VISION POST COVID A FUTURE BEYOND OUR SKINS
JUN 2020
Vision Post Covid This publication is the result of the Future Vision Workshop of the class 2020, held by Brasil Studio of EDNA, Ecole de Design de Nantes Atlantique. Coordinator Benjamin Gagneux Teachers Anderson Penha, designer, member of the Contrafluxo association Luiza de Andrada e Silva, journalist, director of IVM Brasil, Instituto Cidade em Movimento Class Assistant Pedro Martins, designer Acknowledgments for the participation of experts: André Coutinho Gabriel Tanner Heloisa Neves Valter Caldana Wellington Nogueira Students Alexandre Trouvé Alix Gora Amandine Leroy Antoine Fazilleau Arnaud Clarebout Caroline Bertin Chloé Vandroux Emma Ginsbach Guillaume Rondet Inès Allombert Julie Thery Julien Raedemonck Laetitia Servais Laurine Hermouet Lenny Rafaï
2020
Margot Chevallereau Marisa Lago Bom Maxime Chardon Nicolas Munting Nicolas de Beauffort Olga Boisnard Olha Rymar Pauline Gillet Pauline Motel Philippe de Chirée Raphäel Müller Romane Girard Salomé Gloanec Selma Blondel Tassia Konstantinidis Ugo Rorato Xabi Bisauta
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VISION POST COVID
INTRODUCTION
A pandemic beyond our skins Anderson Penha, designer 2020 will definitely go down in history books as the year the planet stopped! The paralysis caused by the viralization of Covid-19 changed social relationships and the pace of interactions in cities and homes. And that has completely re-signified what we mean by habitat. If we analyze this situation through the eyes of the Austrian artist Hundertwasser, we will notice that the five (skins) layers proposed by him, were directly affected by the insertion of this virus in our ecosystem. With the quarantine imposed by the coronavirus, it was possible to dedicate time to rethink our layers and this led us to a situation of “auto-poiesis”, because when co-creating new ideas we cocreated new ideals about the multiple relationships in which we live. Projecting ideas for the future and having a social acceptance of these new possibilities tends to take time. The potential audience for these emerging ideas lives in an “absolute” reality and the only way to accelerate acceptance is to create models that make that reality obsolete, as Buckminster Fuller rightly pointed out.
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Experimental design works precisely at this point, giving life to speculations, inserting knowledge and reducing the friction caused by new concepts in a culture’s ingrained belief system. Experimental and / or conceptual models are designed to provoke, impact and thereby assess the readiness of an entire ecosystem for something new. However, we saw that the covid-19 created a gap in our reality and we felt that people were more likely to rethink things, discuss new ways and try out new possibilities. For this reason,
we decided to face the scenario experienced as a laboratory for building new legacies for the post-covid. As we guided the six projects within this context, we also realized that the needs and solutions would have to be applied worldwide and therefore focusing on the side effects of the pandemic on our habitat concept would be important. What emerged from this orientation were more than six concepts. These were creative directions that could be deepened and explored under a new logic of values in this post-covid society When analyzing the value attribute in each product, service and interaction projected in our exercise, we envision a frame in which the notions of safety, security and psyscologic safe had their meaning amplified. With the pandemic, we learned that freedom became “negotiable” and that conditional freedom, inside and / or outside the home, dictated by dataism seemed more altruistic than the use of free will that can put all social protection at risk. With the pandemic, we learned that freedom
VISION POST COVID
became “negotiable” and that conditional freedom, inside and / or outside the home, dictated by dataism seemed more altruistic than the use of free will that can put all social protection at risk. In fact, what we were able to conclude with this study is that the interactions between living beings, objectbeings, object-objects will need to be re-imagined and that design should rethink the experience and the quality of these interactions. For a material and its (harmless) poorly planned surface, a poorly structured object system or a poorly thought-out content and information system may endanger the health of an entire ecosystem and its layers.
Design to face the future with no fear Luiza de Andrada e Silva, IVM Brasil
For two decades, IVM, Instituto Cidade em Movimento, stands out in the group of organizations dedicated to mobility, mainly due to two aspects. First, because it emphasizes that mobility is a social phenomenon and not just an issue of transportation and urbanism. And secondly for promoting, with its various activities, the debate and reflection on the future of cities. With innovative research, the IVM always seeks to critically observe the dynamics of urban social life, to then identify mutations and signs about what is to come. In this sense, the vision of the future is strategic. It was in this spirit that we had planned a workshop together with the designer Anderson Penha to work on the vision of the future of the city and mobility. The seminar was attended by students from L’École de Design Nantes Atlantique and College of Art and Design from Brussels, in an exchange program here in São Paulo, in partnership with FAU-MACKENZIE. The inaugural class at the beginning of the semester made us excited about the class of 32 enthusiastic students. And the next.... well, the next, was the arrival of Covid-19. And suddenly we were all quarantined. Dispersed between Brazil, France, and Belgium. We then decided to adjust the time zones, change the entire course to the new context, and move on. There was an international call from the Global Grad Show in Dubai for design projects that mitigated the side effects of the pandemic. And then this became our new program, on a virtual platform, of course: guiding students to develop products and services that responded to the call that was no longer from Dubai but from the whole planet. In the famous book “The Pest”, by Albert Camus, a novel about the outbreak of the disease in the city of Oran in Algeria, a passage says: “the plague, it must be said,
had taken from everyone the power of love and even of friendship. Because love requires a little bit of a future and for us, there were only moments.” Of course, love demands a future. It requires continuity. And it is clear that human society also cannot maintain itself at the expense of mere successive moments. Well, we can consider that interest in the future keeps us from enjoying the present because modern Western society trains us to postpone realization and cultivate the idea that we live, study, and work to achieve something “afterward”, and not now. The best always comes at the end, in the future. The light is there at the end of the tunnel. We endure the momentary difficulties only because we have hope of future overcoming. Add to that the fact that thanks to technology, algorithms, trend models, micro and macroeconomic projections, market curves, graphs, etc. we were used to certain predictability about what was to come. Then, a new virus arrives and wipes out with all the predictability. Yeah, where’s the “after”? Where is the probable and plausible? It sounds chaotic, right? But luckily, we have the perfect people for it: designers. Those who can erect new structures, new products on any kind of terrain or base, even those that are broken. This magazine gathers the projects and prototypes of the students of the 2020 class at Brazil Studio and is the result of this process guided, among others, by the banner of speculative design and reflection on the social, ethical, and political role of designers. In this way, we believe that they can not only build a tunnel for the future but also leave the light on.
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SUMMARY
Projects Evasion
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Finder
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Greenection
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Move
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Safe Market
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Seve
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Prototyping Sprint
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Data Analytics
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Conclusion
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Alternative covers
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CREATIVE DIRECTIONS Intelligent Infection Control Self-Cleaning Materials
Conscious Mobility
solitude & helplessness
Social (Re) Connection Redesign of Social Interactions
Outside Safety Security
Inside Psychologic Safe Strenghtening and enriching the Social Atom Relationship (Pets/Plants)
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New Kind of Relationship (Sex toys)
Content that escape you from reality
PRO JEC TS 7
Project by:
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Julien Raemdonck Inès Allombert Maxime Chardon Philippe de Chirée Pauline Motel
INTRODUCTION Have you ever wonder how could we face a situation when humankind will be oblige to stay home in order to survive? Have you ever wonder how could we live when the simple fact of going outside can be dangerous for you, but also for your family and friends? Unfortunately, all of this is happening, right now due to the CoronaVirus. The real question is how human will deal with such unique and extreme siutation. Well, some students from the Ecole de Design de Nante and CAD Brussels though about it and came up with something very innovative : EVASION.
Project by: Julien Raemdonck, Inès Allombert, Maxime Chardon, Philippe de ChirÊe and Pauline Motel
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SOLUTION
Quarantine is something we are all facing right now. We are complaining about not seeing our friends or our family, but imagine what if the quarantine would last for a year? We know that beside human interaction, which can already be fixed with all the technology we have now, there is another thing very important for the human being, Nature. With a one year quarantine without any form of natural biomes around you, the psychological impact will be hard. Based on this problematic, how could we bring human to nature in a secure and safe way? Well, by still letting them the opportunity to go see the nature, by letting them go on a secure nature tour with our secure and autonomous car called Eva from our brand Evasion.
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Before having the possibility to escape with Eva, you will need to dwonload the Evasion application. Using evasion application is very easy and safe. first of all, after your sign up, you will be asked to do a coronavirus test that we will send to you. If you are negative, you will be able to enjoy our service because with evasion, we want the maximum security measure for our users. Once the test done, you have access to the application showing you the best place to escape with Eva, our autonomous car. Let’s say for exemple that you want to see the bois the la cambre, it’s 23$, for a 45 min duration trip. You are interested, super! you just have to book your evasion and you will receive a notification when Eva will be at your house.
Then, you just have to swipe to open and close the door and then, no more screen, everything inside the car is under voice control. Like that, people can fully enjoy their evasion in the nature and disconnect from the technology. Once you arrive at your wood park or forest, Eva will slow down, open completely her window to let you fully enjoy the fresh air of Nature. Once the evasion done, Eva will send you back at your house, safe and naturally boosted. Then we had to deal with one of our main issue which is safesty and hygiene. The challenge is to propoce a product where people will be able to use without having the chance to get any virus from the last customer. So, based on that, we created something unique. Even if you have to do a coronaVirus test to use Eva. We want maximum security for our customers. That’s why we created a unique self cleaning system using heat as a killer for the coronaVirus. Based on our research, we know that the Virus cannot survive when the temperature is above 60 degrees after 5 minuts. That’s why after each ride, Eva will activate her heating cleaning system for 5 to 10 minutes to kill every virus that could be inside the car before being available for another ride. In addition to that, we used anti virus materials such as copper because we know that the virus cannot survire for a long time on this kind of materials.
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Project by:
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Xabi Bisauta Margot Chevallereau Pauline Gillet Laurine Hermouet Tassia Konstantinidis
CONTEXT
On December, the 31st 2019, the COVID-19 appeared in China. Today, there are more than 376 000 deaths because of the virus. Wuhan was placed under effective quarantine on January 23 as air and rail departures were suspended. Frustration and boredom due to social isolation could have serious consequences even after quarantine. This frustration could explain why the use of platforms such as Tinder has increased by up to 25% during the quarantine. As designers, we saw the opportunities in this pandemic context and thought about a way to solve sex frustration. First, it was essential for us to interview people and understand their behaviour around sexuality, flirting online and their sexual needs. Then, we wrote a scenario to gather all the answers and build the story of a persona:
“Mario is a spanish student who studies in Barcelona and lives alone in a flat. Because of the coronavirus, he’s stuck in his flat with the quarantine. After 3 months, he’s missing dating outside and having sex. 2 months ago, he installed Tinder and started talking with a girl who lives 10 minutes by foot from his flat. Today he’s sexually frustrated and wants to see her, but with the quarantine they can’t meet face to face.
In the meantime, Tinder is working on an extension to fill the lack of sex with partners and face to face flirting.” Based on the pain points of the scenario, we developed the main issue of our design project: “In a quarantine context, how can Tinder fill the lack of sex within partners and face to face flirting?”.
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SOLUTION For this project, the challenge was to create a solution to reconnect people who are in need of flirting and sexual relations within partners. So we looked to create a sextoy with more original shapes, while staying discreet and ergonomic. In the end, in order to differentiate ourselves from existing products, we decided to combine two sextoy in one. With an external vibrator and a cockring. Making this product an unisex sextoy. Going through the model was in this case the important thing to appreciate the size, the handling and to identify the possible weak points.
High Fidelity Rendering Thanks to Tinder new extension, users will have access to new functions such as sending vocal messages, a quick access to hot emojis, video calls‌ There is a shop interface to buy FIN(A), the connected sextoy, which will be delivered afterwards. The sextoy can only be controlled by the partners from the application, if the owner allows it. The vibration intensity and frequency can be set, as well as the temperature of the sextoy. Indeed, it can heat itself in order to increase the pleasure. In this way, using the sextoy is not only a solo experience, but it can be shared with online partners as a face to face sexual relation. This is how Finder will fill the lack of sex within partners. 14
Nocturnal Sensual
Simpl (tinde
In order to inform Tinder users about the new extension, Clear mode interfaces a pop up will appear on the app to make them know about Finder. They will be able to switch easily between the two functions thanks to a button, and invite their match to join the extension. The Finder account can only be created if the person has matched someone. In the chat interface, if the user wants to have fun with his partner, he can send a request which will appear for an hour. typography If the match doesn’t reply in the meantime, the request will disappear. The extension disables the screenshots, to assure content privacy. Only people above 18 years old can access the Finder. And beyond the more seductive aspect of this way of thinking, isinterfaces also Chat: Finder dark mode a security. A means of countering the dangers of virtual encounters and avoiding having to face a stranger with whom you exchanged two or three messages. Finder adds a step between the match and the date, or rather re-establishes a forgotten step. It is a new intimacy and virtual proximity that responds to the Finder is talking about sex. desire for virtual in relationship without forgiving the human. Yes it is. And it’s normal. Why theses littles laugh when we pronounce theses words? Why Finder is not just a cool sextoy for quarantine, it’s a this shame talking about it? We are in 2020, new way of social interaction. masturbations, sexual relations, flirt, anal, clitoris, sextoys should be common words Our current social situation is a complete paradox used in any conversation without exaggerated : more and more global interactions, virtual reactions. That’s what Finder is shouting. interactions, images and text interactions… we know Masturbate, today or tomorrow or when you more but only from a screen, touch and smell have want. disappeared. Flirt, there is nothing better than the excitation And from one day to the next, this freedom of escape, of seduction. But above all : respect. Relation this increase in our reality becomes an obligation : include two person, and without respect it’s a all confined by COVID19. The virtual experience broken relation in advance. Respect the other then shows its shortcomings. We spot the unknown and also respect yourself. platforms of virtual work, education passes in 2D
Conclusion & Impact
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Xabi BISAUTA | Margot CHEVALLEAU | Pauline GILLET | Laurine HERMOUET Xabi BISAUTA | Pauline GILLET | Laurine HERMOUET | Tassia KO
Respect is the new sexy. Respect is the new strong. Finder is not just a cool sextoy for quarantine, it’s a new way of social interaction. Finder wants to transform our relationships with each other. Always more people, always more possibilities, always more likes and matches...to finally feel lonely. That’s the motto of our society: more and faster to finish with: less and bad. Today and for future, we want true relations, deep relations, more «I know, I appreciate, I feel you» and less «I fuck you».
more or less quickly too, we even discover culture on the computer ... but where are the virtuals hangout with friends? Where are the encounters? Where are the surprises? Late arrivals? The keys of attentions? The hugs? Where is Sex? Actually anything that makes social interaction human... in fact in 2020 our virtual reality is such a mechanical thing to cry about. Finder is not just a cool sextoy for quarantine, it’s a new way of social interaction. That’s what Finder want : transform the virtuals social interaction into something more human. Because today, the question is not how to make our future more virtual, but how to make our virtual futur more human. 15
(follow up) Finder is not just a cool sextoy for Finder is not just a cool sextoy for quarantine, it’s a new way of social quarantine, it’s a new way of social interaction. interaction. Our current social situation is a complete paradox: more and more global interactions, virtual interactions, images and text interactions… we know more but only from a screen, touch and smell have disappeared. And from one day to the next, this freedom of escape, this increase in our reality becomes an obligation: all confined by COVID19. The virtual experience then shows its shortcomings. We spot the unknown platforms of virtual work, education passes in 2D more or less quickly too, we even discover culture on the computer... but where are the virtuals hangout with friends? Where are the encounters? Where are the surprises? Late arrivals? The keys of attentions? The hugs? Where is Sex? Actually anything that makes social interaction human... In fact in 2020 our virtual reality is such a mechanical thing to cry about.
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That’s what Finder want : transform the virtuals social interaction into something more human. Because today, the question is not how to make our future more virtual, but how to make our virtual futur more human.
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Project by:
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Olha Rymar Selma Bondel Olga Boisnard Romane Girard Emma Ginsbach Alexander Trouve
Context Coronavirus is continuing its spread across the world, with more than six million confirmed cases in 188 countries. More than 375,000 people have lost their lives. With one television announcement, life as we knew it changed dramatically. Commutes to the office, impromptu dashes to the shop, drinks at the pub, celebrating birthdays with friends, holidays, gym classes, family visits, hugs, and handshakes were all rescinded from our list of daily privileges. It is the biggest crisis that the world has faced in peacetime, so the response has been unlike anything most of us have ever experienced.
Vision of the future
Even for people, who are the most understanding and supportive of the lockdown, being separated from friends and family has been one of the hardest elements.
Though in some countries we are now permitted to see family and friends provided, it's no more than six people and is outside we still can't hug, kiss or get closer than two meters to our loved ones. As creatures of habit, we probably just go back to our old tactile ways once the threat of the pandemic is finished. But for now, we are trying to find a solution for people to interact and find support within safe area.
Problem Framing Because of COVID-19 a lot of people feel alone in their home. There are trying to fulfill the emptiness inside of them both physically & mentally and the lack of interaction. They compensate with new habits, bad habits. They are stuck in a digital bubble. Somewhat something that can easily turn into negative space. We decided to incline ourselves towards neighborhoods, in the search of a collective consciousness. How can neighbors connect in order to support each other and communicate during isolation to encourage each other to preserve common well-being?
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Solution
Concept: “Greenection” is a greenhouses both esthetically pleasant and functional to grow veggies and greens, technologically connected, composed of a physical structure and mobile applicatin.
Creative Process / Low-Fi Prototype “Greenection” aims to invite neighbors to connect, support each other during the quarantine. The goal is to make people feel comfortable while planting vegetables and greens together. Hence we must take into consideration how everyone might react. Not only do people lack physical interaction, but they are also afraid to be infected.
Prototype (High Fidelity Rendering) The application: The initiative must be common. They must register by floors, in order to receive the device. When registered they receive the device. Through an algorithm, it will calculate time slots to interact with the device alone but with a common collective goal and will also fairly distribute the production to the community. Meaning avoiding direct interaction and creating a feeling of safety and community. The seeds will be shipped with communication flyers. The device: Mechanically animated, the device is composed of greenhouses. It has movable construction and can be divided into several parts and then into one, it is irrigated by itself. The greenhouses will by a hook and a handle allowing all floors thus having access to all greenhouses. We are creating a safe environment, the idea of teamwork for the common welfare. There is interaction by growing food not for one but for the collectivity and also through technology. 20
Conclusion & Impact
In Europe and Asia, people are going to some kind of normal life now. They are allowed to go outside, see their family, and have a haircut. Even though we are still dealing with the consequences of the pandemic, it was for sure proved that in the face of the great problem we tend to connect. There have been so many social actions in support of medical workers, lonely people and just to show solidarity and support to each other. Our life will never be the same, but we can’t predict the way it will turn out. As students and young people, we are full of hope as our families. We are trying to stay positive and work even harder for a better future. Great demand for pot plants in online and retail shops has proved the actuality of our concept. Based on the user tests we can say that Greenaction greenhouses idea could be implemented after the crisis and still will be
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Move Project by:
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Guillaume Rondet SalomĂŠ Gloanec Marisa Lago Bom Arnaud Clarebout Amandine Leroy
Context In a context that has become epidemic in a large number of countries, causing anxiety, insecurity and fear, each profession has a role to play in improving the living conditions of all populations. The design is defined as “Discipline that seeks to create new objects or environments that are both aesthetic and adapted to their functions.� Thus, our role as designers is put at the service of demand, that is, to find a solution to improve the living conditions of people confined during the Covid 19 pandemic.
Vision of future During the next outbreak, access to businesses will be anticipated by using the airways. Indeed, each one will be equipped with a drone ensuring the movements for the food races. An application coupled with a virutal reality helmet will allow the user to make purchases in real time during the ordering process. The drone will then retrieve this same order, in order to reduce the risks of contamination by the displacement.
Problem framing During a containment period, a new virus has appeared. The population greatly reduced and nature takes its rights. The animals return to the cities, the human populations is no longer large enough to repel them. We follow Joao during one day of containment.
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Solution Dow can we feel free during a confinement without being able to move around? This is the question that we, people confined, have asked ourselves many times during this confinement. We who are accustomed to go where we want when we want suddenly find ourselves imprisoned at home. Our home is no longer a nice place but turns into a golden prison. Well, to find a solution to this need of escape we propose MOVE ; a new way to live the daily life when people can’t get out. MOVE is a new system that allows the user to get out of the house thanks to the Virtual Reality. By putting on his helmet, the user can walk down the street and do his daily tasks without running the risk of being contaminated. MOVE is partnered with Google and uses these features like Maps, Heart, Wallet, and many others to give the most realistic experience possible. When the user is use the helmet he can walk around but he can also go to the supermarket, the pharmacy and even do some shopping. His purchases will be delivered to his home thanks to the MOVE drone.
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The service allows also to see friends on the map and contact them because social them because social contact in these difficult times is just as important. Thanks to the application, the user will be able to see its path. He can also check his shopping list before buying, check his activity and even see if his friends are connected. MOVE allows people to live their daily lives without taking the risk of being contaminated or contaminating others. They will also be delivered safely and will have enjoyed a moment of escape during this containment.
Prototype #1
Go for a walk
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Check your purchases
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The store check your order
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The drone brings you your purchases
Conclusion We imagined this concept and this product at the beginning of the containment and now here we are at the end. So we are now in a position to be able to criticize our project intelligently. After reflection, we think that Move could become an excellent solution for living your daily life while being confined. After having lived through the confinement, we realized that what was most important to people was the lack of social contact and that shopping became scary. Move is the solution. This project is the perfect answer to both of these demands. Improving social contacts and making daily shopping easier. On the other hand, in order to be able to implement our project, a great improvement in Virtual Reality has to be made as well as a reduction in the price of Virtual Reality accessories so that everyone can benefit from them. Once Virtual Reality has evolved, Move will become the ideal tool for confined living.
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Project by:
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Caroline Btn Raphael Muller Antoine Fazilleau Julie Thery Nicolas Munting
Context With the arrival of covid-19 most of the world was put to a stop into a confinement. That’s when the global grad show in Dubaï decided to make a call to find ways the enhanced the efficiency of home quarantine. The first point was to discover and define the problems of the everyday life of people that were confined. In order to do that we created a mindmap of every problems that were reported to us from our interviews of confined people and that we could observe ourselves. From this mind map, we highlighted three main problems : 1) Groceries : Everyone needs to go grocery shopping but it a place of high risk of contamination. People tend to be in close proximity and if they handle the same product there is a risk of transfer of the virus. 2) Hospitals : When we started this research the working conditions in hospitals were really bad with shortages of basics supplies such as mask, gloves,.. 3) Work : With the confinement, a lot of people had to adapt to a new way of working from home. This adaptation wasn’t easy to get used to for everybody. After much discussion and debating, we decided with the team to work on the problem of how to improve the grocery shopping experience while reducing the risk of contamination.
Vision of the future We’ve been working on an initiative solution for the grocery stores problems in quarantine. With the social distancing in place due to the corona virus, people can not go grocery shopping whenever they want like they used to. With the mesures, the number of customers in the shops at the same time is limited, the time they spend in the shop is limited too. People still wants to go themselves grocery shopping instead of being delivered, they like to see the products they buy an have infos about them. In quarantine, it’s also a way for people to have a social life outside their house.
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Problem framing The risks of infections are great because the coronavirus is very volatile and contagious. It is transmitted particularly well on contact surfaces in common areas and public places, such as cadis, baskets, product packaging on shelves in supermarkets. The industries are at a standstill and are preparing for a total quarantine, they are taking much more than necessary on the shelves, because they are afraid of a shortage. Unfortunately, they are the ones who create it by doing this.
Solution To tackel this problem, we decided to focus on the interaction between the customers and the products inside the shop. We created an ecosystem that works with an app and a physical concept store. To create a distance between the customers and the products, the solution we found is a NEW MARKET place system with AUTOMATIC DISTRIBUTORS to replace the shelves of the grocery stores. So the customers can see the products and choose them but without touching all of them before choosing it. Safe Market is a new way to do your shopping with less contact as possible. With an application for your store, connected with the automatic distributors.
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With the increased measures reducing the number of people allowed to enter the shops at the same time, we created an app that allows to find the nearest shop to you and get all the necessary informations (opening hours, number of people inside,…) The application and the QR code system for every use in the shop, allow to having as less contacts as possible. The customers scan with their phone at the entry, it allows the shop to regulate the number of persons entering the shop.
Considering the importance of avoiding contact between people and products, we put in place a store where vending machines take over the classic and outdated shelves. The customer walks around the shop, scanning the QR code on the vending machines and selecting the quantity of the products he needs with the app, and the items are dropped automatically in his cart after beeing sanitized by UV light. When he’s done, he simply pays with the app again before leaving the shop with his groceries. The employees can then manage better the stock of the shop, as they know instantly what the customers buy. Discover how Safe Market distributors work in video: https://youtu.be/NsLm1a18EGc
Conclusion After a user survey and further analysis of the problematic we tackled and the solution we brought to it, we realized that most people are afraid to go grocery shopping during the pandemia. 83% of the supermarket clients, don’t trust the supermarket for the disinfection of their products, half the people clean their products when they get home. Another analysis, is that the customers are fearing the missing out of products during this pandemia in the supermarket and groceries. 89% of the people interviewed would be reassured if they knew that their products hadn’t been touched by another client. We asked people what they were thinking about our safe market concept as a solution to their fears. The fact that the app would allow them to wait less time in front of the shop and at the check out is a big plus. With the
distributors system, they would still be able to see the products before buying it. On the employees part it’s a relief, as the stock management would be easier and that, thanks to the QR code system, they would easily manage the number of people in the shop. On the other hand, here is a more critical analysis as no concept is foolproof. Our safe market concept is an over robotisation design and it’s very costly in energy. It’s also harder to use for older people who are not connected yet to technologies. To go further in the process of having less contacts, we could have thought about an automatisation of shopping carts too.
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Our project was born in a particular context, that of COVID-19, this situation has led to a lack of social and physical ties and creates emotional isolation. During this period, in large cities, many people are forced to stay alone at home in apartment buildings and suffer more and more each day from isolation. In a chaotic situation like this, mutual help becomes essential, but it is hampered by the prohibition of physical contact.
Project by:
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Ugo Rorato Alix Gora ChloĂŠ Vandroux Lenny Luc RafaĂŻ Laetitia Servais Nicolas de Beauffort
The project To face this need for social interaction, we would like to put the inhabitants of the same apartment building in touch with each other. Thank that they can interact and help each other in the longterm. To do this, we designed a very compact mini projector that we called Seve. This one is equipped with a touch screen to be adaptable to the most different surfaces. This projector will be able to display a menu in which it is possible to choose between different interactions: to have social interactions, to offer or request services, to have an anonymous chat, or even to use it as a screen for other needs such as work. To make these interactions visible, the projector will, when no interactions are in progress, display a projection of a tree illustrating the evolution of social relationships between people in the same building. The more there are mutual help and interaction, the more the tree projection will evolve, and this simultaneously for all the inhabitants.
Solving this problem of isolation by strengthening the ties between neighbors over the long term while avoiding most physical contact due to mandatory quarantine is the objective of Seve.
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Scanned with CamScanner
Creative process
Our team had to experiment, create and manipulate shapes to get to another perspective on the project dealing between social human need/care and security dimensions.
The idea was to approach the object from each side so that each point of view is free of parasitic constraints. Step by step, we founded tools and possibilities who could be applied easily during the quarantine period. Together we had to discuss, adjust, correct, observe all by distance. It was interesting for us to work and deal with the quarantine situation. Taking directions, choices by video communication had a strong impact on the final result.
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Our vision One of the major problems caused by confinement is the lack of social interaction. The objective of SEVE is to solve the issue due to the insolation by strengthening the ties between neighbors while avoiding physical contact due to mandatory quarantine.
But the aim of SEVE goes beyond the quarantine, it is also useful for people in retirement homes, or elderly people who live alone and need help. SEVE was not only designed for the quarantine but for enforcing relations between neighbors in everyday life. 33
Prototyping Sprint - a final boost in prototyping Heloisa Neves, Founder We Fab e Pesquisadora FGVIn We at We Fab had previously worked with École de Nantes and Mackenzie on immersion ‘sprints’ with students, but always in person. As this year the Coronavirus changed the whole process, we thought it would not be possible to do it because the students were all distributed. But, as we had been thinking since the beginning of the pandemic about alternative forms for this type of dynamics, we proposed a test, which proved to be quite positive in the end. When we started Prototyping Sprint, the students were already in groups and had already developed their projects, but they had not had a physical prototyping experience due to the closing of the laboratories. We then decided to select two prototypes (the ones that best fit a remote model and the time we had) and let the students know that the last week would be devoted to a remote immersion to give a final boost and deepen the projects. We reorganized the class into two groups and focused on the Finder and Seve projects. As steps, we had: - Version 2.0 of the low-fidelity prototypes (both of the product, as well as the digital and visual part) - Feedback with users - Start of medium fidelity prototyping - Feedback with makers - Feedback from experts - Finalization of physical, digital prototypes and final refinement of the visual part. We structured ourselves as follows: students participated in their homes and we had a team of six facilitators (4 remotely and 3 in our prototyping laboratory in São Paulo). We had dynamics every day between 9:00 and 12:00 hours and a few hours of work and “check-points” where students presented the results of the afternoon’s work and our facilitators presented what was being developed in the laboratory. We use a pool of tools such as Zoom, Mural, Dropbox and What’s App to communicate, exchange files and carry out ideation and feedback dynamics.
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Throughout the week we alternate product development with different levels of prototyping, check-points and feedbacks from users, makers and experts. These dynamics aimed to offer a way of developing a project based on the agile methodology where it works in a spiral format: prototype -> forehead -> itera And at the end of the iteration, prototyping -> testing -> iterating again, until the end of the week. The process surprised us positively. It was the first time that we ran a Prototyping Sprint completely remotely and we were successful. Despite details that we can always adjust for the better, we think it is a viable model for teaching the Design project. As positives, we highlight that in a remote process we have the facility to invite people from anywhere in the world for feedback, which increases the quality of this dynamic itself. We are also positive that the digital environment gives voice to all students regardless of whether they are the most communicative. And as a final result, we understand that prototyping is possible even in times of social distance. It is not as real or as close to the student, but it is something that does not need to be excluded from teaching. Just as in many areas the pandemic accelerated processes that were already emerging as alternatives, in Education it was no different. It brought up the discussion of online education and forced us to test new models, which proved to be really interesting and possible to be applied in future projects.
DESIGN EXPLORATION FINDER
GREENECTION
EVASION
SEVE
MOVE
PROSPECTIVE PROJECTS
LOW FIDELITY PROTOTYPES
MEDIUM FIDELITY PROTOTYPES
SAFE MARKET
About this journey: Virtual Classroom A new reality requires a new model of work. For this, we made use of digital tools such as video calling and collaborative workspaces. All creation process was carried out remotely.
rs rs
COURSE PLANNING | DESIGN FICTION & EXPERIMENTAL DESIGN FUTURE THIKING
MINDSET ORIENTED
TOPICS
SHIFT CULTURE BI AND TRIDIMENSIONAL EXPRESSION
FUTURE THINKING
About this journey: Data Analytics
POSITIVE IMPACT (SUSTAINABILITY)
CREATIVE PROCESS
EMERGING TECHNOLOGY
DESIGN FICTION
DESIGN FICTION & EXPERIMENTAL
OPENING
EXPERIENCE CURVE
Throughout the course, we made use of tools to capture feedback from students about each class. After compiling this data, what we have is an experience curve of all the work performed during the quarantine.
CONTEXT TREND & ANALYSIS
DESIGN RESEARCH + INSIGHTS
EXPERIMENTAL DESIGN
SPECULATIVE DESIGN
CONCEPTS DESIGN
DIGITAL PROPS
DESIGN REVIEW
SOCIAL IMPACT
DIGITAL PRODUCTION
PROTOTYPE SPRINT #1
class #1
class #2
class #3
class #4
class #5
class #6
class #7
FUTURE VISION
CHALLENGE LAUNCH
FUNCTIONAL PROTOTYPE
FUTURE EXHIBITION
PROTOTYPE SPRINT #2
class #8
FAB LAB WE FAB
SOCIAL IMPACT LESSONS LEARNED
MOSTRA “SONHOS LÚCIDOS”
class #9
class #10
class #11
class #12
FAB LAB WE FAB
FAB LAB WE FAB
MUSEU DA CASA BRASILEIRA
FINISSAGE PRESENTATION
DD/MM
DD/MM
“Enhance the efficiency of home-quarantine”
DD/MM
DD/MM
And so what? Now & Future
DD/MM
DD/MM
DD/MM
DD/MM
DD/MM
DD/MM
DD/MM
DD/MM
class hours FR 12:30 to 15:30 BR 8:30 to 11:30 class support (day off) 15 min per team
#Design Bias
#Designing with Data
#Design Sprint
Trend’s Sociology
#Speculative Design
#Mobility Design
#Strategic Design
#Urban Design
Lo-Fi
#Publishing Studies
[Low-fFdelity propotype] Context Vision of the future Problem Framingl (Critical Analisis & User Research) Digital Magazine (E.g.): https://issuu.com/anderson_penha/docs/drogazine_revista_pg_dupla_red Spotify (E.g.): https://open.spotify.com/show/0NIeJUQSCL4mWOvVcNlWZh?si=PWTVHMb7R02SiagjO_U6Fg
#Fiction Prototype
#Expo Studies
Mid-Fi
[Middle-Fidelity propotype]
Context Application
PPM
Brazil Europe Global P.E.S.T.E.L Constrains
Sustainable
[PRE PRODUCTION MEETING]
Context Vision of the future Problem Framing Solution (Creative Process / Low-Fi Prototype) Prototype (High Fidelity / Rendering) Conclusion & Impact: Brazil / Europe / Global
[(I)MATERIAL SENSING] High Tech / High Touch / High Concept Positive Impact Circular Economy
EXHIBITION
LEARNING
https://www.gv.com/sprint/
www.ville-en-mouvement.com
www.dreamingmethods.com
INFLUENCERS
https://spectrum.mit.edu/fall-2019/making-almost-anything/
@superfluxstudio #danielsimon @space10_journal #kenyahara #shunjiyamanaka @keiichi.matsuda #sydmead
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6
12
48
24
students
projects
classes
class hours
average extra class hours
19
13
158
17.3
3.51
female students
male students
total class reviews
average respondants
average course review
DESIGN FICTION
OPENING
EXPERIENCE CURVE class #1
DESIGN FICTION & EXPERIMENTAL
CONTEXT TREND & ANALYSIS
class #2
DESIGN RESEARCH + INSIGHTS
EXPERIMENTAL DESIGN
SPECULATIVE DESIGN
Design Sprint #1
class #3
class #4
CHALLENGE LAUNCH
CONCEPTS 2D
SOCIAL IMPACT
DIGITAL PROPS
DESIGN REVIEW
class #7
class #8
CRITICAL THINKING
FUNCTIONAL PROTOTYPE
PUBLISHING EXHIBITION
SOCIAL IMPACT LESSONS LEARNED
class #12
Design Sprint #2
class #5
class #6
FUTURE VISION
class #9 FINAL IDEA
class #10
class #11
TOUCHBLE CHALLENGE
COVER CALLING
29/05
05/06
“Enhance the efficiency of home-quarantine”
06/03
23/03
23/03
25/03
27/03
27/03
30/03
01/04
02/04
15/05
LIVE PRESENTATION
And so what? Now & Future
19/06
5.0 4.5 CLASSES REVIEWS
4.0 3.5 3.0 2.5 2.0 1.5 1.0
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CONCLUSION
VISION POST COVID
It all started with a vision
Benjamin Gagneux, coordenador of Brazil Studio A vision. A vision, rather dystopian, of what the future holds. A vision emerging from the health crisis the world is facing right now. Envision. Envision the future is what design is capable of. This is what thirty-two design students have just showcased here. And this is what the Brazil Studio is all about: empowering designers in the making so that they can embody the future of that ever evolving discipline. L’École de design has been training the new generations of designers for the last thirty years. In over three decades it went from a class of no more than fifteen students to having hundreds of students study all over the world. This didn’t happen overnight. It took time, efforts and commitment. All driven by a vision. A clear vision of what good design could do to the world. A bright vision of the role education has, to make the world a better place. Through a human-centered vision, design has this overwhelming and yet exhilarating responsibility of changing the world. For the better. And what better way of turning the world around than touring the world? By offering its student the opportunity to study abroad, L’École de design brings another vision to life. The one that states loud and clear that design knows no boundaries. Just as the covid proved the world that disaster can come knock at any door.
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Collapse is at our door. Knocking. Eager to knock us down. This is why designers must rise. Up to the challenge. This challenge puts on many faces. Climate change, pandemic…
This didn’t happen overnight. It took time, efforts and commitment. All driven by a vision. A clear vision of what good design could do to the world. A bright vision of the role education has, to make the world a better place.
But fear not, that design counts many new faces: Inès, Caroline, Selma, Maxime, Margot, Pauline, Emma, Romane, Salomé, Alix, Laurine, Tassia, Amandine, Pauline, Raphaël, Lenny, Ugo, Alexandre, Chloé, Arnaud, Julie, Laëtitia, Marisa, Nicolas, Olga, Philippe, Julien, Nicolas, Olha, Xabi, Guillaume, Antoine. Together they had a vision of the covid. Together they came up with a pre-vision of the postcovid.
Luiza and Anderson have been training this new generation of designers for the last sixteen weeks. In over four months it went from an impromptu online class to having six consistent and relevant prospective projects.
Having a vision, moreover a pre-vision is no magic. There is no sorcery where there is methodology. There is no spell where there is knowledge. There is no luck where there is work.
A vision. Luiza and Anderson had a vision, rather utopian, of what that project held. A vision emerging from the resilience the world is showing right now.
Envision. Envision the future is what design is capable of. This is what thirty-two design students have just showcased here. And this is what this project was all about: empowering designers in the making so that they can embody the future of that ever changing world.
It all started with a vision.
VISION POST COVID
ALTERNATIVE COVERS
CREATED FOR THIS EDITION
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VISION POST COVID A FUTURE BEYOND OUR SKINS
JUN 2020
