Dundee Precious Metals Graphic Standards Manual 2021

Page 9

COLOUR Logo colour palette

BLUE Pantone 288

GOLD Pantone 110

Colour values for coated stocks

Colour values for uncoated stocks

Blue PMS 288 C C-100 M-87.9 Y-26.99 K-18.77 R-9 G-40 B-105

Blue PMS 288 U C-85.57 M-71.92 Y-21.86 K-5.52 R-0 G-82 B-149

Gold PMS 110 C C-15.67 M-31.33 Y-100 K-.31 R-220 G-171 B-39

Gold PMS 110 U C-19.89 M-36.37 Y-100 K-.85 R-229 G-191 B-24

BLUE Pantone 288 30% tint used in one-colour logo treatment

Two-colour logo

As above. Region name is 43% tint of Gold PMS 110

One-colour logo

Blue PMS 288 C / Blue PMS 288 U

PRECIOUS METALS 9

GOLD Pantone 110 43% tint for secondary gold in two-colour logo

DUNDEE PRECIOUS METALS GRAPHIC STANDARDS MANUAL

One-colour halftone logo

Blue PMS 288 C / Blue PMS 288 U Region name is knocked out in white

There are a number of colour treatments for the logo. Two-colour, black only (and halftone), PMS Blue only (and two tone), and white (knockout). It is preferred that the logo be used in its twocolour form, but there may be instances where it is more economical to use one-colour (ie internal memos and some collateral material involving silkscreening). All logos are provided in ai, eps and jpeg formats, and in CMYK and RGB modes to suit all media needs. Go to the Brand Assets site.


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Dundee Precious Metals Graphic Standards Manual 2021 by Yorkminster Stakeholder Communications - Issuu