MICE Benelux - mediakit

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Mediakit MICE BENELUX

micebenelux

micebenelux.com

mice-benelux

micebenelux


What is MICE BENELUX? An in the know glossy digital AND print title that will serve all three markets daily with the latest news, insights, trends and opinions. Of course a vast array of spectacular destinations for every kind of mice-trip. We will be the voice of Convention Bureau’s, DMC’s, airlines, destinations, trade shows, trade organisations and so on. As a quarterly we can inform our professional readership that consists of mice-organisers, travel managers, corporate planners and so on of the latest existing news of the international world of mice. We act local but think global. Our writers and columnist will be the finest of the Benelux, reporting on all possibilities in these markets but also far beyond. Whatever the market demands, wherever the news is happening. Since 2023, we no longer just focus on the Dutch market, but now also will expand to the Belgian and Luxemburg markets. As professionals know: the Belgian/ Luxemburg market has lots to offer for the international mice-customer. A perhaps different DNA even, in a way we believe that it’s added value to any reader.

In a nutshell: The changes: 1) An established market leading MICE-title expands its market. Not just The Netherlands, also Belgium and the Luxembourg. 2) We continue to reach 6.000 adresses with 10.000+ readers within the Benelux. 3) We will no longer be a Dutch magazine in Dutch, but a Benelux magazine in English. Our editorial staff will be from Belgium and The Netherlands, so we can focus best on these interesting markets with their own DNA. We will work together with trade organisations, influencers and experts from both countries. What stays the same: 1) A glossy title, digital and in print. Supported by a website with the latest news and weekly newsletters. 2) A professional team that can help you reach your customer with a wide number of options. 3) A thorough love for and believe in the micemarket.


About MICE Benelux MICE BENELUX > THE MARKET LEADING TITLE IN THREE COUNTRIES FACTS

MICE Benelux currently is the leading communication platform for all MICE buyers and sellers within the Benelux. While the audience within the Benelux is growing, due to our switch to English there is also a signifcant growth from beyond these borders.

Target Group: Buyers and Sellers of MICE in the Benelux Frequency: 2 times a year Circulation: 6.000+ copies Publication: Print and digital

With our 2 print publictions per year (also published online) we focus on the latest trends and developments when it comes to organizing, hosting and selling MICE from and to the Benelux.

Rates 1/1 page full colour: € 1.825 (210mm X 297mm)

These publications are carefully planned to focus on the IMEX in May and the IBTM in November, so that you can promote your pressence at these fairs as well.

SEPTEMBER 25 2023

DATE: SEPTEMBER 11:00 am - 7:00 pm

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1/4 page full colour: € 735 (185mm X 68mm / 92mm X 136mm)

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IT’S TIME FOR THE NEXT STEP & MICE The Business Traveler the Fair (BTMF) has been of choice business travel event within the for 18 years. But industry, evolution of the travel of the box’ we like to think ‘out

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WINTER EDITION 2023

Destination report per page: € 1.965

EVENT

Be there! 25-9-2023

plus

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Top 12 trends for ‘24 The future of our trade Interview CEO Eurosta r Yum, a culinary trip

TRAVMEDIA.NL QUICKLY: SALES@ RESERVE A BOOTH

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1/2 page full colour: € 1.200 (185mm X 125 mm / 92mm X 272mm)

TRADE SHOW FLOOR

OF INTEREST TO

YOUR COMPANY?

plus

SITE 50 NEW YORK CITY SAF FOR DUMMIES

28-6-2023 16:18:19

€ 4.750

2023.indd 2-3

HEALTHY TEAMBUILDING

All about IMEX Pieter Allaerts Incentive trends ‘Never waste a good crisis’

THE PLACE TO BE FOR

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MICE_4_2023.indd 1

.NL S@TRAVMEDIA QUICKLY: SALE

09-11-2023 14:05 28-6-2023 16:18:19

Dedicated magazine, rates: 10 Pages 15 Pages 20 Pages € 5.700

€ 6.080


MICE Benelux Online www.micebenelux.com

MICE Benelux newsletter

With 20.000 page views per month, www.micebenelux.com is a major player in online communication towards to complete Benelux MICE-market. Commercial opportunities we offer are described below.

In our weekly email, sent to 3.600 e-mail addresses, we offer a full banner position in .jpg or .gif format. Along with the banner we offer advertorial possibilities.

FACTS

Also, a fully dedicated e-newsletter composed by our experienced editors is possible.

Target Group: Decision makers in MICE Benelux Page views: 20.000 per month Visitors: 3.000+ unique per month BANNER POSITION LEADERBOARD Banner Size File Size Reclangle 336*280 pixel LeaderBoard 728*90 pixel

Max 40 kb Max 40 kb

File Type

CPM Rate

.gif or .jpg .gif or .jpg

€ 25 € 30

Rates Leaderboard (728 x 90) € 35 Advertorial € 550 Dedicated e-newsletter € 1.250


Event: TravDay 1 GREAT DAY INFORM!

100+ EXHIBITORS INSPIRE!

TravDay is the leading and largest b2b event focussing on all employees in the leisure, MICE and business travel sectors. TRAVel Media has extensive experience in organizing B2B events for the travel industry. TravDay has been added to the list of many events sinds 2021. It has proven too be an inspiring day where travel professionals from all possible perspectives meet. Representatives of tourism offices, tour operators, accommodations, airlines, car rental companies, insurers, airports and ICT will be present on the exhibition floor to inform and inspire travel agency employees, independent travel agents, buyers, product managers and CEOs of travel agencies and tour operators. There is a lot to share in an industry that is adapting and evolving like no other. TravDay is a unique opportunity to network with so many peers in the industry on one day and will be concluded with a spectacular networking dinner. Don’t miss it!

travday 500+ VISITORS NEWS!

NETWORKING! SHARE KNOWLEDGE!


Event: TravDay Packages

travday

Package A

Package B

Package C

€ 1.950,-

€ 2.850,-

€ 3.750,-

Stand with 2 chairs and electricity Fully catered event for 2 persons Logo + link on www.travday.nl Announcement participation online: website, newsletter and social media Logo and company name in handout Inclusion TravDay app with advertisement Participation in ‘Flight tour’ program during TravDay Game Course of 6 slides on TravEcademy.nl Full Course of 15 slides on TravEcademy.nl (instead of Game Course) 20 minute presentation Price

MORE INFORMATION AND REGISTRATION: WWW.TRAVDAY.NL 7


Planning and themes THE IMEX ISSUE 14th -16th of May

THE IBTM WORLD ISSUE 19th -21st of November

DEADLINE 18th of April

DEADLINE 7th of November

PUBLICATION May

PUBLICATION November

EVERY ISSUE • 3 destinations nearby The Benelux, themed, but flexible

• DMC delights. Q&A etc. with DMC, what they have to offer, what sets them apart

• Surprise me….well we will. Out of the box creativity for the MICE-world

• 3 destinations far away, outside Europe

• Tech update. What’s new in MICEtechnology?

• Sport and gigs. Golf, Formula 1, Olympics and all other exciting events to visit.

• Sustainable update. What’s the latest sustainable news?

• Airline updates. New direct flights, new MICEpossibilities etc.

• The long read interview. An in depth interview with a decisionmaker.

• Trends, market updates, need and nice to know. All the news you need!

• Hotel news. All on the latest openings and revamps.

• IMEX Preview. Make the most of the show!

• Benelux Possibilities. Exciting micepossibilities on our doorstep. • Destination Deep dive. A large in depth report of a destination • Convention Centre Spotlight. What can they do, what is their news>

6


Contact MICE Benelux MICE is published by TRAVel Media BV.

?

BUSINESS MAGAZINE FOR MEETINGS INCENTIVES CONGRESSES EVENTS, WINTER EDITION 2023

plus

SALES: sales@travmedia.nl

EDITOR: tijn@travmedia.nl

INFO: info@travmedia.nl

micebenelux.com

+31(0) 35 67 28 8 52/55

Arendstraat 33A, 1223 RE Hilversum, Netherlands

PUBLISHER Tom van Apeldoorn

SALES Dennis Ebbers, Dennis de Groot & Tina Bakker

CONTACT

ART DIRECTOR Iris Beenen

EMAIL redactie@travmedia.nl

MARKETING Daniëlle van Ewijk & Iris Bax

SALES +31(0) 35-6728855 / +31(0) 35-6728852

Top 12 trends for ‘24 The future of our trade Interview CEO Eurostar Yum, a culinary trip

VIVE LA FRANCE!

THE PLACE TO BE FOR YOUR NEXT EVENT… MICE_4_2023.indd 1

09-11-2023 14:05

Commercial Director TJ van Apeldoorn CHIEF EDITOR Tijn Kramer EDITORS Theo de Reus, Arjen Lutgendorff, Sharon Evers, Dylan Cinjee & Rahanna van Stapele

EDITORS +31(0) 35-6728848

EMAIL sales@travmedia.nl


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