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Examples of incorrect logo use
It is crucial that the application of the logo be consistent and that it supports the brand standards. The logo should never be altered in any way. This includes changes to colour, text, proportions and use on background images and colours.
Some examples of inappropriate logo use are displayed on this page for illustrative purposes only. If you have any doubts about the proper use of the logo, please contact Corporate Services Department: logouse@dundeeprecious.com.
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All logo files and formats are available at the Brand Assets site.
INCORRECT USE OF THE LOGO
P R E CIOUS ME T A LS
Do not rotate the logo Do not change the relationships or spacing of any components in the logo
Do not reverse the use of gold tones in the logo Do not use parts of the logo on their own Do not change or add different colours to the logo
Do not change or remove the banner at the bottom of the the logo
Do not add a drop shadow to the logo
P R E C I O US ME T A L S
Do not place the logo over a photograph or illustration unless approved by the local representative of the Global Brand Council.
P R E C I O US ME T A L S
Do not place the logo on coloured backgrounds unless approved by the local member of the Global Brand Council.
