WSIU 2016 Community Impact Report by WSIU Public Broadcasting

LOCAL CONTENT & SERVICE REPORT TO THE COMMUNITY

2016

TEACHING THE NEXT GENERATION OF BROADCASTERS WSIU is one of only a handful of stations in the country to offer college students direct, hands-on experience in all aspects of the broadcast industry. Each year, over 100 SIU Carbondale students work alongside WSIUâ&#x20AC;&#x2122;s professional staff, serving as producers, directors, reporters, news anchors, camera operators, audio and lighting technicians, master control operators, marketing and social media assistants, outreach assistants, photographers, graphic artists, and more. Graduates serve with distinction at radio, television, and cable outlets in the U.S. and abroad and at high-profile media organizations such as ABC, NBC, CBS, CNN, Fox News, MSNBC, and ESPN.

ABOUT WSIU LETTER TO THE

COMMUNITY Dear Friends: FY 2016 was a year of both challenge and reward at WSIU Public Broadcasting. Amidst the state’s unprecedented fiscal uncertainty, WSIU launched new initiatives, bolstered ongoing efforts, and maintained its standing as an essential service for hundreds of thousands of residents throughout the five-state region. In the category of new initiatives, we created a platform to highlight the exceptional musical talent of the region, taking our cameras on location for the launch of Little Egypt Live. Five episodes, including a holiday special, were recorded and broadcast in partnership with the Carbondale Music Coalition and the Carbondale Park District. Local artists were featured in the ongoing series Expressions, which has established itself as the program that explores our region’s artists in the widest variety of settings and media. WSIU led public stations throughout the state in creating the Illinois Education Collaborative’s digital media resources for educators, including a new website and social media channel. In Southern Illinois, our commitment to children and education saw a record number of families attend our Sesame Street Everyday Heroes event in partnership with Cedarhurst Center for the Arts. Families explored opportunities for dancing, reading, music, and art along with learning about kindness. Appearances by PBS walkaround characters Elmo and Abby Cadabby helped guarantee a fun time for all.

WSIU CHANNELS

CONTACT

WSIU HD (8.1/16.1) • WSIU WORLD (8.2/16.2) WSIU CREATE (8.3/16.3) • WSIU 91.9FM WSIU 91.9 HD1 & HD2 • WUSI 90.3FM WVSI 88.9FM • SIRIS • WSIU.ORG

Communications Building – Room 1003 Southern Illinois University 1100 Lincoln Drive Carbondale, IL 62901 Phone: 618 | 453-4343 • Fax: 618 | 453-6186 contact@wsiu.org • membership@wsiu.org

WSIU Public Broadcasting is licensed to the Board of Trustees of Southern Illinois University. WSIU broadcasts to over 3-million people across five states and beyond through its PBS and NPR stations, the Southern Illinois Radio Information Service (SIRIS) & WSIU.org.

VISION

MISSION

WSIU is an essential public resource that combines the power of media with the power of people to strengthen our communities.

WSIU Public Broadcasting exists to improve the quality of life of the people we serve. Through programs, services, and outreach, WSIU partners with other community organizations to promote positive change, and to support the academic and public service missions of Southern Illinois University Carbondale.

VALUES WSIU strives to achieve our mission and vision by incorporating the values of integrity, fairness, balance, diversity, sustainability, collaboration, and excellence in making decisions and taking action.

2016FINANCIALS Southern Illinois University State of Illinois on Behalf of WSIU

Corporation for Public Broadcasting SIU Indirect Support (overhead)

10%

Membership

22%

Underwriting

Projects, Grants & Misc Revenue TOTAL REVENUE: $6,254,827

Our WSIU listening booth helped the residents of Benton celebrate the 100th anniversary of their public library, with personal stories shared on the air and online during the summer. And throughout the year audiences continued to enjoy the best of NPR, PBS, and so much more as WSIU combined the power of media with the power of people to strengthen the communities we serve. Thank you to everybody who listened, watched, learned, and enjoyed. Of course, our success is your success, as we remain powered by you.

17% 18% 22%

15%

Programming & Production

Broadcasting & Engineering Management & General Expense

Sincerely,

Promotion, Marketing & Outreach Fundraising-Membership

Fundraising-Underwriting

18% Greg Petrowich Executive Director WSIU Public Broadcasting

TOTAL EXPENDITURES: $6,325,566

51%

WSIU IN THE COMMUNITY

MISSION WSIU PUBLIC BROADCASTING IS A VITAL COMMUNITY RESOURCE DEDICATED TO IMPROVING THE QUALITY OF LIFE IN OUR REGION. We touch the lives of more than three million people across five states and beyond through our media resources, which include multiple digital television channels and radio stations, an interactive website, social media, local productions, educational services, and community engagement.

TV interview with acclaimed dancer, vocalist, and SIU alumna Marguerite Mariama Moore.

SERVICE WSIU PUBLIC BROADCASTING’S PROGRAMS AND SERVICES HELP TO SPARK IMAGINATION, TRANSFORM TEACHING AND LEARNING, ENCOURAGE CIVIC PARTICIPATION, INSPIRE PERSONAL GROWTH, AND PROMOTE POSITIVE CHANGE. Our national programming offers people of all ages and backgrounds equal access to the arts, culture, science, history, and more. Our local productions showcase regional artists, history, natural resources, issues, and community events, connecting residents across generations and geography and deepening their relationships with each other and the place they call home.

WSIU’s Read to the Rhythm educational outreach event.

With support from the WSIU Friends Board, university and community partners, individual donors, and area businesses, agencies, and organizations, WSIU works to identify and address the specific needs of our communities. Our educational services and children’s events offer teachers, students, and families opportunities to explore and learn together using trusted PBS educational resources and the latest digital media tools. Our community engagement activities – from town halls and election forums to film screenings and discussions – provide an environment in which people can engage more fully in the democratic process, learn about key issues, share experiences, and work together to better their communities. Through the Southern Illinois Radio Information Service (SIRIS), WSIU Radio helps over 1,400 area individuals with visual impairments stay connected to their communities through broadcasts of regional and national newspapers, books, and more. We are also one of the few public media stations in the country where college students can work alongside professional staff from the first day they set foot on campus until graduation, paving the way for future success.

WSIU Radio producer Brad Palmer reports local news during a pledge drive.

WSIU also proudly supports cultural events in communities across the region, including the Southern Illinois Symphony Orchestra, the Stage Company in Carbondale, Ill., the Big Muddy Film Festival, the Southern Illinois Irish Festival, the Southern Illinois Music Festival, the New Harmony (Ind.) Music Festival, and the Mt. Vernon (Ill.) Fall Festival.

WSIU IN THE COMMUNITY

2016 KEY SERVICES CELEBRATED A NEW SEASON OF DOWNTON ABBEY with over 240 PBS fans at preview parties in Murphysboro and Olney, Ill. and Cape Girardeau, Mo. ADDRESSED POVERTY IN OUR REGION with a radio series on the challenges faced by lowincome families in southern Illinois

Downton Abbey screening, Cape Girardeau, Mo.

SHOWCASED LOCAL AND REGIONAL MUSICAL TALENT with the launch of the concert series Little Egypt Live STRENGTHENED THE COMMUNITY TIES OF BENTON, ILLINOIS RESIDENTS by hosting a WSIU Radio Listening Booth in conjunction with the Benton Public Library’s 100th anniversary, resulting in an on-air and online series featuring fascinating first-person oral histories ENGAGED 2,000 PEOPLE IN ACTS OF KINDNESS AND HANDS-ON LEARNING at Sesame Street Everyday Heroes, a PBS KIDSthemed family event at Cedarhurst Center for the Arts in Mt. Vernon, Ill. FACILITATED DIALOGUE ABOUT KEY SOCIAL ISSUES through free local Indie Lens PopUp film screenings and discussions, plus a film event exploring the Latino experience in southern Illinois

OFFERED TEACHER RECOGNITION AND PROFESSIONAL DEVELOPMENT through the launch of the Illinois Education Collaborative at wsiu.org/iec and facebook.com/ilstations IMPROVED COMMUNICATION BETWEEN PUBLIC MEDIA AND PARENT-TEACHER ORGANIZATIONS through a school-based KinderClub in partnership with an Illinois Early Learning Challenge grant and Williamson County Innovation Zone EXPANDED LEARNING OPPORTUNITIES FOR CHILDREN by delivering PBS KIDS Mobile Learning Labs and resources at local schools and libraries INCREASED EDUCATIONAL OPPORTUNITIES FOR TEACHERS, STUDENTS, AND FAMILIES as lead agency of the Southern Illinois Coalition for Children and Families, focusing on community engagement, developmental screenings, a teacher Think Tank, and new digital spaces for family interaction STRENGTHENED THE POSITIVE IMPACT OF PBS KIDS by hosting an activity table at live performances of the Cat in the Hat, Sesame Street, and Daniel Tiger at the Carson Center in Paducah, Ky.

BOOSTED MATH AND PROBLEM-SOLVING SKILLS OF KINDERGARTEN AND FIRST GRADE STUDENTS at Northside Primary in Herrin, Ill. with a week-long “Be the Agent” camp based on the PBS KIDS series Odd Squad, featuring group activities, interactive content, and more SPARKED THE IMAGINATION OF LOCAL YOUTH AND EXPANDED THEIR CULTURAL UNDERSTANDING by delivering outreach activities in partnership with the Prix Jeunesse International children’s television festival

Odd Squad “Be the Agent” Camp

WSIU ON THE AIR

LOCAL PROGRAMMING WSIU PRODUCED 1,000 HOURS OF ORIGINAL PROGRAMMING AND CONTRIBUTED THOUSANDS OF HOURS TOWARDS COMMUNITY ENGAGEMENT AND STUDENT PROFESSIONAL DEVELOPMENT.

Artist and singer/songwriter Wil Maring on the set of local arts series Expressions with host Najjar Abdul-Musawwir.

WSIU PUBLIC TELEVISION In partnership with the Carbondale Music Coalition and Carbondale Park District, WSIU launched Little Egypt Live, a local concert series showcasing the region’s best bluegrass, country, blues, jazz, rock, and roots musicians. The series includes the recording and broadcast of Ivas John’s Blue Christmas, an annual holiday concert organized by blues musician Ivas John and featuring local acts in performance at SIU Carbondale’s Shryock Auditorium. In partnership with WTVP Peoria and WILL Urbana-Champaign, senior producer Jak Tichenor hosted coverage and analysis of the fall and spring sessions of the Illinois General Assembly, and the Governor’s State of the State and Budget speeches as part of the statewide PBS series Illinois Lawmakers. Tichenor also produced the Lincoln Academy of Illinois’ Lincoln Laureates award ceremony, which recognizes accomplished Illinoisans who have been awarded the Order of Lincoln, the state’s highest honor for professional achievement and public service. WSIU turned the spotlight on regional artists and top high school scholar bowl students with new seasons of Expressions and the student-produced quiz show Scholastic Hi-Q. We also provided local news, weather, and sports coverage on award-winning, student-produced news programs River Region Evening Edition and Saluki SportsView, along with new episodes of the Emmy-winning student-produced entertainment series alt.news 26:46.

WSIU InFocus filmed a feature on the First Tech Challenge Battle Robots Competition at SIU.

WSIU producer Jak Tichenor interviews filmmaker Jan Thompson for WSIU InFocus.

WSIU InFocus featured an interview with SIU associate professor and filmmaker Jan Thompson about her new film Never the Same: The Prisoner of War Experience, which tells the stories of American POWS imprisoned by the Japanese during WWII. The episode also included an interview with the film’s narrator, actress Loretta Swit, recorded during her visit to SIU Carbondale for a public screening of the film. Swit enlisted many of her famous friends to voice some of the film’s leading figures. Author Michael Hebb and dancer Marguerite Mariama Moore were also guests on InFocus. Other topics highlighted by WSIU InFocus include the craft brewing industry in southern Illinois, including a visit to the St. Nicholas Brewing Company in Du Quoin, Ill.; an area Vietnam War veteran who recalls his role in the TET Offensive; a local school that’s successfully integrating technology in the classroom; the importance of shopping local; the growing acceptance of tattoos in the workplace; the one-year anniversary of Southern Illinois Healthcare’s state-of-the-art Cancer Institute; and events like the Southern Illinois Music Festival and First Tech Challenge Battle Robots Competition.

WSIU ON THE AIR

LOCAL PROGRAMMING WSIU PUBLIC RADIO WSIU Radio produced over 500 hours of local news in FY 2016, including a multi-part on-air and online series featuring oral histories from Franklin County, Ill. residents as part of the Benton Public Library’s 100th anniversary celebration. We also produced a series on Illinois’ budget impasse and its impact on educational institutions, from K-12 schools to state universities. WSIU launched a series of monthly specials, scheduled to air the 21st of each month, leading up to the August 21, 2017 Solar Eclipse over North America. Southern Illinois is “ground zero” for optimal viewing of the eclipse, with thousands of visitors from around the country expected to descend on the region for this remarkable event. Members of the NASA Edge team will be in attendance, as well as Mat Kaplan, host of the public radio series Planetary Radio, who will broadcast live from Carbondale.

WSIU Radio talked with homeschooled students who study at Carbondale’s Dayemi Center.

WSIU also produced a four-part series addressing poverty in our region. According to the 2016 Illinois Poverty Report, almost three-fourths of southern Illinois counties in WSIU’s service region are on the state’s Poverty Watch and Warning lists. Reports by WSIU Radio’s Jennifer Fuller, Kevin Boucher, Benjy Jeffords, and Brad Palmer focused on the importance of education, access to healthy food options, and affordable housing, as well as the efforts of regional organizations to minimize poverty’s adverse effects. Guests on the poverty series included Amy Terpstra, Director of the Social IMPACT Research Center at Heartland Alliance, Nancy Holt and Cheryl Manus of the Southern Seven Health Department, researcher Shiloh Dietz of the Paul Simon Public Policy Institute, Superintendents at several Regional Offices of Education, and a former Illinois Teacher of the Year. Other 2016 highlights included new Science Café features, regular updates with SIU Carbondale administrators, new episodes of the seasonal series Acoustic Nature Hour, and features on the historic Crenshaw House in Gallatin County, Ill., the region’s mysterious prehistoric stone walls, the Harrisburg, Ill. 2012 Leap Day tornado, homeschooling opportunities at the Dayemi Community Center in Carbondale, Ill., and the benefits of cognitive stimulation therapy (CRT) to treat dementia. SOUTHERN ILLINOIS RADIO INFORMATION SERVICE The Southern Illinois Radio Information Service (SIRIS) is a reading and information service broadcast on a closed-circuit channel of WSIU Public Radio. Services are offered free of charge to individuals who are blind or have a physical condition that makes it difficult or impossible to read. Content includes regional and national newspapers, grocery circulars, books, magazines, and other printed material read by student and community volunteers. WSIU provides users with special radio receivers free of charge. Over 1,400 people in our region benefit from SIRIS.

Carrier Mills history teacher Mark Motsinger leads a tour of ancient stone walls for a WSIU Radio feature.

Kevin Boucher, SIRIS Director and WSIU Radio Community Engagement Producer.

STORIES OF IMPACT

LITTLE EGYPT LIVE

Jenny Johnson

QUICK FACTS WHEN

Fall 2015

WHERE

Varsity Center for the Arts, Carbondale, Ill. & SIU Carbondale’s Shryock Auditorium

PARTNERS

Carbondale Music Coalition, Carbondale Park District

SPONSORS

Joseph Hudgins Orthodontics, SIU Credit Union

RESULTS

WSIU raised awareness about the Sesame Street Everyday Heroes Club and encouraged nearly 2,000 people across the region to practice acts of kindness while exploring the outdoors, art, and music. According to surveys completed, 96 percent of families reported having a good time, while over 25 percent of adults said their children “learned a great deal.” SIU students gained experience in event planning, promotions & marketing.

STORIES OF IMPACT

COMMUNITY FILMS WSIU raised awareness of key social issues and facilitated dialogue by hosting public film screenings and discussions in FY 2016. Community members consistently value these events, with over 600 people attending throughout the year. Black Panthers, Cape Girardeau

QUICK FACTS WHEN

November 2015-April 2016

WHERE

Carbondale (Ill.) Public Library, Cape Girardeau (Mo.) Public Library

PARTNERS

Indie Lens Pop-Up screenings: Carbondale Public Library, Cape Girardeau Public Library, KRCU/NPR Generation Listen, Southeast Missouri State University, Independent Television Service (ITVS), Cup ‘N’ Cork, SIU College of Mass Communication & Media Arts Latinos in America screening: SIU Latino Resource Center, SIU College of Mass Communication & Media Arts, Illinois Migrant Council Technology Learning Center, Cobden, Ill., Illinois Humanities

RESULTS

Films drew over 600 people from the Carbondale and Cape Girardeau areas who discussed the films’ themes and shared different ways to address similar issues in their own communities. Public radio station KRCU recorded the Black Panthers discussion and individual interviews in Cape Girardeau, and shared content online at KRCU.org.

Latinos in Southern Illinois, Carbondale

With support from the Independent Television Service (ITVS), the Carbondale Public Library, Cape Girardeau (Mo.) Public Library, and KRCU/NPR Generation Listen in Cape Girardeau, WSIU presented Indie Lens Pop-Up screenings and discussions featuring films from the PBS series Independent Lens. Films screened included Autism in Love (November 2015), In Football We Trust (January 2016), Black Panthers (February 2016), and Peace Officer (April 2016).

“KRCU enjoyed being a part of the screening of The Black Panthers documentary. The turnout was fantastic and many good discussions were generated at the event. I was particularly impressed with the age range represented and thought it was substantive and beneficial for all who attended.” Dan Woods, General Manager, 90.9/88.9 KRCU

In 2016, WSIU expanded Indie Lens Pop-Up to Cape Girardeau, Mo. in partnership with the Cape Girardeau Public Library and KRCU/NPR Generation Listen. Funded by a competitive grant from ITVS, a screening of the film The Black Panthers brought over 75 community members together, including students from Southeast Missouri State University (SEMO). A discussion about race relations and social justice followed. Discussion leaders included representatives from the Cape Girardeau chapter of the NAACP and professors from SEMO. KRCU, the university’s public radio station, posted the discussion online at KRCU.org. Southern Illinois is home to a large population of migrant farmworkers. WSIU turned the spotlight on the community by hosting a screening and discussion of a film about the farmworker movement from the PBS series Latinos in America. Approximately 100 people attended the screening. WSIU Radio’s Jeff Williams moderated a discussion led by the Latino Resource Center at SIU Carbondale and the Illinois Migrant Council’s Technology Learning Center in Cobden, Ill., with additional comments from a local civic leader and a former migrant worker.

Black Panthers, Carbondale

Black Panthers, Cape Girardeau

STORIES OF IMPACT

ODD SQUAD CAMP WSIU boosted math and problem-solving skills of kindergarten and first grade students at Northside Primary School in Herrin, Ill. through a week-long “Be the Agent” camp based on the educational curriculum of the PBS KIDS series Odd Squad. According to the Annie E. Casey Foundation, three out of five U.S. 4th graders are not performing at grade level in math, a skill set that has shown to be a strong predictor of students’ overall success. Odd Squad was launched by PBS KIDS in 2014 to address this educational need.

“The way the math was presented was fun! This allowed the kids to see learning in a new way. The curriculum helped the kids find connections to math in their daily lives, which made the learning more meaningful.” Camp Leader Odd Squad “Be the Agent” Camp

Using Odd Squad videos and resources, student facilitators Sara Blackstad and Dennis Foster, along with teachers and social workers from Northside Primary School, led structured group activities, interactive content, games, and crafts focusing on addition, subtraction, sorting and classifying, patterning, and shapes. Throughout the week, student campers became Odd Squad agents to solve a series of odd cases, extending action from the broadcast series directly into the classroom. Campers’ understanding of math concepts were measured at the start and conclusion of the week. Results revealed that students exposed to Odd Squad content showed improvements in addition and subtraction, pattern recognition, and skip counting. “My child has learned so much, and he now loves math,” said the parent of one camper. The camp also resulted in locally-produced “Odd Reports” by the children, which are featured as lead-ins to Odd Squad broadcasts on WSIU-TV. The reports can also be viewed on WSIU’s YouTube Channel.

QUICK FACTS WHEN

August 17-21, 2016

WHERE

Northside Primary School, Herrin, Ill.

PARTNERS

Northside Primary School, PBS KIDS, Corporation for Public Broadcasting

RESULTS

Kindergarten and first grade students participated in group activities and games based on the PBS KIDS series Odd Squad, with a focus on key math concepts. Campers’ basic understanding of math was measured before the camp began and again at the end of the week. Campers showed greater confidence with math concepts and demonstrated measurable improvement in addition and subtraction, pattern recognition, and skip counting. Campers produced “Odd Reports” now airing on WSIU-TV and available for viewing on WSIU’s YouTube Channel.

STORIES OF IMPACT

PRIX JEUNESSE INTERNATIONAL WSIU sparked the imaginations of area youth and expanded their understanding of other cultures by delivering outreach activities in partnership with the Prix Jeunesse International children’s television festival.

First grade art contest winner Ja’Nae Roberts.

QUICK FACTS WHEN

Fall 2015 and Spring 2016

WHERE

WSIU-TV Studio, SIU College of Mass Communication & Media Arts

PARTNERS

Prix Jeunesse International, SIU College of Mass Communication & Media Arts, SIU Global Media Research Center, Eldorado Elementary, Boys & Girls Club of Carbondale, Du Quoin Middle School, Local Homeschool Association

RESULTS

Almost 150 area students entered WSIU’s international art contest. The entries were exhibited at the Prix Jeunesse International children’s media festival in Munich, Germany in May 2016. WSIU organized a youth jury of teenagers who provided input to festival producers by viewing and voting on international nonfiction programs. WSIU also produced a video for the festival’s “Guessing Games” workshop for children’s media creators.

WSIU organized local entries in an international art contest based on the theme “What it Means to Be Me.” We received 145 entries from Eldorado Elementary School in Eldorado, Ill., the Boys & Girls Club of Carbondale, Ill., the Du Quoin Middle School Art Club in Du Quoin, Ill., and homeschool students. The entries were exhibited at Prix Jeunesse International children’s television festival in Munich, Germany in May of 2016. A local youth jury of teenagers provided input to festival producers by viewing and voting on international nonfiction programs, the results of which also were shared at the festival.

“They came in my classroom and encouraged everyone to do a great job. It was fun. I drew myself. I made a big face, little eyeballs, purple nose. I am happy. I feel good about me.”

WSIU facilitated production of a video Ja’Nae Roberts featuring children from Mascoutah, Ill. for First Grade Winner “Guessing Games,” a Prix Jeunesse workshop Prix Jeunesse Art Contest element designed to stump children’s media producers during the festival. Children were taped watching and responding to competition programs. Their responses were compiled into a research reel and used to help children’s media professionals determine what program elements elicit specific audience reactions. Beth Spezia, WSIU’s Educational Outreach Coordinator, attended the festival in Munich where she participated in educational workshops with producers and supervised undergraduate media students from the University of Cincinnati.

Local Prix Jeunesse Youth Jury participants in WSIU-TV Studio B.

WSIU Executive Director Greg Petrowich (right) with Youth Jury participants.

STORIES OF IMPACT

DIGITAL MEDIA INNOVATORS In FY 2016, WSIU and public media partners across the state expanded education and professional development opportunities for teachers and students through the launch of the new Illinois Education Collaborative (IEC) website at wsiu.org/iec.

Amie Reed, a teacher at O’Fallon Junior High in O’Fallon, Ill., and a 2016 PBS LearningMedia Digital Media Innovator of the Year for downstate Illinois.

This working group of Illinois public media stations offers the highest quality educational media services to millions of families and teachers. Combined, the IEC reaches nearly all households in the state through free, noncommercial, over-the-air broadcast and also through cable, satellite, and digital multi-platform services. The IEC’s digital resources give teachers the tools they need to prepare students for success in school and in life. Teachers can stay up-to-date on IEC news, research, activities, and more at facebook.com/ilstations and twitter.com/ilstations.

WSIU MOBILE APP WSIU engaged public media fans beyond the broadcast with the launch of the WSIU mobile app and a social media giveaway. SIU graduate student and public media fan Lakendria Kenner checks out WSIU on her iPad.

WSIU MOBILE APP LAUNCH AND PROMOTIONAL SOCIAL GIVEAWAYS WHEN

June 2016 ENGAGEMENT BEYOND BROADCAST WSIU organized an iPad Giveaway promotion to draw awareness to our newly launched WSIU mobile app and to generate excitement about our 2016 Summer Membership Drive. WSIU also worked with the Marion Cultural and Civic Center in Marion, Ill., the Carson Center in Paducah, Ky., and other community partners to hold ticket giveaway promotions for cultural events and concerts throughout the region. These giveaway promotions provided an excellent method to connect with our audience through digital media, like the mobile app, and resulted in an increase in the number of mobile app downloads, as well as followers who engage with us via social media.

In February 2016, WSIU partnered with Public Media Apps to build a mobile application to keep audiences connected beyond the broadcast. The mobile app was WSIU’s strategic response to changing preferences for how media is consumed. The app, which is available for Apple and Android platforms, makes WSIU’s content available to audiences on their own terms, giving them the power to choose when and how they’d like to engage with our radio and television programming.

“I used the TuneIn Radio app and the NPR apps, plus all the individual apps for the programs that I love. Now, it’s all here in the (WSIU app)! I can listen either live or on demand. A very versatile app, which I use every day.” David Biggs via Google Play Store Reviews

This powerful app allows users to listen to live radio broadcasts, curate On-Demand content, and easily share content via social media platforms like Facebook and Twitter. App users can create a custom On-Demand experience to include the programs and features they most enjoy while skipping less desirable content. Additionally, users can now access the entire WSIU video library from their mobile device – putting local productions, PBS KIDS programs, and other PBS content at their fingertips. The app’s push notification feature is an excellent tool to quickly connect with our audience to provide alerts for school closings and emergencies or to notify them of live-streamed events on our website. With over 273 downloads since launch, the WSIU mobile app has proven to be a valuable resource for our audience, as well as program underwriters aiming to reach WSIU’s vast audience beyond our traditional broadcast coverage area.

PARTNERING FOR POSITIVE IMPACT

FY16 PARTNERS PROJECT PARTNERS REGIONAL

Big Muddy Film Festival Boys & Girls Club of Carbondale Carbondale Community Arts Carbondale Main Street Carbondale Park District Carson Center Cedarhurst Center for the Arts Crab Orchard National Wildlife Refuge Cypress Creek National Wildlife Refuge Early Learning Challenge Innovation Zone Foodworks Girl Scouts of Shagbark Council Illinois Eastern Community Colleges Jackson County Healthy Communities John A. Logan College Joseph Hudgins Orthodontics Lions, Kiwanis & Rotary Clubs Local Municipal Governments Marion Cultural & Civic Center Mt. Vernon Fall Festival Murphysboro Apple Festival NAACP - Carbondale New Harmony Music Festival Paul Simon Public Policy Institute Regional Chambers of Commerce Regional Food Cooperatives Regional Law Enforcement Agencies Regional Offices of Education Regional Pre-K-12 Schools Regional Public Libraries St. Mary’s Good Samaritan Healthcare Science Center of Southern Illinois Shawnee National Forest SIU Credit Union Southeast Missouri State University Southern Illinois Association for the Education of Young Children Southern Illinois Coalition for Children & Families Southern Illinois Collegiate Common Market Vet Tech Program Southern Illinois Healthcare Southern Illinois Healthy Communities Southern Illinois Humane Society Southern Illinois Irish Festival Southern Illinois Music Festival Southern Illinois P-20 Education Alliance Southern Illinois Symphony Orchestra Southern Illinois University, Colleges of Agriculture, Education & Human Services, Engineering, Mass Communication & Media Arts, Science Southern Illinois University: Center for Int’l Education, Center for Service Learning & Volunteerism, Continuing Education, Global Media Research Center, Head Start, Latino Resource Center, Morris Library, New Media Center, Non-Traditional Student Services, Shryock Auditorium, SIU Foundation, University Museum Southern Region Early Childhood Programs Stage Company United Way of Southern Illinois University Mall Varsity Center for the Arts

STATE Environmental Education Association of Illinois Illinois Arts Council Illinois Department of Natural Resources Illinois Education Collaborative

Illinois Farmers Market Association Illinois Humanities Illinois League of Women Voters Illinois Migrant Council & Technology Learning Center Illinois News Broadcasters Association Illinois Public Broadcasting Council Illinois Public Radio Illinois State Board of Education Illinois State Library WILL Urbana/Champaign WTVP Peoria WUIS Springfield

NATIONAL/WORLD American Public Media (APM) American Public Television (APT) American Red Cross Corporation for Public Broadcasting (CPB) Independent Television Service (ITVS) Int’l Association of Audio Information Services National Educ’l Telecommunications Assoc. (NETA) National Public Radio (NPR) Public Broadcasting Service (PBS) PBS LearningMedia PBS Ready to Learn PBS Teacherline Prix Jeunesse International Public Media Apps Public Radio International (PRI) Sesame Workshop WGBH Boston

“The Carbondale Public Library is proud to serve as host of Indie Lens Pop-Up. This important community engagement series creates a warm, welcoming, and enjoyable space for people of all ages and backgrounds to come together in a time where these opportunities seem to be dwindling. We learn and grow together as a community through the conversations that follow each film.” Diana Brawley-Sussman Director, Carbondale Library

WSIU RADIO SPONSORS

HerrinFesta Italiana Holiday Motel (Olney) Jackson County Health Department Land Between the Lakes Loughran, Dr. Timothy Louie’s P & R Mathis, Marifian, & Richter LTD Medicine Shoppe Megabytes Technology Service Mt. Vernon Convention & Visitors Bureau Neighborhood Co-Op Grocery Richland Memorial Hospital (Olney) Shawnee Health Service Southern Illinois University, Schools of: Art & Design, Law, Music Southern Illinois University: Clinical Center, Department of Theater, Touch of Nature, University Museum Southern Recycling Center Stage Company Synergy Therapeutic Group Thomas Publishing Velvet Hammer, Ltd Wright Do-It Center

Advanced Energy Solutions Arthur Agency Axe Monkey Bluegrass Museum Budslick Counseling & Psychotherapy Carbondale New School Carbondale Park District Carbondale Tourism Cristaudo’s Café, Catering & Bakery Effingham Performance Center Electrical Detectives Etcetera Flowers, Fine Gifts & Gourmet Greenridge Landscaping Hafford Elder Care Harbaugh’s Café Heartland Regional Medical Center Hedman Vineyards

Arnold’s Market Big Muddy Film Festival Carson Center Cedarhurst Center for the Arts Continental Tire Farm Credit of Illinois Forbes Financial Group F-W-S Countertops Joseph Hudgins Orthodontics Illinois South Tourism Marion Subaru SI GI Services, Dr. Zahoor Makhdoom SIU Credit Union Southern Illinois Healthcare Southern Illinois University - Univ. Communications Voss Heating & Air Conditioning

BUSINESS PARTNERS WSIU-TV SPONSORS Alliance Investment Group B & A Travel Blank’s Insurance (Olney) Castle Perilous Catalyst Media for Senior Lifestyles First Southern Bank Heartland Women’s Healthcare Hub Recreation Center Hutson’s Fine Furniture Illinois Eastern Community Colleges John A. Logan College Marion Cultural & Civic Center Pheasant Hollow Winery Saint Francis Medical Center Small Business Development Center Southeast Health Southeast Missouri State University - River Campus Southern Illinois University - Foundation Vogler Lincoln

WSIU-TV/RADIO/DIGITAL SPONSORS

MEASURING OUTCOMES

WSIU BY THE NUMBERS

32,278

122,434

Visitors engaged with WSIU News webpages

WSIU YouTube Channel Views

2,000

WSIU fans at Sesame Street Everyday Heroes

12,000

Face-to-face contacts

1,000 Hours of local programs produced

500,000

People who engaged with WSIU on Facebook

5,000+

Attendees at library, parent & family events, and conferences

3,000,000+ People Reached by WSIU

1,400+ People who are blind or print-disabled helped by SIRIS

8,000+

Hours of hands-on professional training for SIU students

800+ Attendees at WSIU film events

Outreach events

Unique locations visited

In Their Own Words

public media fans share their thoughts about WSIU

“Working with WSIU has been such a fantastic opportunity, and I’ve learned so much. My writing has improved and the hands-on experience in my field has given me confidence. Working with WSIU Radio has allowed me to learn new skills through practice.” Erin Frey Student News Reporter “I grew up in Murphysboro listening to WSIU. Now that I live away and have experienced other public radio stations, I realize how great WSIU is. I now continue to listen to WSIU via streaming service. Thank you!” WSIU Listener Baton Rouge, LA “When I listen to NPR on WSIU Radio, I feel like I'm getting facts and full stories rather than emotional headlines.” WSIU Listener Carlisle, IN

“WSIU-TV is my salvation.” WSIU Viewer Centralia, IL

“I think of public broadcasting like the library system. It acts as a portal for the public to go to for educational material and unbiased content. I see WSIU as something that is always current and bringing new and relevant information to you. I think the viewers of public broadcasting and our client base are very similar. They have a lot of the same values, and I thsink we realize our role in the community is the responsibility of supporting certain things – and PBS is one of those.” Jeff Mayer Corporate Sponsor Marion Subaru

“WSIU’s mobile app is great for getting local news and information. Unlike the other news networks, NPR really tries to present all sides of the news. I appreciate having the local news and events. Kudos to WSIU and their dedicated staff.” Via Facebook “I listen on my way to and from work. I love hearing David Brooks and E.J. Dionne every Friday on All Thing Considered . Thank you from a first-time donor!” WSIU Listener Carbondale, IL

“I consider WSIU indispensable.” WSIU Viewer & Listener Carbondale, IL

“I'd be lost without the news and music on the radio – and the wonderful array of TV programs WSIU provides!” WSIU Viewer & Listener Carbondale, IL “We both love WSIU-TV and Radio and are so happy to have Here and Now on HD1 weekday afternoons. We also enjoy WSIU HD2. We are watching or listening all the time. Thank you for all you do!” WSIU Viewer & Listener Makanda, IL

“I support WSIU not only because of what it gives me on radio and TV, but also because of what it gives to all the students who gain work experience at the station.” WSIU Viewer & Listener Cobden, IL

“I love listening to your radio station. I feel as though it is one of the few places where I get to listen to unbiased news reports, lovely music, and reports on many other interesting topics. Please continue doing what you’re doing because it makes me look forward to turning on the radio!” Gauri A. Pitale SIU Ph.D. student