TRAVELWEEK APRIL 10 by Travelweek

New! Non-stop flights to Manila

Travellers can now enjoy a seamless journey to the Philippines through Air Canada’s Vancouver hub, year round. Once there, they can relax on breathtaking beaches, explore picturesque islands, dive into crystal-clear waters and create lasting memories.

Learn more at aircanada.com

Nouveau! Manille sans escale

Les voyageurs peuvent maintenant se rendre aux Philippines en toute simplicité à partir de Vancouver, une plaque tournante d’Air Canada, toute l’année. Une fois à destination, ils pourront se détendre sur des plages sublimes, explorer des îles pittoresques, plonger dans des eaux cristallines et créer des souvenirs pour la vie.

Pour en savoir plus, visitez aircanada.com

Make that travel insurance pitch – if clients

don’t beat you to it – now that risk awareness is at an all-time high

BY KATHRYN FOLLIOTT

TORONTO Skittishness amid the U.S.-Canada trade war, economic uncertainty and job loss concerns has made travel insurance a ready sell. It’s quite the change from the days of sometimes hearing “no thanks” or “don’t need it” after a travel agent’s travel insurance inquiries.

In fact, these days some clients are beating agents to the punch.

“We have definitely seen an uptick in cancellation insurance. And now clients are asking us, before we have a chance to offer it to them, about insurance,” Total Advantage Travel & Tours president Robert Townsend told Travelweek. “A lot of people are concerned that the tariffs will cost them their jobs. They don’t want to leave it to chance.”

Townshend said almost every single one of his agency’s clients has made an insurance inquiry on all new bookings since the tariffs were first announced. Most people want one that includes a ‘cancel of any reason’ clause.

Travel advisor Gilbert Manza with Executive Travel Services Inc. said the ‘any reason’ cancellation options, especially those offered by many tour operators, are popular with his clients. “They still want to go, however they want to ensure that their monies are protected in the event of a job loss, or other major economic situations and not exclusively just medical.”

Travel insurance comes with some of the highest commissions in the industry, making it a lucrative, and smart, sell for agents.

For travel advisors who haven’t seen a travel insurance jump in recent weeks, it’s often only because travel insurance is already such a hot seller, going back to COVID-19. If anything brought home to travellers the need for vacation protection, the pandemic was it.

That’s the case for Jennifer McPherson with TurnKey Travel, who has had a busy start to the 2025. “I do 75% of my booking in the first quarter of the year, plus we have so many clients in destination during the winter months, coupled with the craziness of the winter weather delays.”

McPherson said her clients have not increased the amount of cancellation insurance they’re buying, “but that’s because most of them have always understood the importance of it, so it’s part of their travel package from the beginning. The ease with which travellers agree to travel protection has changed. I’d say that since COVID there’s been a marked shift in the average consumers’ acceptance of cancellation insurance. That’s why it’s key for advisors to stay current with their insurance training and understand all of the details. I know that it can be a lot of information but that is what sets good advisors apart.”

She added: “As a full-service advisor I feel strongly about protection when selling any sort of travel so it is embedded in my process, whereas some travel advisors are intimidated by insurance and are fine when their clients decline coverage or look elsewhere.”

She said her clients rely on her to help them navigate all the travel protection choices out there, from different credit cards to suppliers to refundable fares (or not) from the airlines.

When it comes to those cancellation waivers for packages, for instance, “the client needs to understand that the waiver does not cover them in destination for all of the other benefits that a travel insurance policy would, such as Unlimited Trip Interruption. I think that particular benefit has been a huge selling feature post-pandemic as many credit cards no longer include it or it is limited.”

With already strong insurance sales, Lush Life Travel’s Sheila GallantHalloran isn’t reporting an uptick either. But she did note another development in these strange trade war times: “What I am noticing is a recent hesitation among Canadian clients when it comes to booking with U.S.-based companies, especially in light of global uncertainty and geopolitical tensions.”

She added that not only are her clients vehemently opposed to U.S.

destinations, increasingly, they don’t want to connect through the U.S. either. Reports of heightened scrutiny for non-U.S. travellers at the border will no doubt see those numbers climb higher.

NEED-TO-KNOWS FROM ALLIANZ & MANULIFE CANADA

Dan Keon, VP, Marketing & Insights, Allianz Global Assistance Canada, said Allianz is seeing “some changes in destination mix, with a slight shift away from U.S. policies in the first three months of the year compared to 2024. Time will tell whether this shift is an anomaly or a longer term trend.”

If a client was booked to travel to the U.S., but now wants to change their destination, what happens?

Says Keon: “Trip destination may be a factor in a travel insurance policy, depending on the provider. If travellers change their destination, they should check to see if their travel insurance policy needs to, or can be, adjusted to meet their needs.”

He adds: “Allianz Global Assistance recommends that all travellers obtain trip cancellation insurance to protect their travel investment. Trip cancellation benefits typically include specific covered reasons for cancellation, and cancelling due to change of mind generally is not covered unless a customer has purchased a policy with ‘Cancel Anytime for Unknown Reasons’ benefits. It is important that

policyholders review their policy to fully understand what situations are eligible for coverage, and which scenarios are not.”

Manulife Canada’s Head of Affinity, Pamela Wong, says “while it’s early days to see meaningful changes in travel trends, Canadians may be rebooking trips to alternative destinations. The good news for Canadians is, there’s a lot of flexibility when purchasing travel insurance. For example, when purchasing medicalonly products, they can be refunded up until the day of departure.”

She advised purchasers to read the specific terms of the policy to understand what is and isn’t covered. Trip cancellation insurance covers a wide range of factors, many of which may surprise travellers (and their travel advisors). Trip cancellation insurance typically covers illness or Injury (if you, a traveling companion, or a family member falls ill or gets injured before the trip); death (the death of you, a traveling companion, or a family member); weather (severe weather conditions that prevent travel); natural disasters (events like hurricanes or earthquakes at your destination); legal obligations (jury duty or being called to court); and job loss (unexpected job loss or layoff).

“Changing your mind or deciding not to travel for personal reasons is typically not covered by travel insurance,” said Wong. “Some policies offer a ‘Cancel For Any Reason’ (CFAR) option, which allows you to

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cancel your trip for almost any reason not covered by standard policies. This typically reimburses a percentage of your prepaid, non-refundable costs.”

Jennifer Waver, AVP, Head of Travel Distribution, Manulife Canada, told Travelweek that after COVID, “travel insurance witnessed a huge spike in sales.”

According to Waver, based on a survey conducted by the Conference Board of Canada, 82% of Canadians travelled with travel coverage in 2022.

“We have also seen more Canadians looking at trips as ‘investments’ and spending more per trip, with bucket list trips on the rise. Canadians are more likely to buy travel insurance for these kinds of trips to protect their investment,” said Waver.

There’s even something called ‘protection stacking’. “There are various types of travel insurance available, so you can stack for insuring what you want, when you want it,” said Wong.

For example, you can have a multitrip emergency medical plan in place, which is a type of travel insurance designed for frequent travellers. “Instead of purchasing separate medical coverage for each trip, this plan provides coverage for multiple trips within a year. Then if you’re booking a vacation, you can purchase individual non-medical coverage (like trip cancellation or interruption insurance) to protect that investment.”

Come to where summers are endless.

“Weʻre

so pleased to be back”: Sir Richard Branson and the Virgin Atlantic team celebrate return to YYZ

BY KATHRYN FOLLIOTT

TORONTO Virgin Atlantic is back in Canada, and while there’s a lot of volatility for Canadian travellers right now, the timing might just work in the airline’s favour.

Why? Because the new daily flights between Toronto and London Heathrow come at a time when Canadians are more receptive than ever to new travel plans. For some, Virgin Atlantic’s stylish and fun flights across the pond – bolstered by connections into Toronto with codeshare partner WestJet – will be just the ticket.

The new route officially launched March 30 but it was the arrival of Sir Richard Branson, President of Virgin Atlantic and founder of Virgin Group, that really marked the start of something special with the airline at YYZ.

At a press conference Branson noted with a smile that he “wasn’t allowed” to talk about tariffs or the trade war. “I’ll just say, for some reason a lot of Canadians seem to want to go that direction” – across the Atlantic –“instead of the other direction. We’re happy to oblige.”

And of course bookings from the airline’s retail travel distribution channel are more than welcome. “We love the travel trade and we’re committed to the travel trade,” said Branson. “We need you and you need us.”

“WE’RE SO PLEASED TO BE BACK HERE AGAIN”: BRANSON

Industry watchers know this isn’t the first time Virgin Atlantic has come into the Canadian market.

From 2012 to 2014 the airline flew out of Vancouver. And before that, in summer 2001, promotions for

WE LOVE THE TRAVEL TRADE AND WE’RE COMMITTED TO THE TRAVEL TRADE. WE NEED YOU AND YOU NEED US

the airline’s brand new flights out of Toronto were well underway. Then 9/11 happened, and that was the end of that.

“We’re so pleased to be back here again,” said Branson. “We’re also delighted to be working with WestJet, another airline that started up, took on the big guys and flourished.”

The expanded codeshare agreement between Virgin Atlantic and WestJet, announced earlier this year and taking effect March 30, provides connections to the UK via Toronto for 13 gateways across Canada.

John Weatherill, EVP and CCO, WestJet, noted that “partnerships are so important these days.”

Both airlines are located at Pearson’s Terminal 3. “Our guests can enjoy a smooth journey on one ticket with through baggage check-in across

Sir Richard Branson, President of Virgin Atlantic and founder of Virgin Group, and airline crew members celebrate the airline’s return to Toronto, with daily service to London Heathrow (Photo courtesy Virgin Atlantic)

both of our networks, connecting all of Canada with Virgin Atlantic’s global network to London and beyond,” Weatherill added.

Loyalty program benefits across Virgin Atlantic Flying Club and WestJet Rewards are expected to launch later this year.

Virgin Atlantic also also enhanced its partnership with Air France / KLM.

165,000+ PASSENGERS ANNUALLY FOR NEW ROUTE

Virgin Atlantic’s daily YYZ-LHR flights operate on B787-9s, with 31 Upper Class seats, 35 Premium Economy seats and 192 Economy seats. Flight VS149 departs Pearson at 10:20 p.m. and arrives in London at 10:30 a.m. On the return leg, VS148 leaves London at 5:10 p.m., arriving in Toronto at 8:30 p.m.

Roundtrip fares from Toronto start at $1,101 economy, $2,516 Premium and $3,739 Upper Class.

The new route is expected to carry over 165,000 customers annually. Passengers can also take advantage of Virgin Atlantic’s growing transatlantic presence, building on recent expansion in India to now offer seamless one-stop connections via

LHR to key Indian cities including Mumbai, Delhi and Bengaluru. Customers can also connect easily to Johannesburg, Lagos, Tel Aviv, and Beirut via codeshare and interline partnerships.

Virgin Atlantic’s CCO Juha Jarvinen said the airline has been working on its network since during the pandemic. “We’re not just point to point anymore,” he said.

Branson said he wouldn’t mind returning to Vancouver again too. “I would love to see Virgin Atlantic flying to the other side of Canada as well,” he said. Earlier he noted that Virgin Voyages’ fourth ship, Brilliant Lady, will be visiting Vancouver.

“IT’S THE PEOPLE”: GOULDING

Virgin Atlantic’s Canada Country Manager, Stephen Goulding, shared with Travelweek what he appreciates most of all when it comes to flying with Virgin Atlantic.

“Number one, absolutely, it’s the people,” said Goulding. “They’re fun loving and at the same time they’re very professional. They really take pride in their jobs, from the desk agents to the crew, everyone. They make you feel like you’re home, like you’re meant to be there.”

VisitBritain’s Paul Gauger, EVP, The Americas, Australia & New Zealand, feels the same way. “Virgin Atlantic’s best attribute is their service and the staff,” Gauger told Travelweek. “They’re creative, innovative and dynamic, with a great sense of fun.”

VisitBritain is looking forward to a banner year from Canada in 2025, with a projected 1.1 million visitors from this market, and potentially topping £1 billion in spend.

Asked about Virgin Atlantic’s new flights, Gauger added: “We’re thrilled with the connectivity and how it further strengthens the ties between Canada and Britain.”

VisitBritain’s Director, Canada, Cathy Stapells and Paul Gauger, EVP, The Americas, Australia & New Zealand; Virgin Atlantic CCO Juha Jarvinen; British Consul General Fouzia Younis; Sir Richard Branson, President of Virgin Atlantic and founder of Virgin Group; Kurush Minocher, interim CCO, Toronto Pearson; John Weatherill, EVP & CCO, WestJet

Virgin Atlantic’s Canada Country Manager, Stephen Goulding, and Simon Hawkins, VP, Americas

HOTELS

A new boutique hotel is headed to Vancouver’s downtown core. Opening in 2029, Le Germain Hotel – a collaboration between Germain Hotels and Reliance Properties –will transform an existing office building into a 180-room boutique property in the sought-after Coal Harbour neighbourhood, steps from the Vancouver Convention centre. “Expanding into Vancouver is a major milestone for our company,” said Hugo Germain, VP, Operations at Germain Hotels. With this new addition, Germain Hotels expands its presence across Canada, now operating in 12 cities.

TOOR Hotel, part of JdV by Hyatt, has officially opened its doors in downtown Toronto. Developed by Manga Hotel Group and first announced in spring 2024, the upscale property was envisioned by Canadian hotelier Sukhdev Toor, rising 33 storeys in Toronto’s Garden District. It offers 232 guest rooms and suites, alongside 181 premium residential rental units. The opening marks the first property under the TOOR Hotel brand, with a second location set to debut in Soho, NYC, later this year.

AIRLINES

Bookings on cross-border routes are down significantly across the industry amid Canadians’ new-found aversion to U.S. destinations, Air Canada says. At its annual shareholder meeting, the company said its decreased cross-border flight bookings for the next six months were “comparable” to an industrywide drop of about 10%. Most Canadian carriers have reduced capacity to the U.S. while bolstering their domestic or transatlantic offerings. A weak loonie has also discouraged stateside excursions over the past several months.

CRUISE

Carnival Cruise Line’s new five-year plan, dubbed ‘Innovation Itinerary,’ focuses on fleet expansion, enhanced destinations and refreshed guest experiences. The initiative builds on a period of significant growth, with the cruise line now operating 29 ships – the largest fleet in its history. The brand’s next milestones include the opening of Celebration Key this July and the introduction of two new Excel-class ships: Carnival Festivale in 2027 and Carnival Tropicale in 2028. A new ship platform, currently named Project Ace, will debut with three vessels between 2029 and 2033.

TOOR Hotel

Rendering of Le Germain Hotel Vancouver

Carnival Festivale

“Cautiously optimistic but vigilant,” says ACTA at this stage in the trade war

TORONTO ACTA has provided an update for travel advisor members about what is shaping up to be a global trade war and its potential impact on the travel and tourism industry.

Following sweeping executive orders from the U.S. for “reciprocal tariffs”, declaring foreign trade practices a national emergency, ACTA released a statement noting the situation is complex for Canada.

According to ACTA, the travel and tourism sector may face unique challenges as a result from these tariffs. Higher prices for goods and potential economic uncertainty could reduce discretionary spending on travel between the two countries. Meanwhile the 25% auto tariffs may eventually impact rental car prices and transportation services on both sides of the border. Economic pressures could reduce overall travel budgets for both Americans and Canadians, and more.

ACTA does note, however, that travel agencies and travel advisors themselves aren’t directly targeted by the tariffs, buffering some of the immediate impact.

With the exception of automobile tariffs now in effect, Canada is in the same position it was prior to April 2. ACTA says it remains “cautiously optimistic but vigilant,” warning that the volatile nature of the current U.S. administration suggests conditions can change rapidly.

Air Canada launches newest int’l route: Vancouver-Manila

VANCOUVER Air Canada’s newest international route between Vancouver and Manila is now up and running.

The launch of service to Manila positions Air Canada as the North American airline serving the most destinations nonstop in Southeast Asia.

Air Canada commemorated the new service with celebrations at its YVR Pacific hub.

“We are proud to be the only Canadian carrier flying to the Philippines, building on the longstanding ties between our countries to make visiting family and friends, conducting business, or

heading on vacation more convenient than ever,” said Mark Galardo, Air Canada’s EVP, Revenue and Network Planning, & President, Cargo.

AC017 departs Vancouver at 1:55 a.m., arriving in Manila at 6:20 a.m. For the month of April YVR-MNL flights will operate Monday, Wednesday and Friday. From May 1 onwards, YVR-MNL flights will operate Tuesday, Thursday, Friday and Sunday.

On the return leg, AC018 departs Manila at 9:25 a.m., arriving in Vancouver at 6:20 a.m. For the month of April MNL-YVR flights will operate Tuesday, Thursday and Saturday. From May 2 onwards, MNL-YVR flights will operate Monday, Wednesday and Friday and Saturday.

Manila is Air Canada’s 12th destination in Asia-Pacific. Air Canada now connects to 25 Canadian destinations at its YVR Pacific hub.

WE ARE PROUD TO BE THE ONLY CANADIAN CARRIER FLYING TO THE PHILIPPINES

Manila Bay, the Philippines

Opening May 2025: W

Punta Cana, W Hotels’ first all-inclusive

PUNTA CANA W Punta Cana, scheduled to open this spring, marks the brand’s first venture into the allinclusive space.

A collaboration between W Hotels, part of Marriott Bonvoy’s expansive portfolio, Grupo Punta Cana and MAC Hotels, the new 340-room resort is nestled along the pristine shores of Punta Cana.

Foodies will appreciate the resort’s 12 restaurants and bars, which feature à la carte menus, live cooking stations and a signature restaurant led by a renowned chef, fusing local and Caribbean flavours with international cuisines.

The full-service AWAY Spa will provide bespoke treatments, while a 15,000 square-foot FIT gym caters to fitness-focused guests. A variety of water sports and recreational activities will further enhance the guest experience.

Social spaces will include a rooftop bar with ocean views, an infinity pool deck and an exclusive beach club designed for both relaxation and entertainment.

Bookings are now open for W Punta Cana for May 2025 onwards.

Nonstop HalifaxBarcelona flights with WestJet this summer

HALIFAX WestJet will be launching new nonstop service between Halifax and Barcelona this summer.

Starting June 27, the seasonal route will operate four times per week between Halifax Stanfield International Airport (YHZ) and Josep Tarradellas Barcelona-El Prat Airport (BCN) as part of WestJet’s summer 2025 schedule.

According to WestJet EVP and CCO, John Weatherill, the route is poised to become a favourite among those eager to explore Spain and beyond.

“Service between Halifax and Barcelona complements our expansive and most significant transatlantic schedule from Atlantic Canada. As demand for travel to Europe remains strong, this addition furthers WestJet’s presence in the market, offering more choice and flexibility for Canadians living on the East Coast,” said Weatherill.

The addition of Barcelona to WestJet’s summer 2025 transatlantic schedule builds on the airline’s service offering from Halifax. In 2025, the airline offers more transatlantic flights from YHZ than ever before, including new routes to Amsterdam, Paris and now Barcelona, as well as the return of popular services to London, Dublin and Edinburgh.

OUR YHZ-BCN SERVICE COMPLEMENTS OUR SIGNIFICANT TRANSATLANTIC SCHEDULE FROM ATLANTIC CANADA

Villa accommodation at W Punta Cana

| EUROPE TRAVEL

Globus and Cosmos highlight this year’s top touring trends, from small groups and customization to solo travel and more

Touring trends with Globus and Cosmos: Small groups, customization & more

A new survey of more than 25,000 past guests of Globus and Cosmos has revealed the top destinations and travel preferences shaping the tour market in 2025. Travellers are increasingly seeking immersive experiences, smaller groups, and flexible itineraries to explore the world’s most iconic and off-the-beatenpath destinations.

When asked where they plan to travel next, respondents highlighted these top destinations:

• Ireland & Scotland (24%) – From castles to coastal landscapes, these storied countries remain top picks.

• South Pacific (24%) – Australia’s Great Barrier Reef and New Zealand’s breathtaking scenery lead the way.

• Italy (18%) – The country’s rich history and diverse regions make it a perennial favourite.

• Africa (17%) – Safari experiences continue to captivate travellers looking for adventure.

• Greece (16%) – Ancient mythology and stunning Mediterranean vistas keep Greece in demand.

• Iceland (12%) – Northern Lights, glaciers, and geysers make for a dramatic touring experience.

Globus is capitalizing on this demand with a range of touring options, from classic guided vacations to off-season escapes and “Undiscovered” tours that go beyond the usual tourist trails.

THE RISE OF SMALL GROUP TRAVEL

According to the survey, half of all travellers are willing to pay a premium for smaller group experiences that offer more intimate, immersive moments.

To meet this demand, Globus introduced 50 new Small Group Discovery tours last summer, featuring an average group size of just 15 guests (18 outside Europe). These itineraries focus on exclusive excursions, boutique stays, and deeper cultural engagement, whether in Italy’s vineyards, Costa Rica’s rainforests, or Japan’s templefilled landscapes.

“We’re making small groups a big deal,” said Steve Born, chief marketing officer for the Globus family of brands. “With fewer travellers, more immersive experiences and unparalleled access, our Small Group Discovery tours redefine what it means to truly tour a destination. This isn’t just about seeing the world – it’s about experiencing it in a way that’s richer, deeper and completely unforgettable.”

CUSTOMIZATION AND CHOICE ARE KEY

Travellers also want more control over their itineraries, with 69% seeking flexibility and 93% valuing a choice of excursions. To address this, Globus offers Choice Touring vacations, featuring two to three built-in Choice days per itinerary in destinations such as Scotland and Switzerland.

EXPLORING BEYOND THE CROWDS

A growing number of travellers (51%) want to venture off the beaten path, making Globus’ Undiscovered series a strong fit. These tours focus on hidden gems and lesser-known locales, catering to clients who want unique, crowd-free experiences.

TRAVEL TOGETHER OR SOLO

The survey also highlights evolving group travel trends: 52% of respondents are planning trips with a partner, while 26% want to explore with friends and family. Meanwhile, 18% are embracing solo travel, with Cosmos offering a 50% discount on the single supplement for select tours across Europe and North America.

For more information, visit www.globusjourneys.com or the Globus travel advisor portal at www.traveladvisorportal.com.

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Jones, DaSilva at helm for TTC Tour Brands

TORONTO The Travel Corporation has confirmed the permanent appointments of Simon Jones as CEO and Melissa DaSilva as Deputy CEO for TTC Tour Brands.

DaSilva had been serving as Interim CEO since October 2024. Jones joins TTC from Away Resorts, where he led a successful business turnaround and financial restructuring.

In his new role, Jones will work closely with DaSilva, who takes on an expanded role as deputy CEO. She will continue to oversee all source markets while maintaining a leadership role in shaping TTC Tour Brands.

Previously, as President of TTC Tour Brands for North America, DaSilva implemented strategic business enhancements that led to increased productivity and record profits.

On DaSilva’s leadership qualities, Carl Leaver, Chairman of TTC, stated: “Melissa has been an exemplary leader throughout her interim appointment, guiding the Touring division with clarity and vision. Her permanent appointment reflects her outstanding contribution and the value she brings to the business. We’re also delighted to welcome Simon, whose directly aligned experience will be instrumental in driving the next phase of TTC’s success.”

Jones’ official start date will be confirmed in the coming weeks.

Canadian Travel Advisors: Blaze Your Trail to Nevada & Win a Wild Road Trip!

“You never know what’s around the next bend… until you take it,” says Travel Nevada.

And now, Canadian travel advisors have the chance to discover the wonders of the Silver State firsthand!

Travel Nevada is inviting Canadian travel advisors to embark on an unforgettable road trip adventure through their Travel Nevada Trailblazers Certification program. By completing the certification, advisors will gain invaluable knowledge about Nevada’s unique attractions and be entered for a chance to win an exclusive fam trip.

This isn’t your average fam trip. Get ready to explore Nevada’s wild, offbeat, and wondrous sights, all accessible via scenic road trips. “Pack your sense of discovery and choose a trip that speaks to you – because the road to adventure starts here,” encourages Travel Nevada.

Why Nevada? This state is a road trip enthusiast’s dream, boasting …

• Vast Open Spaces: Over 60 million acres of public lands and more than 3,400 miles of scenic byways and highways.

• Ghost Town Adventures: Explore over 600+ fascinating ghost towns, each with its own unique history.

• Artistic Wonders: Discover larger-than-life art exhibits and one-of-a-kind attractions scattered throughout the state.

• Stargazing Paradise: Experience some of the best stargazing and darkest skies in North America.

• Diverse Experiences: “From mild to wild, we have encounters for everyone,” promises Travel Nevada.

HOW TO WIN

Travel Nevada’s contest, hosted by Travelweek runs for four actionpacked weeks. Each week offers a new chance to win!

To be eligible, Canadian travel advisors must complete the Travel Nevada Trailblazers

Certification (hint: also your week 1 contest entry)

Here’s the contest schedule…

• April 8 - 14: Enter Here

• April 15 - 21: Enter Here

• April 22 - 28: Enter Here

Don’t miss this incredible opportunity to expand your Nevada expertise and potentially experience the Silver State’s magic firsthand.

Start your Travel Nevada Trailblazers Certification today and hit the road to adventure!

Complete the program by April 28, 2025 to be eligible on a Nevada FAM in late May 2025.

Porter expands service throughout North America this summer

TORONTO Porter Airlines is updating its 2025 summer schedule, with increases in capacity spread across new destinations, plus the continuation of winter routes into summer, and added frequencies.

Domestic flying during this period is now 80% of total network capacity, up from 75% in its original summer plan. This is balanced by targeted frequency reductions in select U.S. markets.

Despite the changes, Porter’s presence in the Canada-U.S. market will be 25% larger than last summer.

The summer schedule is supported by 10 additional Embraer E195-E2 aircraft compared to 2024, growing the number of jets in the airline’s fleet to 44 (of an order up to 100). These operate in conjunction with the airline’s regional fleet of 29 De Havilland Dash 8-400s.

“Our goal is to fly where our customers want to travel, and this is a moment Canada is at the top of many people’s list,” said Kevin Jackson, President, Porter Airlines. “We are adding routes and increasing flights in regions across the country to meet this demand.”

Toronto Pearson-Moncton is a new route, which complements existing flights between Billy Bishop

Toronto City Airport-Moncton and Ottawa-Moncton.

Hamilton-Vancouver service is doubling to 14 weekly flights, representative of strong prebooking demand for this new route taking off in June.

Montreal-Vancouver and TorontoSt. John’s will both double planned service to 14 weekly flights.

“These routes complement existing schedules by creating more nonstop flight options and greater connectivity for travelling beyond hubs in Toronto, Ottawa, Montreal and Halifax,” added Jackson.

Porter is also launching new service between Toronto Pearson-New YorkLaGuardia and Montreal-New YorkNewark this spring. This is supported by expanding winter seasonal service through the summer to destinations such as Phoenix and San Diego, and increasing year-over-year capacity for Las Vegas and San Francisco.

“Porter has increased capacity in the U.S. by 25% year-over-year. Based on our current spring bookings, the number of passengers travelling on Porter across our transborder routes is up more than our capacity, demonstrating strong traveller demand for Porter’s elevated experience. As we shift some capacity to domestic routes in the near term to account for consumer travel interest, we are still seeing an overall increase in U.S. travel on Porter flights,” said Jackson.

Virtuoso lists key travel trends,

top summer draws for 2025

TORONTO Pop culture is driving this year’s biggest travel trends, says Virtuoso, which has pinpointed key themes that will shape the industry in 2025.

The global network has leveraged insights from travel advisors, preferred partners and high-networth clientele to identify the year’s emerging travel trends, with all stats listed based on Virtuoso’s data.

One of the most significant trends is ‘Reel Roaming,’ a phenomenon fuelled by the popularity of film and television locations. Following the success of The White Lotus Season 2 in October 2022, Sicily saw a 424% surge in travel bookings. Similarly, luxury travel to Thailand is on the rise in 2025 following the debut of Season 3, with bookings from U.S. travellers up by 41% and the average daily rate increasing by 10%.

Polar safaris, dubbed ‘Blizzard Beasts Travel,’ are also gaining traction, offering unique wildlife encounters in remote destinations. Travellers seeking extraordinary experiences can witness penguins in Antarctica, polar bears in South Georgia and narwhals in Canada. These journeys also contribute to critical conservation efforts, making them both impactful and rewarding for adventurers.

Solo travel remains a strong trend, particularly among women. Virtuoso data shows that 71% of solo travellers are female, and they are increasingly embracing experiences traditionally enjoyed in groups, such as cruising.

Cruise lines are responding to this demand by offering special deals, dedicated hosts and social activities designed for solo travellers, making it easier to connect with like-minded explorers while maintaining independence.

Pet-friendly travel is also on the rise, with luxury airlines and hotels enhancing their offerings for furry companions. From high-end accommodations to first-class travel options, pet owners are investing in ensuring their pets travel in comfort, whether for weekend getaways or international trips.

Sustainability continues to be a priority for travellers, with 26% of Virtuoso advisors reporting that their clients are actively seeking ways to reduce their carbon footprint. A recent survey found that 59% of Virtuoso travellers are willing to pay more for responsible travel if they can see how their money is being used. Travel advisors are playing a key role in guiding clients toward sustainable options that align with their values, helping them make a positive impact while enjoying luxurious experiences.

TOP DRAWS FOR SUMMER 2025

Europe remains the dominant summer destination, though

travellers are increasingly looking beyond the usual hotspots. The UK countryside experienced a 173% increase in sales last year, while Portugal’s Algarve region saw a 110% rise. The Athenian Riviera is also surging in popularity, with hotel average daily rates climbing by 132%, indicating high demand.

The ‘cool-cation’ trend, which favours destinations with moderate summer climates, continues to influence travel choices. Scandinavia, Iceland, Denmark, Finland, Norway and Sweden have collectively seen a 263% year-over-year increase in summer bookings.

Traditional ski destinations are also attracting summer visitors, with Courchevel experiencing a 132% rise in sales, St. Moritz up by 153% and Val-d’Isère surging by an impressive 457%.

Among the fastest-growing destinations in Europe, Slovenia leads with a 473% increase in bookings for June, July and August. Other emerging hotspots include Croatia (+356%), Malta (+108%), Montenegro (+24%), Turkey (+272%), Austria (+254%), Czech Republic (+309%), Germany (+59%), and Hungary (+143%).

Kamel now leading NCL’s Canadian sales division

NCL has appointed MarcAntoine Kamel as its new National Director of Sales & Marketing, Canada. Kamel will lead NCL’s BDM team while also working with key partners to oversee all sales and business development functions in the country. He’ll also be responsible for developing and implementing Canada’s overall strategy and marketing plan to align with NCL’s growth strategy. Kamel, who previously spent 10 years as a travel advisor, will be based in Montreal and will report to Katie Kania, Senior Director of Agency Sales for North America.

Marc-Antoine Kamel PEOPLE

The Algarve, Portugal

Secrets and Dreams

Playa Esmeralda open for bookings in the D.R.

TORONTO Reservations are now live for Secrets Playa Esmeralda and Dreams Playa Esmeralda, the two newest all-inclusives opening in the D.R.

The brand new resorts are set to welcome guests starting this summer.

Playa Esmeralda’s many charms include Montaña Redonda and its famous swings, Los Haitises National Park, Samaná Bay and rich culture and wildlife.

SECRETS PLAYA ESMERALDA

The adults-only Secrets Playa Esmeralda offers 500 suites with private balconies or terraces and ocean, garden or pool views.

No fewer than 10 dining options include French, Mediterranean, and authentic Dominican cuisine, plus casual beachside grills and cafés. There are also six bars, including a beachfront bar, a swim-up bar and a piano lounge.

Programming includes beachfront yoga and water sports, dance lessons and nightly themed parties.

There’s also Secrets Spa, with 12 treatment rooms offering massages, facials, a hydrotherapy circuit and a full-service salon.

DREAMS PLAYA ESMERALDA

Ideals for multigenerational travel, Dreams Playa Esmeralda also offers 500 suites, plus three swimming pools, an on-site waterpark and kidfocused programming.

Nine restaurants include gourmet Italian, Asian, and a Dominican specialty eatery. The resort’s seven different bars include a sports bar, theatre bar and swim-up pool bar.

In addition to the on-site waterpark, activities include beach volleyball, kayaking and dance classes.

The Explorer’s Club & Core Zone for Kids & Teens meanwhile offers supervised programs offering fun and age-appropriate activities for younger guests.

Sunwing names Iberostar

Cuba as April’s Partner of the Month

TORONTO Sunwing Vacations has announced a new Partner of the Month for April – Iberostar Hotels & Resorts Cuba.

Travel advisors can help their clients enjoy limited-time rate reductions, room upgrades at select participating hotels within Iberostar’s Star Relax and Star Family Collections, and added values exclusive to Sunwing customers, from welcome cocktails to private check-in and more.

Bookings must be made by April 30 for travel by Oct. 31.

In addition, when travel advisors book their clients at a participating Iberostar property in Cuba, they’ll earn between 2X and 3X STAR Points and be automatically entered into a draw to win one of three hotel stays to Iberostar Selection Varadero, Iberostar Origin Bella Vista Varadero or Iberostar Origin Playa Alameda.

Also available, in Cayo Coco, Iberostar Origin Playa Pilar, is an affordable allinclusive option for those travelling as a family, big or small. Meanwhile the fan-favourite, adults-only Iberostar Origin Playa Alameda offers relaxing escapes on Varadero’s beachfront.

AGENTS CAN EARN BETWEEN 2X AND 3X STAR POINTS

Dreams Playa Esmeralda main lobby (rendering)

TTC Tour Brands: The #ONE Ultimate Partner for Travel Advisors

TTC Tour Brands is a global leader in guided travel, offering tours for any and everyone – whether it’s luxury, premium or budget-friendly travel. Representing six award-winning brands – Luxury Gold, Insight Vacations, Trafalgar, Brendan Vacations, Costsaver and Contiki – the company delivers expertly crafted itineraries across 750 tours and 80+ countries.

As the #ONE Ultimate Partner for travel advisors, TTC Tour Brands is dedicated to supporting advisor success. “At TTC Tour Brands, our commitment to travel advisors goes beyond offering great tours,” says Jenni Berg, Director of Sales. “We provide the resources, support and seamless booking experience needed to drive success.”

With #ONE dedicated Sales & Marketing team, #ONE 24/7 Contact Center, #ONE portfolio of brands, #ONE booking platform and #ONE rewards program, TTC Tour Brands’ commitment to relationships and exceptional service makes TTC Tour Brands the preferred partner for advisors.

EARN UP TO $75K IN COMMISSION

Travel advisors can maximize earnings with TTC Tour Brands. By booking just one couple per week, they can earn up to $75,000 with their TTC Tour Brands commission by leveraging the #ONE portfolio of brands. With an average booking value of $5,000 per person and a 15% commission rate, booking 52 couples annually translates to approximately $75,000 in earnings.

MOST DEFINITE DEPARTURES IN TOURING

With 3,700+ definite departures in 2025 for Insight Vacations and Trafalgar, the most in touring, travel advisors can book with confidence with more commission-earning opportunities, making it easier to secure sales and build long-term client trust.

SEPTEMBER ON SALE: SEIZING THE OPPORTUNITY

September is the most popular travel month for guided tours and this year, TTC Tour Brands is offering more capacity and definite departures than ever before.

Berg’s top tip for advisors: “Look to September travel. It is a prime month for guided travel and now is the time to maximize earnings and deliver incredible value to clients.”

With soaring demand and incredible opportunities for travel advisors, now is the time to capitalize on this growing trend. Book by May 29 to secure savings for clients, boost commissions and take full advantage of this peak travel period.

TRAVEL ADVISOR PORTAL

The Travel Advisor Portal (TAP) serves as an all-inone resource for bookings, marketing materials and expert insights. Through TAP, advisors can access over 750 tours, manage bookings with ease and utilize specialized training sessions to enhance selling strategies. In addition, the Contact Center operates seven days a week, offering essential support for securing and managing bookings.

For more information, visit agents.ttc.com.

Barbados doubles down on its warm welcome for Canadians

TORONTO For those Canadian travellers rethinking their travel plans, Barbados is ready to welcome them with open arms.

“Barbados isn’t just another beach vacation, it’s the crown jewel of the Caribbean,” said Eusi Skeete, Director for Canada at Barbados Tourism Marketing Inc. “We offer Canadians something rare: sunshine with soul, luxury with legacy, and culture that moves you. If you’re planning your next vacation in 2025 or 2026, Barbados should be at the top of your list. You don’t need to go halfway around the world to find exceptional hospitality and unforgettable experiences – we’re just a direct flight away.”

Skeete adds that Barbados is doubling down on its appeal in 2025 and 2026 with newly launched accommodations, expanded experiences and strong access from across Canada.

Barbados now features 13,000+ villa and vacation rental options, and this year will see the groundbreaking of the 600-room Beaches Barbados.

Other highlights include a new 9-hole golf course, the ‘Little Apes’, opening at Apes Hill Barbados this spring, alongside brand new Golf and Sea View Villas available for booking starting May 1. The villas come with in-villa chef experiences, private spa services and complimentary golf rounds.

In other accommodation news, Blue Monkey Hotel & Beach Club is reopening this summer with 28 renovated rooms. Marriott’s The House Boutique Hotel reopened April

1. Tamarind Resort will be back on Jan. 1, 2026, fully refreshed. Skeete also notes that this year Marriott expanded its portfolio with adultsonly The Waves and Treasure Beach.

Meanwhile the new Royalton CHIC Barbados will open on Barbados’ famed Gold Coast in spring 2026.

Not only that, luxury boutique hotel chain Pendry Hotels & Resorts will open its first international resort, Pendry Barbados, by the end of 2026 on the island’s west coast, offering 80 beachfront guestrooms and 46 private residences alongside a range of upscale amenities.

New additions to Barbados’ thriving culinary scene include Derriere French Brasserie in Limegrove (December 2024). The owner, Chef Jean Jacques Carquillat, also runs Les Shack Restaurant & Bar in St. Philip.

Another new offering, Madison Bistro, opened in late 2024.

Visitors should also keep an eye out for The Oistin’s Experience, now at Wyndham Grand, and the Barbados Heritage District opening in spring 2025 (aligning with the 400th anniversary of British arrival, and preceding the island’s 60th independence anniversary in 2026). There’s also We Gatherin’: A Cultural Homecoming, a year-long celebrations for locals and visitors alike with monthly festivals, live performances, culinary showcases, and interactive community events.

Visit Seattle promotes new online training program

SEATTLE Visit Seattle has launched a new training program for travel advisors that will allow them to better sell and showcase the Emerald City to clients.

The free, interactive online program offers a robust curriculum that covers Seattle’s diverse attractions, culture and natural beauty.

Participants can explore the following four courses at their own pace.

Upon completion, travel advisors will earn the ‘Seattle Certified’ designation.

The program also provides free resources like visuals and comprehensive guides, as well as updates on destination news, trends and must-visit spots.

“We’re thrilled to launch this Seattle training program,” said Liz Johnson, senior director of tourism development at Visit Seattle.

“Equipping travel professionals with the tools and resources to become destination experts is crucial, and with this certification our partners will be able to easily curate unforgettable experiences for visitors from around the globe.”

For more information go to seattledestinationtraining.org/.

WE OFFER SOMETHING RARE: SUNSHINE WITH SOUL, LUXURY WITH LEGACY AND CULTURE THAT MOVES YOU

Expedia TAAP offers agency service charge option on lodging

SEATTLE Expedia TAAP is giving travel advisors a new way to earn more by allowing them to add a new agency service charge on the company’s platform.

The feature gives advisors the option to add a discretionary charge to an Expedia TAAP lodging booking, ensuring that they can be compensated further without requiring a separate transaction outside of the Expedia TAAP platform.

As such, travel advisors can apply up to 30% of the total booking value as an agency service charge.

This charge can be added to both standalone lodging and package rates.

“As more travellers are turning to travel advisors for their expertise, we’re here to support them every step of the way as a trusted partner and ally,” said Robin Lawther, Expedia TAAP’s VP. “The ability to add an agency service charge has been a highly requested feature, making it

a natural next step in expanding our platform and continuing to empower travel advisors to expand their businesses and boost their earnings.”

Travel advisors can integrate agency service charges into their lodging bookings at checkout. Agency managers can also easily keep track of agency service charges across their teams with their monthly Expedia TAAP statements.

NEW JERSEY WELCOMES YOU

Unwind on beautiful beaches like Cape May and enjoy world-class events. Be dazzled by Atlantic City’s casinos. Shop tax-free. Soar at theme parks like those at American Dream. Explore Revolutionary War history as America nears its 250th anniversary.

Discover more and get your free travel guide at VisitNJ.org/ca.

Join the only Canadian Global Management Company and leverage the support of the Uniglobe network!

Uniglobe Travel boasts a well-established brand, along with the essential tools and resources to boost your travel agency's growth while preserving your ownership and management autonomy.

Ultimately, the travel industry has evolved and so has Uniglobe Travel.

For more information contact us at info@uniglobe.ca or www.uniglobe.ca

“An incredible success”: Uniglobe Travel (Canada)

Travelweek connected with Dean Dacko, Uniglobe Regional President, to find out the essentials of Uniglobe’s success, what its members are advising clients about travel in 2025, and strategies for the future. Read on for this Q&A …

Q. It’s been two years since you acquired Uniglobe West to create Uniglobe Travel Canada. How has it worked out?

Dacko: “The creation of Uniglobe Travel {Canada) has been an incredible success! The joining of Uniglobe East with Uniglobe West brought together the strengths of both individual organizations to present Uniglobe Travel (Canada) as the largest and most successful franchise travel agency network in Canada. Our national presence and identity allows us to contract with all of our suppliers on a national basis to deliver a higher level of sales efficiency, and much greater value for all of our participating agencies.

“All of our resources and support programs are deployed nationally which provides consistency that amplifies our brand from coast to coast. We are proudly the only 100% Canadian owned global travel agency network of our size.”

Q. What has attracted so many new agencies to join Uniglobe?

Dacko: “Uniglobe Travel (Canada) has developed a unique ‘value proposition’ that has attracted agencies of all sizes and character to join our network from locations all across the country. Our support programs are designed and delivered to allow our member agencies the ability to increase their revenues

from their existing business, but importantly provides the resources (technology and marketing) to expand while mitigating operational costs that makes them more competitive and profitable. Since the pandemic we have more than tripled the size of our network.”

Q. What are you hearing from travel advisors as 2025 travel bookings get an unpredictable start, and what advice is Uniglobe giving its members?

Dacko: “Geopolitical events internationally, and recently in the U.S. have affected consumer consideration of certain destinations, but as yet has not dramatically altered demand for travel in general. These are the two main issues that our agencies are currently facing.

“We provide all of our agencies with the travel distribution technology options and tools, training, and support to adapt to the changing transaction environment, while leveraging our significant inventory of commercially attractive product options to attract and satisfy our customers.”

Q. Uniglobe has been in business for an incredible 44 years, with no doubt many more to come. What is the secret to the company’s longevity?

Dacko: “For over 44 years the Uniglobe Travel brand has represented exceptional quality, value, flexibility, and trust. We continue to live by these propositions each and every day!

“The products and services that we promote and sell are of the highest quality available in the market. The value proposition we provide to our agencies is unrivalled, supported by the flexibility to maintain the

individual agency identity, and their own operational independence.

“Finally, and most importantly our success has been anchored by the trust we have developed with our members by operating transparently and ethically to deliver the value our members expect and earn.”

Q. What is your strategy for continued success in the future?

Dacko: “Our objective is to continue to grow and expand our footprint in Canada by attracting more and more agencies to join and prosper with us. We continue to broaden the structure of our organization by adding new products, resources, and support team beyond our traditional corporate travel base. We recently launched our national ‘Cruise Desk’ to support the growth of cruise product sales by all of our agencies in Canada.

“Cruises are the fastest growing, and highest revenue generating travel products in the market, and through our cruise desk we provide all of the resources to promote and secure revenues at the highest ROI in the market.

“The success of our organization is driven by the achievements of our members. By fostering the growth and prosperity of our members, we directly enhance the overall success of Uniglobe Travel (Canada).”

More information about Uniglobe Travel (Canada) can be found at Uniglobe.ca

Dean Dacko, Uniglobe Regional President

Scenic, Emerald launch 2026 River Cruise collections

VANCOUVER Scenic Luxury Cruises & Tours and Emerald Cruises have introduced their full 2026 Europe River Cruises collection, featuring early booking incentives for Canadian travellers and a special bonus commission for travel advisors.

Through June 30, 2025, Canadian travellers can access limited-time savings on a range of itineraries, while travel advisors benefit from a 2% bonus commission on bookings made during this period.

The commission incentive applies to both brands’ European river cruise itineraries, excluding Douro River cruises. The offer is valid until June 30, 2025.

With Emerald Cruises’ 2026 Europe River Cruises collection, now open for bookings, travellers are eligible for up to $2,000 in bonus savings per couple. These discounts can be combined with the brand’s Best Available and Flexi Fare promotions.

Scenic’s 2026 Europe River Cruises –Cruise, Stay & Save promotion offers savings of $700 per couple on select bookings. Travellers can further enhance their journey with curated land extensions and city stays, which also qualify for added savings.

Explora Journeys launches suite upgrade offer

GENEVA Explora Journeys’ Upgrade Your Ocean promotion provides guests with a one-category suite upgrade and savings of up to 25% on select voyages.

The “Upgrade Your Ocean” offer is available for bookings made through June 3, with a reduced deposit of 15%.

The suite upgrade will be reflected in the fare for selected suite categories. This offer is combinable with many other offers. However, certain exclusions apply, including select Formula 1 Grand Prix de Monaco itineraries and packages.

Following the launch of EXPLORA I in July 2023, EXPLORA II was delivered in September 2024 while EXPLORA III and EXPLORA IV will come into service in 2026 and 2027. EXPLORA V and EXPLORA VI will enter service in 2027 and 2028.

Ottawa’s Travel & Vacation Show coming April 12-13

OTTAWA Travellers and the travel industry are welcome to attend The Travel & Vacation Show, taking place in Ottawa April 12 - 13.

‘A consumer show with the added benefits of a trade show’, the Ottawa event is geared exclusively to destinations and travel. While the focus is on consumers seeking travel and holiday information, show reps say the travel industry is welcome as well, with free entrance.

“All that is needed is for travel industry representatives to provide their business card at the show office to enter,” as a show organizer tells Travelweek.

The 28th annual edition of The Travel & Vacation Show will take place at Rogers Centre Ottawa (formerly the Shaw Centre and Ottawa Convention Centre).

The show typically attracts 150+ exhibitors from Canada and around the world, with some 17,000 attendees.

More information is at travelandvacationshow.ca.

Scenic Sapphire in Lyon

Lots of prizes up for grabs at

‘Future

of Travel: Proudly Canadian’ on May 7

TORONTO With fierce Canadian pride and immense gratitude for Canada’s travel advisors, Travelweek is gearing up to mark Travel Agent Appreciation Day with a special Future of Travel virtual event.

‘Future of Travel: Proudly Canadian’ will take place May 7 from 1-3 p.m. EDT.

Registration is at: https://www. travelweekfutureoftravel.com/#/

“We can’t wait to celebrate Canada’s retail travel industry on this special day. Travel advisors work so hard and do such an incredible job. It’s

our honour to shine a spotlight on everything they do, and reward them with great prizes, on Travel Agent Appreciation Day,” said Travelweek Publisher Devin Kinasz.

She added: “At the same time, we know these are extremely challenging times for Canada’s travel trade, as agents help their clients navigate the ‘new normal’ amid the CanadaU.S. trade war, tariffs, economic concerns impacting discretionary spending, and more. We’ve pulled together a lineup of keynote speakers who will speak to these challenges and also offer product updates for destinations sure to pique clients’ interest this spring and summer.”

The list of speakers includes …

• Wendy Paradis, President, ACTA & Avery Campbell, Director, Advocacy & Industry

Relations, ACTA

• Bruce Poon Tip, CEO and founder, G Adventures

• Colin C. James, CEO, Antigua & Barbuda Tourism Authority

• Christian Leibl-Cote, EVP Global Sales, Collette

• Stephen Cotter, Managing Director, CIE Tours

• Armando Mendonça, Trade Liaison, Vienna Tourist Board and President, AMpm Canada

Also watch for updates from Globus, G Adventures, Visit Atlantic City, Quark Expeditions, Myrtle Beach, Railbookers, Riverside Luxury Cruises, Jamaica Tourist Board, Nassau Paradise Island and Spectacular NWT.

To register go to https://www. travelweekfutureoftravel.com/#/