Tnt Travel Show Media Pack 2014

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SHOW UK & OZ

T I K A I D E M

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MEDIA KIT tnttravelshow.com

Every year we get MORE visitors spending MORE money More than 80 exhibitors, some taking over

ÂŁ1,000,000 in ONE day

56%

of visitors came to plan and BOOK a trip

81%

want to travel within three months

10,000 visitors in one day

30% visitor increase

TNT TRAVEL SHOW MEDIA PACK 2014/2015

Welcome

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TO THE TNT TRAVEL SHOWS

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The 2014/15 travel show programme will see four shows take place.

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Two in London at The Business Design Centre in Islington taking placeSHOW on Saturday November 1st 2014, and Saturday 28th February 2015. sponsored by

There will also be two shows in Australia, one in Sydney at the exhibition centre and is scheduled for Saturday 18th October 2014 and one in Melbourne on the Saturday 4th October 2014.

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WHO EXHIBITS?

WHO ATTENDS?

The Travel shows are the largest free to attend shows in London and the plan is to emulate this with the additional shows in Australia.

The TNT/STA travel shows attract thousands of visitors who are eager to plan and book their travels. The shows offer people the chance to source travel information from a wide range of exhibitors – offering day trips and city breaks to extended tours throughout the world. There is also an extensive travel seminar program, which gives visitors the chance to hear about places they might not have considered visiting before and to get tips and advice on what to do and when to go to certain places.

The exhibitors are global and with an increasing global audience this event’s programme is the only independent travel show programme that enables agents, operators, and accommodation providers to meet this elusive audience face to face and when they are actively engaging in making purchasing decisions.

The UK shows have traditionally serviced the backpacker market in London, however in recent years more international students have attended and now 1 in 3 is an international or British student meaning the audience is looking for destinations to visit globally.

»

Tourist Boards and Regional Areas

» Travel Tour Operators » Travel Insurance

Companies

» Travel & Booking Agents » Airlines & Flight Booking

The Australian shows plan to have a dual audience profile. It will appeal to the backpackers and international students already in Australia and it will also have relevance to the young Australian audience who are planning to visit the UK and Europe.

Agents

» Travel Equipment Providers » Travel Transport providers

There are also a wide range of exhibitors who are not travel-based companies, However, they fit in closely with the travel industry and the 18-35 market place.

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EXHIBITOR BENEFITS »

The opportunity to meet and engage with more than 10,000 travel-hungry consumers and being able to promote products faceto-face and on a one-toone basis.

» The venues are easily

accessible for exhibitors and visitors alike because of central locations.

» Dedicated show

website: tnttravelshow.com

extensive seminar and speaker programmes which are a major draw. for attendees to the show.

There will also be a number of feature areas to entertain and inform the audience while they wander the exhibition.

» Major PR campaign

targeting mainstream media, both on and offline.

MARKETING CAMPAIGN » An extensive 10-week

» Special features in TNT’s

advertising and editorial campaign in TNT Magazine and online.

e-newsletters, which is distributed to more than 55,000 subscribers.

»

Promotion on TNT’s partner websites and newsletters

Targeted advertising campaign in key media

»

» A dedicated website,

tnttravelshow.com, providing visitors and exhibitors with the latest show information.

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SHOW sponsored by

TRAVEL The TNT shows seem to get bigger and better every year, we always make hundreds of bookings and get a chance to talk to people seriously researching travel, its definitely a must do in my show calendar!

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» Danniell Saunders ENCOUNTERS TRAVEL

June 2014 Issue 1582

tntmagazine.com

!

WIN FOR

A TRIP TWO TO MOROCCO!

» A dedicated PR agency

to maximise exposure in national and international travel and trade broadcast, print and online media

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»The shows includes

IT’S ABOUT TO KICK OFF

Our guide to the FIFA World Cup

WIMBLEDON WINNER

the English Enjoy the tennis action & cream) way (hello strawberries

E T EMPIR THE CA

e al at a tim one festiv r the UK to take ove orts set Aussie exp Awesome E R EDINBURGH FRING 48 52 9 772051 605008 + BARCELONA BENDE MAGICAL MOROCCO SOUTH AFRICA SURF 1578/ £1.95 ISSUE 1582/

FOR EVENT & MARKETING ENQUIRIES Kevin Ellis

Busabout, HAGGiS Adventures & Shamrocker Adventures had a fantastic show this year. Our stands were well positioned and we were busy all day which resulted in lots of bookings and a great start to the year for us.

» Katy Freeman

BUSABOUT, SHAMROCK, HAGGIS

Director 07584 285226 kevin.ellis@tntmagazine.com

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TNT TRAVEL SHOW

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SPONSORSHIP OPPORTUNITIES The TNT Travel Show offers a range of sponsorship opportunities that give your company the chance to:

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Reinforce awareness of your brand to thousands of independent travellers

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Reap the benefits of goodwill and integrity through association with an established brand

EVENT SPONSOR - £24,995

D L SO

• Branding across all on and offline advertising • Signage throughout the venue • 15x12m stand including premium marketing package • Full-page advert in programme and bumper issue • Pre & post show email access to pre-registered delegates **Event Sponsor must not be a Tour Operator

EVENT ASSOCIATE SPONSOR - £14.995 • Branding across all on and offline advertising • 6x4 stand including premium marketing package • Half-page advert in programme and bumper issuee • Pre & post show email access to pre-registered delegates **Only 4 Associate Sponsor Spots available

INTERNET/FLIGHT BOOKING ZONE – £6,495 • • • • • •

Branding across all on and offline advertising Signage around area and entrance lobby 6x4m stand including premium marketing package Eight computer booking terminals Half-page advert in event programme and bumper issue Pre & post event email access to pre-registered delegates

BAR SPONSOR - £4,995 • • • • •

Branding across all on and offline advertising Signage around area 3x3m stand including premium marketing package Half-page advert in programme and bumper issue Pre & post event email access to pre-registered delegates

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Strengthen the appeal and longevity of your company in the youth travel market

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Capitalise on the exhibition’s media coverage

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SHOW sponsored by

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CHILL OUT ZONE SPONSOR - £3,995

• Area for delegates to sit, plan trips and socialise SHOW • Exclusive distribution and promotion of your products • Signage around area • Includes furniture for up to 50 people • Half page advert in event programme and bumper issue • Pre & post event email access to pre registered delegates

SHOW GUIDE ADVERTISING • ¼ page - £250 + vat • ½ page - £450 + vat • Full page - £850 + vat

ADDITIONAL ITEMS • Branded Carrier Bags - £1,250 • Carrier Bag inserts or flyers - £750 • Lanyards - £2500

FURTHER BRANDING OPTIONS • Hanging Banners – POA • Personalised Carpet - POA

FOR EVENT + MARKETING ENQUIRIES Kevin Ellis Director

07584 285226 kevin.ellis@tntmagazine.com

CHILL OUT OR COOL DOWN AREA

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EXHIBITOR PACKAGES Show

Date

Space only Cost /m2

Shell scheme Cost /m2

2m x 2m package

London

Nov 2014

£295

£345

£1495

London

Feb 2015

£355

£395

£1795

SHOW £2595

Melbourne

October 2014

$380

$385

$1395

$2995

Sydney

October 2014

$380

$385

$1395

$2995

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4m x 2m UK 3m x 3m Oz

£2195 TRAVEL

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sponsored by

• Please note - Prices do not include VAT or GST • Discounts are available for operators booking both London shows, or, both Australian shows at the same time.

Please mention this at the time of booking.

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ADDITIONAL MARKETINGPACKAGES Standard (FREE to all exhibitors)

Mid Range (included in 4x2m package deal)

Premium

Cost

FREE

£495 or $645

£1795 or $1995

Web Listing

FREE

YES

YES

Show Program listing

YES

YES

YES

TNT Magazine – pre show listing

YES

YES

YES

Advert in TNT Magazine

NO

YES - quarter page

YES

Advert show program

NO

YES - quarter page

YES

Post show email blast to attendee list

NO

NO

YES

Leaflet/flyer in delegate bag

NO

NO

YES

Please note these prices do not include VAT or GST

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Stand reservations are treated 2014/2015 on a first come,

TNT TRAVEL SHOW MEDIA PACK 2014/2015

UK TRAVEL SHOWS Saturday NOVEMBER 1ST 2014 DETAILS DATE Sat November 1 Open from 9.30 - 5.30pm VENUE Business Design Centre - Islington TUBE Islington

Saturday FEBRUARY 28TH 2015 DETAILS DATE Sat February 28 Open from 9.30 - 5.30pm VENUE Business Design Centre - Islington

NOVEMBER - AUTUMN SHOW NOVEMBER 20142014 - AUTUMN SHOW TUBE Islington

2 LOWERMEZZANINE LEVEL MEZZANINE LOWER LEVEL LEVEL LEVEL

9 10 6 27 38 49 510 611 712 8 13 14 15 11 16 12 17 13 18 14 19 15 20 16 17 18 19 20

40

37 38 42 39 43 4440 45

42 46 43 47 44484549 58 56 57

5861

61

48 49

50 51

55 54 575356 52

55 54

53 52

BAR

BAR

BAR

BAR

FOOD

FOOD

FOOD

FOOD

SEATING

SEATING

SEATING

SEATING

STA STORE 62

63 62

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81 80 79 78

67 70 71

68 69

71 70

81 73 76 72 77 80 76 79 7578 74 77

75 74

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65 67

6668 69

Seating

Display area 3

Display area 2

Display area 1 Display area 3

Display area 2

Display area 1

46 50 47 51

Seating

MAIN ENTRANCE

37 38 39

Seating

STA STA BOOKING BOOKING AREA AREA

Seating

1

1

STA STORE

4 5

36 35 34 33 32 36 31 35 30 34 29 33 28 32 27 31 26 30 25 29 24 28 23 27 22 26 21 25 24 23 22 21

TNT community area TNT community area

ANCE

3

93 94 95 96 97 Available 96 92 87 83 88 84 82 83 84 85 86 82 89 85 90 86 91 87 92 88 93 89 94 90 95 91 97

sponsored by sponsored by

1 NOVEMBERNOVEMBER 1st

st

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116 115 114 113 112 111 110 109 108 107 106 105 104 103 102 101 100 99 98 116 115 114 113 112 111 110 109 108 107 106 105 104 103 102 101 100 99 98

Availa

Sold

Sold

Optioned

Optio

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TNT TRAVEL SHOW MEDIA PACK 2014/2015

» 25% aged 18-24 » 66% aged 25-34 » 5% aged 35-44 » 4% aged 45+

What holidays do visitors want?

» 19% looking for sightseeing/

cultural breaks » 16% wanted a beach holiday » 14% wanted weekend/day trips » 37% wanted adventure travel

Reasons for attending the TNT Travel Show

» Plan/book a trip 56% » Take advantage of show deals 34%

When TNT Travel Show visitors are next planning to travel…

» In less than 1 month 46% » In 1-3 months 35% » In 4-6 months 13% » In 7-12 months 5%

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NATIONALITY

AGE

UK TRAVEL SHOW VISITOR PROFILE » Australian 45% » New Zealander 28% » British 13% » South African 2% » Other 12% (including Canadian, American, Irish, Polish and French)

What destinations do visitors intend to visit in the next year?

» On average 48% want to go to Europe » 19% want to travel in the UK » More than 33% want to travel to long-haul destinations

How much do visitors spend on their annual travel? » 11% of visitors will spend » 25% of visitors will spend » 26% of visitors will spend » 33% of visitors will spend

£500+ £1000+ £2000+ £3000+

Serious about travel

» 1/3 spend more than £3,000 on travel per annum » 50% plan to spend more than £500 at the show

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AUSTRALIAN TRAVEL SHOWS » Audience will almost be exclusively 18-39

Reasons for attending the TNT Travel Show

» Plan/book a trip 83% » Take advantage of show deals 17% The shows in Australia will attract 2 core audiences, both of whom are dedicated travellers looking for the greatest adventures at a great price.

Serious about travel

The Inbound market - or international visitors to Australia are the first core group of people the shows will be targeted too. Either on Working Holiday visas or Student visas, this group of people will be invited to attend to chat to the operators and the regional tourist boards about their travelling plans and maybe book some travel.

When TNT Travel Show visitors are next planning to travel…

The Outbound market - or Australian’s travelling to the UK & Europe on a Working Holiday visa or simply to fulfil the “rite of passage” will also attend the show to meet operators and tourist boards and discuss their plans and book some activities/tours before they depart on their travels.

» 1/3 spend more than $4,500 on travel per annum

» In less than 1 month 46% » In 1-3 months 35% » In 4-6 months 13% » In 7-12 months 5%

Not only will visitors be able to discuss and see some of the fantastic places to visit and trips to take on their travels - there will also be a number of talks/seminars provided by people to offer tips/advice or travel inspiration throughout the day.

There will also be a number of competitions and prize draws throughout the day so that some people go away with prizes/vouchers or beer!

There will be a bar and refreshments on offer and an entertainment programme throughout the day to keep the visitors entertained and so that they stay at the show for longer.

We are expecting around 2000 people to attend each show in Melbourne and Sydney.

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TNT TRAVEL SHOW MEDIA PACK 2014/2015 2014

AUSTRALIAN TRAVEL SHOWS Saturday OCTOBER 4TH 2014 DETAILS DATE Sat October 4 Open from 10.30 - 6.00pm VENUE Melbourne Conference and Exhibition Centre TRAM STOP Opposite Clarendon St entrance

Saturday OCTOBER 18TH 2014 DETAILS DATE Sat October 18 Open from 10.30 - 6.00pm VENUE Sydney Exhibition Centre @ Glebe Island TRANSPORT Scheduled ferry and shuttle bus services will operate from Darling Harbour

2m x 2m 24

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34 Lounge area 2

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Catering Area 2

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6m x 3m

38 39

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40 Entertainemnt area

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Catering area 1

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48 Lounge area 1

6 5

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4 3

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51 MAIN SPONSOR STAND AREA

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MAIN ENTRANCE & EXIT

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Booking Form If you would like to book a stand at the TNT Travel Show 2014, please complete the following: If stand booked before end of November - 50% due in December then 25% invoiced at the middle of January and then 25% invoiced in the middle of February - full payment must be received 3 weeks prior to the event. All stands booked from January onwards are immediately payable in full.

COMPANY DETAILS: Who is TNT’s main point of contact at your company regarding the show?

Company:

Date:

Contact Name:

Email:

Address:

Phone:

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SHOW sponsored by

Fax:

Please state below your preferred stand number, size and any specific requirements.

Venue

Date

Stand #

Size

Space Only

Shell Scheme

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Cost

VAT

SHOW

Cost

VAT

Total

PLEASE TICK

Sponsorship

Package

Details

Event Sponsor Event Associate Sponsor Internet/Flight Booking Zone Bar Sponsor Internet Zone Chill Out or Cool Down Area Sponsor Additional Items:

Branded Carrier Bags Carrier Bag inserts or flyers Lanyards

Show Guide Advertising:

¼ page ½ page Full page TOTAL AMOUNT DUE UPON SIGNING THIS CONTRACT

Please state any specific requirement here:

Signature: Date: Print Name: Once completed please fax this form to the TNT Sales team on 01603 283602.

You’ll be contacted within 24 hours.

Any questions please email Kevin Ellis on kevin.ellis@tntmagazine.com

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