NEWS
AND CASTROL REWARD THE TRADE FAMILIES DRIVING REPCO teamed up to offer a range of BUSINESS SUCCESS TheRepcopairTradehaveinitiatives with exceptional prizes With 70 percent of Australian businesses being run by families, Auto One is no exception
Many people believe mixing personal and business lives together when running a business is often a recipe for disaster. However, the data proves that myth wrong. In fact, successful family businesses make up about 70 percent of all businesses in Australia. Many of these Australian family businesses are run by passionate and determined family teams. Auto One, an automotive aftermarket business, has many family-owned franchisees within the company and is proud of its thriving parent and child duos who pursue their passion for all things ‘Auto’.
up for grabs
Castrol and Repco, over many decades, have forged a strong partnership between its two market-leading brands. “We share a common passion for our customers within the automotive market and this drives us every single day,” Repco Merchandise manager, Tania Karinja, said. “This commitment brings new ideas and innovation, motivates us to continuously improve, and enables us to bring top quality products and service to our customers. “Our expertise has been built from the ground up, and with over 200 years of combined industry experience, we can provide our customers with the most effective solutions to meet their oil and lubricant requirements.” “This has enabled Repco to provide the total solution for these customers as the one stop shop for all automotive products, whilst still allowing existing customers to continue purchasing Castrol oil,” Tania said. “Repco truly has a market leading lubricant product offer directly aligned to our customer value proposition.”
https://www.familybusiness.org.au/documents/item/253
10
Australian Automotive Aftermarket Magazine July 2022
Repco and Castrol team up many times throughout the year to bring a range of Repco Trade initiatives
Please note this article has been corrected from an earlier version.
AUTOCARE 2023 DATES ANNOUNCED
The AAAA event will be held in Queensland next year Autocare 2023 will be held across June 9-10 at the Brisbane Convention and Exhibition Centre.
Hosted by the Australian Automotive Aftermarket Association (AAAA), Autocare is a two-day National Convention for aftermarket parts, service and repair professionals and is an “If you are involved in the automotive exciting addition to the automotive industry event parts, service and repair sector please save the date, as you won’t want to miss this fantastic landscape. opportunity to learn, uplift your team and grow AAAA says Autocare is a game changing event your business.” which addresses the very latest developments and global trends in our industry, bringing Autocare will identify industry experts international ideas for us to consider as we plan from around Australia and across the globe to provide the very latest information and for the future. practical tips on how the industry and individual Australia’s automotive industry has never before businesses can tackle challenges to not only been offered a Convention of this scope and survive, but thrive by taking advantage of the depth, says the AAAA. many opportunities that will arise as our industry “Autocare is Australia’s largest education led changes and adapts. automotive convention and trade show addressing For more information, visit www.autocare.org.au the very latest developments and global trends in the industry,” AAAA Chief Executive Officer, Stuart Charity, said.
3
Auto One Midland is one of those stores whose family bond fuels their success and makes their business stronger. Run by Father Jeff, and son Chris, they continue to nurture their automotive passion as a team. “My father started the business 30 years ago, but I became a partner in early 2010,” Chris said. “I have grown up around my parents in the auto industry, so it was a natural progression for me to want to join them. That being said, it hasn’t always been smooth sailing but when the roads were rough it made our bond and business even stronger. “My dad is my idol. We both have different motivations for work. He works harder than anyone I know to provide for the family, and I work my arse off so mum, and dad don’t have to work as hard. We work hard for each other which is why Auto One Midland is so successful.” Established in 1988, the Auto One group is a champion of the independent network in Australia. Hosting two banner groups, Auto One and A1 Autoparts, it has more than 80 outlets Australia wide and remains the only independently owned national chain in the automotive parts industry. For more information and franchise member enquiries, please visit www.autoone.com.au
to customers, with exceptional prizes to be won along with great promotions and sales. “Our passion for customers brought an exciting ‘Win a Ford Raptor’ trade promotion which ran earlier this year,” Tania said. “We are delighted to congratulate the winner of the new Ford Raptor, Mr Chris Ireland, owner of LPG Auto Network Brunswick VIC. “Mr Ireland has been a loyal Repco Trade and Castrol customer for over five years, and is a deserving winner, particularly with the challenges of Covid faced by many businesses over the last couple of years. “Do you want your chance to win awesome prizes like this, thanks to Repco and Castrol? Ask your local rep or Repco store to keep you informed on upcoming promotions and competitions. Good luck!” For more information, visit www.repco.com.au
