Hello Zuidas Maart/April editie 2022

HELLOZUIDAS.COM MARCH • APRIL 2022

60

THE NEXT ICONIC BUILDING OF ZUIDAS IS UNDER CONSTRUCTION

DON MURPHY ARCHITECT AND FOUNDER OF VMX ARCHITECTS

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Preface

PREFACE

Next issue [61] 9th of May 2022

Hello Zuidas invests in trees!

How we do that?

Through our sponsorship for Trees for All, we plant trees that restore existing forests.

The human brain works in marvellous ways.

Like when you’re hunting for new shoes: suddenly you see other people’s footwear in a different light. At Hello Zuidas, we’re all excited about our 10th anniversary.

And, what do you know? Everyone around us seems to be celebrating something too. On 26 March, the Tower Ten (WTC) gong will herald the 10th edition of Open

SCALE MODEL SHOWS MONUMENTAL DEVELOPMENT

Tower Day. On 17 May, all of Zuidas will visit the decennial Floriade to attend the

If you’re interested in the urban development of Zuidas, I absolutely recommend taking

presentation of the Zuidas Sustainability

a look sometime at the scale model in WTC Amsterdam. Set up in the Zuidas Information

Award. And this summer, our partner the

Centre, the scale model got a thorough upgrade in recent weeks. Zuidas Publishers’ office

Grachtenfestival will be better than ever

is located directly below the Information Centre, and I can’t help being amazed each time

in honour of its 25th edition. But RAI tops

I walk past at how monumental the district has become and how fast developments have

them all. Exactly 100 years ago, they opened

gone and still are going. The model clearly shows what’s in the works around Amsterdam

their first semi-permanent exhibition hall on

Zuid station, as part of the Zuidasdok project. You can see what the public transport hub will

Ferdinand Bolstraat. To mark the occasion,

look like as well as the tunnels for the A10 Zuid motorway and the landscaping and planting

on 24 March Hello Zuidas will be hosting a

to be added. The new second pedestrian passageway, the Brittenpassage, is also included.

conversation with CEO Paul Riemens about the ambitious RAI Master Plan. In short,

On this issue’s cover is Don Murphy. Don is one of the designers of The Pulse, a new

there is loads to look forward to this year.

building going up in the Innovation District. Bringing together homes, offices, a cinema

We hope to see you around soon. Until then,

and eateries, it’s sure to be another Zuidas eye-catcher. Don told us more about what will

enjoy this issue of Hello Zuidas magazine.

make The Pulse such a great addition to the area. For this issue we also visited plenty of other local spots where things are happening. One is the Crossover construction site in Kop

OLIVIER OTTEN

Zuidas, opposite RAI, which you can read more about in these pages.

Managing director of Hello Zuidas

In our next issue, we’ll be zooming in on Lifelong Learning.

Have you got a good story to share in the magazine? Let us know!

Happy reading!

ROMY LANGE Editor-in-chief Hello Zuidas r.lange@zuidaspublishers.nl

3

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Index

INDEX

06

15

22

36

54

66

06 Coverstory with Don Murphy 10 Building the future Architect and founder of VMX Architects

• Zuidas scale model updated • Sporthallen Zuid: site housing plans postponed • Fresh new look for Strawinskyhuis

12 Share #Zuidas 13 Column 15 Hogan Lovells 16 Got A Minute 18 EY 21 Choconista 22 Zuidas Hometour Social Media

John Leerdam

24 Vacancy 26 Nowy Styl 29 The Mayor Amstelveen 30 Agenda 36 Property Special @ Hello Zuidas!

turns your office into the place to be Exclusive, grand and luxurious Don’t miss it

Intro: Battle for talent raises stakes for employers and workplaces 38 Crossover 41 Corporate Housing Factory 42 Workthere 44 De Werf bij de Sluis in Muiden 45 Welcome Home 46 Hello You - Restaurants reopen!

47 Von Poll Real Estate 48 WTC Tower Ten 51 De Hypotheker

Passion for employment law How would you like to see the sold ABN Amro building?

Discover the digital future in the EY wavespace Get your personalized chocolate gift!

“I just knew that Zuidas was where I wanted to be”

52

Architecture

Amsterdam UMC Imaging Center

54 Zuidas Sustainability Award 56 Sustainability 58 Hello You 59 Hello Zuidas introduces 60 Legal 63 New Members HZ 64 Finance 66 Memo Board 68 Meet the…

Mobility submissions

Zero Waste @ Zuidas in 2030 Behind the scenes Elisa Schouten

We asked property lawyers in Zuidas about their field of practice

Hello Zuidas welcomes the new members Sustainable Product-as-a-Service (PaaS) financing Zuidas Updates

Zuidas Window Cleaners

With an excellent business climate, world-renowned educational institutions within reach, and leading companies in many sectors from many countries, Zuidas has huge potential. The foundation Hello Zuidas contributes to Zuidas by realizing a well functioning area.

The goal is to promote a district that has international appeal, and high quality working and living conditions.

5

Coverstory

accessible, which is why we are going to open up the entire ground floor. There will be a food hall, a bar, a nine-theatre cinema and maybe even something like a beer garden. The goal is for it to be very social and maybe even quite raw for the standards of this area. On the one hand it will be very cosmopolitan and global, on the other very local. So the office building

THE NEXT ICONIC BUILDING OF ZUIDAS IS UNDER CONSTRUCTION

Don Murphy - Architect and founder of VMX Architects

will be up to the highest international standards; a world-class space that could also have been built in metropoles like London, Miami or Frankfurt. But the housing needed the unique and warm Amsterdam atmosphere.”

What special features will The Puls have?

Ever since he first set foot in Amsterdam, Architect Don Murphy has had a

“The two biggest issues we’re facing in

fascination with Dutch architecture. The founder of VMX Architects has not only

society are the climate and the social

designed his own – quite controversial – house, but also worked his magic on one

injustice crises. The rich are getting richer

of the biggest new projects in Zuidas: The Puls. Though this ambitious, mixed-use

and cities are becoming exclusively for

development won’t be finished until the end of 2023, we thought it was high time to

the wealthy. With The Puls, we’re trying

sit down with Don and talk earchitecture.

to deal with these problems. All of the housing will be rental, and most even

What was your inspiration

small paradise, but without it becoming

mid-market rental, and price-controlled.

for the design of The Puls?

too isolated. That’s why we designed

The penthouse level will be split up into ten

“The thing about Zuidas is that most

it to be shaped like a U, and it’s going

separate apartments instead of just one,

of the buildings are quite isolated, like

to be mixed-use. Because, Zuidas has

so more people can enjoy living at the top.

blocks. The Puls strives to create the

phenomenal offices, but it’s missing

We also want it to be very nature-inclusive,

opposite: an open but unified building.

leisure and housing. In other words, we

so we will be creating a forest on the roof

Amsterdam is of course famous for its

took it as our task to create an inviting

where people can enjoy the greenery. If

traditional ensembles, with cute little

and enjoyable space for everyone. Most

this gets to be incorporated into more new

courtyards. So we wanted to mimic

buildings here have one entrance, with

designs in the city, we can connect these

this feeling of walking through the city,

one reception and a security post. But

pieces of local nature and create one huge

taking a side street and ending up in this

we wanted to make sure The Puls is very

inspiring green space.”

6

Text: Tessa Burger & Romy Lange • Photography: Dieuwertje van der Stoep, Meisje met de camera

Coverstory

Don Murphy

7

Coverstory

The Puls is being built in the education

What would you say are the most beautiful

and people were starting to think about

quarter of Zuidas. Are there certain

and the ugliest buildings in Zuidas?

how architecture influences people’s lives

sectors or people it is targeting?

“I don’t really think there’s beautiful and ugly

and the way society works. I became really

“Not necessarily. We want to mix people

when talking about architecture. Generally

interested in that subject. So the golden

and companies as much as possible. So we

speaking, there are many nice buildings with

age of the urban planner became the

could house start-ups in the offices, but also

qualities I can absolutely appreciate. But

golden age of the architect. Now, we’ve

bankers or law firms. It’s really the idea that

I love the Chanel building by John Bosch;

entered the golden age of the landscape

the office is a club and people are excited to

it’s such a cute, well-made, robust and

architect. The nature-inclusive thing that

go to work, and then afterwards to hang out

beautifully detailed building. It’s not big,

we’re trying to incorporate into The Puls is

with colleagues and grab a drink or catch a

but it’s perfect, right? On the other hand, I

a good decision. It makes us stop and think

movie. This is work as a day and night out.

think Valley is spectacular. It’s an amazing,

about sustainability and being connected

That’s what the new form of working will and

world-class building. although it is tailoured

to nature. We shouldn’t be too focused on

be like, I think. In terms of housing, there will

for Zuidas, it could also be in China”

the style of a building anymore, because

be loads of different options. Some will be

it will inevitably go out of fashion at some

inspired by the classic Dutch townhouses,

How do you see the future

point. But if you’ve managed to deal

others will be ideal starter homes or single-

of Dutch architecture?

with bigger issues like energy and social

family houses. It’s vital to see kids running

“During my studies in London I came here

injustice, that’s what will make a building

around on the streets, even in an area like

on excursions. At the time, the Dutch were

last. And I think we’re going in the right

this. So, here you see kids playing and when

very into urban planning and creating

direction. I am optimistic.”

you walk back out onto the streets you’ll

public rental housing. The idea of a

see people rushing to get to the office. That

perfectible society and how architecture

atmosphere, that is our goal.”

could contribute to it was starting to arise,

The Pulse is a project in collaboration with VORM Ontwikkeling, MVSA Architects, VMX Architects, DELVA Landscape Architecture / Urbanism , Van Rossum Raadgevende Ingenieurs, Binder Groenprojecten, Buro StadsNatuur, W/E adviseurs, Van Toorenburg Installatieadvies, Klimaatgarant, CroonWolter&Dros, The Future Mobility Network, Buurauto en Bureau Bouwfysica.

8

“We took it as our task to create an inviting and enjoyable space for everyone”

We’re going back to the office

The time of hybrid working is here.

How can your organisation get the best out of this new normal? What is the ideal balance between working from home and working remotely? Which meetings can stay online, and which should be face-to-face? To implement the hybrid working model successfully, it is important to make clear agreements to ensure a fruitful collaboration.

With our Team Manifesto approach, we help companies and their teams create a common vision on this new way of working. This will bring clarity to employees, the HR department can commit to an unambiguous policy and the facility team can steer on a balanced office occupancy.

For more information, contact Harold Coenders harold.coenders@colliers.com

+31 6 51 62 74 42 colliers.nl

Building The Future

BUILDING THE FUTURE

ZUIDAS SCALE MODEL UPDATED

10

Building The Future

Building The Future

All Zuidas buildings have been taken out

Amsterdam Zuidas

+31 (0)800 50 65

Information Centre

contact@zuidas.nl

Follow on zuidas

Central Hall, WTC

www.zuidas.nl

@zuidasamsterdam

comparing scales

The scale model was due for a complete

natural colour, and no fewer than 4,000

SPORTHALLEN ZUID SITE HOUSING PLANS POSTPONED

facelift as the colours had faded and the

new trees have been ‘planted’.

Plans for the construction of 500 to

homes. A schedule change in the

Multiple ambitions

Over the period that we were closed due to Covid-19 restrictions, scale model builder Adam Doyce Transue was able to work on updating the scale model of Zuidas in the Amsterdam Zuidas Information Centre. Have you seen it yet? You can

new trees for the new model

also drop by to take a look, because the good news is: we have reopened!

600 homes on the current site of the

development of the new sports

The new sports complex has

lacked a good representation of the future

Come visit!

Sporthallen Zuid sports complex

complex means the site will become

been designed to be future-proof

Amsterdam Zuid station, the redeveloped

The Amsterdam Zuidas Information

have been modified due to a schedule

available later than previously

and facilitate multiple ambitions,

A10 Zuid motorway and traffic tunnels

Centre has reopened to visitors. You can

change in the development of the new

reported, thus also delaying the

including options for a more

underneath the station – all of which are

find us in the central foyer of the WTC,

Sporthallen Zuid complex.

development of the residential

extensive sports programme,

part of the Zuidasdok project.

directly opposite Amsterdam Zuid station.

neighbourhood.

expansion to cope with the city’s

trees were starting to crumble. It was also

Adam Doyce Transue working on the model

Do note that you’ll be asked to present

The outdated Sporthallen Zuid facility

Bigger and better

your CoronaCheck QR code and expected

is slated to move into new premises

Timeline

more facilities for professional

The scale model has been made

to observe all the current rules, including

next to the current location, off the

The City Council is expected to issue a

sports. The aim is for the new

significantly bigger. It now includes the

social distancing.

A10 Zuid motorway. It will be a state-

decision in principle on the new sport

complex to bring together elite

Verdi neighbourhood, which is the area

growth and the development of

of-the-art, multi-level, future-proof

complex in late 2022, to be followed by

sport, amateur sport and education

between Amstelveenseweg and the

We are open every weekday except from

sports complex that meets modern

a credit decision in 2025. Construction

so they all reinforce each other. The

Nieuwe Meer, which was incorporated

Wednesday from 10 am to 4 pm. If you

standards. As announced in March

of the new complex could then start

City Council is working with users

into Zuidas as of January 1st, 2018. The

would like to visit with a group, please

2021, the move will free up space on

in 2026, with completion expected in

of the existing complex and other

buildings and streets have also been

register in advance at contact@zuidas.nl

IJsbaanpad for a neighbourhood

2029. After that, housing construction

stakeholders to assess needs and

given a makeover. The water has a more

or on 0800-5065.

consisting of around 500 to 600

can start on the cleared site in 2030.

wishes for the new building.

Photography: Jan Vonk

Zuidas and it’s infrastructure have been removed

11

Building The future

FRESH NEW LOOK FOR STRAWINSKYHUIS:

LIGHT AND OPEN

Social Media

SOCIAL MEDIA

@manhattan_sth We are so happy to finally @lifestyleby_danielle

welcome you in our amazing bar

@vizualsbynick The Valley

...Amsterdam’s famous busniness district - simular to

@lotte.topsales People say that nice girls don’t get the corner office...

YOU CAN FIND

the one in New York... but much smaller...

After six months of demolition work, the contractor

once the work is complete. “The old building not only looked

is ready to start work on the new glass exterior of

very dated, but it was also very closed and dark. The new

Strawinskyhuis. The first glass plates will soon be put

building will be open and light.”

hellozuidas @HelloZuidas @hellozuidas

into place. “It will be a radical transition – from dark and closed, to light and open.”

ON THESE ONLINE PLATFORMS

For employees of

Atrium

companies who are

The construction of the atrium is perhaps the project’s Anyone who regularly walks or cycles past Strawinskyhuis

biggest intervention. The old garden with its pond had to be

on Prinses Irenestraat will have noticed that the building has

removed, and in order to cover the whole space with glass,

been completely stripped in recent months. Only the core of

a brand-new section is being added to the building. “The

the 1970s structure now remains. The outer walls have been

original Strawinskyhuis was a U-shaped building, open on

completely removed, which was quite a challenging job. “The

the eastern side. We’re going to add a section there to create

demolition work took us six months”, says Ton van der Lucht,

a kind of a P-shape”, says Snijders.

member of Hello Zuidas,

@vuurzee_bar Soms zijn woorden teveel... @umapaka1017

it is possible to join our LinkedIn group or link as a contact.

@boris.bolonka

foreman for the main contractor, Du Prie. “Almost everything

@mortiphotography

had to be removed by hand. We also reinforced the floors and

Rooftop terraces

added a temporary roof cover. It was a laborious process.”

The new section will provide almost 1,000 square metres

After office hours

@depizzabakkerzuidas

of additional office space, bringing the total floor area to Transformation

just under 9,200 square metres. The atrium will also have a

Despite the challenging nature of this modernization project,

coffee bar and restaurant. The building’s technical systems,

the developers FLOW Real Estate and Egeria Real Estate

which used to be on the roof, will be moved to the basement,

Development opted to redevelop the existing building, which

creating space for a green roof and two rooftop terraces for

until recently still housed the Amsterdam courthouse. The

building occupants to use.

DOWNLOAD THE HELLO ZUIDAS CITY APP Hello Zuidas has an app that allows you to

courthouse vacated the building when its new premises were finished in the spring of 2021, enabling work to start on

Strawinskyhuis is expected to be completed in the spring of

modernizing Strawinskyhuis. According to Jurriaan Snijders

2023. Most of the office space has already been leased to DLA

It’s monday, time to

of FLOW Real Estate, the building will hardly be recognizable

Piper Advocaten.

take over the world

Find out more by opening this folding page

Artist Impressions: Fiow real Estate

flip through all the

@anitapolet_

12

@mary_tupan_wenno Buildings and trees

@west.of.photography ... photos from the streetshoot...

Zuidas news!

Column

COLUMN

VALUES I have lived in Amsterdam for almost forty years. With a mother

in. I was dumbstruck; literally at a loss. I am shocked and stunned

from Saint Kitts & Nevis and a father from Suriname, I am a

that this kind of sickening behaviour is happening on a large scale

Caribbean man and as such a product of diversity and inclusion.

even today. Not only in the media and entertainment business, but

Born and raised with my four older sisters on sunny Curaçao,

evidently also in Zuidas.

the Kingdom’s splendid isle, I assimilated the values of life.

Yes, even in Zuidas, where so many women work and are trying My world was multicultural, feminine and forward-looking. I took

to build their careers, just like men. What has happened to those

women’s equality for granted. In my childhood, in my world, that

values I grew up with at home? Where is the respect towards

was simply how it was. My mother often told us about the time,

women today, in 2022? What happened to the emancipation?

back in the 1960s, when she lived with my father in the Netherlands and became conscious, both as a woman and as a working mother,

After #MeToo, Voicegate is another nasty wake-up call, when I

of the emancipation of women. She would tell us about the battle

thought we were already awake.

for equal rights and equal treatment that women waged even then.

To her, it was only natural that my sisters would all go to university.

I say, let the dynamic and innovative Zuidas become the epicentre

Moreover, that they wouldn’t be dependent on men, but could

of CHANGE. Let’s connect different, diverse and inclusive

earn their own way in the world. From the day they were born,

personalities through love and respect and give ourselves and

my mother expected my sisters to grow into independent and

others the gift of a safe and healthy 2022. But to do that, we need to

outspoken people. So, how could I not hold women in respect?

change course now.

We were raised to understand that everyone is equal. Just as you

One love, many hearts

do your work with love, speak out against injustice and stick up for

John Leerdam

fellow human beings, it is our duty to treat everyone with respect and loving kindness. Whenever I visit Zuidas or the VU campus, or the shops on Beethovenstraat or Gelderlandplein, I am struck by how profoundly Amsterdam has changed as a city. Economic developments, disruptions and innovations seem to be unfolding

John Leerdam is a Dutch film and theater director and former politician.

He was a member of the parlement for the Partij van de Arbeid (PvdA) from 2003 to 2012.

faster than ever. And over the past forty years, the makeup of its citizens has changed dramatically.

Yet, I can’t help wondering, have the human values changed, too? Have the values around ‘women’, the values I learned from my parents, and above all my mother, also changed? And what about the values of the 150-plus nationalities that now make up Amsterdam? A few weeks ago, I was taking a break from running errands on Gelderlandplein when my phone went crazy. Notifications and opinions about ‘Voicegate’ came flooding

Photography: Nestor Tsakirakis, Studio Klijn

13

Luxury penthouse with a view and spacious terrace This unique penthouse, with a living area of 168 square meters, is located on the corner of the sixth floor of The Cube in Amsterdam Noord.

The enormous roof terrace of 85 square meters has an ideal sun position on the south and a great view of the A’DAM Tower, which is spectacularly illuminated in the evening.

In April this penthouse will be ready so you can move in very soon. Interested? Please call one of the real estate agents to make an appointment to visit the penthouse. Or check the website for more information.

Eefje Voogd Makelaardij: 020 – 305 05 60 Sense Vastgoed: 020 – 471 19 04

aanhetij.com

Business in the Spotlight

PASSION FOR EMPLOYMENT LAW

Anita de Jong

TIPS FOR EMPLOYERS WHEN DISMISSING EMPLOYEES 1. Treat employees respectfully.

2. Be open, to enable understanding about the reasons for seeking to terminate the employment.

3. Communicate clearly and effectively. And take reasonable financial responsibility for the termination.

4. Be careful about putting employees on furlough, although it can serve to help employees redirect their focus elsewhere.

Hogan Lovells has had its offices on the top three floors of

5. Invest in the reintegration of employees on sick leave.

the Atrium’s new North Tower since March 2018. We talked to

Mediation can be a means to resolve conflicts

Anita de Jong, head of the firm’s Employment practice, about

without court intervention.

her field.

6. Negotiate on the basis of a realistic confidence in your own case.

What do you like about employment law?

“It’s good that employees are protected from arbitrary actions, but

7. Offer a signing bonus to speed settlements with employees. After all, time is money.

that doesn’t mean they can’t be laid off. However, the employer’s problem should never become the employees’ dilemma. My job, as I see it, is to find a respectful path to a solution. In many situations, perfection is the enemy. Though of course, no two

TIPS FOR EMPLOYEES FACING DISMISSAL

cases are the same. This makes it worthwhile to switch roles every

1. Stay constructive.

now and then, and to represent employees. Many private clients

2. Approach the conflict as you would a business

tell me that they feel reassured to have my assistance. It also helps

dispute and focus on the substantive arguments.

them to stand firmer.”

3. Do not accept furlough without consideration

What are your predictions for the coming year?

4. Do not become defensive. Stay confident of

as it can create an undesirable situation.

“In view of the tight labour market, we’re advising employers about ways to retain their employees. Corporate social responsibility (CSR) is another big focus area for our practice. The Covid-19 pandemic has also led us to delve into some very different issues,

your added value to the organization.

5. Point out your contributions to the company. Refer to positive assessments, pay raises, bonuses, etc.

6. Get legal advice, for instance on compliance with

such as mandatory vaccinations, working from home and so forth.

dismissal procedures or to bolster your position in

Last but not least, the number of acquisitions that our Employment

negotiations. Employers are obligated to ascertain

practice has been involved in has really surged. Whatever happens,

if there is other suitable work for an employee, for

we’re still in our element.”

example, also in other parts of the group.

Hogan Lovells Atrium - North Tower Strawinskylaan 4129 Amsterdam 1077 ZX +31 20 55 33 600 www.hoganlovells.com/amsterdam

7. In case of illness, be available for checks and cooperate in your reintegration. Mediation can be a means to resolve conflicts without court intervention.

15

Hello People

HELLO PEOPLE

GOT A MINUTE? That the majority of ABN Amro employees will be bidding their colossal office on Gustav Mahlerlaan farewell is a fact. Less

certain is what the towers will be used for in future. The building has been sold for a sum in excess of 750 million euros, but no plans have been announced as yet. On a cloudy, gusty winter’s day, we hit the streets to ask people in the district how they would like to see the building used.

Anna Kuzina “There are already quite a lot of residential buildings here, so to keep a proper balance I think it should be kept as an office building.

If it were to become housing, I think it would get way too crowded in the area. I am originally from Moscow, and because there are so many people living there it gets insanely busy. It’s a good thing Zuidas is not like that. That’s why I love living here and walking my dogs during my lunch break. Instead, the building could be a great hybrid working space, because most people still prefer working at home. But to keep the productivity and social aspect of the office going, it could be good to make it a flexible working space for multiple smaller companies. I see a lot of potential.“

Nick Krestovsky “It would be cool to turn the building into a space where small companies can get off to a flying start. In a business district like this, where most of the buildings are occupied by big corporations, it could be beneficial to create some diversity. Because smaller and creative companies that probably don’t have the financial means to lease an office in these towers also deserve the same opportunities and chances that big organizations get. So, to be able to have an affordable office in Zuidas could be a good motivator for start-ups.

Like a little leg up.“

16

Hello People

Irma Posch “I work at Circl, so as long as we can carry on as a sustainable location, I’m happy. Beyond that, I think it would be nice to have student or starter homes in the towers. I’m no architect or interior expert, but it seems like there would be loads of potential to turn them into nice apartments and studio flats. It would be bizarre actually if they all went on being offices, given the current housing market. My own kids, for example, can’t find anything at all. But I also wouldn’t mind living there myself! I could be at work in no time, haha.”

Matteo Viggi “In my opinion, student housing would be the best option for the ABN building. With the university and all of these other education institutions so close by, it amazes me that there’s still no student housing in the area. All of the apartments are so high-end and expensive, there’s no way young people can afford it next to their studies. So, why not? Also, there are so many offices here already.

One more or less won’t make a difference. It could create a good mix for the district because now it’s all businesspeople. Some students would be good for the area.“

Text: Tessa Burger • Photography: Carlijn Andriessen, Meisje met de camera

17

Business In The Spotlight

DISCOVER THE DIGITAL FUTURE IN THE EY WAVESPACE What kind of digital opportunities and solutions can organizations implement in

obviously different to every company”, Peter

their business? The EY supersonic wavespace dives in to find out. This innovative

emphasizes. The one thing every company

centre in EY’s Cross Towers office is equipped with all the latest technical

has in common, he says, is that the future

innovations. Senior Manager Technology Consulting Peter Groenendaal leader

is digital, and this thinking underpins the

of the wavespace centre in Zuidas. He tell us all about this pioneering way of

wavespace and its digital tools. “Here, we

exploring how technical implementations may benefit. “We are investigating the

can show what tomorrow will look like and

possibilities of tomorrow.”

explore it with our clients.”

Scan, focus, act

in their quest to add value, for example

Better question

It all starts with a series of dynamic

through tax optimization or operations

The most important part of the workshops

sessions in which the client company

advice. “We run through a number of fixed

is formulating a ‘better question’, which

and its employees meet with the EY

elements based on our ‘scan, focus, act’

looks at how a client wants to position

team to discuss how they envisage their

method. The first step in this proces is

their business in the market and what

organization’s future. What can technology

considering where the company is now.”

their ambitions for the company amount

do for them? “Each session is unique”, Peter

After all, awareness of the current state of an

to. According to Peter, this question is

says, “because of course the future looks

organization is part of figuring out where it

essential because it’s one that every

different for every company.” During these

wants to go. Next, they consider the options

company ultimately will have to answer.

workshops, Peter and his team guide clients

and draw up an action plan. “This process is

“We don’t present clients with ready-

18

Business In The Spotlight

Peter Groenendaal

made answers. They formulate them with

screens and a projector. Clients all tell us

Europe focusing on Japanese clients. From

our help, but it really is down to them.”

this is a nice and inspiring environment in

Amsterdam we can also pivot between

EY provides all the tools needed and

which to engage in a dialogue.” Also, he

worldwide wavespace centres makes it easy

advises clients during the workshops, but

adds, “It’s an important extension of our

to get the whole team in on a workshop.”

a company’s own employees all have to

services to be able to offer clients sessions

Working digitally and globally is becoming

be engaged and contribute their input as

in this way, which serves as kind of a

the standard, as we all know, and EY is

well. “This collaboration with clients is an

pressure cooker.’

ready: “We can easily connect people who are physically or virtually present in the

essential part of how our service works.”

Worldwide reach

space without it turning into one of those

Pressure cooker

A wavespace session can be worthwhile for

awkward online meetings. We make sure

So, what’s the motivation behind the

companies of all kinds, in every segment

that everybody, including the people joining

wavespace centres, of which EY has dozens

of the market. EY helps its clients to look

virtually, get to have the full experience and

in business districts around the world?

beyond the walls of their organization, and

feel they are part of the process, even if

Mainly, to respond to clients’ need for more

even their sector. It also connects them

they’re thousands of miles away.”

in-depth advice, Peter explains. “For them,

with external partners, be it start-ups,

it’s great to have all the facilities available

scale-ups, research institutions or strategic

in a space like this, instead of in some

partners. “The wavespace is also home

uninspired conference room, juggling

of the Japanese Competence Center in

Text: Romy Lange & Tessa Burger • Photography: Nestor Tsakirakis, Studio Klijn

EY Amsterdam Cross Towers, Antonio Vivaldistraat 150 1083 HP Amsterdam The Netherlands +31 (0)88 407 10 00 www.ey.nl

19

Glasses on, glasses off, glasses on, glasses off.

Forgot your glasses.

Panic.

It drove me nuts at one point.

Juliette

FR E EX E P A R FO M EL R IN IM YO UR AT IN EY IO A ES N RY

Watch Juliette’s full account on fyeo.nl/ervaringen/juliette

LIFE WITHOUT GLASSES Simply see well again, without the help of glasses or contact lenses. Just imagine: reading, exercising, texting, driving, all without hassle. Take the first step to freedom and book a free and non-binding preliminary examination at www.fyeo.nl

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Business In The Spotlight

A PERSONALIZED CHOCOLATE GIFT FOR YOUR CLIENTS OR EMPLOYEES Who could resist?

It’s the next big sensation in the world of chocolate: Choconista! These aren’t your ordinary bonbons. On the Choconista website you’ll find a trove of Instagrammable chocolate gifts that can be personalized any way you wish. Choices range from a wide selection of gift boxes to lifelike ‘products’ inspired by your business. These handmade and hand-painted works of art make gorgeous gifts that are almost too good to eat.

Chocolate couture

Thematic gift boxes

A self-styled ‘chocolate couturier’,

Choconista has reinvented the classic box

Choconista is a portmanteau of ‘choco’

of chocolates with one-of-a-kind themes

and ‘fashionista’. Chocolate couture is of

featuring the most unexpected shapes and

course the haute couture of chocolate, in the

decorations. Hand-painted in vivid colours,

form of hand-crafted artworks. “As choco-

every single chocolate is its own stylish

fashionistas, we keep up with the latest

and memorable moment. To complete the

trends so we can continue to surprise and

experience, each gift box comes with a mood

delight chocolate lovers”, says Choconista

board specially designed by Choconista.

Chief Chocolate Officer Margreet van der

“They make amazing gifts guaranteed to

Mooren. “We craft our chocolates with love,

wow recipients”, Margreet says. “Maybe the

in small, handmade batches, designing

hardest part is choosing which box to give

beautiful new chocolate boxes and luxury

away and which to keep all for yourself!”

business gifts every day. We exclusively use Belgian chocolate with fantastic flavour – from milk and dark to velvety white chocolate that melts in your mouth.”

Text: Romy Lange

Choconista Cantekoogweg 4 1442 LG Purmerend +31 (0)85 303 71 35 info@choconista.nl www.choconista.nl @choconistachocolates

21

Zuidas Home Tour

ZUIDAS HOME TOUR

“I just knew that Zuidas was where I wanted to be” Zuidas is a distinctive part of the city and in high demand among house hunters. Between now and 2040, some 8,000 to 9,000 new homes will be built here. Once known mostly as an office location, more recently Zuidas has been shedding that image in a complete metamorphosis. When Zuidas is finished in around 2040, a projected 15,000 people will call it home. In this section, we ask residents to tell us where they live and how they like life in Zuidas. This time, we talked to Claudia van Zanten. She and her daughter live in a lovely apartment in 900Mahler –the most beautiful building in Zuidas, according to Claudia. As the People’s Party for Freedom and Democracy’s (VVD) lead candidate for the Amsterdam-Zuid district, she works to keep the area a safe, pleasant place to live. After all, she says, that’s one of the things that matters most to residents.

Claudia, could you start by telling

Zuid, with a brief stint in Switzerland from

the police. From there, I struck out for

us something about yourself?

2012 to 2016 with my ex-husband. I have a

myself as an interim press spokesperson,

“I arrived in Amsterdam as a student in

rich background in the media, from crime,

copywriter and communications advisor.

1999 to do a master’s degree in film and

politics, film and entertainment editor

In January 2019 I got a communications

television studies at UvA. Since 2005 I’ve

at Elsevier magazine to politics editor at

role with the Public Prosecution

lived in different places in Amsterdam-

HP/De Tijd and media spokesperson for

Service, which I left recently and started

22

Claudia van Zanten lives in 900Mahler

Zuidas Home Tour

freelancing again. Now I am ready for the

that, there’s just a really nice vibe. It’s a

adventure of local politics as the VVD lead

very international neighbourhood with

candidate for the Zuid district and number

lots of different kinds of residents of all

13 on the municipal council elections list.

ages and backgrounds. Zuidas has a

Expats can also vote in these elections,

metropolitan appeal but feels very villagey.

so I would like to urge everyone: take

In 900Mahler, a lot of us know each other,

this opportunity to have a say in your

you get friendships and even group

community.”

holidays. And with initiatives like Hello Zuidas, the Zuidas Today Talk Show and

What brought you to Zuidas?

Thomaskerk you also get a strong sense of

“It was a very conscious choice. We had

solidarity. Together, you go farther. That’s

wanted to live in Zuidas back in 2012 but

something I firmly believe.”

in the end that turned into a house in Zurich, Switzerland. From the moment I

Is there anything still

returned in 2016, I set my sights on this

missing in the area?

area. When I lived in Buitenveldert before

“The district could have more places to

and rode my bike into the city, I was always

meet and hang out outside. In real terms,

impressed by the potential I could see in

that might be by adding green spaces in

Zuidas. When I was a student in the late

the form of parks and playgrounds for

nineties, ABN Amro was practically the

children. Also, someone turned in a great

only thing here, but the development has

idea with the city council’s ‘Buurtbudget’

been tremendous. I just knew that this was

to create a skate lane integrated in the

where I wanted to be.”

natural landscape in Beatrixpark. Apart from that, it would be nice to have a

What makes Zuidas a nice

bookshop, a grand café with a reading

place to live, in your eyes?

table well-stocked with magazines and

“To start with, I should say that the

newspapers and a cosy wine bar that’s

transport connections are great. Beyond

also open at weekends.”

Name

Claudia van Zanten – c.vanzanten@vvdamsterdam.nl

Building

900Mahler – the most beautiful tower in Zuidas

Hobbies

Snowboarding, rollerskating and kick scootering with my daughter, wining and dining, reading and keeping up with current events and the news

Favourite spots at home

My refurbished bedroom and our south-facing balcony

Favourite spots in Zuidas

Market 33, Cielo Skybar, Beatrixpark and the new Zuidas market

Text: Céline Boute • Photography: Caily Bobbie Jo

23

VA

CA TU

RE

Job

WIL JIJ MET ONS VAN ZUIDAS HET NIEUWE CENTRUM MAKEN VAN AMSTERDAM? Event Manager / City Marketeer Hello Zuidas is de gebiedsmanagement

DE FUNCTIE

organisatie van Zuidas. Wij

Een toplocatie als Amsterdam Zuidas verdient uitstekende (horeca-) voorzieningen,

vertegenwoordigen 240 publieke en private

winkels, cultuuraanbod en evenementen. Als Event Manager / City Marketeer

partijen in het gebied. Amsterdam Zuidas

breng je publieke en private partijen samen om daar versnelling in aan te brengen.

is hard op weg een volwaardig centrum te

Het is een veelzijdige functie in een dynamische omgeving met leuke collega’s. Je

worden met een mooie mix van woningen,

werkt als voorzitter van het Horeca & Retail Netwerk intensief samen met hotels,

kantoren en (culturele-) voorzieningen.

restaurants, retailers en cultuuraanbieders. Je produceert member meetings

De voorbereiding op de ondertunneling

en publieksevenementen. En als secretaris van Wonen in Zuidas werk je samen

van de A10 en de bouw van een nieuw

met ontwikkelaars, makelaars, gemeente en bewoners aan bestaande en nieuwe

station (Zuidasdok) is in volle gang. Hello

woonprojecten.

Zuidas zet zich in voor een aantrekkelijk vestigingsklimaat voor (internationale)

WAT BIEDEN WIJ?

bedrijven, kennisinstellingen en wonen.

Wij bieden een contract voor 4 dagen per week. Je staat aan de basis van nieuwe

Onze focus ligt op levendigheid, openbare

samenwerkingsverbanden in een nieuw stuk stad. Je vormt een team met de

ruimte & veiligheid, duurzaamheid & wonen

Community Manager. Waar jij verantwoordelijk bent voor de organisatie van

en mobiliteit & bereikbaarheid.

evenementen in brede zin, draagt de Community Manager de verantwoordelijkheid voor communicatie. Je maakt deel uit van de redactie adviesraad van het magazine.

SCAN DE QR VOOR MEER INFORMATIE

Hello Zuidas houdt kantoor in het hart van de Zuidas in het WTC Amsterdam.

Beschik je over enkele jaren werkervaring en een ‘hands-on’ instelling, en heb je belangstelling voor stedelijke ontwikkeling? Dan komen we graag met je in contact. Mail je

/jobs 24

motivatiebrief en CV naar servicepoint@hellozuidas.com, ter attentie van Olivier Otten.

Voor meer informatie bel 020 333 74 41.

Job

BEN JIJ ONZE NIEUWE EVENT MANAGER / CITY MARKETEER

Photography: Caily Bobbie Jo

25

Business In The Spotlight

NOWY STYL TURNS YOUR OFFICE INTO THE PLACE TO BE

26

Patrick van Dommelen and Manja Blanken

Business In The Spotlight

Nowy Styl seems like a new kid in town for office interiors yet with the resources of

need cleaning – but, as Manja stresses,

a player boasting years in the business. Which is true: set up by two brothers who

they’re also far more pleasant for workers.

started out with the production of a handful of chairs in 1992, thirty years later their

“We are forerunners in the integration of

company is the European leader in comprehensive furniture solutions for offices and

digital solutions integrated in the office

public spaces. Patrick van Dommelen, managing director of Nowy Styl Netherlands,

interior. Think of wireless charging options,

and Manja Blanken, accountmanager, explain why the right furnishings make all the

workplace reservation, data collection

difference in an office – and how Nowy Styl can help.

about the use of furniture in the office and connection with the smart building

“We work with clients to transform a

“The trend tends towards activity based

platform. So ready for the future!” Nowy

setting into an inspiring and functional

working: dedicated spaces for dedicated

Styl looks with clients at what they can

space”, Patrick says. “What we do is real

activities, such as working with full focus on

facilitate to ensure that client’s needs are

custom work and guiding the whole

a complex case versus brainstorming for a

met. “Our services cover every facet and

process, because what works for one

creative project.”, Manja explains. “We add

we can oversee the whole process. Our in-

organization may not work for another.”

another layer to that, where we also pay a

house designers and interior architects can

To ensure solutions that fit, Nowy Styl

lot of attention to the fact that every person

advise on every detail.” People often don’t

sits down with clients and even set up

has different needs, we call that human

realize how much of a difference an interior

workshops to explore their wishes. This

based working. And next to that, instead

can make, Patrick points out. “Wellbeing,

lets them go deeper, as it were, testing

of private cubicles and workspaces, offices

connection with each other and your

what the management or board want

are more and more about brainstorming

employer, your happiness at work and

against what the workers want. “Ideally, we

and meeting up.” Patrick continues: “Gone

feeling at home are extremely important.

collect input from all layers. Not because

are the days of traditional wooden desks

It can be the deciding factor that makes

we question a client’s wishes or the board’s

and black plastic chairs. In their place is

talented recruits choose one company

input, but because we want to supply the

more soft seating and lounge furniture. Also

over another, because it’s something that

best possible product – something that

increasingly popular are creative spaces

helps your employees and guests feel

works for everyone.”

equipped with smart solutions.”

happy and at ease. That’s what we’re out to create.”

Change

Deciding factor

Trends in office furnishing come and go,

Smart buildings and offices are not only

but in recent years Nowy Styl has observed

preferable for facility services – allowing for

a massive change in workspace function.

easy tracking of which spaces do and don’t

Text: Romy Lange & Tessa Burger • Photography: Nestor Tsakirakis, Studio Klijn

Nowy Styl Nederland Basicweg 22 3821 BR Amersfoort +31 (0) 33 453 50 90 info.nl@nowystyl.com nl.nowystyl.com

27

Agenda

AGENDA

MARCH & APRIL 2022

Sunday 6 March

FOREST RANGER CRUISE @ Amsterdamse Bos – www.amsterdamsebos.nl

Tuesday 8 March

Hop aboard with the forest ranger on Sunday afternoon and come

INTERNATIONAL WOMEN’S DAY

explore the treasures of the Amsterdamse Bos, the creatures that

@ De Thomas – www.dethomas.nl

call it home and plants and trees along the waterside. The boat is

Have we really reached a point when

open, so dress warmly.

equality between men and women can be taken for granted? Come hone your opinion, share inspiration, listen Tuesday 8 March

and join the conversation! Tabitha van

FEMINER CONNECT

Krimpen welcomes as her guests 2017

@ Loyens & Loeff – www.feminer.nl

‘Businesswoman of the Year’ Elske Doets,

Women’s network Feminer Connect

journalist and author Liesbeth Staats and

kicks off with its first edition themed:

church board member Rosaliene Israël.

‘Making an impact’. With speakers Devika Partiman talking about her initiative to get more women in the Dutch House of

14-16 March

Representatives and Antoinette van der Hauw on her work as a partner at law firm

MUNICIPAL COUNCIL ELECTIONS

Loyens & Loeff.

@ De Thomas & WTC Polling cards are in, which means it’s time again to have

Thursday 17 March

your say on issues affecting you

SUSTAINABLE THURSDAY

as an Amsterdam resident and

@ WTC Amsterdam

on what you want to change.

Featured on this Sustainable Thursday are

Don’t forget: your vote counts!

a range of enterprises and entrepreneurs

Polling stations will be open at

including Tim Dekkers, Amber shared

several locations in Zuidas.

mobility, Chocolatemakers, EcoSmart and Amaze, plus three speakers: Philipp Pattberg (VU Amsterdam), Hannah Bos (CBRE) and the Chocolatemakers founders.

30

Agenda

Monday 14 March

WORKSHOP: LOCATING LITERATURE. AN INTRODUCTION INTO FINDING INFORMATION @ Online – VU Amsterdam – www.vu.nl From pitfalls and prejudices to reliability standards, this workshop helps you on your way to finding relevant literature, whether you have little to no experience searching for literature or just need a refresher.

Photo: Peter Elenbaas

Wednesday 16 March

NESIM EL AHMADI: TABOO! @ Griffioen Cultural Centre – www.griffioen.vu.nl/en For his first cabaret production, Nesim delves into taboos and stories that have shaped his life. An emotional show filled with extraordinary reflections on faith, being behind bars and the harrowing experience of the kidnapping of his wife.

Every Thursday, 9am-5pm

ZUIDAS WEEKLY MARKET @ Gershwinplein – www.zuidasmarkt.nl Every Thursday is market day in Zuidas, when up to 30 stalls come to Gershwinplein to sell their fresh wares. This is a long-held dream of Zuidas residents come true! See you at the Zuidas Market next Thursday?

26 March

OPEN TOWER DAY 2022 @ Zuidas – www.opentorendag.nl As well as the chance to visit the city’s towers, this year’s programme features several symposia with interesting guest speakers on tower-related topics. The programme includes UvA Professor Gabri van Tussenbroek on the Nieuwe Kerk tower that never was and AM Development Manager Michelle Corbeau of Rotterdam’s Zalmhaven tower on the question: is tower living the future?

31

Agenda

Every Friday, 2pm

Saturday 2 April

ZUIDAS TODAY TALK SHOW

ALEX PLOEG: EGO

@ Online – recorded at CIRCL

@ Griffioen Cultural Centre

– www.zuidastoday.com

– www.griffioen.vu.nl

LIVE every Friday at 2-3pm, the

Named one of the country’s most promising

Zuidas Today Talk Show is a weekly

cabaret artists by Neerlands Hoop, comedic

discussion platform for the local

talent Alex Ploeg is back with a brand-new

business and residential community.

show. Expect offensive laughs, absurd

Each week, host Ruth Jansen talks

sketches and infectious music. A show

with interesting, inspiring, high-

about ego in all its incarnations, about

profile guests in the CIRCL studio in

taking up arms against yourself and playing

Zuidas. The show is a joint initiative

it safe, and with a sharp sense of humour.

of Zuidas Today, ABN AMRO and

Book your tickets today!

CIRCL. Want to be part of the live show audience? Send an email to: redactie@zuidastodaytalkshow.com.

Friday 8 April

Saturday 2 April

WTC BUSINESS CLUB RALLY

ZUIDAS BUSINESS BOXING GALA

@ Zuidas

@ Sporthallen Zuid – www.eventbrite.nl

– www.wtcamsterdambusinessclub.nl

Packed with action, entertainment and elegance, the Business

Are you a WTC Business Club member?

Boxing Gala is an exclusive event co-hosted by Clubsportive and

Think you’ve got the fastest wheels and

Sin City Boxing. After four months of training, business pros from

the best navigation? Then don’t forget to

Zuidas (and surrounds) will demonstrate their punching prowess in

register for this exciting car rally in which

this professional boxing match. Dress code is casual chic.

competing companies race their way across the Netherlands.

Sunday 10 April

PURE MARKT @ Amstelpark – www.puremarkt.nl Amstelpark is lovely location for Holland’s purest market!

In the heart of the park you’ll find stalls selling special food products, beverages and creative wares, plus terraces to relax on and plenty for the whole family to enjoy.

32

Agenda

22-23 April

NATIONALE CARRIÈRE BEURS @ RAI Amsterdam – www.rai.nl

April through October

Are you a recent or soon-to-be grad in

TEKENLAB DRAWING LESSONS

search of the right job? Connect with

@ Zuidas Botanic Garden – www.botanischetuinzuidas.nl

more than 150 top employers and loads

Through a series of short exercises and longer assignments you’ll

of job opportunities! Companies in a

practise looking attentively at all kinds of buds, blooms, leaves,

range of sectors including IT, engineering,

stems and stalks, and then translate your observations onto a flat

marketing and sales will be represented

surface in your own style using a variety of drawing materials. Join us

at this career fair. Also check out the

for a fun and inspiring experience! Check our social media channels

workshops in your specific sector.

for exact dates.

Tuesday 10 & 17 May, 9.30am-4.30pm

BUSINESS ENGLISH WORKSHOP @ Amsterdam (Aristo Sloterdijk

KING’S DAY @ Netherlands The national birthday bash for our own King

or BCN Bijlmer Arena) Photo: Jan Vonk

27 April

– www.taalcentrum-vu.nl/zakelijk-engels English fluency is crucial in international business. Would you like to communicate

Willem-Alexander is a fixture of the Hello Zuidas

more effectively with your English-speaking

calendar. Don your orange duds and sing along

clients? Taalcentrum-VU’s language

to Dutch golden-oldies with all your friends and

experts are here to help! Our Business

neighbours as the whole country celebrates

English workshop will boost your fluency

another old-fashioned King’s Day.

in no time. The workshop covers two full days. Register now!

33

Sustainability

Ellen Oetelmans

BUILDING A BETTER Building Better Business is a programme set up by the City of

Building Better Business is a municipal programme that envisages

Amsterdam to give businesses free advice and assistance to

a different kind of economy. A system that doesn’t focus solely

increase their social and sustainable impact. Many companies

on raking in more profits, but revolves around creating equal

are already hard at work on these fronts but may not always

opportunities and value on multiple levels. “There are so many

know the best way forward. That’s where this programme

societal challenges to face,” Ellen explains. “Climate, poverty,

comes in: to help businesses tie off loose ends or get off

unequal opportunities, education – you name it.” The road

to a flying start by implementing key objectives in their

to achieving the Sustainable Development Goals is filled with

organizations. We sat down with Ellen Oetelmans, Amsterdam

obstacles. With the Building Better Business programme, she aims

Impact programme manager and in charge of Building Better

to help organizations, business owners and other players identify

Business. “It ticks a lot of boxes for achieving a positive social

and clear those obstacles, she explains. “We need to focus more on

and environmental impact,” Ellen says.

what each of us can contribute to a better world for all of us.”

Certification The programme incentivizes companies that set social and environmental targets and strive to create a better world. “We assist them to grow their societal impact.” Participants can join the B

34

Sustainability

“I met other companies on the same journey, and it’s just really valuable to ask your questions right away and to pursue a B Corp certification even faster,” Annelotte Hofland, who is part of the Culture Team at Bit. Bit, a research and prototyping collective run by tech talents, joined the B Corp track of the 2021 edition of the Building Better Busines programme.

“The ECG track helped our company be more efficient. You can prepare for ECG certification relatively fast, thanks to methods and tools that also leave room for customisation.”

Michel Vogler, Founder & Missionary at CrossmarX CrossmarX enables organizations to automate and improve their business processes, joined the Economy for the Common Good (ECG) track of the 2021 edition.

WORLD, TOGETHER Corp track or Economy for the Common Good (ECG) track during

objectives before investing.” Consumers, too, are becoming more

Building Better Business. Both models are applied by thousands

critical than ever. And there is growing recognition in government

of organizations worldwide and lead to certification. “This is a

for companies that are putting serious effort into their social and

very efficient approach for comprehensively looking at what your

environmental performance. “It’s all connected”, Ellen concludes.

company is doing and how you score on a range of metrics.” The

“If you can present a certification demonstrating that you’re on the

insights gathered during the Building Better Business programme

right track, I think that can give your business a real edge.”

help participants assemble a complete picture showing what impact areas their companies can work on and how. “They are guided throughout this process”, Ellen says, “because, let’s be honest, this

Amsterdam Impact is an initiative of the City of Amsterdam to strengthen the ecosystem for businesses that are using enterprise to tackle societal challenges.

It helps organizations navigate the ecosystem and provides support and key tools to achieve greater impact.

isn’t something you can figure out during a couple of spare hours.”

Value

The deadline for companies applying for this year’s

The programme ticks a lot of boxes, Ellen tells us. “Not only does

Building Better Business programme is 15 April. Criteria

it help draw in talented candidates, since more young people are

include that your business has to be based in the Amsterdam

looking for employers that are committed to making a positive

metropolitan area and employ at least ten people. Subscribe

impact, but investors are also looking more closely at these

via www.iamsterdam.com/buildingbetterbusiness

Text: Romy Lange & Tessa Burger • Photography: Nestor Tsakirakis, Studio Klijn

35

Property Special

SPECIAL FEATURE

36

Property Special

Battle for talent raises stakes for employers and workplaces Harold Coenders, director Real Estate Strategies at Colliers

and against all expectations, the labour

TREND #2 Campus fever

market is tighter than it was before the

Campus fever is raging in Dutch

pandemic. That means workers have

boardrooms. Ever more companies have

more bargaining power when choosing

their sights set on their own campus. In

employers and workplaces. So much so,

Zuidas, there is Tripolis-Park, which has

that UK magazine The Economist has

managed to secure law firm De Brauw

hailed 2022 as “the year of the worker”.

Blackstone Westbroek as an occupant.

Real estate consultancy Colliers took a

Where the legal establishment has

TREND #3 Time is the new space

look at these developments and identified

traditionally preferred to operate in

We’ll be spending less time in offices

three trends of crucial importance to

shiny towers and behind closed doors,

in the future; but when we do go, we’ll

workers, office owners and office tenants.

De Brauw decided Tripolis-Park could

want to be assured of a pleasant working

offer more. After all, campuses are places

environment. The challenge for 2022 is

where one plus one equals three. They

to have offices available for work when

are synonymous with collaboration

we need them, and for other things

‘Here and now’ is the mantra of the fast

and interaction, two cornerstones of

when we don’t. Offices have to become

emerging instant consumer. Instant

innovation. Being part of a campus

flexible in both use and function. In other

delivery services such as Gorillas and Flink

moreover boosts a employer image. By

words: hybrid. Hybrid buildings add the

are catering to this demand by dropping

clustering together, organizations can

dimension of time to space. That means

groceries on your doorstep in mere minutes

raise their profile. ING is a case in point:

adapting blocks or zones of a building to

flat. But increasingly, and especially as Gen Z

the company christened the whole area

different functions and target groups at

joins the job market, office workers want the

surrounding its Cumulus Park campus as

different moments of the day or week. At

same freedom of choice and ease. Catering

an ‘Innovation District’. A campus also

weekends, an auditorium can become a

to what they want is the new challenge. Step

offers more than merely office workspaces:

cinema, and in the evenings a company

one is offering app-based office products

it’s a community with amenities that serves

restaurant can moonlight as a ‘dark

and services, letting employees order lunch,

as a magnet for budding talent.

kitchen’ that delivers meals.

After two years of Covid-19 lockdowns,

TREND #1 The instant consumer

Harold Coenders

a share car or (home) office with the same ease. Optionality is all-important. The more choices, the better.

New reality A revolution is sweeping the o ice world. Laptops and smartphones have long since put paid to the notion that we need o ices to work. Hotel lobbies, cafés and the kitchen table can serve just as well. People clearly want more freedom to choose both their workspaces and working times. The pandemic has only accelerated this shifi.

Employers and o ice property owners cannot fall behind in facilitating this new reality.

Portrait photo: Nestor Tsakirakis, Studio Klijn

37

Property Special

CROSSOVER “WE ARE STRIVING FOR THE PINNACLE OF WHAT WE CAN ACHIEVE IN SUSTAINABILTY” With the vibrant De Pijp and Rivierenbuurt residential areas on one side and the high-rises of Zuidas on the other, Crossover combines the best of the worlds of working, living and leisure. Set to open its doors in late 2023, this new mixed-use building is easy to reach, thanks to its convenient location, and is also supremely sustainable.

“This is a building that will combine many

“Thanks to the location and the building’s

outside and most workers stay cooped

functions”, says its architect, Jeroen

design, it will really fuse the vibrancy and

up inside for eight hours at a stretch. We

van Schooten. Part of the firm Team V

urban vibe of Amsterdam with the business

want to change that.” If you have time

Architecture, Van Schooten’s earlier large

side of Zuidas”, Nard adds.

and do want to nip out for a walk during

projects include the design of Rotterdam

the working day, the location is ideal.

Central Station, and he was engaged to work

Outdoors

“Crossover is just outside the splendid

on Crossover by the real estate investor

All floors offer outside access, so users

Amstelpark”, Jeroen proudly points out.

Equity Estate and the property developer

can grab some fresh air, and with large

“But you can also be back in the urban

AM. “It will be a beehive of activity”, he

balconies where people can gather

hustle and bustle in no time by taking the

predicts optimistically. Nard Schuddebeurs,

for lunch, green outdoor spaces are

Noord/Zuid metro route to the city centre.”

COO at Equity Estate, and Raymond Stijkel,

abundant. “You can see a trend in office

developer at AM, also foresee a bright

developments nowadays towards ever

Circular material

future for the building, which is going up in

tighter security”, Raymond notes. “All those

As well as an outstanding location,

the neighbourhood known as Kop Zuidas.

pass cards are raising the barrier to going

Crossover more than lives up to the

38

Property Special

Jeroen van Schooten, Raymond Stijkel & Nard Schuddebeurs

highest sustainability standards. The

will be made of new clay, demonstrating

amenities that are small but really add

building will meet environmental, social

that you can easily make high-quality

up for users. Factors like these will only

and governance certification criteria (ESG)

products from used materials that are

enhance the appeal of Crossover’s office

and hold a BREEAM-NL Outstanding label

ordinarily thrown away.”

spaces for businesses, Nard says. “Eco-

and WELL certification. “We are really

labels are becoming increasingly important

striving for the pinnacle of what we can

Convenient features

for employers and investors, but so is

achieve”, affirms Raymond. Among other

Users are sure to appreciate how the

access to a quality-designed place for your

things, that means the building won’t use

sustainable design also translates into

staff to return to and that attracts the right

natural gas for heating, will have solar

convenient features in the complex, such

talent. With Crossover, we have created a

panels to generate all of its own electricity

as the availability of shared cars in the

unique place which achieves just that.”

and be constructed using bricks made

car park, which anyone can use simply by

from recycled ceramic products, such

making a reservation in an app. In other

as old bathroom fixtures. According to

words, alongside the certifications and

Jeroen, “Only 15 per cent of the building

labels, sustainability is also integrated into

Text: Romy Lange & Tessa Burger • Photography: Nestor Tsakirakis, Studio Klijn

Crossover Amsterdam Gelrestraat 30-46, 1079 MZ Amsterdam +31 (0)30 609 72 22 Developer AM - info@am.nl Developer Equity Estate – info@equityestate.nl crossover-amsterdam.com

39

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Property Special

SEARCHING FOR A SERVICED APARTMENT? FOR SHORT AND MID-TERM STAYS? Corporate Housing Factory has you covered!

Corporate Housing Factory does exactly what its name suggests, supplying

have to quarantine, to a virtual check-in

apartments for families and corporate employees all around the world. The company

facility – they’ve thought of everything

has several properties where you can stay for a maximum of six months. Do you need

to maximize comfort. “It is so important

an apartment for longer than six months? Then Corporate Housing Living – their new

to get a warm welcome on arriving in a

label - will look for a long-stay apartment for you.

foreign country”, Marijke points out. They make every effort to create that feeling

Nayton Craig and Marijke van der Neut,

time. Now, the options are more extensive.

of warmth for the duration of a guest’s

who head the sales team together, have

“All the recent developments have made it

stay. Some even feel so at home that the

seen a significant shift in demand for

increasingly difficult for employers to plan

company has been flooded with rrequests

accommodation lately. “There is much

long-term”, Nayton notes, “with countries

from clients if they may prolong their

more demand for bespoke service”, says

suddenly going in lockdown, delays in visa

stay. This rekindled the idea for Corporate

Nayton. Catering to clients has always

applications and so forth. Our mission

Housing Living. “The long-stay housing

come first at Corporate Housing Factory,

is to make things as easy as possible for

option is becoming increasingly essential,

but this new trend goes beyond that. “It is

clients.”

and our Living service responds to that.

about offering more flexibility.” Corporate

With our property sector connections on

Housing Factory set out to do just that.

Comfort

the one hand, and our clients who need

Before, employers could only book

Mission accomplished. Corporate Housing

a place to stay on the other, we are the

short-stay apartments under a standard

Factory amended its terms and conditions

perfect party.”

agreement, with fixed check-in and check-

and now offers additional services. From

out dates and everything arranged in no

a desk for teleworking in case employees

Online portal Ease of use is central not only in the

Marijke van der Neut & Nayton Craig Text: Romy Lange & Tessa Burger • Photography: Nestor Tsakirakis, Studio Klijn

apartments, but in the administrative process as well. “We are currently in the final phase of developing our Corporate Portal”, Nayton says enthusiastically.

Using this tool, companies can access an overview of all their reservations and invoices. “Their accounting departments won’t need to bother any longer with spreadsheets tracking who is where, for how long and at what expense.”

Corporate Housing Factory Gustav Mahlerlaan 50B 1082 ME Amsterdam +31 (0)88 116 95 00 info@corporatehousingfactory.com www.corporatehousingfactory.com

41

Property Special

42

Property Special

HOW THE OFFICE CAN

RECLAIM THE LUNCH HOUR How has the lunch hour changed over the last couple of years?

they rarely leave the office at lunchtime. In the office, this may

Unfortunately, Brits are taking shorter lunch hours than ever at

be because managers set the tone, not taking a lunch break

work, as the idea of fully switching off and taking advantage of a

themselves, whereas while working from home, people may feel

break seems to be becoming obsolete.

they need to prove that they are working to the best of their ability.

As we prepare to return to the office and look ahead to post-

We updated our 2017 study* looking into how long UK office

pandemic working life, what can office providers do to encourage

workers are taking for their lunch breaks and found that workers are

employees to use the lunch break for their wellbeing?

taking even less time than they were four years ago. The average lunch break has shrunk by six minutes as employees now take just

Communal areas are a good start, allowing employees to take

28 minutes for their lunch hour, compared to 34 minutes in 2017.

longer lunch breaks and relax with colleagues while enjoying their

Over the period of one year, this means employees are losing out on

food. Companies have already implemented growing trends, such

a huge 8,320 minutes, which is the equivalent of working an extra 20

as green and quiet spaces, subsidised canteens and lunchtime

days without being paid (based on an eight-hour day with an hour

activities. It’s also important to highlight the benefits of forgetting

lunch break).

about the phrase ‘I am too busy’. Taking a lunch break allows your brain to recharge and refocus, which is said to significantly improve

Despite a huge focus being put on wellbeing during the recent

productivity at work. Also, as stress is incredibly common in the UK,

lockdown restrictions, our findings have shown more people are

taking time away from the computer will help to contribute towards

working through their lunch break than before. In 2017, nearly half

improved mental health.

(48%) of the respondents said they never skip their lunch break.

This year, however, the number has fallen to 41%, showing an

Getting through your workload is important, but no less important

increase in the number of people feeling the need to work through

than your wellness. Allowing yourself to take an hour-long lunch

lunch regularly.

break every day will result in less stress, better performance, and more creativity in the workplace.

So, where is the demand for lunchtime working coming from?

Almost one in ten (8%) said they feel pressure from their employer to work through their lunch hour and almost a third (32%) say

Photography: Nestor Tsakirakis, Studio Klijn

* Research was carried out with Censuswide on 2,000 full-time workers in 2017 on behalf of Workthere. The same study was carried out again with The Leadership Factor on 2,000 full-time workers on behalf of Workthere

43

Property Special

Living at The Vecht

Courtyard garden with historic wall

Bright and spacious rooms

UNIQUE GREEN WATERSIDE LIVING surprisingly close to Zuidas

Taking shape just a 15-minute drive away is a unique new residential project: ‘De

surroundings, the water and Muiden

Werf bij de Sluis in Muiden’. The project encompasses three plots for development

itself, with large, bold façade openings

directly along the Vecht river, three historic homes for renovation and the realization

where indoor and outdoor space blend

of 51 high-end units for sale, ranging from detached wharf houses with a garden or

seamlessly together.

a courtyard, to town houses, apartments and penthouses. De Werf bij de Sluis in Muiden offers supreme luxury and comfort in a historic location directly along the

Parking no problem

Vecht river, with an optional private berth for a boat right outside your door.

Parking spaces are principally underground, situated in a large garage, and the

Perfect place

Industrial & contemporary

properties themselves are designed to

Situated at a stone’s throw from

The residences being created for De

make the most of the surroundings. Phase

Amsterdam, Muiden is a bustling old

Werf bij de Sluis in Muiden have a

1 of the project has been 100% sold and

fortified town between the capital and

distinctive character and, like the old

phase 2 is fully on sale. More than 50% of

the Gooi region, filled with historic places

shipyard, are slightly different from – yet

this has now been allocated.

of interest, a charming town centre with

perfectly complementary to – the rest

outdoor terraces overlooking the large

of the town. With an industrial feel and

sluice complex, gorgeous nature and

contemporary finishing, the new-build

wildlife and plenty of sports and activities

properties will feature high-quality

for all ages. You’ll also find many convenient

and sustainable materials such as

amenities close to hand, from essential

copper, zinc, steel, wood and glass. The

shops to childcare facilities and sports.

structures actively engage with their

For additional details about the project, see the website: www.dewerfbijdesluisinmuiden.nl.

To enquire about a plot, wharf house, town house, renovation property, apartment or penthouse, please get in touch with one of our estate agents or register online. Our estate agents would be happy to supply any further information.

Heeren Makelaars Sander Bovenkerk & Michiel Floberg +31 (0) 20 470 22 55

Nienaber Makelaars Marie-Jose Exel & Ewoud Rehe +31 (0) 29 441 71 18

Find out more about this fantastic project on Saturday 5 of March 26 between 10.30-13.00 at Hellingstraat 28 in Muiden 44

Text: Romy Lange

Property Special

HIGH-END CONCIERGE SERVICE FOR TAILORED RESIDENTIAL COMFORT Welcome Home is a concierge service that assists homeowners and newly arrived expats with property management and day-to-day life in Amsterdam, ensuring things run smoothly and cost-effectively. Their dedicated personal home assistant knows your property and your preferences and is available 24/7 to assist you, or a designated contact whenever you are out of town. With Welcome Home, you can rest assured that your home is in safe hands. We caught up with founder Stephanie Broeke to learn more.

Stephanie Broeke

Don’t let the small things define your life

Second home service

Concierge service for project developers

“We believe that ambition needn’t come

“We also offer a full-service package

“We are also the partner for real estate

at the expense of comfort. Our mission

tailored to owners of a second home

professionals, project developers and

is simple: to take care of the mundane

in Amsterdam. So you can leave your

homeowners’ associations of high-end

tasks in your daily life so you have time

property in trusted hands whenever you’re

residential complexes in Amsterdam

for the things that really matter to you.

out of town and know everything will be

that have no reception service or are

Whether it’s shopping for groceries at

taken care of prior to arrival. On days that

too small to allocate a concierge. Our

your favourite speciality shops, ticking off

you are in Amsterdam, you can also rely on

virtual residential concierge service is

your endless ‘to-dos’, arranging a private

our lifestyle services.”

the innovative answer to the increasing need for a more service-oriented way

chef for a special dinner, taking care of your home whenever you’re out of the

Clients

of living. We deliver a contemporary

country, organizing the perfect birthday

“Our clients range from corporate

variant of a traditional concierge service

party, collecting dry-cleaning, finding a

executives to busy mums and from expats

with smart technology. A considerable

trustworthy driver, taking your car in for

to owners of a second home, it’s up to

added value for their project and the

servicing or helping out with household or

you whether to use our services every day

(potential) residents.”

administrative tasks when you have a lot

or only as needed. As our valued client,

going on – we can do it all, and all to your

our dedication and quality as well as your

specifications.”

privacy are guaranteed.”

Welcome Home www.welcomehome.nl hello@welcomehome.nl @welcome_home_lifestyle

45

Hello You

HELLO YOU

RESTAURANTS REOPEN

ZUIDAS RESTAURANTS REOPEN! Late January brought the news we’d all been so eagerly waiting for: restaurants were allowed to reopen! Guests were welcomed with open arms by restaurateurs across the country, also in Zuidas. We captured all the happy faces to commemorate this joyous occasion. Here’s to sharing lots of good times together in our many wonderful local establishments!

46

Photography: Nestor Tsakirakis, Studio Klijn

Property Special

The Von Poll team Amsterdam & The Hague

knowledgeable registered agent and

VON POLL REAL ESTATE NOW ALSO IN THE HAGUE! Hannah van Wensem & Eertze Houpst

appraiser. “We plan to make this office just as successful as our offices in Amsterdam, using our transparent and modern approach. We guide clients through the purchase, sale or rental of homes and apartments. It’s a process that ought to be fun and stress-free! We also do appraisals.

Both Dutch and expat clients are welcome.”

International roll-out With its international headquarters in Frankfurt and 1,500 employees

With locations on Keizersgracht and in Zuidas, Von Poll Real Estate is a serious player

distributed across 350 offices, Von Poll

on the residential property market. Now, they are opening their first office outside of

is one of Europe’s largest real estate

Amsterdam, in The Hague. Reliable, dynamic, customer-focused and connected to a

agents, with branches in the Netherlands,

large Dutch and global network, Von Poll Real Estate has been planning to expand in the

Germany, Luxembourg, Switzerland,

Netherlands for some time. As an international city, home to embassies, the international

Austria, Italy, Croatia, Serbia, Spain and

court of justice, Europol and the World Forum, The Hague was a logical choice.

Portugal. Expertise is shared among all locations, ensuring Von Poll has

Fresh player in a

Africa, Hannah is fluent in many languages.

property agents throughout the world

traditional housing market

“I have a wealth of experience in helping

who are knowledgeable about the latest

Two experienced property agents will

expats find their way on the complicated

developments and connected to an

be launching the new office. Licensed

housing market, and I really know where

excellent network.

Real Estate Agent Hannah van Wensem:

international clients are coming from.”

“We want to be a fresh new player on The Hague’s traditional housing market.”

Fast growth

Having lived abroad for over 15 years, in

The other half of the duo is Eertze Houpst,

countries ranging from Chile to South

an energetic, experienced and highly

Von Poll Real Estate Zuidas Office Claude Debussylaan 134 1082 MD Amsterdam

Center Office Keizersgracht 321 1016 EE Amsterdam

Den Haag Office Koninginnegracht 19 2514 AB Den Haag

www.von-poll.nl +31 (0)20 215 99 88 info@von-poll.nl

47

Property Special

ZUIDAS LOOKS FORWARD TO TOWER TEN OPENING The prestigious World Trade Center Amsterdam is an iconic part within the heart of Zuidas. More than a building, it’s a whole village of office users, home to more than three hundred companies from around the globe. Tower Ten is the latest addition to this world-renowned hub that will be deliverd in Q3 2022 and will offer everything organizations need to do business. Both tenants and visitors benefit from being part of the dynamic and global WTC community, where a full range of high-end facilities support businesses on every step of their journey.

48

Property Special

Tailored leases

High-end services

WTC Amsterdam and Tower Ten provide tenants with leases tailored

Tower Ten tenants can take advantage of the wide range

to their needs. Smaller leases from 25 m2 up to leases of 10.000 m2

of amenities at WTC Amsterdam, from a dentist to child

for short or longer contract periods and ample opportunities to

day-care to a hotel, as well as a wide variety of food,

expand in case of future growth. All to provide tenants the possibility

beverage and catering options. The high-end services,

to respond to future developments in their housing needs.

fully-trained support staff and an on-site property management team are how WTC frees tenants to focus

Inspiring working environment

on growing their business.

The new part of WTC Amsterdam will be an inspiring work environment designed to keep tenants healthy and happy, with high ceilings,

Want to learn more about Tower Ten?

floor-to-ceiling windows, airy atria and plenty of outdoor spaces, all

Visit the website: www.towerten.nl.

contributing to a sense of freedom. The rooftop terraces further offer

@towertenwtc

splendid views across Amsterdam and its green surroundings.

Tower Ten (WTC Amsterdam)

Text: Romy Lange

49

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+31 85 200 6166

Property Special

DE HYPOTHEKER “WE ALWAYS STRIVE TO GO THE EXTRA MILE FOR OUR CLIENTS”

offers without a financing condition. But the main thing is to look at the property with your own estate agent and make sure things like the appraisal and homeowners’ association documentation are all in order.

If you’re sufficiently prepared, you can put in an unconditional offer, no problem.”

What advice would you give to people

De Hypotheker has been established in the WTC for many years, and Thomas van

who are looking to take out a mortgage

Splunteren has been at its helm all that time. He keeps a close eye on developments

or are house-hunting at the moment?

in the housing market and knows all the intricacies around mortgages. What is his

“Mortgages obviously feel pretty boring to

take on current trends?

people. We try to inject a little joy into the process by building more of a relationship

Lately, many people are refinancing

be interesting for a client to switch their

with our clients, and by looking at what is

or modifying their mortgages.

interest rate contract to.“

possible instead of what the bank says is not.

What makes that worthwhile to do?

We always strive to go that extra mile for our

“For people who signed an interest rate

In the current housing market, buyers are

clients, to prepare them as best as possible

contract five or six years ago with still a few

very lucky if they can even get an offer in.

and assist them in their search. That way,

years left to go, it can be worth learning what

It’s even becoming common for people to

you’ll be well-equipped to set out onto the

your options are. Interest rates back then

make unconditional offers. Is that wise?

market with your estate agent and find the

were higher than they are now. Refinancing

“Provided you go into it well-informed,

ideal home and the right mortgage for you.”

comes with a price tag, of course, but it

there’s no reason not to. What’s important

can be very economical in relation to your

is to look at income and other factors such

scheduled costs. In that case, we can draw

as your debts and equity. If that’s all sound,

up an offer and look at which lender would

we give clients the green light to make

Text: Tessa Burger & Romy Lange • Photography: Nestor Tsakirakis, Studio Klijn

De Hypotheker Amsterdam Zuidas Strawinskylaan 1427 1077 XX Amsterdam The Netherlands +31 (0) 20 662 14 11 amsterdam1135@hypotheker.nl www.hypotheker.nl

51

Architecture

ARCHITECTURE

Amsterdam UMC Imaging Center Address

Van der Boechorststraat 6A, Amsterdam

Architect

Wiegerinck*

Developer

Amsterdam UMC

Main user

Amsterdam UMC

Completed in:

2019

Floors

5

Floor area

18,100 m2 GFA

52

Architecture

The Amsterdam UMC Imaging Center adds unique features to the national health and life sciences cluster. First, it is by far the biggest concentration of cutting-edge medical imaging techniques available in Europe, which enables reduced waiting lists, early diagnosis, and treatment selection, as well as a better clinical treatment. Second, because of the availability of the latest innovations in diagnosis-support, radiologists and nuclear physicians are able to look with more detail into the anatomical structures and physiological, metabolic and molecular processes of the human body. This enables them to select the right treatment for the right patient at the right time. Third, a uniquely equipped lab is created to speed up medical and pharmaceutical research and cutting the costs of development of new medicines and treatments. Fourth, a well-established radiopharmaceutical manufacturer ensures the availability of medical isotopes.

*Extra information

Cyclotrons produce medical isotopes, which makes the Imaging

Contractors

Center fully self-sufficient. Moreover, these cyclotrons are providing

• De Beeldbouwers VOF

tracers for over 50,000 patients treated in Dutch hospitals annually.

(Ballast Nedam and ULC Groep Consortium)

Medical tracers are produced at the Tracer Center Amsterdam.

Consultants

They are used to trace diseases on a molecular level and in real

• Wiegerinck (lead architect)

time, to follow the medicines in the body during treatment, and

• AT Osborne (Project management tendering stage)

to observe its reactions to treatment. In the VULaserLab cutting

• Ptg advies (Project management executing stage)

edge optical laser techniques are developed, a speciality for which

• D/Dock (interior architect)

Amsterdam UMC is known worldwide.

• Royal HaskoningDHV (systems / structures / building physics consultancy),

Because of the concentration of special capabilities, skills and

• IBS (facade technology consultancy)

technologies, the Imaging Center is a magnet for international

• Olivier + Partners (architect Cyclotron bunkers and GMP)

collaboration. Pharmaceutical companies are able to accelerate

• Peutz (acoustics and fire safety consultancy)

the development process of drugs and treatments by picking up

• Studio Hartzema

those with highest potential for medical impact. Also, it enables

(urban development supervisor + colonnade design)

them to establish if a medicine is not doing what it is expected to do, at an early stage. The anticipated development process will be

For more information please visit:

shortened by a couple of years on average.

www.wiegerinck.nl/project/amsterdam-umc-imaging-center/

Photography: William Moore & Hanne van der Woude

53

Mobility

MOBILITY

ZUIDAS SUSTAINABILITY AWARD:

MOBILITY SUBMISSIONS AMAZE, mobility at the moment of need

“Call me an emission-free TCA taxi”

To help battle noise, congestion and

TCA has made a serious commitment to

alarming air and CO2 pollution rates in

sustainability on multiple fronts, from

our cities, the shared mobility sector has

sustainable job and wage policies for

innovated tremendously. But this itself is

drivers to greening its fleet.

creating a new form of urban pollution, with an overload of choices, apps and

With emission-free taxis now easy

different providers.

to order via its app, TCA aims to demonstrate that there is a green

Amaze Mobility unravels this maze. It offers

alternative in the sector that can be with

a convenient overview of all available

customers in five minutes or less. TCA’s

sustainable travel options, with a centralized flow and administration, to which employers can connect their employee mobility

02

ambition is to have a fully emission-free fleet by 1 January 2025, thereby doing its part to create a cleaner city.

budgets and thereby empower their people to change their behaviour.

01

03

Electrify your carpark with Collectric

SIXT share sets a new

04

standard for flexible mobility

Collectric designs, installs, and operates charging infrastructure for property

Connected vehicles and flexible mobility

managers, homeowners’ associations, and parking operators. Collectric

allow us to access a range of vehicles at the

provides turnkey solutions, including a fully funded service supplying charging

exact moment we need them. SIXT share

infrastructure in return for a user fee, charged directly to EV-drivers.

offers 100% electric car sharing with the freedom to move across the city and even

The shift to e-mobility will put an end to the old petrol station visit. The vast

the option to end your trip in a different

majority of charging will take place at home or work. Since partnering with

city. By servicing Amsterdam, The Hague,

BAM in 2019, Collectric has rapidly expanded its customer portfolio, which

Rotterdam and their airports with an electric

now includes CBRE, Bouwinvest and AM. Collectric is now also active in Zuidas,

fleet, SIXT share has set the new standard

serving the homeowners association of the iconic Mahlertoren.

for sustainable and flexible mobility.

Use minute-based pricing for shorter trips, or select hourly and daily packages for longer journeys. Simply book a vehicle in a SIXT share business area via your smartphone, get in and drive off. With close to 500 cars in Amsterdam, SIXT share is always available near you.

54

Mobility

“GREEN IS THE WAY FORWARD, IF YOU ASK ME” Eric Junge, chair of the Vereniging Groengrijs, will be providing green bus transportation to and from the awards ceremony. His organization offers affordable day trips by coach for Amsterdam residents.

Eric, could you tell us more about your organization?

“We’re run entirely by volunteers. Ten years ago I visited an open day at a care centre in Zuidas where the management were complaining about scarcity in care and the

This year, Green Business Club Zuidas, Hello Zuidas and

lack of money for fun activities like day trips.

Amsterdam-Zuidas will present the first-ever Zuidas Sustainability

I had only just renewed my heavy vehicle

Awards. A panel of experts will be judging all the submissions

driving licence, but wasn’t sure why I was

in various different categories, after which the winners will be

even bothering. Whilst talking with the care

announced on a festive event at Floriade Expo 2022 on May 17th.

centre staff, I had the idea to buy a bus to

In this issue of Hello Zuidas we introduce you to Eric Junge from

take residents about.”

Groengrijs and their electric bus ‘Noor’, which will be shuttling participants to the Floriade in Almere.

It’s such a brilliant initiative.

How did it go from there?

“With a modest subsidy from the Zuid

Noor is best-suited for excursions in and

whether to buy more electric buses. So far,

district and some funds of my own, I

around Amsterdam. A zero-emissions bus

trips with Noor have been a big hit.”

eventually bought a coach with a wheelchair

had always been on our ‘nice to have’ list,

lift and was able to make the first trip in

because as well as working to prevent

Is there anything else you’d like to

mid-2011. Now we have ten buses, one of

isolation and promote social cohesion,

share with readers of Hello Zuidas?

which is a zero-emissions bus from Norway.

we also aim to be sustainable. But with

“GREEN is the way forward, if you ask me. I’d like

We have more than fifty voluntary staff with

the tightened environmental rules, Noor

to invite readers of Hello Zuidas to come aboard

whom we organize around 200 day trips

became a ‘need to have’ for us to be able to

sometime – whether as a passenger or as a

a year to all sorts of destinations in the

operate inside Amsterdam’s A10 ring road.

guide or tour guide, or to organize a socially-

Netherlands and abroad. Including in this

After 1 January 2025, fossil-fuelled buses will

minded company outing. I look forward to it!”

electric bus, called ‘Noor’ – we name all of

be banned from Amsterdam. We’re running

our buses. With a range of 300 kilometres,

a six-month pilot now and then we’ll decide

Text: Céline Boute

Visit: www.groengrijs.com for more info.

55

Sustainability

SUSTAINABILITY

ZERO WASTE ZUIDAS 2030

GOOD AMBITIONS AND STRONG PARTNERSHIPS

56

Sustainability

A clean, circular Zuidas where every waste product is the beginning of something new: this is the clear-cut ambition of Zero Waste Zuidas 2030. Spearheaded by Green Business Club Zuidas, the programme is getting a boost over the next two years thanks to support from the City of Amsterdam – making this a good time for an interview with its project manager, Nina van den Berg. “We are thrilled to be able to scale up the Zero Waste Zuidas programme. We have some strong partnerships with companies, property owners and waste management services already and now we can start building on that.”

Raising awareness

high-quality end-of-life processing. “PHI

days. We are also looking to tie in with

Zero Waste is a term we’ve seen a lot

Factory is developing a ‘Circular Purchasing

Oscar Circulair at the Olympic Stadium and

lately. For members of Green Business

Accelerator’ as an online learning platform

exploring other hub locations that could

Club Zuidas, the first facet is cutting waste.

for purchasing professionals. We have 55

be used as transloading and small-scale

“What can’t be eliminated is carefully

participants already, but there is room for

processing points.”

sorted and processed to the highest

more, so consider yourself invited!”, says

standards, preferably regionally”, Van

Van den Berg.

High-quality processing as standard Lastly, the programme also includes a

den Berg explains. Awareness about Zero Waste is growing, and so is interest among

Waste separation data

component targeting the processing of

employers, employees and property

Many organizations are already separating

hot waste. “There is still a lot of ambiguity

owners to get involved. Zero Waste Zuidas

their waste, but have no insight into their

for end users about where and how

is a new, integral programme with a role for

own data. Multitenant buildings tend to

waste flows are processed. A great deal

everyone, from organizations both big and

have only generic information, not data

of waste needlessly winds up in residual

small to tenants of multitenant buildings

pertaining to individual tenants. “We are

waste and gets incinerated. At the same

and individual building managers. It spans

seeing quite a lot of recyclable material in

time, mono flows (such as paper) may

four sub-projects, focusing respectively

waste flows. Our Waste Labs are increasing

not be pure enough for high-quality

on purchasing, waste separation, logistics,

awareness about this through organizational

processing. The importance of pure flows

and waste processing.

waste analyses, which have been really

is underestimated by discarders”, Van den

enlightening”, Van den Berg says, looking

Berg notes in closing.

Aligning purchasing and processing

back on the past year. Other objectives in

Zero Waste is inextricably linked with

this sub-project centre on separation at

circular purchasing. According to the project

source and uniform quarterly reporting.

The national network of Green Business Clubs will be rolling out

manager, “In many cases, purchasing and processing are not aligned in many cases,

Collection and logistics

the Zero Waste programme in other

and the physical distance from suppliers

At present, waste collectors are coming

office locations in Amsterdam and

tends not to be a factor when making

through the district several times a week,

beyond. But Zuidas is the first! Would

choices.” The purchasing sub-project aims

are not avoiding rush hours and for the

you like to receive all the latest

to have twenty organizations complete

most part are still fossil-fuelled. Van

updates about the Zero Waste Zuidas

circular procurement training and to set up

den Berg: “The first step to reaching our

2030 programme? Sign up for the

framework contracts in a number of product

objectives for this sub-project is to collect

Green Business Club newsletter at

categories, keyed to waste reduction and

outside rush hours and combine collection

https://greenbusinessclub.nl/zuidas/ 57

Hello you

HELLO YOU

ZUIDAS TODAY TALK SHOW

28 JANUARY: HELLO ZUIDAS TURNS 10 To shine an extra spotlight on our 10th year anniversary, the Hello Zuidas team recently appeared on the Zuidas Today Talk Show.

Olivier Otten painted a detailed picture of developments over the last few years and of ideas for the future. Ruth Jansen also talked with Eline Kik (Green Business Club Zuidas), Michael Bouwens (CEO of Bouwens&), Bart den Otter (programme manager at CIRCL) and Dr Evert-Jan de Wijer (De Thomas). Luc Kusters, chef at Bolenius, provided a delicious finale.

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Photography: Nestor Tsakirakis, Studio Klijn

Interview

HELLO ZUIDAS INTRODUCES

ELISA SCHOUTEN Public Space & Safety Project Manager at Hello Zuidas Elisa, what’s your favourite spot in Zuidas?

“Zuidas is constantly changing and thus you keep on discovering new places. It’s great to see so much is happening on all aspects of leisure and living. There is a cinema now and soon we’ll have a museum. For a casual lunch or drinks with colleagues, Oliver’s is a nice spot; cosy and comfortable. I’m also really looking forward to spring, despite for my hay fever, when all the flowers and the sun comes out and you can take a nice little walk in Beatrixpark during your lunch break or round off the day on a terrace.”

Can you tell us about your career path?

“Sure, how much time do you have?! Haha… I have a hospitality management and communication degree. I’ve had various different jobs, including many in hospitality. Before this, I worked at Dynamo,

Elisa Schouten

a social organization in Amsterdam Zuid. That was a job straddling multiple roles as well-being coach, participation officer and

interesting to our members – Or any topics that they suggest. The

coordinator. Before that I was the manager of a second chance thrift

platforms serve the overall purpose to share knowledge and allow

store, where I led a team of 29 people with a distance to the labour

space for dialogue. Often, we’ll present a case and invite experts

market, plus 50 volunteers. So all in all it was, pretty diverse, but with

with a certain degree of expertise. I’m involved in other projects

one common denominator: all my activities were focused on people.”

as well, such as shared mobility and the organization of the Sustainability Award, combined with a visit to the Floriade. Raising

What brought you to Hello Zuidas?

awareness about diversity and inclusion in Zuidas is also part of

“Kirsten, one of my colleagues here. She sent me the job ad with

my agenda. That’s what makes it so brilliant; the variation and

the message, ‘I think this would be a great fit for you!’ And she was

collaboration with colleagues and partner organizations.”

right. It appealed to me straightaway, so I applied. Thanks to my last job, I knew the neighbourhood fairly well already. And it was an

Is there anything else you would like

instant match!”

to share with readers of Hello Zuidas?

“Let’s work together to make Zuidas even more fabulous. If you

What exactly does your job entail?

have any suggestions or ideas, please don’t hesitate to get in touch

“My job title is Public Space & Safety Project Manager. I work

with me or one of my colleagues.”

closely with the City of Amsterdam and Zuidasdok, but also with organizations like the Police. I chair the Safety Platform and Facility Management Platform, and we’re working on setting up an HR Platform as well. Each of these platforms is organized for Hello Zuidas members. We try to put topics on the agenda that will be

Text: Céline Boute • Photography: Caily Bobby Jo

Hello Zuidas Elisa Schouten Available Monday through Thursday Strawinskylaan 61 1077 XW Amsterdam +31 (0) 20 333 74 41 elisa.schouten@hellozuidas.com

59

Legal

LEGAL With this issue shining a spotlight on real estate, we decided to ask some property lawyers in Zuidas about their field of practice Mona von Zweigbergk Real Estate lawyer at CMS Can you describe your practice for our readers? What does your daily work consist of?

My daily work in the real estate practice of CMS is very dynamic as it consists of a transaction practice as well as a litigation practice. Part of my work in the field of transactions includes advising clients in the sale and purchase of real estate and development projects.

Amongst other things, I assist clients with the drafting of purchase, development and lease agreements. Within our litigation practice, I am mainly involved in proceedings in the field of contract law. The subjects of dispute vary widely, but at the moment I am involved in a construction dispute and pandemic-related rent reduction disputes.

Are there any particular hot topics in real estate law that you can tell us about?

The Covid-19 restrictions have led to many disputes between lessors and lessees. The subject of corona and the possibility to claim rent reduction has therefore been a hot topic lately within tenancy law. One of the questions that play a role in the rent disputes is whether the lessee must continue to fulfil its full rent payment obligation to the lessor during the corona crisis. On Christmas Eve last year, the Supreme Court issued a ruling in which it provided a formula on the basis of which the amount of the rent reduction could be calculated. Nevertheless, disputes between lessors and lessees still arise in this area.

60

Text: Romy Lange

Legal

Lotte de Bruin Lawyer at Clifford Chance Are there any particular hot topics in real estate law that you can tell us about?

At the moment we are still seeing huge demand for logistics real estate and data centre projects, on top of the requirements to make projects greener. Recent rulings on stricter regulation of aspects like noise, residual heat and nitrogen – plus a shortage of electrical grid capacity – are creating a whole host of interesting questions for these assets before projects can actually be realized.

We have to keep well informed of all of these issues in order to give our clients sound advice before they invest millions in one of those

Leen van der Marel

projects. As our team also advises on renewable energy projects,

Real Estate partner at DLA Piper

we can apply that knowledge very broadly.

What does your daily work consist of?

What case has made a big impression on you?

As a father of three, I am an early riser, and my working day

Can you tell us more about it?

starts at 7:15 in the morning. As a lead adviser to institutional

In the middle of the Covid-19 pandemic, around this time last

investors, project developers and private equity firms on their

year, I was working on an acquisition of a hospital. It was a very

most important real estate matters, my day-to-day work involves

complicated transaction because besides being the seller, the

assisting clients with their real estate transactions across all

hospital was also the building’s main tenant and was retaining

relevant asset classes. While no two days are ever the same for me,

ownership of part of an adjacent premises, whereas the buildings’

they typically include reviewing transaction documents, attending

technical facilities were interconnected in all kinds of ways. On

conference calls, managerial tasks, etc. I am also involved in some

top of that, hospital maintenance and the times you can carry out

of the most exciting development projects in Rotterdam, Eindhoven

maintenance work are a whole different ballgame, which meant that

and Amsterdam, collaborating with some of the industry’s brightest

every single contract had to not only work legally but of course also

minds. Moreover, as head of the real estate team in Amsterdam,

be practicable and comprehensible for everyone involved. It took

I have the privilege of working with some extremely talented

us months of hard work with a team of eight people to ensure all the

people. It is both exciting and rewarding to witness the growth of

puzzle pieces would fit and all the parties were happy. After all, the

our team in terms of size, quality and reputation within the Dutch

lessee and lessor will literally have to live with it for years to come.

and international markets. We’re still in the midst of the Covid-19 pandemic, and I must admit that I am missing the face-to-face interaction with colleagues, clients and peers. I eagerly await the moment where we can connect in person again.

What case has made a big impression on you?

Can you tell us more about it?

There are two cases that come to mind. First is the sale of the ABN AMRO Bank HQ to Victory Advisers. This was an exciting transaction in terms of deal structure and volume, also due to the fact that it was the biggest single asset deal in the Netherlands. A crowning achievement for my former colleague Wilfred Groen and his team. The second matter involved the sale of the Amsterdam Logistics City Hub to CTP. CTP was represented by Dentons, and my colleagues Monique Laenen and Jochem Beurskens advised the seller on the biggest single asset logistics transaction in 2021. This was a fantastic transaction and great for our firm’s track record.

61

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Magazine Management & Editing

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WWW.ZUIDASPUBLISHERS.NL

New Members

NEW MEMBERS

Hello Zuidas welcomes the following new members DE PIZZABAKKERS ZUIDAS Sector: Restaurants Number of employees: 10-15 Link with Zuidas De Pizzabakers recently opened its doors in Valley, and is the new place to be for the best pizza in Zuidas.

Reason for becoming a Hello Zuidas member Being a member is good for networking, advertising and marketing.

But most of all: we want to hear about all of the new things happening in Zuidas. Everyone is always welcome for lunch, drinks or dinner in our new restaurant in Valley. We are a place for people who love delicious Italian pizza – and of course, a good glass of prosecco.

EQUANS (previously ENGIE Services) Sector: Technical service Number of employees: 5500 in The Netherlands, 74.000 worldwide Link with Zuidas As a technical service provider, EQUANS takes care of all the maintenance, management and optimization of sustainability and technical installations of companies in Zuidas.

Reason for becoming a Hello Zuidas member We want to talk with other organizations about relevant developments in the area and the need for technical,

LYON OFFICE SUPPORT

innovative solutions in order to continue to make an active contribution to making this region more sustainable.

Sector: Design and furnishing commercial real estate Number of employees: 3 Link with Zuidas Lyon Office Support is located in the World Trade Centre in the middle of Zuidas, where we can be of service to many companies in creating a perfect working environment.

Reason for becoming a Hello Zuidas member We strive to connect with people and businesses related to the district, and to contribute to a positive development of the Zuidas community.

63

Finance

FINANCE

Sustainable Product-as-a-Service (PaaS) financing:

“CONTRACTUAL AGREEMENTS ALSO GIVE FINANCIER SECURITY” Sustainable systems in and on buildings – such as heat pumps and solar panels – can contribute towards greening the Netherlands. These are systems that have a long life. Therefore, it’s a good idea for the operator to retain ownership and sell the system as a ‘service’ to the building owner. This Product-as-a-Service (PaaS) arrangement also provides sufficient security for the system financier, says professor of private law Frank Verstijlen, based on a study he and his colleagues Emil Verheul and Maarten van Dijken carried out for the Dutch Banking Association (NVB).

64

Finance

Banks have robust sustainability

bank can keep control of the systems.

looking specifically at technical and other

ambitions. Financing sustainable systems

The question then is: do such contractual

building systems. Our research question

in and on buildings – think lifts, air and

arrangements – service agreements,

was: ‘To what extent does the position of

lighting technology and so forth – is part of

lease agreements, etc. – provide

the supplier/operator’s financier in the

that. As well as looking at business plans,

sufficient security?”

contract law financing structure differ from

financiers as a rule also want security: in

that in a property law financing structure?’

the event that a client proves unable to

Comparable

Our research showed the positions are

meet their financial obligations, can the

Verstijlen: “Contractual agreements do

comparable. Financiers can obtain security

financier recoup the money, and how? Say

not constitute proprietary rights. They fall

in both situations. The University of

the building owner goes bankrupt. Can the

under a different area of the law; namely,

Groningen report provides information that

trustee sell the systems installed in or on

law of obligations. We were asked by the

is useful for assessing risks and how risks

the building, even if they have been paid

Dutch Banking Association to evaluate

can be contractually mitigated.”

for by the supplier and financed by their

this alternate security structure in terms of

bank?

legal tenability, points of concern and risks,

Complex and costly

Frank Verstijlen

Not necessarily, says Frank Verstijlen, professor of private law with a focus on property law at the University of Groningen. “Traditionally, banks demand a proprietary security right. With systems like these that are installed in someone else’s building, the building owner is obligated to draw up a building lease. That means the system is still an independent entity that belongs to the supplier and can be given as security to their bank. Should the building owner go bankrupt, the system won’t go to the creditors. The drawback of this proprietary arrangement is that it is cumbersome and expensive, given the notarial deeds required. In practice, a method of contractual agreements has now been developed through which a

Source: www.nvb.nl

65

Memo Board

MEMO BOARD

NEW AND IMPROVED

GELDERLANDPLEINLIJN SHUTTLES ADD MORE STOPS

Shuttles 461 Zuidas service: to/from Gelderlandplein in 5 minutes

Have you ever seen the flashy

The Gelderlandpleinlijn shuttles

Gelderlandplein free shuttle drive

were introduced and funded by

around Zuidas to the amazing shopping

Gelderlandplein shopping centre owner

Gelderlandplein in 5 minutes

centre in Buitenveldert? It has expanded

Kroonenberg Groep in 2015, after the

(2 hourly, 4 hourly at lunchtime)

and renewed its services to provide a

GVB (Amsterdam’s Municipal Transport

great commute for everyone. Slightly

Authority) scrapped multiple stops

larger as well as more comfortable, the

along the 62 bus route. Since then,

new minibuses are also equipped with a

the three separate shuttle services

ventilation system to eliminate any virus

daily take 250 to 400 passengers to

More frequent services around lunchtime

particles from the air. The upgraded

and from Gelderlandplein, Zuidas, VU

The shuttle is part of the Amsterdam

464 service now also drives through the

Amsterdam and residential areas in

public transportation system, therefore

Vivaldi subdistrict, giving more people

Buitenveldert.

you can find bustimes and routes at GVB,

a faster option to Gelderlandplein. At

(4 hourly, 6 hourly at lunchtime) 464 Vivaldi service: to/from

463 Bolestein service: to/from Gelderlandplein (2 hourly)

9292 and Google. But best of all: use the

this luxury shopping centre, you are

At the request of shuttle users and in

Gelderlandpleinlijn app. It lets you track

welcome for daily groceries, take-away

consultation with the municipality and

the shuttle in real time and see when it will

lunch, exclusive clothes and shoes

GVB’s commercial transport division,

arrive at the nearest stop. Additional buses

or a nice gift. With over 90 stores and

the 464 bus service has now been

ride at lunchtime so everyone working in

restaurants they cater to every need.

extended to the Vivaldi subdistrict.

Zuidas and Vivaldi can enjoy lunch at one

Two stops have also been added to the

of the many eateries at Gelderlandplein.

461 Zuidas service and 463 Bolestein

The luxury shopping centre is open seven

service to provide more fast links in the

days a week (and from March 15th until 19

vicinity of Buitenveldert.

pm again from Monday to Friday).

66

Memo Board

VUmc Ronald McDonald House leaving Zuidas As from 15 March 2022, the VUmc and Emma Amsterdam Ronald McDonald houses will be consolidated at the Emma House. With the Emma hospital’s paediatric departments having been merged at the AMC location in late 2021, the VUmc Ronald McDonald House is no longer needed. Extensive renovations will start soon to prepare the new location.

Over the past 23 years, the VUmc Ronald McDonald House has supported some 17,000 families. Aafke de Haan, manager of the Ronald McDonald houses in Amsterdam: “We are profoundly grateful to all the volunteers, sponsors and benefactors who have invested their hearts and souls in the VUmc House over the years. Together, we have truly made a difference for families with an ill child.” Are you a past guest or former volunteer, and would you like to take a last look inside the VUmc House? Ahere will be an Open Day on 19 March 2022. Check the social media channels for details!

ADMIRE ZUIDAS FROM ON HIGH It’s that time again! On 26 March we can once more enjoy Amsterdam and surrounds from various heights atop the many towers of Zuidas. Such as the Alma Hall in the OZW Building (a.k.a. ‘the red spud’), offering fantastic views across the Zuidas Innovation District and VU Amsterdam’s fast-rising Research Building. During Open Tower Day, the university will be ready to welcome visitors with information about the VU Campus and Innovation District, which together form a vibrant, future-focused residential, business and university neighbourhood, where healthcare, science and new enterprise come together.

For details on participating buildings and all the latest news, check out the website: www.opentorendag.nl Photo: tvvelzen

VU GRIFFIOEN The Griffioen website is now available in English! To switch, just click on the language toggle button at the top right-hand corner of the site. This opens up a wide range of theatre programming and creative skills courses to non-Dutch speakers, too. Course pages will be available in English soon. Almost all of the courses on offer are also accessible to English speakers, and a selection of theatre productions are specifically designated as ‘Language no problem’.

Text: Céline Boute

67

Meet The...

Zuidas is best known as Amsterdam’s business district, chock-a-block with skyscrapers and scores of offices. More recently, however, the district has grown into a veritable urban neighbourhood and a great place to live and hang out. Many businesses have also discovered Zuidas, and with their arrival, the district has added a wide range of services and amenities, including shops, schools, fitness centres and places to drink and dine.

Powering each of these establishments are entrepreneurs and employees with their own special, personal stories that we’re eager to share with you.

MEET THE...

WINDOW CLEANERS

Rinse & Merlijn

Swinging high overhead on their

Merlijn, could you tell

window cleaner, but I’ve been with Rinse at

platforms, this three-man team is a

us more about yourself?

Ruitenheer for a year and a half now under

familiar sight in Zuidas; Rinse and Merlijn

“I was born and raised in Amsterdam and

a permanent contract.”

of Ruitenheer work hard to give everyone

have had all sorts of jobs, but I’ve been a

a crystal clear view. Merlijn told us more

window cleaner for a while now. I got into

What’s the best part of your job?

about what it’s like to work up high, and

it through my roots, being from a family of

“The heights are hands down the most

what makes his job so special.

window cleaners.”

fun. Tower H tops all the buildings in Zuidas. It has the best view of our beautiful

Did you always want

Amsterdam. That’s what makes this job

to be a window cleaner?

the greatest. A lot of our work is on the

“As a kid of course, you want to become

suspended platforms. There are also rope

a footbal pro, and I was no different. But I

climbers who do some work, but that’s

had ties with this line of business my whole

a killer for your back and legs. I live just

life. My dad has been a window cleaner for

15 minutes from here, which also makes

34 years. He still does it the old-fashioned

working on the platforms interesting.”

way, with wooden ladders and walking on crazy ledges. I belong to the new, safe

Got any memorable anecdotes?

generation, haha...”

“Well, sure... sometimes you wind up dangling in front of a bedroom window. You see a flash

68

When did you decide

of coloured knickers as some startled lady

this was the job for you?

jumps up with her hands flying and then the

“My career has consisted of different jobs.

irate boyfriend who swings the curtains shut.

Security guard, barman and manager, to

That kind of stuff does happen. This happened

name a few. I especially enjoyed working

not even that long ago, two months maybe, at

in the restaurant business. You meet all

the Amstel Tower. In the end, though, you have

kinds of characters every day, but each

to entertain yourself. Sometimes people give

day is different and that makes it such fun.

me a nice cup of coffee across the balcony. We

Starting out, I worked as a self-employed

have a good time together.”

Text: Céline Boute • Photography: Nestor Tsakirakis, Studio Klijn

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ABN AMRO Accendium Accenture À Deauville Acre AFC AkzoNobel Albert Heijn Alpha Security AMAZE amsterdam inbusiness Amsterdam UMC Amsterdamse Bos Arcadis Arnold & Siedsma Art Zuid Asunaro Holland Interplan Avenue Services Bagels & Beans Baker McKenzie Bar Boele Bar Valdi Being Development Bolenius Boontje Advocaten Bouwens& Boyden Global Executive Search BPD Breevast BREIKERS Broersma Nieuwbouw Caffè Belmondo CBRE B.V. Che Buono Cielo Circl Club Sportive CMS CoffeeDC Cognito Financial Communications Confius Executive Search Corporate Housing Factory Cosmo Hairstyling Courtesie International Business Affairs Crossover (AM) Crowne Plaza A’dam South Customized Media D&B The Facility Group

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MARCH 2022

De Brauw Blackstone Westbroek De Hypotheker Deloitte De Kredieter De Nieuwe Poort De Pizzabakkers | Zuidas Dentons Doctor Feelgood Donkey Republic Eden McCallum Edge Technologies Eefje Voogd Makelaardij Engel & Völkers Enterprise Netherlands EQUANS Euro CCP Europcar European Language Centre Expat Center EY Fam. Advocaten Fetch Car Sharing Financial Offices Five Clinics Flexform Amsterdam FLOW Real Estate Food & i Fortron B.V. Freelancers United Freshfields Bruckhaus Deringer Fris Makelaars FSB Beveiliging FYEO Gelderlandplein G&S Vastgoed Gerrit Rietveld Academie Goede Doelen Loterijen Grand Café Mahler Greenberg Nielsen Green Business Club Zuidas Greenwheels Gustavino GVB HAB Int. Accountants & Consultants Happyhappyjoyjoy Zuidas Heeneman & Partners Hestia Kinderopvang Het Zwarte Fietsenplan

COLOPHON Foundation Hello Zuidas WTC Amsterdam Strawinskylaan 61 1077 XW - Amsterdam +31 (0)20 333 74 41 servicepoint@hellozuidas.com www.hellozuidas.com www.facebook.com/hellozuidas www.instagram.com/hellozuidas www.twitter.com/hellozuidas Our goal With an excellent business climate, worldrenowned educational institutions within reach, and leading companies in many sectors from many countries, the Zuidas has huge potential. The foundation Hello Zuidas contributes to the Zuidas by realizing a well functioning area. The goal is to promote a district that has international appeal, and high quality working and living conditions.

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Hogan Lovells International LLP Houthoff Hotel TWENTY EIGHT House of Sports Htel Serviced Apartments IEF Real Estate IMA InAmsterdam INK Interiors Innside by Melia ISX Beveiliging JuiceBrothers Karhoo KNAP Makelaardij König + Neurath (Nederland) A.G. Kraft Heinz La Lotteria Lebkov & Sons Lexence LibRT Limon Loyens & Loeff Lunshof Makelaardij Lyon Office Support Maarsen Groep Beheer B.V. Macquarie Capital (Europe) Made in May Magazine-Masters.nl MaMa Kelly Market 33 Mastercard Mastro Sarto MBO College Zuid Mech Make & Take Misura Sartoria Mobeazy Flexible Carsharing Multicopy Amsterdam Centrum NACH Nannies Nursery NatWest Markets NDI ICT Solutions Nederlandse Ver. van Banken Nedstede Real Estate NH Amsterdam Zuid nhow Amsterdam RAI Nicolaas Lyceum Novotel Amsterdam City NS

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Oliver’s Olympisch Stadion ONE-Dyas B.V. Openbare Bibliotheek ORAM Oranje Energie Ox & Bucks PAN Amsterdam Pancakes Amsterdam Partou Kinderopvang Pathé Personality PizzaLab PLTS Reformer Pilates Poké Perfect Premier Suites Plus Amsterdam Projectorganisatie Zuidasdok Property NL B.V. Protiviti Provast Q-Park Nederland Rabobank A’dam Markt Zuid RAI Amsterdam Regus Reset Yourself RGA International Reinsurance Rialto Rivers Rob Peetoom Ronald McDonaldhuis VUmc Rosarium Russell Reynolds Associates Savills Amsterdam Salsa Shop Season-Flowers Securitas Shinyu Body & Mind Simmons & Simmons LLP Sixt Smartphone Citywalk Zuidas Spa Sport Hotel Zuiver Specialists in Security Spirit Hospitality Services Square Stibbe Student Experience Summertime Symphony’s

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Through our sponsorship for Trees for All, we plant trees that restore existing forests.

Zuidas Publishers WTC Amsterdam Strawinskylaan 151 1077 XX Amsterdam +31 (0)20 362 09 93 info@zuidaspublishers.nl www.zuidaspublishers.nl Copyright © 2022 Zuidas Publishers All rights reserved. Nothing appearing in this magazine (information, pictures, images) may be copied or reproduced, in any manner whatsoever, unless explicit permission has been given in writing.

Circulation Free for Zuidas and Amsterdam South. It is be distributed by promo teams, loose circulation, HRM departments of companies within Zuidas to guarantee reaching the (sub) target groups of Zuidas, Amsterdam and Schiphol.

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Magazine Hello Zuidas is issued by Romy Lange Céline Boute & Tessa Burger Fleur Nuisker Emiel Brouwers • IMAGEAU Taalcentrum-VU Ellen Josée Westrik Magazine Masters Six times a year (bi-monthly)

Editors Romy Lange, Céline Boute, Tessa Burger, Fleur Nuisker, John Leerdam, Jos Moerkamp & Trevor Holtkamp Photography Dieuwertje van der Stoep (Meisje met de camera), Nestor Tsakirakis (Studio Klijn), Carlijn Andriessen, Jan Vonk, Caily Bobbie Jo, William Moore & Hanne van der Woude

Thanks to Don Murphy (VMX Architects), Van Poelgeest, The Mayor Amstelveen, FYEO, Kroonenberg Groep, Von Poll Real Estate, Zuidas (Gemeente Amsterdam), Gelderlandplein, TaalcentrumVU, De Hypotheker, John Leerdam, Vesteda, Colliers, Amvest, Hogan Lovells, Peter Groenendaal (EY), Choconista, Claudia van Zanten, Nowy Styl, Ellen Oetelmans (Building Better Business), Harold Coenders, AM, Equity Estate, Team V Architecture, SIXT, Corporate Housing Factory, Blackbird, Welcome Home, Von Poll Real Estate, Tower Ten, Amsterdam UMC, Groengrijs, Elisa Schouten, Mona von Zweigbergk, Lotte de Bruin, Leen van der Marel, Nederlandse Vereniging van Banken, Rinse en Merlijn van Ruitenheer

Editorial advisory board Olivier Otten, Kirsten van Keimpema, Trevor Holtkamp, Jos Moerkamp & Renske van Bers

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