Canada’s Travel Trade News
October 19, 2023
INTERVIEW WITH AIR CANADA'S LISA PIERCE Page 3 EXPLORA JOURNEYS IS BRAND BUILDING Page 6 YEAR-ROUND PERU WITH TRANSAT Page 15
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TOP NEWS
“We’re seeing a reduction in the number of weekly bookings made through legacy systems, and growing adoption of our NDC”: Air Canada’s Pierce By Kathryn Folliott
TORONTO — Change can be hard.
Not changing can be even harder. When Air Canada unveiled its nextphase NDC initiative earlier this year, the airline knew what lay ahead. Travel agencies were just starting to get back on their feet after enduring unimaginable difficulties during the pandemic. Demand for travel was off the charts. Agents were just trying to keep up, and agency owners and managers were dealing with a labour shortage. The last thing on any travel retailer’s mind was learning new ways to book airfares with IATA’s New Distribution Capability (NDC). Not that NDC is new. It’s been around since 2015, and most of the world’s major airlines, including Air Canada, are onboard. IATA and airlines see NDC as the way forward, with new booking protocols that allow airlines to fully showcase their complex fare offerings and add-ons. Plus, airlines have been pushing back on GDS segment fees for years. But NDC hit a wall of opposition with travel retailers when it was first introduced – and even now, years later, not everyone in the retail travel industry is a fan. While IATA and airlines have long advocated for the adoption of NDC, some in the retail travel sector feel the NDC format is too restrictive, and will require major upheaval with their booking systems. Air Canada made its next-phase NDC announcement in April fully aware of the challenges. “We know a lot of people might not even know what NDC is. We know change is difficult. There will be bumps along the way. But there is no perfect time, and
we have to start somewhere,” said Lisa Pierce, Air Canada’s VP, Global Sales & Air Canada Vacations, at the spring 2023 briefing. Air Canada’s best available seat inventory and discounted ancillary pricing went live via its NDC technology in mid-June, joining fare content already available including the carrier’s domestic Basic fares. At the same time Air Canada also ushered in its ‘Distribution Cost Recovery’ fee - paid by the customer - and applicable to all tickets issued globally via GDS EDIFACT channels to address the high expense of legacy models. The DCR does not apply to bookings made via any of Air Canada’s NDC connection options including NDC-sourced content in a GDS solution, as well as through Air Canada’s other direct booking channels such as aircanada.com, aircanada.com/agents, Air Canada for Business, and the Air Canada mobile app, or group bookings. Also in mid-June, Air Canada introduced a new NDC coupon incentive, to support travel agency transition to
LISA PIERCE, AIR CANADA'S VP, GLOBAL SALES & ACV
NDC – and away from GDS EDIFACT channels. Travelweek caught up with Air Canada’s Pierce to find out how the airline’s next-phase NDC initiatives are being received by the industry, and what’s ahead. Travelweek: It’s been just over 4 months since the start of Air Canada’s NDC next-phase initiative. How has the rollout fared so far? Pierce: “We’re excited at the growth in adoption we’re seeing every week. Adapting to innovation isn’t always easy – we knew it would take time, engagement, and support on our side to help the transition for agency and corporate partners. Past innovations, like e-ticketing, seemed implausible at first, but we couldn’t imagine life without them today. We firmly believe in the benefits of NDC and we’re working diligently to expand our NDC’s reach to more points of sale.” Travelweek: Air Canada is doing everything it can to reach agents with its NDC message, offering webinars, workshops and more. What sort of numbers is Air Canada seeing in terms of agent participation at the webinars and workshops, and what’s been the reaction from agents when they understand Air Canada’s NDC offering? Pierce: “We’ve hosted 12 webinars and 13 in-person workshops with 350+ agents and owners in key cities across Canada, and we couldn’t be happier with engagement levels. Workshop evaluations have told us that the training was extremely well received, with significant knowledge October 19, 2023 | TRAVELWEEK | 3
TOP NEWS growth on the topic. Specifically, this included better understanding of the need for NDC, the options we’re offering for access, and that those currently using aircanada.com/agents won’t have to change their booking behaviour with Air Canada.” Travelweek: Has Air Canada been levying its Distribution Cost Recovery (DCR) fee for the past 4 months, and is there any indication that the fee is helping to sway bookings away from legacy channels? Pierce: “In fact, we are seeing a reduction in the number of weekly bookings made through legacy systems and growing adoption of our NDC. Ultimately, we want agencies to have access to the tools that best meet their needs. Those whose environment is best suited to using traditional GDS EDIFACT systems should continue to do so. However, the unsustainable costs of legacy systems means that tickets issued through those systems will be subject to the Distribution Cost Recovery.” Travelweek: When the June initiative rolled out, ACTA said that most agencies weren’t ready. What is Air Canada seeing from its perspective? Pierce: “We agree. Despite our robust ndc.aircanada.com website, multiple training initiatives and partner discussions, many are still navigating NDC or waiting for solutions that better meet their needs. We know our partners are hungry for more training and we’re adding more webinars in the
Got a story idea? Questions or comments? Write to Kathryn Folliott at kfolliott@travelweek.ca TRAVELWEEK
coming weeks and months. Like with many things, it’s not until the need is pressing that urgency sets in – the launch of our NDC and the Distribution Cost Recovery is providing that incentive.” Travelweek: What are the biggest misconceptions about NDC? Pierce: “The biggest misconception is that NDC only benefits airlines. The fact is, NDC replaces 1980s-era GDS EDIFACT technology that is unable to showcase all the content and fares available at globally competitive prices. NDC is now the travel industry standard, giving customers and partners access to rich content beyond the limits on price and availability presented by legacy technology. It also lets B2B customers enjoy direct and equal access to the content and products our customers get via our .com and mobile sites. With NDC, we can close the gap between those different channels and make more, richer content available to our corporate and agency partners, and ultimately, benefit our customers.” Travelweek: What surprises agents most about NDC? Pierce: “Our agency partners have been pleasantly surprised at the options available in accessing our NDC content, including in Amadeus, the free Air Canada Connex tool, via technology partners, and soon in Sabre and Travelport, as well as being able to work with us on custom solutions. For many, it’s also a relief to be able to book and access the full range of Air Canada products confidently via our agency website, and not be subject to Distribution Cost Recovery.”
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Lawrence named editor of Profession Voyages MONTREAL — Bolstering its strong position in Quebec, Travelweek Group has named Gary Lawrence as editor-in-chief of Profession Voyages. Devin Kinasz, Publisher of Travelweek, says: “Throughout the years, we’ve achieved significant success in Quebec with Profession Voyages, boasting a dedicated readership of 10,000 travel agents. With Gary now at the helm, we eagerly anticipate a fresh era of growth and an enhanced presence in the French-speaking Canadian landscape.” Profession Voyages is Travelweek Group’s French-language travel trade news source, with its own site and daily e-newsletter, plus French-language specialist courses via Travelweek Group’s Learning Centre. A seasoned and well-known journalist in the world of travel and tourism in Quebec, Lawrence has been working for 25+ years in media in general and for news sources devoted to travel and tourism in particular. “At the start of my career I worked for several years as a journalist, then as editor-in-chief, of the magazine Bulletin Voyages, which was for a long time one of the main media of the tourism industry in Quebec. I am delighted to reconnect with this environment in which I have evolved for a long time,” said Lawrence. He can be reached glawrence@ professionvoyages.com.
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TOP NEWS
Explora I channels luxury hotel vibes for a unique sailing experience By Vivian Vassos
Pierfrancesco Vago, the executive chairman of shipping giant MSC’s cruise division, told a full house back in October 2022 at the International Travel Show in New York City about Explora Journeys, his new venture set to launch in June 2023, much of the trade sat up in their chairs. “It is our new, ultra-luxe cruise line,” he said. Vago added that Explora I would be equipped with the latest environmental and marine technologies and designed to go off the beaten track. After its inaugural Northern European sailings this past summer, Explora I left Reykjavik in early September and crossed the Atlantic, making stops in Greenland and along the Canadian and New England coastlines to New York City. On Oct. 12, 2023, MSC made it official, with a lavish naming ceremony at the Manhattan Cruise Terminal. Agents, advisors, luxury travel
WE CAN BE SUCCESSFUL TOGETHER, AND AGENTS CAN EARN GREAT COMPENSATION industry leaders, MSC corporate and media, including Travelweek, were in attendance to celebrate the launch by its godmother, Dr. Sylvia Earle, the trailblazing 88-year-old American marine biologist and oceanographer. “Starting a new luxury brand, with family ownership [the Aponte Vago family is at the helm of MSC] of a company that has 300 years of business behind it was a once-in-a-lifetime opportunity,” said Michael Ungerer, formerly a COO at Carnival Cruises and, since 2019, CEO Explora Journeys, at the press conference prior to the festivities. With Explora Journeys, he added, the company is fuelling its ‘Ocean State of Mind’ philosophy, from the family’s born-and-raised on the water roots.
MICHAEL UNGERER, CEO, EXPLORA JOURNEYS
6 | TRAVELWEEK | October 19, 2023
Like Ungerer, Chris Austin, the line’s CSO, is also a fairly new recruit with a background in luxe cruising, formerly of Seabourn. But, prior to that, Austin came up the ranks of Starwood Hotels & Resorts. “We asked more than 20,000 travellers and advisors what they wanted in a luxury brand,” he revealed. More often than not, he said, the answer: “A yacht-inspired ship, a ship that has space and choice, and cruise itineraries at a slower pace to allow a greater immersion in the destination.” Austin noted that Explora I has some of the largest cabins at sea – the Ocean Terrace suites clock in at an average of 35 square metres (377 square feet) – and there are 18 food and beverage options, “yet the ship still feels intimate.” At just 922 guests and 640 crew, it certainly felt that way while Travelweek was on board. “It feels like a cosmopolitan boutique hotel vibe,” said Austin. The company has leveraged Austin’s hotel background and built on it. The ship’s lobby, for example, really feels like a hotel lobby bar. Elegant, calming, yet still buzzy, the cool beiges, chocolate browns and golds make the space feel rich without a heaviness; a natural meeting place for before-dinner drinks and after-dinner connection. The ensuite bathrooms also impressed, from the
All photos courtesy Explora Journeys
ONBOARD EXPLORA I — When
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EXPLORA I ON ITS WAY TO COPENHAGEN
walk-in shower big enough for two to the walk-in closet to the comfy sunbed on the suite’s balcony. Later, when Travelweek sat down with Austin one-on-one, he made it clear that Explora Journeys is committed to the trade. Canada is critically important from a source market, he said. “We’ve already got two dedicated business relationship leaders, one in Toronto and one in Vancouver. We will staff up in Canada, part of our 2024 strategy, adding a French-speaking component and additional balance to the market, which will lean into Toronto and Montreal,” he said. But for all travel advisors, Austin believes that Explora Journeys “has written the boldest portfolio promotion terms in the industry, because we’re committed to the industry and committed to the trade. We’re in it for the long haul.” Explora I, he added, is not a one ship wonder, as the company is planning six ships by 2028. “I think every travel advisor in Canada should be learning more about the brand, betting on us, we can be very successful together, and advisors can earn great compensation; they’ve got a unique product to sell. And, to have the ability to present a brand that maybe their clients don’t know about, it puts them in a very powerful position. So the client is going to say, ‘why don’t I know about this brand?’ The advisor can say, I can tell you about this brand. I’ve seen the brand, I’ve experienced the brand.”
Advisors can inspire with ship visuals, he added, and not mention there’s a new cruise ship. “Instead, they should just send a photo of the lobby bar to their clients and say, ‘I want to tell you about this wonderful new resort.’ We’re proud to be in the cruise industry, but Explora Journeys is far more than that. If you’re going to attract the ‘new’ to ocean travel, you shouldn’t really start the conversation with the word ‘cruise.’” Travel advisors need to think strategically, and use the assets the company has created, “which are fantastic,” Austin continued, giving credit where credit is due. “And they’re fantastic because we created them through the art of listening to the travel advisor, what they wanted; we didn’t just release something, we had their feedback.” When the company looked at the industry, nobody was really talking
about the ocean, he added. “They talk about the ship and the places they go to. We talk about the ship, it’s an amazing destination in itself, we talk about the ports because that’s where people want to have experiences but we also talk about the ocean.” There’s nothing more calming and relaxing, he added, than water. “The ocean’s our home, we have to protect it and it’s driving that ocean state of mind,” he said. “We’re brand building, not brand finished, we still have a long way to go. And if we sit down in 10 years time I’d say the same thing; if you’re brand finished, you’ve lost all innovation, all creativity and you’ve become complacent. That’s never going to happen.” Explora I will spend November 2023 to March 2024 in the Caribbean, will swing to the west coast, including Los Angeles and Vancouver, in spring 2024 and start its 2024 European and North Sea journeys May to September 2024. Bookings for EXPLORA I’s summer 2024 journeys and its unique Destination Experiences in the Caribbean are now open. More details are at explorajourneys.com. Travel advisors can book their guests through the dedicated digital booking site: www.explorajourneys.com/traveladvisors.
THE HARLEM GOSPEL CHOIR PERFORMS AT THE NAMING CEREMONY FOR EXPLORA I
October 19, 2023 | TRAVELWEEK | 7
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WORLD NEWS
POLICIES
ISRAEL CONFLICT Air Canada says it plans to resume regular flights to Israel as soon as the situation stabilizes. Air Canada, along with many other airlines, began cancelling Israel service after the Oct. 7 attacks. Air Canada’s normal schedule is 10 weekly flights from Canada to Tel Aviv from both Toronto (daily) and Montreal (three times weekly). Currently Air Canada’s regularly scheduled service is cancelled up to and including Oct. 31, 2023. There is a goodwill policy in place to enable passengers flying to/from Tel Aviv to make changes to their travel, including options for a refund. Air Canada, in coordination with the federal government, recently operated two repatriation flights to bring Canadians home from Israel. In the wake of the ongoing conflict, the Israel Ministry of Tourism (IMOT) is operating a ‘virtual office’ reachable via WhatsApp (+972 55 972 6931) or email (virtual@goisrael.gov.il). As reported earlier, airlines and tour operators have been posting updates for travel advisors and travellers as Israel’s inbound tourism industry shutters in the wake of the violence. “The Israel Ministry of Tourism (IMOT) is deeply saddened by the events that took place at our southern border with Gaza on Saturday, October 7, as well as the escalation of conflict that is targeting northern borders of Israel and the small cities, communities, and Kibbutzim throughout the region,” says IMOT. Updates on travel to and around Israel will be provided by IMOT as new information becomes available.
The expanded CanadaPanama Air Transport Agreement means airlines in both countries can introduce more flight options and routings. Each country’s airlines are now able to operate a total of 14 passenger flights per week, and an unlimited number of all-cargo flights. That’s up from nine flights per week for passenger and/or all-cargo services. Canada’s air transport agreement with Panama was concluded in 2008 and was previously expanded in 2013. “This important development in our air transport agreement with Panama will improve connectivity for passengers, deepen our cultural and commercial ties, and strengthen our supply chains. As we continue to support the recovery of our air industry, it’s great news when we see more options for travellers and businesses alike,” said Canada’s Minister of Transport, Pablo Rodriguez.
CRUISING Royal Caribbean has revealed the name of its next Icon class ship, set to debut in summer 2025. Called Star of the Seas, the highly anticipated ship, currently under construction in Turku, Finland, is a follow up to Icon of the Seas, Royal Caribbean’ International’s first Icon Class ship, which debuted in October 2022. That first ship set a single-day booking
record and led to the highest volume booking week in the brand’s then 53-year history. The unprecedented demand sparked Royal Caribbean to release 2025-2026 vacations on Icon three months ahead of schedule. If Star of the Seas is anything like its predecessor, cruisers are in for a real treat. Icon of the Seas includes six recordbreaking waterslides at Thrill Island’s Category 6 waterpark, seven pools, Surfside, a stay-all-day neighbourhood for young families, over 40 food and beverage venues and much more.
AIRPORTS A new airport has opened in Cambodia, designed to serve as an upgraded gateway to the country’s major tourist attraction, the centuries-old Angkor Wat temple complex in the northwestern province of Siem Reap. Construction on the airport, now Cambodia’s biggest, began in 2020. Siem Reap-Angkor International Airport was built at a cost of about US$1.1 billion on 700 hectares of land about 40 kilometers east of Angkor Wat.
NEWS
Dawson, Townshend elected to TICO board; consultations open for funding proposals MISSISSAUGA — Andrew Dawson
and Robert Townshend have been elected to the TICO board as Industry Directors. The results came after TICO relaunched voting for the two Industry Director positions, after a technical error with the technology provider meant some participants at TICO’s Sept. 26 AGM were unable to complete the industry director vote. Dawson has been voted in for a two-year term and Townshend for a three-year term. The three new Public Directors, announced at the AGM, are Christopher Warren (three-year term); Heather Colquhoun (two-year term); and Archana Gupta-Harit (one-year term). TICO’s Board of Directors is now comprised of three Ministerial appointees, three elected Industry Directors and three elected Public Directors, as per five orders from Ontario’s Ministry of Public and Business Service Delivery, announced earlier this year. “This commitment to a competency-based and diverse Board will not only strengthen TICO’s governance but will also empower us to make more informed and inclusive decisions in the interest of consumer protection and all stakeholders,” said Michael Levinson, Chair of TICO’s Board of Directors. Pursuant to the Minister’s Orders
issued on Aug. 11, 2023, an Industry Advisory Council will be implemented prior to Jan. 1, 2024. More information about the Industry Advisory Council will be shared later this fall. The AGM was also an opportunity to recognize the contributions of six outgoing Directors, including: Nicole Bursey; Joanne Dhue; Mike Foster; Ted Goldenberg; Monica Johnstone; and Scott Stewart. In addition, the AGM saw TICO’s membership confirm by-law amendments. Some of these were in relation to the Minister’s Orders to TICO, while others were general governance changes. A recording of the AGM and questions that were not addressed live will be made available to all registrants next week.
briefing. “We’ll course-correct if need be. But you have to start somewhere. The government is listening, and they understand the urgency.” This isn’t the last time TICO will do a review, he added. In Phase II, in the next two to three years, TICO is aiming to move towards a risk-based model for the Comp Fund. In the meantime, to address TICO’s long-standing funding gap and other inequities, and to ease the burden on smaller registrants, “larger registrants will pay more,” said Smart. For complete coverage of TICO’s five proposals and links for consultation opportunities see Travelweek.ca.
WestJet’s Ierfino, TICO’S 5 PROPOSALS Director, Sales, TICO released its proposals for its fuissues statement ture funding framework, fee structure and Compensation Fund on Oct. 5. on WestJet Agent Consultations on TICO’s five new proposals for its future funding framework, fee structure and Comp Fund are underway - and now it’s up to retail and wholesale registrants to learn more about the proposed changes, and have their say. “We tried to make sure there’s something in [the proposals] for everyone - consumers, registrants and TICO,” said TICO President and CEO Richard Smart at TICO’s trade media
DETAILS ABOUT TICO'S INDUSTRY ADVISORY COUNCIL WILL BE SHARED LATER THIS FALL
CALGARY — The end of WestJet
Agent is still scheduled for next week, however travel advisors can still book the airline through all the other usual channels, plus WestJet is working on a replacement technology for WestJet Agent for launch in the new year. Effective Oct. 24, 2023, WestJet Agent will no longer be available. The change does not impact any other booking platforms such as WestJet Biz, SIREV or any GDS. WestJet Vacations and WestJet Vacations Groups tools are not affected. Amanda Ierfino, WestJet’s Director, Sales, issued this statement … “We know the recent announcement about the decommissioning of October 19, 2023 | TRAVELWEEK | 11
NEWS WestJet Agent has caused some confusion and speculation amongst the travel trade. WestJet Agent is being retired due to technical reasons; however, it has always been our intention to implement an alternate booking option for our travel trade partners. “Although there is no immediate replacement available, we are actively working on developing a new booking option and expect to have a tool in place by Q1 of 2024. “We look forward to sharing more information with our trade partners in the coming weeks. We have always been committed to supporting and working alongside our travel trade partners, and that has not changed. Many teams at WestJet are working diligently on providing a solution that will meet the needs of our partners.” Agents that need support with existing bookings scheduled to depart after WestJet Agent is decommissioned on Oct. 24 can contact WestJet’s Travel Support Team at 1-877664-3205. Additional questions may be directed to travelagencyweb@ westjet.com.
Newly created Sunwing Vacations Group is WestJet Group’s vacation division TORONTO — The newly created Sun-
wing Vacations Group, the vacation division of the WestJet Group, now includes five vacation and retail travel brands: Sunwing Vacations and WestJet Vacations, U.S. tour operator Vacation Express, and travel retailers SellOffVacations.com and Luxe Destination Weddings. The creation of Sunwing Vacations Group comes on the heels of the WestJet Group’s acquisition of Sunwing, which was completed in May 2023. Each brand within Sunwing Vacations Group will continue to be marketed as a unique standalone brand. Together they form the largest vacations brands in North America, says Andrew Dawson, President of Tour Operations
People Collette names Jaclyn Leibl-Cote as its new CEO Collette has announced the succession of Jaclyn Leibl-Cote to CEO. As the fourth CEO in the company’s history and a third generation member of the Sullivan family, and the company’s first-ever female CEO, Leibl-Cote will lead Collette’s executive and strategic leadership teams, driving both Coleltte’s strategic direction and its day-today operations. Current Collette CEO, Dan Sullivan, Jr., will transition to the role of Executive Chairman, where he will act as an advisor to Leibl-Cote and the executive team on the company’s overall direction and long-term strategy. “This transition is the culmination of a comprehensive succession planning process to ensure leadership continuity and position Collette for continued growth,” said Sullivan, Jr. “Jaclyn has served as President and Chief Experience Officer since 2018, bringing a wealth of knowledge to the organization. She successfully steered the company through a global pandemic, with Coleltte emerging stronger and more innovative than ever before.” Leibl-Cote first joined Collette in 2005, holding roles as tour guide, client care agent, product designer and strategist, head of marketing and, most recently, President and Chief Customer Experience Officer.
12 | TRAVELWEEK | October 19, 2023
for Sunwing Vacations Group. “Our longstanding success at Sunwing has been centred on providing innovative vacation packages to Canadians. With the establishment of Sunwing Vacations Group, we are furthering our commitment and providing Canadians with even greater value and choice on sun travel,” says Dawson. “We are very excited to bring all of these brands together under Sunwing Vacations Group, and unite in our collective purpose of passionate people making vacation dreams come true.” WestJet Group CEO Alexis von Hoensbroech says Sunwing Vacations Group, as a division of the WestJet Group, “simplifies the complementary nature of WestJet Airlines and Sunwing Vacations. As the largest packaged vacations provider in Canada, Sunwing Vacations Group will be instrumental in fulfilling the WestJet Group’s strategy to provide affordable, year-round leisure travel for Canadians from coast to coast.” The new vacation division was recently unveiled to leaders across all brands within Sunwing Vacations Group. “We’re thrilled to introduce Sunwing Vacations Group, and overjoyed that we were able to bring 140-plus leaders across all of these brands together to celebrate the launch of our new vacation division,” says Samantha Taylor, Chief Marketing Officer for Sunwing Vacations Group. “Leaders across the business united in person to share brand-specific updates and discuss best practices to help inform the customer experience, and to help propel each of these brands further in pursuit of offering Canadians unparalleled choice wherever they’re at in their vacation journey.” A new corporate website, sunwingvacationsgroup.com, provides more information on the brands that make up the new vacation division. Sunwing Vacations recently rolled out its new winter campaign. Both funny and relatable, the ‘Save More, Do More’ campaign taps into the various travel personas that emerge when Canadians embark on their sun vacations, from the ‘sunscreen denier’ to the ‘treetop skimmer.’
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NEWS
Air Transat’s 2024 summer program includes year-round Peru
“Welcome to an adventure tailored to your joy”: Palladium Hotel Group
MONTREAL — Air Transat’s 2024
Palladium Hotel Group is ready to welcome guests to the best days of their year. The company comprises many of the best and most-loved sun destination accommodation brands in the market, including Grand Palladium Hotels and Resorts, Palladium Hotels and TRS. Recently, Palladium Hotel Group revealed new details about the US$40 million renovation being undertaken at Grand Palladium Kantenah Resort & Spa, one of the four hotels that make up the resort operated by the group in Riviera Maya. Following the reopening, there will be three accommodations operated by the Palladium Hotel Group that include Family Selection, an exclusive concept for families with personal stewardship. Meanwhile, Palladium Hotel Group’s TRS Hotels are an adults-only paradise, perfect for couples looking for a romantic getaway where all rooms come with personalized butler service. As the company itself says, “Welcome to an exclusive stay in paradisiacal beaches and avant-garde cities. Where every day you will live an endless number of
summer program from Toronto, Montreal and Quebec City reflects significant recovery for the airline, particularly in Europe and the south. “By strengthening our frequency of flights to promising markets, expanding our presence in Europe, the U.S. and the South, and reducing the seasonality of our operations, we are well positioned to maximize our revenues and market share in Ontario and Quebec,” said Michèle Barre, Transat’s Chief Revenue Officer. “We are committed to continuing our growth and investing in the quality of our in-flight service, for which we have been renowned for more than 35 years.”
TORONTO At the peak of the season, Air Transat will offer 110 weekly direct flights from Toronto, serving more than 25 destinations. In Europe, the airline will be increasing frequencies to England, Croatia, Ireland, Italy and Portugal throughout the season. The new flights will allow Air Transat to offer daily service to Dublin and Manchester. From Toronto, a total of 15 European destinations will be served with direct flights during the peak season. As for year-round sun destinations, Air Transat will be increasing the frequency of select flights from Toronto while at the same time reducing the seasonality of its operations in the south.
moments designed to make you smile throughout your entire stay. Wake up in destinations where entertainment lives. Where everything is designed for you and every moment will become a new memory.” Choices abound, and they’re all can’t-miss: “Do you want to spend the day at the beach? Or to enjoy the afternoon at the pool with your children? Do you want to take a tennis lesson? Do you want to taste the flavors of a Michelin Star? Want to dance the night away? Or delight yourself with the best sunsets? We have everything that you are looking for. And even more. Because entertainment is endless in our hotels. Explore the most exquisite flavours, embrace the most intimate encounters and delight yourself with every toast, every song and every smile.” Guests can recharge their energy, discover new adventures and create more and more unforgettable moments, says Palladium Hotel Group. “Every second of your stay is unique. And we make sure that those incredible moments last forever.” More details are at palladiumhotelgroup.com.
MONTREAL & QUEBEC CITY At the peak of the summer season, Air Transat will offer more than 180 weekly direct flights from Montreal and Quebec City, serving nearly 40 destinations. In Europe, Air Transat will be October 19, 2023 | TRAVELWEEK | 15
NEWS increasing the frequency of its flights to France, Belgium, the UK, Portugal and Spain throughout the season. From Montreal, the airline will serve nearly 20 European destinations with direct flights. More weekly flights to most French provinces will be added, ensuring a daily presence in Bordeaux, Lyon and Marseille. Daily service will also be offered to Barcelona with the addition of three weekly flights. As for Quebec City, the airline will add an extra flight to its service to Paris, bringing the number of weekly direct flights to four. As for sun destination, Air Transat will be increasing the frequency of its flights from Montreal in an effort to offer more options to sun lovers, while continuing to reduce the seasonality of its operations in the south. Finally, to further enhance its service to the U.S., Air Transat will be significantly increasing all its flights to Florida. For instance, daily flights to Fort Lauderdale and Orlando will now be offered, plus there’ll be an additional direct flight to Los Angeles.
PERU PACKAGES From all three gateways - Toronto, Montreal and Quebec City - Air Transat is going year-round with its flights to Lima, Peru.
Transat has launched packages and à la carte hotels in Peru to complement Air Transat’s new service to Lima. Transat’s all-inclusive packages are available at select hotel partners in Lima, while à la carte hotels are available in Aguas Calientes, Cusco, Urubamba and Puno. In addition, the company will soon offer a variety of excursions in different regions of Peru.
Hotel rates will continue to rise in 2024: Amex GBT’s Hotel Monitor 2024 TORONTO — Hotel rates will contin-
ue to rise in 2024, in most locations around the world, according to a new report by American Express Global Business Travel (Amex GBT). The Hotel Monitor 2024 finds that most cities around the world should experience rate increases in line with local inflation, following the large price jumps in 2022 and 2023, fuelled by pent-up demand which helped inflate rates.
CANADA’S HOTELS ACHIEVED RECORDBREAKING ADR AND REVPAR LEVELS IN 2023 The report looks at hotel price trends in 80+ major cities based on analysis of millions of hotel transactions and International Monetary Fund (IMF) economic data.
SKY-HIGH HOTEL RATES IN CANADA According to the report, Canada’s hotel industry achieved record-breaking average daily rate (ADR) and revenue per available room (RevPAR) levels in 2023. Vancouver saw the country’s highest occupancy, at 89%. A long list of new hotel construction projects across Canada was announced this year which will increase supply, putting downward pressure on rates. But new rooms may not arrive in significant numbers until later in 2024, according to the report. Across the country, rates are expected to rise by about 7.8%.
STAFFING A KEY FACTOR
TRAVEL LEADERS NETWORK’S OWNERS AND MANAGERS MIXERS IN ATLANTIC CANADA INCLUDED STOPS IN MONCTON AND HALIFAX. SEEN HERE AT THE HALIFAX EVENT ARE (LEFT TO RIGHT): JOSEPH SCARDIGNO (TAUCK); CAREESE PETERS (KENSINGTON TOURS); MELISSA WHEATON, EASTERN CANADA BDM, TRAVEL LEADERS NETWORK; SANDRA BROUSSEAU (SANDALS AND BEACHES RESORTS); DIANA WINTERS (EXOTICCA); CHRISTINE JAMES, VP CANADA, TRAVEL LEADERS NETWORK; MICHELE RAUZON (5 CONTINENTS); NEIL DUDLEY (AMAWATERWAYS); LYNN WHEELER (MANULIFE); AND MARKIAN DZEROWYCZ (SILVERSEA). LESA CANZIO (AUTO EUROPE) ALSO TOOK PART IN THE EVENT.
16 | TRAVELWEEK | October 19, 2023
While global inflation is set to fall in 2024 it will continue to impact hotel costs, according to the report. A key factor here is staffing, with hotel wages in North America at record levels. While low occupancy traditionally acted as a trigger for hotels to lower rates, “today hotels are happy with lower occupancy so long as they can raise their rates. This is especially the case in destinations where hotels cannot deploy their full inventory because of staff shortages,” according to the report. Analysts believe that leisure travel
NEWS is likely to impact prices less as demand is now normalizing.
GLOBAL OUTLOOK U.S. – Inflation is slowing in the U.S., but hotel rates are set to continue their increase across the country off the back of occupancy growth in 2024. The return of major trade shows will drive demand into key convention cities such as Chicago, and Dallas. The report advises travel industry professionals to keep an eye on New York City, where new legislation for shortterm rentals could throttle supply, increasing hotels’ ability to push up prices on peak demand days. Meanwhile, despite ongoing investment in hotel inventory, cities with tight supply – especially Boston (11.3%) – could see significant price rises. Latin America – With modest growth expected and high inflation persisting across much of the region, hotel prices will continue to rise across the region. Europe – Despite modest economic prospects and a strong hotel development pipeline, hotel prices are trending upwards in 2024, albeit with reduced velocity compared to 2023. Africa – Amex GBT is forecasting a spread of rate rises across the continent. One note on Sub-Saharan Africa; the IMF warns that this region’s economic performance is particularly vulnerable to geopolitical tension. Asia – The reopening of China in early 2023 was a milestone for travel in Asia. As travellers return to this global growth leader – forecast to experience 5% GDP expansion in 2024 – the company expects significant rate increases as hotels seek to regain ground after modest price rises last year. Australasia – Inbound visitor numbers to Australia and New Zealand have rebounded sharply, even if they’ve not recovered to 2019 levels. Rates will continue to rise but new openings in key cities should moderate increases.
LVCVA AND PARTNERS AT THE ‘ VEGAS UNPLUGGED’ RETREAT IN MUSKOKA
Travel trade unplugs in Muskoka to learn the latest from Las Vegas MUSKOKA — The Las Vegas Convention & Visitors Authority took a different approach for its latest Canadian sales mission, hosting a Vegas-style retreat, ‘Vegas Unplugged’, in Muskoka. After meeting at the W Toronto for a morning of destination updates, participants were shuttled to the JW Marriott The Rosseau Muskoka Resort & Spa, about 2.5 hours north of Toronto, for an overnight retreat. There was a scavenger hunt, nature walk and cooking competition, plus, of course, plenty of time for one-onone meetings and lots of delicious food and drinks. Canada is key for Las Vegas. Canada was the city’s top source of international visitors prior to the pandemic, which is why it was important for the destination to get up north again to reconnect with the Canadian market. Some 10 LVCVA partners were on hand to meet with suppliers, tour operators and media in attendance. Participating partners included The Venetian Resort Las Vegas, Resorts World Las Vegas, The STRAT Hotel, Cirque du Soleil, Wynn and Encore Las Vegas, Caesars Entertainment, Travel Nevada, Fontainebleau Las Vegas, M
Resort & Spa and INDIGO. The biggest buzz at the retreat revolved around Sphere, the US$2.3 billion entertainment venue that’s being talked about as a ‘game changer’ in a city that’s already had so many. Standing more than 360 feet tall, Sphere has the world’s largest LED screen at 16K resolution that displays a variety of animations like fireworks, eyeballs and the moon with planets. U2 played Sphere’s first show in late September; the band’s ‘U2:UV Achtung Baby Live at Sphere’ residency runs until Dec. 16 with 25 shows during this stretch. Current travel numbers from Las Vegas are positive, showing strong post-pandemic recovery. In June, hotel occupancy was at 85.5%, up 2.8 points year-over-year, and the city welcomed 3.43 million visitors, an increase of 3.1 points year-over-year. The same month, Harry Reid International Airport (LAS) welcomed 4.88 million passengers, up 4.1 points yearover-year, surpassing the previous record for June set in 2022. Harry Reid Airport (the name changed from McCarran International Airport in 2021) is the most recovered of the top 20 largest airports in the U.S. based on a percentage of pre-pandemic seat capacity. More new developments in Las Vegas are certain to excite foodies. Chéri rooftop lounge is set to debut this fall within the Eiffel Tower at Paris Las Vegas with iconic views of the Strip. The alfresco experience will offer French-forward wines, innovative October 19, 2023 | TRAVELWEEK | 17
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NEWS cocktails and vibrant entertainment atop its grand garden terrace. Renowned New York cheesecake eatery, Junior’s, is opening its first west coast location this fall at Resorts World Las Vegas. Also, Lip Smacking Foodie Tours has announced a new 2.5-hour ‘Boozy Brunch Tour’ available on Saturdays and featuring stops at ¡VIVA!, FUHU and Wally’s, all of which are located within Resorts World Las Vegas. For more information on travel to Las Vegas, go to VisitLasVegas.com (or LVCVA.com). For MICE events, visit VegasMeansBusiness.com as Las Vegas has more than 15 million square feet of meeting and convention space.
Collette announces special group offer for travel advisors MISSISSAUGA — Collette’s new special group offer allows travel advisors to earn an extra $1,000 on select bookings. The offer runs through Nov. 24, 2023. When advisors produce new group bookings for 15 or more travellers, they’ll earn the bonus. “Many advisors are making $15,000 - $20,000 in commissions on groups, so this is icing on the cake,” said Ron Lonsdale, Vice President of Business Development at Collette. “Our BDMs and Account Managers are ready to make booking your next group easy and we have the shortest hold times in the business. Give us a try – there’s no risk because we don’t require a deposit to hold group space and there’s no minimum group size to run.” The offer of $1,000 Agent Bonus is valid on new agent group bookings only, for travel from Jan. 1 - Dec. 31, 2024 for groups of 15 or more paying travellers, on all tours, excluding Antarctica. The offer code GROUPOFFER23 must be used at time of booking. Other restrictions apply.
Rich history, vibrant cities highlight Germany; lots of lift with Lufthansa Group With its rich history, stunning landscapes, vibrant cities, and commitment to sustainability, Germany offers an array of attractions and activities that will leave travellers with memories for a lifetime. At the heart of Europe, Germany offers something for everyone From the famous Brandenburg Gate, to castles like Neuschwanstein, Germany's past is alive with landmarks waiting to be explored. Anja Brokjans, Director of the German National Tourist Office Canada, says: “Germany is a place for history lovers and those who care about the environment. Our commitment to preserving culture aligns perfectly with Canadian travellers seeking exceptional and eco-friendly experiences.” Throughout the year, Germany hosts lively festivals celebrating its culture, like Oktoberfest and the Christmas markets. With an impressive 51 UNESCO World Heritage sites, Germany offers an array of itineraries to explore its rich cultural and natural heritage. Visitors are urged to experience Germany's diverse regional cuisine, attend festivals and events, and participate in outdoor activities like hiking and cycling. Next year marks the 250th birthday of renowned Romantic painter Caspar David Friedrich, with mustsee events on the 2024 calendar. Also next year, Germany plays host to the UEFA Euro 2024 soccer
tournament. Sports enthusiasts will take in all the action June 14 - July 14, 2024. Getting to Germany is easier than ever. Lufthansa Group is now offering year-round nonstop flights to Germany from Vancouver, Calgary, Toronto and Montreal with the addition of Halifax in the summer. Lufthansa is flying some of the most modern and fuel-efficient aircraft of our time with the A350 from Montreal and the Boeing 787-9 from Toronto and Vancouver during winter 2023/2024. The Dreamliner’s windows are the largest that have ever been fitted on an aircraft. Says Lufthansa: “Thanks to their elevated position, it doesn’t matter where you’re sitting – even from the middle row you can enjoy a view of the horizon.” Here’s a look at Lufthansa Group’s schedule from Canada for winter 2023/24… • . Calgary - Frankfurt, up to six times a week with Discover Airlines (A330-3) • . Toronto - Frankfurt, seven times a week year-round with Lufthansa (Boeing 787-9) • . Vancouver - Frankfurt, seven times a week year-round with Lufthansa (Boeing 787-9) • . Montreal - Munich, up to five times a week year-round with Lufthansa (Airbus A350) More information is at Germany. travel and Lufthansa.com.
October 19, 2023 | TRAVELWEEK | 19
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NEWS
S.S. VICTORIA ON THE MOSELLE
Uniworld acquires two new ships, S.S. Victoria and S.S. Elisabeth LOS ANGELES — Uniworld Boutique
River Cruises is adding two new ships to its fleet. The S.S. Victoria and S.S. Elisabeth will begin sailing in Europe in 2024 and 2025 respectively. Uniworld will take over the ships from Seaside Collection under a
three-year, bareboat charter agreement for each ship. The river cruise line will create the Uniworld experience on existing itineraries with an all-Uniworld staff, as well as the brand’s trademark touches and amenities. Before joining Riverside Luxury Cruises, the identical sister ships were part of Crystal Cruises’ river fleet as the Crystal Bach and Crystal Mahler. “We’re thrilled to add two stunning new ships to the Uniworld fleet, beginning with the S.S. Victoria on the beloved Rhine, fulfilling our promise to maintain the best and most luxurious ships on the rivers.” says Ellen Bettridge, President and CEO of Uniworld.
A WEEK-LONG FAM TRIP TO SOUTHERN UTAH INCLUDED CANADIAN-BASED TOUR OPERATOR WESTWORLD TOURS & WOMEN XPLORERS AND RETAILER CAA-QUEBEC. ALL EARNED THEIR CERTIFICATION FROM THE NEW UTAH SPECIALIST ACADEMY. HOSTED BY THE UTAH OFFICE OF TOURISM, THE FAM INCLUDED A ‘ROCKIES TO THE RED ROCKS’ RAIL JOURNEY WITH ROCKY MOUNTAINEER FROM DENVER TO MOAB.
“The S.S. Victoria and S.S. Elisabeth are unique vessels that we know our guests will love, featuring a modern design, some of the largest suites on the rivers, and an ambiance that exudes contemporary luxury. Onboard, guests can expect our Tiny Noticeable Touches throughout every aspect, from the impeccable service provided by the Uniworld crew they know and love to the multitude of all-inclusive amenities available to them,” added Bettridge. The S.S. Victoria and the S.S. Elizabeth can accommodate 110 guests in 55 suites and staterooms. All rooms feature a similar design and feel, only differing in size, each with full-length windows directly in front of the kingsized beds for panoramic views. Select suite categories offer walk-in closets, fireplaces, and up to 759 square feet of space in a Uniworld-first two-bedroom accommodation with adjoining suites. Other ship highlights include a massage room, gym, bistro for snacks, rooftop bar and grill for cocktails and light bites, and fine dining restaurant for breakfast, lunch and gourmet dinner. The S.S. Victoria will be the first to set sail at the start of the 2024 season, sailing a variety of itineraries currently operated. The S.S. Victoria will debut in March 2024 in Amsterdam onboard the eight-day ‘Holland & Belgium at Tulip Time’ cruise through Belgium and The Netherlands. Next, the ship will sail the 8-day ‘Castles Along the Rhine’ itinerary from Basel to Amsterdam. The ship will also sail along two rivers aboard the ‘Magnificent Moselle and Rhine’ itinerary over the course of 10 days. Travellers can also opt for the eight-day holiday-themed ‘Belgium Holiday Markets’ sailing roundtrip from Brussels. The S.S. Elisabeth is scheduled to set sail for the 2025 season, with more details to come. October 19, 2023 | TRAVELWEEK | 21
NEWS Showcase from 5:30-8:30 p.m. featurRegistration ing live entertainment, Caribbean-in- Enter to win cuisine, games, photo oppor- a grocery gift opens for Jamaica spired tunities and prize giveaways. Travel Expo & Travel advisors can sing up to at- card with tend the events for free at visitjamaiExpedia TAAP Destination ca.com/Canada/expo. The registration deadline is Oct. 27. Weddings “The Jamaica Travel Expo and Desti- TORONTO — Expedia TAAP has Showcase nation Weddings Showcase will be the launched a new Grocery Giveaway
TORONTO — The Jamaica Tourist
Board (JTB) is encouraging Canadian travel advisors to save the date for its Jamaica Travel Expo & Destination Weddings Showcase. The multi-market Canada Trade Week events will take place in Calgary on Nov. 7, Montreal on Nov. 9, and Toronto on Nov. 10. At each event, travel advisors will be able to meet with local and on-island suppliers and destination wedding vendors to learn about the latest product updates and resort developments in Jamaica. Each regional event will feature dedicated product training sessions from 3-5 p.m., followed by a Destination
JTB’s first major in-person show since 2019, and we are anticipating more than 450 agents to join us for these exciting trade week events across the country,” said Angella Bennett, Regional Director, Canada, JTB. “We can’t wait to bring the vibrant spirit of Jamaica to Calgary, Montreal and Toronto this fall. Each regional event will give retail agents a chance to learn from the country’s top suppliers, hear the latest destination developments, and enjoy some world-class island fun and prizes,” she added. Following the Showcase events, the JTB will also host a public Jamaica Travel Expo on Nov. 11 from 11 a.m. to 4 p.m. at the Pearson Convention Centre in Brampton.
People Lara now Sr. VP Sales & Marketing, The Americas for Palladium Hotel Group Zoe Lara, who joined Palladium Hotel Group in 2022 and served as Country Sales Director for Jamaica and the D.R., has been promoted to Sr. VP of Sales & Marketing for the Americas. In her new role Lara is taking on responsibility for the management and leading the regional teams of Sales and Marketing, both in the outbound markets and those responsible for the commercial performance of the hotels in the continent. Sergio Zertuche, Chief of Sales & Marketing Officer at Palladium Hotel Group, said Lara’s background and expertise both in the sector and the region, along with her strategic vision, have the company feeling confident in this key step towards achieving corporate objectives. “The Americas is a key region, where a very important part of the assets we manage are located at. It is also home to key source markets, where we see a very significant growth potential,” said Zertuche. In her two decades in the hotel industry, Lara has worked with other well-known brands including Meliá and AMResorts (now Hyatt Inclusive Collection). 22 | TRAVELWEEK | October 19, 2023
for travel advisors. Featuring a grand total of $4,500 in grocery gift cards, the giveaway includes the following: one winner of a $2,000 grocery gift card; one winner of a $1,000 grocery gift card; and three winners of a $500 grocery gift card. Every hotel booking made between Oct. 1 and Nov. 15, 2023, and consumed before April 30, 2024 counts as an entry. Only hotel bookings are eligible, and can be a standalone hotel booking, a hotel package rate booking, or a vacation rental booking. The more bookings, the more chances of winning. Winners will be drawn at random from all eligible entries and announced in December.
Railbookers unveils 80-day ‘Around the World by Luxury Train’ journey TORONTO — Railbookers is heading
on an epic journey around the world with a brand new, first-of-its-kind rail itinerary departing in 2024. Beginning in Vancouver, the 80day ‘Around the World by Luxury Train’ journey features trips aboard world-renowned trains like Rovos Rail in South Africa, the Maharajas’ Express through India, Singapore’s Eastern & Oriental Express, Canada’s Rocky Mountaineer, as well as classic European rail including the Golden Eagle Danube Express, Belmond Royal Scotsman, and the Venice Simplon-Orient-Express.
NEWS From Vancouver, guests will then travel to European capitals and charming cities like Budapest, Edinburgh, Florence, London, Paris, Rome and Venice. Air connections will also allow them to discover Delhi, Mumbai and Istanbul in Asia, as well as Cape Town and Johannesburg, South Africa. The journey wraps up in Southeast Asia to explore Singapore and Malaysia. In between train journeys, guests will be treated to luxurious hotel accommodations. While the trip is inclusive of private ground transfers at destinations, as well as all sightseeing and listed activities, travellers will need to make their own international air travel arrangements. “The demand for luxury rail from our customers continues to grow, and in response, we’ve created the ultimate bucket-list trip,” said Railbookers’ President and CEO, Frank Marini. “As we’ve seen a trend to combine
VENICE SIMPLON-ORIENT-EXPRESS WITH RAILBOOKERS
itineraries to include multiple luxury trains, we’ve tailor-made this itinerary along with smaller, customizable itineraries featuring these iconic trains as a highlight of our industry-leading luxury ail collection. Best of all, once the train ride is through, Railbookers takes care of hotel, sightseeing, transfers and more at the destination for a complete one-call solution. “We’re thrilled to give our travel advisors and guests an opportunity to
see the world right outside their window in total luxury.” The 2024 ‘Around the World by Luxury Train’ journey comes on the heels of Railbookers’ successful ‘Around the World by Rail’ vacation in 2019. For travellers looking for a shorter rail vacation, Railbookers offers all of the individual train journeys as part of its more than 6,000 available itineraries throughout the world.
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NEWS
Trevello rewards top-tier advisors with Virgin Voyages cruise WINNIPEG — Trevello Travel Group
went all out for its Chairman Circle Advisors, treating them to a remarkable journey aboard Virgin Voyages’ Resilient Lady. The recent cruise, which sailed to some of Europe’s most enchanting ports, including Dubrovnik, Split, Kotor and Corfu, honoured this select group of high-performing professionals for their achievements and dedication, which according to Trevello have been a driving force behind the company’s growth and success. According to Zeina Gedeon, CEO of Trevello Travel Group, the highlight of the cruise was a private dinner in Dubrovnik where advisors had the chance to gather and share stories and insights. “During our cruise aboard the Resilient Lady, we celebrated the outstanding achievements of our Chairman Circle advisors,” said Gedeon. “We were excited to welcome many newcomers to our Chairman Circle who, together with our experience members, epitomize entrepreneurial success. Each advisor who attained our top-tier recognition consistently
24 | TRAVELWEEK | October 19, 2023
ALL ABOARD WITH TREVELLO'S CHAIRMAN CIRCLE ADVSIORS
showcased dedication and commitment. This trip was our gesture of gratitude, a celebration of their partnership and invaluable contributions.”
Ambassador Consulting aims to support Canadian travel, tourism providers TORONTO — Ambassador Consulting has launched in Canada, providing travel and tourism providers with added support and expertise. With a mission to empower businesses to thrive, CEO Anna Teglasi says that the company brings unparalleled expertise, market knowledge and diverse relationships to help clients increase exposure, sales and revenue. “Our goal is to be the catalyst or our clients’ success. We are excited to leverage our expertise and industry
relationships to drive growth and innovation in the Canadian travel and tourism sector,” she says. According to Teglasi, Ambassador Consulting is able to conduct market research and analysis to understand the dynamics of the Canadian travel market, and provide a full suite of services with one-stop solutions, whether clients are new to market or established. This includes supporting clients with product launches, promotions, tailored programs and incentives, brand development, partnerships, trade representation, public relations and media strategies. Sales strategies will focus on Return on Investment by way of on-site sales visits, direct/social media sales campaigns, tailored presentations and FAM trips. The company will also focus on events management, providing trade and consumer show coordination, delegate representation, engaging presentations, on-site event management and virtual show support. Teglasi can be reached at anna@ ambassadorconsulting.ca.
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