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Cathay Pacific - Pandamonium

Cathay Pacific - Pandamonium

Following Virgin Atlantic’s alignment with the ‘artsy’ annual Faberge NYC Big Egg Hunt (featured in the April edition of this report), Cathay Pacific collaborated with French artist Paulo Grangeon to bring his project – the creation of 1600 paper mache pandas (the exact number of pandas left on our planet) around the world by plane.

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The pandas have been made entirely of recycled materials by the artist in 2008 in order to raise awareness of conservation and sustainability for the World Wildlife Fund. This June, Cathay Pacific and governmentsupoorted creative institute PMQ , worked together to help the pandas embark on a worldwide tour, stopping for pop-up exhibitions in France, the Netherlands, Italy, Switzerland, and Germany.

Once arriving at their final destination, Hong Kong, the pandas were placed in 10 public locations such as Hong Kong Airport, Tsim Sha Tsui harbour front, and Victoria Park, as a pop-exhibit for everyone to see.

As part of the exhibition the pandas also made their way onto a Cathay Pacific B777- 300ER aircraft, where they were staged on each seat in the cabin with flight attendants ‘serving’ them drinks. The pandas then ‘decended’ onto the tarmac (images of the event here) .

Published in early June by Cathay Pacific on YouTube, the video of the art event has received over 26 000 views so far.

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