S TO R E R E F I T S
NISA
Essex Nisa gets facelift The mini refit of the Nisa Local in Chelmsford was carried out over a two-week period with support from The Jordon Group and Impact Signs.
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ong-standing Nisa retailer Paul Cornell has given his store in Chelmsford, Essex, a facelift. Cornell has upgraded his Nisa Local in Sandford Road to the latest Evolution fascia and updated the interior of the store with the installation of new retail and separate Post Office counters, new flooring, and updated woodwork. The mini refit in the 2,000sq ft store, completed with support from The Jordon Group and Impact Signs, was carried out over a two-week period and
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has rejuvenated the store Cornell has operated for the past decade. He said: “For me, making an investment in my store is less about making more money in sales, and more about me showing the community that we care about the shop and want to look after it for our customers. There are lots of things we can do but it all goes some way to helping retain our shoppers.” The new fascia has replaced the previous white and blue Nisa signage and the imagery in the windows has also
been replaced with more contemporary designs. The old cream floor tiles have been replaced with new grey ones, giving a fresh and clean look to accompany refreshed internal signage and POS. “The things we have done are quite simple, but really effective and it keeps customers interested. I find if we spend a little on the store, every few years with small refreshes, it keeps the store in good condition and we stay fresh and up to date,” added Cornell.
