Prepared for the Clients of Brett & Jenn

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A Prudential California Realty home is given an elevated level of exposure through its carefully crafted marketing portfolio set up to showcase your home to relevant markets locally, nationally and globally. Customized to the unique style of each property, Prudential California Realty will expose your home through the most influential mediums reaching the greatest number of qualified buyers wherever they may be in the world.


BRETT BRUCE & JEN SMUDE Brett’s passion for real estate combined with her strong work ethic has been rewarded. She is a top producing, award winning agent respected by her peers in the real estate community. Brett has lived in Orange County nearly all her life and has an extensive knowledge of the area. Her earlier background as a CFO for their family owned company has provided her with valuable business training. With the philosophy that “the day is not over until the job is done”, her clients know that they can always depend on her to get the job done. Besides excelling in negotiations, marketing and organization, Brett’s keen sense for listening to her clients wants and needs make her top in the industry. Nine years ago Brett Marie Bruce’s daughter, Jen Smude, joined her in real estate. After graduating from Arizona State University in 2004 with a double major, she studied for and received her real estate license in the same year. She started with Brett learning the ropes as a transaction coordinator. With all the paperwork generated by a real estate sale, it takes someone well organized and tenacious to keep everything in order. After mastering that responsibility, Jen joined Brett and the two have become a top selling real estate team.Jen was born and raised in Fullerton where she attened Sunny Hills High School. Their family moved to La Habra Heights in 1995 but have moved back to Fullerton where they now reside.Jen finds it rewarding to help sellers transition from one chapter of their life to the next. Whatever your real estate needs, Jen is always available and happy to help and guide you along with her expertise.


Prudential California Realty Custom Marketing Strategy




PRINT MEDIA Local Market Print Advertising Local newspapers and weekly or monthly publications are still read by the majority. Therefore, it is extremely important to be listed in these publications.Your home will be featured in the exclusive Prudential California Realty section of the local community newspaper.


PRINT MEDIA Lifestyle Print Advertising. We realize your property excludes a certain personality and requires a specific type of buyer. Our ad placement is personalized based on the home’s style and location to attract a buyer that will appreciate its beauty.



ONLINE MARKETING

of home buyers use the Internet when searching for a home. Our company listings appear on a range of high-traffic Web sites. Since a majority of homeseekers now search on the Web, it’s important to know your home will be seen in all the right places.


With deep roots in Orange County & Inland Empire market, there is no doubt Prudential California Realty is all about innovation and technology both in their business practices and their marketing. Having an online presence extends the reach of your home locally, regionally and internationally allowing your home to be introduced to the perfect buyers wherever they may come from.


Advertising Online

Listing Syndication to Over 1000 Websites


Premium Photography & Videography We offer the very best in professional photography in our marketplace. While clichĂŠ, the fact that first impressions are the most important absolutely holds true today in real estate. We employ the latest techniques & technologies to make sure your home shines like the star it is, both online and in print.


ENHANCED LISTING SYNDICATION

www.Zillow.com

www.PrudentialProperties.com

www.Trulia.com



MARKET DOMINANCE


1 in North Orange County

1 in North Orange County

#

#

(ANAHEIM HILLS, YORBA LINDA, PLACENTIA, BREA & FULLERTON COMBINED)

1000

TOTAL SALES IN UNITS

TOTAL SALES IN VOLUME

$800,000,000

826 800

(ANAHEIM HILLS, YORBA LINDA, PLACENTIA, BREA & FULLERTON COMBINED)

$700,000,000

$620,110,000

687

$600,000,000

$478,183,000

600

$500,000,000

$400,000,000

400

200

$300,000,000

168

152

133

$200,000,000

$98,209,000 $100,000,000

0

FIRST TEAM TARBELL RE

C21 CB DISCOVERY EXCELLENCE

All reports are published January 2015 based on data available at the end of December 2014. All reports presented are based on data supplied by the

CARETS. Neither the Associations nor their MLSs guarantee or are in anyway responsible for its accuracy. Data maintained by the Associations or their MLSs may not reflect all real estate activities in the market. Information deemed reliable but not guaranteed. If information has been filtered, the report/graph does not represent data in its entirety.

0

FIRST TEAM

TARBELL RE

$90,714,000

$88,561,000

C21 CB DISCOVERY EXCELLENCE

All reports are published January 2015 based on data available at the end of December 2014. All reports presented are based on data supplied by the

CARETS. Neither the Associations nor their MLSs guarantee or are in anyway responsible for its accuracy. Data maintained by the Associations or their MLSs may not reflect all real estate activities in the market. Information deemed reliable but not guaranteed. If information has been filtered, the report/graph does not represent data in its entirety.



Your Property Will Have an Interactive Visual Property Website The Obeo HomeSite Platform is a complete website built to display your property details 24 hours a day! Attract potential buyers to your property by giving them beautiful HD photography, fullscreen virtual tours, detailed property information and plenty of interactive tools to keep them looking at your property for a long time. Once they are ready to take the next step, potential buyers can schedule a live showing or contact me for more information.



GLOBAL CONNECTION Luxury Listing Syndication.

Not only will your listing be shown on WorldProperties.com, but through our extensive network, it will also be shown on many of the industry’s top real estate websites. Specifically reaching millions of potential buyers across the globe. We expand your exposure to include a wide geographic pool, increasing the chances of selling your home for the best price in the shortest time. We have taken steps to make it easier for homebuyers everywhere to find and view your home by offering translations into 19 languages and conversions to 55 currencies on our website.



Marketing Plan Overview A custom plan will be produced based on your home’s location, price and style, creating a unique stragegy that is best suited to reach your buyer. Public Relations

Public Relations articles to increase and maintain visibility and awareness. All Press releases will be blogged and twittered. Listing information translated into four different languages (Spanish, Chinese, Korean & Hindi)

Submit To Local, Regional & National Publications:

Published in the following Publications: Orange County Register Yorba Linda Star Anaheim Bulletin Anaheim Hills News Fullerton News Tribune Orange City News Star-Progress Featured in Prudential’s Luxury’s Finest for Fine Homes International

Direct Mail

Custom Property Brochure and Just Listed Postcards mailed to target Market Areas and Sphere of Influence Updated Brochure & Just Listed postcards to target market

Electronic Mail

Youtube Property video Email blast full color just listed announcements 6,500 Top Producing Agents Nationwide Lifestyle video showcasing the property and area Youtube channel & video produced in 48 hours

Social Media

Video developed and placed in the MLS and on Internet Websites Video Syndication to the top 12 video websites Twitter property announcments and events Showcased on Social Media sites. Weekly promotion on Facebook, Twitter, LinkedIn, and Active Rain

Online

International Exposure – Worldproperties.com Enhanced property Brochure on Yahoo! Real Estate & Prudential Properties Enhanced property on Realtor.com: 500x More Exposure Enhanced property on Trulia.com Listing Syndication to over 900 global websites Network w/International Buyers

Online Sellers Advantage

You will receive daily or weekly activity emails itemizing online buyers interest Global Open House

Personal Outreach

Private Broker Preview Managers of top offices in Orange, San Diego and Los Angeles County Networking with Nextwork – Internal Sphere of Influence Proxio - International buyers/Agents


www.PrudentialCaliforniaRealty.com


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