1 minute read
Logo colours and versions
COLOUR
Logo colour palette
Advertisement
BLUE Pantone 288 GOLD Pantone 110
BLUE Pantone 288 30% tint used in one-colour logo treatment GOLD Pantone 110 43% tint for secondary gold in two-colour logo
Colour values for coated stocks Blue PMS 288 C C-100 M-87.9 Y-26.99 K-18.77 R-9 G-40 B-105 Gold PMS 110 C C-15.67 M-31.33 Y-100 K-.31 R-220 G-171 B-39 Colour values for uncoated stocks Blue PMS 288 U C-85.57 M-71.92 Y-21.86 K-5.52 R-0 G-82 B-149 Gold PMS 110 U C-19.89 M-36.37 Y-100 K-.85 R-229 G-191 B-24
Two-colour logo
As above. Region name is 43% tint of Gold PMS 110
One-colour logo
Blue PMS 288 C / Blue PMS 288 U
One-colour halftone logo
Blue PMS 288 C / Blue PMS 288 U Region name is knocked out in white There are a number of colour treatments for the logo. Two-colour, black only (and halftone), PMS Blue only (and two tone), and white (knockout).
It is preferred that the logo be used in its twocolour form, but there may be instances where it is more economical to use one-colour (ie internal memos and some collateral material involving silkscreening).
All logos are provided in ai, eps and jpeg formats, and in CMYK and RGB modes to suit all media needs. Go to the Brand Assets site.
P R E C I O US ME T A L S