AAAA NEWS
4WD INDUSTRY TO FEATURE AT AUTO AFTERMARKET EXPO New 4WD Innovation Zone launched
The Australian Automotive Aftermarket Association (AAAA) is proud to announce the launch of the 4WD Innovation Zone feature at the Australian Auto Aftermarket Expo, taking place at the Melbourne Convention and Exhibition Centre across April 7 – 9, 2022. The Expo is the nation’s most comprehensive exhibition for the aftermarket industry, featuring the latest vehicle repair and servicing equipment, replacement parts, tools and accessories, plus industry experts sharing technology and trends. As part of the process of continuous improvement, the AAAA has launched a dedicated 4WD industry section at the Expo to provide an opportunity for companies involved in 4WD modification, accessories and tuning to promote their company through a trade only B2B platform. As an exhibitor there will be many ways to supercharge your business development. The Expo is a perfect platform to launch or showcase new products and services, or generate brand buzz through interactive activities and competitions. Innovative new 4WD products can be entered in the Expo Awards Program and product demonstrations on the show stage provide another marketing platform. Networking opportunities at the Expo will also be massive. Companies can connect with prospects face-to-face in a relaxed atmosphere and strengthen relationships with existing customers.
“We are always looking at ways to extend the appeal and value of the country’s premiere aftermarket show - an event run by the industry, for the industry,” AAAA Chief Executive Officer, Stuart Charity, said. “Given the Australian 4WD aftermarket industry is valued at $6 billion, comprises over 2,000 business and employs more than 70,000 Australians, a dedicated 4WD Industry space within the Expo is a logical step, and one the 4WD Industry has been asking for.” Other exciting components of the 2022 Auto Aftermarket Expo will include a modified and classic vehicle display area in the show concourse, celebrity appearances, interactive displays, demonstrations, competitions plus a comprehensive and free industry education and information program. “Interest in the 2022 AAAExpo has been unprecedented with over 75 percent of available space already allocated. And with major 4WD companies already locking in positions as foundation members at our new 4WD Innovation Zone, demand is expected to be extremely high for the limited spaces on offer,” Stuart said. “This is a not to be missed opportunity for 4WD companies looking for a boost to sales, connections and brand awareness across the industry.” The 4WD Innovation Zone will add to the Australian
Auto Aftermarket Expo’s massive 21,000 sqm footprint, which also includes the co-located Collision Repair Expo. And with a projected 400 exhibitors and up to 10,000 trade visitors over the three-day event, the 2022 AAAExpo is gearing up to be the best ever. “We look forward to hosting Australia’s best 4WD parts and accessory manufacturers, resellers and retailers across 7-9 April, 2022 in Melbourne. It is a great opportunity for the entire aftermarket industry to come together, to recognise and celebrate success during these challenging times,” Stuart said. To secure your space at the 4WD Innovation Zone as part of the Aftermarket Expo, please contact Expo partner, IEC Group: 0402 067 321 or nina@iecgroup.com.au To enquire about sponsorship opportunities, please contact the AAAA on 03 9545 3333 or michelle@aaaa.com.au For more information on the 2022 Australian Auto Aftermarket Expo, visit www.autoaftermarketexpo.com.au
QUEENSLAND MEMBERS CELEBRATE AT AAAA NETWORKING EVENT In June, the AAAA hosted a successful networking evening for Queensland members Held at the beautiful Victoria Park Golf Club in Brisbane on the 22nd of June, the member evening was the first AAAA networking event to take place since the announcement of the passing of the Mandatory Sharing Law.
the new law, network and learn the latest industry updates from the AAAA team.
Over 100 enthusiastic members, spanning the breadth of the industry, came together to celebrate
Due to current travel restrictions in Victoria, AAAA Chief Executive Officer, Stuart Charity, and AAAA Director of Government Relations and Advocacy, Lesley Yates, joined the evening from Melbourne by video link.
Attendees were joined by AAAA Membership Manager and MC for the event, Nigel Bishop, as well as AIC Managing Director Luke Truskinger.
Stuart and Lesley spoke to the group about the new law, how proud they were of members throughout the journey, and explained the next steps as the law moves towards its implementation date of the 1st of July, 2022. Members also heard some ‘hot-off-the-press’ findings on emerging AAAA and ACA research
about the size of the independent workshop industry and its economic impact. When complete, these research findings will ultimately provide a much clearer picture of this sector. The results will be produced into relatable information that will help members with business decisions, and assist the AAAA with our continued government advocacy work. To view more details about upcoming AAAA events, go to www.aaaa.com.au/upcoming-events Australian Automotive Aftermarket Magazine August 2021
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