NEWS
PEDDERS CUSTOMERS WINS BRAND-NEW VOLKSWAGEN AMAROKS Trade and retail promotions see Pedders customers win big The first major prize draw of the 2021 Pedders Work and Play Tradies Ute Giveaway Trade Promotion has taken place. The draw selected the winner of the Work Volkswagen Amarok V6 Highline TDI580 ute – one of two brand-new Amaroks in the prize pool. J. Rechnitzer from UltraTune Mascot, a Trade Customer of Pedders Mascot, is the lucky winner of the brand-new Atlas Grey Amarok, which has been decked out with aftermarket accessories to make it the ultimate tradie work ute.
The ute has been fitted with a Pedders TrakRyder two-inch lift kit and brake upgrade and also features a rear canopy with dual-lift side windows, twin Titan Trays and accessories by Rola Roof Racks, a Hayman Reese X-Bar Towbar with brake controller, an ECB nudge bar, plus ten slabs of Monster Energy cans. The Pedders team designed this ute with work-use in mind, stating that it is ideal for carrying tools with easy access via the dual lift side window canopy, while the twin Rola roof racks make carrying ladders and long items a breeze. The Pedders TrakRyder lift kit and brake upgrade also ensures the owner can carry heavy parts and equipment in the rear without compromising braking and suspension control. There is still one more Volkswagen Amarok V6 Highline TDI580 ute up for grabs in the Pedders Work and Play Tradies Ute giveaway. The second Atlas Grey Amarok has been designed for play with Adventure in mind and features a rear sports bar and tray roll cover, Titan Trays and Accessories by Rola Roof Racks, a Hayman Reese X-Bar Towbar with brake controller, plus a full ECB Bullbar and the same Pedders lift kit and brake upgrade as the Work ute.
It is easy to enter to win – every $100 spent by trade customers equals one entry into the draw. Plus there are minor prize draws every month, including Total Tools and G’Day Parks vouchers, Monster Energy slabs and Erebus Pedders Racing model cars. The winner of the Play Amarok Ute will be drawn on December 3. In other news, Pedders and the Caravan Industry Association of Australia recently announced the winners of its X-Treme Camping Combo retail promotion for 2021. The lucky winner, Scott from the North Melbourne region, was over the moon to win a major prize of a brand-new Volkswagen Amarok and $6,000 worth of Dometic camping gear. For more information, visit www.pedders.com.au
GUD HOLDINGS EXTENDS INTO NEW GEOGRAPHIES It has acquired Vision X Group
GUD Holdings Limited (GUD) has entered into an agreement to acquire the Vision X Group, from the company’s US and Korean founders. Founded in 1997, Vision X has product development and production facilities in Korea and China, as well as marketing, sales, product development and warehouse facilities in the USA. The acquisition is an important pillar in one of GUD’s longer term portfolio aspirations of becoming a global leader in niche automotive lighting and will sit within the Brown and Watson International (BWI) business. “Vision X are market leaders in the design, engineering, and manufacturing of LED automotive lighting,” GUD Holdings Ltd Managing Director and Chief Executive Officer, Graeme Whickman, said. “With over 1200 products and more than 500 trademarks, design and utility patents, we are buying a well-established, well-run business that performs strongly in the automotive, motorcycle, mining, marine, general industrial, and fire and emergency vehicles.
“We are delighted that the established leadership team will remain with the business and, because of its significant alignment to Brown and Watson International (BWI), the integrated Vision X business will be led by George Davies, CEO of BWI. “Vision X is well positioned for future growth both organically and via the introduction of BWI’s existing product range and marketing expertise.” “Vision X has enduring partnerships across multiple geographies,” George Davies said. “In addition to the current strong performance, we look forward to leveraging the synergies that this acquisition presents for both the existing BWI businesses, and for Vision X.
GUD Holdings Ltd Managing Director and Chief Executive Officer, Graeme Whickman
“Likewise, we look forward to the Vision X team becoming a part of our team.”
November 2021 with an expected completion payment of US$52.8 million, subject to customary cash and working capital adjustments.
Vision X delivered EBITA of US$8.8 million in calendar year 2020 and is currently on track to achieve double digit EBITA growth in calendar year 2021.
With the upfront payment, and subsequent earn out payments up to a maximum of $US18.6m based on achievement of EBITA milestones, the total potential consideration is US$71.4 million.
The transaction is expected to complete on 30
For more from GUD Holdings, visit www.gud.com.au Australian Automotive Aftermarket Magazine November 2021
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