a canvas. Anyone can inject, but not everybody can create the aesthetic ideal.” “Owning a business with someone who complements what you do and is there for you no matter what is part of the success of our business,” said Kaye. “It’s important to be surrounded by likeminded women and I do believe, as Sheryl Sandburg says, you can lean in and lean out of your professional career as long as you’ve got good people around you”. Next for The Clinic is the development of a new product for the signature line and the continuation of bringing their clients the next best thing in the industry. It’s clear however, that one thing that will always stay the same is the very best in professionalism, service and a passionate commitment to achieving the best results. Theclinic.net.au spaandclinic.com.au | 59
Aesthetics
Twenty Years On In commemoration of SPA+CLINIC’s 20th anniversary, we share the joys and successes of others celebrating two decades in the industry.
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rom skincare brands to clinics and practitioners, we wanted to share the festivities and celebrate 20 years alongside others in the industry that were born out of 1999. It seems it was a fabulous year for Australian beauty and aesthetics, with many a big name (at least, now they are!) launching just before the millennium. We asked a few of them to reflect back on the past twenty years, and share their greatest milestones and proudest moments.
Refresh & Renew
Best in Show
Cosmedix Formulated with the cleanest, most potent plant-based ingredients, COSMEDIX professional skincare safely delivers actives for gentle but effective results. The entire line is cruelty free and contains no harsh ingredients including parabens, benzoyl peroxide, glycolic acid, petrolatum, hydroquinone, artificial dyes and sodium lauryl sulfates. “20 years is such a momentous occasion and we have so many exciting things coming down the pipeline to celebrate with consumers 60 | SPA+CLINIC
brand founder, Sharon McGlinchey, stumbled across a client with severe petrochemical sensitivity, for which none of her trusted brands could provide relief from. From there, the Rose Soothing & Protective Moisturiser was born, fast becoming a celebrity favourite and kit essential for professional makeup artists around the world. “The past two decades have blessed me with many lessons, both business and personal. A special moment for me was being awarded
and skincare professionals alike. As a pioneer of clean skincare, we refreshed and relaunched the brand in 2015, and this year as we celebrate 20 years, we are launching and innovating in new categories such as in the Lip and Body segment!” - Christine Jackson, Senior Global Director of Brand
MV Organic Skincare MV Organic Skincare was developed when
Aesthetics
‘Pioneer in her Field’ at the 2010 InStyle Women of Style Awards. I couldn’t quite believe it, seeing my name up on the screen – after over a decade of working incredibly hard to build the brand. From humble facialist to a pioneer in the skincare industry - I still pinch myself when I think about that night. In fact, I was so shocked I had no speech! On the drive home I remember feeling very proud of myself for my persistence and determination as I was told many times it was highly likely MV would not last.” - Sharon McGlinchey, Brand Founder
Academy Face and Body Two decades ago, Dr Jayson Oates opened Academy Face & Body practice in West Perth, combining expertly-trained therapists, nurses and doctors together under one roof. Today, the clinic offers a range of surgical and non-invasive procedures, and Dr Oates is regularly sought-after by Australian media for his wealth of industry knowledge, and roster of impressive achievements throughout his career; including establishing WA’s first accredited Twilight Sedation Hospital in 2007.
New Creations
Continuous client care throughout pregnancy and beyond.
in 2014 and truly believe it is second to none”. “We expanded into our own line of skincare because our clients wanted easy, obtainable products that were clinical, clean and luxurious. It started with The Moisturiser and then we learnt that people wanted a simplified routine that they didn’t have to think too much about, so we introduced The Cleansing Pads in 2017. We wanted something simple and effective - we experienced many clients using inferior products full of parabens and preservatives that simply made our job in clinic more difficult!” adds Kaye.
Skin and Light Clinic
A Lifelong Team
“My proudest achievement is the team we have established over that 20 years, from our newest to those that are almost part of the furniture. It is great working with them and patients love them too. We had 5 staff reach 10+ year anniversaries working at Academy Face & Body.” - Dr Jayson Oates
The Clinic Since launching, The Clinic has proven its premier reputation with celebrities, media, beauty buffs and skin enthusiasts alike frequenting its doors. Founded by Kaye Scott and Lisa Sullivan-Smith, The Clinic provides the very best in non-surgical cosmetic treatments and technologies for the face and body including Fraxel, Thermage, IPL, HydraFacial, Ultraformer and Face Peels. “One of our most memorable moments over the past 20 years would definitely be the launch of The Moisturiser,” says Lisa. “We launched it
Rhonda’s business; originally named ‘Beauty Spot’, was the first salon in Cairns to offer AHA Chemical Peels. The name change reflected the growing range of paramedical services on offer including LED light therapy, medical peels, skin needling, de-pigmentating treatments and microdermabrasion. Rhonda has now had an Ultraceuticals clinic for 20 years (a brand which happened to celebrate their 20th anniversary last year!) and is thrilled to call her business the brand’s most loyal and longest running account. “I have had several proud moments over the past two decades. Receiving Queensland’s best beauty therapist award three years consecutively was the result of my dedication and commitment to the industry, and last year would have to cap it all as THE very proudest time in my industry! I was invited to Sydney for a few days to join in the celebrations of Ultraceuticals 20 year anniversary. I was blown away with the spoiling and acknowledgement and
Cutting Edge
At Pregnancy Massage Australia® we believe a pregnant client is a client for life, not just while they are pregnant. We offer a specialist pregnancy massage course that covers appropriate massage techniques and styles of application suitable for each trimester and the postnatal period. Our Certificate of Pregnancy Massage gives your spa, salon or clinic the opportunity to develop your therapists’ skills so you can offer personalised therapeutic massage to your pregnant clients during and beyond their pregnancy.
For more information or to enrol
1300 773 462
e: info@pregnancymassageaustralia.com.au
pregnancymassageaustralia.com.au
Aesthetics
appreciation of my support with Ultraceuticals. I was so spoilt by Dr Heber and his team and one of the biggest highlights was being at Head Office and having a tour and demonstration by the wonderful scientists in their lab. I was treated like royalty and it made me realise just how lucky I have been to be in this truly wonderful ever-growing industry and still absolutely loving what I do!” - Rhonda Higham
Mayerling The essence of the Mayerling Skin Renewal System is its unique and highly effective formulations that were developed and clinically tested by leading Cosmetic Surgeon Dr. Lawrence Ho. The brand is known for adopting painstaking research and rigorous testing techniques when it comes to developing new products. “After Dr Ho’s retirement we were very keen to carry on the legacy of his work. We are very proud that we have been able to carry on the magnificent work of Dr. Ho in researching, developing and manufacturing world class Cosmeceutical products in Australia.” - Tony Hasham, Managing Director
Carrying on a legacy
Miessence What began as a personal quest by young mother of three Narelle Chenery, to create a range of pure, fresh and potent skincare products to sell at her local market, revolutionised the multi-billion dollar personal care industry, and just two years after she started formulating in her kitchen, Narelle changed the face of the beauty market with the world’s first certified organic skincare products, ‘Miessence’. Twenty years on, all Miessence products are still handcrafted fresh, in small batches, at the company’s
Revolutionising an industry
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manufacturing plant on the Gold Coast and sold to over 65 countries. “Still, one of my most thrilling moments was being at an organic beauty conference in New York, in the early days and having the Chief Chemist of AVEDA (a $300 million company) come and shake my hand and congratulate me on what I’d achieved. I couldn’t believe I was even on the radar of such a huge brand, let alone be respected by their big wig!” - Narelle Chenery, Co-founder
through the door. I wanted to create a warm space with a holistic approach to the skin that doesn’t feel too sterile. Our Double Bay clinic is where East meets West, we aimed to transform the space into a piece of luxury for each client with a safe and welcoming energy – having achieved my creative vision and this beautiful piece of luxury for all, is by far my proudest moment in my career.” Dr Joseph Hkeik
Dermaquest Dr Joseph Hkeik – All Saints Clinic After starting out 20 years ago in a Parramatta practice, dividing his time between part-time cosmetic and parttime general practice, Dr Joseph Hkeik wanted to explore the creative elements of cosmetic further. Sculpture and art was a true passion, having participated in many sculptor exhibitions during his youth. At the time, dermal fillers were becoming increasingly popular and of much better quality, and Dr Hkeik was excited to delve further into the sculptural property of the face – creating cheeks and contour, and exploring the creative elements of working with filler. Upon noticing half of his customers were traveling from the East, Dr Hkeik opened a clinic in Darlinghurst, which grew rapidly. It took years of waiting for the right location in Double Bay to become available, but in 2015, his dream Double Bay clinic was launched.
The Dream Clinic “Whilst I’ve experienced many professional achievements in my career including frequent international conferences speaking as an educator and becoming the Dean of the Medical Faculty of the Australasian College of Cosmetic Surgery in 2013, my proudest moment was really transforming the Double Bay space into my creative vision. I worked with Blainey North on the journey of creating an experience, and a beautiful space for people to feel at peace as soon as they walk
Leaders in plant stem cell technology and a top international skincare brand, Dermaquest’s approach to skincare is simple (and has been since 1999!) – to use innovative and effective ingredients in the highest recommended concentrations of ingredients to create unique formulations and unparalleled treatments. Dermaquest provides luxury skincare, rich in botanical stem cells, peptides and vitamins, with hydrating and nourishing ingredients that are essential for maintaining skin integrity. The brand’s philosophy revolves around delivering long-term, manageable, and sustainable results. “Now, and since my Lab was established, I have formulated and created the latest in advanced skincare. So I have done a lot of things and have been able to take that knowledge to Dermaquest where, even still as the CEO, I am actively involved as the lead chemist. I think that having my hands in every aspect of the company has been really helpful for me. My employees and clients trust me because I am the CEO and chemist, so I care about the product from every standpoint. Its eff icacy, its value, its marketability… all of it. Although I have done it all, but going through all of it was worth it to create Dermaquest, I am still just so amazed at what we have been able to achieve over the years.” – Sam Dhatt, CEO
Hands-On Leadership
Striving for Excellence
Jocelyn Petroni, both the salon and the much loved beauty therapist, are synonymous with luxury and high standards. Not satisfied with her reputation as a highly sought-after beauty artisan, her passion, love and commitment to the industry as a leader goes far beyond her welcoming, chic and beautifully designed salon.
Photo courtesy Duncan Killick
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Aesthetics
J
ocelyn, one of Australia’s leading beauty artisans, is always searching for impactful advances for her personalised treatments at her own salon and for the industry overall. ‘I travel overseas to experience international standards, sourcing the best-of-the-best from around the world. I pick up new methods along with what’s new, deciphering between what’s trend led and what’s truly innovative and gives results’, explains Jocelyn. ‘I am continually learning as a business owner and thought leader but also as a beauty therapist. I am hungry to learn how to better my craft, and my passion for the beauty industry grows with my learning’. As a highly experienced therapist, Jocelyn says trialing something new needs to be results-based to get her interest. ‘Most trends are marketing tools that reinvent the wheel without actually bringing value to the consumer. I see my job as an industry leader to be the person who researches beauty trends, try and test them and honestly report back to give my clients real results’.
Pushing the standards on industry training Jocelyn is a natural nurturer and mentor, with unparalleled training. The Jocelyn Petroni salon is the first salon to initiate an extensive four-week training program for new therapists before working with clients, and to give in-house training every four weeks to maintain treatment quality, inspire the team and train the best beauty experts in the industry.
Photo courtesy Duncan Killick
Our purpose is to continually re -invent the beauty space through experience, evidence and education. ‘I believe my salon is the first where all our beauty therapists are trained to be Reiki practitioners, a hands-on healing technique that comes from Japan’, explains Jocelyn. She also works with The French Beauty Academy as a mentor and sponsor, offering the Academy’s top seven students a two-week beauty internship and signature Heart Chakra Facial with Jocelyn herself. ‘I consider myself to be a coach with all my staff and I love taking the time to mentor them while they are with my business and beyond’, she says.
Photo courtesy Duncan Killick
High-performance attitude Jocelyn’s treatments go beyond just skin. ‘Our experience is unique to the beauty industry. Our non-invasive facial treatments offer medi-spa results without the recovery time, but with the added benefit of deep relaxation with our signature ‘loving touch’. This increases cortisol levels and skin healing for deeper, longer lasting results and a better feeling of wellbeing’, she explains. The salon’s attention to detail is impeccable. The super-charged luxury experience begins with white fluffy slippers on arrival, and personalised choice of music. The salon boasts 6m high vaulted ceilings and oversized treatment rooms flooded with natural light. The Gallery, a recent expansion, was designed to make clients feel the sense of peaceful nurturing, as soon as they walk into the beautifully designed space.
In the salon, and beyond
Photo courtesy Duncan Killick
In 2015, Jocelyn Petroni was appointed the first official nail expert for Chanel Australia and in 2017 the Jocelyn Petroni salon became the first official Chanel polish stockist in the world, outside of Chanel. ‘Last year I took my team to Emirates One & Only Wolgan Valley, taking over the spa for the day, offering Jocelyn Petroni facial experiences to guests. It was great for my team and we hope to go back this year for another collaboration’, she says.
The JP philosophy Jocelyn has paved the way in the beauty industry and has always stayed true to her beliefs in skin and nail love, with a non-invasive European approach. ‘Our salon supports a natural beauty look. We are more Meghan Markle than Kim Kardashian and this translates to low maintenance treatments that focus on skin health and nail health. We know beautiful and we celebrate natural beauty’, she says. ‘I love working as a beauty therapist - it is the best job in the world and running my own business, being responsible for my sense of success, makes me deeply happy. I am naturally a fairly excitable person with anything to do with the beauty industry with a captive audience I could talk for days on nail painting tips or skin types and conditions. The more I learn the more there is to discover and I am learning every single day’. spaandclinic.com.au | 65
Ready, Tech,
Go! Thinking of buying a new device for your clinic? Let these pages guide you through the sometimes confusing medi-cosmetic technology offering.
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Technology
Brought to you by
T
here is only so much you can do for your patients without the help of some sort of machinery, whether that’s a laser to improve complexions, a fat-freezer to sculpt bodies, or an LED to treat skin concerns. While cosmetic medical devices could predominantly be found in Plastic Surgery Clinics 20 years ago, nowadays there is hardly a spa or beauty salon that doesn’t offer a treatment involving more than just skincare products.
Choosing the right device for your business is no small feat, especially when most of them come with a hefty price tag, which is why we’ve put together the ultimate guide on the latest cosmetic technology, all from reputable companies that deliver great quality devices and customer service. Our big technology guide includes everything from facial treatments to body treatments and even at-home use gadgets to sell to your patients for aftercare.
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Technology
truSculpt® iD truSculpt® iD by Cutera is the latest body sculpting technology – giving you a personalised, hands-free and hand-held solution to revolutionise your practice. This powerful, noninvasive, Monopolar RF platform tailors to patients’ individual needs and features Real-Time Temperature Control for clinically proven results, safety, and patient experience. truSculpt® iD treats the entire fat layer, resulting in an average 24% fat thickness reduction. It offers unique handpiece and placement location versatility and customised 15-minute protocols to treat a full abdomen or multiple body areas simultaneously. The virtually painless treatment, that some say feels like a hot stone massage, requires no downtime and has no BMI restrictions. CUTERA.COM/TRUSCULPTID
Body
CoolSculpting® With more than 5 mio treatment cycles performed in the last 10 years, Allergan’s CoolSculpting® is the leading fat-freezing device on the market. Through targeted cryolipolysis, fat cells get frozen and are then eliminated through the body’s immune system. CoolSculpting® has demonstrated fat layer reductions across multiple treatment areas of up to 27% at 6 months post-treatment. With five different applicators catering to all kinds of curves of the body, almost all areas can be treated including the submental, bra line, and even the back. Allergan offers each CoolSculpting® clinic a dedicated Practice Development Manager who aims to ensure staff and the wider clinic receive on-going support and in-office training to assist in optimal CoolSculpting® business integration and positive patient outcomes. COOLSCULPTING.COM.AU
Lutronic enCurve
Vaserlipo® An alternative to the overly invasive techniques of traditional liposuction, VASERlipo® is an advanced body sculpting procedure that selectively removes unwanted body fat. Unique in its ability to eliminate large areas of fat and suitable to treat more delicate areas, the VASERlipo® System can perform a wide range of contouring applications — from significant fat reduction to precise sculpting on all areas of the body. The VASERlipo procedure utilises minimally-invasive state-of-the-art ultrasound technology to spare important tissues while targeting fat. This innovative technology breaks up fat and gently reshapes the body while leaving all other important tissues intact, resulting in significant results with minimal damage to surrounding tissue. Noticeable results vary according to the amount of fat removed, the number of areas treated, and other factors. Many patients report that they see results immediately following the procedure with the final results around three to four months later. SOLTA.COM
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The new enCurve by Lutronic is a state of the art body contouring technology that uses apoptosis-inducing radio frequency to effectively target and eliminate fat cells permanently. Working through controlled delivery of energy deep into the adipocytes, enCurve utilises a specialised frequency (27.12 MHz) to selectively target and heat adipocytes to the optimal temperature to cause denaturation of cells, resulting in their elimination. The enCurve is designed to easily treat the entire abdomen and waistline simultaneously for more natural results and full coverage as well as treat the thighs and arms. It is a non-invasive and non-touch treatment with no or little discomfort and no downtime for the patient. The apoptosis-inducing radiofrequency penetrates deep into the tissue, targeting the adipocytes. The lipocytes vibrate rapidly creating heat. The frictional heat raises the adipocyte temperature to 45 degrees at which point the cells denaturize. This denaturation causes changes in the integrity of the adipocyte membrane, which leads to apoptosis or cell elimination. The body’s natural removal process then takes over, permanently removing the damaged cells. ADVANCEDCOSMECEUTICALS.COM.AU
UltraLUX PRO The industry-leading UltraLUX PRO is versatile IPL technology at its finest. As well as delivering all core IPL treatments, UltraLUX PRO is equipped with Ultrasound Body Contouring, RF skin tightening, Tattoo Removal and Carbon Facials – making it the most value-added machine on the market. With this versatile machine you can enjoy the convenience and power of 9 sought after hair and skin treatments in one. The Global Beauty Group offers free practical and theory UltraLUX training conducted by industry expert trainers as well as free marketing materials. THEGLOBALBEAUTYGROUP.COM.AU
Technology
Body
Criocuum Utilising the latest innovations in ‘fat-freezing’ technology, the Criocuum is a sophisticated medi-aesthetic device designed for the professional salon, spa, clinic or practice environment. The device is based in the crioliporeduction principles of fat removal, which engages adjustable cold temperatures applied to the treatment area to isolate and chill fatty subcutaneous tissue to the point of destruction. Criocuum targets the most common problem areas of unwanted, stubborn pockets of fat. Two large fold vacuum handpieces come standard, with optional extra curved contour, small fold and mini fold vacuum handpieces available. Case studies show an average reduction of 45% of the fatty tissue present for a visibly trimmer, contoured appearance. THEGLOBALBEAUTYGROUP.COM.AU
Guinot Technispa® Deemed as an alternative to liposuction, Guinot’s Technispa® can be used to reduce cellulite all over the body, while focusing particularly on critical areas such as the waist, hips and thighs. The treatment begins with application of the Anti-Cellulite Slimming Actiserum. Then Technispa® is used to carry out a series of manoeuvres on areas of concern to activate the breakdown of persistent fat, smooth cellulite and refine the figure. In just one technical movement, the massage handle performs two slimming movements. Lipo-aspiration draws in the skin so that two folds of skin appear, doubling the treatment’s effectiveness in the same treatment time. The double ionisation technique increases the absorption and circulation of active slimming ingredients contained in the ACTISERUMS, thereby increasing the treatment’s effectiveness, while the heat-diffusing process softens fat on the skin’s surface and increases the skin’s microcirculation to facilitate detoxification. AU.GUINOT.COM
Dermapen 4 Dermapen 4 revolutionises microneedling as the world’s first digital and Bluetooth microneedling platform! With more speed, power and precision than ever, Dermapen 4 Authorised Treatment Providers (ATP) offer a complete treatment experience including pre and post care skincare making it the safest international gold standard micro-needling treatment. The Dermapen 4 offers: New scar treatment setting, 7-year warranty, revolutionary 16 needle cartridge design, AOVN™ 4 Technology, ACM™ AntiContamination Management, dual power operation option, sleek digital display with one-touch integrated procedural settings, built-in RFID needle cartridge, AOVN™ retention valves, ergonomic design and marketing support to drive more patients into clinics. INSKINCOSMEDICS.COM.AU
Face
Profound Profound by Candela is clinical proven to create all three skin fundamentals – Elastin, Collagen, and Hyaluronic Acid profoundly. Profound is the first device with temperature controlled radio frequency and micro needles clinically and scientifically proven to deliver energy directly to the deep dermis to stimulate neo-elastogenesis, neocollagenesis and hyaluronic acid deposition. Profound delivers fractional radio frequency energy to the subcutaneous layer enabling treatment of adipose tissue and the septae as well. Profound is a comprehensive treatment addressing both the Dermal and SubQ layers. The device uses the Dermal handpiece and cartridge with 5 pairs of electrode fitted micro-needles to deliver bipolar radio frequency energy to the deep reticular dermis, without thermal impact on the epidermis. This controlled fractional injury creates new elastin, collagen and hyaluronic acid. Profound uses the SubQ handpiece and cartridge with 7 pairs of electrode fitted micro-needles to deliver the radio frequency energy to the subcutaneous layer. This controlled fractional injury treats the adipose tissue and remodels the septae. CANDELAMEDICAL.COM/AU
MediLUX MediLUX is the latest evolution in complete LED technology to join the LUX Series range of clinical grade devices at The Global Beauty Group. Researched and developed by our expert team, MediLUX delivers unprecedented service power and treatment scope — allowing clinicians to push their LED service potential higher than ever before. With 5 LED wavelengths, clinicians can target and address a greater number of skin concerns and meet a wider range of client objectives. It even boasts the highest power output per wavelength available on the market, and offers Red, Blue, Yellow, Green and Near-Infrared wavelengths to treat almost any client’s skin concerns. THEGLOBALBEAUTYGROUP.COM.AU spaandclinic.com.au | 69
Technology
Clear & Brilliant Clear + Brilliant is a non-surgical and noninvasive treatment suitable for all skin types. The revolutionary, effective yet gentle skincare laser treatment helps to improve tone and texture and gives skin a radiant, youthful glow. It creates a more even skin canvas with reduction in the appearance of pores, and the results of the treatment are both immediate and progressive and can last for months depending on the age and condition of the skin. Clear + Brilliant was not only designed to be effective, but to deliver unparalleled patient comfort and safety also. The system includes smart-tip technology and an advanced precision energy delivery system – ensuring consistent results with little or no social downtime. SOLTA.COM
Face
Vivace
Vivace by Samson Medical Technologies is a revolutionary new technology that combines radio frequency (RF) with microneedling to achieve remarkable results for today’s skin care patients. By contouring and tightening the skin through heating the layers beneath the epidermis, patients can enjoy dramatic improvements to their face, neck, hands and body, without the discomfort or downtime that comes with less advanced systems. Unlike other RF microneedling skin tightening devices, Vivace delivers a gentle treatment and consistent results, maximising aesthetic enhancement while also ensuring a positive experience for the patient. What sets Vivace apart from other RF microneedling devices is its superior design. Both the patient and physician benefit from unparalleled precision, patient comfort, versatility, and a great post treatment experience. SAMSONMEDICALTECHNOLOGIES.COM.AU
Dermalux Multi-Award winning Dermalux LED Phototherapy is the leading, non-invasive treatment that harnesses the power and beauty of light for visibly radiant, rejuvenated and refined skin. Voted ‘Treatment of the Year’ for five consecutive years, Deramlux LED Phototherapy is a non-invasive, pain-free treatment that harnesses the power of clinically proven light wavelengths (Blue 415nm, Red 633nm & Near Infrared 830nm) to deliver safe and effective results on different skin conditions, from acne-prone and ageing skin, to psoriasis and dermatitis. The Dermalux Tri-Wave is the only system that can deliver all three scientifically proven wavelengths at once, or separately, depending on the treatment prescribed and desired result of the client. This means that results can be achieved 3x faster and 3x more effectively than any other LED machine on the market. Requiring no consumables or maintenance, and minimal operating and labour costs, Dermalux will without question be the most profitable treatment on your menu. PROBEAUTYSOLUTIONS.COM.AU
DermaFrac™ DermaFrac™ provides the most advanced technological treatment currently available, to penetrate and infuse topical serums deep into the skins epidermis. Each DermaFrac™ treatment is individualised by using specially formulated DermaFrac™ serums, which ensure that specific skin conditions or concerns are targeted and managed effectively. It is safe for many skin types and has shown to significantly improve conditions such as stretch marks, skin hydration, superficial lines, wrinkles, pigmentation, sun spots and uneven skin tones. The treatment incorporates a precision-controlled DermaFrac™ handpiece that uses vacuum to pull the skin into contact with hundreds of micro-needles. The micro-needles create pathways for the infusion of the tailored serums by penetrating the epidermis without pain or discomfort. The delivery of the sophisticated serums nourishes and stimulates the skin for instant, superior results! DermaFrac™ has been designed to improve the overall appearance of the skin whilst stimulating a positive natural response by the body, which may increase collagen and fibroblast activity. ADVANCEDSKIN.COM.AU
Vbeam® Prima Vbeam® Prima by Candela is the Gold Standard pulsed-dye laser (PDL) used by dermatologists all over the world to treat a variety of indications for both face and body, including vascular malformations, benign pigmented lesions, skin rejuvenation, wrinkle reduction, acne and surface veins of the leg and face, with high patient tolerability and a low incidence of side effects. Patented cryogen-based DCD & EverCool contact cooling are designed for treatment versatility, maximum epidermal protection and improved patient comfort. With its smart dye life management, users are able to read the real-time data on remaining dye levels. The device has 100% patient satisfaction with treatment results of rosacea. CANDELAMEDICAL.COM/AU
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Technology
HEALITE II HEALITE II is a second-generation Light Emitting Diode (LED) phototherapy system. Low-Level Light Therapy (LLLT) with HEALITE II is a non-ablative skin surface treatment system that uses light delivered through light emitting diodes to deliver pure light in precise wavelengths for the treatment of acne, superficial skin lesions, relieving pain, promoting skin rejuvenation and others. Developed by Dr Glen Calderhead, known as the guru of LED technology, HEALITE II harnesses the properties of 830/590 light via Light Emitting Diode (LED) technology, properly delivered and concentrated, treating effectively without possibility of physical trauma or thermal damage. LLLT with HEALITE II can be used as a standalone therapy or as an adjunctive therapy to a wide variety of treatments, including aesthetic laser and IPL treatments, skin needling, deep peels and pre and post plastic surgery. Each wavelength targets various different indications. Patients of all ages and skin types can benefit from the pain free, athermal and easy to apply Healite treatments. ADVANCEDCOSMECEUTICALS.COM.AU
Mesoestetic genesis Genesis by mesoestetic leads the future of medical-aesthetic equipment and is unlike any other facial and body treatment device currently on the market. Genesis is the first of its kind to incorporate the SmartDrivity technology; an intelligent fusion of 4 technologies (Capacitive Radiofrequency, Smart LED, Electroporation, and Electrophoresis) to deliver spectacular results that are effective and long-lasting, with no downtime. It offers painless, non-invasive treatments with scientifically proven, visible results from the very first session, treating both face and body. ADVANCEDCOSMECEUTICALS.COM.AU
Face BBL
BroadBand Light (BBL)™ by Sciton is the world’s most powerful IPL device on the market. It sets new standards in treating skin conditions associated with aging, active life styles, and sun damage. Its broad range of wavelengths allows targeted treatment for many skin conditions; including, acne, pigmented lesions, such as freckles, age spots, vascular lesions, hair removal and skin tightening. A unique treatment called Forever Young BBL™ is clinically proven not only to correct sun damage, but also to prevent the signs of aging skin. This non-invasive treatment delivers BroadBand Light to the epidermis and dermis, stimulating changes in skin tone, texture, elasticity and pigmentation — with visible, long-lasting improvement after just one treatment, all with zero patient downtime. In a retrospective study, 15 patients ages 38 to 69 received at least one Forever Young BBL treatment per year for 5 to 11 years. Then, based on pre- and post-treatment photos, about 500 evaluators estimated the age of each patient. The study found that patients’ skin looked about 10 years younger than its actual age — due to improvement in sun damage, wrinkles, and other signs of aging skin. Forever Young BBL is not just an aesthetic treatment for existing skin damage. It can also be a preventive regimen — what is called “prejuvenation™” — for keeping skin looking young. SCITON.COM.AU
HALO The SaltFacial Acclaimed for centuries for its natural healing properties, sea salt draws out impurities in the skin and balances alkaline levels. The SaltFacial exfoliation procedure with natural sea salt creates smoother, tighter, healthier looking skin, while preparing it at the cellular level for the acceptance of topical formulations. The 3-step treatment includes the salt exfoliation, a replenishing ultrasound to safely deliver enriching and hydrating topical formulations deep into the skin to accelerate healing, and LED Phototherapy can be used to treat acne, remove redness, improve the appearance of pigmented and vascular lesions and promote collagen production. Using the healing power of natural sea salt, the SaltFacial is less traumatic than chemical peels and more effective than traditional mechanical exfoliation techniques as it disinfects and draws out impurities in the skin, nurtures and hydrates at the cellular level, and is safe and effective for all skin types. SALTFACIAL.COM.AU
HALO™ by Sciton, the world’s first Hybrid Fractional Laser (HFL), is revolutionising resurfacing. HALO delivers nonablative and ablative wavelengths to the same microscopic treatment zone, giving patients results they love without the discomfort or downtime they expect. Halo restores your skin’s youthful glow. Over time, sun damage and the body’s natural aging process can cause your skin to have sun spots, fine lines, and lose its natural, healthy glow. Long term sun exposure, active lifestyle and the wear and tear of everyday living results in visible signs of skin aging, including wrinkles, discoloration, scars and laxity. A fractional treatment, whether ablative or coagulative, allows the epidermis to heal quickly as long as the dermis remains intact. Ablative fractional resurfacing is a wellestablished treatment that vaporises aged tissue with less thermal injury, with mild to moderate levels of downtime. Conversely, non-ablative fractional resurfacing causes thermal injury and tissue coagulation with lower levels of downtime. The HALO hybrid fractional laser combines ablative and non-ablative wavelengths delivered to the same microscopic treatment zone to maximise clinical results and minimize downtimes. SCITON.COM.AU spaandclinic.com.au | 71
Technology
s e c i v e D e m o H At
Plabeau G4+
Plabeau G4+ employs non-invasive, cool and painless plasma technology to break down air particles into active plasma ions at a rate of 1 billion ions per second. As the world’s first rechargeable and portable plasma device, Plabeau improves skin quality through delivery of plasma ions, to boost hydration and collagen, soothe irritation, remove harmful bacteria and enhance absorption of active ingredients in skincare products. After just 10 minutes of using the Plabeau G4+, studies have shown a 41% increase in the amount of active ingredients absorbed. This means, the ingredients from your active skincare are reaching the target skin cells more effectively for optimal results. The Plabeau G4+ also effectively relieves inflammation and kills harmful microbes, making it the ideal skincare device for those with problem skin, irritated skin, redness, acne and dermatitis. Clinical studies have also shown the Plabeau G4+ to produce incredible anti-ageing results, with fine lines and wrinkles being diminished by 26% after 6 weeks of use. This is because plasma ions promote activation of fibroblasts, which are the cells responsible for the synthesis of collagen and elastin. It also encourages blood circulation and the formation of new vessels to increase the supply of nutrients to the skin. Australian cosmeceutical brand, Synergie Skin, is the exclusive distributor of Plabeau in Australia. SYNERGIESKIN.COM
Happy Skin Co IPL Laser Hair Removal Happy Skin Co is an innovative new at home IPL Laser Hair Removal. Founded just last year, the handsets utilise clinical grade technology that has been adapted for safe and effective at home hair removal. Gentle on skin, the handsets have revolutionised the industry of laser hair removal, allowing the procedure to be done in the comfort of your own home. Perfect for travelling, and time poor men and women. You can do any body part in just minutes, and there are absolutely no hidden costs - no need for replacements or refills, ever. HAPPYSKINCO.COM
Foreo UFO This little gadget takes masking at home to the next level as it utilises hyper-infusion technology, combining heating to open pores, T-Sonic™ pulsations to instantly infuse active ingredients deeply into the skin and cryotherapy to seal the active ingredients and firm the skin. It includes a range of LED light therapy treatments to offer three photofacials, including anti-aging (red LED), brightening (green LED) and anti-acne (blue LED). Each treatment incorporates a carefully chosen combination of temperature and pulsation intensity for maximum effect and soothing facial massage. The device works hand in hand with the specially invented UFO Activated Masks. These ultra-soft microfibre masks ensure flawless skin from dawn to dusk and each formula pairs with a unique UFO treatment routine designed to give a wakeup call, or to help relax when people are ready to call it a night. FOREO.COM
NuSkin Galvanic Spa Founded in 1984, Nu Skin distributes more than 200 premium-quality anti-ageing products in both the personal care and nutritional supplements categories. Within this category their innovative anti-ageing devices are some of their best-selling products. Small, smart, and powerful, the ageLOC® Galvanic Spa features patented self-adjusting currents and interchangeable conductors for the face, scalp, and body. Together with Nu Skin’s specially formulated treatment products, this system delivers more key anti-ageing ageLOC ingredients to your skin. Not every person needs the same level of current. By having different current levels, the Galvanic Spa Instrument allows each user to have the most comfortable and effective experience possible. To correctly adjust the current level to every individual, the instrument sends a controlled charge through the skin and measures how long it takes for the charge to return to the instrument. The instrument then selects the level of current that will be most comfortable for your skin. This simple process replaces the years of training estheticians go through to effectively perform galvanic treatments in a spa setting. NUSKIN.COM
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Fill Me In! There are two new filler products on the market; we take a look at what makes them special. STYLAGE® by Vivacy
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Juvéderm® VOLITE™ by Allergan
rriving all the way from France, dermal filler STYLAGE has made it to Aussie shores. Its manufacturer Vivacy specialises in the development, production and distribution of innovative injectable medical devices based on hyaluronic acid and antioxidants used for aesthetic treatments. In 2007, Laboratoires VIVACY patented IPN-Like Technology, an advanced hyaluronic acid cross-linking process that makes it possible to design high performance products with special properties for medical and aesthetic applications. This resulted in the next-generation patented injection delivery system, Bi-SOFT® Injection Technology, featuring a new syringe for greater comfort, precision and control. STYLAGE® products consist of an ultra-clear transparent gel of cross-linked hyaluronic acid. The gel is biocompatible and readily becomes integrated into the tissue. “Each STYLAGE® gel is a combination of 2 gels, one is made of short chain HA and the other of long chain HA, the gels are then combined together. The main benefit of this technique is good elasticity (great for areas of high mobility i.e. lips) and good lift – with most fillers, you need to choose one of these benefits but with STYLAGE® we see a product with good lifting/volume as well as a natural appearance,” says Director and Founder of Envogue Skin, Ian Carroll. “Stylage also incorporates an Antioxidant, Mannitol to each product. The antioxidant protects the HA during the inflammatory response which naturally occurs when you insert a needle into the skin. During this inflammatory response, we experience free radicals attacking the HA for up to 48hrs. The antioxidant reduces this attack and seems to reduce swelling at the area of injecting.” When it comes to duration of the filler, of course as with every comparable product, it depends on a variety of factors, but Carroll says they “see a duration of 6-9 months with the softer fillers and up to 18 months with the larger, volumising fillers.” Before and after a treatment with STYLAGE®
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®
Allergan’s range of fillers is undoubtedly one of the most trusted and widely used in the industry, so it is exciting to have a new addition available. In contrast to most fillers, which are predominantly made to restore volume, Juvéderm® VOLITE™ is indicated for the improvement of skin quality (hydration and elasticity) and for the treatment of fine lines. Juvéderm® VOLITE™ can be used to treat the face, neck and décolletage. It is administered via multiple shallow injections into the skin with one treatment showing improved dermal hydration results for up to 9 months. The active ingredient in Juvéderm® VOLITE™ is purified synthesised hyaluronic acid (HA). Using VYCROSS™ technology, chains of HA are bound together (crosslinked) with 1,4-butanediol diglycidyl ether (BDDE), producing a tight network of HA chains, which increases resistance to degradation, improving durability and biocompatibility of the gel. Juvéderm® VOLITE™ contains the anaesthetic lidocaine for patient comfort during treatment. In clinical trials, 96% of patients had smoother cheeks as assessed by the investigator at month one. Three quarters reported they had significantly improved satisfaction with their skin (p < 0.001) throughout the 9-month treatment, stating more hydration, elasticity and improvement in fine lines. Of those who participated in the 9-month study, 91% reported satisfaction with their skin at one-month post follow-up treatment. Allergan are commited to patient safety and educating Australians on the aesthetic treatment journey. Their 3P safety messaging is something they encourage practitioners to communicate to each patient. The ‘3 Ps’ stand for ‘Professional’, i.e. check that your healthcare professional is qualified, ‘Product’, i.e. check that the products they’re using are registered for use in Australia, and ‘Place’, i.e. choose the clinic wisely and be wary of discounts that seem too good to be true. Before and after a treatment with Juvéderm® VOLITE™
World’s First Digital and Bluetooth Micro-Needling Platform More Speed. More Power. More Precision. More Safety. Here are the 13 reasons why you should join the Dermapen4 Revolution: 1. 7 Year Warranty 2. New Scar Treatment Setting 3. Revolutionary 16 Needle Cartridge Design 4. Superior AOVN™ 4 Technology 5. ACM™ - Anti-Contamination Management 6. Sleek Digital Display with One Touch Integrated Procedural Settings 7. Dual Power Operation 8. Built-in RFID Needle Cartridge 9. AOVN™ Retention Valves 10. Bluetooth Enabled Connectivity 11. Ergonomic Design 12. Marketing Support to Drive More Patients into Clinics 13. A complete treatment experience including pre and post treatment skin care routine making it the world’s safest micro-needling
Become a Dermapen 4 Authorised Treatment Provider (ATP) to be endorsed as an internationally recognised gold standard micro-needling provider. Want to join the Dermapen 4 Revolution? Attend the Dermapen 4 Aesthetic Masterclass Series presented by Dr Andrew Christie around Australia in May 2019. For details and Masterclass bookings or to book in a presentation of the Dermapen 4 contact (02) 9712 8188.
MEDICAL AESTHETIC SOLUTIONS
INSKINCOSMEDICS.COM
TEAM@INSKINCOSMEDICS.COM
+61 2 9712 8188
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Not Quite Right? How To Approach A Funny Looking Face
In the right hands, injectables can enhance a face and make it look balanced and youthful, so how come some people end up looking worse post-treatment? Dermatologist and facial rejuvenation specialist Dr Cara McDonald explains.
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he patient walks into the room and your first thought is that something is “not quite right”. They are often a new patient but may be a regular. Undeniably somewhere along the line, their cosmetic injectables have gone a little off-piste. We’ve all been there. We’ve all been responsible for a funny looking face. The patient may have “felt it” but can’t usually articulate their concern. The default position is often “I must need more”. In other cases, the patient is oblivious. It may have been a gradual process, they may have even requested it, but deep down, you know they’re not looking their best. They might just look unnatural, they might look older, they might just not be as attractive as they could be, but you know they could look and feel better. We’re not talking the obvious; overdone, over-filled, frozen, the plastic positive look 76 | SPA+CLINIC
that is ‘on-trend’ in some circles. We’re talking ‘not quite right’. What is the cause and how can we fix it? How do you address it with the patient? What happens if you don’t? Sometimes it can be difficult to identify exactly what went wrong, especially if you weren’t the treating clinician. It may be even harder to fix it, but we should all take on this responsibility to give every patient their best possible treatment and maintain the standard and reputation of our industry. So where do you start? A quick mental checklist for the most common causes of the funny looking face allows you to identify and address the areas of concern. It gives you a way to discuss it with the patients and gives them a chance to be the best version of themselves. Even if you were the treating clinician, most patients are happy to hear that you feel their results could be better and that a different approach is needed.
Unbalanced This is a common mistake but not always easy to identify. There are many patients who continually request “the same again” - repeat injectable treatments, and they end up with a loss of balance and harmony in the face. The problem may be compounded by the fact that many injectors are not adequately trained or do not feel comfortable injecting all areas of the face, and therefore will not volunteer to the patient that they would benefit from an alternative treatment. It may be a well-augmented lip or a completely smooth forehead but the problem occurs when these features no longer appear to belong on the face they inhabit. In these cases it is important to start over with a full face consult and explain that repeat treatments may be further emphasising problems in the untreated areas. Offer suggestions to rebalance the face and
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advise that they will look more natural by treating more areas rather than less.
Loss of definition between cosmetic units We should all have a tear trough, nasolabial folds and a mental crease. They give the face definition and frame our features. However, when these lines or hollows become more prominent they signify advancing age. For this reason they have become the enemy that some people are out to destroy. Many fail to realise that the complete loss of these features gives the face an unnatural, distorted appearance and reduces attractiveness. We all apply eyeshadow to the upper lid because it defines and enhances the eye, yet we are determined to erase all evidence of any “shadow” below. This actually detracts from the natural beauty of the eye. These hollows are all best managed by lifting or stretching the surrounding skin first. For example, a deep tear trough generally needs the temple and lateral cheek to be addressed as well. Following this we should offer to soften or partially correct but not remove these hollows.
bearing exercise, your bones will thin. So, what do you think happens when you completely freeze the muscles of the upper face using muscle-relaxant injections over long periods of time? You get wasting of the muscles and thinning of the bone – both of which result in an aged, skeletal, shiny appearance. The muscle bulk makes up the majority of the volume between the skin surface and the bone on our forehead, so loss of this muscle results in thinner looking skin and premature ageing. As a face ages we need to show restraint with the muscle relaxants! Try to avoid fully freezing the muscles and wait for some return in muscle strength before retreating.
Line chasing
A beautiful lip has a textured vermillion, the cheek an ogee curve. When these features are over-enhanced they tend to lose their natural shape and appear less attractive. This is most often seen in cases where a lot of volume has been added quickly. The normal muscle movement may also be lost due to myomodulation from the filler. In augmentation, volume should be added slowly and precisely to ensure natural definition and movement is retained.
This problem is usually patient-driven due to the misconception that lines cause the “feels”. Master injector Mauricio de Maio tells us that we should always consider patient wants, patient feels and patient needs. Patient ‘want’ may be removal of lines, but what they ‘feel’ is in fact that they look tired or old. They assume, that it is just the lines causing them to look tired or old, when in in most cases it is multi-factorial and related to full face changes and volume loss, which are less easily self-diagnosed. This can be difficult to address but line-chasing normally results in a distorted, funny looking face and may fail to improve the ‘feels’ leading to a dissatisfied patient. They often think they just need more, which further exacerbates the problem. We must try to get patients to assess their lines from conversation distance and demonstrate how the other areas of the face contribute to the overall negative emotions associated with appearance rather than lines alone.
Muscle atrophy
Age inappropriate
If you have your leg in a plaster cast for two months, it shrinks. If you don’t do any weight-
In long-term patients we need to consider age-management rather than anti-ageing. If
Loss of subtle anatomical features
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your patient is looking fabulous, it’s tempting to continually ‘top them up’ with repeat treatments but at some stage they tend to look not quite right. I like to encourage more movement lines as my patients age and use dermal fillers more for lift and less for volumisation. Always think ahead to how they might want to look in five or ten years.
Neglect of co-existing problems This can be the downfall of even the best cosmetic work. Poor skin texture, actinic damage, scarring, pigmentation, rosacea and dermatitis all detract from overall appearance and increase perceived age. Addressing skincare and treating skin conditions should be a priority.
Why are we getting it wrong? Patient-pleasing, limited skills, poor artistic eye, limited confidence, inadequate training or knowledge of the anatomy and the ageing face, money-driven treatments and insufficient time spent on consultation. These are just a few of the reasons. We need to invest more time in understanding our patients, their reasons for seeking treatment and their desired outcomes. We need to listen and learn, then explain and educate. We need to understand them, their motivation and their needs. They need to understand us, and value our training, our expertise and our opinion. This takes time but their satisfaction and loyalty will make it worthwhile. Dr. Cara McDonald is a highly trained specialist dermatologist. She is one of the directors of Complete Skin Specialists Dermatology located in Sunbury. She specialises in full face rejuvenation using injectable dermal fillers and muscle relaxant agents and combines these with appropriate skincare and laser treatments as needed. completeskinspecialists.com.au
Welcome to the new Candela Candela brings together the strengths of both the Syneron and Candela organisations as a united single entity. Named for the unit of light from a single candle, Candela is the spark that continues to inspire an entire industry. Building on our legacy of innovating energy-based technologies that change lives, our new brand embodies our continued commitment to innovating medical aesthetic treatment solutions based on solid science and effective outcomes. Remaining firmly aligned with the values of Science, Results and Trust that have defined Candela for decades, we are very excited to share this next chapter with you!
Welcome to the new Candela. Innovating firsts that last. To find out more about Candela, please visit www.candelamedical.com
The Only Constant
is change
Plastic Surgeon and Medical Director of Silkwood Medical, Dr Warwick Nettle has been practicing plastic surgery for 25 years, so itâ&#x20AC;&#x2122;s fair to say heâ&#x20AC;&#x2122;s (almost) seen it all. Here, he reflects on over two decades in the industry.
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lastic surgery has changed so much in the last 20 years that in many respects it is a greatly changed profession in an almost unrecognisable industry. There have been lots of changes within the industry, as well as in techniques and our patients. The change in the industry that is most noticeable is the huge increase in the number of Specialist Plastic Surgeons, cosmetic surgeons and other practitioners delivering aesthetic services. This is in response to a massive increase in demand for these services, both surgical and non-surgical. 20 years ago in Australia, there were less than 250 Plastic Surgeons. In 2019, there are about double that number. There has been a massive increase in the number of cosmetic surgeons providing surgical services as well. Cosmetic surgeons are those who perform cosmetic surgery without a formal Plastic Surgical degree.
Perhaps the greatest change has been the increase in the number of providers of non-surgical services, including cosmetic physicians and nurse injectors. And there are, of course, many dermal clinicians and beauty therapists that perform various light therapy, laser and other cosmetic services to a very high standard. Many factors have brought about the increased demand for aesthetic services, including major advances in cosmetic injectables, lasers and light based therapies. We are a wealthier society now than 20 years ago, and it was not until well into the 1990s that surgeons were able to advertise their services. It sounds hard to believe now, but surgeons were disciplined severely by the Medical Board for any mention of their services or field of expertise. Compare this to the free-for-all recently, where claims made on websites and marketing material have stretched the limits of credibility, and the difference couldnâ&#x20AC;&#x2122;t be bigger. This grey area has allowed many poor safety outcomes for patients, including deaths, caused by underqualified practitioners. This is not unique to Australia and has happened all over the world, coinciding with the advent of the Internet.
CHANGE IN TECHNIQUES
Dr Nettle MBBS FRACS specialises in facial plastic surgery
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An enormous change in the past 20 years is in the ratio between surgical and nonsurgical procedures. In the 1990s, surgery was still by far the commonest cosmetic procedure. Now over 90% of procedures are non-surgical. These include anti-wrinkle injections, fillers, lasers, light-based therapies and non-surgical body contouring. Lasers
were not common 20 years ago and have only really taken off since the late 1990s/ early 2000s. Initially only ablative CO2 lasers were available - with lots of redness and weeks of downtime - but now the different types of lasers and their wonderful capabilities is staggering. Although botulinum toxin started to be injected in the late 1990s, it did not become widespread until 2005, and then for a very limited range of facial indications. It was not fully appreciated initially how wonderfully useful and effective this treatment was. The massive increase in Botox use and the use of other botulinum toxin wrinkle-relaxing products and muscle relaxant products for indications, both medical and cosmetic all around the body, is nothing short of remarkable. Similarly, it is hard to believe that in the late 1990s bovine collagen (collagen derived from cows) was still being used as an injectable to decrease wrinkles and lines. Many fillers with many problems were tried before the new, relatively stable hyaluronic acid fillers became widely used. The change and availability of effective machines for cosmetic outcomes has also been enormous. Thermage, Ultherapy and other skin-tightening techniques have become common as have Coolsculpting and other fat-freezing or fat-burning techniques for non-surgical body contouring. In the
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“There have been many changes in our patients over the past 20 years,” says Dr Nettle
1990s, if you had told someone that you could freeze fat to contour the body, there is no chance that you would have been believed. There is a further wave of machines coming that will only increase the popularity, frequency and effectiveness of sculpting and tightening procedures. Surgically, there have been many refinements of actual plastic surgery procedures. Closed rhinoplasty was the dominant form of rhinoplasty for many years. However, open rhinoplasty, which generally allows more control and refinement, is by far the most popular form of rhinoplasty in 2019. There has also been a renewed emphasis on tissue and fat preservation in facial and eyelid surgery. In the late 1990s and early 2000s most facial rejuvenation techniques were reductive techniques, i.e. tissue and skin were removed. Although excess skin is still removed routinely, modern facial surgery techniques also utilise fat preservation and tissue repositioning to a much larger degree. The biggest technical change in Plastic Surgery in the past 20 years has been the widespread adoption of fat transfer. Many years ago it was thought that fat harvested from the body and transferred by injection elsewhere in the body would not survive. The work of Plastic Surgeon Sydney Coleman from New York, who pioneered many of the techniques used routinely today in fat transfer, has shown that fat can thrive when transferred
in the body. Not all aspects of fat transfer have been worked out and there are still some reliability issues that are not completely understood, however, fat transfer is generally a very reliable technique and is utilised all over the body to augment in the case of facial rejuvenation and to fill in tissue defects. Fat transfer is even being used increasingly for breast and buttock augmentation procedures. This was unheard of even 10 years ago and most surgeons would have predicted this to be a fantasy at that time. Other changes in the last 20 years include the huge increase in bariatric (weight loss) surgery. The obesity epidemic in our society has led to a major increase in gastric banding and similar procedures, with patients often losing 30 kg or more. However, sudden loss of weight through gastric banding and related procedures causes loose skin. This unsightly skin excess cannot be dealt with nonsurgically and must be surgically removed.
CHANGE IN PATIENTS There have been many changes in our patients over the past 20 years, and any practitioner providing a service to the public will be fully aware of these changes! The number of male patients has tripled. While this still only makes a small percentage, there is no sign of a slowdown in this trend for both surgical and non-surgical procedures. Facial rejuvenation, eyelid and rhinoplasty
procedures were relatively uncommon for males 20 years ago, but are now booming. It used to be that female techniques were applied to male patients, resulting in less than optimal outcomes, but techniques have become so much better and results much more natural and masculine looking. The Internet has probably been the largest change for all of us for both good and bad over the past 20 years. The world wide web promised to deliver an increase in information to both doctors and patients and it has fulfilled this promise, but it has also allowed many people to publish their heartfelt opinions, whether they have any idea what they are talking about or not. Our patients and clients now have access to information and misinformation 24/7. The Internet has helped to alert consumers to new developments very frequently before they have been proven safe and effective, making the Internet a double-edged sword. One of the aspects of the Internet which is causing major and increasing issues all around the world and in almost every industry is fake reviews, both good and bad. The rise of social media has caused an astonishing increase in the number of selfies taken and posted. This has changed how our patients view themselves. 20 years ago most people who would have seen themselves in the mirror maybe several times per day. But now many people are taking selfies multiple times every day and publishing their image online. It is very easy to change features and appearance with filters. This has led to a very large increase in the number of people sensitive to and seeking correction for minor imperfections. It has also led to an increase in people seeking treatment for imagined imperfections and asking for impossible-tobe-realised treatments. This is challenging! It may be easy to change features with filters on the phone, but neither surgery nor nonsurgical modalities yet have the ability to perform these miracles. Looking back on the changes in the last 20 years in Plastic Surgery, the one constant has been change. It is exciting to look forward to the yet to be thought of and developed techniques and treatments – if it’s anything like the last 20 years, it’s going to be one wild ride! Dr Warwick Nettle is a Plastic Surgeon and medical director of Sydney-based Silkwood Medical. Silkwoodmedical.com.au spaandclinic.com.au | 81
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Non-Surgical
Periorbital Rejuvenation How do you treat ageing eyes? While most practitioners might immediately think of injectables, co-director of Perth based Ocean Cosmetics, DR GINA MESSIHA, explains her complex approach to eye rejuvenation that gives her patients the best results.
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escribed as the window into the soul, our eyes are a conveyor of emotions and help to make us unique. However, they are often the first area to show the signs of ageing due to the delicate nature of the skin around it. Patients usually present to us complaining of looking tired with dark circles under their eyes, bags, wrinkles and fine lines, crepey thin skin, saggy and hooded eyebrows or they ask for the correction of the hollowness and volume loss under the eyes - “the tear trough”. The periorbital area is not limited to the eyelids and brows, but also includes the frown, temples, cheeks and forehead. Dark circles under the eyes have many causative factors and are by far the most common periorbital complaint. It can be caused by the presence of excessive pigmentation seen in congenital dermal melanocytosis and post-inflammatory hyperpigmentation. It can also be caused by thin translucent skin overlying the orbicularis muscle showing through to the vasculature underneath. Another common cause is the tear trough depression; a depression centered over the medial inferior orbital rim, it deepens as patients age. It’s no surprise that the demand for periorbital rejuvenation in aesthetic practice has increased significantly, not only in my own clinic, Ocean Cosmetics, but across the industry. With this increase in demand, 82 | SPA+CLINIC
we’ve seen an improvement in non-invasive technology, with more nonsurgical options becoming available for periorbital rejuvenation. As practitioners, we are no longer limited to just the use of botulinum toxins to treat patients. Below I discuss some of the approaches I use when creating a rejuvenation plan.
Injectables 1. Neuromodulators still have a place in periorbital rejuvenations, mainly to reduce, not to eliminate periorbital lines. They are also used to open the eyes and reposition the eyebrow. Microinjections can be used in cases of hypertrophic orbicularis fibers. However, care should be taken if there is lower lid laxity and bulging. 2. D ermal fillers (hyaluronic acid) can be an effective treatment for the tear trough deformity. Assessment is crucial to avoid unsatisfactory outcomes such as lumps, Tyndall effect, unevenness and overcorrection. ABL (atrophy, bulging, laxity) categorisation including the 6-step-evaluation procedure, HA injection algorithm and treatment sequence described by Dr. Peter Hsien-Li Peng in JCD 1/2018 is an excellent article to read (Journal of Cosmetic Dermatology. 2018 Jun;17(3):333-339. doi: 10.1111/jocd.12514. Epub 2018 Mar 5.)
Medi
Far left: Before, during, and after treatment for deep lines with the Plamere Pen Left: Before and after treatment of Fraxel and anti-wrinkle injections
When using dermal fillers to treat tear trough, it’s important to look beyond the eye itself, and first support the areas around temples, zygoma and malar region. I have had success in using the approach, and have found that in certain cases, I don’t need to use dermal filler in the actual tear trough itself. 3. P latelet rich plasma and mesotherapy are also popular treatment options. Despite the lack of studies using PRP in the infraorbital area, we’ve achieved great clinical results. PRP consists of autologous platelets created by centrifugation. The platelet concentration is up to five times higher than the plasma concentration, and once activated, secrete at least seven protein growth factors. PRP has been reported to promote wound healing and increase collagen bundle thickness. I find PRP helps to improve lower lid fine lines and increase the thickness of the skin, especially in patients with thin crepey skin. We usually recommend three treatments four weeks apart with 12 monthly maintenance treatments.
Energy Based Devices 1. Non-ablative radio frequency (RF) is fast becoming one of the most popular non-invasive procedures used in aesthetic medicine for skin tightening and improving skin laxity. RF based devices produce heating of the dermis through application of an electromagnetic current. It causes instant collagen denaturation followed by wound remodeling, ultimately creating skin tightening. RF can be delivered by using monopolar, bipolar and multipolar technology. It heats the dermis without epidermal damage irrespective of the skin type and chromophore, and therefore may be a safer option for dark skin type with lower lid laxity. At Ocean Cosmetics, we use the 3DEEP® technology (EndyMed iFine) for lower lid tightening and eyebrow lifting. Weekly treatments are required for minimum of six weeks, then 3-6 monthly maintenance treatments. 2. S ublative radio frequency - we use EndyMed Fractional Skin Resurfacing (FSR). The 3DEEP® FSR handpiece contains a matrix of 112 tiny RF electrodes, with each possessing a 300-micron spot size. This technology has six independent radio frequency sensors that generate pulses of RF energy that actually push the heat to deeper layers of the skin, allowing simultaneous epidermal micro ablation and resurfacing. This leads to an improvement in skin texture, fine lines and
pigmentation together with volumetric heating of the dermis for the promotion of collagen growth and remodeling with resultant reduction of skin laxity. The downtime is minimal compared to ablative and non-ablative fractional laser. There is no need for eye shields and the risk of post inflammatory hyperpigmentation is less, which makes it suitable for darker skin type. The procedure is well tolerated with topical anesthetics. Quite often we use both modalities together in the same session; iFine followed by FSR to give maximum eyelid rejuvenation from skin tightening to improvement of fine lines and pigmentation. This treatment combination is called EndyBleph. 3. P lasma Skin Regeneration (PSR) is a new method using plasma energy to create thermal effect on the skin. The Plasma is generated through the tip of the device in form of an ultra-gas-like matter. The energy created is transferred to the skin tissue causing tissue sublimation (which is a direct tissue transfer from solid to gaseous state). Studies are showing promising results in regard to upper eyelid rejuvenation. We use Plamere at Ocean Cosmetics and have been seeing great results in both treating upper lid laxity and periorbital static lines. 4. F ractional non-ablative lasers like fractional erbium and Co2 have always played a role in eyelid rejuvenation with great results. However, given the downtime, risk of hyper and hypo pigmentation, the need for eye protection and occasional sedation, makes them the least popular options in our practice. Periorbital rejuvenation is not a ‘one size fits all’ approach, as many patients present with a variety of concerns, meaning that thorough assessments are crucial for a tailored approach. The days of freezing crow’s feet with muscle relaxers and over correcting the tear trough with high G prime dermal fillers causing puffy ‘sausage’ eyes, are gone. There are so many different non-invasive injectable and energy-based treatments available these days. Dr Gina is a fellow of the Royal Australian College of General Practitioners and a member of Cosmetic Physicians College of Australasia. She’s been practicing cosmetic medicine since 2007 and in 2010 opened Ocean Cosmetics, a leading Perth boutique cosmetic clinic, where she is the codirector and co-founder. Since 2015, she’s been a co-director of Perth Skin & Laser. Dr Gina has been training for Galderma since 2016 and is the WA Sculptra and advanced fillers trainer. oceancosmetics.com.au spaandclinic.com.au | 83
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Cult Status
In our industry, most things come and go, but a handful of products have truly stood the test of time. They keep flying off (virtual) shelves and can be found on Instagram next to the hashtag #empties, meaning that people use every last bit of the product before purchasing again, theyâ&#x20AC;&#x2122;re just that good. This is the hall of fame of skincare products.
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Aesthetics
Babor Collagen Booster Ampoules Small in size, but oh so effective, it’s no surprise that the Collagen Booster Ampoule by German skincare juggernaut Babor is the brand’s best-selling product, and the success continues. From 2017 – 2018, there has been a 46% increase in ampoule sales from the Australian market alone! Every year, 17 million BABOR ampoules leave the company’s headquarters in Aachen and set off on their journey to beauty fans around the world, making BABOR the world’s leading manufacturer of beauty ampoules. The Collagen Booster Ampoule includes a tripeptide which stimulates the skin’s natural collagen production and helps the collagen fibers to reorganize and create a firm, regular structure.
Biologique Recherche P50 Still somewhat of a secret in Australia, Biologique Recherche is a cult-classic brand in Europe and much loved by many celebrities and dermatologists. Their Lotion P50 uses gentle acids to gradually exfoliate whilst also encouraging keratinocyte differentiation, encouraging the natural moisturising factors and reinforcing the strength of the epidermis and the skin's natural protective functions. This is what makes it so effective as it is a complete formula, not just an exfoliator. Due to fermentation and Biologique Recherche’s famous yeast extract it takes an entire week to produce a single batch of Lotion P50.
DMK Beta Gel Incredibly powerful and versatile Beta Gel is DMK’s hero product because it can be used for every skin condition, from burns and acne to rosacea, and everything else in-between. An essential product in every DMK Home Prescriptive regime, with over 30,000 bottles of Beta Gel sold in the last twelve months. Designed to accelerate the healing process in traumatised skin, Beta Gel works so well because the formulation’s main active ingredient beta glucan has the ability to stimulate the immune system within the skin. It is also jam-packed with antioxidant and anti-inflammatory ingredients such as witch hazel and vitamins A, C, D, E, and K to fight back against destructive free radicals. For over 30 years Beta Gel has been used pre- and post-operatively for its highly effective healing properties, working to reduce swelling, redness, inflammation, and scar tissue.
Payot Creme No2 CC Cream This multi-purpose cream that colour corrects, soothes, offers UV protection and reduces redness is Payot’s best-selling product, and for good reason. The Crème No2 CC Cream is ideal for people suffering from redness – a condition that’s very common nowadays with stress and air pollution an everyday enemy for our skin. When applied, the CC cream gives you an even colour and sun protection with SPF 50+. With the increasing number of PAYOT salons offering medi spa treatments, e.g. needling, this skincare product offers protection and soothing properties to restore balance to the skin.
Augustinus Bader The Cream Ever since Victoria Beckham shared with her 24 mio followers on Instagram that she uses Augustinus Bader’s moisturiser as part of her skincare regime, after Australia’s celebrity facialist Melanie Grant recommended it to her, the German brand has quickly reached cult status. Created by Professor Augustinus Bader, a Director and Professor of Applied Stem Cell Biology and Cell Technology, the skincare is based on his clinical research into treatments in burns patients. The brands’ hero product, simply called ‘The Cream’ stimulates the skin’s natural process of rejuvenation to dramatically improve the complexion’s appearance, and some people even go so far as to say that it eliminates the need for any other moisturising products. In Australia, Melanie Grant Skin Health and SkinCareEdit.com are the exclusive stockists of Augustinus Bader. spaandclinic.com.au | 87
Aesthetics
Skinceuticals CE Ferulic The Skinceuticals C E Ferulic Serum has become a staple in many beauty professionals’ skincare cupboards. An anti-ageing powerhouse infused with three antioxidant skin-savers - 15% Vitamin C (L-ascorbic acid), 1% Vitamin E (alpha tocopherol) and 0.5% Ferulic Acid - they enhance the activity of each other to improve the appearance of lines and wrinkles, and promote healthy-looking, luminous skin. “My clients really enjoy the convenience of using one optimised antioxidant each morning to protect their skin and deliver anti-ageing benefits. The science is rigorous and this serum delivers visible results with regards to improving skin tone and texture, and diminishing fine lines and wrinkles,” says Dermatologist Dr Shobhan Manoharan.
Weleda Skin Food It doesn’t get much more iconic that this. German skincare brand Weleda’s Skin Food has been a best-seller for 93 years and counting. A deeply nourishing and intensely hydrating whole body moisturiser, Skin Food restores and protects skin with a 100% natural blend of plant extracts in a thick, rich base and delights with a fresh scent from natural and organic essential oils. The success story of Skin Food continues today with the cult product winning beauty awards and new fans constantly. In 2015 alone, more than one million units of Skin Food were sold in over 50 countries around the world. It’s hard to deny the far-reaching impact this little green tube has had.
Sodashi Enzyme Face Polish Sodashi is a pioneer of clean beauty and a much loved and trusted Australian skincare brand. Their best-selling product, Enzyme Face Polish is a 100% natural triple-action exfoliant for glowing skin using Pomegranate Enzymes, finely ground organic Rice Powder, and Geranium and Sweet Orange to get rid of dullness and reveal smooth, radiant skin. Suitable for all skin types, the Enzyme Face Polish like all Sodashi products epitomises healthy skincare. Not tested on animals, it is free from all synthetic ingredients including parabens, petrochemicals, GMOs, sulfates, synthetic preservatives and dyes, phthalates and triclosan.
Skinstitut Laser Aid Laser Aid was first developed over 10 years ago to offer a results-orientated aftercare solution for clinical laser and aesthetic treatments. Over Laser Aid’s lifespan, the formulation has been tweaked and enhanced to deliver superior calming and hydrating properties. Despite being purpose-built for post laser and dermal use, the popularity of Laser Aid skyrocketed when loyal users discovered the multitude of benefits it possessed. The cooling lotion was designed to be used in conjunction with medical grade laser treatments to act as a nonsteroidal hydrocortisone (an anti-inflammatory agent) that reduces redness and swelling. Yet many will attest to Laser Aid being their go-to product for inflamed acne, rosacea, post-waxing or shaving, sunburn, bites, stings or itches. On average, 12,000 retail units each month are sold to stockists and roughly 2000 professional units.
Dr Spiller Collagen Cream The ultimate anti-ageing cream, a concentrated emulsion rich in collagen hydrolysates, powerful antioxidants with moisture binding properties providing the skin with long lasting hydration, Dr Spiller’s Collagen Cream has reached cult status on a global level. A favourite amongst Dr Spiller stockists and celebrity clients, it is rumoured that one Collagen Cream sells every minute in Australia. The bee’s wax present works as an anti-inflammatory, anti-allergic and antibacterial. This magical ingredient is also softening and regulates skin consistency. The bee’s wax present works as an anti-inflammatory, anti-allergic and antibacterial agent, while avocado extract activates the cell metabolism of the connective tissue. Skin feels deeply hydrated and nourished.
Endota Clove & Mint Recovery Balm Endota’s best-selling product, endota Clove & Mint Recovery Balm, sells one every 30 minutes in Australia. This is not your average balm, in fact, its almost medicinal qualities make it a powerful staple to have in your beauty cupboard. It contains natural oils such as peppermint, cajuput and camphor to soothe general aches and pains and treats exercise-related soreness. And for those who are prone to ‘mysterious’ bruises on their legs (where do they all come from?), it can also help to reduce the appearance of bruises.
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Wow Brow!
If there’s one facial feature that has received special attention during the past few years, it’s eyebrows. While most of us tweezed at home in the 90s, we now know better and let professionals do their magic to give us full, defined arches. We take a look at the brow industry and how it has evolved over the years. 1930s > Jean Harlow’s barely there eyebrows define a generation and introduce brow pencils to consumers.
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B
row parlours are springing up like mushrooms, the sales of brow kits are soaring, and brow tutorials are taking over social media – is this peekbrow-behaviour? We chatted to some of Australia’s finest in brow treatments to see what’s up and coming.
Marli Stretton, Director HoneyTusk Eyebrow Studio
How have brow services changed since you started out in the industry? We started off very brow specific, but over the years we have definitely included more lash treatments . It’s not so much about
1950s > Marilyn Monroe is the epitome of beauty in the 50s sporting slightly more natural, curved brows that still veer on the thin side.
just the brows anymore, and more about the whole eye area and how the brows and lashes complement each other.
How have brow clients changed? With the influence of microblading and feathering, clients are definitely looking for a more longer-lasting treatment. Although we are now seeing the tattooing trend dying down, Brow henna is one of our most popular treatments. It gives the client a longer-lasting result than a standard brow tint but without the intensity of the tattooing.
What’s the most popular brow treatment you offer? Brow threading and Brow henna are the
1960s > One of the first to show naturally full brows is actress Audrey Hepburn. Even still today, her straight and thick brows are nothing short of desirable.
1980s > Nobody touched their tweezers after Brooke Shields graced theatre screens and magazine covers in the 80s showing off natural, fluffy brows.
Cosmetics
HoneyTusk Eyebrow Studio before and after
biggest buzz words in our world at the moment, but still nothing beats a classic brow clean up and shape.
What’s the trendiest brow shape of 2019? We are seeing brow trends take a huge turn this year. Brow shaping is now reflecting people’s personalities and styles, as opposed to just aligning their brows with their face shape. Someone that is ‘boho’ in dress style is asking for a more natural and fluffy brow shape, whereas someone who is going out on a Saturday night in a really structured, well fitted dress is wanting a strong and defined brow style to match her outfit. It’s a change in the brow trends that I haven’t seen before. It’s very exciting! Jacqueline Brennan, Director Inskin Medi Spa
How have brow services changed since you started out in the industry? I started working in the 1990s and eyebrows were majorly plucked, with thin shapes defining the faces of models like Kate Moss. The new eyebrow trend we can’t get enough of is Microblading, a tattoo technique that fills brows out or reshapes them by drawing on tiny lines that look like individual hairs. However, clients now want their brows to look as naturally full and low maintenance as possible.
1990s > The decade that ruined many people’s brows forever, the 1990s saw over-tweezing to leave thin lines. Pam Anderson made us do it!
Inskin Medi Spa before and after
How have brow clients changed? Clients ask for a full brow with little visible product, fewer steps and less definition. Instead, it’s all about a fluffy/I woke up like this brow. This includes semi-permanent tattooing; clients want their brows to look undone, however they want to achieve a desired brow with less work in the morning.
What’s the most popular brow treatment you offer? A brow tint can give clients more dimension and help it look thicker. Tinting is great for people who have fine or transparent hair to make them look fuller, especially if you’re sick of filling them in every day; it’s maximum effect for minimum maintenance. The results are immediate and last up to 3-4 weeks.
What’s the trendiest brow shape of 2019? Make-up trends come and go, however, classic natural-looking full eyebrows are perennially chic. Most of our clients, I find, par ticularly in Australia, want to keep their brows thicker in width, softer in colour and gentler in shape - natural brows looking natural. I think clients are happier to work with what they have and have their brows shaped, coloured and styled to what suits their faces and will give them the most flattering look.
2010 > As a stark contrast to the 90s, model Cara Delevingne made everyone put down the tweezers with her thick, unruly brows.
Shusha Beauty before and after
Azar Griffin, Director Shusha Beauty
How have brow services changed since you started out in the industry? When I first started out in the industry the focus was largely on brow shaping by simply removing the hair. Nowadays there is a greater demand for cosmetic tattooing. People are beginning to understand that brow shape can enhance facial features and facial symmetry. Cosmetic tattooing is less of a ‘taboo’ and has become more normalised.
How have brow clients changed, i.e. are their requests different? Clients are no longer as nervous about brow tattooing due to the fact that it’s much more prevalent and accessible. Clients are beginning to request for bolder, more defined brows rather than extremely natural hair strokes. Ombre is becoming increasingly popular for that powdered, made up look.
What’s the most popular brow treatment you offer? Cosmetic brow tattooing using the digital machine.
What’s the trendiest brow shape of 2019? There has been a trend towards ombre brows as well as a more full, fluffy brushed up style.
2019 > Today, we want full, but defined brows. ‘Brows on fleek’ has become part of our vocabulary, not least because of Kylie Jenner. spaandclinic.com.au | 91
SPOTLIGHT
Autumn Innovators The year has already brought some exciting new ranges and breakthroughs in skincare technology.
Eminence Organics Acne Advanced Cleansing Foam, part of the new Acne Advanced range, is a unique liquid-to-foam cleanser that offers a lightweight acne cleansing solution, effectively preventing acne breakouts and clearing blocked pores. Time-release encapsulated salicylic acid combined with a naturally antiseptic herb blend simultaneously cleans and soothes. EMINENCEORGANICS. COM.AU
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Paula’s Choice Omega + Complex Moisturizer is a nutritional powerhouse, with a new innovative whipped cream texture that contains an exclusive blend of omega and fatty acids, restoring skin vitality and strengthening barrier function. PAULASCHOICE.COM.AU
Payot Crème N°2 Eau Lactée Micellaire has been designed for sensitive or reactive skin as a high-tolerance, fragrance-free minimalist cleansing formula that effectively eliminates make-up and impurities and is gentle on the delicate eye area. It instantly soothes and calms the signs of sensitivity for skin that is lastingly comforted. Pre and probiotics also nourish good bacteria and rebalance the skin’s barrier. PAYOT.COM/AU/EN
Dermaviduals PlutioDerm Fluid is a powerful herbal serum that works quickly and effectively when used on spots. The concentrated serum aids the blemish prevention process by reducing inflammation, soothing the skin and reducing microbial infestation, and hereby activating regenerative skin processes. DERMAVIDUALS.COM.AU
Instantly soothe and soften hands with Jurlique’s Restoring Hand Lotion, a deep, luxurious moisturiser with a light, non-greasy feel. Botanical extracts of Daisy, Marshmallow root and Pansy deliver rich hydration and, combined with Beeswax and Safflower oil, rich in essential Omega 6 fatty acid, veil hands with a barrier against moisture loss. Replenishing Rosa gallica flower extract and an antioxidant herbal complex help reduce the damaging effects of environmental aggressors. JURLIQUE.COM/AU
SPOTLIGHT
Salt By Hendrix Crystal Waters Hyaluronic Mask is an intense hydrating experience, with Hyaluronic Acid combined with botanical extracts, this mask provides skin with an immediate boost in moisture, along with aiding brightness and improving uneven skin texture. Vitamin C, antioxidants and bioactive ingredients assist with inflammation and pigmentation, finishing with a refreshing cooling effect on the skin. SALTBYHENDRIX.COM.AU
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COSMEDIX® Enhance Lip Plumping Mask dramatically conditions lips with an ultra-nourishing, lip-plumping blend of high-performance oils and natural emollients. Cosmedix Enhance works to improve the skin’s appearance for visibly fuller, more defined lips, while creating a moisture barrier for intense hydration. ADVANCEDSKIN.COM.AU
Dr. Howard Murad has created the new Murad Night Fix Enzyme Treatment to encourage overnight skin repair through ingredients inspired by the science of sleep. The treatment helps to repair skin overnight and visibly smooth fine lines, boost hydration and increase radiance. The chronopeptide and trienzyme treatment found in the formula, in sync with the body’s circadian rhythm, support natural repair for renewed skin vibrancy. Encapsulated aroma technology prepares the senses for deep, restful sleep – producing refreshed and radiant skin the next morning. MURAD.COM.AU
The Medik8 r-Retinoate Intense is the most advanced anti-ageing formula the brand has launched to date. Retinyl retinoate and retinaldehyde combine with Ceramides and drone-targeted copper peptides, intricately mixed in a lightweight but hydration-drenching cream that works eight times stronger than retinol and eleven times faster. MEDIK8.COM.AU
Dermalogica Prisma Protect is a lightactivated multitasker that provides broad spectrum defense while preventing future signs of skin damage. Intelligent drone technology is activated by visible light to help boost skin’s natural luminosity, and breakthrough antioxidant technology helps protect skin against pollution. DERMALOGICA.COM.AU
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From the new Body by Bondi Sands range, Bondi Sands Coconut & Sea Salt Scrub is an oil-free tanfriendly formulation that contains naturally-derived exfoliants like Australian sand and sea salt to gently buff skin. Coconut husk and walnut shell also work to effectively remove impurities and roughness, leaving skin soft, smooth and ready for professional tanning. BONDISANDS.COM.AU
Introducing a new luxury collection of botanical body and bath serums - Aroma Therapy by Waterlily layered with omega rich plant oils of green tea, peach kernel, hazelnut and apricot, with exotic molten nut butters and encapsulated vitamin E finished with a therapeutic blend of aromatic essential oils for the ultimate sensory body ritual. Available in both retail and professional sizes, the luxury collection offers a deeply replenishing body ritual, opulent bath serum, professional massage treatment, or simply the indulgence of a wellbeing gift. WATERLILYSKINBODYSPA. COM.AU
Alpha H’s Hyaluronic 8 is dermal filler, but not as you know it. This ground-breaking topical alternative to invasive treatments features eight multi-weighted hydrating ingredients, including exciting next generation flash filling Hyaluronic Acid PRIMAHYAL ULTRAFILLER™. Synergistically, these ‘magic eight’ instantaneously provide moisture to the surface of the skin while simultaneously penetrating deep into the lower layers of the dermis to build a sustainable moisture reservoir. ALPHA-H.COM.AU
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10 questions with Robyn McAlpine If you have a question about skin, there is no better person to ask than Robyn McAlpine. The owner of Newcastle skin clinic SkintifiX and selfproclaimed ‘skin nerd’ has just released her first book, Skinside Out, and spends her days fixing people’s skin using a less-is-more approach. 1. How did you become a ‘skin expert’? I recently found my beauty diploma make up portfolio from over a decade ago. It is safe to say that skin science is my strength and I should never be allowed near an eyeshadow palette again! The more I learn about skin, the deeper the love grows. For me my love for this industry has always been skin focused. Becoming a skin expert isn’t something I originally set out to do, but once I discovered the science of cells and skin anatomy, it was a natural progression to follow this path as it very quickly became my passion. The expert part came many, many years later as I became more and more confident in treating skin. I then found that people were looking to me for skin answers and my fellow industry colleagues were reaching for advice with tricky skin cases or business hurdles and it all just evolved from there.
2. You’ve just launched a book, what was it like writing it? My book started out as a handful of ramblings in a note book. I would often come home feeling like I wanted to elaborate on skin questions posed by my clients during my work day. My aim was to turn it into a blog post as often the same questions were being asked by multiple clients so I could see there was a need for more education. I thought I could kill two birds, directing clients to a blog article as I never seemed to have enough time in the space of one facial to explain it all. But then it all started coming together as content for a book and voila, Skinside Out was born.
3. What does a typical day in your life look like? I work a lot but it doesn’t feel like it as I genuinely LOVE what I do. Most of my days start with checking emails and social media from bed, early before I get up and make my daily breakfast smoothie. (It’s a must!) I then look at what articles, interviews and business marketing content I have due or check to make sure I’m not actually meant to be in a meeting somewhere and make a start on that. I can spend most of my morning attached to my phone and computer writing. Writing is my second love after skin and my business. Then by lunchtime I am getting ready to head to work as I save skins into the evening at SkintifiX, my skin clinic based in Newcastle NSW. I am hands on with clients about 25 hours per week, so it means I have to be fairly organised with my schedule to fit in everything else.
4. What’s the most exciting thing you’re working on at the moment? I am working on the celebrations for my 10th year in business. My team and I are excited to celebrate this amazing milestone with our incredible clients. We have some lovely suprises up our sleeve but the thing I am most excited about is that this 96 | SPA+CLINIC
10 Questions With
year to commemorate turning 10, we’re gifting 10% of all treatment proceeds to a local charity that is very close to our heart. We are excited to see how much we can raise and give away!
5. Favourite song of all time and why? So I was trying to think up something really cool that would make me look like I knew some obscure, hip, up and coming artist… but let’s be honest, I am not that cool and my taste in music is so broad that choosing just one song is torture. I really can’t go past ‘You’re the Voice’ by John Farnham, still relevant and a total classic but it also reminds me of my childhood and the cassette tape that got stolen when someone broke into our house back in the early 1980’s (anyone born after 1999 isn’t even going to know what a cassette tape even is!! It’s this square thing with tape… oh never mind…).
6. What does your skincare routine look like? Being a skin nerd and living and breathing for all things skin, my routine is really quite simple. I work with and recommend the Dermaviduals range which means I can customise my products and add active ingredients depending on my skin. It helps me to stick to the basics of a Cleansing Milk, Lotion N Tonic (absolute gold for lipid dry skins like mine), a Custom Serum containing specific actives I have chosen for my skin followed by a moisturiser or Oleo Gel depending on what my skin is doing. I travel a lot for work so my skin is often dry and needing support.
Base Camp and I’m itching to return to Nepal. I find being in the mountains and in the bush so energising. Whilst I live near the beach I will always choose mountains given the chance.
7. If you could only live in one place for the rest of your life, which one would it be and why?
9. What advice would you give beauty therapists just starting out?
EXACTLY where I am right now. I live in an apartment in Newcastle just near the harbour. I have beaches on my doorstep, the bush only a short drive away and I am exactly where I am meant to be. I have travelled a lot, even lived in India for a time but I am always so incredibly thankful that I get to come home to this place and be surrounded by this beautiful city. It has everything I need.
This industry is so vast. Try a little bit of everything to see what you love the most and then pursue it with all your heart! If that’s skin, seek out all the education you can, because knowing skin intimately will make you an incredible skin therapist.
8. What’s your favourite thing to do that has nothing to do with your work? Trekking, hiking, camping and anything that involves walking to the top of a big hill just to see the view. Last year I trekked to Everest
10. Do you have a favourite quote? The one I quote often and strive to live by is a quote from the late Maya Angelou: “People will forget what you said, they will forget what you did, but they will never forget how you made them feel.” My aim is to always leave people feeling good, not just my clients or my team but in every interaction on every level. spaandclinic.com.au | 97
index
Advertisers ACADEMY FACE AND BODY
52, 53
ALLERGAN 77 ARTISAN SKIN CARE
89
AUSTRALASIAN SOCIETY OF AESTHETIC PLASTIC SURGEONS 10 AWE COSMECEUTICALS
25
BABOR 8 BLC COSMETICS
43
CANDELA 79 CUTERA
67, 73
DE’VENEYS 15 DERMALUX 93 DERMATONICS FIRM & FOLD FOXTEL
42, 63 39 30, 31, 35
INSKIN – DERMAPEN
75
INSKIN – O’COSMEDICS
49
KLAPP COSMETICS
57
LUMENIS 99 OPI 100 PAYOT PREGNANCY MASSAGE
61
SPA VISION
37
SPRING SPA WEAR
6, 7
UNIFORM STYLIST
12, 13
VENUS CONCEPT
84, 85
WATERLILY
98 | SPA+CLINIC
2, 3
4, 5
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