British Air ways - Flying Start Last year’s SimpliFlying Awards featured a special award for best safety video, which was won by British Airways. The video, in aid of charity initiative Flying Start, had comedian “Chabuddy G” auditioning a group of famous UK TV and film personalities including Sir Ian McKellen, Thandie Newton and Rowan Atkinson, among others. Recently, BA produced a sequel. The theme is similar - Chabuddy G asks a group of famous faces to audition for parts in safety video. However the actors are different. This time the cast includes Sir Michael Caine, Joanna Lumley and BAFTA Award winner Olivia Colman (who Chabuddy G mistakes for the tea lady). According to Chabuddy G in the video, “It's pathetic really. And sure, they've got their Oscars, they've got their Baftas - but what they really want is a Sista the Society of In-flight Safety Training Awards.”
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Airline Marketing Monthly - July 2018
