BUSINESS INTELLIGENCE
BRC-NEILSEN
Price rises to pick up speed in 2022 Data shows that both ambient and fresh food prices rose in December.
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hop Price annual inflation accelerated to 0.8% in December, up from 0.3% in November, according to the latest BRC-Nielsen Shop Price Index. The data shows food inflation accelerated to 2.4% in December, up from 1.1% in November. The Shop Price Index shows fresh food inflation accelerated significantly in December to 3.0%, up from 1.2% in November, which is the highest inflation rate since April 2013. Meanwhile, ambient food inflation accelerated to 1.7% in December, up from 0.9% in November, this is the highest rate of increase since March 2021. Helen Dickinson, Chief Executive of the British Retail Consortium, said:
“Food prices were falling earlier on in 2021, but the acute labour shortages across supply chains, amongst other factors, led to the year ending with a notable increase. For example, fresh food saw the largest rate of inflation in almost a decade. Year-on-year non-food products were deflationary, but prices rose across the board on the previous month. “The trajectory for consumer prices is very clear: they will continue to rise, and at a faster rate. Retailers can no longer absorb all the cost pressures arising from more expensive transportation, labour shortages, and rising commodity and global food prices. Consumers will already be harder pressed this year, with rising energy bills, the looming hike in
national insurance, and more expensive mortgages. Government should relieve some of these costs by looking for longterm solutions for resolvable issues such as labour shortages.” Mike Watkins, Head of Retailer and Business Insight at NielsenIQ, said: “After a challenging Christmas period, consumers are facing higher energy, travel and for some mortgage costs and the underlying price inflation in retail may only make it more difficult to entice shoppers to spend in January. “But it is weak consumer confidence and uncertainty around the pandemic rather than shop price inflation which will have the biggest impact on demand at the start of the year.”
WEDNESDAY 12TH JANUARY 2022 / ISSUE 87 / SLRMAG.CO.UK / 31
