Australian Automotive Aftermarket Magazine - August 2021

Page 22

COVER STORY

ROAD TRIPS ARE HERE TO STAY! Monroe supports driver safety and is ready to help grow your suspension business With local travel here to stay for the foreseeable future, more than ever vehicle owners need to get their cars serviced to ensure they are in the safest possible running condition. An important vehicle safety factor that tends to be overlooked is the checking of worn shock absorbers. According to independently sourced market statistics, the current Australian industry standard for shock absorber replacement is eight out of every 100 vehicles serviced or inspected. Based on known shock absorber wear rates and national averages for annual distances travelled, it is clear from these suspension replacement statistics that not enough vehicles are being checked for shock absorber wear. If your workshop’s shock absorber replacement rate is low, then your customer’s vehicles may not be in the safest condition possible and you’re missing out on shock absorber replacement business. All too often, many customers only learn their shock absorbers need replacement when something has gone terribly wrong. By informing your customers of the increased emergency stopping distances, reduction of steering response and excessive tyre wear effects of worn shock absorbers, Monroe says you are assisting them to make sensible and highly responsible vehicle maintenance decisions.

22

Australian Automotive Aftermarket Magazine August 2021

When you select Monroe, it says you are selecting the peace of mind that comes with more than a century of engineering in every shock absorber, and a global manufacturer who backs their quality “Built To Last” promise with a five year Monroe OE Spectrum range warranty that is reportedly unrivalled by any competing ride performance products. As most motorists rely on their mechanic’s opinion in relation to the replacement of shock absorbers, Monroe says your reputation for providing total customer care can only be enhanced with its industry only five year warranty, with every set of Monroe OE Spectrum shock absorbers fitted. It explains your business can make the most of Monroe’s five-year warranty initiative by joining Monroe’s long term alliance program with repairers, suspension specialists and re-sellers across Australia: the Monroe Safety Specialist program. Monroe explains that its Safety Specialist Program enables any automotive workshop, no matter what size, to become a direct part of Monroe’s national marketing strategy. Monroe Safety Specialists are listed on the Monroe Dealer Locator page at www.monroe.com.au which is used by more than 20,000 consumers per month and along with a dedicated free call 1800 number, directs consumer enquiries to their closest suspension inspection and replacement expert. In addition to this, Monroe says it also supports suspension replacement business growth through equipment that increases productivity and assists technicians in testing worn shock absorbers. Monroe explains that the Monroe Shock Absorber Tester is an easy-to-use handheld high-tech tool that enables automotive technicians to test shock absorber wear on passenger and light commercial vehicles within seven minutes. It says the tool makes it easier to clearly identify an otherwise invisible danger to vehicles that you are servicing. Technicians can also Bluetooth-link the tester to print reports for their customers. To watch the instructional video on the Monroe Shock Absorber Tester go to www.monroe.com.au/ products/monroe-shock-absorber-tester.html Monroe also exclusively provides another important tool to assist workshops in increasing their suspension business, productivity rates and workplace safety: the Branick 7600 Strut Spring Compressor. This complete metal spring compressor is suitable for use across a vast range of simple and more difficult coil configurations, featuring a long handle that provides extra torque to make compression both easier and safer.

It can be wall or trolley mounted and can safely handle the entire spring exchange requirements for most Australian workshops including Heavy Duty, Ford F-150, Toyota Hilux and FG Falcon models without the need for additional adaptors. Whether it is the instructional training and tools that increase shock absorber inspection rates, the successful Monroe Safety Specialist program or the industries only five-year OESpectrum range warranty, Monroe says it is dedicated to driver safety and supporting your business growth. Monroe invites you to become a Monroe Safety Specialist or find out more about Monroe’s workshop tools by contacting your Monroe Territory Manager or calling Monroe Australia’s customer service team on 1800 088 205. For more information, visit www.monroe.com.au


Turn static files into dynamic content formats.

Create a flipbook

Articles inside

Members in Motorsport: Petronas: A positive partnership

5min
pages 100-102

Performance & Racing

8min
pages 98-99

4WD

7min
pages 96-97

Storefront

8min
pages 94-95

Services

6min
pages 92-93

HR Matters

3min
page 91

Consumer Law

3min
page 90

Trade Talk: Steven Tokouzis, Apex Tool Group - Outside the comfort zone

6min
pages 88-89

Environmentally Friendly: How our members are working to help the environment

25min
pages 82-87

Steering & Suspension: All the latest on improving ride and handling

27min
pages 68-81

Product R&D: ANBI battery conditioner breaks new ground

5min
pages 26-29

Products

45min
pages 30-65

Member Feature: Tony Brown, ARB - The road less travelled

6min
pages 66-67

Technofile: Opus IVS takes on BMW E6x issues

3min
pages 24-25

Cover Story: Monroe - Road trips are here to stay

6min
pages 22-23

Automechanika Frankfurt prioritises personal interaction and digital networking

4min
page 20

New Don Kyatt Spare Parts branch opens in Queensland

2min
page 21

DBC2 celebrates 21 years with exciting new look

4min
pages 18-19

Natrad Fremantle claims national award for 2021

3min
page 17

BAPCOR launches new campaign

6min
pages 14-16

Pedders launches 2021 trade promotion

4min
page 13

The rise of the ‘Baby’ SUV

4min
page 12

Driving an autonomous, electric and connected vehicle future

8min
pages 9-11

4WD industry to feature at Auto Aftermarket Expo

4min
page 7

News

3min
page 8

AAAA Report

5min
page 6
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.