The Home Front by weylandtshome

THE HOME FRONT July 2022 Edition

W E LC O M E TO T H E F I R ST I SS U E OF THE HOME FRONT This is our new internal communications tool to keep you informed about exciting things happening at Weylandts – in our stores, distribution centres, factories, head office and beyond. The Home Front will be a place where you get to know your colleagues and share in their achievements. This newsletter will be released monthly on Sharepoint, with a printable version for our DCs. This first issue introduces you to the vibrant team at our Cape Town DC, welcomes all the new faces in our company, highlights job promotions, and title and location changes, and offers a sneak peek into the Alchemy Accolades. It also shares exciting new projects by Weylandtstudio, some of our recent marketing communications and a recent collaboration with one of SA’s top creative talents. Enjoy the read.

THE HEART OF WEYLANDTS

THE FA

A M I LY

MEET THE CAPE TOWN DC Our Cape Town distribution centre is where 78 Weylandts staff work. It’s a buzzing environment filled with passionate people who make it a dynamic place to be. We wanted to celebrate these employees through beautiful family-style portraits so that everyone working in our stores and head office can ‘meet’ the people who get our products to market. Our in-house creatives shot photos and a very upbeat video that capture the unique personalities in our DC teams. Videographer: Nicola Austin Photographer: Robyn Thompson Stylist: Jemma Dendy Young Director: Courtney Smith

WATC H T H E V I D E O

R E C E I V I N G D E PA R TM E N T Distribution Centre

R YA N F R E D E R I C KS G eneral A s sis t ant I enjoy photography when I am not at work. Next year I’ll also be studying part-time. My mind is set! B I R T H DAY: 20 M AY

KYLE ALLAN NIELS G eneral Warehous e A s sis t ant I’m not a serious person – I’m always happy. I love singing, smiling and making jokes. B I R T H D AY: 18 M AY

ELFONZO JANSEN S enior Recei v ing S up er v is or Being honest in life will always make you a better person. B I R T H D A Y : 17 J U L Y

G AV I N K R U G E R Recei v ing Team L eader I’m proud of my mother for raising me to be the strong man I am today. I also want to be a role model for youngsters out there. B I R T H DAY: 26 D E C E M B E R

CURTLEY JANUARY Recei v ing Team L eader When I’m not at work, I love playing soccer, watching movies, hanging out with my friends and spending time with my family. B I R T H DAY: 3 0 M A R C H

E D WA R D T I M M I E Recei v ing G eneral A s sis t ant I’m a hardworking perfectionist. I love that I get to work with people and hope to be a manager one day. B I R T H DAY: 24 J U N E

TIM EVON Recei v ing Adminis t ra tor I speak a bit loudly when I get irritated. But you can make me happy with milk tart, lemon meringue or apple pie! B I R T H DAY: 26 A P R I L

Tim Evons & Adeline Abrahams

R E PA I RS D E PA R TM E N T Distribution Centre

M O G A M AT ( FA I Z E L ) C H R I ST I A N S Rep air man I used to make curtain blinds, and then went into woodwork and fell in love with wood. I love repairing things and making them look good. B I R T H D A Y : 17 A P R I L

MARTIN RONALD FRANSMAN Rep air Wor k I enjoy helping people, so doing repair work suits me. One day I’d like to own my own house. B I R T H D A Y: 12 O C T O B E R

D I S PATC H D E PA R TM E N T Distribution Centre

CLEVELAND ABRAHAMS Dis p a tc h S up er v is or My goal is to complete a supply-chain management course so that I can accomplish my dream of becoming a fleet manager. B I R T H DAY: 2 O C TO B E R

NADIAH GANIEF Rout ing Coordina tor I’d love to be the first lady president of South Africa – a daily inspiration to others. B I R T H DAY: 26 S E P T E M B E R

PA U L C YST E R S enior Dis p a tc h S up er v is or I love making customers happy. I started as a driver in 1999 and worked my way through picking and checking stock to being a supervisor. B I R T H DAY: 24 S E P T E M B E R

RICHARD LEEUW D r i ver I’ve been a driver all my life – it’s what I like most. Even when I’m not at work I love to go for drives with my family. Driving really helps to clear your mind. B I R T H DAY: 24 A U G U S T

CURT SPEELMAN D r i ver My dream is to get my Code 14 driver’s license so that I can earn more money. B I R T H DAY: 1 N O V E M B E R

S H A N TA L I S A AC S Dis pa tc h S uper v is or I love baking and cooking and would love to open my own bakery one day. B I R T H DAY: 25 N O V E M B E R

WA N T U S A M U E L K H ATS H WA Dis p a tc h A s sis t ant I am both jokey and straightforward. When I’m not at work, you’ll either find me at church or coaching soccer to children in my Khayelitsha community. B I R T H D A Y: 21 J U N E

Cleaveland Abrahams & Nadiah Ganief

FU R N I T U R E D E PA R TM E N T Distribution Centre

A N T H O N Y F R E D E R I C KS Warehous e S up er v is or I think I had an out-of-body experience when I first set foot in the Weylandts Green Point store in 2013. B I R T H D AY: 13 S E P T E M B E R

ANTONIA GREEFF Warehous e A s sis t ant I love the challenges each new day brings – you learn something new every day. B I R T H DAY: 5 O C TO B E R

CALEB THOMAS S enior Team L ea d P ic k ing I’m the no-nonsense, take-no-prisoners type. I work hard, play hard, and then work even harder. B I R T H DAY: 10 F E B R U A R Y

BY R O N PA R S O N S Team L eader I love leading by example. I like to joke and have fun, but only once my work is done. B I R T H DAY: 7 D E C E M B E R

ERIC DYONASE Warehous e A s sis t ant/P ic ker I’m most proud of my kids. To see them excelling academically makes me so proud to be a father. B I R T H DAY: 24 J U N E

E D W I N H E N D R I C KS Warehous e A s sis t ant I work hard and I only play once the bell rings at 16:30. I spend most of my free time gaming and watching movies. B I R T H DAY: 2 A P R I L

LIONEL MITCHELL For k lif t D r i ver I love a good braai with my family. B I R T H DAY: 2 N O V E M B E R

PAT I U S VA N W Y K Warehous e A s sis t ant/P ic ker I’m hardworking, humble and straightforward. If I don’t like the way you work, I will tell you. B I R T H D A Y : 11 M A Y

SELWYN WILLIAMS For k lif t D r i ver I feel blessed that I get to do what I love every day. I also love getting paid. B I R T H DAY: 20 F E B R UA R Y

STA N TO N B A I L E Y Warehous e A s sis t ant/P ic ker Joining Weylandts in 2021 was a chance to start my life over again after only ever having worked odd jobs. I love having this responsibility. B I R T H DAY: 8 N O V E M B E R

XOLILE VECE (BIGSHOW) S enior Team L ea d er I come across as unapproachable but I’m a really nice guy. B I R T H DAY: 24 M AY

Z A K E Y I B U WA (CLIVE) Warehous e A s sis t ant I want to become a farmer and own a block of rental apartments one day. B I R T H DAY: 0 4 J U N E

Zakeyi Buwa & Xolile Vece

H O M E WA R E D E PA R TM E N T Distribution Centre

BRANDON SMALL H omeware Team L ea d er When I started in 2013, DC felt like Zone Fitness. We offloaded everything by hand back then! B I R T H D AY: 18 J U N E

DARREN SIMONS H omeware G eneral A s sis t ant I like communicating – meaning that I like to talk a lot! B I R T H D A Y: 12 O C T O B E R

DENZIL ADAMS G eneral A s sis t ant H omeware If you want to work well with me, you must work – like really work – ’cause I don’t like time-wasters! B I R T H DAY: 3 J U LY

G O D F R E Y PA P I E R G eneral A s sis t ant I’m a risk-taker, observant, energetic, creative and organised. B I R T H DAY: 27 N O V E M B E R

GRANT JOHNSON G eneral A s sis t ant I am a part-time DJ and event promoter. My dream is to own a DJ mobile and recording studio to help uplift young talent in our communities. B I R T H D AY: 13 O C T O B E R

MARLON KRUGER H omeware Warehous e S up er v is or I live in Blue Downs, Cape Flats, where I work with underprivileged youngsters, creating positive change to keep them off the streets. B I R T H DAY: 28 M A R C H

NEW TO THE FAMILY Meet some of our new faces – people who have joined the Weylandts Head Office team this year. Welcome to the family!

CLAUDIA CAMARA

KARIN HUYSAMEN

Ta l e n t A c q u is i t i o n C o ns u l t a n t

Purchasing Coordinator

LIZELLE GEORGE

N E L LY K WA N G I

Office Manager

Housekeeping Assistant

KEITH MBHELE

RONEL MULLER

Of fice 365 & Net work Administrator

Merchandise Planner

SHARON CHANTLER

TONI SANK

J u n i o r I n t e r i o r D e s i g n e r, Wey l a n d t s t u d i o

MOVING ON UP Congratulations to the following people who have recently changed positions and transferred within the company. We’re proud to build careers at Weylandts.

ANNA WEYLANDT

COURTNEY SMITH

D i r e c t o r, Wey l a n d t s t u d i o

Marketing Strategic & Creative Lead

ELOISE THOMPSON

HANNALIE MALAN

L e a d I n t e r i o r D e s i g n e r, Wey l a n d t s t u d i o

Business Systems Manager

ZAHRAH PERRY

STAC E Y OX L E Y

Marketing Project Manager

S e n i o r D e s i g n e r, Wey l a n d t s t u d i o

THULISA MADLOLO

T H A N D O M OYO

Sales Consultant, Tra ns f e r re d f ro m S a n d t o n t o Bedfordview

O p e ra t i o n s S u p e r v i s o r, Nelspruit

MOVING ON UP Congratulations to the following people who have recently changed positions and transferred within the company. We’re proud to build careers at Weylandts.

B AVA N B A N C O

CHANE VILJOEN

B a s e m e n t S u p e r v i s o r, Knysna

V i s u a l M e rc h a n d i s e r, Nelspruit

MARNIE PIETERSE

NADINE DU TOIT

Re t a i l M a n a g e r, Nelspruit

Re t a i l M a n a g e r, Four ways

PENELOPE MBOKAZI

S O N J A F I VA Z

V i s u a l M e rc h a n d i s e r, Umhlanga

V is u a l M e rc h a n d is e r Te a m L e a d , Brooklyn

ST E FA N B OT E S Re t a i l M a n a g e r, Brooklyn

MOVING ON UP Congratulations to the following people who have recently changed positions and transferred within the company. We’re proud to build careers at Weylandts.

VINCENT HORNE

B E N N E T KO E N

Senior Sales Consultant, Tra ns f e r re d f ro m G re e n Po i n t to Durbanville

Senior Sales Consultant, Tra ns f e r re d f ro m Fo u r wa ys to Green Point

B R I N G I N G S PAC E S TO L I F E

WEYLAND

DTST U D I O

CONSIDERED INTERIOR DESIGN Besides its private-home projects, Weylandtstudio has been collaborating on some exciting hospitality and development projects, reaching a wider audience of people who appreciate good design.

HERMANUS HOME As you will have noticed in The Home Front’s previous pages, there has been a lot happening at Weylandtstudio, our interior design division. You’ll see some new faces, as well as team members taking on new roles and responsibilities. The studio is growing and has some exciting projects currently on the go. One of its commissions – a home in Hermanus – was recently completed, and demonstrates the immense talent and vision of our interior designers. This large family holiday home was designed in the style of a permanent residence, with a focus on entertaining. By sticking to a neutral palette and natural finishes, the triple-storey house maintains a strong connection between its spaces, with statement elements that stand out in every room – vibrant wallpaper, hand-cast tiles, custom countertops and unique pieces of furniture. Weylandtstudio worked closely with the architects in the design of the interiors, specifying all the finishes and undertaking the design of the bathrooms, kitchens and built-in joinery. The studio also saw to the window treatment, furniture selection and styling.

WATC H T H E V I D E O

T H E R O S E BY S I G N AT U R A The Rose on 117 is the latest property development by Signatura – a striking eight-storey building situated between Cape Town’s vibrant suburbs of De Waterkant and Bo-Kaap. Its 61 apartments – with interiors designed and furnished by Weylandtstudio – are part of a multi-use property that includes a gym, restaurants, shops and a rooftop pool with showstopper views of the Mother City. This is the second collaboration between Signatura and Weylandtstudio, following on from The Flamingo in Sea Point. The relationship delivers exciting new buildings in Cape Town that offer very unique buying opportunities in the property market – whether for full-time living or as investments for short-term letting.

WATC H T H E V I D E O

SERVICE EXCELLENCE

RET

AIL

R E TA I L AWA R D S

THE ALCHEMY ACCOLADES 2022 - 2023

Alchemy - a seemingly magical process of transformation, creation or combination.

We’re excited to introduce you to the Alchemy Accolades – our new awards initiative that celebrates excellence, rewards hard work and recognises a commitment to our brand values. Weylandts sales consultants are already vying to win one of our exciting Alchemy Accolades, hoping to walk away with the grand title of The Alchemist. This sales incentive gives you the chance to win incredible holidays, and winners will be announced at the end of March 2023. The Alchemist award is open to anyone who has been employed by Weylandts for more than six months. Consultants who have been employed for less than six months are entered into the Apprentice Accolade, with its own prizes. We’ve named it ‘alchemy’ because we recognise the magic in everything that we do as a business, and want to award those sales consultants who work with this ‘alchemy’ to deliver their best to Weylandts. Every time you offer your customers top-quality service, introduce a new client to our products or make a great sale, you’re one step closer to being The Alchemist.

THE ALCHEMY ACCOLADES

T H E A LC H E M I ST AWA R D First Prize Ten-day getaway to a luxury location in Asia for you and a partner (all inclusive). Second Prize Seven-day international getaway for you and a partner (all inclusive). Third Prize Five-day South African getaway for you and a partner (all inclusive).

O U R U N I Q U E ST Y L E

VISU MERCHAN

UAL NDISING

TEXTURAL HONESTY

W I N T E R 20 22 STO R E R E VA M P Our stores have had a winter makeover inspired by the concept of ‘textural honesty’, and visitors are really enjoying the revamped seasonal experience. It’s loaded with natural textures that make our customers feel as if they’ve landed in a space that truly connects them to nature. The thatch entrance to our Green Point store (pictured here) gives you a little taste of what this winter look is about. We’ve created an environment for people to be comfortable and cosy. It feels authentic – like a genuine invitation to enjoy a serene, sensory visit to our store. We’re always proud of the work done by our visual merchandising teams. They set trends that are followed by others in the industry, and they inspire South Africans to reimagine their homes in wonderfully creative ways.

H OW W E S H A R E O U R STO R I E S

MARKE

ETING

INDIA ANNA & CHRIS WEYLANDT

NEW FURNITURE INSPIRED BY R E C E N T T R AV E L S We’ve sent out a newsletter to our clients and newsletter subscribers, giving them a glimpse into Chris and Anna’s recent trip to Rajasthan, India. It includes a one-minute video capturing them on this exciting journey.

CHRIS & ANNA WE YL ANDT R A JASTHAN, INDIA 2022

Going forward, we want to show our clients more of our travels around the world so that they can better appreciate all the work that goes into developing our furniture and homeware.

Chris has been travelling to India for 20 years, and he and Anna are now collaborating with various Indian artisans to create a new collection of furniture that will soon be launching in our stores. It includes tables made with heritage doors that they found there – some are 200 years old! – as well as a sandstone range inspired by Jodhpur. We’re using India’s unique skills to craft these exceptional pieces, and are proud to show off the country’s traditions in metalwork and stonemasonry that has been passed down through generations.

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BOTHO PROJEC T SPACE PRESENT S

A PL ACE C A LLED HOME BY TREVOR STUURMAN

I N PA RTN E RS H I P W ITH

C O L L A B O R AT I N G W I T H T R E V O R ST U U R M A N From mid-May to mid-June, we were part of a collaborative exhibition in Johannesburg, with South African photographer, stylist and creative director Trevor Stuurman, where our furniture featured in his solo show titled ‘A Place Called Home’. Trevor shot the ‘Hairitage’ range of photographs that are for sale in our stores, and the exhibition formed part of our continued journey with him, to tell his story through furniture and homeware. This show (which had Trevor creating a home environment very similar to his own, in an exhibition house in Parktown) allowed us to demonstrate how one’s personal choices and unique style help shape the environments in which we live.

Trevor Stuurman, Nicola Landau & Courtney Smith

Trevor is a Weylandts customer himself, and some of the items in the exhibition were pieces that he actually has in his own home. His story is an authentic tale of someone who has made a success of his life and now chooses to live with the most beautiful furniture in the country. Storytelling is going to be a big part of our Weylandts brand message going forward, and it is important that we celebrate design stories such as this.

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RECENT NEWSLETTERS AND S O C I A L M E D I A C A M PA I G N S

H O M E WA R E

W I N T E R C A M PA I G N L E S S 15 % P R O M O T I O N

VA S E S ST Y L E D BY KRAAK EVENTS

From 3-16 June we had a promotion of less 15% on selected homeware.

The creative team at Kraak collaborated w

The campaign was shot outdoors to show off the winter textures in our products.

to style our range of vases with foraged e The result is a beautiful video and inspirin

FURNITURE

H O M E WA R E

INTRODUCING THE BOLD RANGE

C O C K TA I L S F O R O U R RANGE OF GLASSES

with us

Our Bold range, which honours oak, concrete and

We collaborated with Hacienda Mexican to shoot five

elements.

steel was shot to focus on the materiality of these

cocktails in different glasses from our collection, to show

combinations – something that makes Weylandts

our diverse offering. Recipes will be posted online.

g still images.

so unique.

STAY T U N E D

W H AT TO NEXT M

O EXPECT MONTH

NEW BRAND VIDEO

S H OT I N

WE SHARE THE W

Next month we launch our new brand video, featurin where he grew up. It’s the start of our new way of st Weylandts the unique furniture

LAUNCHING SOON

NAMIBIA

EYLANDTS STORY

ng Chris in beautiful natural environments in Namibia, torytelling – sharing meaningful narratives that make and homeware brand that it is.